Ridesharing and the new trends in mobility 100€

25€ 25€ 25€ 25€ 100€

25€ 25€ 25€ 25€ People powered travel

Travel Search

Trusted Community Powering millions of city to city trips

Average trip is 350 km

60% are week-end travels Private Car Service/ On Demand Taxi

Scheduled On Demand City-to-City Same City – Brussels Tate Modern - London Zoo Community-based Distribution of labour Priced for Sharing (€6c/mile) Priced for Profit (€1-3/mile) A rapidly growing community 3rd Largest European ground website by online traffic

1. Voyages SNCF 1. Deutsche Bahn 2. BlaBlaCar 2. Flixbus 3. Thalys 3. BlaBlaCar

1. Trenitalia 1. Renfe 2. Italotreno 2. Alsa 3. BlaBlaCar 3. BlaBlaCar

Source: similarweb.com, Summer 2015 22 countries

NEW CZ/SL We have a broad appeal in the population

9% 29 Median Age other 47% over 30 y.o. 21% students 71% 40% 60% employed female male

Sources: BlaBlaCar Membership Database over 19 countries as of July 2015 + 2015 Trust Survey conducted by BIPE for BlaBlaCar 18 289 BlaBlaCar members surveyed over 11 countries 2 How and why is it happening? Join Stay Enjoy for the for the for the SAVINGS SHARING FREEDOM Repeat Passengers 54% versus First Timers: 54% join to save 5x feel more money cite social mobile motivations 80% 5.5x 25% “more cite ecological closer to affordable” motivations loved ones

Levels of Trust Strangers 1.0 Facebook Contacts 2.5 Neighbors 3.1 Colleagues 3.6 Friends & Family 4.7

2015 Trust Survey conducted by BIPE for BlaBlaCar // 18 289 BlaBlaCar members surveyed over 11 countries Levels of Trust Strangers 1.0 Facebook Contacts 2.5 Neighbors 3.1 Colleagues 3.6 Friends & Family 4.7 D.R.E.A.M.S. Profile 4.3

2015 Trust Survey conducted by BIPE for BlaBlaCar // 18 289 BlaBlaCar members surveyed over 11 countries D R E A M S

The Trust Framework by

DECLARED D R E A M S

The Trust Framework by

RATED D R E A M S

The Trust Framework by

ENGAGED D R E A M S

The Trust Framework by

Logged 1h ago Response rate: 98% ACTIVE D R E A M S

The Trust Framework by

MODERATED D R E A M S

The Trust Framework by

SOCIAL Creating trust: D.R.E.A.M.S

Declared Rated Engaged Active Moderated Social Optimising Idle Resources

1 million tonnes

less CO2 In the past 2 years

1.7 people 2.8 people ✓ Less emissions per car per car ✓ Less congestion ✓ Shared costs in in the BlaBlaCar community We fundamentally change travel behaviour

70% 50% 60% of BlaBlaCar members who % of drivers whom 30% discovered the service as a are also passengers 10% driver end up also using it as passengers Year 1 Year 2 Year 3 Global energy savings

In 2 years, BlaBlaCar ridesharing saved Enough energy to 500,000 = light Los Angeles tons oil equivalent for 1 year Thanks! Follow me! @nbrusson Follow me @rom1fau