THE HENKELL FREIXENET MAGAZINE EDITION 02 \ 2019

MERRY CHRISTMAS Our favourite holiday traditions around the world

PURE ADRENALINE PROSIEBEN IN CONCERT powered by Wodka Gorbatschow

WHERE IT’S AT THE SPANISH EXPERIENCE 2019 Bar Convent review WE TRAVELLED TO SEGURA VIUDAS IN SPAIN AND EXPLORED THE HEIGHTS OF THE VINEYARDS AND THE DEPTHS OF THE WINERY. JOIN US ON OUR TOUR AND FIND OUT WHAT IT TAKES TO MAKE A HIGH-QUALITY CAVA.

WWW.HENKELL-FREIXENET.COM DEAR READER, \ 2019

CELEBRATE 02 EDITOR’S NOTE EDITOR’S PEARLS

COME QUICKLY, I AM DRINKING THE STARS! WITH THESE WORDS, THE MONK DOM PERIGNON SET THE HISTORY OF ONE OF THE MOST EXQUISITE DRINKS IN MOTION, EXACTLY 350 YEARS AGO: SPARKLING WINE. WHETHER YOU PREFER , CAVA, PROSECCO, OR WHAT THE GERMANS CALL “SEKT”, IT IS ALWAYS THE “STARS IN THE WINE” THAT MAKE THESE PRODUCTS SO UNIQUE, DESIRABLE AND POPULAR THROUGHOUT THE WORLD. THIS FASCINATING INDUSTRY ALSO EXPERIENCED A VERY SPECIAL EVENT THIS YEAR: THE MARRIAGE OF TWO OF ITS OWN STARS, SO TO SPEAK: HENKELL & CO. GROUP AND GRUPO FREIXENET, NOW HENKELL FREIXENET.

In keeping with our motto, “Celebrate Life”, we would like to give consumers around the world, our customers in more than 150 countries and our brands many more magic moments like these. This is our incentive. After all, the “starry wines” that we ­produce increase our quality of life and help make all those magic moments unforgettable, be they great or small.

We hope you spend some enjoyable moments with this issue of PEARLS as well. Join us as we take a look behind the scenes at the Segura Viudas winery in Spain, find out how people around the world celebrate Christmas, drop by the Pop-Up Sektmanufaktur at the KaDeWe in Berlin, discover our new products and go on tour with Henkell Piccolo.

I wish you a peaceful Advent season, a merry Christmas with your family and friends and a happy and healthy New Year.

Kind regards, Dr Andreas Brokemper Spokesman of the Management Board of Henkell Freixenet

LIFE2 3 \ 2019 02

P. 6 PORTRAIT: SEGURA VIUDAS The Spanish experience CONTENT PEARLS P. 20 RECIPES: LACED CAKES What s Inside Delicious baked treats PORTRAIT: SEGURA VIUDAS 6 DO IT YOURSELF: FÜRST VON METTERNICH ADVENT DECORATION 36

WORLDWIDE: CHRISTMAS AROUND THE WORLD 14 BLOGGERS: HENKELL SPARKLE PARTY 38

ON TOUR: THE POP-UP SEKTMANUFAKTUR AT THE KADEWE 18 TIPS: SPARKLING TIMES – SPARKLING WINE CRASH COURSE 40

RECIPE: LACED CAKES 20 GLOBAL: GLOBAL TRAVEL RETAIL IN CANNES 42

TREND: IS EVERYTHING COMING UP ROSÉ FOR PROSECCO? 24 CANADA: MIONETTO COCKTAIL COMPETITION 46

PARTY: PROSIEBEN MEETS WODKA GORBATSCHOW 28 GOLD LABEL: OUR AWARD-WINNING PRODUCTS 48

ONLINE: PICCOLO ON TOUR 30 NEW: SCHLOSS VERMOUTH 50

ON TOUR: BAR CONVENT BERLIN 34 PREVIEW AND IMPRINT 51

P. 28 PARTY: P. 34 P. 42 PROSIEBEN MEETS ON TOUR: GLOBAL: ­WODKA GORBATSCHOW SHAKE IT, MIX IT, DRINK IT ON TOUR The TFWA trade fair in Cannes Partying in Berlin Bar Convent in Berlin

4 5 \ 2019 02 WITH A TRAILER FULLY FULLY TRAILER A WITH – , TONI DOMENÈCH, PRODUCT MANAGER AT SEGURA SEGURA AT MANAGER PRODUCT DOMENÈCH, TONI , ” AND INVITES US TO TRY THE GRAPES ON THE SPOT. SPOT. THE ON GRAPES THE TRY TO US INVITES AND – GREEN GRAPES THAT GLOW IN THE LIGHT OF THE SPANISH SUMMER SUN. SUMMER SUN. SPANISH THE OF LIGHT THE IN GLOW THAT GRAPES GREEN - THE GRAPE HARVEST STARTED ABOUT A WEEK AGO WEEK A ABOUT STARTED HARVEST GRAPE THE IN THE DISTANCE, THE FAINT CHUG OF AN ENGINE BREAKS THE SILENCE AND GRADUALLY DRAWS NEAR. DRAWS GRADUALLY AND SILENCE THE ENGINE BREAKS AN OF CHUG FAINT THE DISTANCE, THE IN LADEN WITH YELLOW WITH LADEN VIUDAS, SHOUTS ACROSS THE YARD YARD THE ACROSS SHOUTS VIUDAS, AS OUR GAZE LINGERS ON THE ORIGINAL BUILDINGS THAT HOUSE THE SEGURA VIUDAS WINERY AND AND WINERY VIUDAS SEGURA THE HOUSE THAT BUILDINGS ORIGINAL THE ON LINGERS GAZE OUR AS THE SURROUNDING GRAPE VINES, A SMALL TRACTOR EVENTUALLY PULLS UP UP PULLS EVENTUALLY TRACTOR SMALL A VINES, SURROUNDINGTHE GRAPE “

6 7 SUNNY THE LIFE SIDE OF These small grapes of the Xarel.Io variety melt in your mouth and taste pleasantly sweet. “Xarel.lo is considered the most characterful grape in Catalonia. It ripens early and is one of the most important grapes in the manufacturing of Cava”, says Toni on his way to the first quality control that the grapes now have to pass before they are unloaded and \ 2019

crushed to make juice. 02

“AT THE BEGINNING OF THE PROCESS, WE CHECK THE GRAPES’ SUGAR CONTENT, AMONG OTHER FACTORS”,

explains Toni and warmly greets the other waiting viticulturists

with a handshake. Gradually, more and more small tractors COMPANY PEARLS reach the yard of the Cava winery, which is located about a forty-minute drive from the outskirts of Barcelona.

“I was born here, in Torrelavit. I’ve known many of the ­viticulturists since my childhood”, Toni laughs and adds,

“FOR US, TREATING OUR VITICULTURISTS WITH RESPECT AND FOSTERING A FRIENDLY, HOMELY ATMOSPHERE IS IMPORTANT. MOST OF THEM HAVE BEEN ASSOCIATED WITH ­SEGURA VIUDAS FOR DECADES. WE TRUST EACH OTHER IMMENSELY.”

8 9 Along with Xarel.lo, the and white is particularly popular. It’s a great and active way to find out grape varieties are the most important foundation for everything there is to know about Sigura Viudas and what manufacturing high-quality Cava. Like Freixenet, the Segura makes us unique.” Viudas winery is located in the middle of Penedès, the most significant wine region in Catalonia in the north-east of ONE IMPORTANT ASPECT IS THE COMPANY’S \ 2019

Spain. The entire area comprises more than 30,000 hectares CONTINUOUS DEVELOPMENT – ESPECIALLY 02 of vineyard area. Ascending from the coast, the soil in this WHEN IT COMES TO SUSTAINABILITY AND area is divided into the zones Baix Penedès, Mitja Penedès ENVIRONMENTAL PROTECTION. and Alt Penedès. For this reason the winery, which was founded by Manuel “OUR REGION IS CHARACTERISED BY A Segura Viudas in 1957 and was purchased by the Freixenet COMPANY SEGURA VIUDAS ­MEDITERRANEAN CLIMATE THAT YIELDS family in 1982 / 83, has completely done without pesticides ­PARTICULARLY AROMATIC WINES. for the past fifteen years, to name just one example.“ We’ve PEARLS seen a variety of species return to our vineyards as a result, HAS HUGE The Segura Viudas winery owns around one hundred which is a good sign and confirms our actions. We also hectares of land, covered with pine and olive trees as well operate our own water treatment plant on our premises. POTENTIAL AND WE as with grape vines, which are around thirty years old on At Segura Viudas, we aim to establish a way of working that average. In the next forty to fifty days, we will harvest and is one hundred percent organic, and soon”, says Toni. process around one million kilograms of grapes”, explains To achieve this goal and manufacture high-quality WILL MAKE EVERY Toni as he looks out onto the vineyards, which are open to Cavas that are in demand throughout the world, around visitors as well. Every year, around 3,000 people come to 150 ­people are hard at work at Segura Viudas alongside EFFORT TO BE A Torrelavit to find out more about Segura Viudas and the Toni and Silvia – in manufacturing, administration and traditional Cava manufacturing process – with a rising logistics. Every year, up to seven million bottles leave the tendency. “We offer visitors various ways to discover and original buildings that house the winery, the cellars of which REFERENCE POINT get to know the winery”, says Silvia Ros, PR Manager at ­currently store more than twice that amount. IN GLOBAL WINE Segura Viudas. “Our guided e-bike tour of the vineyards TOURISM.

Pedro Ferrer, Vice President, CEO and CTO, Grupo Freixenet

10 11 “SEGURA VIUDAS IS POPULAR, AND NOT JUST IN SPAIN. WE EXPORT SEVENTY PERCENT OF OUR BOTTLES ABROAD, EVERY YEAR. TRADITIONAL

Our most important markets are the USA, Canada, Japan, \ 2019

WINERY TOUR 02 Belgium and the Netherlands”, explains Toni on our walk through the large, tunnel-like cellar system that spans three hectares and in which the Cava quietly ferments here If you’ve always wanted to know how wine and Cava in the dark. are made, this is the right tour for you. This tour takes “Our assortment comprises five different wines and seven you to the heights of the vineyards and the depths of different Cavas. Our premium product is our Reserva the Segura Viudas wine cellars. A tasting including a Heredad, which is one of the world’s top sparkling wines”, small breakfast rounds off the experience. says Silvia and shows us an elegant, green bottle with a COMPANY PEARLS solid iron base, which makes this Cava stand out from the rest of the range visually, as well. It takes at least nine months until the “second fermentation” in the bottle has been completed; ­after fifteen months, the Cavas are classified as Reserva, after thirty months as Gran Reserva – like the Reserva Heredad, for example. Regardless of how long the bottle fermentation takes, once it has been completed, the riddling of the bottles starts. This process CULINARY ensures that the yeast slowly settles in the neck of the bottle, where it freezes and is then removed by opening the TOUR bottle. Finally, the Cava ­bottles are topped up with liqueur d’expédition, a sweet liquid, and then corked before they make their way to customers around the world. If you love wine, Cava and good food with a regional touch, then you can’t afford to miss this tour. After AS WE STEP BACK OUT INTO THE DAYLIGHT, exploring the vineyards and wine cellars, a small, A FEW TRACTORS ARE JUST LEAVING THE Spanish brunch awaits you, including a wine and WINERY’S YARD. Cava tasting.

The steady chug of their engines disappears into the ­vineyards, where more grapes await harvest. “See you tomorrow”, Toni calls after the viticulturists – and waves goodbye with a smile. NATURE TOUR

This tour is one of the most active tours we offer. Lace up your hiking boots and enjoy a short and easy hike through the vineyards. Alternatively, you can discover the Mediterranean landscape on e-bikes, which we also offer on this tour. Before you return to the original buildings that house the Segura Viudas winery for a guided tour of the wine cellars, we offer a small picnic and refreshments in the vineyards. The tour ends with a traditional breakfast including a Cava tasting.

FOR FURTHER DETAILS, PLEASE VISIT WWW.SEGURAVIUDAS.COM 12 13 ARGENTINA \ 2019

In Argentina, Christmas is in summer! The holiday resembles European 02 Christmas Christmas traditions, however, there are a few differences. Christmas trees are usually put up on 8 December, along with other Christmas decorations such as mangers, wreaths and garlands. On Christmas Eve, many families go to church and then eat together, until midnight, when the Christ JUST THE FAMILY Child brings presents. The holiday often closes with fireworks and paper lanterns WORLDWIDE PEARLS that ascend into the sky. Another typical For us, Christmas is traditionally a family holiday. The whole family comes tradition takes place on 6 January. together – grandparents, parents, siblings, nieces and nephews... And as Children put their shoes outside the door it is summer, with extremely long and hot days, we usually get together at the night before and find them filled with 6 pm. We start the celebration with refreshing drinks for the adults whilst presents in the morning. the children enjoy a dip in the pool. Before dinner, we take the official Christmas picture and sing songs in English, German, Spanish and Hungarian, accompanied by the piano and guitar. After we have opened our presents and enjoyed dinner, we go outside at midnight and watch the fireworks and paper lanterns that light up the night.

Marc Woerner Recasens, Brand Development, Latam AUSTRALIA

Christmas is celebrated in summer here, as well. But that doesn’t stop people from putting up wintry decorations, including snow and sledges as well as magnificent light installations. Carols by Candlelight: In many cities, people come together to sing carols by candlelight. At the NO MATTER WHEN AND WHERE larger events, they are joined by renowned YOU CELEBRATE CHRISTMAS: artists, who perform for the crowd. Gifts are TRADITIONS BELONG TO THE MEXICO ON THE BEACH exchanged on Christmas Day, and dinner HOLIDAYS, THE SAME WAY A includes either Christmas Pudding or a traditional Australian Christmas dessert: GLASS OF SPARKLING WINE In Mexico, the Christmas festivities start on 16 December, with Las We tend to have one year at home with all the family on the back deck. Pavlova, a meringue-based cake with whipped Posadas. A posada reenacts Mary and Joseph’s search for a place Last year we had 25 people. Every alternating year, we go down to the BELONGS TO A TOAST. WE SPOKE cream and fruits. TO OUR COLLEAGUES AROUND to stay for the nativity of Jesus. Participants sing the posada song beach. We love going down to the beach, no fuss, no frills, just chill. Most in two groups, with one group asking for a room at the inn, and the Aussies head to the beach around this time of year. But who knows, THE WORLD TO FIND OUT MORE other answering. The last posada is held on Christmas Eve. Piñatas maybe we will celebrate a more traditional Christmas one year in Austria, ABOUT THE MOST FESTIVE also play an important role at Christmas time. Piñatas are made as my wife would love to see the Christmas markets, even though we are of papier mâché that is filled with sweets and then hung up by a not used to the cold during Christmas. INTERNATIONAL HOLIDAY ­TRADITIONS. SO LEAN BACK, string. Children are blindfolded and then try to hit the Piñata with a stick to make the sweets fall out. Mexicans celebrate Christmas on Seán Shortt, Director Sales & Marketing, Wingara ENJOY THE READ, AND MOST OF Christmas Eve. At midnight, they lay Baby Jesus in the manger, and ALL: HAVE A MERRY CHRISTMAS! then open their presents. 14 around the 15 world \ 2019 JAPAN 02

Even though Christmas is not an official holiday, Christmas parties are immensely popular in Japan, ­especially among friends and

colleagues. The parties include WORLDWIDE PEARLS giving gifts as well as a white Christmas cake, often garnished with strawberries. Christmas Eve is a great ­opportunity for a lot of couples to get to know each other, go on a SPAIN very ­special date and give each other presents. They also enjoy taking a Large parts of Spain primarily celebrate on walk through the streets adorned with 6 January, which is also the day on which Christmas decorations. children are given their presents. Christmas preparations start in December, with the holidays themselves starting on 24 December. This is the day on which the extended family will come together for a ­traditional evening meal, which includes a Spanish dish called Turrón. The families also often go to Mass together. BRAZIL GOOD DEEDS Here, Christmas is celebrated in the middle of summer. Which is possibly In Spain, the Three Wise Men traditionally bring the children their presents, why Brazil decorates palm trees as not Santa Claus. At Freixenet, we follow this tradition and cooperate with well as traditional Christmas trees. The a charity that looks after adults in need. Since 2013, we have been working bay of Rio de Janeiro is home to the with Arrels, a foundation that offers support to homeless people. And, world’s largest floating Christmas tree. An like the children in Spain, the homeless people write a list of what they’d elaborate firework display at midnight is like for Christmas as well. The charity then passes these wish lists on to one of the highlights on Christmas Eve, us – and we give gifts to people in need. Every year, it is a pleasure to take which is spent celebrating merrily with part in this campaign. Freixenet even has a special team dedicated to this lots of elaborately cooked food. When project. We love being able to give people in need a wonderful Christmas. it comes to decorations, mangers play a huge role. Marta Raventos, PR Manager, Freixenet

Christmas

16 17 around the world The Menger-Krug base wines were disgorged (i. e. the yeast Once the sparkling wines had been freshly disgorged, was separated from the wine) live in front of the KaDeWe visitors were offered a taste on the spot – a brand-new audience. and unique experience for many visitors and KaDeWe employees alike. And whilst our guests enjoyed tasting the “IN THIS TINY AREA, WE CREATED A TRUE freshly ­disgorged sparkling wines, they were also extremely EXPERIENCE FOR THE SENSES”, interested in the direct sensory comparison to the finished

Cuvées (with added dosage). \ 2019 02 Kira explains and adds, “We wanted to use the promotion space to offer a very special experience that perfectly fits “OUR TIME AT THE KADEWE WAS VERY INTHE POP -UP SEKTMANUFAKTURHIGH AT THE KADEWE this target group with its high appreciation of culinary ­REWARDING. delights. The Pop-Up Sektmanufaktur allowed us to create a captivating­ mixture of experiencing the brand on the The cooperation across departments was excellent – ­for WHAT GIVES SPARKLING WINE one hand, and, on the other, gaining knowledge on the which we would once again like to thank everyone ITS BUBBLES? WHAT DOES ­manufacture of sparkling wine based on traditional bottle involved – and we are already looking forward to the Pop-Up ON TOUR ON PEARLS ­DISGORGING MEAN? AND WHAT fermentation. This interactive experience brought us face- Sektmanufaktur’s next assignments,” says Kira. to-face with our visitors, meaning we got to see the many DOES SPARKLING WINE TASTE ­enthusiastic faces, and it also resulted in positive sales LIKE STRAIGHT AFTER THE YEAST numbers for the finished Menger-Krug sparkling wines. We HAS BEEN REMOVED? THESE were delighted to see how well our concept worked at the WERE JUST SOME OF THE MANY KaDeWe.” QUESTIONS SURROUNDING SPARKLING WINE THAT VISITORS ASKED AT THE POP- UP SEKTMANUFAKTUR AT THE KADEWE IN BERLIN. AND WE WERE HAPPY TO ANSWER.

For two weeks, the food department of this popular and long- established department store became the new workplace of oenologist Kira Schnürer, Head of the Sektmanufaktur at Henkell Freixenet, and her team. “We developed a unit in KADEWE cooperation with bulthaup that includes an integrated cooling bath and a workstation for removing yeast, and were offered the opportunity to set it up in the promotion space in the still The Kaufhaus des Westens, which translates to and sparkling wine area, right next to the wine bar. “­Department Store of the West” and is known as KaDeWe for short, is both the most well-known WHICH TURNED OUT TO BE THE IDEAL department store in Germany and one of the PLACE FOR THE POP-UP SEKTMANUFAKTUR, most popular sights to see in Berlin. Every day, AS ­CUSTOMERS TAKING THE ESCALATORS up to 50,000 visitors fill the sales rooms in the TO THE SIXTH FLOOR BASICALLY WALKED Tauentzienstraße – twice as many in the days leading STRAIGHT INTO OUR STAND AND COULDN’T up to Christmas. The KaDeWe is particularly renowned REALLY MISS US”, for its exclusive fashion and luxury brands, and for a food department that is second to none. The store says Kira, fondly remembering the past July. Despite outside opened in 1907 and is one of the largest department temperatures of up to 40 degrees Celsius, the pop-up drew stores in Europe with a sales area of 60,000 square throngs of visitors who all wanted to find out more about metres. The food department ranks second in global how sparkling wines are made. comparison, due to its sheer size and offer.

Whether shoppers prefer the finest fish and meats, exotic fruits and vegetables, selected cheeses, the best chocolates or exquisite sparkling wines: The KaDeWe has something for every gourmet and connoisseur.­ 18 DEMAND19 FROSTING MULLED WINE WITH CUPCAKES CHOCOLATE SPICED Protein 8 g, fat 29 g, carbohydratesProtein fat29g, 8g, 54g Approx. 1,970 kJ,470kcal perserving. Preparation timeapprox. 13/4 hours.

Method 4. 3. 2. 1. fan: 150° C / gas:2).Remove cupcakesfrom theoven andleave to cool. the cases.Bakefor approx. 20minutes inapre-heated oven oven: C / (electric 175° powder andgingerbread spicesandstirinwiththedough. cream, 50mlMederaño wine,orange mulled zest andjuice,mix.Mixflour, cocoa heat. Coverheat. withclingfoil andallowto cool. wine. Bringmixture to theboilandsimmerfor approx. 1min.Remove thepanfrom the 5 min.Mixstarch and2tbspcoldwater untilsmooth,thenaddto the boilingmulled for approx. 20minutes. Garnishwithcocktailcherriesanddriedorange slices to serve. withmelted andpipeonto chocolateopen nozzle themuffins.Drizzle and coolinthefridge over apanofsimmeringwater. Fillthemulledwinefrosting into apipingbagwithround wine mixture into thebuttercream. Roughly chopthe darkchocolateand meltinabowl inamixingbowl.Addsugar,Whisk theeggs vanilla sugar, salt, oil,sour milk, In apan,simmer300mlMederaño wineover mulled alowheatfor approx. Line a12-holemuffintray withthepaperbakingcases.Dividedoughinto Using anelectricmixer, whiskbutter andicingsugaruntilcreamy. Foldthemulled

Ingredients Zest andjuiceof1organic orange Slices ofdriedorange to garnish 350 mlMederañowine mulled 1/2 tspgingerbread spices

12 paperbakingcases 150 gdarkcouverture 2 tbspcocoapowder 12 cocktailcherries 50 ml sunflower oil 50 mlsunflower 1 tbspsourcream 125 gbrown sugar 16 gvanilla sugar 100 gicingsugar 3 eggs (size M) 3 eggs A pinchofsalt 2 tbspstarch 250 gbutter 225 mlmilk 250 gflour chocolate Cling film Makes 12:

02 \ 2019 Ingredients NAKED BATIDA Makes 12: MINI BABA AU RHUM 100 g butter 250 ml milk Preparation time approx. 1 3/4 hours. 21 g yeast Approx. 1940 kJ, 470 kcal per serving. Protein 7 g, fat 20 g, carbohydrates 63 g 225 g + 2 tbsp sugar Salt 500 g flour DE CÔCO-CAKE 100 ml Pott rum 3 apricots WITH APRICOTS 1 tbsp clarified butter 200 g cream 1 tbsp icing sugar Red currants Flour to dust the working surface WITH PINEAPPLE, Fat to grease cases AND WHIPPED Ingredients Makes approx. 14: 50 g + 500 g butter POMEGRANATE 1 vanilla pod 125 g sugar Preparation time approx. 3 hours. 4 eggs (size M) Approx. 3,520 kJ, 840 kcal per serving. Protein 14 g, fat 61 g, carbohydrates 69 g 16 g vanilla sugar CREAM 100 g flour 60 g starch 8 g baking powder AND CHOCOLATE 1 tin (235 g) pineapple 1 pomegranate 250 g + 100 g white chocolate 200 g cream 50 ml Batida de Coco WINE.COM

- 150 g icing sugar 1 baby pineapple White chocolate chips and coconut to garnish Preparation time approx. 1 1/2 hours. Cooling time approx. 3 hours. Baking parchment Approx. 1,630 kJ, 390 kcal per serving. Protein 14 g, fat 20 g, carbohydrates­ 34 g SPARKLING - MY All recipes are available at at available are All recipes Ingredients Makes approx. 6: BANANA TARTS WITH A 200 g ground almonds 100 g flour 1 egg yolk (size M) 325 g sugar 150 g softened butter 3 sheets of gelatin LIME AND SPARKLING 1 organic lime 200 g mascarpone cheese 200 g cream cheese 75 g icing sugar 325 ml Henkell Trocken 200 g cream WINE CREAM TOPPED 3 small bananas 2 tbsp pistachio kernels Dried peas for pre-baking Lemon balm to garnish Fat to grease cases Baking parchment WITH SPARKLING WINE22 SYRUP 23 \ 2019

IS EVERYTHING­ 02 INHALT PEARLS COMING UP

ROSÉ FOR

UP TO AROUND A DECADE AGO, THERE WERE NO CLEAR PROVISIONS ON THE CONDITIONS UNDER WHICH A PRODUCT COULD BE SOLD AS A PROSECCO.

PROSECCO24 25 This means that ten to fifteen percent of the wine has to be pressed from Pinot Noir grapes”, says Alessio Del Savio, summarising the most important specification. This should

WHAT DOES finally enable manufacturers to use the Prosecco category \ 2019 02 “DOC” MEAN? to satisfy the increasing demand for rosé products as well, something currently reserved for still and sparkling wines. “For Mionetto, this category expansion represents DOC is a designation of origin for Italian wines. a great ­opportunity – and means even more diversity for DOC stands for “Denominazione di origine our port­folio”, comments Alessio Del Savio on the ongoing controllata”. This area is located in Veneto, in discussion, which still awaits a definite conclusion. the five provinces of Treviso, Venice, Vicenza, Padua, Belluno and the four provinces of the Friuli Venezia Giulia region (Gorizia, Pordenone, Triest and Udine).

VALDOBBIADENE

“Prosecco was the name for a white grape variety – nothing WORLD HERITAGE SITE more and nothing less”, remembers Alessio Del Savio, ­Management ­Committee Spokesman at Mionetto, and adds, “Eventually, in the ­summer of 2009, the grape variety was Quite unrelated to the discussion on rosé Prosecco, this summer marked the termed Glera. Since then, at least 85 % of the grapes used ­announcement that the hills between Conegliano and Valdobbiadene in the north- for producing a Prosecco have to be of this grape variety. The east of Italy are now a UNESCO World Heritage Site. In this region, in which Mionetto cultivation area, the locations for ­manufacturing and bottling Prosecco literally has its roots, the winemakers’ work shaped the landscape over the as well as the packaging have also since been clearly defined.” course of centuries. It is characterised by the thousands of grape vines that grow on But despite strict regulations, Prosecco has once again been a the steep hillsides. The entire region offers numerous other sights that are also worth topic of discussion in the industry in the past two years. a visit:

“ THIS IS BECAUSE OF THE CONTINUING ROSÉ ABBEY OF SANTA MARIA IN FOLLINA TREND”, EXPLAINS PAOLO BOGONI, CHIEF The former Cistercian abbey in the municipality of Follina is MARKETING OFFICER, MANAGEMENT BOARD situated beside the Soligo river. In the past one hundred years, EXECUTIVE AT ­MIONETTO. the building has been elaborately renewed and restored. The late Romanesque cloister is thought to be one of the most beautiful Even though various wineries already produce rosé Spumante, cloisters Italy has to offer and is definitely well worth a visit. users are hard pressed to find one with an official DOC label. This label designates the cultivation area, which in turn VILLA DI MASER comprises nine provinces in the Italian Veneto region. In May Villa di Maser is also known as Villa Barbaro. This impressive building, which was this year, the DOC Consortium­ finally decided to expand the planned and constructed between 1554 and 1558, is situated about 10 kilometres from category – to the delight of most Prosecco manufacturers. Valdobbiadene, on a gentle hill with a great view of the region. As the villa is privately owned, admission is only ­possible during opening times. “SUBJECT TO EU APPROVAL, WE EXPECT A ­SPUMANTE VARIETY OF ROSÉ PROSECCO DOC THE CANOVA MUSEUM AND CAST GALLERY TO BE AVAILABLE FROM 2020 OR 2021 ONWARDS. The Canova Museum and Cast Gallery is situated in the small town of Possagno and is home to the largest collection of models by Italian sculptor Antonio Canova. Besides a tour of the museum, visitors can also view the artist’s birthplace.

27 \ 2019 02 WelcomePROSIEBEN IN CONCERT POWERED BY WODKA GORBATSCHOW and famous artists is the perfect opportunity for the brand to enter the music scene and with it, a highly emotional environment that loves to party. As the very first song began, there was no

­holding back – German rapper KONTRA K started On this Saturday evening at the end of FEIERN PEARLS his show at the Columbiahalle in Berlin with his ­September, fans enjoyed an exclusive concert song “Adrenalin”. Hundreds of fans sang along, and an after-show party with delicious Wodka danced and partied like there was no tomorrow – Gorbatschow drinks. And as if winning concert no small feat in a location that normally has tickets wasn’t enough, they got to try their luck room for an audience of several thousands. again, at the Wodka Gorbatschow Claw Crane, Great musicians in an intimate setting – and where they could grab various branded give- concert tickets that are not for sale, but only go aways. All in all, pure adrenaline. to contest winners: This is both the concept of the PROSIEBEN IN CONCERT series and the secret of its success. Powered by Wodka Gorbatschow, this co­ operation with German TV channel ProSieben to the club28 29 \ 2019 02 ONLINE PEARLS

POST A PHOTO PICCOLO NSTAGRAM TO I H HASHTAG WIT #PiccoloOnTour FOR A CHANCEI NTO ON W S! 1 OF 3 FULLY LOADED PICNIC BASKET Must be legal drinking age. No purchase necessary. Enjoy Responsibly. TOUR

AS PART OF THE FIRST INTERNATIONAL HENKELL ­PICCOLO CAMPAIGN, THIS SUMMER WE ENCOURAGED ­CONSUMERS TO TAKE PICTURES OF THEIR FAVOURITE DRINK WHEREVER HENKELL PICCOLO WAS A PART OF THEIR LIVES. THE ­CAMPAIGN WAS SUPPORTED BY AN ­EXTENSIVE ­PACKAGE OF ­COMMUNICATIONS

HENKELL Piccolo on Tour ­MEASURES – FROM PUBLIC RELATIONS 1.7" x 3.97" Diecut Sticker AND PROMOTIONS IN STORES TO ­CO­OPERATIONS ON SOCIAL MEDIA AND WITH INFLUENCERS.

CLIENT Mark Anthony Wine & Spirits FILENAME 2256_Henkell_Piccolo_On-Tour_Sticker.ai CREATED May 31, 2019 BC V3C 2S5 1475 Eastern Drivem, MODIFIED n/a oquitla ort C 0928 P .840. tel 778 aertdesign.com dave@van 30 31 “HENKELL PICCOLO’S COMPACT SIZE \ 2019

OF JUST 0.2 L MAKES IT A PERFECT 02 COMPANION FOR TYPICAL SUMMER MOMENTS – HOLIDAYS, A GIRLS’ DAY OUT IN THE PARK AND OPEN-AIR CONCERTS.

One of our campaign goals was to position and promote Henkell as a sparkling wine lifestyle brand in this exact environment”, says Catherine Gärtner, Corporate Communications & PR at Henkell Freixenet, providing context on the campaign. “To date, the campaign has reached several hundred thousands of people around the world, and many shared their Henkell Piccolo moments on Instagram and other social media channels, using the #PiccoloOnTour hashtag”, adds Vanessa Lehmann, International Marketing and PR Manager at Henkell Freixenet, visibly pleased with how things CANADA have gone. Even though the campaign finished in — Campaign period: August and September 2019 most countries some weeks ago, it is just about to — Cooperations with 15 micro-influencers launch on the other side of the world: — In-store promotions: Stickers on Henkell Piccolo bottles — Prizes: Henkell picnic baskets – bursting with amazing surprises AUSTRALIA instagram.com/henkellca

— Campaign period: December 2019 to February 2020 — Cooperations with micro-influencers — Prizes: Personalised luggage tags, travel voucher worth 1,000 AUD

instagram.com/henkellau

“WE ARE REALLY LOOKING FORWARD TO RUNNING THE CAMPAIGN IN AUSTRALIA.

GERMANY We are cooperating with several micro-­ influencers – which proved to work really well — Campaign period: June to August 2019 in Canada. We can’t wait to find out how and — Cooperations with bloggers and micro-influencers MONTENEGRO where Henkell Piccolo goes on tour with our — Media cooperations and touchpoint sampling consumers down under”, says Vanessa. — Campaign period: July and August 2019 — Prizes: A travel voucher worth € 2,000 and Henkell — Prizes: A weekend trip to Petrovac, an exclusive prize packages dinner for two, Henkell air mattresses and Henkell instagram.com/henkell Trocken products

instagram.com/henkellme

32 33 \ 2019 02 INHALT PEARLS

FROM 7 TO 9 OCTOBER, HENKELL ­FREIXENET ­IMPRESSED VISITORS AT THIS YEAR’S BAR ­CONVENT IN BERLIN WITH MANGAROCA BATIDA, CARDENAL MENDOZA AND OTTO CRAFT KORN.

At the world’s largest trade fair for the bar and spirits industry, visitors tried our cocktails with that certain coconut-something and Korn-based signature drinks, and discovered the perfect culinary combination of cigars and chocolate. Once again, over 10,000 visitors – among them bartenders, bar owners and distributors – flocked to STATION Berlin and the neighbouring Kühlhaus, making this event an outstanding success. SHAKE IT, MIX IT, MIX IT, IT, SHAKE DRINK IT

34 35 Advent \ 2019

AS THE ADVENT SEASON APPROACHES, WE ONCE AGAIN ASK 02 OURSELVES: HOW SHOULD I DECORATE THE HOUSE THIS YEAR?

IF YOU’RE PLANNING ON MAKING YOUR OWN DECORATIONS, WE HAVE A VERY SPECIAL DIY TIP FOR YOU. ALL YOU NEED TO MAKE THESE VERY SPECIAL ADVENT LIGHTS ARE FOUR OF OUR ELEGANT, MATT BLACK FÜRST VON METTERNICH ­SPARKLING WINE BRUT BOTTLES, A FEW OTHER MATERIALS AND A BIT OF CREATIVITY. deco­rations Step 1 Remove the labels from four empty bottles. This is extremely easy if you soak the bottles in water. Once the labels have been removed, wipe the bottles with a damp cloth and leave to dry. Step 2 Using a special paint marker for glass surfaces, OUR TIP: first outline the numbers one to four on the bottles, drawing one number on each, and then HOST A DIY EVENT WITH YOUR BEST à la Fürst von colour them in. Leave to dry again. ­GIRLFRIENDS AND ENJOY THE BOTTLES’

­CONTENT. IT’S SURE TO TURN PREPARATIONS­ Step 3 INTO A SPARKLING EXPERIENCE. AND As soon as the bottles are completely dry, put YOU’LL HAVE THE EMPTY BOTTLES FOR THE candles into the bottlenecks and add other decorations. And as always, the only limit is your imagination. We chose eucalyptus, sage and silver ­DECORATIONS TO BOOT! accessories to complement our decorations. This For more DIY tips, visit creates an elegant Christmas atmosphere, and it smells incredible, too! MY-SPARKLING-WINE.COM

Metternich36 37 RESTAURANTS, BARS, GALLERIES, CLUBS AND PUBS: WHEN IT COMES TO GOOD FOOD, DRINKS AND ­PARTYING, KING STREET WEST IS THE HEART OF TORONTO – MAKING IT THE PERFECT PLACE FOR AN EX­CLUSIVE HENKELL SPARKLE PARTY.

In mid-July, the big day finally arrived: Fifty bloggers accepted our brand’s invitation and spent an unforgettable evening, Henkell-style. Our guests mingled with celebrities such as Real Housewives star Jana Webb, sommelier and TV presenter Angela Aiello and Kelly Samuel, founder of social media agency Qode Social. Surrounded by gold-shimmering balloons, masks, hats and Piccolo and Magnum bottles, our guests spent a thrilling evening that provided a lot of culinary highlights. Whilst celebrity cook Charlotte Langley whipped up the appetizers – such as fresh oysters with Henkell Trocken foam – the Pink Bubble Bowl, invented by Jack Astor’s and one of Canada’s favourite drinks made with Henkell Rosé was served. Violinist Sara Phina provided additional­ entertainment and played all night long – decked in Henkell colours, of course.

“THE HENKELL SPARKLE PARTY WAS AN ALL AROUND SUCCESSFUL EVENING. OUR GUESTS GOT TO EXPERIENCE THE BRAND AND THE EVENT DEFINITELY Sparkling wine at its best RAISED BRAND AWARENESS. We are delighted that so many guests partied with us THE HENKELL SPARKLE PARTY and shared their experience with their followers”, says ­Gianmaria Bottos, Area Manager Canada, happily reviewing the event.

38 39 \ 2019

“SEKT” PROSECCO 02 ... is the most popular designation for quality sparkling ... is a sparkling wine category with a protected wines in Germany and also denotes wines that have ­designation of origin. Sparkling wines made of the Glera been refined in a second fermentation. Before they grape variety, which grows in nine provinces in Veneto in can be delivered, these sparkling wines have to ­mature the north of Italy, are the only ones allowed to carry the for at least six months. Fresh and fruity Henkell Prosecco DOC name. They are available as Spumante Trocken and our premium sparkling wine, Fürst von and Frizzante, the latter of which sparkles slightly less. Metternich Sparkling Wine Extra Dry, are ideal for a Our flavourful Prosecco Spumante Mionetto DOC Treviso INHALT PEARLS toast on any occasion. Brut is made in the province of Treviso.

BIKINI BERLIN GANT TRAINER This snow-white trainer by Bikini Berlin CHAMPAGNE shines with its subtle, gold highlights. ... exclusively designates sparkling wines that Making this elegant yet discreet shoe are made in the Champagne region. Using suitable for festive occasions, as well. a traditional bottle fermentation method (Méthode Champenoise), these wines are KAPTEN & SON primarily manufactured using three grape CHRONO GOLD MESH varieties: Pinot Noir, Pinot Meunier and Tell the time in style: The Kapten & Chardonnay. When it comes to quality and Son Chrono’s sleek mesh watchband craftsmanship, Champagne is considered

shimmers in pure gold. The face, on

the premium class among sparkling wines. the other hand, is unobtrusive and

The small, award-winning Alfred Gratien classic. Its date display, stopwatch Champagne winery offers this impressive function and quartz movement make and elegant Brut Rosé. the Chrono a reliable companion.

NEUBAU EYEWEAR ROLAND GOLD MATTE HAVAIANAS SLIM CRYSTAL GLAMOUR A thick blanket and sunshine has Flip flops and Swarovski crystals? Those can to be the most wonderful winter be a great match as you can see. This elegant, combination. And provides a welcome shimmering version is great to wear to the reason to don sunglasses, despite the pool bar. Meaning flip flops and Champagne cold. Especially an elegant model like are a great match too. Trust us. this one. CAVA ... is the Spanish name for quality CRÉMANT sparkling wines. Cava has been ... is also manufactured using the traditional manufactured using the traditional bottle fermentation method. However, the bottle fermentation method in the wines used to make Crémant all originate in Catalonian wine-growing district wine-growing regions that are situated outside of Penedés since 1872. Freixenet the Champagne region. Traditional Crémants, for Carta Nevada Semi Seco ­promises example, come from Burgundy, Alsace and the ­Spanish temperament and Loire Valley. Like this first-class Gratien & Meyer sparkling­ passion. Crémant, the Loire Cuvée Diadem Blanc Brut. WE PUT TOGETHER AN OVERVIEW OF THE DIFFERENCES BETWEEN BETWEEN DIFFERENCES THE OF OVERVIEW AN TOGETHER PUT WE OCCASIONS TO ENJOY A SPARKLING GLASS OF GOLDEN BUBBLES. BUBBLES. GOLDEN OF GLASS SPARKLING A ENJOY TO ­ OCCASIONS GIFT IDEAS TO BOOT. THE PERFECT RECIPE FOR THE HOLIDAYS. THE FOR RECIPE PERFECT THE BOOT. TO GIFT IDEAS TIME FOR A TOAST! CHRISTMAS AND NEW YEAR’S EVE ARE GREAT GREAT ARE EVE YEAR’S NEW AND CHRISTMAS TOAST! A TIME FOR THESE SPARKLING DELIGHTS AND HAVE ADDED SOME GOLDEN GOLDEN SOME ADDED HAVE AND DELIGHTS SPARKLING THESE

40 41 SPARKLING SPARKLING TIMES \ 2019 02 INHALT PEARLS

AIR TRAVELLERS CAN’T MISS IT: THE DUTY-FREE AREA. WHETHER THEY ARE TRAVELLING FOR BUSINESS OR ­PLEASURE, EVERY DAY, MILLIONS OF PEOPLE PASS THROUGH THESE AIRPORT SHOPS THAT TYPICALLY OFFER ­CONFECTIONERY, TOBACCO AND ALCOHOLIC BEVERAGES IN ADDITION TO PERFUMES, COSMETICS AND GIFTS. DUTY-FREE SHOPS ARE PARTICULARLY POPULAR AS THEY ARE SITUATED BETWEEN TWO CUSTOMS OFFICES – MEANING THE GOODS THEY OFFER ARE NOT SUBJECT TO DUTIES OR VAT. ON TOUR ON

42 43 YOU COULD EVEN SAY THAT THE GLOBAL TRAVEL RETAIL AREA IS MARKETING’S MARKETING’S WINDOW TO THE WORLD”, \ 2019

“REQUIREMENTS ON THE DUTY- 02 explains Philippe. Another feature makes this FREE MARKET – ALSO KNOWN AS market so unique: Consumers expect to find GLOBAL TRAVEL RETAIL – DIFFER WINDOW particularly high-quality products that differ from SIGNIFICANTLY FROM THOSE IN the usual range found at the local supermarket­ – WHOLESALE AND RETAIL TRADE”,

emphasises Philippe Jamme. As Head of Sales

TO THE in the GTR field at Henkell Freixenet Global, he is GLOBAL PEARLS well aware of the particular importance global travel retail holds for the company. “This sector yields high sales, and in addition, it is incredibly WORLD ­important for Henkell Freixenet and our portfolio America in particular, as these are two regions that offer from a marketing perspective. A lot of people huge potential for growth,” says Philippe. To achieve this look forward to passing the time spent waiting goal, Henkell Freixenet continuously works on expanding for their flights at the duty-free shops, buying its exclusive global travel retail portfolio, which comprises gifts and souvenirs. Nowhere else are our brands Freixenet Prosecco DOCG, Italian Pinot Noir Sparkling and perceived that consciously. Henkell Cuvée Unique, to name a few.

“AT TFWA, OUR PRODUCTS RECEIVED A ­THOROUGHLY POSITIVE RESONANCE.

We are extremely satisfied with the attendance figures be it due to their premium quality, a particular Cuvée, and the quality of the conversations”, says Philippe, unusual (gift) packaging or practical packs. “Our briefly reviewing the trade fair.“ And now it’s time to use Henkell Piccolo pack of five is an extremely good these new contacts and ensure that air travellers choose and successful example, as is Freixenet Pinot Noir our brands even more often than they are already doing”, Sparkling”, says Philippe. The overall importance of this adds Philippe – and gives us a confident smile. business area became abundantly clear at TFWA, one of the largest global travel retail trade fairs, which took *IWSR 2018, sparkling wine category excl. Champagne place at the beginning of October.

FOR FOUR DAYS, CANNES IN FRANCE ­REVOLVED AROUND ALMOST 3,000 BRANDS FROM THE FIELDS OF CONFECTIONERY, COSMETICS, JEWELLERY, WINES AND SPIRITS, FASHION AND TOBACCO.

As the world’s leading manufacturer of sparkling wines, Henkell Freixenet participated in the trade fair and ­presented visitors the convincing international alignment of our Freixenet, Henkell and Mionetto brands.

“IN 2019, THE GLOBAL TRAVEL RETAIL SECTOR SOLD 19.3 MILLION BOTTLES OF SPARKLING WINE.

Back then, the share of products from the Henkell Freixenet portfolio amounted to 28.2 percent”*, explains Philippe. Now, he aims to further expand this market share. “We are already very well positioned in Europe. Now, we are focussing on Asia and North

44 45 Follow Sebastian on Instagram: @SebSchwarz \ 2019

ENDLESS 02 POSSIBILITIES

DURING THE MIONETTO COCKTAIL COMPETITION, BARKEEPERS FACE A THRILLING CHALLENGE: TO CREATE AN EXTRAORDINARY COCKTAIL THAT BRINGS OUT THE PARTICULAR QUALITY AND TASTE OF MIONETTO PROSECCO.

The competition comprises a total of four events, spread out across Canada. The first event, which was held in Toronto in mid-September, was extremely well attended. “We couldn’t have wished for a better location for the kick- “WE ARE ALREADY LOOKING FORWARD TO THE off event than the Thompson Hotel, the first address for COMING MIONETTO COCKTAIL COMPETITION Prosecco in all of Canada”, says Gianmaria Bottos, Area EVENTS. Manager Canada at Henkell Freixenet, in review. On this first evening, ten barkeepers competed to put together the most This series allows us to increase Mionetto’s brand creative drink, giving the jury, made up of Bobby Panchu ­recognition in Canada and ensures greater visibility for (LCBO Buyer), Tricia Stoutley (Drirector of Food & Beverage our products in bars. This in turn means an increase in at Thompson Hotel) and Gianmaria Bottos (Area Manager demand in retail, as consumers want to enjoy our Prosecco Canada, Henkell Freixenet) a run for their money. In the end, in the comfort of their own homes”, explains Zach Strom, Sebastian Schwarz of the Thompson Rooftop Bar won first Brand Manager of Mark Anthony Wine and Spirits, Henkell place with his convincing Mionetto Speziato creation. Freixenet’s partner in Canada, providing more context on the campaign, which was created as part of the Henkell Freixenet Opportunity Budget. Our Opportunity Budget also helped us win the Thompson Hotel as a future Mionetto account– one of the top accounts for Prosecco in Canada. “The Opportunity Budget allows international customers to implement unique marketing campaigns for ­Mionetto and Henkell”, says Sandra Janetzki, Senior Vice President ­Henkell Freixenet Global. This year, the jury, which is made up of ­representatives from the fields of ­marketing, ­sales and controlling, received seventeen ­suggestions from ­thirteen MIONETTO countries. They ultimately selected five ideas, among them the Canadian Mionetto Cocktail Competition. “The Opportunity Budget was established two years ago and we SPEZIATA are delighted with the successes we have already achieved thanks to it. It fosters our customers’ creativity, which in turn results in thrilling events with our brands for our —­ 0.5 oz Venetian spice infused syrup end customers”, adds Sandra. Customers in ­Montenegro, (Cinnamon, Cardamom, Coriander, Cumin, and Clove) New Zealand, Jordan and South Africa were also selected —­ 5 oz lemon for their convincing concepts and can look forward to an —­ 5 oz egg white ­additional marketing budget. —­ One dash of peychauds bitters

Shaken and double strained into a couple or a wine glass with ice, topped with 4 oz of Mionetto Prosecco, and garnished with 3 drops of angostura bitters and a fresh oregano sprig.

46 47 9 VINI WIN WINE TR E TA I L S E A IN O R A W U W L P L D R H E A A E Y V R N R B • A D U D • R S M

• T

•

• 9 × 15 × • 2 ×

IN IN \ 2019 T RD T RD ER A NA D ER A NA AW TIO AR NA AW 02 TIONAL WINE NAL WINE AW TIONAL WINE CHAMPAGNE Gold Label ALFRED GRATIEN

(GOLD ) LABEL GOLD PEARLS FREIXENET MUNDUS VINI Champagne Alfred Gratien Brut Classique (19077) Champagne Alfred Gratien ( GOLD ) Brut Millésimé 2006 (19023) Champagne Alfred Gratien Rosé (19077) Champagne Alfred Gratien Brut Blanc de Blancs 2012 (18264) MUNDUS VINI Freixenet Cava Elyssia Pinot Noir (L-9140) THE BERLIN WINE TROPHY Freixenet Mia Moscato (L906041 T03) Champagne Alfred Gratien Brut Classique (19077) Champagne Alfred Gratien Brut Millésimé 2006 (19023) Champagne Alfred Gratien Rosé (19077) Champagne Alfred THE BERLIN WINE TROPHY Gratien Brut Blanc de Blancs 2012 (18264) Freixenet Cordon Negro Brut (L909801)

TRAVEL RETAIL AWARD Freixenet Pinot Noir Sparkling

MIONETTO FÜRST VON ( GOLD ) METTERNICH (GOLD ) MUNDUS VINI Mionetto Prosecco DOC Treviso Extra Dry “MO” MUNDUS VINI BEST OF SHOW (L 19029) Fürst von Metternich Chardonnay BEST OF SHOW (19133)

THE BERLIN WINE TROPHY HENKELL Fürst von Metternich Chardonnay Prestige (19085) Fürst von Metternich Riesling Extra Dry(19021) Fürst von Metternich Riesling Dry(19018) ( GOLD )

MUNDUS VINI Adam Henkell Chardonnay (19088)

THE BERLIN WINE TROPHY Adam Henkell Chardonnay (19088) Adam Henkell Rosé (19086) Henkell Brut (19115) MENGER- KRUG ( GOLD )

THE BERLIN WINE TROPHY Menger-Krug Chardonnay Brut (19168) Menger-Krug Imperial Rosé Brut (18156) LA LA LAND Menger-Krug Pinot Brut (19127) ( GOLD )

THE BERLIN WINE TROPHY La La Land Tempranillo 2017 (83309)

48 49 SETTER

SPRING 2020 THE NEW MAGAZINE WILL BE OUT IN MAY

­­ JOHANNISBERG.COM JOHANNISBERG.COM - THE EXCELLENT WINES FROM THE SCHLOSS JOHANNISBERG VINEYARD THE SCHLOSS JOHANNISBERG Join us in the Rheingau region and visit the world’s first Riesling vineyard. VINEYARD HAVE LONG BECOME WELL-KNOWN AND IN HIGH

SIMPLY ORDER YOURS AT AT YOURS ORDER SIMPLY WWW.SCHLOSS DOOR. YOUR TO DELIVERED IT HAVE AND ­DEMAND OUTSIDE OF GERMANY.

After the successful launch of its Schloss Gin last year, Schloss Johannisberg is now once again expanding its product range in the spirits field and is releasing a craft vermouth with a unique recipe: Schloss Vermouth. THE ENCYCLOPAEDIA OF GRAPE VARIETIES Find out all about the most popular grape varieties and their characteristics – from A to Z. This newcomer has a base of Schloss Johannis­ berg Spätlese Grünlack, which was recently awarded “Best of Show Riesling off-dry Germany” at MUNDIS VINI (Summer Tasting 2019). This is complemented by the finest botanicals and rounded off by sun-ripened bitter oranges grown in Schloss Johannisberg’s own palace gardens, If you would like to give us feedback , we’d love to hear giving this vermouth a surprisingly fruity taste from you! Contact us at the e-mail address below. that makes it an insider tip in its category. Schloss Vermouth is best served neat – and is Kind regards from the Editorial Team. the perfect appetizer when served on the rocks PEARLS@HENKELL–FREIXENET.COM with a small slice of orange This fruity and tangy vermouth is also ideal as a base for cocktails. PEARLS MAGAZINE IMPRINT

HENKELL FREIXENET BUSINESS COMMUNICATION AND PR BIEBRICHER ALLEE 142 65187 WIESBADEN T +49 (0)611 63-0 F +49 (0)611 63-351 E PRESSE @ HENKELL–FREIXENET.COM RESPONSIBLE FOR CONTENT UNDER PRESS LAWS JAN ROCK EDITING, PHOTOGRAPHY AND GRAPHICS HOCH 5 GMBH & CO. KG, BÜNDE

51 TREND THe Kiss of the coconut