GREATER HOCKEY LEAGUE

Media Kit 2014-15 GREATER TORONTO HOCKEY LEAGUE

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Hockey Structure in

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Structure of the GTHL

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The GTHL is Canada’s premier minor hockey league and the largest minor hockey league in the world!

Partner with The Greater Toronto Hockey League to reach more than 37 000 hockey players and 75 000+ hockey moms and dads. Whether it be waking up early for practice on a Saturday morning or driving to playoff games during a snow storm...... hockey players, moms and dads are passionate about their sport and loyal to the game. Don’t miss this opportunity to promote your message to the biggest and best group of hockey consumers in Canada.

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GTHL Rep League:

• Minor Atom (9 years of age) to Juvenile (up to 20 years of age) • Approximately 10,000 rep players • 53 member clubs with 540+ teams • 500 games per week • 51 arenas (77 ice pads total) across the GTA

GTHL Affiliated House Leagues:

• Ages 4 and older • Approximately 30,000 House League Players • GTHL provides jurisdiction for: o Hockey League (MHL) o Scarborough Youth Hockey League (SYHL) o North York Hockey League (NYHL)

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Formed in 1911 by the late Frank D. Smith Over the past decade – each year – there have been at least 65 active NHL roster players who were graduates of the GTHL system. Some past and present hockey greats include:

• Ken Dryden • Brad Park • Larry Murphy • • Eric Lindros • Mike Gartner • Adam Graves • Rick Nash • • Mike Cammalleri • P.K. Subban • • Tyler Seguin • Brent Burns • Mark Giordano • David Clarkson • Wayne Simmonds • Alex Pietrangelo • • Connor McDavid • …..And many more! 8 GREATER TORONTO HOCKEY LEAGUE

Play Now. Win Forever.

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Being involved in hockey will grow your social network and create lifelong friendships.

Hockey teaches life skills and Hockey provides a lifestyle that builds characteristics that can be promotes physical activity and used both on and off the ice forever. structure. In today’s age of video Skills like cooperation, discipline, games and computers, hockey is a respect, courage, teamwork, Play Now. great way to release your energy and determination. Win Forever and stay healthy.

In a diverse city like Toronto, hockey allows kids from all backgrounds an opportunity to adopt a huge part of Canadian culture.

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Breakout Magazine

Breakout Magazine is filled with professionally-written stories, interviews, advice and updates from around the minor leagues; all the way to the NHL.

Count on us to feature the newest equipment, trends, training, fitness and nutritionalHockey programs provides - all a lifestyledelivered that in promotes physical activity and one publication directly to the structure.homes ofIn today’sour members. age of video games and computers, hockey is a Our magazine also promotes thegreat HOCKEY way to release LIFESTYLE. your energy Families dedicated to Canada’sand favourite stay healthy.pastime love to watch their children play and compete! Delivered to 30,000 member homes 3x per season! Your opportunity to reach: In a diverse city like Toronto, hockey allows kids from2,800 all backgroundsminor hockey an teams opportunity to adopt a huge part of Canadian culture.37,000+ minor hockey players 75,000 + hockey moms and dads

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GTHL Website

High Traffic site used daily by thousands! Average of 320,000 visits per month during season Average of 750,000 page views per month during season

Average of 70,000 unique visitorsHockey per provides month a lifestyleduring that season promotes physical activity and structure. In today’s age of video games and computers, hockey is a great way to release your energy and stay healthy.

In a diverse city like Toronto, hockey allows kids from all backgrounds an opportunity to adopt a huge part of Canadian culture.

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GTHL Newsletter

• Over 43,000 email addresses updated each year • Keep in touch with GTHL members with our monthly email newsletter • Current events, feature stories, tips, and other useful information for all of our members

• Sign-up option on GTHL homepage

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GTHL Special Events

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GTHL Special Events GTHL Legacy Classic Golf Tournament

• Annual Event - July • 36 foursomes • All proceeds go toward the GTHL Legacy Fund • Live/Silent Auction • Lunch and Dinner • Lots of prizes • Lots of Fun • All for a good cause

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GTHL Special Events GTHL Puck Drop Weekend

Event Details: • Annual event in September • Over 200 GTHL A, AA and AAA rep teams will play games on 6 pads • Thousands of hockey players and hockey families, coaches and volunteers – over 10,000 people in one weekend! • Puck Drop features GTHL Hockey Fan Festival in and outside Canlan York • Celebrity appearances, interactive displays, consumer intercepts, etc… Sponsor Benefits: • Prime space at Fan Fest • Activation opportunities for Hockey initiatives / properties • Ability to reach large targeted market at once

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GTHL Events Team • Great way to engage your brand with the GTHL community • Experiential marketing/Sampling opportunities • Reach new, young customer base • Create new business opportunities • Contest Opportunities

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GTHL Corporate Partners Join a roster of Blue Chip partners

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GTHL Snap Shots

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GTHL Snap Shots

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