MCC ANTICORRUPTION THRESHOLD PROGRAM NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN FOR ACTIVITY 1C
APRIL 1, 2010 This publication was produced for review by the United States Agency for International Development. It was prepared by Management Systems International.
MCC ANTICORRUPTION THRESHOLD PROGRAM NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN FOR ACTIVITY 1C
Management Systems International Corporate Offices 600 Water Street, SW Washington, DC 20024
Contracted under ENGAGE IQC DFD-I-00-08-00072-00 TO 371
Submitted April 1, 2010
This report is made possible by the generous support of the American people through the United States Agency for International Development (USAID). The author’s views expressed in this publication do not necessarily reflect the views of the United States Agency for International Development, the Millennium Challenge Corporation or the United States Government. CONTENTS
Phase One ...... 1 March ...... 1 April ...... 3 May ...... 5 June ...... 7 July ...... 9 Totals for Phase One ...... 11
Phase Two ...... 13 August ...... 13 September ...... 15 October ...... 17 November ...... 19 December ...... 21 Totals for Phase Two...... 23
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN i NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN PHASE ONE
Radio Stations Socioeconomic Level (SEL): C
Group with high corruption prevalence MARCH
MARCH 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Nº Judicial District Radio Station Frequency Airings Seconds M T W T F S S M T W T F S S M T W
1 Lima & Nat. Level RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 5 3 4 3 4 0 0 5 3 4 3 4 0 0 4 3 4 2 Lima & Nat. Level Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 4 0 4 0 4 0 0 4 0 4 0 3 0 0 3 0 3 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 16 Panorama 100.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 1
MARCH 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Nº Judicial District Radio Station Frequency Airings Seconds M T W T F S S M T W T F S S M T W
17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 18 Pasco Altura 750 AM / 5010 OC / 97.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 5 3 4 3 4 0 0 5 3 4 3 4 0 0 4 3 4 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 22 Junín Huancayo (AM / FM) 104.3 FM / 870 AM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 6 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 38 Interactiva 98.3 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 39 Madre de Dios La Karibeña 99.1 FM 6:00 – 20:00 30” 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 2
APRIL
APRIL 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Station Frequency Airings Seconds T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F District 1 Lima & Nat. RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 Level 2 Lima & Nat. Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 4 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 4 3 Level 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 16 Panorama 100.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 18 Pasco Altura 750 AM / 5010 OC / 97.7 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 FM 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 3
APRIL 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Station Frequency Airings Seconds T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F District 22 Junín Huancayo (AM / 104.3 FM / 870 AM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 FM) 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 0 0 4 4 4 4 4 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 38 Interactiva 98.3 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 39 Madre de La Karibeña 99.1 FM 6:00 – 20:00 30” 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 Dios
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 4
MAY
MAY 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Nº Judicial Radio Station Frequency Airings Seconds S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M District 1 Lima & Nat. RPP (FM / AM) National 26 judicial 6:00 – 20:00 30” 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 Level districts 2 Lima & Nat. Ritmo Romántica National 14 judicial 6:00 – 20:00 30” 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 Level districts 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 16 Panorama 100.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 18 Pasco Altura 750 AM / 5010 OC / 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 97.7 FM 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 5
MAY 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Nº Judicial Radio Station Frequency Airings Seconds S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M District 22 Junín Huancayo (AM / 104.3 FM / 870 AM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 FM) 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 38 Interactiva 98.3 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 39 Madre de DiosLa Karibeña 99.1 FM 6:00 – 20:00 30” 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 6
JUNE
JUNE 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Station Frequency Airings Seconds T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W District 1 Lima & Nat. RPP (FM / AM) National 26 judicial 6:00 – 20:00 30” 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 Level districts 2 Lima & Nat. Ritmo Romántica National 14 judicial 6:00 – 20:00 30” 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 Level districts 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 16 Panorama 100.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 18 Pasco Altura 750 AM / 5010 OC / 97.7 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 FM 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 7
JUNE 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Station Frequency Airings Seconds T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W District 22 Junín Huancayo (AM / 104.3 FM / 870 AM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 FM) 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 38 Interactiva 98.3 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 39 Madre de La Karibeña 99.1 FM 6:00 – 20:00 30” 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 Dios
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 8
JULY
JULY 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Nº Judicial District Radio Station Frequency Airings Seconds T F S S M T W T F S S M T W T 1 Lima & Nat. Level RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 3 4 0 0 4 3 4 3 4 0 0 4 4 4 4 2 Lima & Nat. Level Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 0 4 0 0 4 0 4 0 4 0 0 4 0 4 0 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 16 Panorama 100.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 18 Pasco Altura 750 AM / 5010 OC / 97.7 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 3 4 0 0 4 3 4 3 4 0 0 4 4 4 4 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 22 Junín Huancayo (AM / FM) 104.3 FM / 870 AM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 9
JULY 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Nº Judicial District Radio Station Frequency Airings Seconds T F S S M T W T F S S M T W T 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 38 Interactiva 98.3 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5 39 Madre de Dios La Karibeña 99.1 FM 6:00 – 20:00 30” 5 5 0 0 5 5 5 5 5 0 0 5 5 5 5
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 10
TOTALS FOR PHASE ONE Nº Judicial District Radio Station Frequency Airings Seconds Nº Ads Rating 1 Lima & Nat. Level RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 9072 2.2 2 Lima & Nat. Level Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 2492 1.4 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 315 2.1 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 315 1.5 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 315 0.7 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 315 1.9 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 350 1.9 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 315 1.9 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 315 1.2 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 315 1.4 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 315 0.7 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 315 0.0 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 350 2.7 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 315 0.9 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 315 0.7 16 Panorama 100.3 FM 6:00 – 20:00 30” 315 0.6 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 315 3.3 18 Pasco Altura 750 AM / 5010 OC / 97.7 FM 6:00 – 20:00 30” 315 1.2 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 315 0.6 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 324 0.9 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 315 3.5 22 Junín Huancayo (AM / FM) 104.3 FM / 870 AM 6:00 – 20:00 30” 315 13.7 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 315 0.7 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 315 0.5 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 315 0.0 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 315 2.7
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 11
Nº Judicial District Radio Station Frequency Airings Seconds Nº Ads Rating 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 315 9.8 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 315 3.4 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 350 6.0 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 350 5.5 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 315 9.2 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 315 6.6 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 350 17.2 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 350 10.7 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 315 11.5 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 315 9.9 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 315 5.1 38 Interactiva 98.3 FM 6:00 – 20:00 30” 315 1.6 39 Madre de Dios La Karibeña 99.1 FM 6:00 – 20:00 30” 315 1.0 TOTAL 23543
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 12
PHASE TWO
Radio Stations Socioeconomic Level (SEL): C
Group with high corruption prevalence AUGUST
AUGUST 15 16 17 18 19 20 221 22 23 24 25 26 27 28 29 30 31 Nº Judicial District Radio Station Frequency Airings Seconds S M T W T F S S M T W T F S S M T 1 Lima & Nat. Level RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 0 5 3 4 3 4 0 0 5 3 4 3 4 0 0 4 3 2 Lima & Nat. Level Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 16 Panorama 100.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 13
18 Pasco Altura 750 AM / 5010 OC / 97.7 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 0 5 3 4 3 4 0 0 5 3 4 3 4 0 0 4 3 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 22 Junín Huancayo (AM / FM) 104.3 FM / 870 AM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 0 6 6 6 6 6 0 0 6 6 6 6 6 0 0 6 6 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 38 Interactiva 98.3 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5 39 Madre de Dios La Karibeña 99.1 FM 6:00 – 20:00 30” 0 5 5 5 5 5 0 0 5 5 5 5 5 0 0 5 5
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 14
SEPTEMBER
SEPTEMBER 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Station Frequency Airings Seconds W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T District 1 Lima & Nat. RPP (FM / AM) National 26 judicial 6:00 – 20:00 30” 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 Level districts 2 Lima & Nat. Ritmo Romántica National 14 judicial 6:00 – 20:00 30” 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 Level districts 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 5 Lambayequ La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 e 6 Ucayali Super AM FM 1350 AM / 103.3 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 FM 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 16 Panorama 100.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 18 Pasco Altura 750 AM / 5010 OC 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 / 97.7 FM 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 22 Junín Huancayo (AM / 104.3 FM / 870 AM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 15
SEPTEMBER 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Station Frequency Airings Seconds W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T District FM) 23 Huancavelic Cultura 106.7 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 a 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 35 Loreto Loreto 103.5 FM / 1150 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 AM 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 38 Interactiva 98.3 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 39 Madre de La Karibeña 99.1 FM 6:00 – 20:00 30” 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 Dios
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 16
OCTOBER OCTOBER 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Nº Judicial Radio Frequency Airings Seconds F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S District Station 1 Lima & Nat. RPP (FM / National 26 judicial 6:00 – 20:00 30” 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 Level AM) districts 2 Lima & Nat. Ritmo National 14 judicial 6:00 – 20:00 30” 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 Level Romántica districts 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 5 Lambayequ La Karibeña 97.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 e 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 10 Amazonas Reyna de la 101.5 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 Selva 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 16 Panorama 100.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 18 Pasco Altura 750 AM / 5010 OC / 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 97.7 FM 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 17
OCTOBER 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Nº Judicial Radio Frequency Airings Seconds F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S District Station 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 22 Junín Huancayo 104.3 FM / 870 AM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 (AM / FM) 23 Huancavelic Cultura 106.7 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 a 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 38 Interactiva 98.3 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 39 Madre de La Karibeña 99.1 FM 6:00 – 20:00 30” 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 Dios
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 18
NOVEMBER
NOVEMBER 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Frequency Airings Seconds M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T District Station 1 Lima & Nat. RPP (FM / AM) National 26 judicial 6:00 – 20:00 30” 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 Level districts 2 Lima & Nat. Ritmo National 14 judicial 6:00 – 20:00 30” 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 0 3 0 0 3 0 Level Romántica districts 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 10 Amazonas Reyna de la 101.5 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 Selva 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 16 Panorama 100.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 18 Pasco Altura 750 AM / 5010 OC / 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 97.7 FM 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3 4 3 4 0 0 4 3
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 19
NOVEMBER 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Nº Judicial Radio Frequency Airings Seconds M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T District Station 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 22 Junín Huancayo (AM 104.3 FM / 870 AM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 / FM) 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 38 Interactiva 98.3 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 39 Madre de La Karibeña 99.1 FM 6:00 – 20:00 30” 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 3 3 3 0 0 3 3 Dios
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 20
DECEMBER DECEMBER 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Nº Judicial District Radio Station Frequency Airings Seconds W T F S S M T W T F S S M T W 1 Lima & Nat. Level RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 4 3 4 0 0 4 3 4 3 4 0 0 5 3 5 2 Lima & Nat. Level Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 3 0 3 0 0 3 0 3 0 3 0 0 3 0 3 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 16 Panorama 100.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 18 Pasco Altura 750 AM / 5010 OC / 97.7 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 4 3 4 0 0 4 3 4 3 4 0 0 5 3 5 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 22 Junín Huancayo (AM / FM) 104.3 FM / 870 AM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 21
DECEMBER 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Nº Judicial District Radio Station Frequency Airings Seconds W T F S S M T W T F S S M T W 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 7 7 7 0 0 7 7 8 8 8 0 0 8 8 8 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 38 Interactiva 98.3 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5 39 Madre de Dios La Karibeña 99.1 FM 6:00 – 20:00 30” 6 6 6 0 0 6 6 5 5 5 0 0 5 5 5
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 22
TOTALS FOR PHASE TWO Nº Judicial District Radio Station Frequency Airings Seconds Total Campaign Nº Ads Rating Investment (Amounts in Nuevos Soles, incl. VAT) 1 Lima & Nat. Level RPP (FM / AM) National 26 judicial districts 6:00 – 20:00 30” 8988 2.2 631386.63 2 Lima & Nat. Level Ritmo Romántica National 14 judicial districts 6:00 – 20:00 30” 2534 1.4 10120.95 3 Piura Club 99 99.3 FM 6:00 – 20:00 30” 315 2.1 8996.40 4 La Libertad Nova Stereo 105.1 FM 6:00 – 20:00 30” 315 1.5 192244.50 5 Lambayeque La Karibeña 97.3 FM 6:00 – 20:00 30” 315 0.7 24965.01 6 Ucayali Super AM FM 1350 AM / 103.3 FM 6:00 – 20:00 30” 315 1.9 3780.00 7 Ancash Ancash 101.3 FM 6:00 – 20:00 30” 350 1.9 2998.80 8 Ayacucho Estación Wari 910 AM / 95.3 FM 6:00 – 20:00 30” 315 1.9 4498.20 9 La Karibeña 105.5 FM 6:00 – 20:00 30” 315 1.2 10345.86 10 Amazonas Reyna de la Selva 101.5 FM 6:00 – 20:00 30” 315 1.4 2457.00 11 La Karibeña 98.3 FM 6:00 – 20:00 30” 315 0.7 7422.03 12 Cañete Max 100.5 FM 6:00 – 20:00 30” 315 0.0 6747.30 13 El Santa Nova Stereo 104.3 FM 6:00 – 20:00 30” 350 2.7 9996.00 14 Tumbes La Karibeña 97.3 FM 6:00 – 20:00 30” 315 0. 14619.15 15 Apurimac Estación Solar 103.3 FM 6:00 – 20:00 30” 315 0.7 11245.50 16 Panorama 100.3 FM 6:00 – 20:00 30” 315 0.6 11245.50 17 Cajarmarca Turbo Mix 92.5 FM 6:00 – 20:00 30” 315 3.3 11245.50 18 Pasco Altura 750 AM / 5010 OC / 97.7 FM 6:00 – 20:00 30” 315 1.2 3598.56 19 La Karibeña 107.3 FM 6:00 – 20:00 30” 315 0.6 7422.03 20 Lima Capital 96,7 FM 6:00 – 20:00 30” 321 0.0 137007.68 21 Huánuco La Karibeña 105.1 FM 6:00 – 20:00 30” 315 3.5 11695.32 22 Junín Huancayo (AM / FM) 104.3 FM / 870 AM 6:00 – 20:00 30” 315 13.7 26989.20 23 Huancavelica Cultura 106.7 FM 6:00 – 20:00 30” 350 0.7 1799.40 24 Super Cadena 104.3 FM 6:00 – 20:00 30” 350 0.5 2499.00
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 23
Nº Judicial District Radio Station Frequency Airings Seconds Total Campaign Nº Ads Rating Investment (Amounts in Nuevos Soles, incl. VAT) 25 Huaura Paraíso 103.5 FM 6:00 – 20:00 30” 350 0.0 3248.70 26 Ica La Karibeña 107.1 FM 6:00 – 20:00 30” 315 2.7 19117.35 27 Tacna Uno 93.7 FM 6:00 – 20:00 30” 315 9.8 10120.95 28 Moquegua Americana 95.7 FM 6:00 – 20:00 30” 315 3.4 6747.30 29 Puno Onda Azul 95.7 FM / 640 AM 6:00 – 20:00 30” 350 6.0 7497.00 30 La Karibeña 92.5 FM 6:00 – 20:00 30” 350 5.5 17992.80 31 Cusco Santa Mónica 93.9 FM / 660 AM 6:00 – 20:00 30” 315 9.2 3373.65 32 Salkantay 1080 AM / 92.7 FM 6:00 – 20:00 30” 315 6.6 7871.85 33 Arequipa Melodía 104.3 FM 6:00 – 20:00 30” 350 17.2 12495.00 34 La Exitosa 93.5 FM 6:00 – 20:00 30” 350 10.7 29238.30 35 Loreto Loreto 103.5 FM / 1150 AM 6:00 – 20:00 30” 315 11.5 6615.00 36 La Karibeña 95.7 FM 6:00 – 20:00 30” 315 9.9 22113.00 37 San Martín Tropical 99.1 FM 6:00 – 20:00 30” 315 5.1 4725.00 38 Interactiva 98.3 FM 6:00 – 20:00 30” 315 1.6 1890.00 39 Madre de Dios La Karibeña 99.1 FM 6:00 – 20:00 30” 315 1.0 7422.03 TOTALS 23498 1315493.45
NATIONWIDE DISSEMINATION PLAN FOR OCMA RADIO CAMPAIGN 24