4485 24Th St., San Francisco, CA 94114
Total Page:16
File Type:pdf, Size:1020Kb
Galen Gruman 4485 24th St., San Francisco, CA 94114 (415) 647-0996 • [email protected] • www.zangogroup.com
Proven ability to balance customer and business needs and create a compelling product. Experienced manager overseeing staff development, workflow/process management, and budget management, acting as a change agent, and partnering with executive management on strategic goals and projects. Public representative at conferences, on radio, and on television.
Functional Experience Large Project Management Managed budgets, operations/workflow, and staff at several magazines, determined staffing needs and job assignments, worked with other departments (art, facilities, operations, production, personnel) to ensure successful collaboration: M-Business (10 reports), ThirdAge Media (9 reports), Upside (9 reports), Computerworld (8 reports), Macworld (15 direct and indirect reports). Managed volunteer organization, as well as its newsletter and awards operations: Computer Press Assn.
Product Development Determined customer needs and devised content and related products to serve them, developed business plans, worked with sales and marketing departments to help them serve the advertising customer needs, researched new market possibilities and aided marketing efforts: Macworld, Upside, M- Business, ThirdAge Media, EmergeMedia, The Ergo Network, Zango Group, BayCreative, Wiley Publishing.
Staff Coaching and Career Development Developed individual employee development plans, coached employees in professional development: M- Business, ThirdAge Media, Upside, Computerworld, Macworld. Worked closely with HR and management consultants on staff management and development issues, including compensation, workforce expansion and reduction, and process reengineering: Macworld. Familiarity with key job banks and basic assessment tests.
Outreach/Public Speaking Led several panel discussions at trade shows each year, including keynote presentations at 1997 Macworld Expos in Taipei and Boston. Led monthly education meetings with Macworld sales department. Frequent guest, CompuTalk syndicated radio program. Represented Macworld in news radio interviews (BBC, KCBS, KQED, Megabyte) and TV interviews (CBS Up to the Minute, CNN, KGO, KTVU, MSNBC). Represented Computerworld in Bay Area news radio interviews. Repeat guest on the Tech Night Owl syndicated radio show on publishing technology issues.
Research and Communication Skills Two decades’ experience delivering high-quality, customer-oriented content to diverse, specific audiences requiring in-depth research and trend analysis: freelance article projects, book projects (The Tech-Savvy Real Estate Agent, QuarkXPress to InDesign: Face to Face, Adobe InDesign Bible series, PageMaker for Dummies series, QuarkXPress for Dummies series, QuarkXPress Bible series, Adobe Guide to Electronic Publishing), CBS ExtraVision, Computerworld, IEEE Software, InfoWorld, Layers, Macworld, M-Business, SBS Digital Design, and Upside. Recognized with editorial excellence awards from American Society of Business Publications Editors, Western Publications Assn., and Computer Press Assn. Delivered top- notch white papers to PricewaterhouseCoopers Technology Center, as well as marketing collaterals and positioning documents to the marketing firm BayCreative.