Visitors Attracted: 41620, Industrial Visitors: 5038

SIDE 2013 Review The 2nd Shanghai International Dog Expo (SIDE) successfully concluded at Shanghai World Expo Exhibition & Convention Center (SWEECC) on March 17, 2013. SIDE, adhering to its theme “My Dog, My Family, My Life”, aimed at promoting harmonious relationship between people and their pets in modern society, and at the same time, providing industry professionals and general visitors with high quality services to ensure they have good experiences. SIDE has been persistently holding onto its vision from the very beginning, which is to combine B2B, B2C, C2C & EVENTS and create a brand-new experiential industrial platform. 12000square meters exhibition area Well-known brands from 9 countries: China (Including Hong Kong, Macau, and Taiwan), France, Germany, Spain, Netherlands, Finland, Korea, Japan, United States, New Zealand, etc. Visitors attracted: 41620, Industrial visitors: 5038 Visitors with their dogs: 2300 China Kennel Union (CKU), Yangtze River Delta Kennel Union (YRDKU), Shanghai Commercial Association, etc. organized industry visitor delegations to the Expo. Over 100domestic and overseas media (Industry media, Mass media & NS Media)

What Our Exhibitors Say “So many pet lovers were attracted to SIDE. We appreciate that the organizer provides such a professional platform for us to exchange with pet owners face to face.” ——Mars China

“ SIDE enables us to communicate with high-end consumers more directly and closely. Their opinions and feedbacks are essential for us in order to provide better products and services for them as well as their pets.” ——Peidi Brand Corporation, Shanghai Healthguard Trade Co., Ltd.

“We take SIDE as a platform for marketing and promotion, to make our brand known. SIDE 2013 was very successful, and we would say congratulationsto the organizer and will keep coming back next year!” ——Royal canin

Organizer: Shanghai International Trade Promotion Co., Ltd. (ITPC)

Supporters: China Kennel Union (CKU) Yangtze River Delta Kennel Union (YRDKU) Zhejiang Small Animal Protection Association (ZJSAPA) Shanghai Minhang District Pet Industry Association Shanghai Small Animal Veterinary Association (SHSAVA)

International Supporters: Fédération Cynologique Internationale (FCI) Pet Food Institute (PFI)

Special Media Supporter: Channel Young Media Co., Ltd (SMG)

Held Concurrently With: 2014 Star Pet Show Shanghai 2014 Star Pet Show National Final 2014 CKU Beautician Certification Examination 2014 CKU Southern District All Breed International Championship Show (CACIB) 2014 CKU Shanghai All Breed Championship Show(CAC) 2014 CKU All Breed Shanghai Grand Prix