Mcc Anticorruption Threshold Program Nationwide Dissemination Plan for Ocma Radio Campaign for Activity 1C

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Mcc Anticorruption Threshold Program Nationwide Dissemination Plan for Ocma Radio Campaign for Activity 1C MCC ANTICORRUPTION THRESHOLD PROGRAM NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN FOR ACTIVITY 1C APRIL 1, 2010 This publication was produced for review by the United States Agency for International Development. It was prepared by Management Systems International. MCC ANTICORRUPTION THRESHOLD PROGRAM NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN FOR ACTIVITY 1C Management Systems International Corporate Offices 600 Water Street, SW Washington, DC 20024 Contracted under ENGAGE IQC DFD-I-00-08-00072-00 TO 371 Submitted April 1, 2010 This report is made possible by the generous support of the American people through the United States Agency for International Development (USAID). The author’s views expressed in this publication do not necessarily reflect the views of the United States Agency for International Development, the Millennium Challenge Corporation or the United States Government. CONTENTS Phase One .......................................................................................................................... 1 March ...................................................................................................................................................... 1 April ........................................................................................................................................................ 3 May .......................................................................................................................................................... 5 June .......................................................................................................................................................... 7 July ........................................................................................................................................................... 9 Totals for Phase One ........................................................................................................................ 11 Phase Two ........................................................................................................................ 13 August ................................................................................................................................................... 13 September ........................................................................................................................................... 15 October ............................................................................................................................................... 17 November ........................................................................................................................................... 19 December ............................................................................................................................................ 21 Totals for Phase Two........................................................................................................................ 23 NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN i NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN PHASE ONE Radio Stations Socioeconomic Level (SEL): C Group with high corruption prevalence MARCH MARCH 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Nº Judicial District Radio Station Frequency Airings Seconds M T W T F S S M T W T F S S M T W 1 Lima & Nat. Level RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 5 3 4 3 4 0 0 5 3 4 3 4 0 0 4 3 4 2 Lima & Nat. Level Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 4 0 4 0 4 0 0 4 0 4 0 3 0 0 3 0 3 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 16 Panorama 100.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 1 MARCH 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Nº Judicial District Radio Station Frequency Airings Seconds M T W T F S S M T W T F S S M T W 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 18 Pasco Altura 750 AM / 5010 OC / 97.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 5 3 4 3 4 0 0 5 3 4 3 4 0 0 4 3 4 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 22 Junín Huancayo (AM / FM) 104.3 FM / 870 AM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 38 Interactiva 98.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 39 Madre de Dios La Karibeña 99.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 2 APRIL APRIL 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Station Frequency Airings Seconds T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F District 1 Lima & Nat. RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 Level 2 Lima & Nat. Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 4 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 4 3 Level 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 16 Panorama 100.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 18 Pasco Altura 750 AM / 5010 OC / 97.7 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 FM 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 3 APRIL 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25
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