The University of Edinburgh

Sustainability & Environmental Advisory Group (SEAG) Communications Task Group (SEAG - CTG)

2nd Meeting – 3:30-5.00 pm Friday 11 September 2009, Room 2.04, 13 Infirmary St Members: Rob Tomlinson, Convener Head of Media and Communications RT Karen Bowman Director of Procurement KB Philippa Faulkner EUSA Ethics and Environment Officer PF Thomas Graham President of EUSA TG Prof Pete Higgins Moray House School of Education, CHSS PH Kristofer Keane EUSA Ethics and Environment Officer KK Angela Lewthwaite Estates & Buildings (Secretary) AL David Somervell Energy & Sustainability Manager, Estates & Buildings DS

Attending: Osbert Lancaster, Footprint Consulting; OL Margaret Lochhead for Karen Bowman ML

Apologies: Karen Bowman; Philippa Faulkner; Thomas Graham and Prof Pete Higgins; Kristofer Keane

Corresponding Members: Vice-Principal Professor Mary Bownes School of Biological Science, CSE (Convener of SEAG) Professor Tim Hayward Director of The Just World Institute Prof Dorothy Crawford CMVM Simon Jennings Head of Public Policy / Dep Director, Planning, Principal’s Office Geoff Turnbull Assistant Director, Estates & Buildings Craig Mackenzie Business School Professor Michael Northcott School of Divinity, CHSS Dr Neil Thin School of Social and Political Studies, CHSS Professor Paul van Gardingen School of GeoSciences, CSE Professor Mark Rounsevell CECS Prof Simon van Heyningen V-P (Learning & Teaching) & Dir of Quality Enhancement Dr Graham Russell School of GeoSciences, CSE

MINUTE [NB. All business “open” unless otherwise noted] www.seagctg.estates.ed.ac.uk/ Minute of Previous Meeting held 26 November 2008 – available at www.seagctg.estates.ed.ac.uk/ was agreed as an accurate record. 1 SEAG Communication Plan

Agreed – that work be commissioned to develop a coherent public presence on the RT University website which properly reflects the activities currently ongoing in the area of Social Responsibility and Sustainability (SRS) and that a bid be made to the Contingency Fund for enabling this work (Cost circa £10k). It was suggested that ‘Sustainable Edinburgh’ could be linked to Edinburgh Global, the aspiration that SRS would have the same profile as the Edin Global link. http://www.ed.ac.uk/about/edinburgh-global/home - Next steps to explore how feasible it would be to maintain such a high profile pan- Uni site drawing together all strands.

Discussion required with MB. Note - Barbara Laing assisted with Edinburgh Global and DS could advise on process. (John Broadburst + Alan McKay built site) RT advised that CAM only had a small budget and funding needed to support external assistance to deal with the design and photography work. Steve Hillier could also advise. RT Agreed - An interim temporary fix could be created a link on the main page to SSR page in the prospectus.

Page 1 of 6 D:\Docs\2018-04-13\08d99d658248f2d9d7b9e6728a20cbec.doc Agreed: A report from CTG would be presented to SEAG on 14 October 2009 to include a RT draft ‘Communications Plan’. RT would assign tasks to CAM staff – Post-meeting note – Tasks assigned see Appendix 1 attached.

Agreed the commissioning from CAM of a feature piece to be published in the University RT Bulletin. 09. Case studies to be used Post-meeting note – Deadline not met - Content for March publication 2010 to be with CAM Jan 2010.

Agreed the production of a short film on sustainability should be considered. This would RT require a budget as C&M's video production unit has to generate income.

Agreed to contribute to the generation of news stories and strategic direction for the SRS RT agenda. Noted: The following articles would be appropriate.  Universities that Count  Carbon Trust Standard Award  Universities and Colleges Climate Commitment  Internationalisation Strategy  The Times Higher awards  10:10

Agreed: An updated paper on UTC would be presented to SEAG on 14 October 2009 and SEAG would be requested to endorse the publishing of the University’s UTC submission DS together with the feedback report of results July 2009, this would exclude the rankings.

Agreed: A line acknowledging that the University had participated in the UTC benchmark exercise to be inserted into the Annual Review. RT

Discussion was held on how CAM’s database could be updated & linked. RT advised that due to staff shortage in CAM, the ‘Expert Directory’ was no longer being maintained. CAM RT would bid for replacement staff to assist to get the CAM’s Expert Directory open to Internal staff who and encourage experts to update database on a regular basis. www.cam.ed.ac.uk/guidelines.html

2 Publications and Awards 2.1 Annual Review RT Agreed – SRS theme be embedded within the Annual Review. The Annual Review would contain 8 features, the following to be confirmed:-

(1) David Webbb’s (Clinical Sciences) work on Aids in Africa; + Sleep sickness in Africa (2) Scottish Centre for Diaspora Studies Scottish Centre for Diaspora Studies; (3) Teaching excellence – EUSA awards – wider access (4) Launch of Edinburgh Global; (5) EUSA’s work in the community working with community action groups; (6) Research into avalanche risk; (7) Work in Orkney to research life style into the effect of Multiple Sclerosis. (8) World leading research into changing peoples lives.

Page 2 of 6 D:\Docs\2018-04-13\08d99d658248f2d9d7b9e6728a20cbec.doc 2.2 iTunesU or YouTube Channel - Promotion of Fairtrade and other initiatives

Noted – CAM developed a presence on iTunesU. http://deimos3.apple.com/WebObjects/Core.woa/Browse/ed.ac.uk

The primary purpose of the iTunes channel is for users of iTunes to discover the University of Edinburgh; to distribute educational audio and video content aimed at the interested lay- public or for students within a College or University via Apple's iTunes software. No charge would be made for content distributed through this service. The audio and video files themselves would be hosted on the University's podcasting infrastructure (provided centrally by IS).

A variety of video and audio recordings available online from keynote lectures to city guides. These can be viewed on the University's YouTube channel - http://www.ed.ac.uk/news.

CAM would soon launch a new audio/video section of the website which will feature out uTunes channel among other things.

Contacts – [email protected] [email protected] or [email protected]

2.3 e-Bulletin e-Bulletin produced monthly. Agreed to have a feature published each month (Contact : Claire Simpson )

Agreed to have a feature published each month. (Chris Small) RT Bulletin - Bulletin launched 3 times per year - Sept, Feb and June - 6 months notice required - Note e-Bulletin produced monthly – Agreed 26/11/08 to have a feature published each month. (Claire Simpson)

Edit – Articles published January & May each year – material to be sent 2.5 months prior.

Prospectus 2010-11 http://www.ed.ac.uk/polopoly_fs/1.10226!fileManager/university-of-edinburgh-undergraduate-prospectus-2010-entry.pdf

Agreed – 2011-10 prospectus should have a mini story with an image to reflect Sustainability and Social Responsibility and how SSR would contribute to the student experience.

2.4 CAM contacts: Re e-bulletin - Barbara Laing - Claire Simpson CMVM - Anna Smyth & Tara Womersely CSE - Catrina Kelly CHSS - Joanne Morrison

3 Social Responsibility, Sustainability and Climate Change Strategy & Action Plan  Policy Development in progress – To be available for Court meeting 15 Feb 2010.  Consultation / Sustainability Day: 1 October 2009 –Published on MyEd  Utilities Budget Devolution Communication Plan  Delivery of 10:10

Page 3 of 6 D:\Docs\2018-04-13\08d99d658248f2d9d7b9e6728a20cbec.doc Agreed that a four page working draft of the over-arching document would be circulated DS widely on mid Sept this would serve as a formal strategy on Social Responsibility, Sustainability and Climate Change. DS to provide first cut of document Feedback would be gathered and considered at the forthcoming meeting of the SEAG on 14th October. DS/AL

Noted - SEAG agreed that the draft framework should include reference to UoE Community Relations Strategy and tie in with Strategic Plan at url www.planning.ed.ac.uk/Strategic_Planning/SP2008-12/index.htm

Agreed – Draft SRS overarching strategy to be presented to CMG consideration on 18th DS November onward to University Court on 14 December for endorsement (Note Court signed up to the Universities and Colleges Climate Commitment in December 2008) - Final version to Court on 15 February 2010, two days before the 17th February deadline by when the University undertook to deliver it.

A flier advising on three workshops - 1st October to be placed News and Events page of University main website under Staff Bulletin at url http://www.ed.ac.uk/news/staff- bulletin/climate-workshops-090928.

Next meeting: Fri 15th January 2010 at 3pm. Room 2.03, 13 Infirmary Street. Note: SEAG Meetings: Wednesdays: 14 Oct 2009; 3 Feb 2010; 9 June 2010

Page 4 of 6 D:\Docs\2018-04-13\08d99d658248f2d9d7b9e6728a20cbec.doc Communication Plan for forthcoming SSR issues/events Publications /Internal

Information/ Publication Contact to lead on Deadlin Dates of publications material article e UTC Website/Bulleti Rob Tomlinson Website rolling, n Bulletin 3/yr SSR Strategy Website/Bulleti Claire Simspon As above n 5-Yr Action Plan Website/Bulleti Claire Simpson As above n UCCCFS Website/Bulleti David Somervell As above n CTS Website/Bulleti David Somervell As above n Utilities Budget Website/Bulleti Claire Simpson As above Devolution n Switch & Save Website/Bulleti Claire Simpson As above n PPAC * Website/Bulleti David Somervell As above n Fairtrade Fortnight Website/Bulleti Ronald Kerr As above n Fairtrade Holyrood Website/Bulleti TBC As above event n Public Lectures Website/Bulleti Rob Tomlinson Rolling Rolling programme n Publications – External

Information/ Contact to lead on article Submissio Publication Material ns Annual Review Barbara Laing – Publications Manager July 2009 16 Jan 2010 EAUC David Somervell UTC Rob Tomlinson SRS Strategy David Somervell 5-Yr Action Plan David Somervell UCCCfS TBC Green Gowns TBC small item in Staff Bulletin Results July Awards CTS TBC Green League (P&P) http://peopleandplanet.org/gogreen/greenleague200 1 May 09 8 National Recycling http://www.nationalrecyclingawards.com Awards 27 Oct ilton, Awards Close 10 London July THES Awards Rob Tomlinson 26 Feb Shortlist in 2009 + 5 Sept Dinner Jun 2009. in Oct - P&P Green League David Somervell May 2010 PPAC TBC Fairtrade Fortnight Ronald Kerr Fairtrade Holyrood TBC Page 5 of 6 D:\Docs\2018-04-13\08d99d658248f2d9d7b9e6728a20cbec.doc event Undergraduate & PG Barbara Laing, Publications Manager UG end UG – March Prospectus Oct. PG 10 mid Jan PG –July 2010 The Scottish Green www.surveymonkey.com/s.aspx? March List sm=NIaROdWRn6oRATdC8uZdTA_3d_3d 2010 [email protected] Scottish Government £10 million to be awarded to team demonstrating The Saltire Prize commercially viable marine energy technology in Scottish waters. This must be capable of producing a minimum of 100 GWh over a continuous period of 2 years using only the power of the sea. www.scotland.gov.uk/Home [email protected] Local press eg Ronald Kerr, Press & PR Manager Rolling Rolling Scotsman, Evening News, Holyrood, Big Issue, Public Servant; Metro Tues); News;

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