FOR IMMEDIATE RELEASE Contact: Rebecca Morley

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FOR IMMEDIATE RELEASE Contact: Rebecca Morley

FOR IMMEDIATE RELEASE Contact: Rebecca Morley (215) 568-2525 [email protected]

Firstrust Names Margaret H. Leimkuhler Chief Operating Officer

PHILADELPHIA--(BUSINESS WIRE)-- Richard J. Green, Vice Chairman and Chief Executive Officer of Firstrust, today announced Margaret (Peggy) H. Leimkuhler has been appointed Chief Operating Officer effective October 22, 2009. Ms. Leimkuhler is a proven financial services executive with more than twenty years banking experience and expertise in the areas of Operations, Information Technology and Human Resources. For the past four years, Leimkuhler served as Firstrust's Chief Administrative Officer. "Firstrust continues to strengthen its executive team," said Mr. Green. "In her four short years with Firstrust, Peggy has distinguished herself by streamlining our operations and infrastructure." In her new role, she will continue to report to Timothy J. Abell, President of Firstrust. Commenting on the announcement, Mr. Abell said: "Peggy is a talented and respected leader who brings an ideal combination of strategic and operational skills to her new position within the organization. I am confident that her strong business acumen, comprehensive understanding of the regulatory environment, customer orientation and passion for the banking business will greatly benefit Firstrust." Leimkuhler serves as a member of the World Affairs Council of Philadelphia, Philadelphia Reads and acts as mentor to students enrolled in Villanova's School of Business, Master of Science in Finance program. Prior to joining Firstrust, Ms. Leimkuhler served as Chief Administrative Officer at First Financial Bank in Chester County. Ms. Leimkuhler received an Executive Masters in Business Administration from Villanova University and conducted her undergraduate work at Temple University. She resides with her family in Paoli, Pennsylvania. About Firstrust Bank: Founded in 1934 and currently in its third generation of ownership, Firstrust is a privately-held bank with assets of $2.6 billion. Safe and Sound for 75 years, Firstrust is a Small Business Administration (SBA) preferred lender, and provides both retail and commercial services through its 24 banking offices located in Bucks, Burlington, Chester, Lehigh, Montgomery and Philadelphia counties. Continuing to meet the needs of its customers, Firstrust offers a wide variety of deposit products, consumer and business loan options, commercial real estate mortgages and cash-management products. For more information, visit firstrust.com or call 800- 220-BANK. ###

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