Shoptalk Magazine Winter 2007 | View
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WINTER 2006 – 2007 | $4.00 www.tvshoptalk.com TV Shopping After Dark Behind The Scenes On The Overnight Shifts Wear Your Heart On Your Sleeve Gorgeous Jewelry to Swoon Over Gung Hay Fat Choy Celebrate the Year of The Pig, and Indulge Yourself suzanne somers Is Ageless KATHY LEVINE Where in the World is She? 1 6 www.tvshoptalk.com l Winter 2006-2007 Summer 2006 l www.tvshoptalk.com 1 7 BREAKING NEWS “WE WILL REBUILD.” celebrities, and 7,000 brands – SeenON! is the world’s Our heart goes out to Suzanne Somers, whose house largest shopping guide for behind-the-scenes access to was destroyed when a wildfire tore through Malibu on what’s on screen and how to get it. Partnerships with over January 8th. Luckily, neither Suzanne nor her husband, 25 studios including ABC Entertainment, NBC Universal, Alan Hamel, were home at the time. “My nature is to Twentieth Century Fox, CBS Paramount Television, Martha look at the glass half-full,” she said in a statement. “I Stewart Omnimedia, and E! Entertainment mean that don’t have a son or daughter in Iraq. I haven’t lost a SeenOn.com community members will be able to find loved one. We will rebuild, and I truly believe we will learn new items listed immediately after an episode airs. something great from this experience.” GO WEST, YOUNG JEWELERS Word on the beach is that Victoria Principal’s Malibu Why did GemsTV decide to launch in the US, you ask? U.S. home had also been endangered, but was not harmed. Country Manager Diane Schneiderjohn has the answers: IRRECONCILABLE DIFFERENCES For several years, GemsTV has been selling its products Thank goodness that Victoria Principal wasn’t burned to other home shopping channels in the UK, Germany, twice. She and her husband, Beverly Hills plastic surgeon US and elsewhere in the world -- channels offering a full Harry Glassman, have finalized their divorce, agreeing to range of home and lifestyle products. The sale of our split more than $50 million in assets and setting aside a jewelry in the UK was so successful that the channel pre-nuptial agreement that Glassman contested. Principal became GemsTV, dedicated to selling only our products. and Glassman were married in June 1985, and she filed The response from the British public was phenomenal for divorce in May 2006, citing irreconcilable differences. – 85% of our customers are repeat buyers, and many of They’ve now reached a settlement that Principal called our customers had our jewelry independently appraised “fair and reasonable.” According to court documents filed for often 10 times what they paid for it on GemsTV. So, by Glassman’s attorney, Principal’s property interests are a second GemsTV channel was launched to meet the in excess of $50 million. growing demand for our products. SHOP FROM OVER 600 NETWORK SHOWS Riding high on the success of our channels in the UK, the rising demand for colored gemstone jewelry worldwide, If you’ve ever watched a TV show, and thought to yourself, and the demand for our product via other homeshopping “Wow, where did that actress get that gorgeous sweater?” channels in the US, we decided to launch our own then the new shopping website SeenOn.com is for channel in the US. you. Covering top TV series such as “Grey’s Anatomy”, “Desperate Housewives,” “Project Runway” and “Las The timing has been optimal, with November 2006’s Vegas”– as well as more than 600 other shows, 2,000 British Vogue, featuring a ring from GemsTV, declaring that colored gemstone jewelry is the next wave in fashion. GemsTV has a unique proposition for the U.S., with unbeatable prices because we are able to cut out middlemen and retailers and sell directly to the consumer; the largest selection of colored gemstone jewelry designs with an unparalleled selection of gems including many hard to find varieties; only genuine gems -- no fakes or synthetics; all our gold jewelry is only 14 Karat gold or better; and each piece of our jewelry is handcrafted by our own artisans. Plus, GemsTV will use the first ‘reverse auction’ format on TV in the US, offering buyers a fun, easy and low-priced way to buy. Instead of offering jewelry at a set price, GemsTV will offer exclusive designs in limited quantities, and the price will drop as buyers call in, until all pieces are sold, and all buyers, whether they were first or last to bid, will pay the final lowest price. s 6 www.tvshoptalk.com l Winter 2006-2007 Lorayne’s Memory Power, and wondered, “Where has she been?” Kathy herself tells you in her own words what she’s been up to, and what she’s experienced in her life since leaving the full-time world of TV shopping. And Suzanne Somers talks about her controversial new best seller Ageless, where she challenges the conventional www.tvshoptalk.com wisdom around menopause. Many doc- tors and health care specialists have The ShopTalk Team taken issue with her claims. You can decide for yourself who’s right and Sheila Salido Jordan who’s wrong, but we believe that each Editor & Publisher side of the argument has valid points to Chuck Jordan Letter From The make. We suggest that you talk to your Special Projects Director Editor & Publisher primary care physician before making any radical changes to your own health Katia Gelman Publication Design Director Dear Readers: care regimen. ShopTalk: The Magazine For TV Shopping Here in Denver, Colorado, where Shop- The great thing about cold, snowy weath- er is that it gives us more time to stay Fans™ (ISSN: 1559-8497) is published Talk is based, we’ve had multiple bliz- quarterly by Fanzines, Inc., P.O. Box zards, record-low temperatures, and over inside, cuddle up on the couch, and watch more TV shopping! And that’s ex- 631573 Littleton, Colorado 80163-1573 seven consecutive weeks of heavy snow U.S.A. © 2006-2007 Fanzines, Inc. All on the ground. The streets are slick with actly what we’ve been doing. The only problem is that we have to shovel the rights reserved. ShopTalk: The Maga- four-inch thick sheets of ice, six-foot high zine For TV Shopping Fans™ cannot be piles of accumulated snow, and almost walk way so that the delivery person can get to our door. reproduced in any manner without the everyone we know has suffered from a permission of Fanzines, Inc. ShopTalk: bad cold, the flu, strained back muscles Stay warm and dry! The Magazine For TV Shopping Fans™ is from shoveling their driveways, and nu- a service mark and logo owned by and/or merous other winter maladies. So, to registered to Fanzines, Inc. All other TV say the least, the weather has slowed Sheila Salido Jordan shopping networks, personalities, products us down a bit. We release this Winter is- or brand names are trademarks of their sue with local forecasts predicting even P.S. We hope you’ll support our efforts, respective owners. more snow in the weeks ahead. and subscribe to ShopTalk: The Maga- zine For TV Shopping Fans™ today. Available by subscription only. Subscrip- Whether you’re snowbound like we are, tion price in the United States and posses- or enjoying sunny skies in the southern And please spread the word to your fam- sions is $12 for four issues. Periodicals states, we hope you’ll enjoy this new ily and friends – we’re only available by postage paid at Denver, Colorado, and issue of ShopTalk, featuring our good subscription! additional mailing offices. Subscription friend and former show host Kathy Services: ShopTalk: The Magazine For Levine. You may have seen her appear- To subscribe, use the form on page 31 TV Shopping Fans™ will, upon receipt of ing recently in infomercials for Harry or order online at www.tvshoptalk.com a complete subscription order, undertake fulfillment of that order so as to provide the first copy for delivery by the U.S. Postal Service or alternate carrier within 6 – 12 Winter 2006-2007 weeks. Should you have any problem with contents your subscription or if would like to update FEATURES your address, please write to Customer Ser- vice Dept., Fanzines, Inc. P.O. Box 261573, Breaking News Suzanne Somers is Ageless Littleton, Colorado 80163-1573 U.S.A. Geena Davis commands attention with Wild fires Her controversial best-seller takes on the medical Checks or money orders for subscriptions tear through Malibu, Principal Divorces, GemsTV in establishment and challenges traditional notions on should be made payable to Fanzines, Inc. the USA, and how to shop from 600 TV networks in women’s health and menopause .......................... 22 Printed in the U.S.A. one website ............................................................ 6 Jumping Into The Abyss by Advertising Inquiries: Letter From The Editor & Publisher Kathy Levine Please call 1-303-221-0780 or e-mail Recurring blizzards, icy streets, and shovels of snow Kathy Levine shares her insights on taking risks, [email protected]. slow ShopTalk’s Winter Issue production ................ 8 being brave, and learning how to fish ................... 24 Send press releases to: Heart-To-Heart [email protected]. TV Shopping After Dark Wear your heart on your sleeve, or your neck or Jewelry Television’s Mandy Bradshaw and Shop wrist, with lovely heart-shaped jewelry ................. 26 At Home’s Shawn Leflar share their experiences of working the overnight shifts .................................. 20 Asian Influence Celebrate the Year of the Pig with stylish jewelry in gold and jade ........................................................ 28 8 www.tvshoptalk.com l Winter 2006-2007 a night in the life of SHAWN LEFLAR Shawn waxes poetic about Platinum Eagles, Morgan Silver Dollars, Tactical Folders and handmade swords.