India’s 1st monthly Magazine on CSR

NOVEMBER 2018 Volume-7 Issue-07 `100/-

www.csrvision.in Promoting Responsibility for Sustainability

Interview of the Month Mukund P. Chaudhari CMD, Manganese Ore India Ltd.

Professional of the Month VIJAY CHADDA CEO, Bharti Foundation

SIEMENS INDIA SUNIL MATHUR MD & CEO, SIEMENS INDIA LTD

NOVEMBER 2018 NEW DELHI A Technology giant using its core competence for CSR impact. Much more expected...1 2 NEW DELHI NOVEMBER 2018 From the Desk of Editor-in-Chief

Dear Readers Raj only after a rumour that Britishers are using the skin of pig in the bullet which has to be opened using teeth which was opposed by the Greetings!! religious beliefs of both Hindus and Muslims causing anger of both the communities. Similarly the suppressed anger of women in India The #MeToo movement cannot be taken lightly and deserves a terminated by men through exploitation by various means got the serious in depth analysis which has succeeded in dethroning a sitting #MeToo movement as a spark to get the flare off. The limit to which minister of Modi cabinet along with exposing and damaging many this movement cannot be comprehended as it is believed there is large bollywood personalities such as Sajid Khan and Anu Kapoor. Apart from number of women hiding their trauma of sexual misconduct by men. many other established personalities, #MeToo movement is not one For a systemic analysis it needs to be appreciated that the MeToo time reaction of women against misconduct of men, which women have movement has few essential/ fundamental features which includes a been tolerating since ages. Obviously women carry painful and traumatic movement against the oppressed (women) by the oppressor (men) thus, experiences hidden under their cool exterior which were not getting any it is an issue of a gender conflict and part of a perennial struggle of the opportunity to be released before. oppressed against the aggressor. #MeToo movement gave an opportunity to the women with pant The Gender Conflict is an age-old issue loaded with confusion and up anger and frustration to be released. The satisfaction experienced myth. The popular saying goes that, “ Even God does not know , the by women after releasing the long held pain within them has giving mind of a women “ The Entire body of world literature including various them the confidence of motivating other women to join the #MeToo countries, cultures, languages, are loaded with the subject of man- movement and share their experiences of harassment by men thus giving woman relationship under the title of romanticism therefore this Subject momentum to the #MeToo movement. This is exactly what happened cannot be taken lightly. in the case of MJ Akbar forcing him to resign, firstly Priya Ramani and If the present movement is permitted to continue as an issue then she was supported by 19 other women making complaints against of gender conflict then its potential will not be fully utilized. Therefore MJ Akbar which has put pressure on him to resign. As the movement it’s felt essential that total potential of movement can be utilized only progresses,various information and facts about harassment of women when the movement is made gender neutral by encouraging any kind and their conduct are being made public for e.g. as per a study, 50% of of oppression in the society on any gender and by any gender. This is women in work place don’t complain about harassment to the complaint because if we go into the genesis of the movement, we will realize that committee of the organization for obvious fear of negative consequences. a social issue which has not been effectively resolve through the legal In this context, #MeToo movement gives the required confidence to the system and it has recited to the age old social method of “Naming and women to speak out. However what is #MeToo movement and where Shaming” technique to socially expose and offend the aggressor to did it come from? The aftermath of the strings of sexual allegations faced ensure that the aggressor changes his/her behavior. This method has by Harvey Weinstein, one of the most powerful faces of Hollywood, huge capacity to address various other forms of social injustice and the #metoo movement went viral on social media. This innovative and therefore the scope of the MeToo movement can only be expanded to creative movement was initially launched in 2006 by Tarana Burke accommodate various other issues to take beyond the traditional gender aimed at helping survivors of sexual harassment. conflict. Harassment of women is essentially a social crime. As per Indian This issue covers a lead story on SIEMENS India. As usual, this values and traditions women are respected and this is very rare culture issue covers interview of Mukund P.Chaudhari, CMD, MOIL. Interview of in the world where we have female goddesses unlike other religions. Vijay Chadda CEO, Bharti Foundation is covered as Professional Of the In spite of traditional values and cultures, women are subjected to Month. exploitation in private and the exploitation of women is taken for granted Happy Reading. Be responsible and promote responsibility around as acceptable to the majority in absence of any effective panel majors you. Please write to me your opinion and suggestions. You may also against men crossing limits with women. log on to www.csrvision.in, our portal which is loaded with plethora of History has taught us that accumulated pain, frustration, anger, information. after a point of situation needs only a bit of spark to flare off, without any leader and an organization to lead the movement. The case of 1857 Indian freedom movement, all India apprising against the British rule which erupted as a wildfire and spread all over the country without Prof. Ranjan Mohapatra any specific leader, only to vent out anger and frustration against British [email protected]

NOVEMBER 2018 NEW DELHI 3 Society watch

Sabarimala verdict !

Right to EQUALITY (Gender) vs Right to Freedom of RELIGION ?

4 NEW DELHI NOVEMBER 2018 CSR VISION Promoting Responsibility for Sustainability THOUGHT OF THE MONTH Editor-in-Chief Prof. Ranjan Mohapatra Only a life lived for others is a life worthwhile. Senior Sub-Editor Deeksha Chaudhary — Albert Einstein Sub-Editor Rakesh Kumar Yadav

Assistant Sub-Editor Gaurav Gupta

Correspondents Jagnyadutta Mohanty CONTENT Hemant Rout Sushant Kr. Raut

Special Correspondents Mukarram Mohammed (Dubai) Sangeeta Chaudhary

Regional Director’s S.P.Singh, Jharkhand B.C. Kiran, Karnataka Deepak Pandya, Vadodara

Photography Tekendra Adhikari

Marketing Dr. K. Sridhar (Coordinator & IEC Specialist)

Art & Design STORY COVER M. K. Ray

Strategic Brand SIEMENS INDIA Communication Advisor 21 A Technology giant using its core competence for CSR P. K. Mishra impact. Much more expected...

Legal Advisor Ashwani K. Dubey

Mentors 03 l From the Desk of Editor- Mr. Sunil Shastri 06 Ex-Minister (U.P.) & Ex-Member of Rajya Sabha in-Chief Mr. Abhijit Mukharjee Member of Parliament 09 l CSR News - India Dr. U.D. Choubey Director General, SCOPE 21 l CSR News - International Mr. S.R ALI Interview of the Month Media Professional Mukund P. Chaudhari CMD, Manganese Ore India Limited (MOIL) 49 l Social Media Trends of the Printed, Published and owned by Ranjan Mohapatra Printed at Pushpak Press Private Month Limited, Shed No.-203-204, DSIDC Complex, Okhla Industrial Area, Phase-I, New Delhi-110020. Published at C-7, 4th Floor, Amar Colony Market, 50 l Upcoming Events of the New Delhi-110024, Ph.: +91 11 26239898, 26213930. Month Responsible Under P.R.B. Act 1867 51 l Movie Review All rights reserved. Reproduction in any form is prohibited. l The Contents of this publications reflect the views 44 54 Indian Gems of writers and contributors, not necessarily those of the publishers and the editors. All disputes are 55 l CSR Jobs subject to the exclusive jurisdiction of competent courts and forums in Delhi/New Delhi only. 56 l Leadership Tips CSR VISION does not accept responsibility for returning manuscripts and photographs. All Professional of the Month submitted materials should contain self-address, VIJAY CHADDA 57 l Appointments e-mail id, blog details (if only). CEO, Bharti Foundation All disputes are subject to the exclusive 58 l Readers Post jurisdiction of competent courts and forums in Delhi/New Delhi only.

NOVEMBER 2018 NEW DELHI 5 INTERVIEW OF THE MONTH

Mukund P. Chaudhari CMD, Manganese Ore India Limited (MOIL)

Mukund P Chaudhari, Chairman-cum-Managing Director, MOIL Limited, a Schedule A, CPSE under the Ministry of Steel, Govt. of India, based in Nagpur. Chaudhari took over as CMD, MOIL on 1.9.2017. Prior to his appointment as CMD, he was holding the post of Director (Finance) in MOIL. Chaudhari is a Chartered Accountant and has vast experience of more than 25 years in private and public sector companies.

How do you respond to the Q mandatory provision for CSR under the company’s act forcing companies to invest 2% of their profit for social developmental activities? MOIL is the largest producer of A manganese ore in India. Ten mines of the company are located in Nagpur and Bhandara districts of Maharashtra and Balaghat district of Madhya Pradesh. Most of the mines are in remote and backward areas. MOIL has always been on the forefront in discharging its social obligations since long; in fact, even before these provisions were inserted in DPE’s guidelines or Companies Act, 2013. CSR Vision of the company is to improve lives to create healthier and

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happier society through social commitments to help and How has the CSR & Sustainability program evolved at building education, skill and sustainable society by supporting Q MOIL? processes that lead to sustainable transformation and social Corporate Social Responsibility in MOIL is a continuous integration. While implementing CSR activities, MOIL has A process. MOIL has been carrying out CSR activities in a explored all potential areas, where impact can be done for resolute manner for last several years. The Company has betterment of the society and has been quite successful in framed a CSR Policy, which is approved by the Board of actualizing these potential – this is also reflected in Directors. Several schemes have been taken up and being relationship with stakeholders of the company. implemented under CSR, which broadly includes the following [in addition to the two CSR projects stated in (2) above]. What is the area of CSR intervention at MOIL and • In the education and skill development initiatives, MOIL Q which is the flagship CSR program of MOIL? is supporting various schools near its mines in Madhya MOIL is carrying out CSR activities in areas like Pradesh and Maharashtra. Schools are imparting quality A education, skill development, infrastructural education to children, who are residents of the villages development, drinking water, livestock development, women surrounding mines’ areas and mostly come from poor empowerment, livelihood programme, health, cleanliness and families. sanitation, etc. Amongst these, we would like to highlight • Providing drinking water to villages in remote areas by following two projects, which have helped in changing lives of installing bore wells. stakeholders residing nearby company’s operational areas. • Under its Light to Lives program, free cataract surgeries (i) DAV-MOIL Public School, Sitasaongi and pediatric eye surgeries are carried out for needy rural MOIL, in association with DAV is running a CBSE-pattern people. school at Sitasaongi, near Chikla mine. DAV is known for • In addition, the Company has taken up various its quality education and is operating several CBSE schools infrastructural development works like construction of across the country. The school has emerged as the best school village roads, community halls, renovation of schools for education in that area. School started its first batch in the and support for plantations, etc., in the vicinity of the year 2014-15 with a total strength of around 400, which has operational area of MOIL mines. now grown to 985. The students, who were earlier required MOIL is committed to operating in accordance with the to travel about 30-50 Kms for getting quality education, have principles of sustainable development. This means ensuring now the option to get the same in their area and, that too, at that activities undertaken today meet the needs of the present subsidized rates. The school runs in deficit financing mode without compromising the ability of future generations to meet and, thus, net value of expenditure minus school fees is borne their own needs. This requires all employees to take account of by MOIL under its CSR program. It has not only helped in longer term economic, social and environmental implications providing education but has also given employment to nearby of their decision making actions-not just for business but also people. Encouraged with the success of this school, MOIL is for the society at large. also planning to open similar school near its Munsar Mine in • Making a valuable contribution towards the objectives Nagpur district. of sustainable development, through its activities and (ii) Community Development Programme services for betterment of future, effective protection of the MOIL has associated with MITTRA (Maharashtra Institute environment. of Technology Transfer for Rural Areas), which is associate • Prudent use of natural resources. organization of Bharatiya Agro Industries Foundation (BAIF), • Training and educating employees with the skills to achieve Pune which is known as an institute of repute for doing rural a healthy workplace, and to fulfill their environmental development programme. Under this programme, MOIL has obligations, wellness and safety on and off the job. entered into MoU with MITTRA and chalked out a program Work towards the above objectives, while continuing to for 5 years. In terms of the MoU, 21 villages are selected deliver a cost effective, good quality local service, contributes by MOIL near its area of operations and the company has to achieve our vision and objectives. taken up various activities like agriculture training, water In line with the SDG (sustainable development goals) and resources management, infrastructural development, women the looking in to the diverse needs of people in existing and empowerment, community resources development, etc. The future communities, promoting personal wellbeing, social company has seen huge impact of this programme to the cohesion and inclusion and creating equal opportunity is also satisfaction of villagers. Under agriculture programme, the taken up. MOIL as the largest employer in the manganese company has observed now the farmers are getting more crops industry in India with a workforce of over 6000 employees, in a year with a better yield, which has changed their lives. has embarked upon inclusive development of rural areas in a comprehensive and phased manner In order to improve

NOVEMBER 2018 NEW DELHI 7 INTERVIEW OF THE MONTH

the quality of life in these villages and also of the people of has entered into MoU with MITTRA and chalked out a different states and region in general, MOIL has taken up program for 5 years. In terms of the MoU, 21 villages are various schemes to achieve this objective in a variety of areas selected by MOIL near its area of operations and the company especially in the fields of health, education, sanitation, skill has taken up various activities like agriculture training, water development, self-employment, environmental awareness, resources management, infrastructural development, women etc. empowerment, community resources development, etc. The company has seen huge impact of this programme to the What is the level of your personal involvement in CSR satisfaction of villagers. Under agriculture programme, the Q planning and execution? company has observed now that the farmers are getting more In MOIL, a core CSR team headed by nodal officer of crops in a year with a better yield, which has changed their A senior level, is responsible for overall implementation lives. and monitoring of CSR activities. There is a Board As per your level of CSR committee, which MOIL involves its employees in Q understanding, what is recommends CSR activities to the level of impact CSR is be taken up by the company participating in CSR projects of the making in the country today? and with the approval of the company. As regards participation MOIL is allocating funds Board these activities are A for CSR activities as per taken up. The core committee of community, MOIL gives special provisions of the Companies regularly in keeps us informed emphasis on this before and after Act, 2013, i.e., minimum 2% about ongoing CSR activities of its profit, as defined in the and the same are reviewed on the CSR activities are taken up. Act/Rules. FY 2017-18 a regular basis. It involves all the stakeholders so budget was Rs. 9.22 crores and MOIL has spent Rs. 9.62 What is the level of that the activities which are being crores on these activities. Q internalization of CSR proposed fulfill the needs of the Allocation for FY 2018-19 is at MOIL with special linkage Rs. 9.25 crores to other functions like HR, community at large and help in Corporate communications, bringing improvement in their What is the role of an marketing? Q ideal CMD for MOIL involves its lives. In this direction, the company actualizing CSR potential? A employees as and when involves Gram Panchayat, localites, As detailed above, MOIL required for implementation of A involves its employees in various CSR activities. Thus, district authorities, etc. participating in CSR projects in case of skill development of the company. As regards program, there is full participation of community, involvement of personnel department in framing the requisite MOIL gives special emphasis on this before and after the CSR training programs taking into consideration the likely activities are taken up. It involves all the stakeholders so that employment generation after completion of training by the activities which are being proposed fulfill the needs of the trainees. Engineers required for this purpose are drawn from community at large and help in bringing improvement in their existing or retired employees. Where there are infrastructural lives. In this direction, the company involves Gram Panchayat, development projects, civil department is actively involved. localites, district authorities, etc. Further, the company also communicates its program to the stakeholders. Do you think the CSR potential is fully actualized in Q MOIL? What are the innovations you have made in the domain The philosophy behind CSR activities is to give back to Q of CSR at MOIL? A the society. By undertaking CSR activities, a corporate is MOIL has associated with MITTRA (Maharashtra just not helping in improving lives of the society but also A Institute of Technology Transfer for Rural Areas), which is creating a good image amongst them. Hence, due importance associate organization of Bharatiya Agro Industries Foundation of CSR activities and need of the society is to be taken care (BAIF), Pune which is known as an institute of repute for doing and here, the vital role of comes into picture. u rural development programme. Under this programme, MOIL (Source: CSR VISION Team)

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Dale Carnegie of India partners with 10 NGOs to train over 500 underprivileged Indian youth ale Carnegie of India hosts its annual ‘Global Day of lives. As this initiative enters its third year in India, we can DGiving’ event from 22nd October to 26th October. The already see significant positive impact that the initiative has Global Day of Giving unites over 100 Dale Carnegie offices created on young minds.” around the world as they deliver life skills to underprivileged About Dale Carnegie of India youth at non-profits and charitable agencies who work with Dale Carnegie of India represents the first corporate face the disenfranchised. With the help of this unique initiative, of the Training Industry in India. As a company dedicated to Dale Carnegie of India aims to help the participants to Performance Enhancement, it offers ‘Talent Development improve their communication and people skills. Solutions’ in the areas of Leadership, Communications, This year, Dale Carnegie has partnered with Toy Bank, Presentations & Public Speaking, Sales Training, World Akanksha Foundation, Katalyst, Bharti Foundation, Akshaya Class Customer Service, Interpersonal Skills, Building High Patra, Water Aid, Aide at Action, Magic Bus and Sonalika Performance Teams, Media Training, E – Learning, Executive Foundation to provide life skills to approximately 500+ Coaching and Profiling & Competency Assessment tools in a underprivileged youth across Mumbai, Pune, Bangalore, variety of formats to suit various needs. In over 10 years of its Hyderabad, Jaipur and Chennai. The content of the course operations, Dale Carnegie of India has succeeded in setting was universal, easy to understand and transcended socio- new global benchmarks and has created a quiet revolution economic variables. They also conducted sessions for those in this sector. The incredible work of Dale Carnegie of India who work with and support the NGO youth. has been well recognized by Dale Carnegie & Associates by Commenting on the initiative, Pallavi Jha, Chairperson & way of numerous awards for Superior Training Quality, Most Managing Director, Dale Carnegie of India said, “Compassion Number of Trained Graduates, Best Start – up Operations and commitment to doing good are deeply rooted in Dale Award, etc. Headquartered in Mumbai, Dale Carnegie Carnegie’s legacy. Through our annual Global Day of Giving, Training India has its branch offices in Delhi, Bengaluru and our aim has been to instill basic living skills in our country’s Pune. youth while providing them a sense of purpose for their daily (Source : PR team of Genesis Burson-Marsteller)

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HGS ties up with Plan India for Comprehensive School Improvement Programme

induja Global Solutions (HGS) had launched a new CSR are offered to all.” Hinitiative, HGS’ Comprehensive School Improvement HGS, along with Plan India, will upgrade and build Programme (CSIP), which aims to promote quality and science laboratories in schools, improve classroom holistic education for underprivileged children in Mumbai infrastructure by procuring adequate benches, desks, and Pune. HGS has tied up with Plan India, a nationally fans, and paint the walls, etc., renovate/upgrade WASH registered not-for-profit organization striving to advance (Water, Sanitation and Hygiene) infrastructure for boys and children’s rights and equality for girls to create six “Model girls in the schools along with BCC (Behavior Change and Schools” and provide all-round development opportunities for Communication) program, and promote changing rooms the children studying in these government schools. for girls and installation of incinerators. The team will also HGS’ CSIP is a three-year project that is expected to promote remedial education for children who lack age help develop adequate school infrastructure to ensure that appropriate learning level, develop and upgrade child friendly 5,000 children have a “joyful learning environment” within library, support children to set their career goals and positive the school premises and support at least 1,000 children with attitude, promote and strengthen Children Parliament (Bal- learning difficulties to achieve age appropriate learning level Panchayat) and School Management Committee (SMC). through remedial education. The programme also aims to Asif Mohammad, Director – Programme Implementation, educate and increase awareness amongst 20,000 parents Plan India said, “Education is the most powerful tool to break about Right to Education to ensure that they actively engage the inter-generational cycle of poverty. It helps to overcome for development of their children. inequalities, promote inclusive development, accelerate Speaking about the programme, Srinivas Palakodeti, social transformation and fosters economic progress. Plan Global CFO – HGS said, “India has been witnessing a believes that this partnership will support in providing access significant rise in drop outs and absenteeism amongst to quality education and water and sanitation facilities underprivileged children in schools owing to lack of for both boys and girls. I would like to express my heartfelt adequate amenities and proper infrastructure. Through this gratitude to Hinduja Global Solutions for coming on board programme, we aim to help these schools to improve their and supporting us in this endeavor.” infrastructure to ensure that holistic education opportunities (Source : bwpeople.businessworld.in)

NOVEMBER 2018 NEW DELHI 11 CSR NEWS INDIA

Rise Against Hunger India (RAHI) celebrates World Food Day s per statistics of the United Nations, India is home connect with the cause and encourage others in their Ato 190.7 million undernourished people - a 14.5% surrounding to take action. By providing direct food prevalence of hunger in comparison with its total population. assistance by building resilient, self-sufficient and Hunger is one of the major concern areas for countries empowered communities, we envisage accelerated steps around the world. The UN resolution on the Sustainable to end hunger for the millions of people who do not receive Development Goal (SDG) #2 aims to end all forms of hunger enough food to live healthy, active lives.” and malnutrition by 2030, making sure all people including In order to address the issue of hunger, focus needs children have access to enough and nutritious food all year to be on the availability and access to quality food for round. the population with necessary nutrients. Apart from This World Food Day, Rise Against Hunger India (RAHI), meal packaging programs, RAHI is working with Mobile joins a global initiative led by Rise Against Hunger network Healthcare Units, Nutrition Supplements, Crisis Relief by participating in the biggest worldwide meal packaging & Project and Livelihood and food security in various regions. distribution drive. Rise Against Hunger will bring volunteers About Rise Against Hunger India (RAHI) in several locations to break the GUINNESS WORLD RECORDS title for the Most people assembling hunger relief packages simultaneously (multiple venues). This initiative is being undertaken in response to the UN Food and Agriculture Organization’s public call to action, set on the theme ‘Our Actions are Our Future: #ZEROHUNGER BY 2030 is possible’. Rise Against Hunger India understands that eliminating hunger by 2030 is possible by engaging people from every walk of life and making hunger-action a priority for everyone. The meal packaging programs work as a platform to engage volunteers on direct, tangible action on hunger. Speaking on the initiative, Mr Dola Mohapatra, Rise against Hunger, an international hunger relief Executive Director, Rise Against Hunger India (formerly Stop organization, aims to show the world that it is, in fact, Hunger Now India), said, “a hunger-free world by 2030 is possible to end hunger by the year 2030. In 2014, RAH ambitious but an achievable goal, and it is indeed possible India was created as an independent entity in India, formally to achieve #ZeroHunger. India has achieved good progress registered as ‘Stop Hunger Now India’ but later changed in terms of absolute numbers in containing stunting and to Rise Against Hunger India in 2017. Headquartered wasting among children. However, in the recently released in Bangalore, RAH India program began in 2015 due to Global Hunger Index 2018 report, India ranked 103rd out of increased interest and support by corporate partners to 119 qualifying countries and with a composite score of 31.1, involve in meal packaging program. RAHI is committed India suffers from a serious level of hunger. This calls for to nourishing lives, providing emergency aid, empowering drastic action if we want our next generation to be productive communities and growing the hunger movement. From and capable citizens. There is no time to lose. World Food floods to droughts, RAHI has been actively responding to Day is the perfect time to act!” emergencies. The team actively works towards bolstering “By engaging volunteers on hands-on meal packaging agricultural production and income through various activities, Rise Against Hunger India is creating hunger agricultural methods, business skills and market access. champions and hunger warriors who would personally (Source : PR team of Kaizen)

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Tupperware partners with Feeding India to kick start a campaign against food wastage ot everyone in the world has the fortune of receiving the society by way of caring for food is commendable and Ntwo full meals in a day. Over 190 million people go I am honored to be a part of this movement. I congratulate hungry every day in India alone. Therefore, there is a great Feeding India and Tupperware on their efforts and urge need for everyone to become involved in identifying and everyone to sign up the pledge.” providing solutions to address the growing hunger epidemic, “Today, we waste more food than we can possibly including how best to reduce food wastage. Proper storage imagine. A lot of this food waste occurs near households, of food not only eliminates unnecessary waste, but also restaurants, markets, etc. and also at odd times during the extends food shelf life. Join the movement today by making day, when volunteers and Feeding India food recovery vans a simple pledge of reducing food waste. For the second (Magic Vans) cannot help collect and donate the food. These year in a row, Tupperware is partnering with Feeding India Happy Fridges are a great way for people to donate food with to provide durable and reusable plastic containers that will ease without travelling too far. Now everyone will be able to be distributed across multiple cities for filling in leftovers help people in need themselves. We’ve put the power back in from communities and storing them to provide the needy. the hands of the community” said Feeding India co-founder, Last year 2000 such containers were distributed across 100 cities. As part of its ongoing support, Tupperware will match last year’s donation commitment, with many of its Associates and Sales Force members joining the movement with pledges to serve as Hunger Heroes for Life. Ms. Shilpa Ajwani, Managing Director, Tupperware India said, “Tupperware stands for providing opportunities and solutions that better support communities around the world. World Food Day reminds us that hunger remains an epidemic in India, and partnering with Feeding India as they work to provide food across the country, allows us to provide necessary durable, reusable plastic Srishti Jain. containers that protects and extends the shelf life of the food In addition to its partnership with Feeding India, so that it remains fresh, with the nutritional value intact. We Tupperware runs a ‘Care4Food’ campaign. The campaign are proud of this partnership and the work of our Tupperware works to spread awareness on working more smartly with family to become Hunger Heroes and urge everyone to join us food by: measuring the requirements, storing ingredients and for the Feeding India pledge to help ensure that not a single re-inventing leftovers. grain of food goes to waste.” About Tupperware Brands Corporation Celebrity Masterchef Kunal Kapoor, a Tupperware Tupperware Brands Corporation, through an independent Food Saviour and Feeding India champion comments, sales force of 3.0 million, is the leading global marketer “Tupperware is a legendary brand. Not only are its products of innovative, premium products across multiple brands extremely innovative and safe, they are a badge of pride for utilizing social selling. Product brands and categories include everybody who owns it. I have grown up on the brand and design-centric preparation, storage and serving solutions for swear by it for all kinds of food storage. From its dry storage the kitchen and home through the Tupperware brand and range, to liquid proof containers, to even the fridge smart beauty and personal care products through the Avroy Shlain, products – every container has something unique to offer. Fuller Cosmetics, NaturCare, Nutrimetics and Nuvo brands. The brand and its dedication to bring about a change in (Source : PR team of Text100 Delhi)

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RB partners with Maharashtra Govt. to nourish 1000 villages across the state eckitt Benckiser, world’s leading consumer Health and RB, we make conscious effort to drive behavior change and RHygiene Company, collaborates with Government of have been encouraging people to adopt better health and Maharashtra to help nourish mothers and children residing hygiene habits. As a socially responsible company, it becomes in tribal belt of the state and further improve their sanitation extremely important for us to improve and empower women conditions. At a meeting held with the Chief Minister of and kids who are poorly nourished and provide them with a Maharashtra, Mr. Devendra Fadnavis, RB presented a cheque better infrastructure”. for INR 13 crore towards Village Social Transformation “With one in every third malnourished child residing in Foundation (VSTF) to address a variety of determinants of India, malnutrition is causing more than 50 percent childhood malnutrition in children, adolescents and pregnant women in deaths, which is a significant percent. Our aim is to improve Nandurbar and Amravati districts of Maharashtra. and build a better sanitation facility for people residing in As per National Family Health Survey, around 38.4% tribal areas of the state and further provide them with better children are stunted in Maharashtra; and about 40% are nourishment that could add to their health”, he further added. malnourished. As part of this association, RB aims to About RB transform Nutritional status of children by a steep reduction RB* is the global leading consumer health and hygiene of 40% in stunting and bring down childhood wasting to less company. Driven by a purpose to build healthier lives and than 5% by 2023. happier homes, RB has operations in over 60 countries. RB along with the Government of Maharashtra intends to From the foundations of wellness and infant nutrition, to develop a healthy environment for pregnant woman, mothers the fundamentals of a hygienic home, its global brands help and children by providing them with facilities and services. It people live healthier, happier lives. RB has world leading further wants to strengthen the existing infrastructure; with an Powerbrands which include household names such as Dettol, appropriate birth preparedness and complication readiness, Harpic, Lizol, Veet, Durex, Strepsils, Mortein, Vanish, Air ensure WASH facilities at delivery points to providing Wick, Enfamil, Nutramigen, Nurofen, Strepsils, Gaviscon, breastfeeding pods for mothers in government health Mucinex, Scholl, Clearasil, Finish, Calgon, Woolite. RB’s facilities, thereby creating a place for healthy growth. unique culture is at the heart of its success. Its drive to Commenting on the partnership, Rakesh Kapoor, CEO, RB achieve, passion to outperform and commitment to quality said, “We are extremely proud to join hands with Government and scientific excellence are manifested in the work of over of Maharashtra in order to improve a grave problem which 40,000 RB employees worldwide. has led to poor Human Development Index of the state. At (Source : PR team of Avian WE)

14 NEW DELHI NOVEMBER 2018 NOVEMBER 2018 NEW DELHI 15 CSR NEWS INDIA

Gulf Oil brings MS Dhoni and Hardik Pandya together for “Guardian on Road” earing helmets is compulsory for the drivers of two- It is estimated that about 29 children die in road safety Wwheelers, but on most occasions children pillion riders accidents every day and most of them in two-wheeler accidents. are never made to wear them. To spread awareness about this Road fatalities are becoming an alarming issue in light of the largely ignored issue of children’s safety on two-wheelers, which increasing numbers of children riding with family on two- are ubiquitous on Indian roads, Gulf Oil Lubricants has started wheelers. While children’s helmets are available in all sizes, Gulf a unique nationwide campaign called “Guardian on road” to Oil is distributing helmets, which are 540 mm in size and ISI distribute more than 15000 helmets to children. MS Dhoni certified. These helmets typically will fit children between 8 – 13 and Hardik Pandya have come out in support of this cause and years old. joined Gulf Oil in urging parents to take a pledge to always make This campaign is truly unique since it specifically focuses their kids wear helmets while riding on two-wheelers. on making these helmets available to the children. Gulf Oil is Gulf Oil’s brand ambassador, MS Dhoni kick-started the also launching a pledge page on their website where people campaign by distributing helmets to children in Chennai. This can go and take a safety pledge to ensure that children in their fortnight-long activity will take place in key cities across India, family never ride two-wheelers without a helmet. This page will including Mumbai, Coimbatore, Lucknow, Vadodara, Ranchi be live on www.gulfoilindia.com. The lubricants brand is urging and Dehradun. consumers to sign the pledge todayand promote awareness Speaking about this unique endeavour, Ravi Chawla, MD, among their friends and family for the cause. A few lucky pledge Gulf Oil Lubricants said, “Children are our nation’s future. takers stand a chance to win a free helmet. Hence, inculcating road safety habits within children at an About GOLIL early age is crucial to ensure their wellbeing and make them Gulf Oil Lubricants India Limited (GOLIL), part of Hinduja responsible citizens of future India. As a responsible brand, we Group, is an established player in Indian lubricant market. It have decided to distribute 15000 of these specially designed markets a wide range of automotive and industrial lubricants, helmets to children. We urge parents to follow the basic road greases, 2-wheeler batteries, etc. The Gulf brand is present in safety rule of not allowing their children to ride on two-wheelers more than 100 countries across five continents with values of without wearing a helmet.” ‘Quality, Endurance & Passion’ as its core attributes. The Gulf Gulf Oil’s CSR initiatives have traditionally focussed on road Oil International Group’s core business is manufacturing and safety and earlier they have distributed helmets to the traffic marketing an extensive range consisting over 400 performance police. They have taken the message a step ahead and decided lubricants and associated products for all market segments. to distribute specially designed ISI certified helmets to the (Source : PR team of AdFactors) children, riding pillion on two-wheelers.

16 NEW DELHI NOVEMBER 2018 CSR NEWS INDIA

Save the Environment mission supported by Codec Asia, Green Ubuntu and RASCI

reen Ubuntu and Codec Asia have joined hands to save the year there is loss of habitat, rise in sea levels, extinction of Genvironment. Codec Asia is a platform which is the largest species, etc. moreover, global warming and climate change are forum for members of the consumer durables industry. It is by realities that face the human civilization in the 21st century.” the industry, for the industry and of the industry. The two-day The environment has been at the receiving end owing to conclave, October 24 to 25, gave Green Ubuntu an opportunity the unsustainable and exploitative model of development. to express its views and inform the august audience of In fact, pollution and ecological degradation have reached how serious the issue of environmental degradation is. unprecedented levels. The future of the entire human race Green Ubuntu presented its findings in the first session on is at stake. Temperatures have increased by one degree environment and sustainability and also participated in the since the 1880s. 9 nine out of the 10 warmest years have panel discussion. The topic of the panel discussion was: How happened since 2000, according to NASA. Sea level is rising do citizens come together to ensure a sustainable model of at an alarming rate. Coastal Cities like Mumbai, New York, and development and does not harm the environment. London face the gravest threat. Founder and editor of Green Ubuntu Muqbil Ahmar Green Ubuntu thanked Codec Asia 2018 for taking up this presented his views on the subject of pollution, particularly extremely important issue. The program was jointly organized e-waste. He said “Green Ubuntu is the world’s most by Tefla’s (an event company run by Kailash Singh) and EFF comprehensive website, covering a range of environmental Times Editor Mansoor Ali. issues such as global warming, climate change, pollution, There was a separate session “Think –Woman is Power” wildlife conservation, rivers, solar and renewable energy and dedicated to women empowerment. The session started with several other important aspects of the environment. Green the topic ‘The foundation for strong woman lies in creating Ubuntu seeks to provide a platform for all the stakeholders to confident girls. come together and save the environment. It seeks to develop There were other thought provoking discussions on topics a movement so that we leave the world a better place than ranging from women who break the glass ceiling, women who the one we inherited. A large part of our job primarily involves take risks to start unusual professions, a teenagers idea of advocating and raising awareness of the developments in the being pretty in a non conformist way, women in the technology field of environment. This is one field which is undergoing rapid world etc. degradation, in fact, the fastest. Every day, every week, every (Source : CSR VISION News)

NOVEMBER 2018 NEW DELHI 17 CSR NEWS INDIA

Airports Authority of India giving back to the society irports Authority of India (AAI) is committed to making students studying there. Till March 31, 2018, more than Rs. Aa positive impact on communities and environment. 29Crores has been spent on the construction of these toilets. The organization aims to achieve, consolidate and • Installation of Sanitary Napkin Vending Machines & strengthen good corporate governance including socially and incinerators at various schools / community centers / slum environmentally responsible business practices that balance areas and awareness camps in 20 cities financial profit with social well-being. • Providing Radiotherapy Equipment (Linear Accelerator As a socially responsible enterprise, AAI is committed and Brachytherapy) in Govt. Hospital, Chennai to serve the society and is making efforts to enhance the • Low Energy Linear Accelerator for Cancer unit AIIMS, quality of life of the people from the underprivileged sections Rishikesh of the society, especially those residing near its airports. • Community Hall AAI is continuously exploring the opportunities where it can • Providing Funds for Pharmacy and Medical Canteen cum Prof. Ranjan Mohapatra Sudhir Kumar Panda serve the society and is therefore, gradually increasing its waiting hall Chairman, VISION FOUNDATION NGO Consultant expenditure on Corporate Social Responsibility and welfare • Providing Funds for Cochlear Implant Surgery to ALIMCO activities. Over the years in a bid to be socially responsible, for Under-Privileged Children AAI has undertaken a number of CSR and welfare initiatives. • AAI dedicates Rs 5 Cr. towards Empowering people Some of these initiatives are enumerated below: against Hepatitis through Empathy Campaign Skills Development Programme • Promoting Holistic Sustainable Development of Human AAI and Construction Industry Development Council Settlements at villages (CIDC) signed two MoU’s for “Employment-Oriented Training CSR initiatives undertaken by the Airports Authority of PROVIDING PROFESSIONAL MANAGEMENT & Skill Development programme of unemployed youth SC/ST/OBC SUPPORT TO SOCIAL SECTOR THROUGH :- Women and EWS of Society for 2000 persons ”PAN INDIA and  CSO / NGO / TAX CONSULTING North East Region for Rs 10.59 Crore each. This programme is for underprivileged/poor section  POLICY / DEVELOPMENT RESEARCH of society, specifically for the Northeastern region of India • Mechanized Central Kitchen for  INNOVATIVE DEVELOPMENT Mid-day Meal in Assam AAI has signed an MoU with PROGRAMMES & CSR PROJECTS the State Govt. of Assam and Akshaya Patra for Rs 15.71 Crore for construction and setup of a  FCRA CONSULTING Mechanized Central Kitchen in Assam for providing mid-day meals. This will serve under-  CSR ACCOUNTING privileged and poor children going to Govt. schools access to Nutritious, Warm and Healthy  CAPACITY BUILDING TRAINING food. India have benefitted a large number of people especially • Constructions of Toilets, Drinking Water and Other communities residing around AAI airports which are also AWARDEE Infrastrucutre in Government Schools recognized from time to time. As a responsible PSU, AAI  ADVOCACY Since 2014-15 AAI, in co-ordination with the Ministry is dedicated to serve the society by bringing confidence of Human Resource Development (MHRD), under the and dignity to communities residing near Airports. The ‘SwachhVidyalaya’ initiative, AAI has constructed more than organizational mission is to enhance the quality of life of the  ORGANISING CSR EVENTS 1500 toilets in approximately 800 government schools, people from underprivileged sections of the society. thereby benefitting more than 100,000 underprivileged (Source: Airport authority of India)  CSO / NGO DOCUMENTATION

18 NEW DELHI NOVEMBER 2018 Prof. Ranjan Mohapatra Sudhir Kumar Panda Chairman, VISION FOUNDATION NGO Consultant

PROVIDING PROFESSIONAL MANAGEMENT SUPPORT TO SOCIAL SECTOR THROUGH :-

 CSO / NGO / TAX CONSULTING

 POLICY / DEVELOPMENT RESEARCH

 INNOVATIVE DEVELOPMENT PROGRAMMES & CSR PROJECTS

 FCRA CONSULTING

 CSR ACCOUNTING

 CAPACITY BUILDING TRAINING

AWARDEE  ADVOCACY

 ORGANISING CSR EVENTS

 CSO / NGO DOCUMENTATION

NOVEMBER 2018 NEW DELHI 19 EMPOWERING SUSTAINABILIT Y by Promoting Responsibility

CSR VISION - the first monthly magazine in the area of CSR & Sustainability targeted at the Decision Makers and CSR Professionals in Corporate Sector, Policy Makers in Government and Social Sector organizations and leaders. The magazine covers the topics such as policy issues, CSR best practices, corporate challenges in CSR, social problems caused by corporate functioning, social expectations from corporate, global trends in CSR, Interview of eminent personality relevant in CSR domain, CSR & Sustainability Report review, CSR News & views etc.

We invite thinkers and writers to share their experiences with us.

Come! be a part of the movement! VISION CSRPromoting Responsibility for Sustainability Empowering CSR & Sustainability www.csrvision.in 20 NEW DELHI NOVEMBER 2018 CSR NEWS INTERNATIONAL

American Kuli Kuli Foods transforming lives of female farmers ith its line of moringa-based health foods, American Kuli Kuli “While working as a Peace Corps volunteer in West WFoods is improving the lives of female farmers by providing Africa, I found that local women saw no reason to grow job opportunities and improving nutrition in 13 countries around moringa when there was no market demand. In the US the world. The new Business Call to Action member, which joins there are millions of health-conscious people looking for the inclusive business platform today, has committed to add an all-natural ways to nourish their busy lifestyles, just as additional 500 women to its 1500-person strong supply chain and there are a billion people around the world just looking to plant five million moringa trees by 2020. for nourishment to survive,” CEO Lisa Curtis said. Launched in 2008, BCtA aims to accelerate progress towards To ensure that Kuli Kuli’s supply chain helps to improve nutrition the Sustainable Development Goals (SDGs) by challenging and livelihoods for its farmers, it partners with nonprofits to pay companies to develop inclusive business models that engage fair wages and educate locals on the nutritional value of moringa. people with less than US$10 per day in purchasing power “An impressive start-up company blending consumer (in 2015 dollars) as consumers, producers, suppliers and packaged goods and social good, Kuli Kuli has already improved distributors. Over 200 companies, ranging the incomes of around 1000 women in from multinationals to social enterprises, three countries. The company is doing its and working in 68 countries, have part to push the Sustainable Development responded to the BCtA by committing Goals forward by reducing hunger and to improve the lives and livelihoods of poverty, bettering gender equality, and millions in developing countries through helping the environment by planting more access to markets, financial services, moringa trees,” said Head of BCtA Paula affordable healthcare, water and Pelaez. sanitation, education and other critical About Business Call to Action (BCtA) services. Launched at the United Nations in In West Africa, 18 million people are 2008, BCtA aims to accelerate progress underfed and 55 per cent of the population towards the Sustainable Development live on less than US $1 a day. Malnutrition Goals (SDGs) by challenging companies weakens communities, limiting individuals’ to develop inclusive business models that capacity to work. Yet small-holder farming offer the potential for both commercial communities have traditionally overlooked the local moringa success and development impact. BCtA is a unique multilateral oleifera plant and its nutrient-rich properties of iron, calcium, alliance between key donor governments including the Dutch antioxidants and proteins as both a source of food and income Ministry of Foreign Affairs, Swedish International Development potential. Cooperation Agency (Sida), Swiss Agency for Development and Kuli Kuli Foods, founded by former Peace Corps volunteer Cooperation, UK Department for International Development, and Lisa Curtis, saw an opportunity to both create a niche health food the United Nations Development Programme — which hosts the product and reduce malnutrition among these communities. To secretariat. date, Kuli Kuli has developed an organic moringa supply chain About Kuli Kuli Foods in three countries, planted over one million moringa trees and Kuli Kuli is the leading moringa brand in the US and was provided more than US $1.5 million in income to over 1,000 founded by Lisa Curtis after she discovered the wonders of moringa farmers and women’s cooperatives. moringa during her time as a volunteer in the Peace Corps in Niger, The company sells Pure Moringa Powder, Green Smoothie West Africa. As it turns out, moringa is one of the most nutritious Mixes, Energy Bars and Green Energy Shots in over 7,000 leading plants on the planet, even more nutritious than kale. Kuli Kuli supermarkets across the US. As demand grows, so too does sources only the highest quality moringa. The company is proud to the supply of moringa leaves, and the need for the sustainable partner with family farmers and women-led farming cooperatives farming work providing economic opportunities for developing in developing countries to provide economic opportunities, communities. The social impact of the Kuli Kuli operation extends and has partnered with the Clinton Foundation to help with the beyond income increases for women at the Base of the Economic reforestation of Haiti. To date, Kuli Kuli has planted more than Pyramid. The company also tackles malnutrition by educating its 1 million moringa trees and supported over 1,000 women and farmers about moringa’s health benefits, and ensures households smallholder farmers to help them earn a sustainable living. of the suppliers can access the products for themselves. (Source : www.csrwire.com)

NOVEMBER 2018 NEW DELHI 21 CSR NEWS INTERNATIONAL

Asanko Gold launches the Women in Mining, “Botae Pa Initiative” sanko Gold Inc. (“Asanko” or the “Company”) is pleased communities, as they are the next generation of leaders Ato announce the launch of the Asanko Women in Mining and decision makers and the Botae Pa Initiative provides “Botae Pa Initiative” at the Asanko Gold Mine (“AGM”) in a dedicated platform to fulfil this. CSR is key to Asanko’s Ghana, West Africa. The AGM is a 50:50 joint venture (“JV”) business and its long-term viability as a successful gold with Gold Fields Ltd which is managed and operated by producer in Ghana. Over the past decade, we have built up Asanko. a strong social license to operate and have been recognized Literally translated from the Ghanaian Akan language to for our award-winning CSR projects. The Botae Pa Initiative mean “Good Purpose”, the Botae Pa Initiative is dedicated to will complement these ongoing programs as well as deliver the empowerment and furtherance of women at the Asanko on our commitment to the UN’s SDG #5. I congratulate Gold Mine and its catchment communities. This Initiative has the Asanko Women in Mining Chapter for setting up this been the brainchild of the Asanko Women in Mining Chapter Initiative.” and is being funded 50:50 by the mine and its contractors. Alongside the Botae Pa Initiative, Asanko also has a The Botae Pa Initiative’s projects will be focused on formal Women in Mining Charter outlining its commitment achieving gender equality and empowering women and to gender diversity and empowerment, as well as a number girls by promoting the mining sector to women as an of female-friendly policies designed to increase the number exciting career choice, focusing on the needs of women of women at the Asanko Gold Mine, which currently stands and girls in the local communities in the areas of education, at approximately 10% for 2018 and is above the national health, access to finance and business, and supporting average of 7% in the mining industry in Ghana. Amongst the professional development of Asanko’s women through these policies are: prioritizing female applicants for vacant mentoring and networking programs. roles, provision of site accommodation for all women on the The Botae Pa Initiative builds on Asanko’s existing mine, maternity leave extended from 14 to 16 weeks and the corporate social responsibility (“CSR”) programs and provision of site accommodation and meals for all nursing meets the globally recognized United Nation’s Sustainable mothers and their nannies. Development Goal #5 «Achieve gender equality and About Asanko Gold Inc. empower all women and girls». To date, Asanko’s CSR Asanko’s vision is to become a mid-tier gold mining programs, under the umbrella of “The Asanko Opportunity company that maximizes value for all its stakeholders. The Cycle”, have focused on education, health, access to capital Company’s flagship project, located in Ghana, West Africa, and financial literacy, vocational training and assisting local is the jointly owned Asanko Gold Mine with Gold Fields Ltd, businesses. which Asanko manages and operates. Asanko is managed Commenting on the launch, Peter Breese, President by highly skilled and successful technical, operational and & CEO, said, “Gender diversity isn’t just a buzzword of the financial professionals. The Company is strongly committed moment, it makes good business sense to have a workforce to the highest standards for environmental management, that is made up of the best male and female talent out there. social responsibility, and health and safety for its employees It’s important that we continue to develop and promote the and neighbouring communities. women within our business, as well as the girls in our local (Source : www.csrwire.com)

22 NEW DELHI NOVEMBER 2018 CSR NEWS INTERNATIONAL

LIXIL Transfers ‘Green Toilet’ Technology to Kenya to accelerate Basic Sanitation IXIL, maker of pioneering water and housing products, is LIXIL expects to complete the transfer of GTS blueprints, Laccelerating access to basic sanitation in East Africa by technology, and all rights, including the right to sell GTS, by transferring proprietary sustainable sanitation technology to March 2019. Kenyan company, ACE Environmental Consultancy (ACE). Junichi Goto, Head of the SSI organization at LIXIL, The Green Toilet System (GTS) has been nearly a decade in commented: “LIXIL has reached an agreement with ACE for development and has the ability to transform thousands of the transfer of our GTS technology, which was introduced lives through improved access to toilets. at the 2 | Page Kalobeyei refugee settlement following GTS safely processes human waste without using water, extensive trials. With various achievements in green enabling it to be recycled as fertilizer. Co-working with UN- solutions in Kenya, we believe that ACE will contribute Habitat (the United Nations Human Settlements Program), to LIXIL’s goal of improving global sanitation by using the the system was introduced to Kenya’s Kalobeyei refugee experience, expertise, and resources we have cultivated to settlement earlier this year, where it helps refugees achieve create a more advanced and sustainable solution, which greater economic independence by using the converted will help it to become more quickly adopted.” fertilizer to cultivate crops. It also acts as a sustainable toilet Elijah Chege, Director and co-founder of ACE, system in densely-populated refugee camps. commented, “We are honored to have been chosen as the The decision to transfer the technology to ACE supports LIXIL’s goal of improving sanitation for 100 million people around the world by 2020. GTS previously sat under LIXIL’s specialized Social Sanitation Initiatives (SSI) organization, under which LIXIL is developing other solutions such as its SATO business, which develops toilet and sanitation products for rural areas. LIXIL aims to generate income through each of its SSI businesses; the GTS project, however, has faced cost-related challenges in establishing local procurement of materials and stable manufacturing systems, so to facilitate widespread use of GTS, LIXIL has chosen to transfer the recipient of the GTS technology developed by LIXIL. After technology to a recipient organization with local expertise years of trials, tests, and enhancements, we believe the and infrastructure. system is now truly ‘fit for purpose’ and ready for adoption ACE has a proven record in green energy and by people here in Kenya. We thank LIXIL and we are agricultural drainage purification in eastern Africa under grateful for the shared experiences we’ve had in helping its corporate philosophy of ‘providing innovative green to promote sustainable sanitation solutions in East Africa. solutions in agriculture, conservation and energy.’ With ACE shall endeavor to make the GTS a real success and we expertise in the space GTS operates in, as well as having look forward to sharing our future developments with our previously worked together on trials of GTS itself in Kenya Japanese friends and LIXIL’s international customer base. over the past two years, ACE was deemed to be the perfect Asante sana!” organization to take this technology forward. (Source : www.3blassociation.com)

NOVEMBER 2018 NEW DELHI 23 CSR NEWS INTERNATIONAL

Moody’s selects partners for Reshape Tomorrow, aiming to help small businesses thrive oody’s Corporation has announced the selection of TechnoServe – Moody’s will support the “Smart Duka Mits inaugural list of partners for Reshape TomorrowTM, Initiative” in Kenya, helping a thousand retail shop owners to its innovative, global program to help owners of small and grow their businesses through training and coaching on sales, growing business overcome the challenges of expanding their inventory management and technology, and “Working Capital enterprises. Financing for Box Shop Entrepreneurs,” in South Africa, Moody’s has selected a network of six partner which will provide input finance to youth and women retail organizations and programs, supported by grants from entrepreneurs within the Box Shop program. Moody’s Foundation, that focus on empowering entrepreneurs WEConnect International – with Moody’s support, — especially women and members of untapped communities WEConnect International will launch the “Global Training — by helping to provide the expertise and tools needed to Program for Women Entrepreneurs and Financial Institutions,” navigate the credit process and thrive. Over 50 organizations in Canada, Germany and Nigeria. from around the world applied to participate in the program, Village Capital – through Moody’s partnership, Village which is a key part of Moody’s global Corporate Social Capital will deliver the “FinTech Incubator Program,” in Responsibility (CSR) initiative. Argentina, Brazil and Mexico City, a capacity building program “Moody’s is proud to partner with to give entrepreneurs the tools to grow these innovative organizations as the successful businesses, such as team core of Reshape Tomorrow. Together, we management and financial planning. aim to empower owners of small and Reshape Tomorrow is part of Moody’s growing businesses with the knowledge, efforts to open the door to a better future, resources and confidence they need to through its recently launched global create a better future,” said Arlene Isaacs- CSR program. The program focuses on Lowe, Global Head of CSR at Moody’s. four core areas: empowering people “We believe these programs can make a with financial knowledge, activating real impact on the lives of entrepreneurs an environmentally sustainable future, seeking to build a more prosperous future helping young people reach their for themselves and their communities.” potential, and sharing passion and Each of the programs emphasize purpose with the world. preparing small business owners to About Moody’s Corporation successfully access credit through better technology, tools Moody’s is an essential component of the global capital and expertise. Moody’s support will include philanthropic markets, providing credit ratings, research, tools and analysis grants as well as practical resources and skills-based volunteer that contribute to transparent and integrated financial participation by Moody’s employees around the world. markets. Moody’s Corporation (NYSE: MCO) is the parent The following partners and programs were selected for company of Moody’s Investors Service, which provides credit Reshape Tomorrow: ratings and research covering debt instruments and securities, Acumen – with support from Moody’s, Acumen will deliver and Moody’s Analytics, which offers leading-edge software, “Acumen Post,” a global program of strategic and operational advisory services and research for credit and economic assistance for small business owners including coaching, analysis and financial risk management. The corporation, finance, sales and technology support. which reported revenue of $4.2 billion in 2017, employs The Asia Foundation – Moody’s will support “Accelerate approximately 12,300 people worldwide and maintains a Women’s Entrepreneurship: Supporting Migrant Women- presence in 42 countries. Owned Businesses,” a Shanghai-based program helping Moody’s believes in a world where more people have migrant women grow their businesses through a tailored access to opportunity, and where everyone has what they training program of coaching and networking. need to grow and thrive. They are committed to opening the Echoing Green – Moody’s support will enable the “Loan door to a better future through their global corporate social Readiness and Impact Funding Initiative,” a global program responsibility programs empowering people around the world to improve social entrepreneurs’ ability to access credit while with the knowledge, resources and confidence they need to cultivating a community of early stage lenders committed to succeed. social impact. (Source : www.csrwire.com)

24 NEW DELHI NOVEMBER 2018 The Allstate Foundation funds $45 million effort to empower youth and achieve critical mass he Allstate Foundation has announced Ta five-year, $45 million commitment to empower millions of youth to build social and emotional learning skills like resilience, self-awareness and conflict resolution. “Empowering young people by harnessing their talents and passions will build a better world,” said Allstate Chairman, President and CEO Tom Wilson. “We believe these skills will inspire youth to be leaders and history-makers and achieve their full potential.” The Allstate Foundation is committed to leading efforts to reach 25 percent of the nation’s youth with social and emotional learning programs by 2022, at which time it will have invested nearly $70 million. Research shows social and emotional learning skills result in immediate and long-term improvements in educational achievements and are a better predictor of success and well-being than academic aptitude alone. To bring awareness to the importance of social and emotional actor Lonnie Chavis, youth are encouraged to the importance of the critical skills learning and drive increased demand to step up onto the pedestals that inspire that will help youth to achieve personal for programs that enable youth to build them, snap pictures, and share how they success and make an impact tomorrow.” those skills, The Allstate Foundation is can learn leadership today to leave their As part of The Allstate Foundation’s lining the National Mall in Washington mark tomorrow via social media with Good Starts Young national campaign, D.C. with monument-like pedestals with #GoodStartsYoung. youth across the country can access aspirational inscriptions such as “Farmer “I was fortunate to begin developing custom Snapchat and Facebook lenses to End World Hunger,” “Teacher to social and emotional learning skills at a that turn them into a statue-like bust, Solve Global Illiteracy,” and “Architect to young age – and I had help. These skills featuring a title that captures their ultimate Eliminate Homelessness.” The campaign not only helped me to become a better leadership goal at GoodStartsYoung.org. illustrates how developing critical social actress, but also a better person,” said Youth can share their customized photo and emotional skills today, can lead to a Allstate Foundation Good Starts Young with friends, family members and others to brighter future tomorrow. ambassador Monique Coleman. “I’m empower each other to be history-makers With help from Allstate Foundation proud to join the Allstate Foundation, and start talking about and building social Good Starts Young ambassador, actress and a young, emerging talent like Lonnie and emotional learning skills today. and youth advocate Monique Coleman and Chavis, to bring much needed awareness (Source : www.3blassociation.com)

NOVEMBER 2018 NEW DELHI 25 CSR NEWS INTERNATIONAL

Walmart and the Walmart Foundation announce nearly $4 million in grants to create innovative pathways for lifelong learning and training almart and the Walmart Foundation have announced institutions to identify and implement innovations aimed at Wnearly $4 million in grants for three organizations increasing the economic mobility of retail and related-sector working to provide innovative pathways to learning and workers. training to help create mobility for workers: The Foundation The funding will support the following initiatives: for California Community Colleges (the Foundation), Code for • Walmart provided a $2,388,430 grant to the Foundation America Labs, Inc. and edX.org. for California Community Colleges to help the California Nearly 14 million people in the U.S. – 8 percent of the Community College system launch an innovative total labor force – are both active workers and formally Online Community College aimed to meet the needs of enrolled in some form of postsecondary education or underserved adult learners. The program will provide an training according to the Georgetown Center on Education additional option for working learners through a flexible, and the Workforce. Many working adults, especially those high-quality and affordable learning program for working economically challenged, face barriers to learning and career adults, providing the skills and credentials needed to advancement due to high-education costs, conflicting work improve their social and economic mobility. The college schedules and a job market with fewer career opportunities could serve as many as 100,000 learners in the first two while they are in school. In addition, research shows that up years after its initial program launch in 2019. to one-third of the American workforce may need to develop • Walmart provided a $1 million grant to edX to support new skills for different types of jobs by 2030 due to rapid the launch of MicroBachelors™ programs, a stackable technological advances. series of courses learners can take to acquire career- relevant knowledge and gain 21st century skills. These programs will remove learning challenges for working adults, such as cost, time and previous educational experience, and enable learners to advance their careers while also pursuing a Bachelor’s degree. The first pilot implementation of a MicroBachelors program will be in California. • A $250,000 grant from the Walmart Foundation to Code for America will help the organization explore the role government technology systems can play in improving access to quality jobs in the digital age, and identify opportunities where technology can improve outcomes for job seekers. Code for America will engage users and employers in three cities to develop models of improved “California is pioneering new educational opportunities, workforce systems to be scalable across the country to and next year, our state launches a first-of-its-kind online help working adults, educational providers and employers community college,” said Governor Jerry Brown. “This grant thrive. from Walmart will create multiple pathways for working “Approximately 2.5 million adults in California between learners and help put certificates and degrees in the hands of the ages of 25 to 34 years old have a high school diploma those striving to improve their lives.” but no college degree; however, by 2020, 65 percent of jobs The funding is the latest investment as part of Walmart in the U.S. will require a college credential,” said Eloy Ortiz and the Walmart Foundation’s Retail Opportunity Initiative, a Oakley, chancellor for the California Community Colleges. five-year, $100 million philanthropic effort aimed at making “Walmart’s support to help implement innovative solutions it easier for frontline employees in retail and adjacent sectors like the Online Community College will help provide the to gain new skills and advance in their careers. To date, skills and tools California workers need to succeed not only Walmart and the Walmart Foundation have funded more in today’s high-demand jobs, but also the jobs of the future in than $80 million in grants and collaborated with leading our emerging economy.” nonprofits, employers, government agencies and educational (Source : www.3blassociation.com)

26 NEW DELHI NOVEMBER 2018 CSR NEWS INTERNATIONAL

SC Johnson accelerates progress boosting plastic recycling and reuse C Johnson is announcing a series of commitments to bottles from 20 percent today to 40 percent by 2025. Sfurther reduce its own plastic footprint, by boosting Expand the number of concentrated refill options for SC recycled plastic content in its packaging, supporting reuse of Johnson products by 2025. Since 2011, SC Johnson has plastic bottles through concentrated refills, and launching an been making concentrated liquid refills for its Home Cleaning effort to make Ziploc® bags recyclable at curbside. trigger bottle products in the U.S. Each trigger bottle is For decades, plastic has been making lives better for designed to deliver 10,000 sprays so it can be refilled and people around the world. The problem of plastic pollution, reused an average of 13 times, every time avoiding a single- however, has become a growing one with more than 30 use alternative. The company will continue to expand its percent of plastic waste escaping collection systems and variety of concentrated refill options, enabling consumers to going into the environment. Ocean plastic has reached reuse packaging and reduce waste. a global crisis level, with 8 million metric tons of plastic Continue to remove excess plastics wherever possible. SC entering the ocean every year – the equivalent of one dump Johnson has been relentlessly focused on designing truck load every minute. Fisk Johnson, Chairman and CEO unnecessary packaging out of its products. From 2011 to of SC Johnson, witnessed this pollution himself on a dive 2017, the company has removed 9.5 million kilograms of recently in Indonesia. materials from its packaging. “At SC Johnson, being an environmental leader has been Champion curbside recycling of plastic film. SC Johnson a principle we have worked hard at for generations,” said Fisk will continue its effort to make curbside recycling of flexible Johnson, Chairman and CEO of SC Johnson. “With the increasing spotlight on the global plastic waste crisis, we wanted to share our efforts externally. We hope they inspire other companies to take similar steps toward a circular plastic economy, because the planet simply cannot sustain the status quo.” plastic film such as Ziploc® brand bags a reality in the U.S. SC Johnson has a longstanding commitment to preserving SC Johnson is also promoting reuse of Ziploc® brand bags, the environment and has been working to improve the which are made to be reused many times. sustainability and circularity of its plastic products for Work with industry and other organizations to support more than a decade. SC Johnson is announcing a series of circular plastic economy models. SC Johnson will work commitments in accordance with the New Plastics Economy with industry and NGOs to further support the circular Global Commitment to reduce its own plastic footprint, and plastic economy and keep plastic out of landfills and the encourage reuse and recycling of plastic products: environment. 100% of SC Johnson plastic packaging will be recyclable, SC Johnson has spent years working with recycling reusable or compostable by 2025. Currently, 90 percent of industry experts to understand barriers for recycling and SC Johnson’s plastic packaging is designed to be recyclable, find solutions to overcome them. Most recently, in 2018 reusable or compostable. the company launched Ziploc® brand recycled trash bags, Triple the amount of post-consumer recycled (PCR) plastic proving that recycled plastic film can be diverted away from content in SC Johnson packaging by 2025. SC Johnson landfills and reused for valuable new items instead. The trash will increase its use of PCR plastic in its packaging from 10 bags are the first made with 100 percent post-consumer million kilograms to more than 30 million kilograms by 2025. recycled (PCR) plastic film collected through a U.S. recycling As part of this, SC Johnson will increase the percentage of center. PCR plastic that it uses in its North American and European (Source : www.csrwire.com)

NOVEMBER 2018 NEW DELHI 27 CSR NEWS INTERNATIONAL

LG’s, ‘Experience Happiness’ initiative amplifies awareness of research-backed sustainable happiness skills

ince the launching of Life’s Good: Experience Happiness During this event, Inner Explorer’s Laurie Grossman Sinitiative a year ago, LG Electronics USA already has highlighted the benefits and the ease in which teachers can reached 530,000 youth across America with Sustainable access it. Happiness Skills. LG has been working to increase Over half of teens in the U.S. are affected by stress, and awareness and usage of LG Experience Happiness partner many lack the capabilities to manage the daunting pressures programs across the U.S. with a goal of reaching 5.5 million and challenges of today’s increasingly fast-paced world. over five years. Inner Explorer’s series of daily 5-to-10-minute audio-guided In Englewood and Englewood Cliffs, where the mindfulness practices allows students learn to be present in company’s North American Headquarters is located, LG the moment, calm their minds, make better decisions and has partnered with public school districts to provide access reflect on ways to live more focused, productive and positive to a platform from LG Experience Happiness partner Inner lives. Explorer at no cost. The Inner Explorer platform equips With LG’s “Life’s Good: Experience Happiness” program, teachers and students with the six Sustainable Happiness Englewood teachers are creating positive atmospheres to Skills, starting with Mindfulness, through daily audio based benefit their students, their students’ families and the larger lessons. community. The Sustainable Happiness Skills have been proven About LG Electronics: Experience Happiness through over 70 years of research to help youth better cope “Life’s Good: Experience Happiness” is focused on with the variety of stress that they face each day, leading extending the reach of partner organizations that bring to higher GPAs, fewer behavioral issues and reductions in science-based tools for sustainable happiness to youth in teacher stress. The six Sustainable Happiness Skills are: the United States. Drawing on research from UC Berkeley’s mindfulness, human connection, positive outlook, purpose, Greater Good Science Center, an organization dedicated to generosity and gratitude. providing science-based insights for a more meaningful life, In keeping with its commitment to giving back to the the LG Experience Happiness platform will provide resources community and in support of Englewood Public Schools focused on the six skills key to Sustainable Happiness: cutting edge position leveraging the latest learning tools mindfulness, human connection, positive outlook, purpose, available to help their students shine, LG collaborated to generosity and gratitude. LG Electronics USA – the “Life’s host a conference for more than 200 teachers. This event Good” home appliance, mobile communications and was designed to increase awareness of the benefits of consumer electronics company – is leading this initiative, mindfulness for students and teachers as well as continue with a goal of reaching 5.5 million youth over five years. to encourage increase usage among Englewood teachers. (Source : www.3blmedia.com)

28 NEW DELHI NOVEMBER 2018 Why should you ADVERTISE in CSR VISION It Improves Impact of

Advertising Corporate HR & Training Communication Budget Budget Budget

COMBINED IMPACT

NOVEMBER 2018 NEW DELHI 29 COVER STORY COVER STORY

SIEMENS INDIA A Technology giant using its core competence for CSR impact. Much more expected...

30 NEW DELHI NOVEMBER 2018 COVER STORY

Siemens is one of the most prominent brands of the world in the domain of engineering excellence, innovation and reliability. With a turnover of around `114,000 million and a global giant, the potential for making an impact through CSR, using its financial and technological capabilities is huge. However, the profile of CSR stories of Siemens India makes a good reading primarily because it utilizes its core competence in making an impact on the ground and exhibits its commitment to CSR through strategically aligned CSR projects.

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ith a focus on electrification, automation and life cycle, from product design and production to after- digitalization, Siemens stands for engineering sales service for discrete manufacturing industries such as excellence, innovation, and reliability. As one automotive, F&B. of the world’s biggest producers of energy- Products and solutions: Automation systems, Industrial Wefficient, resource-saving technologies, Siemens is a pioneer control, Industrial communication, LV and MV Drives, in infrastructure and energy solutions, as well as automation Geared motors, Motion control, CNC solutions, Low voltage and software for industry. Siemens also provides business-to- switchgear for switching, protection and control, PLM business financial solutions, rail automation and wind power software and services. solutions. Siemens’ long-term commitment in India began Process Industries and Drives: Offers a comprehensive in 1867, when Werner von Siemens personally supervised portfolio for industrial application and solutions in the field of the setting up of the first telegraph line between London and automation and drives for process industries such as cement Calcutta. Today, Siemens has 22 factories and over 50 offices and steel etc. located across the country. Products and solutions: Process automation, Integrated Drive Systems (IDS), Sensor systems, Plant engineering DIVISIONS & PRODUCTS software, LV motors (upto frame size 560), MV motors Digital Factory: Offers software products and automation (upto frame size 630), Traction motors, Mechanical drives, technologies for industrial applications covering the entire Windmill generators (≤ 1875 MW), Gear boxes.

Siemens India inducts 150 students to its Scholarship Programme

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Siemens Factory visit as a part of the Scholarship Program

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Building Technologies Division: Provides solutions for the development of intelligent, digitally-managed power safe, secure and energy-efficient infrastructure and buildings. transmission and distribution infrastructure. Products and solutions: Building automation systems, Products and solutions: Range of high, medium and HVAC products, Building control, Security systems, Fire low voltage products and solutions address the challenges of safety systems, Energy efficiency systems, Total Building the energy system in three areas: connecting grids to meet Solutions, Integrated systems and solutions for specific complex requirements for power transmission, creating markets and industries such as data centers, utilities, agility in energy for smarter grids, system stabilization, new airports, hospitals and hotels. business models and optimized energy trade and enabling Power and Gas Division: Offers products and solutions safe, reliable and efficient power supply of industries, for reliable, efficient and clean power generation from fossil buildings and facilities with Totally Integrated Power. fuels and for oil & gas applications. Mobility Division: Supplies solutions for passenger and Products and solutions: Offers a broad spectrum of freight transportation, including rail vehicles, rail automation products and solutions for reliable, efficient and clean and rail electrification systems. power for generation of electricity from fossil fuels and for Products and solutions: Propulsion systems, Inverters, the reliable generation of power for oil and gas as well as for Rail Signaling, Rail electrification, Rail automation, industrial applications. Intelligent Traffic Management, Light Rail, Metro Rail, Energy Management Division: Provides solutions for Passenger coaches.

Drought mitigation project in Aurangabad

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Aurangabad Drought mitigation project

VISION, MISSION AND VALUES • Today, Siemens has 22 factories, 50 offices as well as Vision - To be the pioneer of our time – that’s the vision that sales and service teams located across the country. In motivates us in everything we do. India, Siemens employs more than 23,000 people. Values - Responsible - Excellent - Innovative - have been the basis for Siemens’ success for over 160 years. COMPANY STRUCTURE - OWNERSHIP, HEAD • Responsible means that we are committed to ethical and QUARTER, GLOBAL OPERATION PROFILE responsible actions. Siemens Limited, the flagship listed company, is 75% owned • Our excellence is based on achieving high performance by parent company Siemens AG, headquartered in Munich and excellent results. and Berlin. • We choose for innovation to create sustainable value. Mission - We make real what matters by setting the COMPATIBILITY OF BUSINESS MODEL WITH benchmark in the way we electrify, automate and digitalize GOVERNMENT PROGRAMS the world around us. Ingenuity drives us and what we create • By connecting hardware, software and data, Siemens is yours. Together we deliver. makes Indian industry more efficient and globally competitive. SALES TURNOVER, GROWTH, EMPLOYEE STRENGTH, • Siemens has developed comprehensive Digital Fleet GEOGRAPHIC SPREAD Center Solutions. This solution enables power plant fleet • The Turnover of the Siemens Limited, the flagship listed operators to seamlessly connect their power generation company of the Siemens group in India company was assets (turbines, generators, boilers and balance of `113,483 Million for the year ended 30th September plants), and leverage the power of vast amount of data 2017 as compared to `112,295 Million in the previous generated by these machines. year. The Company’s Profit from Operations for the year • Working with the Northern Region Load Dispatch ended 30th September 2017 was `8,546 million as Center, Siemens replaced the old power system with an compared to `7,940 million in the previous year. innovative hardware and software solution. The new

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Project Asha enables rural farmers in Maharashtra to have succesful harvest due to drought mitigation project

system features eight State Load Despatch Centers, one addressing community needs. Regional Load Despatch Center, and three backup control • The policy has seven focus areas under three main pillars centers. The seamless and speedy takeover of this new – Education, Environment and Social under which various platform was implemented without any interruption initiatives are undertaken. to grid operations. It benefits about 30% of India’s population. CSR ACTIVITIES OF SIEMENS INDIA • Siemens has signed a Memorandum of Understanding ENHANCING LIVING CONDITIONS with the Confederation of Indian Industry to be the Lead Industry Partner in a consortium, for the PROJECT ASHA conceptualization and development of Smart Cities. They Project Asha aims at improving living conditions using also signed a MoU with IL&FS and GIFTCL to develop inclusive and sustainable technology through integrated rural Smart Mobility Solutions for GIFT city. Siemens offerings development. The project focused on improving lives in 17 are in tune with government’s vision of 100 Smart Cities. villages of Mokhada, Palghar and 15 villages in Aurangabad • In 2017, Siemens opened its first digital factory in Division in Maharashtra through interventions in education, India, also the third globally after one each in Germany healthcare, sanitation, water conservation, energy, livelihood and China, as the industrial conglomerate pitches smart and governance. The Project is implemented by AROEHAN facilities to small and medium scale enterprises in the - field action project of Nirmala Niketan Institute, College of country. Social Work along-with CTARA-IITB as technology partner. MOKHADA AND ACTIONAID ASSOCIATION IN ESSENTIAL FEATURES OF CSR STRATEGY OF AURANGABAD DIVISION SIEMENS INDIA The MOKHADA project focused on watershed development • Siemens CSR policy is governed by the Corporate for making drinking water available and water for irrigation. Citizenship Strategy which focuses on integrating Till date, 38 million liters water has been made available community development issues with business strategies by Rain water harvesting which benefitted the livelihood in to leverage the Company’s core competencies while 17 villages, and 5 villages are now tanker free. Installation

36 NEW DELHI NOVEMBER 2018 COVER STORY

of water filters in 11 villages have benefited in reduction trainings. It is based on German Dual Education model so as water borne diseases by 80%. Earlier the community to make them relied on Paddy and Ragi crops, which was for mere family ‘industry ready’. From 2013-2017, the program consumption. With the availability of water, vegetable coverage has reached to 285 students across 47 colleges cultivation in Kharif season has been introduced. A total of and 29 States. The first batch of the Siemens Scholarship 600 acres of arable land is bought under irrigation. program students graduated this year. They were offered Siemens has established a long term commitment with placements in reputed companies. 50% of students of Batch ActionAid Association to support severely drought affected II who are in their final year have been already placed. The areas since 2013 in Badnapur taluka, Aurangabad division. program offers holistic development of the students over a The project that was initiated as drought mitigation in period of 4 years during which they are exposed to advance 5 villages has now been scaled to 15 villages and aims to technical training, internships for practical application of enhance living conditions of these villages through integrated the classroom knowledge, soft skills and cross-functional development using sustainable & inclusive technology which skills. This year 110 students completed their internships is both scalable & replicable. at Siemens Ltd. across its 13 locations. The students were introduced to hands on experience in technical skills PROMOTION OF EDUCATION in varied projects during the internships. In addition to SIEMENS SCHOLARSHIP PROGRAM the technical skills, sessions on functional skills such as The Siemens Scholarship Program endeavors to support ethics, quality, manufacturing processes, EHS and finance and promote technical education. Launched in 2013, it were also incorporated during the tenure. The Batch I and is a merit cum means scholarship to engineering students Batch II students also successfully completed the Siemens studying in Government Colleges hailing from lesser Mechatronics System Certification Program. Soft skills privileged background. The scholarship consists of tuition workshops on communications skills, time management, fees and holistic development of the students across the 4 presentation skills, goal setting, etc. were conducted to years through soft skills workshops, technical and functional develop students holistically.

Project Asha

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DUAL VET AT GOVERNMENT ITIS MACHINE TOOL OPERATOR TRAINING Currently, a huge gap exists between the need of the In the endeavor to advance skill training and to support the industry for an employable work force and the capacity provision of highly skilled technicians for the Manufacturing of the skill development programs. In line with the focus Sector, Siemens has tied up with several Government area of “promotion of science and technical education” ITIs and Advance Training Institutes (ATIs) in the country. and to support the National Skills Development Policy Currently 5 such Institutes are being piloted for the of the Government of India, Siemens Ltd. has partnered project. The project covers the following: - Retrofitting old with Tata Strive to support the up-skilling of trainees in Computerized Numerical Control (CNC) machines at the the government training institutes for skill development above mentioned Institutes with the latest SINUMERIK by implementing the Dual VET pedagogy. According to the controllers and Drive Systems - Installations of SINUTRAIN Annual Report(2017) of Siemens Limited, the German (Computer based CNC Simulation) softwares at the Dual VET is based on learning, interlocked with theory and Institutes. The trainees of these Vocational Institutes first workshop, augmented with soft skills like communication extensively test CNC programs on SINUTRAIN before skills, presentation techniques, public speaking skills, cost working on the actual CNC machines. planning, project management, team work, decision-making ability, handling responsibility, conflict resolving & business DUAL EDUCATION FOR MANAGEMENT STUDENTS games and creative technique to develop future oriented Siemens launched a scholarship program to support Dual Education amongst meritorious less privileged management students to make them Industry Ready. Under this initiative, Siemens supports 12 students annually with Scholarships, Awards and Internships who are pursuing Post Graduate Programme in Business Administration (PGPBA) at Indo German Training Centres at Mumbai and Bengaluru. PRIMARY HEALTHCARE SUPPORT AND HEALTH EDUCATION Sanjeevan Mobile Clinics Equitable access and coverage to health services is a major concern for populations living in remote, inaccessible, un-served and underserved areas. In alignment with the National Health Mission (NHM), Siemens’ Sanjeevan Mobile Clinics fitted with Siemens’ healthcare equipment are Water Bunds built by Siemens and AROEHAN in Maharshtra Drought Hit areas intended to cater to the urban poor and vulnerable population through preventive, promotive and curative primary healthcare services in areas where there is no infrastructure. capable workforce and personal thinking and learning geared Siemens commissioned custom-built Sanjeevan Mobile to business and professional personal development. The Clinics in Madhepura, Bihar and in Kalyan-Dombivali German Dual VET model focuses on the need of the Micro, region on the outskirts of Mumbai. The objective is two- Small and Medium Enterprises (MSMEs), industry practices fold: instilling health seeking behavior and improving health and training of trainees. As compared to the traditional indicators of the community. The Clinics are working towards model of 2 years Craftsmen Training Scheme and 1 year delivering the NHM’s goal of a comprehensive package Apprenticeship, the German Dual VET within the traditional of Reproductive, Maternal, Newborn, Child Health and model proposes 1 month of in-plant training in first year, Adolescent (RMNCH + A) services, Communicable Disease 2 months in the second year in addition with 9 months of Control and Non Communicable Diseases programmes. paid apprenticeship in the third year for overall, holistic Siemens along with its implementing partners NGOs Smile hands-on practical experience with theoretical knowledge. Foundation in Madhepura, Bihar and SNEHA (Society for MoU was signed with Directorate of Training and Technical Nutrition, Education and Health Action) in Kalyan-Dombivali, Education (DTTE), Delhi state for all Govt. ITIs of Delhi State Maharashtra are conducting daily OPDs, pathological to roll out the Dual VET program. Currently, the Company tests, X-rays, ECGs and specialized camps on gynecology, is implementing Electrician Trade in 12 ITIs. A total of 314 pediatrics, etc. Over 90,000 individuals in Madhepura and Students, 33 MSMEs and 50 Instructors were inducted in 112,000 citizens in Kalyan-Dombivali are covered under the program this year. the project. Till date more than 119,000 patients have been

38 NEW DELHI NOVEMBER 2018 COVER STORY

treated of which more than 65% are women. Besides this, by implementing Facility Improvement Measures. KEM there are heath education programs on health & hygiene and Hospital is the largest tertiary care Government Hospital in health systems at schools and communities on preventing Mumbai. It is more than 150 years old and has 2250 bed diseases and improving health seeking behavior. Sanjeevan capacity. A study was conducted to identify the challenges Mobile Clinics have successfully reached out to pockets faced by the hospital. With mutual discussions with Hospital of the population (old people, women with young children, Authorities, Siemens identified, designed, developed and women with no spending power) who would have otherwise implemented the various facility improvement measures that been deprived of primary care to a large extent. This has includes: - Chiller Plant & Air Side Optimization covering led to an increase in communities accessing of healthcare entire hospital - LED Retrofits for over 5000 lights - Fire especially in Maternal and Child Health services by 63% Detection & Suppression System for MS New Building - CCTV and has achieved 100% immunization. The project also Security System for MS New Building These improvement supported formation of statutory Village Health Nutrition and measures implemented by Siemens will help KEM Hospital Sanitation Committees (VHNSC) in 10 villages of Madhepura to reduce its total electricity consumption by around 11% and Mahila Arogya Samiti (MAS) in Kalyan – Dombivali to that translates into 1680 tons of annual carbon emission strengthen community governance of health and sanitation. reduction saving INR 210 Million in electricity bills annually. Improve its building safety with Fire Alarm Systems, ENERGY EFFICIENCY PROGRAM AT GOVERNMENT easy management of security controls with advanced CCTV INSTITUTIONS systems and enhancement of patient comfort with improved With the aim of addressing the Climate Change action lighting and HVAC controls. A study of Chennai’s largest arising out of Sustainable Development Goals and the targets hospital ‘Government General Hospital’ has been conducted received for the country under Conference of the Parties 21 on similar lines. (Paris Agreement), Siemens aligned with the KEM Hospital, DISASTER RELIEF Mumbai to help reduce the Hospital’s Energy Consumption Siemens being a socially-responsible company has always

Sanjeevan - the mobile healthcare clinic

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reached out to communities affected by natural calamities. CSR TEAM - ORGANIZATION Siemens responded to the communities affected during • Deepak S. Parekh, Chairman the Assam and Bihar floods by providing immediate relief • Mr. Sunil Mathur, Member through Oxfam India with its Catastrophe fund. In Assam, • Mr. Christian Rummel, Member Siemens supported the worst affected districts of Lakhimpur • Ms. Mariel von Schumann Member and Karimganj with Water And Sanitation and Hygiene (WASH) and shelter kits. In Bihar, Siemens supported CSR BUDGET SPENT families in Katihar district, the worst affected district with • Average net profits of the Company for last three financial (WASH) and shelter kits to contribute towards improving the years: INR 74,227.87 lakhs living conditions of the affected communities. • Total amount spent for the financial year: INR 1,484.56 lakhs

OUTCOME AND IMPACT OF CSR ACTIVITIES OF SIEMENS INDIA

Project Project Project Name Area Impact Group Implementation Duration Up-gradation of Directorates of Maharashtra, Gujarat, Students and Instructors of Industrial Training Employment and 2014-2019 Karnataka Government ITIs Institutes Training and ITIs AROEHAN, field action project of Mokhada, Thane, Project Asha 13 Villages of Mokhada block 2012-2015 Nirmala Niketan, Maharashtra college of social work Siemens Scholarship Meritorious engineering Growth Centerm, Program Growth All India students from economically 2013-2017 Smile Foundation Centre backward families Smile Foundation, Madhepura in Bihar, Global Health Private Sanjeevan- the Rural Haryana, Limited, Society for mobile healthcare Kalyan, Dombivali, - 2012-2016 Nutrition, Education clinic Mira, Bhayander in and Health Action Maharashtra (SNEHA) Drought mitigation Action Aid Division Villagers of Aurangabad 2013-2015 project Association Nandkheda Sirasgaon Educational Children Children & youth The Welfare Society scholarship to Mumbai of The Welfare Society for 2003-2016 for Destitute Destitute Children Destitute Children Youth from Skills Development TBD economically Kalwa, Nashik, Vadodara 2014-2017 Centre backward families Katalyst, Aide-et- Mumbai, Thane, action, The Welfare Pune, Bangalore, Employee Society for Destitute Children, youth, Chennai, Hyderabad, Ongoing Volunteering Children, Children Aid underprivileged girls Delhi, Gurgaon and Society, AID, Smile Kolkata Foundation Children’s Movement School and Junior college Ethics Education for Civic Awareness Maharashtra 2014-2016 students (CMCA)

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Project Asha enables rural farmers in Mokhada to have succesful harvest due to drought mitigation project

STRATEGIC CONNECT OF THE CSR ACTIVITIES WITH dimensions of Sustainability i.e. Economic, Environment and THE CORE BUSINESS OF SIEMENS INDIA Social. Hence, the strategy focuses on: Education & Science, Social, and Environment. The strategy aims to address the Siemens, measure the impact of their initiatives by the challenges and needs that communities face by leveraging improvement vs investment of any cause being successful. the Company’s competencies and solutions. It is oriented For each cause across sectors under CSR program, they towards the National development agenda, UN Sustainable involve expert leaders, NGOs and communities who Development Goals and UN Global Compact principles. understand policy and practice which helps in making optimum allocations and ensure holistic interventions WAY AHEAD to maximize impact. This also significantly reduces SIEMENS India builds their commitment on three pillars: the transaction costs of multiple companies identifying access to technology, access to education, and sustaining interventions, credible NGOs, monitoring activities, and so on. communities. They will strive and want to share their Siemens wish to sustainably improve living conditions knowledge in electrification, automation, digitization as for as many people as possible, worldwide. The Company well as scientific research and make it accessible to people works towards that goal with business activities that around the world. This know-how has the potential to address the challenges of time such as Demographic significantly improve the quality of life of many. Corporate change, Urbanization, Climate Change, Globalization and citizenship has been an integral part of Siemens from the Digitalization. Siemens wants to make real what matters in very beginning. They aim to contribute to the sustainable the way they electrify, automate and digitalize the world. development of the regions, in which the company operates. They believe in ingenuity and they create for society. Their The Project Asha in India is just one example of the many company-wide Corporate Citizenship framework forms a part corporate social responsibility initiatives Siemens’ have of the Sustainability & Citizenship priority area. The Company launched. considers it as its economic, environmental and social Siemens India has created a strong CSR Foundation responsibility to foster sustainable local development as in India through its programmes like Project Asha and well as add value to the local economy in which it operates. Mokhada Project. Though these projects are strategically The Company derives its sustainability initiatives from these aligned making a reasonable impact on the ground, do challenges. These initiatives, generally known as Corporate not justify the size of the company, the power of the brand Social Responsibility (CSR), are referred to as Corporate (ranked among the top brands of the world) and potential Citizenship in Siemens. The Corporate Citizenship strategy impact possibilities. u is in line with the Company’s goal to address the three (Source: CSR VISION Team)

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INTERVIEW OF SUNIL MATHUR MD & CEO, SIEMENS INDIA LTD

Indian business has entered the mandatory CSR era, core competencies. This has created a huge impact on various Q wef. April, 2014. What has been the response of communities and areas and created a widespread social change Siemens India to the Provisions of the Section 135 of the by bridging knowledge and information gaps, empowering the Companies Act 2013? voiceless and influencing behaviors and attitude. Globally, India is the first country to have introduced the A mandatory requirements on corporate social responsibility To comply with the CSR Provision of the law, is there any (CSR) for companies, under Section 135 of the Companies Act, Q changes in the CSR strategy of Siemens India post-April 2013. I feel the policy has breathed new life into the 2014 (Mandatory CSR Law being in force), if so, Please elaborate? development sector with this initiative. Siemens has been supporting the sustainable For a successful CSR compliance, there are three ways in A development of India by providing technology and know- which companies can be catalytic: through how they spend their how since setting up the trans-continental telegraph line CSR funds, who they work with, and how they leverage their connecting London to Kolkata in 1867; considering corporate core business competence to achieve social outcomes. citizenship as an integral part of the corporate strategy. At Siemens, our expertise in technology has helped us When CSR law was made mandatory, it didn’t affect leverage our CSR programs/initiatives based on the business’s our strategy in anyway. However, it did increase the reach

42 NEW DELHI NOVEMBER 2018 COVER STORY

of stakeholders who could be involved in the initiatives and inclusive technology. programs. As we saw, technology and infrastructure arising This led to increase in livelihood opportunities, income of as a need for many communities, under the CSR law, many families, quality of education, electrification of villages, water nonprofit organizations and leaders approached us for a strategic for drinking & irrigation, reduced infant & maternal mortalities association so that we could collectively solve these issues. & reduction in migration. 1065 acres land made replenished Hence, in my opinion, the CSR law has allowed various parties through rainwater harvesting and 73 million liters of water was to come together under one initiative. made available made available to over 18,000 individuals for agriculture and household requirement. Which one do you consider the FLAGSHIP CSR project Q of Siemens India? Are the CSR projects of Siemens India limited to any One of the key CSR Project initiated by Siemens India is Q specific area? A Project Asha - The Project addresses severe development Siemens mainly contributes to three major development deficit in rural India. Started in 2012 from a remote village A sectors in India – project now is active in 47 villages impacting 0.5 million lives. • Education and Science: Promotion of science and technical Covering a gamut of rural issues, the program focused on education improving lives in the villages of Mokhada, Palghar and • Social: Enhancing living condition using inclusive Aurangabad Division in Maharashtra through interventions in technologies education, healthcare, sanitation, water conservation, energy, • Environment: Resource use efficiency livelihood and governance. These issues were addressed by creating models involving What is the profile of the CSR organization/division, Siemens technologies and employees for inclusive & holistic Q including the profile of full time Siemens India development of population. Project Asha is unique in Siemens professional engaged? which targets single multi sector development approach using At Siemens we have the Board level CSR Committee to inclusive technologies. The on-ground project is implemented by A oversee, monitor and recommend CSR activities to the AROEHAN, BAIF and ActionAid Association. Board. To meet this Board level commitment, we have formed a The project that started from one village in 2012 resulted Corporate Citizenship Steering Committee comprising of CEO, in substantially enhancing the living conditions of people by CFO, representative heads from Business Divisions, few KMSF encouraging them to use Siemens’ implemented sustainable & Heads, HR Head, Strategy Head and representatives of the CSR Department. This Steering Committee evaluates the on-ground implementation of the CSR activities and provides required Sunil Mathur is Managing Director and Chief support. The CSR activities of the company are implemented by Executive Officer, Siemens Ltd. He earned a a dedicated team of Social Work Professionals as well as Bachelor of Science degree from Punjab University experienced business professionals. These professionals are and is a Chartered Accountant by profession. He part of the Corporate Citizenship team that implements the CSR has been with Siemens for over 27 years, holding activities either directly or in partnership with NGOs. several senior management positions in Germany and the UK in the Energy and Industry Sectors. What is the level of Employee Engagement and Q involvement in CSR activities of Siemens India? He began his career in the Internal Audit team in At Siemens, employees actively engage in CSR activities/ Delhi in 1987, and moved on to join the Business A projects at various stages of its life cycles. Administration Group in the Energy Sector. Sunil was Cluster CFO for South Asia in July 2008 Do you think the CSR potential is fully actualized in and was Executive Director and Chief Financial Q Siemens India? Officer of Siemens Ltd. From December 2008 till At Siemens, CSR lies in the core of our corporate strategy A rather than being an additional initiative for the December 2013. during his stint as the CFO of organization. We believe that strengthening the community goes Siemens India. Mr. Mathur was part of Siemens beyond a mandate requirement, and hence warrants a 100% AG CFO’s Management Team that consisted of utilization of all organizational resources. Siemens India not only the Sector CFOs, the Heads of the Corporate fully actualizes its CSR potential, but also considers its impact Departments and selected Country CFOs. directly proportional to the overall success and values of the company that are -Responsible - Excellent – Innovative. u

NOVEMBER 2018 NEW DELHI 43 Professional of the Month VIJAY CHADDA CEO, BHARTI FOUNDATION

How has the CSR and Q Sustainability program evolved at Bharti Foundation? Over the years, our programs A have witnessed evolution in scale, depth as well as in their approach. The Foundation started as a grant-making organization for the initial few years but then decided to implement its own programs, retaining education as its key focus. We launched our flagship program - “Satya Bharti School Program” in 2006. With primary, elementary and senior secondary schools, this rural initiative provides free quality education to underprivileged children, with a special focus on the girl child. The program is running 254 primary, secondary and senior secondary schools, reaching out to more than 45,000 across 6 states and aims to transform students into educated, responsible and self-reliant citizens with a deep sense of commitment to their society. Both classroom as well as out of classroom activities help students to develop holistically; helping them imbibe the right values, life-skills and confidence. Active involvement of parents, community and like-minded organisations are integral to the Satya Bharti School program. The impact of quality education is being scaled up by transferring the learning and best practices of this program to Government Schools, through the Satya Bharti Quality Support Program. The program aims to improve the over-all school quality in Government schools in partnership with the State Governments. In addition to its primary focus

44 NEW DELHI NOVEMBER 2018 Professional of the Month

Vijay Chadda is the Chief Executive Officer of Bharti Foundation, the development arm of Bharti Enterprises. He is a graduate from the National Defence Academy, Khadakwasla, Pune, India and the Canadian Forces Command and Staff College Toronto, Canada; Vijay has also completed his M.Sc. in Defence Studies from Madras University. He has over forty years of professional experience in different fields. He has served in the Indian Army for twenty years and has headed some of the leading corporates in the travel and hospitality industry. Vijay has served on the board of significant Travel & Tourism Associations and is a part of various National Committees in the area of Education, Skill Development and Corporate Social Responsibility (CSR). He has represented the organization at various renowned national forums. As the CEO of Bharti Foundation, he has played a key role in project expansion and enhancement of quality standards and system efficiency, while constantly keeping the team morale high to deliver their best in challenging circumstances. Under his leadership, learnings and best practices of the Satya Bharti School Program have been taken to the Government schools, under the aegis of the Quality Support Program. He has guided the organization from running its own schools to engaging deeply with the Government and mentoring Government schools to enhance the quality of education.

area of education, the Foundation education sector. The programs to be employable and emerge as initiated ‘Satya Bharti Abhiyan’ in have impacted over 2 million responsible citizens of the country. year 2014 to improve sanitation community members across rural Education continues to be the facilities in Ludhiana and rural parts India. Our programs have already primary area of intervention for of Amritsar. The program achieved been recognized as one of the largest us. The Government has ushered the distinction of having delivered private enterprise initiatives of the in several changes through the more than 18,000 individual country in the education sector. education policy to bring in toilets, directly benefitting over accountability, quality and delivery 90,000 beneficiaries in Ludhiana What is the background to to the forefront. Bharti Foundation and rural Amritsar. In addition to Q decide on these initiatives and is also working hard to strengthen rural household sanitation, ‘Satya what social issues do these the parameters of quality education Bharti Abhiyan’ is also investing programs or initiatives seek to with focus on holistic development, in improving sanitation facilities in address? responsible citizenry and enhanced the Government schools of rural Today, with approx. 68% of the participation. The Satya Bharti Ludhiana by building toilets for girls, A country’s population residing in School Program, has been quite where none exist. rural pockets, the need of the hour is successful in ensuring holistic To sum up – since inception we to equip villages to participate in the development of underprivileged have reached out to 3,00,000+ growth process effectively. Bharti children while maintaining special students and 13,000+ teachers Foundation was set up with a emphasis on the inclusion of the girl through more than 2,100 schools/ mandate to improve access to quality child. The Foundation’s initiatives centres across 15 Indian states school education in rural India, with to foster quality education through through our initiatives in the the intent of enabling young children partnerships with State Governments

NOVEMBER 2018 NEW DELHI 45 Professional of the Month

are illustrated both through the (NCF) 2005 and is also aligned with every now and then, it is indeed a mainstreaming of ‘out of school’ Central Board of Secondary challenging, and yet exciting time for children into Government Schools education (CBSE) guidelines for its organizations engaged in promoting through the Satya Bharti Learning Senior Secondary Schools and with the agenda of inclusion. Centres and the support provided respective state boards for primary Bharti Foundation is working to improve quality of education at and elementary schools. The in the rural parts of India, providing Government schools through our curriculum encourages students to access to quality school education Quality Support Program. While develop their abilities to think and with intent of enabling young people quality rural school education question. This has led to the to be employable and emerge as continues to be our primary focus, development and provision of responsible citizens of the country. Satya Bharti Abhiyan, a rural additional models and introduction of Our educational programs has a sanitation program assumes a lot innovative methods of teaching special emphasis on the inclusion of of significance for us in view of its learning in the rural context. The the girl child, similar to Government’s potential impact on rural life and the children from Satya Bharti School “Beti Bacho Beti Padhao” initiative. economy in general. The Program across states not only made their The Foundation’s initiatives to has shaped up in a commendable mark in academics, but also excelled foster quality education through way during the last one year in in national and internal competitions partnerships with State Governments Ludhiana and rural parts of Amritsar, like Pramerica, Design for Change, are illustrated both through the Punjab. School Enterprise Challenge etc. The mainstreaming of ‘Outofschool’ EY report (2014) outlines the impact children into Government Schools What are the key CSR projects of our schools on the community with and the support to enhance quality Q of Bharti Foundation and increased aspirations for their girl of education in Government schools which one, you consider – the child, adoption of hygiene practices, through our Quality Support FLAGSHIP project? a more inclusive society etc. Program. Inspired by the Hon’ble The Satya Bharti School Prime Minister’s call to the corporate A Program is our flagship initiative How Company’s CSR vision sector in his Independence Day which is not only setting new Q aligned with the growth of the (2014) speech to strengthen the benchmarks in quality education to nation? Government’s “Swach Bharat underprivileged children (with a We are fortunate to bear Abhiyaan” initiative, the Foundation special focus on girl child), but also A witness to a time when India is has adopted district Ludhiana and rural Amritsar as its focus area for the improvement of sanitation facilities The Satya Bharti School Program is our flagship initiative under Satya Bharti Abhiyaan. which is not only setting new benchmarks in quality education to underprivileged children (with a special focus The level of involvement of on girl child), but also creating replicable and scalable Q employees in the CSR all over the country is very limited, except components which are adapted by the Government and few selected companies. What is the other like-minded organizations. The Satya Bharti School level of Employee Engagement and curriculum is based on the National Curriculum Framework involvement in CSR activities of (NCF) 2005 and is also aligned with Central Board of Bharti Foundation? Secondary education (CBSE) guidelines for its Senior At Bharti Foundation, the level Secondary Schools and with respective state boards for A of employee engagement keeps increasing year on year. All our primary and elementary schools. programmatic achievements have been well supported by the ‘Giving’ creating replicable and scalable poised to lead the world with its spirit of employees within the Bharti components which are adapted by phenomenal economic prowess and Group – through financial support the Government and other like- democratic ethos. With global and volunteerism. Employees of minded organizations. The Satya attention firmly fixed on the country’s Bharti Group companies are Bharti School curriculum is based on economic potential, and the general consistent partners through the the National Curriculum Framework discourse veering towards growth unique ACT (A Caring Touch)

46 NEW DELHI NOVEMBER 2018 Professional of the Month

initiative - willingly contributing Secondary Schools in Punjab was education for underprivileged through payroll donation and 93.25%. Girls also outshined with children. The Foundation provides volunteering. Our volunteering 16 of them scoring more than 90% universal platform and works in close program like Young Leaders provide and above in Class X boards and collaboration and partnership with opportunity for corporates to secured top positions in all five Satya various corporate foundations, NGOs, participate in on-site/off-site CSR Bharti Adarsh Senior Secondary institutions and government bodies volunteering activities. In year 2017- 18, 53 Young Leaders volunteered in 2017-18 at Satya Bharti Schools Bharti Foundation, the philanthropic arm of Bharti Enterprises, across Punjab, Haryana, Rajasthan has carved a strong niche for itself in India’s development and Uttar Pradesh. They assisted the teachers in classrooms, trained sector with proven models and large-scale execution in students in various skills such as the area of rural education for underprivileged children. communication and leadership and The Foundation provides universal platform and works in also interacted with communities, close collaboration and partnership with various corporate during their stint with the Bharti foundations, NGOs, institutions and government bodies Foundation. The programs are working in the field of education to adopt best practices specially designed to promote employee engagement and helps in and also build capacity. team bonding away from the arduous working hours. The most satisfactory alliance has Schools. 35 students from Satya working in the field of education to been with like-minded individuals. Bharti School got admission into adopt best practices and also build With programs like Bharti Learning Jawahar Navodaya Vidalayas (JNVS) capacity. Series, we encourage professionals - complete residential schools for Bharti Foundation is being across industries, to put an effort as meritorious students, supported by run as rigorously as corporate small as spending time with children the Ministry of Human Resource organizations, incorporating all best which can go a long way in bringing Development (MHRD), Government practices. Training programmes change in individual’s life. The sheer of India. Bharti Foundation has built focusing on leadership development, feeling of accomplishment or joy that approximately 18,000 toilets in behavioral training, managerial skill they get by sharing a small story with Punjab’s Ludhiana making it an Open development and opportunities for them can be quiet overwhelming. Defecation Free (ODF) district vocational learning are offered to benefitting approximately 90,000 employees. Benefits like financial Can you share a recent people. Bharti Foundation has now help in times of a family crisis and Q accomplishment you are undertaken another similar initiative free medical facilities in affiliated especially proud of in your CSR & to make Amritsar District in Punjab hospitals are also made available. Sustainability role? ODF with a target to build 50,000 Bharti Foundation is the only Satya Bharti School Program toilets in collaboration with the corporate foundation, to get listed The Satya Bharti School Punjab Government. With this, among the Great Place to Work A Program stands out like a Bharti will become the first corporate For survey by Great Place to Work beacon – a model that has shown to facilitate ODF status for two Institute, the global management success by confronting reality and districts in the country. consulting and research firm. We give finding solutions around the an environment of learning to our constraints and challenges and thus How do you find your CSR in employees and that is why they are ensuring sustainability. We can easily Q Bharti Foundation is different valued in the industry after working sum up the accomplishment of Satya from other Foundation? with us. Many of them go back to Bharti School program by listing the Bharti Foundation, the the corporate world often, taking scholastic and co-scholastic A philanthropic arm of Bharti corporate social responsibility (CSR) achievements of our children. For Enterprises, has carved a strong profiles in big companies benefiting example, this year, the combined niche for itself in India’s development from what they have learned here. u score in Class XII CBSE board of five sector with proven models and large- (Source: CSR VISION Team) Satya Bharti Adarsh Senior scale execution in the area of rural

NOVEMBER 2018 NEW DELHI 47 Our valuable Patrons

Mahanadi National Mineral mOIL lIMITED Indian Metals & Coalfiled Limited Development Ferro Alloys Ltd Corporation

Bharat Earth Airports Power Finance Electronics Movers Limited Authority of Corporation Sector Skills India Council of India

National National Artificial Limbs Cochin Shipyard Thermal Power Cooperative Manufacturing Limited Association Development Corporation of Corporation India CSR VISION 48 NEW DELHI NOVEMBER 2018 Promoting Responsibility for Sustainability Social media trends of the Month

UP Cop shouted “Thain Thain” to scare criminals after his pistol choked!

A Sub-Inspector named Manoj Kumar found himself in a grave situation when during a live encounter his pistol choked. But, being a man with quick wits, he started mimicking the sound of gunshot i.e. “Thain Thain”. His video went viral on social media and left the viewers in splits. In the following turn of events, his name has been recommended for a Bravery Honor.

Breaking all stereotypes, Vrinda Rathi becomes First Indian National Cricket Umpire Umpiring which has always been a male dominated profession in India is now opening its arms for females. Vrinda Rathi, previously a scorer for BCCI, has now cleared the exam conducted by BCCI for umpiring and now will officiate in the Women Cricket matches and junior level Boys matches. In the world full of wolves, a Mumbai Bus driver and Conductor protected the Red Riding Hood!! When there are bad news everywhere we look, a random of act of kindness has come into light. A girl who boarded a BEST bus in Mumbai reached her destination at around 1.30 am. The area was secluded and dark so the driver inquired the women if there is someone who has come to pick her up, she replied negatively. Listening to this, the driver and the conductor made the entire bus wait till she boarded an auto.

Bryan Adam’s Ghost spotted at his India’s tour amidst the Delhi’s Deadly Smog! Bryan was performing at his best in the Leisure Valley Ground, Gurugram, when everybody turned on their phone’s flashlights and somebody clicked the picture of Adam’s shadow silhouetted amidst the Delhi Smog. The singer posted the picture on Instagram and described it as ‘Magical’. This happened due to the deteriorating air quality of Delhi-NCR because of increased air (Source: CSR VISION Team) pollution. NOVEMBER 2018 NEW DELHI 49 upcoming events of the month COVER STORY

november 23 – 25 Nov

Jashn E Adab 7th Poetry Festival 2018 Phase-II VENUE: Indira Gandhi National Centre for the Arts Jashn-E-Adab (Sahityaostav) society is known for celebrating Art, Culture & Literature in Hindi and Urdu across the nation right from 2012. here will be sessions promoting art, culture and literature like Panel discussions, Classical & Sufi Singing, Ghazal Singing etc. 17 Nov November food festival 2018 VENUE: Jawaharlal Nehru Stadium, South Delhi The Mega fair promises to be an ideal platform to explore business opportunities, open new vistas and generate sales. This premier shopping festival will be an ideal venue to exhibit in diverse categories of consumer durables and non-durables bringing together the leading International & Indian brands.

7 - 9 dec Delhi Comic Con, 2018 VENUE: NSIC Ground Okhla, Delhi From the producers of the iconic New York Comic Con comes the 8th Edition of Delhi Comic Con! The city’s biggest pop-culture event is finally here! Comic Con features the best of comics, movies, television, gaming & cosplay! With more than a 1.2 million visitors over the past 8 years at the shows nationally, Comic Con is THE place for celebrating pop- culture! 1 - 31 Dec ELP Festival- Eat Love Party VENUE: Jawaharlal Nehru Stadium, South Delhi ELP brings to you an International Food festival, first of its kind, where you can eat & party all you want!With live tasting events, culinary experiences, competitions, stand up comedy, and celebrity artists performances, the city will come alive like never before! 16–18 Nov Horn OK Please - Delhi’s Happiest Food Festival VENUE: Jawaharlal Nehru Stadium Delhi’s Happiest Food Festival - Horn OK Please is back, bigger than ever. Get ready for the best food from across Delhi NCR, awesome tipples, mind blowing performances and many unique experiences at this 3 day festival.

(Source: www.bookmyshow.com and www.eventshigh.com) 50 NEW DELHI NOVEMBER 2018 Movie REVIEW

Andhadhun: A Riveting And Twisted Classic Thriller

on’t miss the Beginning” claims the subtitle of this thrilling black comedy layered with dollops of suspense and mystery. They’re right; the “Hare” hunt in the “Dbeginning is beautifully woven in the story leading to that shocking unexpected climax. The story is based in Pune and revolves around a young blind piano player Akash (Aayushman Khurana) who despite his visual disability is a master of playing the musical instrument that attracts a lot of attention- good, bad and ugly. Akash gets inadvertently entangled in the web of crime and passion when he “witnesses” a cold blooded murder. Soon there is another murder and the witness this time is - yes you guessed it right Akash again! Now he has to run away from the chasing unfriendly cops as well as the octopus clutches of the murderer. As the story progresses the viewers get to watch how Akash outwits his detractors to solve the mystery. Andhadhun The humour in the movie is strictly and largely in the black Director : Sriram Raghavan comedy genre, whether it is the Cast : Tabu, Ayushmann chase sequences or the murders Khurrana and Radhika Apte they will give you the edge of the seat shock as well as an wholehearted Rating : 4/5 laughter! Raghavan has intellectually woven a taut and sleek script with generous humour. Screenplay, story, cinematography, dialogues everything is a clear winner. Music is passable but the lovely piano interludes of famous 70’s Bollywood songs are a delight. It’s interesting how Raghavan has used props which help the thriller to pace forward like the Puneri Rickshaw, Laughing Buddha, Wine and off course the hero of the story- The Piano. Tabu is as elegant and “foxy” in her own terms, while Ayushmaan Khurana displays enough restrain and gives a very nuanced performance. While his regulars Zakir Hussain and Ashwini Kaleskar deliver brilliant performances along with Manav Vij. The dialogues are impeccable, they’re so detailed they provide the best of characterization. Sriram Raghavan’s co-writer and editor Pooja Ladha Surti keeps the film very tight, which doesn’t let you breathe outside the world of this film. Trust Sriram Raghavan to present a thriller where you cannot predict what’s going to happen next similar to what he did with Badlapur. All in all this is one heck of a film which will leave you breathless with tense situations and laughter. (Source: CSR VISION Team)

NOVEMBER 2018 NEW DELHI 51 GOVERNANCE WATCH

For the integrity of CBI, who is more responsible, The Director or The Government ?

52 NEW DELHI NOVEMBER 2018 SUBSCRIBE, READ & JOIN CSR MOVEMENT

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UNSUNG ‘S’heroes

DEEPA MALIK

This woman was diagnosed by a spinal tumor at an early age and had to undergo 3 spinal surgeries and 183 stitches between her shoulder blades in duration of 14 years. The treatment paralyzed her from the waist down, but this could not stop Deepa from achieving her dreams. She went on to become the first Indian women to bring home a medal at Paralympics and to add more to your shock she is also a Himalayan Biker.

Malavath Purna USHA CHAUMAR Shanoo Begum She hails from a very small village Usha was pushed into marriage at a Because of being a victim of in Telangana called Pakala but she tender age of 10, then she was forced very heavy domestic abuse, she has a very big achievement by her into Human Scavenging which she was devastated. But after her side. At the age of 13 she scaled did for countless husband’s death, she stood up for the highest mountain of the world years but was herself, completed her education i.e. Mt. Everest and thus became rescued by an and even learnt driving. She is the the Youngest Girl in the World to do NGO and after a First Female Uber Driver of India. this marvel. lot of hard work and dedication she managed to grab the prestigious post of the President at Sulabh International Social Service Organization.

Janki Goud Geeta Tandon Janki was born blind and was always thought that she Abused wife became a Bollywood Stunt women, this line would not be able to do anything in life. An NGO gave her completely summarizes the life journey of Geeta. She training in self-defense got married at the age of 15 and Judo. The training and was a victim of physical worked for her like a abuse; she ran away from that miracle and she became venomous marriage at the age of a pro at Judo. She has 20 and became a stunt woman won many medals for of bollywood. Geeta was also India at International a part of popular reality show Championships. “Khatron Ke Khiladi”.

(Source: CSR VISION Team)

54 NEW DELHI NOVEMBER 2018 CSR JOBS

Bajaj Electricals Ltd. (Mumbai) Saraswatii Global Pvt. Ltd (Jaipur)

Experience: 4 - 7 yrs Experience: 2 - 7 Years Education:Dy./ Any Asst. Graduate, - M Anyan Postgraduate-ager - CSR Any Manager CSR Education: Any Graduate, Any Postgraduate- Any Specialization Specialization Knowledge / Skills : Knowledge / Skills : • Corporate Social Responsibility • Detailing • Employee Volunteering • Corporate Social Responsibility • NGO, Sustainability • Sustainability • Social Work Contact details at: www.saraswatiglobal.com Contact details at: www.bajajelectricals.com

Skywings Advisors Private Limited Rohan Builders & Developers Pvt. Ltd. (Bengaluru) (Pune)

Experience: 0 - 5 Years Experience: 4 - 6 Years Education:Eld Anyer Graduate Care - SAnype Specialization,cialist- C MSWSR / MA Senior Executive -CSR Education: Any Graduate, MBA/PGDM - Any in Social Work Specialization, Marketing Knowledge / Skills : Knowledge / Skills : • Social Work, MSW • Social Service • Corporate Social Responsibility • Corporate Social Responsibilities • Elder Care • Community Development • Fund Raising • Non Profit Organizations • NGO, CSR Activities • Social Work, Corporate Citizenship • Field Work • Ngo Management, Program Management Contact details at: www.assuredjob.com Contact details at: www.rohanbuilders.com

(Source: www.naukri.com)

NOVEMBER 2018 NEW DELHI 55 LEADERSHIP TIPS

For Leaders and Aspiring Leaders

Be an Incredible Communicator If your actions create a legacy that inspires Communication is one of the fundamental leadership capabilities. So much is done through communication; it others to dream more, learn is how initiatives are launched, results are reported, and more, do more and become a plethora of things are done in between. Remember, more, then, you are an too, communication is a two-way street with listening as important as speaking. Great leaders listen incredibly well as excellent leader. part of their communication skills – Dolly Parton Be a Trusted Leader People do want to follow and accomplish great things. All else being equal, a trusted leader will get more from his Be Good at Dealing with people and have a stronger following. Be someone your Conflict people can trust. It is important to remember that it takes a A cornerstone of working effectively with people is being long time to earn trust; it builds over time. The flipside is that very good at dealing with conflict. The reality is that conflict you can lose it quickly. is going to happen. People think things should be done in different ways. No surprise. You should even expect it. The Make High-Quality Decisions trick is not to have conflict be counterproductive. Learn how Making decisions is one of the fundamental actions of an to successfully resolve conflict and harness the best ideas executive. And, the great ones make really good decisions. from your staff Making decisions is easy--heck, you can flip a coin to pick between two things. However, making quality decisions Effectively Get Work Done is much harder. Understand, reflect, and learn about your decision making process. Leaders need to make both quality Through Others and timely decisions Getting things done yourself is great, but it doesn’t scale very well. If you want to do big things, it requires effectively getting Ask Great Questions work done through others. One needs to become very good We’ve all seen it. You are in a meeting and someone asks a at delegating. Note: This can’t be about just getting items off great question that unlocks a situation. Funny thing is, many your plate. That is transparent and not being a great leader. If times, it is the same person who asks all the great questions. you say, “If you want it done, you must do it yourself,” stop. If you tend to ask questions, make sure they are really good You need to become better at delegating and having things questions. For a key meeting in the future, think of three good done through others. Each week, look at what you have to do questions to ask. and make sure you are delegating effectively. Figure out who is the right person to tackle specific tasks or projects.

(Source: CSR VISION team)

56 NEW DELHI NOVEMBER 2018 The Appointments Committee of the Cabinet has approved the following appointments:

has been appointed as ADG BSF, Ministry of Home Affairs, Government Surendra Panwar IPS (OR: 1987) of India.

has been given additional charge of Secretary (JS Level) Species Board, M.K Sundaram IAS (UP: 1997) Government of India.

has been given additional charge of Secretary, Ministry of Food & Ravi Kant IAS (BR: 1984) Processing Industries, Government of India.

has been given additional charge of Additional Secretary & Financial B. Anand IAS (TN: 1987) Advisor (AS&FA) Department of Science and Technology, Government of India.

has been appointed as Joint Secretary Department Animal Husbandry, J. Balaji IAS (AM: 2001) Dairying & Fisheries, Government of India.

has been appointed as DIG CRPF, Ministry of Home Affairs, Government S R Saravanan IPS (NL: 2000) of India.

has been appointed as Director General, Railway Protection Force, Arun Kumar IPS (UP: 1985) Railway Board in the Ministry of Railways Government of India.

has been given additional charge of Secretary Department of Ajay Prakash Sawhney IAS (AP: 1984) Telecommunication, Government of India.

has been given additional charge Chairman Agriculture and Processed Mrs. Anita Praveen IAS (TN: 1989) Food Products Export Development Authority (APEDA) Government of India.

has been given additional charge of Financial Advisor Ministry of Women Ali Raza Rizvi IAS (HP: 1988) & Child Development, Government of India.

has been given additional charge of Secretary Department of Food and Avinash K. Srivastava IAS (UP: 1982) Public Distribution, Government of India.

(Source: www.indianbureaucracy.com)

NOVEMBER 2018 NEW DELHI 57 Readers POST

Before CSR VISION, CSR processes CSR VISION has been my The Naggaro Cover story was were limited to Economists, companion since two months to beautifully done. It showed how CSR Businessmen and Policy makers know the CSR initiatives being should not be a burden to company but now all the technicalities are carried out in the world. Cheers to policies but a part of the company’s available for a common man to the Vision Group. working process. understand .

– Rajeev Parihaar, Nagpur – Tanupriya Mishra, Delhi –Raghav Chandra, Lucknow

CSR VISION was recommended by a friend to me, I was astonished to read a magazine publishing the social work done by corporate which in turn can motivate more companies.

– Deepak Vashisht, Delhi

I read a lot of business magazines but CSR Interview of Deepak Amitabh and such personalities allow us to look initiatives made by company are either not in the minds of such leaders to get motivated and learn new things. mentioned or in a very small space but kudos Thanks CSR VISION. to CSR VISION team for dedicating a whole magazine to it. – Abhinav Thakur, Indore – Moupiya Biswas, Pune

58 NEW DELHI NOVEMBER 2018 By 2020, India is set to become the world’s youngest country with 64 percent

of its population will in the working age www.essc-india.org group. Gap between supply, demand of well- trained employee is huge and it is growing Electronics Sector Skills Council of India (ESSCI) for skill development in electronics systems from design to manufacturing including service

Our Vision: Facilitate world class ecosystem for Industry oriented skill development in electronics sector.

Partners Research & Analysis Promoter Associa�ons • • LMIS (Labour Market • Associates Members Informa�on Sysytem) • Industry Stakeholders • NOS (Na�onal Occupa�on • Training Ins�tutes/ Standard) including Universi�es (Public & Private) Occupa�onal Mapping, Skilled • State Goverments Func�onal & Skill Gap Anaylsis. Training Accredia�on & Cer�fica�on Resource • Acquisi�on of knowledge • Streamline cer�fica�on & skills & competencies. Assessment framework Outcome based Trainings. • • Setup Centre of Excellence • Curriculum Design. • Training the Trainer • Training Delivery. ESSCI is also working with various schemes by GOI / State Govt

Benefits of ESSCI to the Industry Values Council will be a nodal body that will understand • Standardiza�on the training requirement are per NSQF framework. the skill requirements and would ensure ESSCI has created Na�onal Occupa�on Standards (NOS) & Qualifica�on development & delivery of world class skills. • Packs as per industry requirement. Assessment done as per Global Standards and Cer�fica�on. Reduced in-house training cost and abundant • availability of industry ready resources. • Training are outcome based and it gives the trainees livelihood opportunity. Improve produc�vity of resources. ESSCI has developed qualifica�on packs for poten�al �ob roles in Higher standards in delivering quality of Service as 14 Sub - Sectors of Electronics per NOS and delivery a mechanism for industry relevant training. Consumer Electronics | IT Hardware | Communica�on & Broadcas�ng | Passive Components | Solar Electronics | Industrial Electronics | PCB Assembly | Strategic Pla�orm for promo�ng CSR. Electronics | LED Ligh�ng | Automo�ve Electronics | PCB Manufacturing | Ac�ve Components | Medical Electronics | PCB Design

Promoted by Six Electronics Associa�ons Financial support by : N S D C National Skill Development Corporation

NOVEMBER 2018 NEW DELHI 59 Electronics Sector Skills Council of India, 422 Okhla Industrial Estates, Phase – III, New Delhi – 110020. Tel : +91-11-46035050 Fax: +91-11-26923440 | Email: [email protected] | Website: www.essc-india.org Postal Reg. No.: DL(S)-01/3409/2018-20 Date of Posting at NDPSO, 9/10 Same Month RNI No.: DELENG/2012/42212 Date of Publication: 6th of Same Month Total No. of Pages: 60

60 NEW DELHI NOVEMBER 2018