MEREDITHVIEIRA Efinal.Pdf
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Exceptional Experience With nine years as host of THE VIEW and five years anchoring TODAY, Meredith Vieira is about to bring her winning personality to a broadly appealing new daytime show – at just the right time. Consistent Syndication Success Not only has she been at the forefront of two major network daytime strips - THE VIEW and TODAY, she has expanded her appeal with 11 years hosting the phenomenal MILLIONAIRE syndication franchise. Major Impact in Daytime Television Reaching Urban ABC Viewers - 8.4 Million Women/Week Reaching Upscale NBC Viewers – 10.6 Million Women/Week Reaching a Broad Audience in Syndication – 5.4 Million Women/Week She’s One of A Kind EXPERIENCE True broadcast professional at the top of her field SUCCESS Winning track record at every stop – Including 14 Emmy® Awards PERSONALITY Rare combination of humour, warmth & intelligence APPEAL Relatable to women in all walks of life At Home with Her Audience With her unique warmth, compassion, relatability, humour and authenticity - Meredith has an incredible connection with her viewers. Meredith & Ellen Meredith ranks as well or better on key personality traits % Agree has Attribute Meredith Vieira Ellen DeGeneres Experienced 38 21 Classy 31 17 Articulate 30 18 Good Listener 25 23 Confident 35 34 Warm 29 29 Sincere 28 28 Approachable 29 30 Down to Earth 27 31 E-Poll, attributes for each celebrity as of their latest fielding (August 8, 2013 for Meredith Vieira and November 21, 2012 for Ellen DeGeneres). Positioned for U.S. Success Perfect Placement in Daytime • On NBC stations, MEREDITH will lead into ELLEN and STEVE HARVEY • On ABC stations, MEREDITH will lead out of the #1 serial GENERAL HOSPITAL and lead into DR. OZ Key Program Features • One Hour Multi-Topic Show • Celebrity Friends, Intimate Interviews • Audience Always in the Mix • Live and Lively Remotes • Music by Meredith’s House Band • Games & Giveaways • Welcoming & Warm • Focus on Humour Produced at New York’s world famous 30 Rock Home of TODAY, THE TONIGHT SHOW, LATE NIGHT and SATURDAY NIGHT LIVE. Utilizing their publicity circuit and booking practices for unsurpassed access to the biggest celebrities. Show Selections Honest. Humorous. Human. No matter what the topic, issue or story, Meredith’s unique way of connecting to her audience brings it all home. Human Stories • Interview with Elizabeth Smart — Taped piece of Meredith returning to the mountain with Elizabeth and discussing the events that occurred. Followed by an in-studio interview with Elizabeth and her family. • Interview with barber Anthony Cymerys who gives haircuts for hugs each week to homeless men in the park. • Throw a Party for Those in Need — A Family / A Couple / A School. Celebrity Encounters • Tom Hanks / Tom Pranks — The Oscar® winner opens up to Meredith like never before — then both Tom and Meredith love pulling pranks together! • Mother and Daughter Celebs — Kate Hudson and Goldie Hawn share family stories with Meredith. • Bring It To The Table — Surprise reunion with Matt Lauer, Joy Behar, et al. Audience Participation • Mer-E-Oke — Meredith and Brian Williams each team up with an audience member and compete to guess the most songs in 45 seconds. The catch? They can only hum! • I Know a Guy or Gal —Not everyone has access to the best doctors, lawyers, etc. Meredith brings a top notch team of professionals to give direct advice to viewers. • House Party — Celebrating MV’s favorite entertainment, and tips to make the perfect house party. Plus many more inviting, involving segments like Demo’s, Something You Should Know and Surprise of the Day... Everybody’s Talking About Meredith “Based on the chipper host's varied experiences, she may just be the perfect candidate!” – US Weekly “She has the chops & the experience to host a daytime talker” – Broadcasting & Cable “Meredith Vieira to be crowned the Queen Of Daytime Talk Shows again in 2014!” – Perez Hilton “Meredith Vieira to Become First Woman Host Primetime Olympics Solo” – Variety “She’s the real deal” – New York Daily News Available Fall 2014 .