JOSEPH S. NYE Webstats

JOSEPH S. NYE webstats http://ksghome.harvard.edu/~.JNye.Dean.Ksg/

Web Log Analysis Monthly Report November 2002

Report Range: 11/01/2002 00:00:00 - 11/30/2002 22:59:33

www.WebTrends.com Table of Contents

General Statistics...... 4 Page Views Over Time...... 7 Top Pages by Visits...... 9 Hits Over Time...... 12 Visitors Over Time...... 14 Top Visitors...... 18 Top Referring Sites by Visits...... 20 Top Browsers by Visits...... 21 Top Pages by Visits...... 22 Top Pages by Visits Over Time...... 25 Top Pages by Views...... 27 Top Pages by Views Over Time...... 29 Top Documents by Visits...... 31 Top Documents by Visits Over Time...... 33 Top Documents by Views...... 35 Top Documents by Views Over Time...... 37 Top Entry Pages by Visits...... 39 Least Requested Entry Pages by Visits...... 41 Top Exit Pages by Visits...... 43 Single Access Pages by Visits...... 45 Page Views Over Time...... 47 Top Paths Through Site by Visits...... 49 Hits Over Time...... 52 Top Directories by Visits...... 54 Top Directories by Visits Over Time...... 55 Top Directories by Hits...... 56 Top Directories by Hits Over Time...... 57 Most Downloaded Files...... 58 Most Downloaded Files Over Time...... 60 Most Downloaded Files by Visits...... 61 Most Downloaded Files by Visits Over Time...... 63 Most Accessed File Types...... 64 Top Entry Files by Visits...... 65 Top Entry Files by Visits Over Time...... 67 Top Visitors...... 68 Top Visitors Over Time...... 70 Top Visitors by Hits...... 71 Top Visitors by Hits Over Time...... 73 New vs. Returning Visitors...... 74 Top Authenticated Usernames...... 75 Top Authenticated Usernames by Hits...... 76 Visitors Over Time...... 77 Visits Over Time...... 81 Visitors by Number of Visits...... 83 Top Geographic Regions...... 84 Most Active Countries...... 86 North American States and Provinces...... 88 Most Active Cities...... 90 Most Active Organizations by Visits...... 92 Most Active Organizations by Hits...... 94 Top-Level Domains Types by Visits...... 96

www.WebTrends.com 2 Top-Level Domains Types by Hits...... 98 Summary of Activity for Report Period...... 100 Visits by Number of Pages Viewed...... 102 Visits by Day of the Week...... 105 Hits by Day of the Week...... 106 Visits by Hour of the Day...... 107 Hits by Hour of the Day...... 109 Visits by Length of Visit...... 111 Page Views by Length of Visit...... 113 Client Errors...... 115 File Not Found Errors...... 116 Top Referring Sites by Visits...... 118 Top Referring URLs by Visits...... 119 Top Browsers by Visits...... 120 Top Browsers by Hits...... 121 Top Platforms by Visits...... 122 Top Platforms by Hits...... 123 Glossary...... 124

www.WebTrends.com 3 General Statistics

This page provides a basic overview of the report. The Visits Over Time graph identifies the overall count of visits to your Web site. The General Statistics table provides statistics of the total activity for this Web site during the designated report period.

Visits Over Time

160

140

120

100

0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

General Statistics Hits Successful Hits For Entire Site 9,687 Average Hits Per Day 322 Home Page Hits 116 Pages Page Views (Impressions) 4,281 Average Per Day 142 Dynamic Pages and Forms Views 0 Document Views 4,281 Visits Visits 2,650 Average Per Day 88 Average Visit Length 00:10:33 International Visits 19.70% Visits of Unknown Origin 17.17% Visits From Your Country: United 63.13% States (US) Visitors Unique Visitors 1,774 Visitors Who Visited Once 1,504 Visitors Who Visited More Than Once 270

General Statistics - Help Card

Average Hits Per Day - Number of successful hits divided by the total number of days in the log file.

Average Page Views Per Day - Number of page views (impressions) divided by the total number of days in the log file.

www.WebTrends.com 4 General Statistics - Help Card

Average Visit Length - Average length of all visits during the report period that viewed at least one file considered a page.

Average Visits Per Day - Number of visits divided by the total number of days in the log file.

Document Views - Number of hits to pages that are considered documents--not dynamic pages or forms--as defined by the system administrator.

Dynamic Pages and Forms Views - Number of hits to pages that are considered dynamic pages or forms. Reporting Center considers any URL containing options (with a question mark in the URL) a dynamic page. Any file with a POST command is considered a form.

Hits - Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

Home Page Hits - Number of times the home page (as defined in the profile) was viewed.

International Visits - Percentage of visitors who are defined as "international visitors" by the system administrator.

Page - Any document, dynamic page, or form. Different types of profiles have different default settings for which file extensions qualify a file as a document. These settings can be changed by the Reporting Center system administrator. Any URL containing a question mark is considered a dynamic page. Any file with a POST command is considered a form.

Page View (Impressions) - A hit to any file classified as a page. Contrast the value for "Page Views" with the value for "Successful Hits For Entire Site," which includes hits to files of every type.

Successful Hits For Entire Site - Number of successful hits including HTML pages, images, forms, scripts, and downloaded files.

Unique Visitors - The total number of unique visitors during the report period. A unique visitor is identified by their IP address, domain name, or cookie.

Visits - Number of visits to your site. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

Visits From Your Country - Percentage of visits from your country. The name of your country and the country code are shown. Your system administrator configures the selection for your country.

Visits of Unknown Origin - Percentage of visits where the visitor's domain name could not be determined or the country associated with the domain name could not be determined.

Visitors Who Visited More Than Once - Number of visitors who visited the site more than once during the reporting period.

Visitors Who Visited Once - Number of visitors who visited the site exactly once during the reporting period.

The General Statistics page provides an overview of your Web site's performance and visitor behavior, and can help you determine which chapters will be most valuable to you.

www.WebTrends.com 5 Page Views Over Time

This page helps you determine the bandwidth requirements of your Web site by tracking page views over the course of the report period.

Page Views Over Time 240 220 200 180 160 140 120 100 80 60 40 20 0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

Page Views Over Time Time Interval Page Views % 11/01 91 2.13% 11/02 87 2.03% 11/03 105 2.45% 11/04 238 5.56% 11/05 149 3.48% 11/06 190 4.44% 11/07 129 3.01% 11/08 164 3.83% 11/09 144 3.36% 11/10 83 1.94% 11/11 163 3.81% 11/12 168 3.92% 11/13 187 4.37% 11/14 170 3.97% 11/15 117 2.73% 11/16 77 1.80% 11/17 139 3.25% 11/18 128 2.99% 11/19 126 2.94% 11/20 199 4.65% 11/21 204 4.77% 11/22 145 3.39% 11/23 115 2.69% 11/24 185 4.32% 11/25 164 3.83% 11/26 132 3.08% 11/27 114 2.66% 11/28 189 4.41% 11/29 102 2.38% 11/30 77 1.80%

www.WebTrends.com 6 Page Views Over Time Time Interval Page Views % Total 4,281 100.00%

Page Views Over Time - Help Card

Page View - A hit to any file classified as a page. Contrast page views with hits, which counts files of every type.

Time Interval - A one-year report displays monthly time increments. A one-quarter report displays weekly time increments. A one-month report or a one-week report displays daily time increments. A daily report displays hourly time increments. All activity attributed to one time increment occurs between the listed increment and the beginning of the next one. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

% - Percentage of total page views that occurred during the specified time interval.

Periods of less activity can be considered good times for maintenance and content improvement.

www.WebTrends.com 7 Top Pages by Visits

This identifies the most popular Web pages on your site and shows you the number of visits for each, and displays the average length of time the page was viewed.

Top Pages by Visits

700

600

500

400

300

200

100

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Top Pages by Visits Pages Visits % Avg Time Viewed 1. Harvard's John F. Kennedy School of Government: 719 19.07% 00:03:45 Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.ht ml 2. Harvard's John F. Kennedy School of Government 648 17.19% 00:03:09 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/publicatio ns.html 3. The John F. Kennedy School of Government 645 17.11% 00:05:41 Visiting Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingco m/ 4. Harvard's John F. Kennedy School of Government 379 10.05% 00:03:11 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Researc h.html 5. Harvard's John F. Kennedy School of Government 370 9.81% 00:03:51 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox. html 6. Harvard's John F. Kennedy School of Government 353 9.36% 00:03:29 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other.htm l 7. Index of /~.JNye.Dean.Ksg/ 99 2.63% 00:05:07 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 8. The John F. Kennedy School of Government 64 1.70% 00:03:49 Visiting Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingco m/index.htm 9. Index of /~.JNye.Dean.Ksg/paradox_files/ 42 1.11% 00:06:41 http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_fil es/

www.WebTrends.com 8 Top Pages by Visits Pages Visits % Avg Time Viewed Harvard's John F. Kennedy School of Government 38 1.01% 00:03:17 10. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox3 .html Harvard's John F. Kennedy School of Government 37 0.98% 00:03:10 11. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox2 .html Harvard's John F. Kennedy School of Government 36 0.95% 00:03:28 12. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching. html Harvard's John F. Kennedy School of Government 36 0.95% 00:04:31 13. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching 2.html Index of /~.JNye.Dean.Ksg/images/ 34 0.90% 00:02:56 14. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images/ Harvard's John F. Kennedy School of Government 33 0.88% 00:03:32 15. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other_old .html Harvard's John F. Kennedy School of Government 32 0.85% 00:05:27 16. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox4 .html Index of /~.JNye.DEAN.Ksg/previous_versions/ 32 0.85% 00:01:47 17. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous _versions/ Index of /~.JNye.Dean.Ksg/reviews/ 32 0.85% 00:04:01 18. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/ Index of /~.JNye.Dean.Ksg/_private/ 31 0.82% 00:02:40 19. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/_private/ Index of /~.JNye.Dean.Ksg/perm/ 29 0.77% 00:02:08 20. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm/ Subtotal 3,689 97.85% 00:03:43 Other 81 2.15% 00:03:07 Total 3,770 100.00% 00:03:42

Top Pages by Visits - Help Card

Avg Time Viewed - Average length of time the specified page was viewed.

Pages - A document, dynamic page, or form. Different types of profiles have different default settings for which file extensions qualify a file as a document. These settings can be changed by the Reporting Center system administrator. Any URL containing a question mark is considered a dynamic page. Any file with a POST command is considered a form. If the page has a title, you will see the title of the page and the URL. Otherwise, you will see the URL and the words "Page Has No Title."

Visits - Number of visits to this page. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of the total visits in which the visitor viewed this page at least once.

Pages with good content and design are more likely to attract visitors and be revisited. Less popular pages on a site can be made more appealing by improving the content or incorporating design elements similar to

www.WebTrends.com 9 Top Pages by Visits - Help Card that on the more important pages. Always remember that people are far more interested in content than in design, and average view times can help determine which content is most important to your visitors.

www.WebTrends.com 10 Hits Over Time

This page helps you learn the bandwidth requirements of your site by tracking hits over the course of the report period.

Hits Over Time

480 440 400 360 320 280 240 200 160 120 80 40 0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

Hits Over Time Time Interval Hits % 11/01 336 3.47% 11/02 176 1.82% 11/03 242 2.50% 11/04 494 5.10% 11/05 459 4.74% 11/06 370 3.82% 11/07 356 3.68% 11/08 366 3.78% 11/09 244 2.52% 11/10 192 1.98% 11/11 412 4.25% 11/12 356 3.68% 11/13 407 4.20% 11/14 325 3.36% 11/15 272 2.81% 11/16 170 1.75% 11/17 383 3.95% 11/18 307 3.17% 11/19 329 3.40% 11/20 357 3.69% 11/21 487 5.03% 11/22 359 3.71% 11/23 203 2.10% 11/24 370 3.82% 11/25 370 3.82% 11/26 336 3.47% 11/27 232 2.39% 11/28 358 3.70% 11/29 224 2.31% 11/30 195 2.01%

www.WebTrends.com 11 Hits Over Time Time Interval Hits % Total 9,687 100.00%

Hits Over Time - Help Card

Time Interval - A one-year report displays monthly time increments. A one-quarter report displays weekly time increments. A one-month report or a one-week report displays daily time increments. A daily report displays hourly time increments. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

% - Percentage of hits that occurred during the specified time interval.

Periods of less activity can be considered good times for maintenance and content improvement.

www.WebTrends.com 12 Visitors Over Time

This page shows how many times visitors visited your Web site and how long they stayed. The information is divided into time slices based on the duration of the log file. Visits are freshly counted during each time interval in the report. Some visits may span more than one time interval, and therefore a single visit may be counted more than once. This manner of counting visits may lead to a discrepancy between the Visits Over Time totals for each day, and the sum of these daily Visits Over Time reported by the week in the General Statistics table.

Visitors Over Time

160

140

120

100

0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

Unique Visitors Over Time 120 110 100 90 80 70 60 50 40 30 20 10 0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

www.WebTrends.com 13 First Time Visitors Over Time 1

0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

Average Length of Visit Over Time 110 100 90 80 70 60 50 40 30 20 10 0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

Visitor Minutes Over Time

12,000 11,000 10,000 9,000 8,000 7,000 6,000 5,000 4,000 3,000 2,000 1,000 0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

www.WebTrends.com 14 Visitors Over Time Time Interval Visits Unique First Time Avg Visit Visitor Minutes Visitors Visitors Length 11/01 73 70 0 00:01:25 103.42 11/02 49 43 0 00:01:33 75.95 11/03 94 83 0 00:31:47 2,989.05 11/04 165 120 0 00:03:29 577.07 11/05 128 117 0 00:24:01 3,076.00 11/06 103 94 0 00:03:48 392.78 11/07 105 92 0 00:40:42 4,273.75 11/08 87 75 0 00:49:17 4,289.00 11/09 56 46 0 00:27:34 1,543.82 11/10 61 53 0 00:23:55 1,459.78 11/11 108 92 0 00:40:15 4,347.10 11/12 118 107 0 00:25:11 2,972.43 11/13 95 83 0 00:18:41 1,775.20 11/14 83 71 0 00:04:34 379.67 11/15 75 68 0 00:03:14 243.17 11/16 59 48 0 00:03:27 204.35 11/17 84 72 0 00:02:56 247.40 11/18 104 102 0 00:14:32 1,512.00 11/19 78 73 0 00:02:47 217.15 11/20 118 97 0 00:03:41 434.97 11/21 107 89 0 00:28:30 3,050.12 11/22 86 73 0 00:03:56 338.28 11/23 57 54 0 00:03:23 193.33 11/24 80 61 0 00:04:20 347.60 11/25 110 100 0 01:41:15 11,138.82 11/26 95 83 0 00:01:41 160.75 11/27 63 55 0 00:04:15 268.13 11/28 97 81 0 00:19:55 1,932.52 11/29 57 54 0 00:01:32 87.70 11/30 60 57 0 00:00:33 33.55 Average 88 77 0 00:10:33 1,622.16 Total 2,655 2,313 0 48,664.85

Visitors Over Time - Help Card

Avg Visit Length - The average amount of time visitors spent at your site within the given time interval. The average visit length for each time interval includes all visits, even a visit that viewed only a non-page file such as an image. The average visit length shown in the row named "Average" includes only visits that viewed at least one file considered a "page"; at times this value is noticeably larger than the values shown for the individual time intervals.

First Time Visitors - Number of visitors who had never visited your Web site before.

Time Interval - A one-year report displays monthly time increments. A one-quarter report displays weekly time increments. A one-month report or a one-week report displays daily time increments. A daily report displays hourly time increments. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

Unique Visitors - Number of individuals who visited your site during the report period. If someone visits more than once, they are counted only the first time they visit.

Visitor Minutes - Number of minutes your Web site was viewed, regardless of who was viewing it.

Visits - Number of visits to your Web site. Each visit by each visitor is counted, even if the visitor came to

www.WebTrends.com 15 Visitors Over Time - Help Card your Web site many times.

Use this page to determine which times your Web site is busiest.

Daily averages cut off visits that continue into the next day, whereas weekly averages do not. Therefore, weekly averages may appear a bit longer than daily averages.

www.WebTrends.com 16 Top Visitors

This page identifies the IP address, domain name, or cookie of each visitor, and identifies the visitor's relative activity level on the site. If you use cookies to track visits, Reporting Center can differentiate between hits from different visitors with the same IP address.

Top Visitors 80

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Top Visitors Visitor Visits % 1. crawler10.googlebot.com 76 2.86% 2. crawler11.googlebot.com 68 2.56% 3. crawler12.googlebot.com 65 2.45% 4. rrcs-west-66-27-55-14.biz.rr.com 46 1.73% 5. trek14.sv.av.com 23 0.87% 6. dexter.harvard.edu 19 0.72% 7. ksgfiona 14 0.53% 8. crawl4.googlebot.com 13 0.49% 9. crawl1.googlebot.com 10 0.38% 10. rrcs-se-24-73-67-115.biz.rr.com 10 0.38% 11. cache-rr01.proxy.aol.com 9 0.34% 12. 66.95.104.194 9 0.34% 13. crawl5.googlebot.com 9 0.34% 14. 66.28.233.165 9 0.34% 15. cache-ra08.proxy.aol.com 8 0.30% 16. cache-rh08.proxy.aol.com 8 0.30% 17. cache-dr05.proxy.aol.com 8 0.30% 18. egspd409.directhit.com 8 0.30% 19. cache-1.lnh.md.webcache.rcn.net 7 0.26% 20. cr025r01-2.sac2.fastsearch.net 7 0.26% Subtotal 426 16.06% Other 2,227 83.94% Total 2,653 100.00%

Top Visitors - Help Card

Visitor - The IP address, domain name, or cookie of the visitor.

www.WebTrends.com 17 Top Visitors - Help Card

Visits - Number of times the specified visitor visited your site. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of visits to your site by the specified visitor.

Consider the visitors who use the site most, and tailor your site to their interests and needs. If your site is an intranet, notice which employees use the site most, and find out what they like about it. You might also get feedback from those who use it the least and find out what they are looking for.

Note: If a visitor has a dynamic IP address, or if a group of visitors are behind a proxy server or firewall, this data might be misleading. In the case of a dynamic IP address, multiple IP addresses could be shown for a single visitor, and in the case of a firewall or proxy server, one IP address could be used by more than one visitor.

www.WebTrends.com 18 Top Referring Sites by Visits

This page identifies the domain names and IP addresses that refer visitors to your site. This information will be displayed only if your server is logging this information.

Top Referring Sites by Visits

2,700 2,400 2,100 1,800 1,500 1,200 900 600 300 0

Top Referring Sites by Visits Site Visits % 1. No Referrer 2,650 100.00% Total 2,650 100.00%

Top Referring Sites by Visits - Help Card

Referring Site - A Web site which refers a visitor to your site by linking to it.

Site - Specific referring site being analyzed.

Visits - Number of times the specified site referred visitors to your site.

% - Percentage of referrals that came from the specified site.

You can use this page to determine which sites are referring the most visitors to your site. This can help when considering the most effective ways and places to attract visitors.

www.WebTrends.com 19 Top Browsers by Visits

This page identifies the most popular browsers used by visitors to your site. This information will only be displayed if your server is logging the browser/platform information.

Top Browsers by Visits

2,700 2,400 2,100 1,800 1,500 1,200 900 600 300 0

Top Browsers by Visits Browser Visits % 1. Others 2,650 100.00% Total 2,650 100.00%

Top Browsers by Visits - Help Card

Browser - A program used to locate and view Web pages. These include Netscape, Mosaic, Microsoft Internet Explorer, and others.

Visits - Number of times a visitor with the specified browser came to your site. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits by visitors using the specified browser.

Browser data can help you determine how to configure your site for optimal viewing.

Note: Any hits identified as originating from a spider (an automated program that searches the Internet) are not counted in this table. Also, if a browser does not identify itself in its request to the Web server, it will get counted on this page as an "Other."

www.WebTrends.com 20 Top Pages by Visits

This identifies the most popular Web pages on your site and shows you the number of visits for each, and displays the average length of time the page was viewed.

Top Pages by Visits

700

600

500

400

300

200

100

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

www.WebTrends.com 21 Top Pages by Visits Pages Visits % Avg Time Viewed Harvard's John F. Kennedy School of Government 38 1.01% 00:03:17 10. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox3 .html Harvard's John F. Kennedy School of Government 37 0.98% 00:03:10 11. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox2 .html Harvard's John F. Kennedy School of Government 36 0.95% 00:03:28 12. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching. html Harvard's John F. Kennedy School of Government 36 0.95% 00:04:31 13. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching 2.html Index of /~.JNye.Dean.Ksg/images/ 34 0.90% 00:02:56 14. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images/ Harvard's John F. Kennedy School of Government 33 0.88% 00:03:32 15. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other_old .html Harvard's John F. Kennedy School of Government 32 0.85% 00:05:27 16. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox4 .html Index of /~.JNye.DEAN.Ksg/previous_versions/ 32 0.85% 00:01:47 17. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous _versions/ Index of /~.JNye.Dean.Ksg/reviews/ 32 0.85% 00:04:01 18. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/ Index of /~.JNye.Dean.Ksg/_private/ 31 0.82% 00:02:40 19. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/_private/ Index of /~.JNye.Dean.Ksg/perm/ 29 0.77% 00:02:08 20. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm/ Subtotal 3,689 97.85% 00:03:43 Other 81 2.15% 00:03:07 Total 3,770 100.00% 00:03:42

Top Pages by Visits - Help Card

Avg Time Viewed - Average length of time the specified page was viewed.

% - Percentage of the total visits in which the visitor viewed this page at least once.

www.WebTrends.com 22 Top Pages by Visits - Help Card that on the more important pages. Always remember that people are far more interested in content than in design, and average view times can help determine which content is most important to your visitors.

www.WebTrends.com 23 Top Pages by Visits Over Time

This identifies the most popular Web pages on your site and shows you the number of visits for each, and displays the average length of time the page was viewed. The graph shows you when the visits occurred.

Top Pages by Visits Over Time 1

48 44 2 40 36 32 28 3 24 20 16 4 12 8 4 5 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Top Pages by Visits Over Time Pages Visits % Avg Time Viewed 1. Harvard's John F. Kennedy School of Government: 719 19.07% 00:03:45 Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.ht ml 2. Harvard's John F. Kennedy School of Government 648 17.19% 00:03:09 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/publicatio ns.html 3. The John F. Kennedy School of Government 645 17.11% 00:05:41 Visiting Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingco m/ 4. Harvard's John F. Kennedy School of Government 379 10.05% 00:03:11 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Researc h.html 5. Harvard's John F. Kennedy School of Government 370 9.81% 00:03:51 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox. html Subtotal 2,761 73.24% 00:03:42 Other 1,009 26.76% 00:03:42 Total 3,770 100.00% 00:03:42

Top Pages by Visits Over Time - Help Card

Avg Time Viewed - Average length of time the specified page was viewed.

www.WebTrends.com 24 Top Pages by Visits Over Time - Help Card POST command is considered a form. If the page has a title, you will see the title of the page and the URL. Otherwise, you will see the URL and the words "Page Has No Title."

% - Percentage of the total visits in which the visitor viewed this page at least once.

Pages with good content and design are more likely to attract visitors and be revisited. Less popular pages on a site can be improved by improving the content or incorporating design elements similar to the more popular pages. Always remember that people are far more interested in content than in design, and average view times can help determine which content is most important to your visitors.

www.WebTrends.com 25 Top Pages by Views

This page identifies the most popular Web site pages. It shows you how often they were viewed and the average length of time the page was viewed.

Top Pages by Views

800

700

600

500

400

300

200

100

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Top Pages by Views Pages Views % Avg Time Viewed 1. Harvard's John F. Kennedy School of Government: 815 19.04% 00:03:45 Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.ht ml 2. Harvard's John F. Kennedy School of Government 750 17.52% 00:03:09 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/publicatio ns.html 3. The John F. Kennedy School of Government 744 17.38% 00:05:41 Visiting Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingco m/ 4. Harvard's John F. Kennedy School of Government 431 10.07% 00:03:51 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox. html 5. Harvard's John F. Kennedy School of Government 424 9.90% 00:03:11 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Researc h.html 6. Harvard's John F. Kennedy School of Government 411 9.60% 00:03:29 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other.htm l 7. Index of /~.JNye.Dean.Ksg/ 116 2.71% 00:05:07 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 8. The John F. Kennedy School of Government 67 1.57% 00:03:49 Visiting Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingco m/index.htm 9. Index of /~.JNye.Dean.Ksg/paradox_files/ 42 0.98% 00:06:41 http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_fil es/

www.WebTrends.com 26 Top Pages by Views Pages Views % Avg Time Viewed Harvard's John F. Kennedy School of Government 40 0.93% 00:03:17 10. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox3 .html Harvard's John F. Kennedy School of Government 38 0.89% 00:03:10 11. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox2 .html Harvard's John F. Kennedy School of Government 38 0.89% 00:03:28 12. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching. html Harvard's John F. Kennedy School of Government 37 0.86% 00:04:31 13. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching 2.html Index of /~.JNye.Dean.Ksg/images/ 37 0.86% 00:02:56 14. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images/ Index of /~.JNye.Dean.Ksg/reviews/ 36 0.84% 00:04:01 15. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/ Harvard's John F. Kennedy School of Government 35 0.82% 00:05:27 16. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox4 .html Index of /~.JNye.DEAN.Ksg/previous_versions/ 34 0.79% 00:01:47 17. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous _versions/ Index of /~.JNye.Dean.Ksg/_private/ 34 0.79% 00:02:40 18. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/_private/ Index of /~.JNye.Dean.Ksg/perm/ 33 0.77% 00:02:08 19. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm/ Harvard's John F. Kennedy School of Government 33 0.77% 00:03:32 20. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other_old .html Subtotal 4,195 97.99% 00:03:43 Other 86 2.01% 00:03:07 Total 4,281 100.00% 00:03:42

Top Pages by Views - Help Card

Avg Time Viewed - Average length of time the specified page was viewed.

Views - Number of times this page was viewed by visitors.

% - Percentage of times this page was viewed compared with all views for all pages.

www.WebTrends.com 27 Top Pages by Views - Help Card

www.WebTrends.com 28 Top Pages by Views Over Time

This page identifies the most popular Web site pages. It shows you how often they were viewed and the average length of time the page was viewed.

Top Pages by Views Over Time 1

48 44 2 40 36 32 3 28 24 20 16 4 12 8 4 5 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Top Pages by Views Over Time Pages Views % Avg Time Viewed 1. Harvard's John F. Kennedy School of Government: 815 19.04% 00:03:45 Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.ht ml 2. Harvard's John F. Kennedy School of Government 750 17.52% 00:03:09 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/publicatio ns.html 3. The John F. Kennedy School of Government 744 17.38% 00:05:41 Visiting Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingco m/ 4. Harvard's John F. Kennedy School of Government 431 10.07% 00:03:51 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox. html 5. Harvard's John F. Kennedy School of Government 424 9.90% 00:03:11 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Researc h.html Subtotal 3,164 73.91% 00:03:42 Other 1,117 26.09% 00:03:42 Total 4,281 100.00% 00:03:42

Top Pages by Views Over Time - Help Card

Avg Time Viewed - Average length of time the specified page was viewed.

www.WebTrends.com 29 Top Pages by Views Over Time - Help Card POST command is considered a form. If the page has a title, you will see the title of the page and the URL. Otherwise, you will see the URL and the words "Page Has No Title."

Views - Number of times this page was viewed by visitors.

% - Percentage of times this page was viewed compared with all views for all pages.

www.WebTrends.com 30 Top Documents by Visits

This page identifies the most popular Web site documents, how often they were viewed, and the average length of time they were viewed.

Top Documents by Views Over Time 1

48 44 2 40 36 32 3 28 24 20 16 4 12 8 4 5 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Top Documents by Views Over Time Documents Views % Avg Time Viewed 1. Harvard's John F. Kennedy School of Government: Joseph 815 19.04% 00:03:45 Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.html 2. Harvard's John F. Kennedy School of Government 750 17.52% 00:03:09 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/publications.html 3. The John F. Kennedy School of Government Visiting 744 17.38% 00:05:41 Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/ 4. Harvard's John F. Kennedy School of Government 431 10.07% 00:03:51 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox.html 5. Harvard's John F. Kennedy School of Government 424 9.90% 00:03:11 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Research.html Subtotal 3,164 73.91% 00:03:42 Total 4,281 100.00% 00:03:42

Top Documents by Views Over Time - Help Card

Avg Time Viewed - Average length of time the specified document was viewed.

Views - Number of times the specified document was viewed by a visitor. Even if the same visitor viewed the document more than once, each view is included in the total.

% - Percentage of visitors who viewed this document.

www.WebTrends.com 37 Top Documents by Views Over Time - Help Card

www.WebTrends.com 38 Top Entry Pages by Visits

This page identifies the first page viewed when a visitor visits your site. The most common entry page is usually the home page, but other common entry pages include specific URLs that visitors type, pages that have been bookmarked, or pages referred to by other sites.

Top Entry Pages by Visits

600

500

400

300

200

100

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Top Entry Pages by Visits Pages Visits % 1. The John F. Kennedy School of Government Visiting Committee 603 26.94% 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/ 2. Harvard's John F. Kennedy School of Government: Joseph Nye 535 23.91% Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.html 3. Harvard's John F. Kennedy School of Government 401 17.92% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Publications.html 4. Harvard's John F. Kennedy School of Government 234 10.46% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox.html 5. Harvard's John F. Kennedy School of Government 203 9.07% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/research.html 6. Harvard's John F. Kennedy School of Government 112 5.00% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Other.html 7. Index of /~.JNye.Dean.Ksg/ 53 2.37% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/ 8. The John F. Kennedy School of Government Visiting Committee 20 0.89% 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/index.htm 9. Index of /~.JNye.Dean.Ksg/paradox_files/ 13 0.58% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/paradox_files/ 10. Index of /~.JNye.Dean.Ksg/reviews/ 9 0.40% http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/ 11. Harvard's John F. Kennedy School of Government 6 0.27% http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox2.html 12. Harvard's John F. Kennedy School of Government 6 0.27% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox3.html 13. Harvard's John F. Kennedy School of Government 5 0.22% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching.html

www.WebTrends.com 39 Top Entry Pages by Visits Pages Visits % 14. Index of /~.JNye.Dean.Ksg/images/ 5 0.22% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images/ 15. Index of /~.JNye.DEAN.Ksg/previous_versions/ 4 0.18% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous_versions/ 16. Index of /~.JNye.DEAN.Ksg/paradox_files/_vti_cnf/ 4 0.18% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/paradox_files/_vti_cnf/ 17. Index of /~.JNye.DEAN.Ksg/perm/_vti_cnf/ 4 0.18% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/perm/_vti_cnf/ 18. Index of /~.JNye.Dean.Ksg/_private/ 4 0.18% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/_private/ 19. Harvard's John F. Kennedy School of Government 4 0.18% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox4.html 20. Harvard's John F. Kennedy School of Government 3 0.13% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other_old.html Subtotal 2,228 99.55% Other 10 0.45% Total 2,238 100.00%

Top Entry Pages by Visits - Help Card

Entry Page - The first page viewed during a visit to your Web site. If a visit consists only of hits to non- page files, that visit has no entry page. This can cause the total number of entry pages to be less than the total number of visits.

Pages - Any document, dynamic page, or form. Different types of profiles have different default settings for which file extensions qualify a file as a document. These settings can be changed by the Reporting Center system administrator. Any URL containing a question mark is considered a dynamic page. Any file with a POST command is considered a form. If the page has a formal title, you will see the title of the page and the URL. Otherwise, you will see the URL and the words "Page Has No Title."

Visits - Number of visits where the specified page was the entry page. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of times this page was the entry page compared with other entry pages.

This information can indicate how you might want to optimize the architecture of your Web site based on where you visitors are entering. It can also help you determine which external links are most effective. Consider updating meta tags and links.

www.WebTrends.com 40 Least Requested Entry Pages by Visits

This page identifies the least requested entry pages viewed when a visitor visits your site. The most common entry page is usually the home page, but other common entry pages include specific URLs that visitors enter to go directly to a particular page. If you find any pages in this list that you expected to be popular entry pages, you may want to reconsider any external links to your site that you have control of.

Least Requested Entry Pages by Visits 120 110 100 90 80 70 60 50 40 30 20 10 0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Least Requested Entry Pages by Visits Pages Visits % 1. Page Has No Title 1 0.04% http://ThorpeÕs/~.JNye.Dean.Ksg/Publications.html 2. Index of /~.JNye.Dean.Ksg/perm/ 1 0.04% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm/ 3. Index of /~.JNye.Dean.Ksg/previous_versions/_vti_cnf/ 2 0.09% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/previous_versions/_vti_ cnf/ 4. Harvard's John F. Kennedy School of Government 3 0.13% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/teaching2.html 5. Index of /~.jnye.dean.ksg/reviews/_vti_cnf/ 3 0.13% http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/_vti_cnf/ 6. Harvard's John F. Kennedy School of Government 3 0.13% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other_old.html 7. Index of /~.JNye.DEAN.Ksg/previous_versions/ 4 0.18% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous_versions/ 8. Harvard's John F. Kennedy School of Government 4 0.18% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox4.html 9. Index of /~.JNye.Dean.Ksg/_private/ 4 0.18% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/_private/ 10. Index of /~.JNye.DEAN.Ksg/perm/_vti_cnf/ 4 0.18% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/perm/_vti_cnf/ 11. Index of /~.JNye.DEAN.Ksg/paradox_files/_vti_cnf/ 4 0.18% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/paradox_files/_vti_cnf/ 12. Index of /~.JNye.Dean.Ksg/images/ 5 0.22% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images/ 13. Harvard's John F. Kennedy School of Government 5 0.22% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching.html 14. Harvard's John F. Kennedy School of Government 6 0.27%

www.WebTrends.com 41 Least Requested Entry Pages by Visits Pages Visits % http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox3.html 15. Harvard's John F. Kennedy School of Government 6 0.27% http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox2.html 16. Index of /~.JNye.Dean.Ksg/reviews/ 9 0.40% http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/ 17. Index of /~.JNye.Dean.Ksg/paradox_files/ 13 0.58% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/paradox_files/ 18. The John F. Kennedy School of Government Visiting Committee 20 0.89% 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/index.htm 19. Index of /~.JNye.Dean.Ksg/ 53 2.37% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/ 20. Harvard's John F. Kennedy School of Government 112 5.00% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Other.html Subtotal 262 11.71% Other 1,976 88.29% Total 2,238 100.00%

Least Requested Entry Pages by Visits - Help Card

% - Percentage of times this page was the entry page compared with other entry pages.

www.WebTrends.com 42 Top Exit Pages by Visits

This page identifies the last page visitors viewed before they left your site.

Top Exit Pages by Visits 600

500

400

300

200

100

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Top Exit Pages by Visits Pages Visits % 1. The John F. Kennedy School of Government Visiting Committee 596 26.60% 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/ 2. Harvard's John F. Kennedy School of Government: Joseph Nye 444 19.81% Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.html 3. Harvard's John F. Kennedy School of Government 396 17.67% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/publications.html 4. Harvard's John F. Kennedy School of Government 278 12.41% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox.html 5. Harvard's John F. Kennedy School of Government 173 7.72% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other.html 6. Harvard's John F. Kennedy School of Government 166 7.41% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Research.html 7. Index of /~.JNye.Dean.Ksg/ 54 2.41% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 8. The John F. Kennedy School of Government Visiting Committee 37 1.65% 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/index.htm 9. Index of /~.jnye.dean.ksg/reviews/_vti_cnf/ 10 0.45% http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/_vti_cnf/ 10. Harvard's John F. Kennedy School of Government 10 0.45% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching2.html 11. Harvard's John F. Kennedy School of Government 8 0.36% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox3.html 12. Index of /~.JNye.Dean.Ksg/images/ 8 0.36% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images/ 13. Harvard's John F. Kennedy School of Government 7 0.31% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching.html 14. Index of /~.JNye.Dean.Ksg/paradox_files/ 7 0.31% http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_files/

www.WebTrends.com 43 Top Exit Pages by Visits Pages Visits % 15. Index of /~.JNye.DEAN.Ksg/paradox_files/_vti_cnf/ 7 0.31% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/paradox_files/_vti_cnf/ 16. Index of /~.JNye.Dean.Ksg/reviews/ 7 0.31% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/ 17. Harvard's John F. Kennedy School of Government 5 0.22% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox2.html 18. Index of /~.JNye.DEAN.Ksg/previous_versions/ 5 0.22% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous_versions/ 19. Index of /~.JNye.Dean.Ksg/_private/ 5 0.22% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/_private/ 20. Harvard's John F. Kennedy School of Government 5 0.22% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox4.html Subtotal 2,228 99.42% Other 13 0.58% Total 2,241 100.00%

Top Exit Pages by Visits - Help Card

Exit Page - The last page viewed during a visit to your Web site. If a visit consists only of hits to non-page files, that visit has no exit page. This can cause the total number of exit pages to be less than the total number of visits.

Pages - Any document, dynamic page, or form. Different types of profiles have different default settings for which file extensions qualify a file as a document. These settings can be changed by the Reporting Center system administrator. Any URL containing a question mark is considered a dynamic page. Any file with a POST command is considered a form. If the page has a formal title, you will see the title of the page as well as the URL. Otherwise, you will see the URL and the words "Page Has No Title."

Visits - Number of visits where the specified page was the exit page. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of times this page was the exit page compared with other exit pages.

You can use this information to determine your visitors' satisfaction with their visits. Visitors may have left this page because they found what they were looking for, lost interest, determined the content didn't apply to them, or for many other reasons. If your top exit page is your home page, this may be an indication that you are alienating a lot of first time visitors.

www.WebTrends.com 44 Single Access Pages by Visits

This page identifies the pages on your Web site that visitors open, then exit from, without viewing any other page.

Single Access Pages by Visits 600

500

400

300

200

100

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Single Access Pages by Visits Pages Visits % 1. The John F. Kennedy School of Government Visiting Committee 576 36.07% 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/ 2. Harvard's John F. Kennedy School of Government: Joseph Nye 351 21.98% Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.html 3. Harvard's John F. Kennedy School of Government 250 15.65% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/publications.html 4. Harvard's John F. Kennedy School of Government 187 11.71% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox.html 5. Harvard's John F. Kennedy School of Government 80 5.01% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Research.html 6. Harvard's John F. Kennedy School of Government 61 3.82% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other.html 7. Index of /~.JNye.Dean.Ksg/ 38 2.38% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 8. The John F. Kennedy School of Government Visiting Committee 19 1.19% 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/index.htm 9. Index of /~.JNye.Dean.Ksg/reviews/ 4 0.25% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/ 10. Harvard's John F. Kennedy School of Government 4 0.25% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox3.html 11. Index of /~.JNye.Dean.Ksg/images/ 4 0.25% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images/ 12. Harvard's John F. Kennedy School of Government 4 0.25% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox2.html 13. Index of /~.JNye.Dean.Ksg/paradox_files/ 3 0.19% http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_files/ 14. Index of /~.JNye.DEAN.Ksg/perm/_vti_cnf/ 3 0.19%

www.WebTrends.com 45 Single Access Pages by Visits Pages Visits % http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/perm/_vti_cnf/ 15. Index of /~.jnye.dean.ksg/reviews/_vti_cnf/ 2 0.13% http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/_vti_cnf/ 16. Index of /~.JNye.DEAN.Ksg/paradox_files/_vti_cnf/ 2 0.13% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/paradox_files/_vti_cnf/ 17. Harvard's John F. Kennedy School of Government 2 0.13% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching2.html 18. Index of /~.JNye.DEAN.Ksg/previous_versions/ 1 0.06% http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous_versions/ 19. Harvard's John F. Kennedy School of Government 1 0.06% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/teaching.html 20. Harvard's John F. Kennedy School of Government 1 0.06% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox4.html Subtotal 1,593 99.75% Other 4 0.25% Total 1,597 100.00%

Single Access Pages by Visits - Help Card

Single Access Page - A page on your Web site that visitors open, then exit from, without viewing any other page. To qualify, the visit must be to a page with a valid document type. If the visit is to a document with a different type (such as a graphic or sound file), the file does not count as a single access page, and the visit is not included in the total. Such visits are often the result of other sites referencing a specific downloadable file or graphic on your site. In these cases, a visit may have a single hit to a non-document type file, and will not be counted in the percentage calculations.

Pages - Any document, dynamic page, or form. Different types of profiles have different default settings for which file extensions qualify a file as a document. These settings can be changed by the Reporting Center system administrator. Any URL containing a question mark is considered a dynamic page. Any file with a POST command is considered a form. If the page has a formal title, you will see the title of the page as well as the URL. Otherwise, you will see the URL and the words "Page Has No Title."

% - Percentage of times this page was a single access page compared with other single access pages.

This information can be helpful when considering the design of the site with respect to the kind of visitors you attract. Consider how well these pages convey your message. Do they need improvement to extend visits, or is it possible that are you attracting the wrong visitors?

www.WebTrends.com 46 Page Views Over Time

This page helps you determine the bandwidth requirements of your Web site by tracking page views over the course of the report period.

www.WebTrends.com 47 Page Views Over Time Time Interval Page Views % Total 4,281 100.00%

Page Views Over Time - Help Card

Page View - A hit to any file classified as a page. Contrast page views with hits, which counts files of every type.

% - Percentage of total page views that occurred during the specified time interval.

Periods of less activity can be considered good times for maintenance and content improvement.

www.WebTrends.com 48 Top Paths Through Site by Visits

This page tracks visitor activity beginning with their entry page into the site--the first page they open--then all subsequent pages during their visit. The default definition for a page in this context is defined as a document ending with the extension .htm, .html, or .asp. This definition can be changed by the system administrator.

Top Paths Through Site by Visits Starting Page Paths from Start Visits % All Entry Pages 1.The John F. Kennedy School of Government 576 25.70% Visiting Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitin gcom/ 1.Harvard's John F. Kennedy School of 351 15.66% Government: Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBi o.html 1.Harvard's John F. Kennedy School of 250 11.16% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/public ations.html 1.Harvard's John F. Kennedy School of 187 8.34% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/parad ox.html 1.Harvard's John F. Kennedy School of 80 3.57% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Rese arch.html 1.Harvard's John F. Kennedy School of 61 2.72% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other. html 1.Harvard's John F. Kennedy School of 45 2.01% Government: Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBi o.html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/public ations.html 1.Harvard's John F. Kennedy School of 40 1.78% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/public ations.html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/parad ox.html 1.Index of /~.JNye.Dean.Ksg/ 38 1.70% http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 1.Harvard's John F. Kennedy School of 21 0.94% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/public ations.html 2.Harvard's John F. Kennedy School of Government

www.WebTrends.com 49 Top Paths Through Site by Visits Starting Page Paths from Start Visits % http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other. html 1.The John F. Kennedy School of Government 19 0.85% Visiting Committee 2002 http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitin gcom/index.htm 1.Harvard's John F. Kennedy School of 19 0.85% Government: Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBi o.html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other. html 1.Harvard's John F. Kennedy School of 18 0.80% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Rese arch.html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/public ations.html 1.Harvard's John F. Kennedy School of 18 0.80% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/public ations.html 2.Harvard's John F. Kennedy School of Government: Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBi o.html 1.Harvard's John F. Kennedy School of 18 0.80% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Rese arch.html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other. html 1.Harvard's John F. Kennedy School of 15 0.67% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/public ations.html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Rese arch.html 1.Harvard's John F. Kennedy School of 15 0.67% Government: Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBi o.html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Rese arch.html 1.Harvard's John F. Kennedy School of 10 0.45% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Rese

www.WebTrends.com 50 Top Paths Through Site by Visits Starting Page Paths from Start Visits % arch.html 2.Harvard's John F. Kennedy School of Government: Joseph Nye Full Bio http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBi o.html 1.Harvard's John F. Kennedy School of 9 0.40% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/other. html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/public ations.html 1.Harvard's John F. Kennedy School of 9 0.40% Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/parad ox.html 2.Harvard's John F. Kennedy School of Government http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Rese arch.html

Top Paths Through Site by Visits - Help Card

Path Through Site - The sequence of pages a visitor views, from the entry page to the exit page.

Paths from Start - With the exception of the starting page, this column lists the pages of the top paths taken through your site. The paths listed are limited to the paths configured for path analysis for this profile. These lists are grouped so that more than one row has the same starting page. To see the starting page for each of these lists, look in the Starting Page column and find the first entry up from the Paths from Start row.

Starting Page - The first page, or entry page, in the full path visitors take through your site.

Visits - Number of visits where the specified path was followed. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of times that the specified path through your site was taken compared to all other listed paths through your site.

Use this information to evaluate the design of your Web site. Where do your visitors go once they reach your site? Which pages are visited first? Do your visitors appear to be looking for pages that should be more accessible?

www.WebTrends.com 51 Hits Over Time

This page helps you learn the bandwidth requirements of your site by tracking hits over the course of the report period.

Hits Over Time

www.WebTrends.com 52 Hits Over Time Time Interval Hits % Total 9,687 100.00%

Hits Over Time - Help Card

Time Interval - A one-year report displays monthly time increments. A one-quarter report displays weekly time increments. A one-month report or a one-week report displays daily time increments. A daily report displays hourly time increments. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

% - Percentage of hits that occurred during the specified time interval.

Periods of less activity can be considered good times for maintenance and content improvement.

www.WebTrends.com 53 Top Directories by Visits

This page lists the most common directories accessed by visitors to your Web site. This information can help determine the types of data most often requested.

Top Directories by Visits

1,600

1,400

1,200

1,000

800

600

400

200

0 2 4 6 8 1 3 5 7 9

Top Directories by Visits Path To Directory Visits % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 1,671 50.27% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom 789 23.74% 3. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox_files 500 15.04% 4. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews 185 5.57% 5. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm 59 1.77% 6. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous_versions 54 1.62% 7. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images 34 1.02% 8. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/_private 31 0.93% 9. http://ThorpeÕs/~.JNye.Dean.Ksg 1 0.03% Total 3,324 100.00%

Top Directories by Visits - Help Card

Path to Directory - The full URL path to the directory being analyzed.

Visits - Number of visits to pages within the specified directory. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of visits to the specified directory out of visits to all other directories.

This page indicates the content visitors are most interested in. Use this information to determine which content areas to develop further, which areas to focus on less, and how you can arrange your content most effectively.

www.WebTrends.com 54 Top Directories by Visits - Help Card

www.WebTrends.com 55 Top Directories by Visits Over Time

This page lists the most common directories accessed by visitors to your Web site. This information can help determine the types of data most often requested.

Top Directories by Visits Over Time 5

4 100 90 80 70 3 60 50 40 2 30 20 10 1 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Top Directories by Visits Over Time Path To Directory Visits % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 1,671 50.27% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom 789 23.74% 3. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox_files 500 15.04% 4. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews 185 5.57% 5. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm 59 1.77% Subtotal 3,204 96.39% Total 3,324 100.00%

Top Directories by Visits Over Time - Help Card

Path to Directory - The full URL path to the directory being analyzed.

% - Percentage of visits to the specified directory out of visits to all other directories.

www.WebTrends.com 56 Top Directories by Hits

This page lists the directories on your Web site that gets the most hits. This information can help determine the types of data most often requested.

Top Directories by Hits

4,000 3,600 3,200 2,800 2,400 2,000 1,600 1,200 800 400 0 2 4 6 8 1 3 5 7 9

Top Directories by Hits Path To Directory Hits % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 3,679 37.98% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom 3,233 33.37% 3. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox_files 2,190 22.61% 4. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews 338 3.49% 5. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous_versions 93 0.96% 6. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm 82 0.85% 7. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/images 37 0.38% 8. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/_private 34 0.35% 9. http://ThorpeÕs/~.JNye.Dean.Ksg 1 0.01% Total 9,687 100.00%

Top Directories by Hits - Help Card

Path to Directory - The full URL path to the directory being analyzed.

% - Percentage of hits to the specified directory compared with hits to all other directories.

www.WebTrends.com 57 Top Directories by Hits Over Time

This page lists the directories on your Web site that gets the most hits. This information can help determine the types of data most often requested.

Top Directories by Hits Over Time 5

4 210

180

150 3

120

90 2 60

30 1 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Top Directories by Hits Over Time Path To Directory Hits % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/ 3,679 37.98% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom 3,233 33.37% 3. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox_files 2,190 22.61% 4. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews 338 3.49% 5. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/previous_versions 93 0.96% Subtotal 9,533 98.41% Total 9,687 100.00%

Top Directories by Hits Over Time - Help Card

Path to Directory - The full URL path to the directory being analyzed.

% - Percentage of hits to the specified directory compared with hits to all other directories.

www.WebTrends.com 58 Most Downloaded Files

This page identifies the most popular files downloaded from your site.

Most Downloaded Files

480 440 400 360 320 280 240 200 160 120 80 40 0 2 4 6 8 1 3 5 7 9

Most Downloaded Files Files Downloads % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/cv.pdf 500 58.69% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 246 28.87% e_cover.pdf 3. http://ksghome.harvard.edu/~.jnye.dean.ksg/previous_versions/cv.pdf 36 4.23% 4. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 26 3.05% e.pdf 5. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm/yomiuri_100801.p 24 2.82% df 6. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/perm/_vti_cnf/yomiuri_ 5 0.59% 100801.pdf 7. http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/_vti_cnf/greenwa 5 0.59% y_globe_cover.pdf 8. http://ksghome.harvard.edu/~.jnye.dean.ksg/previous_versions/_vti_c 5 0.59% nf/cv.pdf 9. http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/_vti_cnf/greenwa 5 0.59% y_globe.pdf Total 852 100.00%

Most Downloaded Files - Help Card

Downloads - Number of times the specified file was downloaded by a visitor. If an error occurred during a transfer, the transfer is not counted.

Files - The path and filename of the file being analyzed.

% - Percentage of times the specified file was downloaded compared to all downloaded files.

www.WebTrends.com 59 Most Downloaded Files - Help Card

This information shows you the most popular downloadable files on your Web site. Files that don't appear on the list, or appear low on the list, may require maintenance such as decreasing the file size, improving link placement, or elimination to make room for more popular content.

www.WebTrends.com 60 Most Downloaded Files Over Time

This page identifies the most popular files downloaded from your site.

Most Downloaded Files Over Time 1 40 36 2 32 28

24 3 20 16 12 4 8 4 5 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Most Downloaded Files Over Time Files Downloads % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/cv.pdf 500 58.69% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 246 28.87% e_cover.pdf 3. http://ksghome.harvard.edu/~.jnye.dean.ksg/previous_versions/cv.pdf 36 4.23% 4. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 26 3.05% e.pdf 5. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm/yomiuri_100801.p 24 2.82% df Subtotal 832 97.65% Total 852 100.00%

Most Downloaded Files Over Time - Help Card

Downloads - Number of times the specified file was downloaded by a visitor. If an error occurred during a transfer, the transfer is not counted.

Files - The path and filename of the file being analyzed.

% - Percentage of times the specified file was downloaded compared to all downloaded files.

www.WebTrends.com 61 Most Downloaded Files by Visits

This page identifies the most popular files downloaded from your Web site.

Most Downloaded Files by Visits

180 160 140 120 100 80 60 40 20 0 2 4 6 8 1 3 5 7 9

Most Downloaded Files by Visits Files Visits % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/cv.pdf 175 45.57% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 132 34.38% e_cover.pdf 3. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm/yomiuri_100801.p 21 5.47% df 4. http://ksghome.harvard.edu/~.jnye.dean.ksg/previous_versions/cv.pdf 20 5.21% 5. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 16 4.17% e.pdf 6. http://ksghome.harvard.edu/~.jnye.dean.ksg/previous_versions/_vti_c 5 1.30% nf/cv.pdf 7. http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/_vti_cnf/greenwa 5 1.30% y_globe.pdf 8. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/perm/_vti_cnf/yomiuri_ 5 1.30% 100801.pdf 9. http://ksghome.harvard.edu/~.jnye.dean.ksg/reviews/_vti_cnf/greenwa 5 1.30% y_globe_cover.pdf Total 384 100.00%

Most Downloaded Files by Visits - Help Card

Files - The path and filename of the file being analyzed.

Visits - The number of unique visitors who downloaded the specified file. If an error occurred in the transfer, the transfer is not counted.

% - Percentage of individuals who downloaded the specified file compared with individuals who downloaded all files.

www.WebTrends.com 62 Most Downloaded Files by Visits - Help Card

www.WebTrends.com 63 Most Downloaded Files by Visits Over Time

This page identifies the most popular files downloaded from your Web site.

Most Downloaded Files by Visits Over Time 1 14

12 2

8 3

6 4 4

2 5 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Most Downloaded Files by Visits Over Time Files Visits % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/cv.pdf 175 45.57% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 132 34.38% e_cover.pdf 3. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/perm/yomiuri_100801.p 21 5.47% df 4. http://ksghome.harvard.edu/~.jnye.dean.ksg/previous_versions/cv.pdf 20 5.21% 5. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 16 4.17% e.pdf Subtotal 364 94.79% Total 384 100.00%

Most Downloaded Files by Visits Over Time - Help Card

Files - The path and filename of the downloaded file being analyzed.

Visits - The number of unique visitors who downloaded the specified file. If an error occurred in the transfer, the transfer is not counted.

% - Percentage of individuals who downloaded the specified file compared with individuals who downloaded all files.

www.WebTrends.com 64 Most Accessed File Types

This page identifies the types of files accessed on your site. Cached requests and erred hits are excluded from the totals. The types of files accessed are listed in descending order.

No Data Available

Most Accessed File Types File Type Files % 1. html 2,649 29.68% 2. jpg 2,647 29.65% 3. gif 1,645 18.43% 4. 1,125 12.60% 5. pdf 786 8.81% 6. htm 67 0.75% 7. log 7 0.08% Total 8,926 100.00%

Most Accessed File Types - Help Card

File Type - Identifies types of files by their file extension. For example, a file named graphic.gif is identified as type "gif."

Files - Number of files of the specified type accessed by visitors to your site.

% - Percentage of all files accessed.

This page provides general statistics for the type of data visitors access on your site.

www.WebTrends.com 65 Top Entry Files by Visits

This page identifies the first hit from a visitor visiting your site. This is most likely the home page but, in some cases it may also be specific URLs that visitors enter to go directly to a particular file or page.

Top Entry Files by Visits

600

500

400

300

200

100

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Top Entry Files by Visits Files Visits % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/ 601 22.68% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.html 531 20.04% 3. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Publications.html 395 14.91% 4. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox.html 229 8.64% 5. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/research.html 202 7.62% 6. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Other.html 111 4.19% 7. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/reviews/greenway_glob 62 2.34% e_cover.pdf 8. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/cv.pdf 61 2.30% 9. http://ksghome.harvard.edu/~.JNye.DEAN.Ksg/ 48 1.81% 10. http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_files/transparent 36 1.36% .gif 11. http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_files/019515088 33 1.25% 0.jpg 12. http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_files/faculty- 32 1.21% ban.gif 13. http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_files/back.gif 30 1.13% 14. http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_files/spacer.gif 30 1.13% 15. http://ksghome.harvard.edu/~.jnye.dean.ksg/paradox_files/ksghome.gi 26 0.98% f 16. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/index.htm 19 0.72% 17. http://ksghome.harvard.edu/~.jnye.dean.ksg/visitingcom/images/newe 18 0.68% st_logo.jpg 18. http://ksghome.harvard.edu/~.jnye.dean.ksg/visitingcom/images/blue.j 18 0.68% pg 19. http://ksghome.harvard.edu/~.jnye.dean.ksg/visitingcom/images/blue_ 16 0.60% ksg.jpg 20. http://ksghome.harvard.edu/~.jnye.dean.ksg/visitingcom/images/blue_ 14 0.53% home.jpg Subtotal 2,512 94.79%

www.WebTrends.com 66 Top Entry Files by Visits Files Visits % Other 138 5.21% Total 2,650 100.00%

Top Entry Files by Visits - Help Card

Files - Refers to the first file loaded to a visitor's browser. Contrast this with the first page loaded to a visitor's browser. The entry page for some visitors is not a formally defined page, so the information in this table and graph include all first hits regardless if the hit was on a formal page or not.

Visits - Number of visits by visitors whose first hit was the specified file. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Refers to the total numbers of visits.

Consider what catches the attention of visitors most quickly and effectively.

www.WebTrends.com 67 Top Entry Files by Visits Over Time

Top Entry Files by Visits Over Time 1 40 36 2 32 28

24 3 20 16 12 4 8 4 5 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Top Entry Files by Visits Over Time Files Visits % 1. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/visitingcom/ 601 22.68% 2. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/FullBio.html 531 20.04% 3. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/Publications.html 395 14.91% 4. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/paradox.html 229 8.64% 5. http://ksghome.harvard.edu/~.JNye.Dean.Ksg/research.html 202 7.62% Subtotal 1,958 73.89% Total 2,650 100.00%

Top Entry Files by Visits Over Time - Help Card

% - Refers to the total numbers of visits.

Consider what catches the attention of visitors most quickly and effectively.

www.WebTrends.com 68 Top Visitors

Top Visitors 80

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Top Visitors - Help Card

Visitor - The IP address, domain name, or cookie of the visitor.

www.WebTrends.com 69 Top Visitors - Help Card

% - Percentage of visits to your site by the specified visitor.

www.WebTrends.com 70 Top Visitors Over Time

This page identifies the IP address, domain name, or cookie of each of your most frequent visitors. It also shows the visitor's relative activity level on the site.

Top Visitors Over Time 1 10 9 2 8 7

6 3 5 4 3 4 2 1 5 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Top Visitors Over Time Visitor Visits % 1. crawler10.googlebot.com 76 2.86% 2. crawler11.googlebot.com 68 2.56% 3. crawler12.googlebot.com 65 2.45% 4. rrcs-west-66-27-55-14.biz.rr.com 46 1.73% 5. trek14.sv.av.com 23 0.87% Subtotal 278 10.48% Total 2,653 100.00%

Top Visitors Over Time - Help Card

Visitor - The IP address, domain name, or cookie of the visitor.

Visits - Number of times the specified visitor visited your site during the report period. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits made by the specified visitor.

Consider the visitors who use the site most, and tailor your site to their interests and needs. If your site is an intranet, notice which employees use the site the most and find out what they like about it. You might also get feedback from those who use it the least and find out what they are looking for.

Note: If you do not use WebTrends(R) cookies to track visits on your site, Reporting Center can not differentiate between hits from different visitors with the same IP address.

www.WebTrends.com 71 Top Visitors by Hits

This page identifies the IP address, domain name, or cookie of each of your most frequent visitors. It also shows the visitor's relative activity level on the site.

Top Visitors by Hits 260 240 220 200 180 160 140 120 100 80 60 40 20 0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Top Visitors by Hits Visitor Hits % 1. crawler12.googlebot.com 260 2.68% 2. ksgfiona 238 2.46% 3. crawler10.googlebot.com 191 1.97% 4. crawler11.googlebot.com 179 1.85% 5. dexter.harvard.edu 121 1.25% 6. rrcs-west-66-27-55-14.biz.rr.com 111 1.15% 7. pool-141-149-186-3.bos.east.verizon.net 80 0.83% 8. sktncache2.sasknet.sk.ca 71 0.73% 9. hsdbsk64-110-222-162.sasknet.sk.ca 64 0.66% 10. crawler1.crawler918.com 55 0.57% 11. sblpb19-bib.BIB.UMontreal.CA 45 0.46% 12. dsc01-nyf-ny-5-209.rasserver.net 42 0.43% 13. cr025r01-2.sac2.fastsearch.net 40 0.41% 14. cache-1.lnh.md.webcache.rcn.net 37 0.38% 15. px3nr.wp.shawcable.net 36 0.37% 16. sblpb03-bib.BIB.UMontreal.CA 33 0.34% 17. ool-18ba7a62.dyn.optonline.net 32 0.33% 18. cs662549-139.houston.rr.com 32 0.33% 19. crawl4.googlebot.com 32 0.33% 20. sid.harvard.edu 31 0.32% Subtotal 1,730 17.85% Other 7,964 82.15% Total 9,694 100.00%

Top Visitors by Hits - Help Card

www.WebTrends.com 72 Top Visitors by Hits - Help Card volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

Visitor - The IP address, domain name, or cookie of the visitor.

% - Percentage of total hits attributed to the specified visitor.

Note: If you do not use WebTrends(R) cookies to track visits on your site, Reporting Center can not differentiate between hits from different visitors with the same IP address.

www.WebTrends.com 73 Top Visitors by Hits Over Time

This page identifies the IP address, domain name, or cookie of each of your most frequent visitors. It also shows the visitor's relative activity level on the site.

Top Visitors by Hits Over Time 1 40 36 2 32 28

24 3 20 16 12 4 8 4 5 0 11/04 11/08 11/12 11/16 11/20 11/24 11/28 11/02 11/06 11/10 11/14 11/18 11/22 11/26 11/30

Top Visitors by Hits Over Time Visitor Hits % 1. crawler12.googlebot.com 260 2.68% 2. ksgfiona 238 2.46% 3. crawler10.googlebot.com 191 1.97% 4. crawler11.googlebot.com 179 1.85% 5. dexter.harvard.edu 121 1.25% Subtotal 989 10.20% Total 9,694 100.00%

Top Visitors by Hits Over Time - Help Card

Hits - Number of hits attributed to the specified visitor. Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

Visitor - The IP address, domain name, or cookie of the visitor.

% - Percentage of total hits attributed to the specified visitor.

Note: If you do not use WebTrends(R) cookies to track visits on your site, Reporting Center can not differentiate between hits from different visitors with the same IP address.

www.WebTrends.com 74 New vs. Returning Visitors

This page shows the number of first time and returning visitors to your site. Only visitors identified by cookies are counted.

New vs. Returning Visitors Visitors Without...

Visitors Without...

New vs. Returning Visitors New or Returning Visitor Visits % 1. Visitors Without Cookies 2,653 100.00% Total 2,653 100.00%

New vs. Returning Visitors - Help Card

New Visitors - Visitors who didn't have a cookie from your site on their first hit, but had one on later hits.

Returning Visitors - Visitors who already had a cookie from your site when they visited.

Visitors Without Cookies - Visitors who came to your site with cookies disabled. There is no way to determine if these visitors are new or returning.

Visits - Number of visits by visitors who fit into the specified visitor category. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of visitors who fit into the specified visitor category.

By tracking the ratio between new and returning visitors over a period of time, you can determine if your site is attracting enough returning visitors.

Note: If the data shows all visitors did not have cookies, it is likely the Reporting Center has not been configured to perform this analysis. Contact the system administrator to see if this feature has been enabled.

www.WebTrends.com 75 Top Authenticated Usernames

This page identifies the true name and relative activity level of the visitors logging onto a server that requires a user name and password.

Top Authenticated Usernames

Top Authenticated Usernames Visitor Visits % 1. Computer.Kiewit.dartmouth.edu - - 1 100.00% Total 1 100.00%

Top Authenticated Usernames - Help Card

Authenticated Username - A unique visitor tracked by user name and password rather than by IP address. You may find more authenticated user names than total visitors because several persons may be using the same IP address. Since many ISPs dynamically assign IP addresses, and since multiple visitors may use a single IP address, authentication is a much more accurate way to identify visitors.

Visitor - Authenticated name of the user being analyzed.

% - Percentage of visits to your site by the specified visitor out of visits by all authenticated user names.

You may use this information for your marketing efforts, such as special promotions or newsletters.

www.WebTrends.com 76 Top Authenticated Usernames by Hits

This page identifies the true name and relative activity level of the visitors logging onto a server that requires a user name and password.

Top Authenticated Usernames by Hits

Top Authenticated Usernames by Hits Visitor Hits % 1. Computer.Kiewit.dartmouth.edu - - 1 100.00% Total 1 100.00%

Top Authenticated Usernames by Hits - Help Card

Hits - Number of hits generated by the specified visitor. Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

Visitor - Authenticated name of the user being analyzed. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of hits on your site by the specified visitor compared with hits by all authenticated user names.

You may use this information for your marketing efforts, such as special promotions or newsletters.

www.WebTrends.com 77 Visitors Over Time

Visitors Over Time

160

140

120

100

0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

www.WebTrends.com 78 First Time Visitors Over Time 1

0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

Visitor Minutes Over Time

www.WebTrends.com 79 Visitors Over Time Time Interval Visits Unique First Time Avg Visit Visitor Minutes Visitors Visitors Length 11/01 73 70 0 00:01:25 103.42 11/02 49 43 0 00:01:33 75.95 11/03 94 83 0 00:31:47 2,989.05 11/04 165 120 0 00:03:29 577.07 11/05 128 117 0 00:24:01 3,076.00 11/06 103 94 0 00:03:48 392.78 11/07 105 92 0 00:40:42 4,273.75 11/08 87 75 0 00:49:17 4,289.00 11/09 56 46 0 00:27:34 1,543.82 11/10 61 53 0 00:23:55 1,459.78 11/11 108 92 0 00:40:15 4,347.10 11/12 118 107 0 00:25:11 2,972.43 11/13 95 83 0 00:18:41 1,775.20 11/14 83 71 0 00:04:34 379.67 11/15 75 68 0 00:03:14 243.17 11/16 59 48 0 00:03:27 204.35 11/17 84 72 0 00:02:56 247.40 11/18 104 102 0 00:14:32 1,512.00 11/19 78 73 0 00:02:47 217.15 11/20 118 97 0 00:03:41 434.97 11/21 107 89 0 00:28:30 3,050.12 11/22 86 73 0 00:03:56 338.28 11/23 57 54 0 00:03:23 193.33 11/24 80 61 0 00:04:20 347.60 11/25 110 100 0 01:41:15 11,138.82 11/26 95 83 0 00:01:41 160.75 11/27 63 55 0 00:04:15 268.13 11/28 97 81 0 00:19:55 1,932.52 11/29 57 54 0 00:01:32 87.70 11/30 60 57 0 00:00:33 33.55 Average 88 77 0 00:10:33 1,622.16 Total 2,655 2,313 0 48,664.85

Visitors Over Time - Help Card

First Time Visitors - Number of visitors who had never visited your Web site before.

Time Interval - A one-year report displays monthly time increments. A one-quarter report displays weekly time increments. A one-month report or a one-week report displays daily time increments. A daily report displays hourly time increments. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

Unique Visitors - Number of individuals who visited your site during the report period. If someone visits more than once, they are counted only the first time they visit.

Visitor Minutes - Number of minutes your Web site was viewed, regardless of who was viewing it.

Visits - Number of visits to your Web site. Each visit by each visitor is counted, even if the visitor came to

www.WebTrends.com 80 Visitors Over Time - Help Card your Web site many times.

Use this page to determine which times your Web site is busiest.

Daily averages cut off visits that continue into the next day, whereas weekly averages do not. Therefore, weekly averages may appear a bit longer than daily averages.

www.WebTrends.com 81 Visits Over Time

This page helps you understand the bandwidth requirements of your site by tracking visits over the course of the report period.

Visits Over Time

160

140

120

100

0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

Visits Over Time Time Interval Visits % 11/01 75 2.83% 11/02 49 1.85% 11/03 94 3.55% 11/04 165 6.23% 11/05 128 4.83% 11/06 101 3.81% 11/07 105 3.96% 11/08 87 3.28% 11/09 56 2.11% 11/10 61 2.30% 11/11 108 4.08% 11/12 118 4.45% 11/13 94 3.55% 11/14 83 3.13% 11/15 75 2.83% 11/16 59 2.23% 11/17 84 3.17% 11/18 104 3.92% 11/19 78 2.94% 11/20 118 4.45% 11/21 107 4.04% 11/22 86 3.25% 11/23 56 2.11% 11/24 80 3.02% 11/25 110 4.15% 11/26 95 3.58% 11/27 63 2.38% 11/28 94 3.55% 11/29 57 2.15% 11/30 60 2.26%

www.WebTrends.com 82 Visits Over Time Time Interval Visits % Total 2,650 100.00%

Visits Over Time - Help Card

Time Interval - A one-year report displays monthly time increments. A one-quarter report displays weekly time increments. A one-month report or a one-week report displays daily time increments. A daily report displays hourly time increments. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

Visits - Number of visits to your site during the specified time interval. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of visits to your site during the specified time interval compared with all visits to your site during the report period.

Periods of less activity can be considered good times for maintenance and content improvement.

www.WebTrends.com 83 Visitors by Number of Visits

This page shows the distribution of visitors based on how many times each visitor visited your site.

Visitors by Number of Visits

1,600

1,400

1,200

1,000

800

600

400

200

0 2 4 6 8 1 3 5 7 9

Visitors by Number of Visits Number of Visits Unique Visitors % 1 visit 1,504 84.78% 2 visits 139 7.84% 3 visits 56 3.16% 4 visits 20 1.13% 5 visits 18 1.01% 6 visits 12 0.68% 7 visits 7 0.39% 8 visits 4 0.23% 9 visits 4 0.23% Subtotal 1,764 99.44% Other 10 0.56% Total 1,774 100.00%

Visitors by Number of Visits - Help Card

Number of Visits - The number of visits, beginning with one and increasing by increments of one, being analyzed in the other columns.

Unique Visitors - Number of unique individuals who came to your site the amount of times specified in the Number of Visits column.

% - Percentage of unique visitors who came to your site the amount of times specified in the Number of Visits column.

This information can indicate whether or not your site compels visitors to return. Updating Web site content is one way to draw return visitors.

www.WebTrends.com 84 Visitors by Number of Visits - Help Card

www.WebTrends.com 85 Top Geographic Regions

This page identifies the top locations of the visitors to your site by geographic region.

Top Geographic Regions 2,000 1,800 1,600 1,400 1,200 1,000 800 600 400 200 0 2 4 6 8 10 12 1 3 5 7 9 11 13

Top Geographic Regions Geographic Regions Visits % 1. North America 1,860 70.19% 2. Region Unspecified 455 17.17% 3. Western Europe 201 7.58% 4. Asia 77 2.91% 5. Northern Europe 16 0.60% 6. South America 13 0.49% 7. Eastern Europe 8 0.30% 8. Australia (AU) 8 0.30% 9. Middle East 7 0.26% 10. Pacific Islands 2 0.08% Total 2,650 100.00%

Top Geographic Regions - Help Card

Geographic Regions - The geographic part of the world being analyzed on this page. If a region is "unspecified," it means the domain name could not be determined; either DNS Lookup was not turned on, or DNS Lookup failed. If a region is "Unknown," it means the country code could not be matched to a region.

Visits - Number of visits from the specified geographic region. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits from the specified geographic region.

www.WebTrends.com 86 Top Geographic Regions - Help Card This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an international audience.

Note: The geographic region of the visitor is determined by the suffix of their domain name. Use this information carefully because this information is based on where the domain name of the visitor is registered, and may not always be an accurate identifier of their actual geographic location. For example, while a vast majority of .com domain names are from North America, there are a small minority of .com domain names that originate outside North America.

www.WebTrends.com 87 Most Active Countries

This page identifies the countries with your most active visitors.

Most Active Countries

1,600

1,400

1,200

1,000

800

600

400

200

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Most Active Countries Countries Visits % 1. United States (US) 1,673 76.22% 2. Canada (CA) 181 8.25% 3. United Kingdom (UK) 54 2.46% 4. Japan (JP) 52 2.37% 5. Netherlands (NL) 46 2.10% 6. Germany (DE) 25 1.14% 7. France (FR) 17 0.77% 8. Austria (AT) 17 0.77% 9. Spain (ES) 13 0.59% 10. Brazil (BR) 12 0.55% 11. Taiwan (TW) 10 0.46% 12. Belgium (BE) 10 0.46% 13. Australia (AU) 8 0.36% 14. Israel (IL) 7 0.32% 15. Denmark (DK) 6 0.27% 16. Mexico (MX) 6 0.27% 17. Italy (IT) 6 0.27% 18. Hong Kong (HK) 6 0.27% 19. Sweden (SE) 4 0.18% 20. Greece (GR) 4 0.18% Subtotal 2,157 98.27% Other 38 1.73% Total 2,195 100.00%

Most Active Countries - Help Card

Countries - Specific countries being analyzed.

Visits - Number of visits from the specified country. A visit is a series of actions that begins when a visitor

www.WebTrends.com 88 Most Active Countries - Help Card views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits from the specified country.

This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an international audience.

www.WebTrends.com 89 North American States and Provinces

This page identifies the North American states and provinces with your most active visitors.

North American States & Provinces 400 360 320 280 240 200 160 120 80 40 0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

North American States & Provinces State Visits % 1. Virginia (va) 378 49.67% 2. Connecticut (ct) 89 11.70% 3. California (ca) 68 8.94% 4. Unknown State 24 3.15% 5. Pennsylvania (pa) 23 3.02% 6. New York (ny) 22 2.89% 7. Tennessee (tn) 17 2.23% 8. Illinois (il) 15 1.97% 9. New Jersey (nj) 14 1.84% 10. On 13 1.71% 11. Washington (wa) 11 1.45% 12. Massachusetts (ma) 10 1.31% 13. Florida (fl) 9 1.18% 14. Oregon (or) 9 1.18% 15. Indiana (in) 5 0.66% 16. Michigan (mi) 5 0.66% 17. Missouri (mo) 5 0.66% 18. D.C. (dc) 5 0.66% 19. Utah (ut) 5 0.66% 20. Maryland (md) 4 0.53% Subtotal 731 96.06% Other 30 3.94% Total 761 100.00%

North American States and Provinces - Help Card

State - Specific state or province being analyzed.

Visits - Number of visits from the specified state or province. A visit is a series of actions that begins when

www.WebTrends.com 90 North American States and Provinces - Help Card a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits from the specified state or province.

This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an international audience.

Note: This information is based on where the domain name of the visitor is registered, and may not always be an accurate representation of their actual geographic location. This information can only be displayed if reverse DNS lookups have been performed.

www.WebTrends.com 91 Most Active Cities

This page identifies the cities with your most active visitors.

Most Active Cities 400 360 320 280 240 200 160 120 80 40 0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Most Active Cities City, State Visits % 1. Reston, Virginia, United States 364 50.28% 2. Stamford, Connecticut, United States 88 12.15% 3. Sunnyvale, California, United States 31 4.28% 4. Nashville, Tennessee, United States 17 2.35% 5. New York, New York, United States 14 1.93% 6. Coudersport, Pennsylvania, United States 12 1.66% 7. Princeton, New Jersey, United States 11 1.52% 8. Seattle, Washington, United States 10 1.38% 9. Fairfax, Virginia, United States 9 1.24% 10. Santa Cruz, California, United States 9 1.24% 11. Portland, Oregon, United States 7 0.97% 12. Philadelphia, Pennsylvania, United States 7 0.97% 13. Miami, Florida, United States 7 0.97% 14. Palo Alto, California, United States 7 0.97% 15. Boston, Massachusetts, United States 6 0.83% 16. Notre Dame, Indiana, United States 5 0.69% 17. Washington, D.C., United States 5 0.69% 18. Bloomington, Illinois, United States 5 0.69% 19. Provo, Utah, United States 5 0.69% 20. San Francisco, California, United States 5 0.69% Subtotal 624 86.19% Other 100 13.81% Total 724 100.00%

Most Active Cities - Help Card

City, State - Specific city being analyzed.

Visits - Number of visits from the specified city. A visit is a series of actions that begins when a visitor

www.WebTrends.com 92 Most Active Cities - Help Card views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits from the specified city.

This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an international audience.

Note: This information is based on where the domain name of the visitor is registered, and may not always be an accurate representation of their actual geographic location. For example, visitors are frequently shown as coming from the city where their ISPs are registered. This information can only be displayed if reverse DNS lookups have been performed.

www.WebTrends.com 93 Most Active Organizations by Visits

This page identifies the companies or organizations which visited your site most often.

Most Active Organizations by Visits

360 330 300 270 240 210 180 150 120 90 60 30 0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Most Active Organizations by Visits Organizations Visits % 1. America Online 363 13.70% aol.com 2. Page Has No Title 269 10.15% googlebot.com 3. Page Has No Title 103 3.89% harvard.edu 4. EXCALIBUR Group A Time Warner Company 88 3.32% rr.com 5. Page Has No Title 45 1.70% attbi.com 6. Audio-Visual 31 1.17% av.com 7. Page Has No Title 31 1.17% mc.videotron.ca 8. Page Has No Title 24 0.91% verizon.net 9. Page Has No Title 21 0.79% avantgo.com 10. Page Has No Title 20 0.75% BIB.UMontreal.CA 11. Page Has No Title 18 0.68% comcast.net 12. Page Has No Title 18 0.68% qc.sympatico.ca 13. Page Has No Title 17 0.64% pacbell.net 14. Page Has No Title 17 0.64% shawcable.net 15. Page Has No Title 17 0.64% optonline.net 16. D. A. Cox Enterprises Incorporated 16 0.60%

www.WebTrends.com 94 Most Active Organizations by Visits Organizations Visits % cox.net 17. Page Has No Title 16 0.60% t-dialin.net 18. Page Has No Title 16 0.60% fastsearch.net 19. Page Has No Title 14 0.53% ksgfiona 20. Page Has No Title 14 0.53% Level3.net Subtotal 1,158 43.70% Other 1,492 56.30% Total 2,650 100.00%

Most Active Organizations by Visits - Help Card

Organizations - The specified organization being analyzed. If the DNS lookup option is set to "Always" or "Automatically," Reporting Center searches for the domain name in the company database, and includes the company name and geographic information in the graph and table. If reverse DNS lookups are not performed, either by Reporting Center or by the server, only IP addresses are listed. The table lists companies and organizations by visits in descending order.

Visits - Number of visits to your site from the specified organization. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits that originated from the specified organization.

Determine how your Web site can be improved according to who visits your site. Consider how your content can be made more attractive to organizations that have shown interest.

www.WebTrends.com 95 Most Active Organizations by Hits

This page identifies the companies or organizations which visited your site most often.

Most Active Organizations by Hits

700

600

500

400

300

200

100

0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Most Active Organizations by Hits Organizations Hits % 1. Page Has No Title 727 7.50% googlebot.com 2. Page Has No Title 569 5.87% harvard.edu 3. America Online 437 4.51% aol.com 4. EXCALIBUR Group A Time Warner Company 272 2.81% rr.com 5. Page Has No Title 238 2.46% ksgfiona 6. Page Has No Title 226 2.33% attbi.com 7. Page Has No Title 218 2.25% verizon.net 8. Page Has No Title 179 1.85% sasknet.sk.ca 9. Page Has No Title 137 1.41% BIB.UMontreal.CA 10. Page Has No Title 101 1.04% shawcable.net 11. Page Has No Title 96 0.99% pacbell.net 12. D. A. Cox Enterprises Incorporated 83 0.86% cox.net 13. Page Has No Title 75 0.77% t-dialin.net 14. Page Has No Title 75 0.77% mc.videotron.ca 15. Page Has No Title 71 0.73% comcast.net 16. Page Has No Title 66 0.68%

www.WebTrends.com 96 Most Active Organizations by Hits Organizations Hits % rasserver.net 17. Page Has No Title 63 0.65% optonline.net 18. Page Has No Title 60 0.62% btopenworld.com 19. Page Has No Title 59 0.61% fastsearch.net 20. Page Has No Title 56 0.58% Level3.net Subtotal 3,808 39.31% Other 5,879 60.69% Total 9,687 100.00%

Most Active Organizations by Hits - Help Card

Hits - Number of hits to your site from the specified organization. Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

% - Percentage of total hits that originated from the specified organization.

Determine how your Web site can be improved according to who visits your site. Consider how your content can be made more attractive to organizations that have shown interest.

www.WebTrends.com 97 Top-Level Domains Types by Visits

This page provides a breakdown of top-level domain types.

Top-Level Domains Types by Visits

1,100 1,000 900 800 700 600 500 400 300 200 100 0 2 4 6 8 1 3 5 7

Top-Level Domains Types by Visits Top-Level Domains Types Visits % 1. Commercial 1,021 56.50% 2. Network 378 20.92% 3. Education 361 19.98% 4. Organization 21 1.16% 5. Military 13 0.72% 6. Government 11 0.61% 7. ARPANET 1 0.06% 8. International 1 0.06% Total 1,807 100.00%

Top-Level Domains Types by Visits - Help Card

Top-Level Domain - The suffix of a domain name. A top-level domain can be based on the type of organization (.com, .edu, .museum, .name, etc) or it can be a country code (.uk, .de, .jp, .us, etc.). The top- level domain can be used to identify the type of web site. The following is a partial list of how this report categorizes top-level domains:

ARPANET: .arpa

Commercial: .com .co .com.[country code] .co.[country code] .firm.co .firm.ve .ltd.uk

Education: .edu .edu.[country-code] .ed.[country code] .ac.[country code] .school.[country code] .k12.[country code] .re.kr .sch.uk .edunet.tn

International: .int .int.co .int.ve .intl.tn

Government: .gov .gov.[country code] .gove.[country code] .go.[country code]

Military: .mil .mil.[country code]

www.WebTrends.com 98 Top-Level Domains Types by Visits - Help Card Network: .net .ad.jp .ne.kr .net.[country code]

Organization: .org .or .org.[country code] .or.[country code]

Visits - Number of visits to your site from the specified top-level domain. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits from sites in the specified top-level domain. The percentages refer to the total number of visits for which the domain name can be determined. Some IP addresses can not be resolved to a domain name.

Consider which types of organizations are interested in your site, and consider how you can interest other types of organizations.

Note: This information can be displayed only if reverse DNS lookups have been performed. Even when DNS lookups are performed, some IP addresses can not be resolved to a domain name.

www.WebTrends.com 99 Top-Level Domains Types by Hits

This page provides a breakdown of top-level domain types.

Top-Level Domains Types by Hits

2,400 2,200 2,000 1,800 1,600 1,400 1,200 1,000 800 600 400 200 0 2 4 6 8 1 3 5 7

Top-Level Domains Types by Hits Top-Level Domains Types Hits % 1. Commercial 2,462 40.33% 2. Network 1,740 28.50% 3. Education 1,676 27.45% 4. Organization 101 1.65% 5. Government 57 0.93% 6. Military 55 0.90% 7. International 7 0.11% 8. ARPANET 7 0.11% Total 6,105 100.00%

Top-Level Domains Types by Hits - Help Card

Hits - Number of hits to your site from the specified top-level domain. Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

ARPANET: .arpa

Commercial: .com .co .com.[country code] .co.[country code] .firm.co .firm.ve .ltd.uk

Education: .edu .edu.[country-code] .ed.[country code] .ac.[country code] .school.[country code] .k12.[country code] .re.kr .sch.uk .edunet.tn

International: .int .int.co .int.ve .intl.tn

www.WebTrends.com 100 Top-Level Domains Types by Hits - Help Card

Government: .gov .gov.[country code] .gove.[country code] .go.[country code]

Military: .mil .mil.[country code]

Network: .net .ad.jp .ne.kr .net.[country code]

Organization: .org .or .org.[country code] .or.[country code]

% - Percentage of total hits from sites in the specified top-level domain. The percentages refer to the total number of hits for which the domain name can be determined. Some IP addresses can not be resolved to a domain name.

Consider which types of organizations are interested in your site, and consider how you can interest other types of organizations.

Note: This information can be displayed only if reverse DNS lookups have been performed. Even when DNS lookups are performed, some IP addresses can not be resolved to a domain name.

www.WebTrends.com 101 Summary of Activity for Report Period

This page summarizes general server activity.

Summary of Activity for Report Period Average Number of Visitors per day on Weekdays 97 Average Number of Hits per day on Weekdays 357 Average Number of Visitors per Weekend 119 Average Number of Hits per Weekend 435 Most Active Day of the Week Mon Least Active Day of the Week Sat Most Active Date November 04, 2002 Number of Hits on Most Active Date 494 Least Active Date November 16, 2002 Number of Hits on Least Active Date 170 Most Active Hour of the Day 11:00-11:59 Least Active Hour of the Day 06:00-06:59

Summary of Activity for Report Period - Help Card

Average Number of Hits (per day on weekdays) - The average number of hits for each individual day of the week.

Average Number of Hits (per weekend) - The average number of hits for both Saturdays and Sundays combined.

Average Number of Visitors (per day on weekdays) - The average number of visits for each individual day of the week.

Average Number of Visitors (per weekend) - The average number of visits for both Saturdays and Sundays combined.

Least Active Date - The least active date in the report period.

Least Active Day of the Week - If the report period is for one week or less, the Least Active Day of the Week will tell you which specific day was least active during that week. If the report period is for more than one week, the Least Active Day of the Week will tell you which day of the week that has the smallest amount of activity on average.

Least Active Hour of the Day - The least active hour of the day after activity for all hours is added up. This is not an average.

Most Active Date - The most active date in the report period.

Most Active Day of the Week - If the report period is for one week or less, the Most Active Day of the Week will tell you which specific day was most active during that week. If the report period is for more than one week, the Most Active Day of the Week will tell you which day of the week that has the largest amount of activity on average.

Most Active Hour of the Day - The most active hour of the day after activity for all hours is added up. This is not an average.

www.WebTrends.com 102 Summary of Activity for Report Period - Help Card

This page is useful for determining the best day of the week to perform system maintenance.

www.WebTrends.com 103 Visits by Number of Pages Viewed

This page shows you how many times visitors viewed one page, how many viewed two pages, etc.

Visits by Number of Pages Viewed

1,400

1,200

1,000

800

600

400

200

0 2 4 6 8 10 12 1 3 5 7 9 11 13

Visits by Number of Pages Viewed Number of Pages Viewed Visits % 0 Pages 412 15.53% 1 Page 1,482 55.86% 2 Pages 379 14.29% 3 Pages 160 6.03% 4 Pages 86 3.24% 5 Pages 41 1.55% 6 Pages 23 0.87% 7 Pages 14 0.53% 8 Pages 9 0.34% 9 Pages 6 0.23% 10 Pages 4 0.15% 11 Pages 5 0.19% 12 Pages 6 0.23% Subtotal Pages 2,627 99.02% Other Pages 26 0.98% Total 2,653 100.00%

www.WebTrends.com 104 Page Views Over Time 240 220 200 180 160 140 120 100 80 60 40 20 0 11/02 11/04 11/06 11/08 11/10 11/12 11/14 11/16 11/18 11/20 11/22 11/24 11/26 11/28 11/30 11/01 11/03 11/05 11/07 11/09 11/11 11/13 11/15 11/17 11/19 11/21 11/23 11/25 11/27 11/29

Visits by Number of Pages Viewed - Help Card

Number of Pages Viewed - The number of pages viewed during a visit. If the visitor viewed only non-

www.WebTrends.com 105 Visits by Number of Pages Viewed - Help Card page files such as a .gif or a .jpeg, the count of pages viewed is zero for that visit.

Visits - Number of visits by visitors who viewed the specified number of pages. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits by people who viewed the specified number of pages.

You can use this information to quickly find out the number and percentages of viewers who read a given number of pages on your site. If most visitors only view a few pages, it may indicate that they can not find the content they are looking for.

www.WebTrends.com 106 Visits by Day of the Week

This page shows the activity for each day of the week within the reporting period. Unsuccessful hits are not included.

Visits by Day of the Week

480 440 400 360 320 280 240 200 160 120 80 40 0 Mon Wed Fri Sun Tue Thu Sat

Visits by Day of the Week Day Visits % Sun 319 12.04% Mon 487 18.38% Tue 419 15.81% Wed 376 14.19% Thu 389 14.68% Fri 380 14.34% Sat 280 10.57% Total Weekend 599 22.60% Total Weekdays 2,051 77.40% Total 2,650 100.00%

Visits by Day of the Week - Help Card

Day - Specified day of the week being tracked.

Visits - Number of visits on the specified day of the week. If the report period is longer than one week, and there are, for example, two Mondays, the value represented includes the combined total of both Mondays. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of total visits that occurred on the specified day of the week.

Days of less activity should be considered good days for maintenance and content improvement.

www.WebTrends.com 107 Hits by Day of the Week

This page shows the activity for each day of the week within the reporting period. Unsuccessful hits are not included.

Hits by Day of the Week

1,600

1,400

1,200

1,000

800

600

400

200

0 Mon Wed Fri Sun Tue Thu Sat

Hits by Day of the Week Day Hits % Sun 1,187 12.25% Mon 1,583 16.34% Tue 1,480 15.28% Wed 1,366 14.10% Thu 1,526 15.75% Fri 1,557 16.07% Sat 988 10.20% Total Weekend 2,175 22.45% Total Weekdays 7,512 77.55% Total 9,687 100.00%

Hits by Day of the Week - Help Card

Day - Specified day of the week being tracked.

Hits - Number of hits on the specified day of the week. Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

% - Percentage of total hits that occurred on the specified day of the week.

Days of less activity should be considered good days for maintenance and content improvement.

www.WebTrends.com 108 Visits by Hour of the Day

This page shows activity for each hour of the day. It also shows the most and the least active hours of the day for the report period.

Visits by Hour of the Day

140

120

100

0 01:00 03:00 05:00 07:00 09:00 11:00 13:00 15:00 17:00 19:00 21:00 23:00 00:00 02:00 04:00 06:00 08:00 10:00 12:00 14:00 16:00 18:00 20:00 22:00

Visits by Hour of the Day Hour Visits % 00:00 105 3.96% 01:00 102 3.85% 02:00 94 3.55% 03:00 90 3.40% 04:00 77 2.91% 05:00 63 2.38% 06:00 63 2.38% 07:00 74 2.79% 08:00 99 3.74% 09:00 100 3.77% 10:00 124 4.68% 11:00 144 5.43% 12:00 149 5.62% 13:00 133 5.02% 14:00 146 5.51% 15:00 150 5.66% 16:00 140 5.28% 17:00 128 4.83% 18:00 106 4.00% 19:00 92 3.47% 20:00 110 4.15% 21:00 124 4.68% 22:00 123 4.64% 23:00 114 4.30% Total Visitors during Work Hours (8:00am-5:00pm) 1,185 44.72% Total Visitors during After Hours (5:01pm-7:59am) 1,465 55.28% Total 2,650 100.00%

Summary of Visits by Hour of the Day Most Active Hour of the Day 15:00-15:59

www.WebTrends.com 109 Summary of Visits by Hour of the Day Least Active Hour of the Day 05:00-05:59

Visits by Hour of the Day - Help Card

Hour - Specified hour of the day being tracked. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

Least Active Hour of the Day - The specific hour of the day that had the fewest number of visits.

Most Active Hour of the Day - The specific hour of the day that had the largest number of visits.

Visits - Number of visits to your site during the specified hour. If there are several days in the report period, the value presented is the sum of all visits during that hour for all days. All times are referenced to the location of the system running the analysis. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of visits to your site that occurred during the specified hour.

This information can be used to determine which hour of the day is best for system maintenance.

www.WebTrends.com 110 Hits by Hour of the Day

This page shows the most and the least active hour of the day for the report period. The second table breaks down activity for the given report period to show the average activity for each individual hour of the day. If there are several days in the report period, the value presented is the sum of all hits during that period of time for all days. All times are referenced to the location of the system running the analysis.

Hits by Hour of the Day

600

500

400

300

200

100

0 01:00 03:00 05:00 07:00 09:00 11:00 13:00 15:00 17:00 19:00 21:00 23:00 00:00 02:00 04:00 06:00 08:00 10:00 12:00 14:00 16:00 18:00 20:00 22:00

Hits by Hour of the Day Hour Hits % 00:00 415 4.28% 01:00 319 3.29% 02:00 296 3.06% 03:00 410 4.23% 04:00 258 2.66% 05:00 240 2.48% 06:00 200 2.06% 07:00 291 3.00% 08:00 415 4.28% 09:00 458 4.73% 10:00 462 4.77% 11:00 610 6.30% 12:00 473 4.88% 13:00 475 4.90% 14:00 553 5.71% 15:00 548 5.66% 16:00 593 6.12% 17:00 481 4.97% 18:00 397 4.10% 19:00 281 2.90% 20:00 358 3.70% 21:00 505 5.21% 22:00 324 3.34% 23:00 325 3.36% Total Hits during Work Hours (8:00am-5:00pm) 4,587 47.35% Total Hits during After Hours (5:01pm-7:59am) 5,100 52.65% Total 9,687 100.00%

www.WebTrends.com 111 Summary of Hits by Hour of the Day Most Active Hour of the Day 11:00-11:59 Least Active Hour of the Day 06:00-06:59

Hits by Hour of the Day - Help Card

Hour - Specified hour of the day being tracked. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59.

Hits - Number of hits to your site during the specified hour. If there are several days in the report period, the value presented is the sum of all visits during that hour for all days. All times are referenced to the location of the system running the analysis. Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

Least Active Hour of the Day - The specific hour of the day that had the fewest number of hits.

Most Active Hour of the Day - The specific hour of the day that had the largest number of hits.

% - Percentage of hits to your site that occurred during the specified hour.

This information can be used to determine which hour of the day is best for system maintenance.

www.WebTrends.com 112 Visits by Length of Visit

This page shows the number and percentages of visits and page views over selected visit lengths.

Visits by Length of Visit 2,200 2,000 1,800 1,600 1,400 1,200 1,000 800 600 400 200 0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Visits by Length of Visit Visit Duration (Minutes) Visits % 0-1 2,144 80.81% 1-2 81 3.05% 2-3 59 2.22% 3-4 39 1.47% 4-5 34 1.28% 5-6 28 1.06% 6-7 18 0.68% 7-8 20 0.75% 8-9 14 0.53% 9-10 11 0.41% 10-11 14 0.53% 11-12 11 0.41% 12-13 12 0.45% 13-14 5 0.19% 14-15 10 0.38% 15-16 8 0.30% 16-17 6 0.23% 17-18 7 0.26% 18-19 4 0.15% 19-20 5 0.19% Subtotal 2,530 95.36% Other 123 4.64% Total 2,653 100.00%

Visits by Length of Visit - Help Card

Visit Duration (Minutes) - The number of minutes your Web site was viewed.

Visits - Number of visitors who viewed your page for the specified duration of time. A visit is a series of

www.WebTrends.com 113 Visits by Length of Visit - Help Card actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of visitors who viewed your page for the specified duration of time.

This information tells you how many visitors view your site for specific intervals of time.

www.WebTrends.com 114 Page Views by Length of Visit

This page shows the number and percentages of visits over selected visit lengths.

Page Views by Length of Visit 2,200 2,000 1,800 1,600 1,400 1,200 1,000 800 600 400 200 0 2 4 6 8 10 12 14 16 18 20 1 3 5 7 9 11 13 15 17 19

Page Views by Length of Visit Visit Duration (Minutes) Views % 0-1 2,200 51.32% 1-2 223 5.20% 2-3 176 4.11% 3-4 127 2.96% 4-5 114 2.66% 5-6 93 2.17% 6-7 69 1.61% 7-8 56 1.31% 8-9 78 1.82% 9-10 29 0.68% 10-11 77 1.80% 11-12 48 1.12% 12-13 43 1.00% 13-14 27 0.63% 14-15 40 0.93% 15-16 44 1.03% 16-17 18 0.42% 17-18 27 0.63% 18-19 14 0.33% 19-20 14 0.33% Subtotal 3,517 82.04% Other 770 17.96% Total 4,287 100.00%

Page Views by Length of Visit - Help Card

www.WebTrends.com 115 Page Views by Length of Visit - Help Card POST command is considered a form.

Visit Duration (Minutes) - The number of minutes your Web site was viewed.

Views - A page view is A hit to any file classified as a page. Contrast page views with hits, which counts files of every type.

% - Percentage of page views for visitors who viewed your page for the specified duration of time.

This information tells you how many visitors view your site for specific intervals of time.

www.WebTrends.com 116 Client Errors

This page identifies the error codes from the browsers accessing your server.

Client Errors

9 8 7 6 5 4 3 2 1 0

Client Errors HTTP Status Codes Hits % 1. 404 Not Found 8 100.00% Total 8 100.00%

Client Errors - Help Card

Client Errors - An error caused by a problem on your visitor's end of the Web site connection. The server is not responsible for client errors.

Hits - Number of failed hits that returned this status code.

HTTP Status Codes - The status code for the specific error that occurred.

% - Percentage of total failed hits that returned this status code.

Use this page to determine what maintenance is necessary.

www.WebTrends.com 117 File Not Found Errors

This page identifies files that returned "404 - Not Found" or "410 - Gone" errors from your server.

File Not Found Errors

0 2 4 6 1 3 5 7

File Not Found Errors Files Hits % 1. / 2 25.00% ~.JNye.Dean.Ksg///KSGHOME/STAFF/PRIVATE/NROSEND O/pqdweb? Did=000000042562119&Fmt=4&Deli=1&Mtd=1&Idx=5&Sid= 1&RQT=309 (no referrer) 2. /~.JNye.DEAN.Ksg/paradox_files/Unknown/ 1 12.50% (no referrer) 3. /~.JNye.DEAN.Ksg/_private/Unknown/ 1 12.50% (no referrer) 4. /~.JNye.Dean.Ksg/Unknown/ 1 12.50% (no referrer) 5. / 1 12.50% ~.JNye.Dean.Ksg/\\KSGHOME\STAFF\PRIVATE\NROSEND O\pqdweb? Did=000000042562119&Fmt=4&Deli=1&Mtd=1&Idx=5&Sid= 1&RQT=309 (no referrer) 6. /~.JNye.DEAN.Ksg/previous_versions/Unknown/ 1 12.50% (no referrer) 7. /~.JNye.Dean.Ksg/favicon.ico 1 12.50% (no referrer) Total 8 100.00%

File Not Found Errors - Help Card

Hits - Number of times a request for this file returned a "404 - Not Found" error or a "410 - Gone" error from your server.

Files - This column lists the file that could not be found and the URL of the referrer (if known).

www.WebTrends.com 118 File Not Found Errors - Help Card

% - Percentage of the total 404 and 410 errors that were for this file.

Check the links to all pages and files listed in this table. The files were either moved or they no longer exist, and the links are no longer successful.

www.WebTrends.com 119 Top Referring Sites by Visits

This page identifies the domain names and IP addresses that refer visitors to your site. This information will be displayed only if your server is logging this information.

Top Referring Sites by Visits

2,700 2,400 2,100 1,800 1,500 1,200 900 600 300 0

Top Referring Sites by Visits Site Visits % 1. No Referrer 2,650 100.00% Total 2,650 100.00%

Top Referring Sites by Visits - Help Card

Referring Site - A Web site which refers a visitor to your site by linking to it.

Site - Specific referring site being analyzed.

Visits - Number of times the specified site referred visitors to your site.

% - Percentage of referrals that came from the specified site.

You can use this page to determine which sites are referring the most visitors to your site. This can help when considering the most effective ways and places to attract visitors.

www.WebTrends.com 120 Top Referring URLs by Visits

This page provides the full URLs of the sites with links to your site. This information will only be displayed if your server is logging the referrer information.

Top Referring URLs by Visits

2,700 2,400 2,100 1,800 1,500 1,200 900 600 300 0

Top Referring URLs by Visits URL Visits % 1. No Referrer 2,650 100.00% Total 2,650 100.00%

Top Referring URLs by Visits - Help Card

URL - The full URL (Uniform Resource Locator) for the specific referring site being analyzed.

Visits - Number of visitors referred from the specified URL.

% - Percentage of referred visitors who came from the specified site.

You can use this information to determine the sites that provide the most referrals to your site. This can help when considering the most effective ways to attract visitors.

www.WebTrends.com 121 Top Browsers by Visits

This page identifies the most popular browsers used by visitors to your site. This information will only be displayed if your server is logging the browser/platform information.

Top Browsers by Visits

2,700 2,400 2,100 1,800 1,500 1,200 900 600 300 0

Top Browsers by Visits Browser Visits % 1. Others 2,650 100.00% Total 2,650 100.00%

Top Browsers by Visits - Help Card

Browser - A program used to locate and view Web pages. These include Netscape, Mosaic, Microsoft Internet Explorer, and others.

% - Percentage of total visits by visitors using the specified browser.

Browser data can help you determine how to configure your site for optimal viewing.

www.WebTrends.com 122 Top Browsers by Hits

This page identifies the most popular browsers used by visitors to your site. This information will only be displayed if your server is logging the browser/platform information.

Top Browsers by Hits

10,000

8,000

6,000

4,000

2,000

Top Browsers by Hits Browser Hits % 1. Others 9,687 100.00% Total 9,687 100.00%

Top Browsers by Hits - Help Card

Browser - A program used to locate and view Web pages. These include Netscape, Mosaic, Microsoft Internet Explorer, and others.

Hits - Number of hits from visitors using the specified browser. Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

% - Percentage of total hits by visitors using the specified browser.

Browser data can help you determine how to configure your site for optimal viewing.

www.WebTrends.com 123 Top Platforms by Visits

This page identifies the operating systems most used by the visitors to the site. This information will only be displayed if your server is logging the browser/platform information.

Top Platforms by Visits

2,700 2,400 2,100 1,800 1,500 1,200 900 600 300 0

Top Platforms by Visits Platform Visits % 1. Others 2,650 100.00% Total 2,650 100.00%

Top Platforms by Visits - Help Card

Platform - The specified platform being analyzed. The operating system used by the visitor to your site.

Visits - Number of visits by visitors using the specified platform. A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator.

% - Percentage of visitors using the specified platform.

This information is useful when determining what content to include on your Web site.

www.WebTrends.com 124 Top Platforms by Hits

This page identifies the operating systems most used by the visitors to the site. This information will only be displayed if your server is logging the browser/platform information.

Top Platforms by Hits

10,000

8,000

6,000

4,000

2,000

Top Platforms by Hits Platform Views % 1. Others 9,687 100.00% Total 9,687 100.00%

Top Platforms by Hits - Help Card

Hits - Number of hits by visitors using the specified platform. Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed.

Platform - The specified platform being analyzed. The operating system used by the visitor to your site.

% - Percentage of hits by visitors using the specified platform.

This information is useful when determining what content to include on your Web site.

www.WebTrends.com 125 Glossary

The following terms are used in Reporting Center reports, and some are used throughout the World Wide Web in general.

Glossary Abandonment Rate The percentage of shoppers who did not become buyers. This includes both cart abandoners and checkout abandoners. Ad A graphic or banner which takes a visitor to another Web site when clicked. Ad Campaign An effort to attract visitors to your site. It is usually, but not always, associated with a banner placed on another site which visitors click on to come to your site. It is characterized by a starting date, an ending date, and a cost. Ad Click A click on an advertisement which takes a visitor to another Web site. Ad View Occurs when an ad is displayed to a visitor. Once visitors have viewed an ad, they can click on it (see Ad Click). There may be more than one ad on an ad view. Attempted Buyer A visitor who reached a page that you configured as a checkout page. Authenticated A unique visitor tracked by user name and password rather than by IP address. Username You may find more authenticated user names than total visitors because several persons may be using the same IP address. Since many ISPs dynamically assign IP addresses, and since multiple visitors may use a single IP address, authentication is a much more accurate way to identify visitors. Authentication Technique that limits access to Internet or intranet resources to visitors who identify themselves by entering a user name and password. Bandwidth Measure of the traffic on a site. Bandwidth is expressed as the amount of data transferred in a specified unit of time. Browser A program used to locate and view Web pages. These include Netscape, Mosaic, Microsoft Internet Explorer, and others. Buyer A visitor who reached a page configured as an "Order Complete" page. Cart Abandoner A shopper who did not become an attempted buyer. Checkout Abandoner An attempted buyer who did not become a buyer. Click Through Rate Percentage of visitors who viewed an ad and also clicked on it. This is a good indication of an ad's effectiveness. Client A computer that accesses resources provided by another computer, called a server. Client Errors An error occurring due to an invalid request by the visitor's browser. Client errors are in the 400-range. See the "Status Code" glossary entry for more information. Company Database The database installed and used by Reporting Center to look up the company name, city, state, and country corresponding to a specific domain name. Content Group A defined group of Web pages with specific things in common, such as the same types of products, services, or information. Conversion Rate Percentage of visitors who became buyers. Cookies Files containing information about Web site visitors. This information can include the visitor's user name, preferences, etc. The information is provided by visitors during their first visit to a Web site. The server records this information in a text file and stores it on the visitor's hard drive. At the beginning of later visits, the server looks for a cookie and configures itself based on the information provided. Cost This Period Cost of a media campaign during this report period. Destination Page A page chosen by the system administrator for Path Analysis. The Path Analysis pages track which clicks brought each visitor to the selected Destination Page. Documents Pages defined as "documents" by the system administrator. Typically, a page will be defined as a document if the content is static, such as a complete HTML page. However, the administrator has the option of defining dynamic pages and

www.WebTrends.com 126 Glossary forms as documents if he or she chooses. Domain Name The text name corresponding to the IP address of a computer on the Internet. For example, www.webtrends.com is a domain name. Domain Name Lookup The process of converting an IP address into a text name (for example, 204.245.240.194 is converted to www.webtrends.com). Dynamic Pages and Dynamic pages are generated dynamically based on values selected by a Forms visitor. They are generated with variables, and do not exist anywhere in a static, predictable form. Reporting Center considers any URL containing options (with a question mark in the URL) a dynamic page. Any file with a POST command is considered a form. Entry File The first file requested by a visitor during a visit to your Web site. Entry Page The first page viewed during a visit to your Web site. If a visit consists only of hits to non-page files, that visit has no entry page. This can cause the total number of entry pages to be less than the total number of visits. Exit Page The last page viewed during a visit to your Web site. If a visit consists only of hits to non-page files, that visit has no exit page. This can cause the total number of exit pages to be less than the total number of visits. FTP File Transfer Protocol. It is a standard method of sending files from one computer to another over the Internet. File Type Identifies types of files by their file extension. For example, a file named graphic.gif is identified as type "gif." Filters A means of narrowing the scope of a report by specifying ranges or types of data to include or exclude. Forms Scripted pages which pass variables back to the server. These pages are used to gather information from visitors. Reporting Center counts any file with an HTTP POST command as a form. GIF Graphics Interchange Format. It is a graphics file format commonly used in HTML documents. HTML Hypertext Markup Language. It is the programming language for static Web pages. It usually includes hypertext links between related objects and documents. HTTP Hypertext Transfer Protocol. It is a standard method of transferring data between a Web server and a Web browser. Hit Each file requested by a visitor registers as a hit. Each file requested by a visitor registers as a hit. There can be several hits on each page. While the volume of hits reflects the amount of server traffic, it is not an accurate reflection of the number of pages viewed. Home Page The main or introductory page of a Web site. The home page provides visitors with an overview and links to the rest of the site. It often contains or links to a Table of Contents. Home Page URL The URL for the home page of the site analyzed in the report. IP Address Internet Protocol Address. It is a series of four one- to three-digit numbers separated by periods. It is used to identify a computer connected to the Internet. For example, 212.6.125.76 is an IP address. JPEG Joint Photographic Expert Group. It is a compressed graphics format common on the Internet. Log File A file created by a Web or proxy server which contains information about the activity of the server. New Users Visitors who didn't have a cookie on their first visit, but had one during later visits. No Referrer Indicates visits to your Web site that did not originate from any other site. For example, any visitor who types the URL of your site directly into their browser window fits into this category. Other In tables showing a variable-length list of items, the number of items may exceed the number that can be viewed at one time. The values for the items not currently shown are added together and shown in the row named "Other." Page Any document, dynamic page, or form. Different types of profiles have different default settings for which file extensions qualify a file as a document. These

www.WebTrends.com 127 Glossary settings can be changed by the Reporting Center system administrator. Any URL containing a question mark is considered a dynamic page. Any file with a POST command is considered a form. Page View A hit to any file classified as a page. Contrast the value for "page views" with the value for "hits," which includes hits to files of every type. Palm Browser A program used on a Palm device to display site content, similar to Netscape or Internet Explorer on PCs. Palm Device A portable personal computer small enough to fit in the palm of a person's hand. Reporting Center reports only include Palm devices if the log files shows the device used a Palm browser. Path Through Site The sequence of pages a visitor views, from the entry page to the exit page and all pages in between. Paths from Start The sequence of pages a visitor views, excluding the entry page. Paths to Destination The sequence of pages a visitor views before arriving at a selected Destination Page. Platform Refers to the operating system, such as Linux or Windows 98. Protocol An established method of exchanging data over the Internet. Referrer URL of a Web page that refers visitors to your site. Report Period The dates covered in the report. You may select a report period of any day, week, month, quarter, or year within the data provided by the log analysis. Returning Visitors Visitors who already had a cookie from your site before they visited. Script A simple programming language used to execute specific or limited tasks. Scripts are often used for pages on the Internet to serve dynamic content and to tailor pages for individual visitors. Server A computer that hosts information available to anyone accessing the Internet or an internal intranet. Server Error An error occurring on the server. Web server errors have codes in the 500 range. Single Access Page A page on your Web site that visitors open, then exit from, without viewing any other page. To qualify, the visit must be to a page with a valid document type. If the visit is to a document with a different type (such as a graphic or sound file), the file does not count as a single access page, and the visit is not included in the total. Such visits are often the result of other sites referencing a specific downloadable file or graphic on your site. In these cases, a visit may have a single hit to a non-document type file, and will not be counted in the percentage calculations. Spider An automated program which searches the internet. Status Code The HTTP status code of a file request specifies whether the transfer was successful or not, and why. These codes are defined in RFC 2616, section 6.1.1. "Success" codes:

100 = Success: Continue 101 = Success: Switching Protocols 200 = Success: OK 201 = Success: Created 202 = Success: Accepted 203 = Success: Non-Authoritative Information 204 = Success: No Content 205 = Success: Reset Content 206 = Success: Partial Content 300 = Success: Multiple Choices 301 = Success: Moved Permanently 302 = Success: Found 303 = Success: See Other 304 = Success: Not Modified 305 = Success : Use Proxy 307 = Success : Temporary Redirect

www.WebTrends.com 128 Glossary

"Failed" codes:

400 = Failed: Bad Request 401 = Failed: Unauthorized 402 = Failed: Payment Required 403 = Failed: Forbidden 404 = Failed: Not Found 405 = Failed: Method Not Allowed 406 = Failed: Not Acceptable 407 = Failed: Proxy Authentication Required 408 = Failed: Request Time-out 409 = Failed: Conflict 410 = Failed: Gone 411 = Failed: Length Required 412 = Failed: Precondition Failed 413 = Failed: Request Entity Too Large 414 = Failed: Request-URI Too Large 415 = Failed: Unsupported Media Type 416 = Failed: Requested range not satisfiable 417 = Failed: Expectation Failed 500 = Failed: Internal Server Error 501 = Failed: Not Implemented 502 = Failed: Bad Gateway 503 = Failed: Service Unavailable 504 = Failed: Gateway Time-out 505 = Failed: HTTP Version Not Supported Subtotal In tables showing a variable length list of items, the number of items may exceed the number that can be viewed at one time. The values for the items currently shown are added together and shown in the row named "Subtotal." Suffix (Domain Name) See "Top-Level Domain." Time Interval A one-year report displays monthly time increments. A one-quarter report displays weekly time increments. A one-month report or a one-week report displays daily time increments. A daily report displays hourly time increments. An hour-long interval marked 12:00, for example, includes all activity between 12:00 and 12:59. Top-Level Domain The suffix of a domain name. A top-level domain can be based on the type of organization (.com, .edu, .museum, .name, etc) or it can be a country code (.uk, .de, .jp, .us, etc.). The top-level domain can be used to identify the type of web site. The following is a partial list of how this report categorizes top-level domains:

ARPANET: .arpa

Commercial: .com .co .com.[country code] .co.[country code] .firm.co .firm.ve .ltd.uk

Education: .edu .edu.[country-code] .ed.[country code] .ac.[country code] .school.[country code] .k12.[country code] .re.kr .sch.uk .edunet.tn

International: .int .int.co .int.ve .intl.tn

Government: .gov .gov.[country code] .gove.[country code] .go.[country code]

Military: .mil .mil.[country code]

Network: .net .ad.jp .ne.kr .net.[country code]

www.WebTrends.com 129 Glossary Organization: .org .or .org.[country code] .or.[country code] Total This table row gives the sum of all of the items for the current table during this report period. If the number of items for the table exceeds the number that can be viewed at one time, then a "Subtotal" row and an "Other" row will also be provided, and their sum will equal the Total row. Traffic The quantity of data transferred. URL Uniform Resource Locator. It is a means of identifying an exact location on the Internet. For example, http://www.webtrends.com/html/info/default.htm is the URL which defines the location of the page Default.htm in the /html/info/ directory on the NetIQ Corporation Web site. As the previous example shows, a URL is comprised of four parts: Protocol Type (HTTP), Machine Name (webtrends.com), Directory Path (/html/info/), and File Name (default.htm). Unique Visitors Individuals who visited your site during the report period. If someone visits more than once, they are counted only the first time they visit. User Agent Portion of a log file that identifies the browser and platform used by a visitor. Users Without Cookies Visitors who come to your site with cookies disabled. There is no way to determine if these visitors are new or returning. Visit A visit is a series of actions that begins when a visitor views their first page from the server, and ends when the visitor leaves the site or remains idle beyond the idle-time limit. The default idle-time limit is thirty minutes. This time limit can be changed by the system administrator. Visit Duration The number of minutes your Web site was viewed by a visitor. (Minutes) Visitor Minutes Total number of minutes your site was viewed by all visitors during the report period. Visits With Clicks Visits to your site where at least one ad was clicked on. WAP Browser A program used on a WAP device to display site content, similar to Netscape or Internet Explorer on PCs. WAP Carrier A server that acts as an intermediary and relays requests from visitors with WAP devices to your site. WAP Device A wireless device using Wireless Application Protocol (WAP), such as a cellular telephone or radio transceiver, that can be used to access the Internet. Reporting Center reports only include WAP devices if the log file shows the device used a WAP browser. WTLS Acronym for Wireless Transport Layer Security protocol, which is the security layer endorsed by the WAP Forum (www.wapforum.org). Its primary goal is to provide privacy, data integrity, and authentication for WAP applications.

Glossary - Help Card

glossary_How do I use this information answer [UT]

www.WebTrends.com 130 This report was generated by WebTrends(R) Sunday December 1, 2002 - 03:23:50