MAN 385 - Management Sustainability Practicum - Doggett - 04555
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Management Sustainability Course - Practicum SPRING 2011 MAN 385 – UNIQUE #04555 TUESDAY AND THURSDAY - 3:30 – 5:00
Professor John N. Doggett Class Room UTC 1.118 Office GSB 5.124K Office Hours Thursday from 5:10 to 6:10 p.m. Phone 512-232-7671 E-Mail [email protected] Course Web Page via Blackboard Teaching Assistant Oliver Meek [email protected]
Course Objectives: This course/practicum introduces the concepts and issues of management sustainability with an emphasis on renewal energy and climate change. This course is called a practicum because it has a heavy emphasis on project work with senior managers from firms in the Clean Energy Incubator and local and national firms. The academic portion of the course will explore why climate change and energy have become the focus of many sustainability initiatives. The project portion of the course will give you the ability to work on a series of sustainability projects that are of great importance to the firms that are sponsoring the projects. The projects will be focused on three areas: Climate Change, renewable energy and energy use and organic and sustainable products.
Projects and Team Selection: We have project proposals from the Clean Energy Incubator. You will have an opportunity to choose from these projects or propose your own projects. In both cases, you will work with company executives to help shape project expectations.
Each student must join with one or more of their classmates to work on one of the projects. Since a significant portion of the work required for this course/practicum will require you to work with your client organizations on your own or in your project groups, we will not meet every class day during the semester. In addition to the class meetings, there will be field visits with your client companies. Each of the groups must also meet privately with Professor Doggett once a month for project progress reports and feedback.
Case Packet: You must purchase it at www.hbs.edu Books: None of these books are at the Co-op. Purchase them online or at a bookstore. The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade by Pietra Rivoli, Wiley, 2nd Edition, 2009. Sustainable Energy - Without the Hot Air by David J.C. MacKay, UIT Cambridge, Ltd., 2009. John Doggett Management Sustainability—Spring 2011 page
Confessions of a Radical Industrialist: Profits, People, Purpose --Doing Business by Respecting the Earth by Ray C. Anderson and Robin White, St. Martin's Press, 2009.
The Post Carbon Reader: Managing the 21st Century’s Sustainability Crisis by Richard Heinberg and Daniel Lerch editors, University of California Press, October 29, 2010.
1Grading: This course MUST be taken for a letter grade.
Class Participation = 40%. This course will require you to commit to spending a significant amount of time each week. You must spend at least 3 hours analyzing each case and at least 1 hour preparing an action plan that is supported by rigorous analysis for each case prior to class.
Each student must also join a study group of fellow students and spend a minimum of one hour discussing each case prior to class. During our class sessions, each student must be prepared to actively participate in the discussion of every case.
Your class participation grade will be based primarily on the quality of your comments, not on the quantity. Comments that demonstrate a thorough analysis of the issues presented by each case, an awareness and appreciation of the comments made by fellow students, implementation of the frameworks from the readings that add to the learning process of the class will receive high grades. Comments that ignore the content and flow of the discussion or that reflect inadequate preparation will receive low grades.
Mid-term Exam = 20%. Each of you will have a take-home case for a mid-term exam. Examination grades will reflect your success in identifying key challenges faced by the manager, developing a realistic plan of action to respond to the managerial challenges presented by the exam case and performing in-depth quantitative and qualitative analysis to support your action plan.
I have assigned four books that will help you understand the dynamics of the management sustainability revolution. While I have not assigned specific pages for you to read each week, you cannot pass the midterm without reading all four books.
Group Project and Presentation = 40%. You will also have to spend a fair amount of time working on a group project. 2Each of you will participate in a group project with a company of your choice. The purpose of these projects will be to help the client firm develop and start work on implementing their sustainability action plan. You will have monthly meetings with Professor Doggett. Your attendance and performance in these meetings will be graded. You will also meet at least twice a month with executives from the client firm. I will grade you on the quality of your participation in our meetings. John Doggett Management Sustainability—Spring 2011 page
Each team will make also make a presentation to the class and the executives of their client firm. You will be graded on the quality and thoroughness of your presentation. 3Group presentation grades will be based upon the quality of analysis, the "do-ability" of the action plan, the quality of the presentation and the ability of the group to respond effectively on their feet to the questions posed by members of the class and the instructor. Each group member must actively participate in the presentations.
Course/Practicum Schedule
Tuesday, January 18 Course/Practicum and Introduction
Thursday, January 20 Note: Road Map for Natural Capitalism (HBR Classic) Article: Sustainability and Innovation: Frameworks, Concepts, and Tools for Product and Strategy Redesign Project Discussions
Tuesday, January 25 Note: What Executives Don't Get About Sustainability (and Further Notes on the Profit Motive) Case: Sustainability at Millipore
Thursday, January 27 Note: Note on the Global Wind Industry Case: Cape Wind: Offshore Wind Energy in the USA Case: The Fox Islands Wind Project
Tuesday, February 1 No Class - Group Project Work
Thursday, February 3 Note: The Political Economy of Carbon Trading Case: American Electric Power: Investing in Forest Conservation
Tuesday, February 8 Case: RBC - Financing Oil Sands (A)
Thursday, February 10 No Class - Group Project Work
Tuesday, February 15 Group Project Up Dates
Thursday, February 17 No Class - Group Project Work
Tuesday, February 22 Case: Ricoh Company, Ltd.
Thursday, February 24 No Class – Group Project Work John Doggett Management Sustainability—Spring 2011 page
Tuesday, March 1 Note: Green Supply Chains Case: Grameen Danone Foods Ltd., a Social Business
You will have a take-home midterm this week
Thursday, March 3 Note: Scorched Earth: Will Environmental Risks in China Overwhelm its Opportunities? Case: Wal-Mart China: Sustainable Operations Strategy
Tuesday, March 8 No Class – Group Project Work
Thursday, March 10 No Class – Group Project Work
Tuesday, March 15 Spring Break
Thursday, March 17 Spring Break
Tuesday, March 22 No Class - Group Project Work
Thursday, March 24 Discuss Mid-Term and Group Projects
Tuesday, March 29 No Class - Group Project Work
Thursday, March 31 Case: Canadian Solar
Tuesday, April 5 Case: Waste Concern: Turning a Problem into a Resource
Thursday, April 7 Case: Asian Agri and the Future of Palm Oil
Tuesday, April 12 Case: Namaste Solar
Thursday, April 14 Case: Design Creates Fortune: 2000 Tower Oakes Boulevard
Tuesday, April 19 Case: Sustainability Challenges in the Shrimp Industry (A) Thursday, April 21 Group Presentations
Tuesday, April 26 Group Presentations John Doggett Management Sustainability—Spring 2011 page
Thursday, April 28 No Class - Group Project Work
Tuesday, May 3 Group Presentations
Thursday, May 5 Group Presentations