County Strategic Plan for Economic Development implementation year one progress report 2010

LACountyStrategicPlan.com

Prepared by the LoS AngELES County EConomiC DEvELoPmEnt CorPorAtion 444 S. Flower Street, 34th Floor, Los Angeles, CA 90071 • LAEDC.org • LACountyStrategicPlan.com the LAEDC, the region’s premier business leadership organization, is a private, non-profit organization established in 1981 under section 501(C) (3). our mission is to attract, retain, and grow business and jobs in Los Angeles County. Since 1996, the LAEDC has helped retain or create more than 171,000 jobs, providing $8.4 billion in direct economic impact from salaries and $144 million in annual tax revenue benefit to Los Angeles County. For more information, please visit www.laedc.org or call (888) 4-LAEDC-1.

the LAEDC would like to acknowledge and thank the morgan Family Foundation, a private, family foundation focused on youth, education, the environment, and stewardship, for their generous support to develop and implement the L.A. County Strategic Plan for Economic Development. los angeles County strategic plan for economic Development IMPLEMENTATION YEAR ONE PROGRESS REPORT JanUary 1 - DeCemBer 31, 2010 the 2010 calendar year marked the first year of Los Angeles, which represents about 40 percent of the implementation of the Los Angeles County Strategic Plan County’s population, added nearly a million new residents, for Economic Development. With L.A. County’s but did not create a single net new job during this three unemployment rate lingering above 12.0 percent decade period; in fact, the of L.A. actually lost jobs throughout the year, civic leaders and stakeholders during that time period. this trend is simply not throughout the region stepped forward to implement key sustainable for a region looking to protect its fast- elements of this blueprint to create more–and better– dwindling middle class, and to bridge the ever widening jobs, grow the economy and invigorate our communities. chasm between the rich and poor.

As has been widely publicized, the five-year L.A. County this inspired the LAEDC to facilitate the development of Strategic Plan for Economic Development, unanimously the region’s first-ever consensus strategic plan for adopted by the Los Angeles County Board of Supervisors economic development. on December 22, 2009, was developed through a very public, year-long, grassroots process that brought together rESEArCH inPutS over 1,070 stakeholders from business, government, labor, education, environmental and other community- research for the Strategic Plan began with a survey of based organizations to identify and build consensus more than 5,000 businesses operating in Los Angeles around a set of economic development priorities to County to determine the challenges, threats and strengthen the economy, improve the environment and opportunities they face and the concerns they have. promote broader prosperity across all our communities. next, we conducted an in-depth study of major industry clusters driving the Los Angeles County economy. this the result of this very public, consensus-building process was followed by a series of 10 focus group meetings was a community-developed plan that identified 12 with leaders from the sectors which comprise these objectives and 52 strategies to achieve five core much broader economic clusters to further identify the aspirational goals critical to achieving our shared vision of needs, opportunities and potential growth areas in ensuring a strong, diverse and sustainable economy for these key sectors. L.A. County’s residents and communities: then, we surveyed and cataloged best economic 1. Prepare an Educated Workforce development planning practices and strategies among 2. Create a Business-Friendly Environment selected u.S. and counties, as well as major 3. Enhance our Quality of Life international cities. From these research inputs, we 4. implement Smart Land use Policies prepared a “straw-man” document that became the 5. Build 21st Century infrastructure framework from which the full plan would be developed. With the straw-man framework in hand, we began a very public, consensus-building process, which took us across WHy DoES tHE WorLD’S 20tH LArgESt EConomy this very geographically large and diverse county, holding nEED A PLAn? 26 public forums over the course of 2009 with participants from stakeholder organizations representing L.A. County boasts a huge and strikingly diverse economy. a multitude of perspectives, many different socio- the County’s regional assets include the nation’s largest economic classes and a variety demographic profiles. seaport, the world’s busiest origin and destination airport (LAX), three world-renown research universities, and a Despite our differences, we all came together region with a gross domestic product that is larger than constructively to develop this plan with 52 strategies, 12 that of Sweden, Saudi Arabia or taiwan, supported by objectives and five core aspirational goals to make our $500 billion in annual economic activity spread across 15 communities vibrant, prosperous and economically dynamic export-oriented industry clusters. sustainable places to live and productively work. the input and feedback of business and community leaders helped However, despite these attributes, L.A. County has form the Strategic Plan for Economic Development that is markedly underperformed in job creation in recent being implemented – along with other interesting decades. During the past 30 years, the County of Los initiatives across the state today. Angeles and its 88 cities have added more than 2.8 million new residents, but have only created approximately 457,000 net new jobs. Even more troubling, the City of

1 imPLEmEntAtion oF tHE StrAtEgiC PLAn With this as the backdrop for the Strategic Plan, this Annual Progress report marks the capstone to this to ensure the Plan’s successful implementation, we inaugural implementation year, and highlights the identified “champions” – organizations that have already incremental progress that was made possible by the assumed leadership roles in their respective areas of leadership of engaged civic stewards, our champions, the focus to help develop and identify the benchmarks and business community, and elected officials who are measurements of success, as well as to shape and working to spur recovery and sustainable economic operationalize many of the specific implementation growth. And in this first year of the plan’s implementation, actions and initiatives contained in the four corners of we are pleased to report that we have made measurable the Plan. progress toward a healthier, collectively more vibrant and economically healthy region. the leadership and expertise of our selected champions made them the clear choices to guide the the successes and outcomes highlighted in the report implementation of each goal. Because of the work they were obtained from inquiries to L.A. County cities, do toward education reform, unite LA/the Los Angeles agencies, departments and municipalities; input from the Area Chamber of Commerce was selected to champion implementation champions; news articles; press releases the Prepare an Educated Workforce goal. Similarly, the and blogs; and the guide publication which can be Los Angeles County Business Federation was selected to downloaded at www.lacountystrategicplan.com. lead the efforts for the Create a Business-Friendly Environment goal. And as the entities that work to the successes identified in this report highlight what has promote livable communities in the regions throughout transpired across the county during this first year of the County, the five Councils of governments for the implementation. While we made every attempt to provide gateway Cities, , San gabriel valley, as comprehensive and exhaustive a list by culling South Bay Cities and Westside Cities regions were information from local city websites, including reviewing identified to co-champion the Enhance our Quality of Life press releases and announcements, researching online goal, while the urban Land institute-Los Angeles was articles, sending questionnaires to cities and agencies identified to lead the implement Smart Land use goal. soliciting their responses, and engaging our Champions, And, finally, the LAEDC’s infrastructure Committee, with it is by no means representative of everything that took its expertise on ports, aviation, water issues, and place in the region. Additionally, the LAEDC does not mobility, was tasked to lead the implementation of the assume credit for all the successes highlighted in this report. Build 21st Century infrastructure goal. many of the successes, in fact, occurred organically without being initiated or advanced by the LAEDC. to maximize the Plan’s impact and to leverage the consensus nature of the Plan’s development, the LAEDC now, as we embark on the second year of the Plan’s sought the support and endorsements of individuals, the implementation, we continue to be steadfast in our business community and elected officials. over the course commitment to create more and better jobs for the of the year, the implementation team met with dozens of region, and further broaden community participation and organizations from all throughout the County and earned support for the plan. the success of the first year of the support and formal endorsement of many L.A. County implementation could not have been possible without the cities, economic development organizations, educational generous support of the morgan Family Foundation, the institutions, businesses and chambers of commerce. dedicated commitment and support of our wise elected officials who are beginning to operationalize our to date, we have received the endorsements of 84 of the recommendations, the Plan’s implementation Champions County’s 88 cities either through their respective council of who carry the flag for the Plan and promote its message to governments or through the city individually . this is a their stakeholders, the broader business community for testament to the Plan, the consensus process by which it recognizing the need for such a plan in the community and was created, and the movement that is growing in Los all of you for your unwavering support. Angeles to affect transformational change throughout their communities. Sincerely, the LAEDC team also traveled up-and-down the state this year to brief elected leaders on the Strategic Plan, earn their support for the Plan’s principles and encourage them to create a policy environment that advances the Plan’s objectives and strategies. outreach to our elected officials resulted in numerous letters of support and, Bill Allen more importantly, led our elected officials to embed President and CEo some of the plan’s recommendations into live bills, Los Angeles County Economic Development Corporation formal policies and discrete pieces of legislation.

2 ASPIRATIONAL GOALS ANd ObjEcTIvES

prepare an eDUCateD WorkforCe

1. Ensure successful education outcomes at every level, i.e., all students should, at 1 a minimum, achieve grade-level proficiency and graduate. Page 4 2. Ensure that businesses have enough workers with the right skill sets to meet their needs.

3. Prepare job seekers and incumbent workers to enter sectors with high-value jobs – as measured by wages, benefits and additional income attracted into the County– and built-in career ladders.

Create a BUsiness-frienDly environment

1. Establish and promote a business-friendly environment to create and retain good 2 quality jobs. Page 19 2. retain and expand the existing job base while pro-actively attracting new businesses, industries, jobs and investment.

3. Leverage the County’s research and development facilities for the commercialization of research, technology and similar opportunities.

enhanCe oUr QUality of life

1. make our communities more desirable places to live. 3 2. use all available resources and adopt new approaches to revitalize low-income Page 30 communities.

implement smart lanD Use

1. maintain an adequate supply of jobs-creating land. 4 2. Develop and rehabilitate land to meet strategic economic development Page 39 objectives.

Build 21st Century infrastructure

1. Fix the broken infrastructure development process. 5 2. Build and maintain critical infrastructure for Los Angeles County. Page 43

3 GOAL 1 : PREPARE AN EducATEd WORkfORcE

At its very fundamental level, education is an investment in reflecting these results, high school graduation rates in L.A. human capital, and as such is a key determinant of not only County indicate that less than 80 percent of our high school the success of future generations but of the wealth of our students graduate within four years. of these, only forty economy. How well our teachers and local school districts percent meet the minimum requirements of ’s prepare elementary and secondary students for higher public university system. education figures prominently in the potential of our youth to achieve higher earning levels as they move through their in L.A. County, 22 percent of students in the 2008-2009 careers. these future workers will need highly-technical four-year cohort had dropped out. these students will face skills and sound preparation to compete in today’s global, challenges throughout their work years if they do not obtain knowledge-based economy. a high school diploma or equivalent. indicators of success in this objective are plentiful. the ones Some high school leavers will attend community college as presented here are, we believe, indicative of whether or not an alternative; however, enrollment in higher education in Los Angeles County is preparing an educated workforce. L.A. County languishes at less than 50 percent of high school students. the percentage of students in L.A. County at or above the proficient level is not better than 50 percent in any of the Despite our region’s performance on these key education subjects tested and is as low as 33 percent. Local students and workforce preparedness indicators, which show our on average do not perform as well as others in the state. economy to be vulnerable and put our quality of life at risk, together we can begin to reverse the trend and improve the Preparation for higher education is suggested by a student’s educational and work readiness outcomes at our schools, results on the California High School Exit Exam. Passing colleges, work centers and workforce investment boards. rates have been improving as this exam becomes the successes on the following pages reflect the institutionalized. High school dropouts face significantly commitment of our region’s private, public, non-profit and higher rates of unemployment, lower lifetime earnings, and educational institutions to better educate, prepare and train fewer employment options. our residents – young and old – for the global economy.

L.A. COUNTY STUDENT PROFICIENCY BY SUBJECT

CALIFORNIA STANDARDIZED TESTING 54% LIFE SCIENCE* 50%

52% LANGUAGE ARTS 48%

48% MATH 45%

44% HISTORY, SOCIAL SCIENCE State of CA 41% L.A. County

40% SCIENCE** 33% *For Grade 5, Grade 8, and Grade 10 **Subject matter tests, high school

Source: CA Dept of Education la County strategic plan for economic Development 4 goAL 1 Prepare an Educated Workforce

HIGH SCHOOL EXIT EXAM PASSING RATES L.A. COUNTY 78% 78% 77% 77% 76% 74% 73% 70%

2006-07 2007-08 2008-09 2009-10

English Language Arts Mathematics

Source: CA Dept of Education

L.A. COUNTY COLLEGE-GOING RATES ALL PUBLIC HIGH-SCHOOLS TO ANY CA PUBLIC COLLEGE/UNIVERSITY 54% 54% 53% 52% 51% 51% 44% 42%

2006 2007 2008 2009

Male Female

Source: CA Postsecondary Education Commission

HIGH SCHOOL GRADUATION RATES AND SHARE OF GRADUATES WHO MEET UC/CSU REQUIREMENTS L.A. COUNTY CALIFORNIA 80% 79% 78% 76% 22% 17% 15% 15% 40% 35% 34% 33%

2007-08 2008-09 2007-08 2008-09

Graduation Rates % of Grads Who Meet 4-year Drop-Out Rates UC/CSU Requirements

Source: CA Dept of Education

5 goAL 1 Prepare an Educated Workforce

ObjEcTIvE 1 ensure successful education outcomes at every level, i.e., all students should, at a minimum, achieve grade-level proficiency and graduate.

1.1 • Make schools better by tracking, in December 2010, the State Superintendent of Public assessing and reporting student performance instruction announced the release of a new publication focusing on California standards in the earliest grades, outcomes; increasing the number of charter including the newly adopted Common Core State schools and small schools/learning Standards (CCSS). the publication provides descriptions communities in schools; increasing the use of of academic subject areas and a focus on content technology at all levels; increasing arts, standards. A "standard" is defined as the knowledge, language, STEM education and preparation concepts and skills that students should acquire at each grade level. • www.cde.ca.gov/ci/cc/index.asp for employment opportunities in key industries; improving teacher quality and the El rancho unified School District in South Los accountability through enhanced training, Angeles implemented a “Safe Schools/Healthy Students” recruitment and incentives; implementing initiative under which school districts, in partnership with local public mental-health agencies, law-enforcement and multiple pathway approaches which prepare juvenile justice entities, must implement a comprehensive, students from diverse backgrounds for community-wide plan that focuses on: safe school college, careers and entrepreneurship and environments and violence prevention activities; alcohol, creating and strengthening linkages among tobacco and other drug prevention activities; student K-12 schools, community colleges and behavioral, social and emotional support; mental health services; and early childhood social and emotional universities. learning programs. • www.spsg-software.com/elrancho in August 2010, the Los Angeles School Development in 2010, commitment to making arts education part of institute (LASDi) was formed as a partnership between the the core curriculum in Los Angeles County school districts united teachers Los Angeles, the Associated Administrators increased as Arts for All, the countywide collaboration of Los Angeles, the Los Angeles unified School District established by the L.A. County Board of Supervisors and and unitE-LA to support the development of high the L.A. County office of Education, added five new school performing schools. LASDi will help with the process of districts to its network, which totals 44 school districts, proposal development, school design, budgeting and reaching 509,839 students. Arts for All connects schools implementation at 24 new schools and 12 and communities by helping these school districts create underperforming schools in L.A. County. • www.lasdi.net Community Arts teams, comprised of school district leaders, parents, non-profit organizations, and business in november 2010, the LAuSD opened eight new leaders, to plan for arts education. Similarly, community “Attendance improvement Centers” which serve as an and school connections were also fostered through the alternative to the truancy citations that are issued to Arts for All online Arts Education Program Directory, students for daytime curfew violations. At these centers, accessible to the general public as well as school truants receive instruction and are required to complete administrators and teachers. • www.lacountyarts.org grade-level work assigned to them during the school day while they await parent pick up. LAuSD officials believe in 2010, the Arts for All directory expanded to include the AiCs will not only provide a service to the District’s more than 250 field trips, performances, residencies and neediest students by preventing them from becoming workshops provided by non-profit arts organizations and victims or perpetrators of crimes, but they will also help artists. in addition, Arts for All increased student access them on their path to becoming productive members of and engagement by training parents in the communities society. • www.lausd.net of Burbank, Culver City, montebello, Paramount and Santa monica-malibu to advocate for arts education. Finally, in in December 2010, the California Department of Education 2010 the Arts for All School Arts Survey was implemented, released its list of exemplary public elementary schools, providing a data collection and reporting system to help designated as California Distinguished Schools. in L.A. school districts assess the status of their school arts County, 90 public elementary schools received the honor programs. • www.lacountyarts.org due to “academic excellence and for narrowing achievement gaps.” Quality public education is an important element of a region’s economic success. • www.cde.ca.gov/ta/sr/cs/ lacountystrategicplan.com 6 goAL 1 Prepare an Educated Workforce

At gompers middle School in Los Angeles, a group of in 2010, Larchmont Charter School and Larchmont English teachers implemented a reading and writing Charter - West Hollywood, the only local mixed income workshop curriculum that works with students at their own charter schools were among the top 30 highest academic level. on average, struggling students improved performing schools in Los Angeles (out of approximately by two years in reading comprehension. gompers has also 800) in the 2009-10 school year. the schools were led by invested thousands of dollars on classroom libraries for teach for America alumnus Brian Johnson (South students who have limited access to quality books. Louisiana ‘01) who serves as Executive Director for the • www.gompersms.org Larchmont Schools Board, the governing board for both charter schools. • www.teachforamerica.org in 2010, as a second year teach for America member teaching math at Alliance College ready Academy 4 in 2010, teach for America alumna Angella martinez (LA during the 2009-10 school year, Jennifer Lopez (LA ’08) ‘01) led KiPP L.A. Prep, a charter school featured in duplicated her astounding success as a first year teacher Waiting for Superman. in 2010, the school, which is by, for a second year in a row, leading 99 percent of her housed in a converted tortilla factory, was the second students to pass the California High School Exit Exam highest performing middle school in Los Angeles. (LAuSD’s average passage rate is 70 percent). through • www.teachforamerica.org her hard work, perseverance, and dedication, Jennifer absolutely changed the life trajectories for the students in her class. • www.teachforamerica.org Honoring EDuCAtion in 2010, when corps member nisha Wadhwani (LA ’08) in november 2010, two California public schools were started the 2009-10 school year at gompers middle named 2010 national title i Distinguished Schools by the School with the school’s 120 lowest-performing seventh national title i Association. the Harbor teacher graders, they were reading, on average, at a second- or Preparation Academy in the Los Angeles unified School third-grade reading level. through nisha’s relentless District was one of the two schools to receive the honor teaching, she led her students to an average of 85 for the greatest percentage of students at or above the percent mastery on the California State Standards for proficiency level. Harbor teacher Preparation Academy is seventh grade science, and 90 percent of her students located in Wilmington on the Harbor College Campus. scored advanced or proficient on their district • www.lausd.k12.ca.us/Harbor_teacher_Prep_HS/ assessment, beating even the honors class. transforming the lowest-performing class to the highest-performing the u.S. Department of Education designated the following class in the school in just one year, nisha is testament to eight (8) public and private schools in L.A. County as what students can accomplish when teachers go above national Blue ribbon Schools for 2010: Hawthorne math and beyond traditional expectations and do whatever it & Science Academy, Highland Elementary School, South takes to ensure their students’ success. Shores magnet School for the Performing Arts, St. John • www.teachforamerica.org Fisher School, Superior Street Elementary School, Synergy Charter Academy, the rabbi Jacob Pressman Academy at in 2010, teach for America alumnus David Wu (LA ’07), a Beth Am, and William orr Elementary School. the high school Chemistry teacher at Dorsey High School, led program recognizes schools that prove to be superior over 70 percent of his students to score proficient or academically and have demonstrated gains in student better on the California Standards test (CSt), placing his achievement. only 21 schools were selected statewide. students in the top 1 percent of CSt scores in LAuSD and • www2.ed.gov/programs/nclbbrs the top 5 percent in California. When Wu assessed his students at the start of the 2009-10 school year, only 14 the L.A. County office of Education joined with the percent tested proficient or advanced in Chemistry. Probation Department to honor 200 students from L.A. • www.teachforamerica.org County who overcame the odds against them to earn their high school diplomas. the students were honored for in 2010, students at melrose math Science and completing fully accredited high school programs that technology magnet in Hollywood showed a 124-point gain serve juvenile offenders, expelled students, pregnant and in their Academic Performance index score for the 2009- parenting teens, and others at high risk of dropping out. 10 school year, the greatest gain for any school in • www.lacoe.edu California. the school is led by Principal Bernadette Lucas (LA ‘91) who is a teach for America alumna. the school provides elementary school students with exposure to inCrEASing tHE numBEr oF CHArtEr SCHooLS AnD robotics and computer networking in addition to SmALL SCHooLS/LEArning CommunitiES in SCHooLS fundamental skills. • www.teachforamerica.org 2010 represented the largest one-year growth of new charter schools in California, as 115 new schools opened la County strategic plan for economic Development 7 goAL 1 Prepare an Educated Workforce

their doors at the beginning of the 2010-11 school year, in January 2010, the northrop grumman Corporation and 31 of which are in L.A. County. the statewide number the Da vinci Schools (Da vinci Design and Da vinci now stands at 912, the largest single year growth in the Science) in the City of Hawthorne opened the innovation history of charter schools. the L.A. unified School District, Lab on campus. the innovation Lab is organized into with about 68,500 students in charter schools in 2010, centers (e.g., research and Development, Design and has more charter school students than any school system Simulation, Collaboration Corner, and Project Place) that in the country. • www.calcharters.org follow the natural progression of a project, while also offering rigorous college preparatory curriculum utilizing in September 2010, the ABC unified School District was project-based learning. • www.davincischools.org awarded a new round of funds for the magnet Schools Assistance Program (mSAP) by the u.S. Department of in June 2010, the State Superintendent of Public instruction, Education. the $5.54 million grant will be dedicated to Jack o'Connell, announced an expansion of resources in the convert three ABC schools into magnet schools over the California Distinguished Schools Signature Practices Web next three years. the mSAP has transformed schools by tool. the searchable database is designed to help schools raising student achievement and creating new programs share strategies that are effective in closing the achievement for the community. • www.abcusd.k12.ca.us gap between higher-performing and lower-performing subgroups of students. the Signature Practices Web tool now in December 2010, the rowland unified School District includes strategies used by the 484 elementary schools that moved forward with a recommendation to turn rincon earned the 2010 California Distinguished Schools award. intermediate School into a math and science-focused • http://bit.ly/idJrno academy. the school will still follow state-mandated standards, but will incorporate extended learning in october 2010, the Los Angeles County office of Education opportunities in the areas of math and science. held a symposium, titled, “21st Century Learners,” to • www.rowlandschools.org explore various ways of using technology in K-12 schools. over 700 teachers, administrators and technology the Da vinci Schools in Hawthorne, which are charter coordinators attended. • www.lacoe.edu schools that boast project-based learning curriculum, internships and taking college courses while still in high in october 2010, uCLA was awarded $12.5 million from school, were granted four-year accreditation. Accreditation the national Science Foundation to launch moBiLiZE: certifies that Da vinci Schools are trustworthy institutions mobilizing for innovative Computer Science teaching and of learning and validates the integrity of their schools’ Learning, which will assist in the advancement of new and academic programs as they support student learning. innovative computer science instruction in high schools, • www.davincischools.org especially large urban school districts. • www.ucla.edu the Hawthorne mathematics and Science Academy (HmSA), in november 2010, a grant from Chevron Corporation whose mission is to create a challenging, rigorous, standards- allowed to revitalize an outmoded based curriculum for all students, was granted six-year woodshop classroom and transform it into a state-of-the- accreditation, the maximum awarded. Accreditation certifies art robotics Lab. the goal of the robotics lab is to engage that HmSA is a trustworthy institution of learning and kids in high school and younger to explore careers in math validates the integrity of the school’s academic programs. and science. • www.elsegundousd.org • www.hawthornemsa.org At California State university Los Angeles, eight pilot courses at various grade levels were revised using tablet inCrEASing tHE uSE oF tECHnoLogy At ALL LEvELS PC-based teaching strategies thanks to a $260,000 HP innovations in Education grant. Also, online virtual in early 2010, the City of vernon funded, through the classrooms were created using DyKnow®, a classroom Southeast Community Development Corporation, a mobile management system, allowing students to post questions technology lab that will serve the low-income areas in the online and to study using archived lecture notes. surrounding Cities of Bell, Bell gardens, Cudahy, Walnut • www.calstatela.edu Park/Florence-Firestone, Huntington Park, maywood and South gate. this vehicle provides a collaborative environment in partnership with garfield High School, the technology & consisting of 15 computer laptop stations with internet Logistics Program at East Los Angeles College (ELAC) capabilities. the lab will provide opportunities for the began offering courses in Logistics to train and prepare youth in these communities to learn computer skills that students for careers in Logistics. Because garfield High are essential to their future success in school and the School had a Small Learning Community (SLC) focused on work place. • www.cityofvernon.org global Studies that was already in existence, it was a great fit to collaborate with ELAC in order to augment their classes with college-credit courses in this sector. the goal lacountystrategicplan.com 8 goAL 1 Prepare an Educated Workforce

was to create a pipeline from high school to community in August 2010, California joined 33 other states (and the college. As a result of their knowledge in Logistics, District of Columbia) in the “common core” effort to several of these students have been employed at uPS and improve national K-12 academic standards for English- other Logistics companies. garfield High School is now language arts and math. these standards establish a planning to incorporate ELAC’s Logistics courses into their framework that will provide instruction that is consistently regular school schedule instead of just after school to rigorous nationwide and will allow for comparisons of solidify an even higher success rate. the Logistics standardized tests. • www.lacoe.edu courses are proposed to be embedded to provide a transitional program from 10th grade to 12th grade in September 2010, the State Board of Education voted to resulting in these students obtaining both technology & adopt the model School Library Standards for California Logistics Level 1 and Level 2 skills certificates. Public Schools, which are a complement to the newly-adopted • www.elac.edu Common Core Standards in English-language arts. the School Library Standards include: 1) standards for students inCrEASing ArtS, LAnguAgE, StEm EDuCAtion AnD that delineate what students should know and be able to do at each grade level, kindergarten through grade six, or grade PrEPArAtion For EmPLoymEnt oPPortunitiES in KEy spans, seven to eight, and nine to twelve; and 2) program inDuStriES standards that describe the collections and resources, including technology and staffing, that are expected in an in may 2010, the metropolitan Water District of Southern effective school library that will enable students to achieve California sponsored its annual “Solar Cup,” a seven- the School Library Standards for students. month program in which high school teams--totaling about • www.cde.ca.gov/ci/cr/lb/index.asp 800 students--build and race solar-powered boats at Lake Skinner in temecula valley, while learning about conservation in november 2010, 200 incarcerated youth were given the of natural resources, electrical and mechanical engineering opportunity to experience the performing arts via poetry. and problem solving. • www.mwdh2o.com mayhem Poets performed at Christa mcAuliffe School in Lancaster to “address real-life issues that troubled kids in may 2010, students from gladstone and Azusa High can relate to.” most of the students had never seen a live Schools competed in the annual WortHy Competition, a performance and this was an opportunity to expand their mentoring program with northrop grumman. Five teams knowledge of the arts. • www.lacoe.edu were given the task of designing a rube goldberg machine, which is a deliberately over-engineered in november 2010, Cal Poly Pomona announced it was apparatus that performs a very simple task in a complex awarded $1 million from the national Science Foundation's fashion, usually using a chain reaction. WortHy pairs Science, technology, Engineering, and mathematics (StEm) northrop engineers and staff with high school students to talent Expansion Program to identify and implement encourage them to pursue technical careers and helps strategies to increase graduation and retention rates for them improve access to post-secondary education; students in the StEm disciplines. the five-year grant will northrop offers scholarships to students who successfully address three areas: course redevelopment, enhanced- complete the program. • www.azusausd.k12.ca.us first year experiences and apprenticeships/professional development opportunities. in particular, curriculum in in June 2010, the Los Angeles County office of Education introductory math and science courses will be improved to hosted an “Academic Bowl” for selected incarcerated include more interactive teaching and learning. teens in a series of events that included a Jeopardy-style • www.csupomona.edu quiz, a debate, and a multi-media presentation. the annual contest gives students a chance to be watched the EL Literacy Pilot Project was launched at Los Pedrinos and monitored for positive behavior - something many say Juvenile Hall to improve the performance of students who they haven't had in a long time. • www.lacoe.edu spend an average of 15-30 days at the Downey detention facility. in the project, students are assessed using informal in July 2010, a new publication was released to improve tests and trained paraprofessionals and tutors to lead instruction for English-learner students. the publication, one-on-one sessions with students. Students have already Improving Education for English Learners: Research- shown gains in reading fluency, sight word recognition and Based Approaches, was developed by an invited group of reading comprehension, with an average improvement of prominent scholars. the publication offers a comprehensive, one grade level after 20 sessions. • www.lacoe.edu user-friendly review and analysis of recent research to inform and improve instructional practices in order to help “Writes of Passage” was launched at nidorf Juvenile Hall English learners, who currently constitute one in four of to help young offenders face their troubled pasts and California's K-12 public school students. explore avenues that can lead to redemption and healing • www.cde.ca.gov/re/pn/rc/ap/pubcat.aspx through writing. the program is led by artist and writer Akuyoe graham and is a creative writing and life skills program to help at-risk students. • www.lacoe.edu la County strategic plan for economic Development 9 goAL 1 Prepare an Educated Workforce

in the spring of 2010, the Los Angeles County Science university professors with algebra teachers from five Long and Engineering Fair celebrated its 60th anniversary by Beach high schools in an effort to increase mathematical bringing together 1,100 middle and high school students achievement among students, particularly those from from private and public schools throughout the County underperforming groups. the grant will provide professional who participated in the fair by creating science projects development activities that bring together K-12 teachers that ranged from animal biology to physics. the fair and institutions that educate and prepare teachers for the encourages learning in science, math and engineering. purpose of narrowing the achievement gap. • www.lacoe.edu • www.lbusd.k12.ca.us in the spring of 2010, more than 600 L.A. County students in november 2010, the Los Angeles County office of participated in “History Day L.A.” History Day L.A. is part Education’s regional System of District and School Support collaborated with the office’s Division of Curriculum and of a national program that encourages students to prepare instructional Services to sponsor an event on the dropout crisis posters, exhibits, papers, websites, performances, and in L.A. County, during which educators across the region came documentary presentations on a historical theme. to gain insight and to better understand the contributing factors Participation in History Day L.A. provides opportunities for and consequences on students, families, school communities students to meet content standards and improve academic and the nation at large.• www.lacoe.edu achievement. • www.historydayla.org/index.htm in november 2010, the CDE unveiled a new part of its website imProving tEACHEr QuALity AnD ACCountABiLity about teacher and principal performance evaluation practices. tHrougH EnHAnCED trAining, rECruitmEnt AnD the new teacher and Principal Evaluation Systems web page includes information about teacher and principal performance inCEntivES evaluation practices, model policies, and ongoing reform efforts. the online resource is designed to increase awareness in August 2010, the State of California received $213 among school districts, local unions, parents, and the public million in State Fiscal Stabilization Fund (SFSF) Phase ii about evaluation systems that may be adopted in communities federal stimulus funding from the u.S. Department of throughout the state. Education. SFSF is part of the American recovery and • www.cde.ca.gov/nclb/sr/tq/tpevalsys.asp reinvestment Act of 2009. the federal funding is designed to help schools avert layoffs and advance reform in the in December 2010, the Los Angeles unified School District’s areas of teacher quality, standards and assessments, Ad Hoc teaching & Learning Framework Committee held instruction, and support of struggling schools. SFSF its first meeting. the committee is tasked with transforming funding came in two phases. • http://bit.ly/gFStiL performance reviews by aligning support and development efforts to ensure every student is paired with an effective in September 2010, the Los Angeles County office of teacher. • www.lausd.net Education selected its 2010-2011 “top School teachers” of the year. Eighty-one teachers competed, and 16 were the K-12 Arts Education Consortium given the distinction of teacher of the year. the teacher announced 31 teachers who were selected to participate of the year contests are designed to focus public attention in a year-long series of workshops focusing on developing on teaching excellence and to honor exemplary an understanding of the arts. the teachers were provided dedication, compelling classroom practices, positive tools and techniques to integrate the arts into their accomplishments, and professional commitment. classrooms. they will also address curriculum requirements • www.lacoe.edu and develop concrete and measurable ways to enhance arts education for SCv K-12 students. • www.canyons.edu in September 2010, the State Superintendent of Public instruction unveiled a new Web 2.0 tool designed to encourage teacher collaboration and innovation. the tool, imPLEmEnting muLtiPLE PAtHWAy APProACHES WHiCH called Brokers of Expertise, offers educators an opportunity PrEPArE StuDEntS From DivErSE BACKgrounDS For to collaborate with one another on best practices and case CoLLEgE, CArEErS AnD EntrEPrEnEurSHiP studies to improve education statewide. • www.myboe.org California State Long Beach, California State Dominguez in october 2010, the California Department of Education Hills, and California State northridge were three of six CSu (CDE) launched on itunes u, which enables CDE to offer campuses to be awarded a total of $3 million by the educators free professional development resources. California gang reduction intervention and Prevention • http://bit.ly/dLgmmm Program to help at-risk students earn a college degree to become teachers. the program is aimed at reducing gang in november 2010, the California Postsecondary involvement by providing at-risk 17-to-24-year-old students Education Commission awarded California State Long with a pathway to teaching. • www.calstate.edu Beach a four-year, $1 million grant for a project that paired lacountystrategicplan.com 10 goAL 1 Prepare an Educated Workforce

in 2010, the international trade and Education in August 2010, Los Angeles-area non-profit iridescent Partnership, or itEP, Secured Authorization of $1.2m in and the u.S. office of naval research launched iridescent support (disbursed over three years) from the Port of Science Studio, a new science learning and discovery Los Angeles to continue to sponsor maritime-related community center in Downtown L.A. for students and their programs in Southern California high schools, allowing parents. iridescent has trained more than 300 college-level hundreds of students in the Harbor area to continue to engineering students to mentor nearly 5,000 children, receive classroom and field exposure to port and maritime most of them from inner-city schools with limited science business operations, as well as job opportunities related programs. • www.iridescentlearning.org to the nation’s largest trade gateway. • www.itepinc.org in September 2010, governor Schwarzenegger signed AB CrEAting AnD StrEngtHEning LinKAgES Among K-12 2211 (Felipe Fuentes, D-Sylmar) which establishes quality SCHooLS, Community CoLLEgES AnD univErSitiES work-based learning opportunities for students by promoting more partnerships between local education agencies and the Long Beach College Promise is a joint commitment by employers across the state. • www.asmdc.org/members/a3a/ the Long Beach unified School District, Long Beach City College (LBCC) and California State university Long Beach in September 2010, the u.S. Department of Education (CSuLB) to make higher education an attainable goal for granted three California organizations up to $500,000 every student. the Promise provides a variety of educational each to “transform distressed communities into benefits and services, including a tuition free semester at neighborhoods of hope and empowerment for families, LBCC, guaranteed college admission to CSuLB, early and children and students.” two of these organizations are in continued outreach of students and families starting in L.A.: Proyecto Pastoral at Dolores mission and youth Policy 6th grade, and multiple college pathways support. institute. • www.proyectopastoral.org • www.ypiusa.org • http://bit.ly/eFFuyx in november 2010, the and the Los Angeles Harbor College received a $2.8 million grant William Hart School District coordinated the “Educators in to establish career and four-year university transfer pathways industry” program, which is designed to provide teachers in engineering. L.A. Harbor College also partnered with and staff with a view of how classroom curriculum can be Banning High School in Wilmington to implement StEm used in real world applications. the event provided an education by creating career and transfer pathways for opportunity for teachers to visit local businesses and local youth. High school students concurrently enrolled in industries and learn about the skills students need to be the college’s engineering program will have approximately successful in today’s economy. • www.canyons.edu one academic year of community college classes to complete and subsequently will be eligible for transfer. the Pillar Program, a partnership of the Los Angeles Area • www.lahc.edu Chamber of Commerce and the LAuSD, was established to build and support partnerships between businesses and schools to strengthen education and develop the future 1.2 • Connect schools and communities workforce. these partnerships strengthen education by by linking local community organizations, demonstrating the connection between what students are learning in school and the “real world” and by providing non-profits, businesses and corporate leaders students the opportunity to experience the workplace with schools through formal partnerships, firsthand. • www.pillarla.com and implementing family education programs and after-school programs. in early 2010, the City of vernon funded, through the Southeast Community Development Corporation, a mobile technology lab that will serve the low income areas in the in June 2010, the Los Angeles valley College Job training surrounding cities of Bell, Bell gardens, Cudahy, Walnut Department’s L.A. Fellows Program graduated 30 participants Park/Florence-Firestone, Huntington Park, maywood and in its inaugural class. the L.A. Fellows program offers South gate. this vehicle provides a collaborative environment unemployed individuals skills training and volunteer consisting of 15 computer laptop stations with internet opportunities while they seek full-time positions. capabilities. the lab will provide opportunities to the youth • www.lafellows.org in these communities to learn computer skills which are essential in their future success in school and the work in August 2010, Los Angeles unified School District place. • www.cityofvernon.org launched a public choice program that encourages teachers, other educators with proven track records, non-profit organizations, and charter school operators to develop and submit research-based proposals for improving student 1.3 • Increase student access and achievement. this program takes aim at transforming engagement by teaching and motivating low-performing schools. Public Choice 3.0 is already parents to be meaningfully engaged in underway. • www.publicschoolchoice.lausd.net la County strategic plan for economic Development 11 goAL 1 Prepare an Educated Workforce

their children’s educational success; completion of post-secondary education. gEAr uP educating parents and students on career provides academic tutoring, technology workshops, and summer enrichment programs to name a few. opportunities and readiness requirements; • www.riohondo.edu/edpartnerships/gearup/ and increasing access to scholarships, loans and grants for education. During 2010, the California State universities and At&t held a multi-city “road to College tour” to support the CSu in october 2010, the Pasadena unified School District in its efforts to increase underserved student access to launched its middle School Speaker Series, which is free the universities and to help At&t build a pipeline of future and open to parents of both public and private schools. college-educated workforce professionals. the bus tour the series is designed to inform parents about middle stopped at selected middle and high schools throughout the schools and will be focused on academic, social and state. At each stop, a team of CSu students and CSu staff developmental needs of 6-8th graders. • www.pusd.us members assisted students, teachers and counselors with exploring a variety of information. Students at each grade in november 2010, more than 80 regional occupation level were exposed to the college preparation process by Program students in the William Hart School District creating their own "roadmap" through an interactive received an opportunity to interact one-on-one with experience on state-of-the-art laptops. business people to learn skills employers are looking for • www.calstate.edu/roadtocollege/ while simultaneously considering future careers. • www.hart.k12.ca.us in 2010, the international trade and Education Program, or itEP, received an $85,000 grant from the prestigious the Long Beach College Promise is a joint commitment by James irvine Foundation to develop enhanced the Long Beach unified School District, Long Beach City methodology to improve the program’s success. College (LBCC), and California State university Long Beach • www.itepinc.org (CSuLB) to make higher education an attainable goal for every student. the Promise provides a variety of educational benefits and services including a tuition free semester at LBCC, guaranteed college admission to CSuLB, early and continued outreach of students and families starting in 6th grade, and multiple college pathways support. • http://bit.ly/eFFuyx the L.A. County Strategic Plan for Economic Development champion unitE-LA partnered with univision to host the annual “Feria Es El momento” event, an initiative aimed to inform and motivate parents and students to address important education milestones, a parent’s impact on a child’s attitude towards school and the early warning signs for dropout. • http://bit.ly/ffgevt the L.A. Cash for College campaign, a program of unitE-LA, along with the annual College and Career Convention, provided thousands of L.A. students and their families with the information and resources they need to complete the financial aid forms necessary to enter college. more than 7,000 students and 5,000 family members attended over 115 workshops during 2010 to receive one-on-one assistance in completing the FAFSA and Cal grant forms. • www.lacashforcollege.org/home.html gEAr uP (gaining Early Awareness and readiness for undergraduate Programs) is a federally funded program designed to significantly increase the number of low-income students who are prepared to enter and succeed in post- secondary education. gEAr uP is making a positive difference for the students and families of middle School and mountain view High School in the City of El monte by academically preparing them for successful

12 goAL 1 Prepare an Educated Workforce

ObjEcTIvE 2 ensure that businesses have enough workers with the right skill sets to meet their needs.

2.1 • Conduct and publish research on High School graduation initiative. the PuSD will receive workforce shortages, skill gaps and required approximately $800,000 annually to support dropout prevention strategies designed to increase PuSD’s graduation proficiencies; and evaluate existing education, rates by fifteen percent during the three-year period. training and placement programs for • www.pusd.us continuous improvement. in September 2010, governor Schwarzenegger signed SB 2.2 • Fund workforce intermediaries to 1143 (Carol Liu, D-glendale), which requires the California bring together stakeholders in targeted Community Colleges Board of governors to adopt a plan industry sectors to address existing and for promoting and improving student success. (Currently, only 29% of those entering community colleges to seek a projected future workforce gaps by facilitating degree finish or transfer to a university within seven more opportunities for public-private years.) • http://dist21.casen/govoffice.com/ collaboration between individual businesses, community colleges and universities, and in october 2010, the institute for Higher Education promoting industry-driven curricula and Leadership & Policy at the California State university Sacramento, sponsored by the “Campaign for College technical education based on employer- opportunity,” released the Divided We Fail: California and recognized certification. Los Angeles County report on improving completion and closing racial gaps in California's community colleges. the the Los Angeles Workforce Systems Collaborative (LAWSC), report analyzed the outcomes of degree-seeking students a public-private partnership that brings together leaders in the California Community College system by tracking within the public and private sector to advocate for Los more than a quarter of a million students over six years, Angeles residents’ workforce development was created to analyzing their progress along a series of intermediate implement long-term systems improvement, new funding milestones and completion outcomes by race/ethnicity. streams and effective policies to serve Los Angeles • www.csus.edu/ihelp businesses and our local workforce. in 2010, the Collaborative continued to forge Summer youth the Pasadena unified School District (PuSD) won a Employment opportunities for disadvantaged youth through $250,000 Federal Enhancing Education technology continued co-investment in HirE-LA youth's campaign. the (EEtt)/American recovery and reinvestment Act (ArrA) Collaborative also had marked success in continued grant to support college and career readiness and raise advocacy efforts, helping to secure federal investments to graduation rates. the grant will support an early warning support the 30/10 initiative. As a result, increasingly, the system that uses student attendance, discipline and Los Angeles region is viewed as a leader in regional behavioral data to identify and provide early intervention for collaboration as evidenced by visits with key Department students who may be at risk of dropping out of high of Labor representatives to the region. Lastly, a continued school. • www.pusd.us focus on engaging reconnected youth through the City's Student recovery Day sought to address the needs of Pasadena unified School District received a three-year, potential and current LAuSD dropouts and their families $2.4 million grant from the u.S. Department of Education through comprehensive dropout prevention and intervention assistance including counseling and resources to pursue alternative pathways to earning a diploma. • www.laworkforcefunders.org

in march 2010, the California office of Statewide Health Planning and Development awarded $2.8 million to 15 registered nurse education programs. in L.A. County, the following schools received funds: Azusa Pacific university, College of the Canyons, and Los Angeles County College of nursing. • www.oshpd.ca.gov

lacountystrategicplan.com 13 goAL 1 Prepare an Educated Workforce

in november 2010, the City of Los Angeles officially launched in 2010, the City of Los Angeles secured 25 million dollars the “Hospitality training Academy,” a public/private through American recovery and reinvestment Act and partnership funded with a $500,000 American recovery Emergency Contingency Funds to place more than 10,000 and reinvestment Act high growth sector training grant. the CalWorks and low-income youth recipients to work during Hospitality training Academy is a project that connects the the summer. • http://recovery.lacity.org employers, the community college district, and community groups with the public workforce development system. this partnership ensures that workers are provided access to the training they need to qualify for and progress in the 2.3 • Integrate workforce training hospitality sector. • www.lacity.org activities and higher education (from entry to college/university-based to enhanced in February 2010, the California office of Statewide Health professional education) to create seamless Planning and Development (oSHPD) awarded $1.7 million career pathways leading to high-value jobs in to support Family nurse Practitioner and Physician Assistant workforce training programs. in L.A. County, the following target industries (e.g., aerospace engineers). programs received funding: California State university Long Beach, uSC Keck School of medicine, university of in February 2010, the oSHPD awarded $1.7 million to California Los Angeles, Azusa Pacific university, and Charles support Family nurse Practitioner and Physician Assistant r. Drew university. in L.A. County, the uSC Keck School of workforce training programs. in L.A. County, the following medicine also received a mental Health Special Program programs received funding: California State university award. • www.oshpd.ca.gov Long Beach, uSC Keck School of medicine, university of California Los Angeles, Azusa Pacific university, and Charles in September 2010, PorttechLA brought together investors, r. Drew university. in L.A. County, the uSC Keck School of entrepreneurs and those in the maritime industry at a medicine also received a mental Health Special Program technology Expo and investment Conference. the day-long award. • www.oshpd.ca.gov conference featured demonstrations, speakers, seminars, roundtable discussions, networking and an opportunity for in march 2010, the oSHPD awarded $2.8 million to 15 entrepreneurs, investors, the maritime business community registered nurse education programs. in L.A. County, the and others to assess strategic relationships. following schools received funds: Azusa Pacific university; • www.porttechla.org College of the Canyons, and Los Angeles County College of nursing. • www.oshpd.ca.gov in September 2010, the oSHPD awarded $2.7 million to 25 family practice residency training programs. the in September 2010, two Los Angeles community partnerships awards are used by the residency programs to develop new were awarded $500,000 each through the u.S. Department curriculum and clinical training sites. in L.A. County, the of Education Promise neighborhoods grant program. the following programs received funding: Harbor-uCLA medical funding supports the development of a plan to implement Center, university of California Los Angeles,White a continuum of services beginning at birth and continuing memorial medical Center, Long Beach memorial, northridge through all stages of education — including college — all the Hospital medical Center, Pomona valley Hospital medical way to job placement and career services. • www.lacity.org Center, Presbyterian Community Hospital, and uSC California Hospital medical Center. • www.oshpd.ca.gov in September 2010, the oSHPD awarded $2.7 million to 25 family practice residency training programs. the in october 2010, governor Schwarzenegger’s “Honor a awards are used by the residency programs to develop new Hero, Hire a vet” initiative continued in Woodland Hills to curriculum and clinical training sites. in L.A. County, the bring together veterans seeking jobs, employers with following programs received funding: Harbor-uCLA medical openings to fill and resource agencies offering a wide range Center, university of California Los Angeles,White of employment services. more than 40 employers attended memorial medical Center, Long Beach memorial, northridge the fair in addition to 20 schools, training programs and Hospital medical Center, Pomona valley Hospital medical service organizations. • www.business.ca.gov Center, Presbyterian Community Hospital, and uSC California Hospital medical Center. • www.oshpd.ca.gov in 2010, the City of gardena partnered with HitCo Carbon Composites to train gardena High School students in in october 2010, governor Schwarzenegger signed AB 2385 industry-specific training. Laminator training introduces (John A. Pérez, D-Los Angeles). the bill will create a pilot youth to blue prints, shop math, and hands-on experience program at five community college campuses throughout using molding and carbon composite material. thirteen the state aimed at accelerating the training of healthcare high school students with this technical training will begin workers from two years or more to 18 months or less. work in January 2011. • www.ci.gardena.ca.us California’s community colleges train 70 percent of nurses statewide but cannot keep up with the growing demand

la County strategic plan for economic Development 14 goAL 1 Prepare an Educated Workforce

for nurses and allied health professionals. green economy. Specifically the grant will help to re-engineer • http://asmdc.org/speaker community college education to ensure individuals accomplish their academic and professional goals and to in october 2010, the Los Angeles Workforce Systems ensure a requisite, skilled, and knowledgeable workforce Collaborative hosted the Deputy Secretary of Labor, Seth to support a thriving regional economy, including the Harris to discuss workforce development efforts in the emerging green economy. • www.lattc.edu region. the Deputy Secretary visited the Los Angeles Community College District van de Kamp campus, an in may 2010, the South Coast Air Quality management exemplary best practice of the Collaborative's emphasis District hosted a Clean Air Conference & Expo for High on joint-use facilities. • www.laworkforcefunders.org School Students to provide information on green job training and volunteer opportunities, display science technology in 2010, through the Los Angeles County Arts internship and offer networking opportunities. • www.aqmd.gov Program, 74 paid, 10-week summer internships were provided to undergraduate college students at nonprofit in october 2010, a high-tech manufacturing company performing arts, literary, and arts service organizations. signed a lease to relocate to the Cerritos industrial Park, interns came from 35 different institutions of higher bringing approximately 250 new jobs to the City. to ensure learning to grow their skills and knowledge of nonprofit arts the company had quality employees to fill these positions, management by working with experienced practitioners, city staff worked with representatives of the company and participating in arts summits, and engaging in peer Cerritos College to develop a training program geared toward learning sessions. At the conclusion of their internships, future employment with the company. • www.cerritos.us 98 percent of interns reported they learned skills that prepared them for the workforce and 92 percent of in october 2010, Hollywood Cinema Production resources interns reported they were likely to pursue a career in the partnered with West Los Angeles College to offer vocational arts. the intern experience and its impact on career training in the entertainment industry, the nuts and bolts prospects are captured in this “Career Launch” video filmed of filmmaking, to the underserved and under-represented at the 2010 Arts Summit for interns. populations, low-income students who cannot afford film • www.youtube.com/watch?v=wpf4P2KKSZk schools but want to work behind the scenes. Hollywood CPr has trained more than 475 students since its inception. in 2010, goldman Sachs launched the 10,000 Small About 60 percent of its graduates have gone on to work in Businesses program, a $500 million, five-year initiative to the industry. • www.hollywoodcpr.org unlock the economic growth and job-creation potential of 10,000 small businesses across the through the Los Angeles Community College District received two greater access to business education, financial capital, grants totaling nearly $6 million to provide more training and business support services. Los Angeles City College, to unemployed and disadvantaged workers in the green the valley Economic Development Corporation and L.A. industry. the funds will provide green job training for valley College partnered with the goldman Sachs 10,000 unemployed workers in Los Angeles and four other cities. Small Businesses initiative to help small businesses in the • www.laccd.edu metropolitan region to grow and create jobs. the program is comprised of 11 educational sessions. through the support of the goldman Sachs Foundation, 2.5 • Retain and attract highly-skilled business owners selected to participate in the small workers and develop the next generation business education program received a full scholarship covering tuition and program materials. • http://bit.ly/dKzik6 of managerial talent. in 2010, Santa monica College transferred over 1,000 in october 2010, a high-tech manufacturing company students to the university of California system – a new signed a lease to relocate to the Cerritos industrial Park, record for the college. • www.smgov.net bringing approximately 250 new jobs to the City. to ensure the company had quality employees to fill these positions, city staff worked with representatives of the company and 2.4 • Expand customized, sector-based Cerritos College to develop a training program geared toward future employment with the company. • www.cerritos.us programs to train larger numbers of people and market them better to job seekers. in December 2010, uCLA announced its partnership with the Southern California marine institute to streamline in march 2010, the Kresge Foundation awarded Los marine research operations and expand research Angeles trade-technical College with a three-year grant opportunities for uCLA students and faculty. through the totaling $750,000 to strengthen the capacity of community new partnership, uCLA will share resources with 10 local colleges to ensure a skilled workforce for the emerging universities to operate a facility at the port that provides lacountystrategicplan.com 15 goAL 1 Prepare an Educated Workforce

waterfront access for oceanographic and marine biology 2.6 • Co-locate public services such as studies, maintenance for scientific vessels, and a formal WorkSource/OneSource centers on college channel for cooperation among researchers in the Los Angeles area. • www.ucla.edu campuses. the u.S. Commerce Department's national institute of Worksource/onceSource centers are now located on the Standards and technology awarded university of California Los following college campuses: Angeles’ Henry Samueli School of Engineering and Applied Science $6 million to support the construction of the new • Long Beach City College office of Economic & Western institute of nanotechnology on green Engineering and resource Development • http://econdev.lbcc.edu metrology. the new building will provide core research facilities • CalWorks at College • www.avc.edu that will serve uCLA Engineering's "centers of excellence," • Hollywood WorkSource Center at Los Angeles City dedicated to advancing energy conservation technologies for College • www.hollywoodworksource.com microelectronics and nanotechnology. • www.ucla.edu • northeast San Fernando valley WorkSource Center at university of California Los Angeles opened its new terasaki Los Angeles mission College • www.wsca.cc Life Sciences Building, which includes open laboratories • oneSource program at university of California Los designed to enhance interactions among life scientists Angeles, a part of the office of instructional conducting state-of-the-science research, often in Development • www.oid.ucla.edu/units/cbl interdisciplinary teams, working side by side, using different • Santa Clarita WorkSource Center at College of the tools and new approaches. • www.ucla.edu Canyons • www.scworksource.com ObjEcTIvE 3 prepare job seekers and incumbent workers to enter sectors with high-value jobs– as measured by wages, benefits and additional income attracted into the County – and built-in career ladders.

3.1 • Create programs that expand the chronically absent and dropout students. Seven hundred workforce by reconnecting high school thirty-seven students were recovered and planned to return to school. the teams conducted visits to 2,655 dropouts to educational and training homes and 1,059 businesses. • www.lacity.org opportunities. the Los Angeles County office of Education launched a research and Development (bio-tech, green-tech, etc.) program that engages teenage girls incarcerated at figure prominently in Los Angeles County, with the three Probation Camp Scott-Scudder in developing vocational largest academic research institutions of uCLA, uSC and skills in fashion design. these young women received Caltech receiving a combined total of $2.1 billion in direct training in drawing, sewing and design skills, all federal research funding in 2010. research and while earning credit toward their high school diploma. development operations often give rise to clusters of • www.lacoe.edu activity, since services and vendors that cater to research operations have a tendency to locate near them. this the Career and technical Education Center at Fairplex in establishment of a cluster serves as a powerful attractant Pomona provides high school students, and out-of-school for new research operations to locate there so they may youth and adults, with a minimum-cost, results-driven, utilize the network of services, materials, and intellectual technical and career-oriented training, preparing them to capital that is available there. viable products that may be produce effectively in a rapidly changing economy, achieve developed through this research funding could result in educational, financial and personal goals and make a additional economic activity when they are brought to positive contribution to community life. market. • www.ucla.edu • www.usc.edu • www.caltech.edu • www.fairplex.com/fp/ctec

As part of the City of Los Angeles’ Student recovery Day, over 1,000 volunteers assisted in reaching out to

la County strategic plan for economic Development 16 goAL 1 Prepare an Educated Workforce

3.2 • Develop, expand and upgrade the in 2010, itEP secured authorization of $1.2 million in skills of the existing workforce. support (disbursed over three years) from the Port of Los Angeles to continue to sponsor maritime-related programs in Southern California high schools, allowing hundreds of in January 2010, the Los Angeles Community College students in the Harbor area to continue to receive District received a $1 million grant from the State of classroom and field exposure to port and maritime California to provide training for jobs in the transportation business operations, as well as job opportunities and warehousing industry. the District will use the funds connected to the nation’s largest trade gateway. to help 220 unemployed workers and those seeking new • www.itepinc.org careers such as hybrid/alternative fuel mechanics, vehicle operators, environmental technicians and transportation in 2010, itEP expanded its programming to include a new managers. • www.laccd.edu global Leadership Academy at gardena High School and is now serving approximately 2,000 students across all of in october 2010, governor Schwarzenegger’s “Honor a its eight academies in Southern California. Hero, Hire a vet” initiative continued in Woodland Hills to • www.itepinc.org bring together veterans seeking jobs, employers with openings to fill, and resource agencies offering a wide in 2010, itEP received a $85,000 grant from the range of employment services. more than 40 employers prestigious James irvine Foundation to develop enhanced attended the fair in addition to 20 schools, training program methodology. • www.itepinc.org programs and service organizations. • www.business.ca.gov the Los Angeles County office of Education’s Special Education Division’s Horizon PAu was created to help in october 2010, a high-tech manufacturing company young people with disabilities (ages 18-22) make a signed a lease to relocate to the Cerritos industrial Park, successful transition to independent living. the “Adult bringing approximately 250 new jobs to the City. to transition Program” offers the opportunity to complete ensure the company had quality employees to fill these credits for graduation in addition to expanding interests positions, city staff worked with representatives of the and job-based knowledge. • www.lacoe.edu company and Cerritos College to develop a training program geared toward future employment with the La mirada High School established its Academy of company. • www.cerritos.us Commerce and Entrepreneurship (ACE) Business Academy to prepare students to enter the business workforce directly out of high school or continue their business 3.3 • Begin career awareness programs education by pursuing a post secondary degree. By in middle school. Offer student completing the ACE course sequence, students will meet internships, job shadowing, all requirements for entrance into a community college or apprenticeships, concurrent enrollment California State university system. • http://bit.ly/ggStfh programs, soft skills training, improved At roosevelt High School’s Academy of Environmental and career counseling, youth employment and Social Policy, teachers designed an exhibition night where more parent education on careers to students presented projects addressing real-world provide students with career awareness and problems to parents and community members. School officials are also organizing an internship fair providing work experience. seniors with an opportunity to get involved with their community. • www.rooseveltlausd.org in 2010, neptune orient Lines gave a grant of $40,000 to the international trade Education Programs inc. (itEP) tHinK together teens (t3) is a program that offers four to provide scholarships to its academy students seeking to 21st Century ASSEts High School afterschool programs pursue careers in international trade, transportation, and that are designed to serve the older youth in our logistics. • www.itepinc.org communities, as well as their families. the purpose of these programs is to establish community learning centers in 2010, in partnership with the Port of Los Angeles, the that provide students with academic enrichment LAuSD, and a group of dedicated business and civic opportunities, and activities designed to complement the leaders, the itEP prepares students for maritime careers students’ regular academic program. these community through small learning academies/communities within at- learning centers also offer literacy and related programs risk high schools. Since its inception, itEP has to the families of these students. At the same time, dramatically increased graduation rates among its centers help working parents, by providing a safe place for students. • www.itepinc.org students during nonschool hours or periods when school is not in session, (evenings, weekends, vacations, and lacountystrategicplan.com 17 goAL 1 Prepare an Educated Workforce

summers). the high schools participating in tHinK together’s program are Century and valley High Schools in the Santa Ana School District, as well as Azusa and gladstone High Schools in the Azusa School District. these high school programs now make it possible for youth to be involved in afterschool programming in all of their K-12 school years. • www.thinktogether.org/programinfo.htm

Acknowlegements

• unitE-LA and Los Angeles Area Chamber of Commerce: L.A. County Strategic Plan for Economic Development implementation Champions. • The Guide: Los Angeles County 2010-2011 - Los Angeles newspaper group. • Public agencies who submitted updates on their activities relative to this goal. • the successes identified in this section are examples of progress that have been made toward each goal by cities, businesses, educational institutions and public agencies throughout the County.

18 goAL 2 Create a Business-Friendly Environment

GOAL 2 : cREATE A buSINESS-fRIENdLY ENvIRONMENT

Attracting and retaining businesses in Los Angeles County COST OF DOING BUSINESS SURVEY FOR CITIES IN L.A. COUNTY, 2007-2008 provide residents with economic opportunities and (# OF CITIES IN EACH CATEGORY) communities with much-needed revenues. 17 $$$$$ 21 Businesses consider several key factors when deciding 20 where to open, close, or relocate their operations, $$$$ 22 including: access to the right labor pool and customer $$$ 13 base, the availability of funding, the cost of doing 11 2008008 2007007 business, and the ease of doing business with local 14 $$ 16 government agencies. While Los Angeles County has Cost Index: large pools of labor with varying skill levels and a large 2008-3.37 $ 7 customer base for a wide variety of products and services, 1 2007-3.65 it faces increased competition for its educated workforce, Source: Kosmont-Rose Institute Cost of Doing Business Survey, 2007 & 2008 a supply that the current educational system may not be VENTURE CAPITAL IN LA/OC REGION adequately replenishing. Failing to maintain a consistent (SO-CAL LESS SAN DIEGO) business-friendly environment by providing inefficient Current $Millions $3,000 150 public services puts the county at further risk for losing its Real Investment $2,500 competitive advantage to those who are aggressively # of Deals 120 $2,000 recruiting businesses through fee reductions and waivers, 90 $1,500 tax incentives and the streamlining and expediting of their 60 permitting and licensing processes. $1,000 $500 30 Access to capital is a key component in the decision to $0 0 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 1 3 start a new operation within an area or to expand, and is ------

an ongoing concern. As venture capital spreads into 1995 1995 1996 1996 1997 1997 1998 1998 1999 1999 2000 2000 2001 2001 2002 2002 2003 2003 2004 2004 2005 2005 2006 2006 2007 2007 2008 2008 2009 2009 2010 2010 emerging industries such as bio-med, green industries, and digital media, Los Angeles County has substantial Source: PWC Money Tree opportunities for growth by capturing a larger share of the venture capital market. However, the global recession and ESTABLISHMENT CHURN IN L.A. COUNTY its accompanying financial crisis have caused investments In Thousands 120 to constrict, posing another challenge to the current business environment for capital intensive start-ups in Los 90 Angeles County. 60 30 Keeping track of changes in jobs and the number of 0 business establishments over time is one way to measure -30 the health of our region’s economy. While both are -60

subject to business cycles, long term variations may reveal 97 98 99 00 01 02 03 04 05 06 07 08 ------structural challenges within the Los Angeles County 96 97 98 99 00 01 02 03 04 05 06 07 economy. net job churn has shown a decline from year to Firm Openings Firm C losings Firms Moving In Firms Moving Out year since 2001, while net establishment churn has shown positive gains. this implies that while there are Source: National Establishment Time Series more business establishments in the county, they are in aggregate employing fewer people. most of the churn in JOB CHURN IN L.A. COUNTY the county, both in jobs and establishments, is due to the 600 opening and closing of operations rather than relocations. 400 A region’s real or perceived business friendliness will 200 greatly affect its ability to attract businesses, the creators 0 of jobs. the outcomes on the following pages are just -200 some of the programs and services that are being implemented today to create a more welcoming and -400 97 98 99 00 01 02 03 04 05 06 07 08 business-friendly environment for our current and future ------businesses. 96 97 98 99 00 01 02 03 04 05 06 07 Job Openings Job Closings Jobs Moving In Jobs Moving Out

Source: National Establishment Time Series la County strategic plan for economic Development 19 goAL 2 Create a Business-Friendly Environment

ObjEcTIvE 1 establish and promote a business-friendly environment to create and retain good quality jobs.

1.1 • Educate local and statewide stakeholders on the value of private sector businesses as generators of jobs, tax revenue and regional prosperity, and encourage government officials to evaluate the economic impact of regulations and policies that affect overall competitiveness and to play a more active role in courting private sector employers. throughout 2010, the LAEDC presented the L.A. County Strategic Plan for Economic Development to more than 150 elected officials, Councils of government and all 88 L.A. County cities. the Plan received the endorsements of 84 of the 88 cities and the unanimous endorsement of the L.A. County Board of Supervisors. • www.LACountyStrategicPlan.com in early 2010, the LAEDC created a series of “value of a Job” tutorials that explain the economic impact of creating one job in the region. these were presented to L.A. County Supervisors in special one-on-one meetings held by BizFed, Los Angeles County Business Federation to discuss newspaper properties in L.A. County which include the Los business challenges and opportunities in the region and Angeles Daily News, Pasadena Star-News, San-Gabriel collaborative opportunities for improvements and Valley Tribune, Whittier Daily News, Torrance Daily Breeze advancements. the Supervisors were encouraged to use and the Long Beach Press-Telegram, and their affiliated the tutorials to reinforce the importance of job creation in web sites. the region with all of their elected officials. • http://bit.ly/gL8Hbu • www.scribd.com/doc/27414746/value-of-a-Job-tutorial in march 2010, the City of Los Angeles passed the internet in early 2010, the City of L.A.’s Business tax Advisory Business tax relief ordinance, a business-friendly measure Committee (BtAC) began public meetings to reform and that lowers tax rates for the growing internet industry and align the City’s tax policy with their economic development serves to retain several Los Angeles-based internet goals. the BtAC was formed to review and reform the businesses. • www.lacity.org city’s business tax program, and was led by former LAEDC Chair, Lloyd greif. • www.lacity.org in April 2010, governor Arnold Schwarzenegger signed an executive order establishing the governor’s office of in 2010, in collaboration with BizFed, Los Angeles County Economic Development (goED), a one-stop shop to help Business Federation, the San gabriel valley Economic businesses acquire the direction, information and resources Partnership, and the LAEDC, the Los Angeles newspaper they need to invest, succeed and expand in California. the group published a compilation of information and data office has three defined functions: to promote California from L.A. County’s 88 cities on the County’s economic as a place to do business; to support businesses interested development strategies and incorporation of the strategic in starting, growing, financing, expanding or relocating in plan into their municipal planning. The Guide featured California; and to help those businesses facing challenges articles and analysis centered around each of the to operating in California. • www.business.ca.gov Strategic Plan’s five goals, and reached an estimated combined readership of more than 1 million people, in June 2010, acting on the recommendation of the Los circulating in all Los Angeles newspaper group’s daily Angeles Area Chamber of Commerce, LAEDC, and BizFed, lacountystrategicplan.com 20 goAL 2 Create a Business-Friendly Environment

Los Angeles County Business Federation, the Los Angeles 1.3 • Facilitate private sector job creation City Council voted to create a new office of Economic by helping the state of California, L.A. Analysis which would evaluate the economic impact of legislation. Economists would be charged with evaluating County, and our 88 cities develop for their the effect on businesses, citizens, job creation and other business-facing activities more efficient economic indicators. • www.lacity.org processes, more affordable pricing and a stronger customer service ethic. in october 2010, a high-tech manufacturing company signed a lease to relocate to the Cerritos industrial Park, bringing in January 2010, the City of Los Angeles mayor Antonio approximately 250 new jobs to the City. to ensure the villaraigosa appointed business leader to company had quality employees to fill these positions, City the new post of first Deputy mayor and chief executive for staff worked with representatives of the company and economic and business policy. • www.lacity.org Cerritos College to develop a training program geared toward future employment with the company. • www.cerritos.us in February 2010, the City of Los Angeles announced the installation of the first utility power nodes that will provide access to easy-to-use, alternative energy sources for film 1.2 • Create a sample template and production. this program is an effort to make L.A. more film- encourage cities to include an economic friendly and to curb runaway production.• www.lacity.org development element in their general plans; then, encourage Los Angeles County in march 2010, the City of Los Angeles passed the internet Business tax relief ordinance, a business-friendly measure and its incorporated cities to update their that lowers tax rates for the growing internet industry and economic development elements regularly. serves to retain several Los Angeles-based internet businesses. • www.lacity.org there are 35 cities in L.A. County that have taken an important step to ensure their economic prosperity by in march 2010, the City of Cerritos implemented a Business including an economic development element in their recognition Program to provide local businesses with formal general Plans. recognition from the City Council for their contribution to the community as well as a month-long spotlight feature • Agoura Hills • Lawndale in the bi-monthly Business Spotlight newsletter and on the • Alhambra • Lomita city’s website. the goal of this program is to showcase • Artesia • Lynwood local businesses and foster pride in Cerritos' thriving business • Baldwin Park • monterey Park community and strong local economy. in 2010, eight • Beverly Hills • Palmdale businesses were featured. • www.cerritos.us • Carson • Paramount • Claremont • Pasadena in may 2010, governor Arnold Schwarzenegger hosted the • Compton • Pomona second governor’s Conference on Small Business & • Downey • rosemead Entrepreneurship. the event focused on expanding the • Duarte • San gabriel small business network by offering a series of practical, • El Segundo • hands-on breakout sessions on topics of vital concern to • gardena • Santa Clarita small business owners during this extremely challenging • Hawaiian gardens • South El monte period. • www.sba.ca.gov • La mirada • South gate • La Puente • South Pasadena in July 2010, the City of Santa Clarita provided an update • La verne • torrance on its 21-Point Business Plan for progress, a plan developed • Lakewood • West Hollywood in April 2009. the City has been able to demonstrate • Lancaster growth of over 750 new jobs from a variety of sectors, a multitude of business attraction marketing, and a variety in July 2010, the City of Santa monica adopted its Land of business incentives. • http://bit.ly/f3mJyH use & Circulation Element that underpins the sustainable evolution of Santa monica by ensuring high-quality of life, in october 2010, the City of Covina unveiled a portable, a balance of jobs and housing, and transit-oriented nodes electronic tool called Xit Poll that allows customers to that support long-term local and regional mobility. provide feedback on programs and services offered by the • www.smgov.net City in addition to input on specific issues. these Xit Polls allow the City of Covina to enhance customer service, which is one of the City’s Strategic Planning goals. • www.covinaca.gov

la County strategic plan for economic Development 21 goAL 2 Create a Business-Friendly Environment

in october 2010, the City of Long Beach released Plans to streamline sign approvals for future tenants. smartphone apps (iPhone and Android) for its go Long • www.ci.san-marino.ca.us Beach program which makes it easier for the community to report problems such as potholes and graffiti. the City in 2010, the City of Bell garden’s Community Development of Long Beach iPhone app has resulted in approximately staff implemented a comprehensive property improvement 800 requests for service since it was launched. program targeting the main thoroughfares of the city. this • www.longbeach.gov program provides business owners along the city’s corridors with grants of up to $15,000 and low interest loans of up in october 2010, the City of Santa Clarita presented a to $50,000 to make structural and aesthetic improvements “How to Fill out a Solicitation” program as part of its vendor to their properties. • www.bellgardens.org outreach efforts. the presentation went over the steps needed for filling out quotes and bids published by the city. in 2010, the City of Los Angeles established a multi-agency • www.santa-clarita.com case management network to streamline the approval process and to provide assistance to restaurateurs and in november 2010, the LAEDC’s “most Business-Friendly their design and construction teams. the City provides City” competition honored two cities within the County, assistance with navigating through its regulatory process, Alhambra and Cerritos, that are proactively promoting tracking and monitoring the work progress, solving problems business-friendly programs and services. the awards are and resolving disputes, and assistance in finding a path to part of the annual Eddy Awards®, a celebration of facilitating the process to ensure timely opening. Already, economic development leadership. Winners and finalists 25 more restaurants and bars are enrolled in the new understand that having healthy, vibrant and prosperous program, which applies citywide. • www.lacity.org communities depends on attracting, retaining and growing businesses which are so critical to sustaining our in 2010, the City of Los Angeles implemented a new Parallel economic vitality and quality of life. Competition for this Design-Permitting Process for major project developments award incentivized cities to regularly improve their that allow the design process and the permitting process business facing processes, pricing, and services. to run concurrently. traditionally, only a project with detailed • www.laedc.org/eddy plans that reflect a complete design could be submitted for plan check to the city’s Department of Building and in 2010, the City of gardena’s Community Development Safety. With the new Parallel Design-Permitting Process, Department created an optional-pre-submittal for large the city checks a development’s plans at the conceptual projects which help the applicant understand all of the design phase and continues to provide plan check, City’s project requirements by using an interdisciplinary correction verification, and code consultation services team approach to provide feedback on the project. throughout various design phases. • www.ladbs.org • www.ci.gardena.ca.us in 2010, the Los Angeles Department of City Planning in 2010, the City of monrovia developed an economic action streamlined the process for businesses to renew plan, which includes a detailed framework for business Conditional use Permits (CuPs), which are one-time retention, attraction and expansion. included in this plan exemptions granted to property owners that allow uses is a marketing strategy and the development of an online otherwise prevented by the zoning code. under the new business resource center, which will be a one-stop location rules, applications to renew CuPs will have fewer for businesses that want to open or expand in the city. requirements and business owners will receive a decision the City has also assigned a project coordinator to those within 75 days. • www.cityplanning.lacity.org going through the process of opening or expanding a business in monrovia. • http://bit.ly/eh3kpq in 2010, the City of Santa monica improved the City’s development approval process by fast tracking plans that in 2010, the City of Santa Clarita created a Development are part of green Building projects, and whenever possible, one-Stop Permit Center on the first floor of City Hall to completing plan checks as a concurrent, rather than provide business and residents with a central place to sequential, process. • www.smgov.net obtain development permits without having to talk to several different staff members on different floors, thereby offering a streamlined, convenient approach to permitting. 1.4 • Adopt clear, reasonable and predictable • www.santa-clarita.com processes for the development of land to facilitate job creation and implement policies, in 2010, the City of San marino instituted several regulation plans and procedures to streamline review reforms to improve the business climate in the city. First, the City amended its City Code to allow hard liquor to be and approval processes. served in restaurants, enabling the City to attract additional restaurants in the area. Second, the City began allowing in August 2010, Santa monica Place, a shopping and multi-tenant commercial buildings to submit master Sign dining destination, reopened. the City of Santa monica lacountystrategicplan.com 22 goAL 2 Create a Business-Friendly Environment

from permit to plug in–will take under seven days. • www.lacity.org

in 2010, the City of vernon designed and printed brochures to assist new businesses to understand and expedite the occupancy permit process, sponsored free electronic waste drop-off event and provided free sustainability assistance to the business community. • www.cityofvernon.org

in 2010, the City of Santa Clarita created a Development one-Stop Permit Center on the first floor of City Hall to provide business and residents with a central place to obtain development permits without having to talk to several different staff members on different floors, thereby offering a streamlined, convenient approach to permitting. • www.santa-clarita.com

in 2010, the City of San marino eased its minimum required off-street parking requirements for retail and office uses. this regulation reform makes it easier to redevelop commercial properties. • www.ci.san-marino.ca.us

in 2010, the City of San marino instituted several regulation reforms to improve the business climate in the city. First, the City amended its City Code to allow hard liquor to be partnered with macerich on its construction and the served in restaurants, enabling the City to attract additional renovation of the surrounding City-owned parking structures restaurants in the area. Second, the City began allowing by facilitating an expedited permitting process; incorporating multi-tenant commercial buildings to submit master Sign the construction of the parking structures into the mall’s Plans to streamline sign approvals for future tenants. larger construction contract; relinquishing easements to • www.ci.san-marino.ca.us enhance the design of the mall; and working with the developer to include improvements for the public benefit, in 2010, the City of Santa monica improved the City’s such as lighting, sidewalk reconstruction and tree planting. development approval process by fast tracking plans that • www.smgov.net are part of green Building projects, and, whenever possible, completing plan checks as a concurrent, rather than in 2010, the Department of regional Planning in L.A. County sequential, process. • www.smgov.net formed a Stakeholder Committee consisting of representatives from the Building industry Association, urban Land institute, LAEDC, planning/engineering consultants, Sierra Club and Santa monica mountains resource Conservation District. over a period of seven months, the Stakeholder Committee developed recommendations for improvements to the land entitlement process. the improvements would provide critical enhancements to the process such as a proposal to co- locate departments involved in the land development process, implementation of performance standards, and the creation of a conceptual plan approach within the subdivision process and a number of technology-oriented enhancements that would improve the efficiency and effectiveness of various it systems and applications within the entitlement process. • http://planning.lacounty.gov in 2010, the City of Los Angeles and the L.A. Department of Water and Power announced a program to streamline processing, inspection, and meter installation for plug in home electric vehicle chargers. under the new program, for basic home installations, the entire permitting process–

la County strategic plan for economic Development 23 goAL 2 Create a Business-Friendly Environment

ObjEcTIvE 2 retain and expand the existing job base while pro-actively attracting new businesses, industries, jobs and investment.

2.1 • Develop and promote a compelling, clusters of businesses in the green economy are in consistent value proposition and brand metropolitan areas and along major transportation corridors. • www.edf.org/page.cfm?tagiD=56480 for Los Angeles County, incorporating existing and aspirational strengths (e.g., in 2010, Bloomberg’s Businessweek.com ranked the City size, diversity, creativity, climate, culture of Santa monica as the #3 city for start ups. Santa and commitment to green). monica boasts eight patents for every 10,000 residents and 56 percent of its population has a Bachelor’s degree the LAEDC launched ChooseLACounty.com, a website or higher. two hundred eleven million dollars in venture promoting the regions of L.A. County to existing and future capital was invested to fund new businesses (latest data businesses. ChooseLACounty.com also includes important available is as of 2006). • www.businessweek.com information about doing business in the region, including the cost of doing business, facts and figures, industry the 2010 Price WaterhouseCoopers “Cities of opportunities,” clusters that drive the region’s economy, maps of major a study that evaluates major cities throughout the world modes of transportation, access to capital resources and on ten overall indicators, ranked Los Angeles in the top 5 much more. • www.ChooseLACounty.com percent for Demographics and Livability and in the top 50 percent for intellectual Capacity and Ease of Doing in July 2010, Site Selection magazine ranked the State of Business. • www.pwc.com/cities California in first place for sustainability. the rankings took into consideration renewable energy manufacturing, electric vehicle supply chains, recycling plants, quantity of 2.2 • Increase proactive outreach to help LEED (Leadership in Energy and Environmental Design) retain and expand businesses of all sizes, Certified projects, and more. the Los Angeles-Long Beach with emphasis on those that are at risk of metropolitan Area ranked fifth on the list of “top Sustainable closing, leaving or being wooed away. u.S. metros”. • www.siteselection.com/portal in 2010, the LAEDC’s Business Assistance and Development in August 2010, the Port of Los Angeles earned the Program (BAP), in conjunction with SASSFA (Southeast Area designation “Climate Action Leader” from the California Social Services Funding Authority) and PgWin (Pacific Climate Action registry for its 2009 greenhouse gas gateway Workforce investment network), produced the emission inventory. the Port of Los Angles earned the Economic Development toolkit for their respective regions distinction specifically for its strategies for municipally- to provide an electronic source of Los Angeles County’s controlled sources of greenhouse gases. business incentives and assistance programs. the information • www.portoflosangeles.org in these toolkits includes a guide of general business assistance and service providers, educational institutions, in november 2010, the Los Angeles Convention Center venture capital sources and annual conferences dedicated received a LEED gold Level Certification for Existing Buildings to supporting the economic success and growth of by the u.S. green Building Council. this designation businesses. these PDF documents are available for free moves the City of Los Angeles another step forward on the LAEDC’s website. • www.laedc.org/businessassistance toward becoming a “greener” city. • www.lacity.org in 2010, five workforce investment boards – the SASSFA, in november 2010, more than 1,500 California workplaces PgWin, Southeast Los Angeles County Workforce investment were added to the Environment Defense Fund’s interactive Board (SELACo), South Bay WiB, and the City of Los Angeles green economy map. it was a third major update to this Workforce investment Board (LA WiB) – and the LAEDC’s mapping tool. the free and searchable online resource BAP team increased proactive outreach and collaborated allows job seekers, businesses and policy makers to find with local communities, workforce investment partners, information on more than 5,000 clean energy and employers and workers in assessing small and medium- sustainable workplaces in seven categories: green buildings, sized businesses to explore alternatives to layoffs through energy generation, energy efficiency, transportation, human resource solutions. Since the beginning of the layoff academic/government/non-governmental, carbon markets, aversion program, nearly 4,700 jobs have been saved. and green practices. the map also shows that the largest • www.laedc.org/businessassistance lacountystrategicplan.com 24 goAL 2 Create a Business-Friendly Environment

in 2010, the L.A. County’s transitional Subsidized the marketing and outreach to the local business Employment Program (tSE) received $159 million for community. • www.santaclaritaenterprisezone.com subsidized employment for CalWorKs participants. the program helped stabilize and grow L.A. County businesses in September 2010, the City of Agoura Hills, in collaboration and put 10,000 people back to work by temporarily with the Business task Force, greater Conejo valley Chamber subsidizing 80 percent or more of the cost of certain of Commerce, and the valley Economic Development Center, employees. • www.laul.org/transitional-subsidized- conducted a free small business seminar for local employment-program businesses. the seminar was led by five expert speakers who discussed topics including: access to capital, strategic in 2010, as a part of the aforementioned tSE grant, the marketing and advertising, social media, health care reform, LAEDC created two comprehensive economic and maintaining the morale and motivation of employees. development toolkit documents for the Southeast Area the seminar provided small businesses with resources to Social Services Funding Authority and the Pacific gateway assist them in their daily operations. Workforce investment network to provide an electronic • www.ci.agoura-hills.ca.us source of L.A. County’s business incentives, service providers, educational institutions, venture capital sources in 2010, the City of monrovia developed an economic action and annual conferences dedicated to the support of plan, which includes a detailed framework for business businesses. information in the kits includes a guide of retention, attraction and expansion. included in this plan general business assistance providers, technology-based is a marketing strategy, and the development of an online academic programs, and a listing of annual conferences business resource center, which will be a one-stop location and events. • www.laedc.org/businessassistance for businesses that want to open or expand in the city. the City has also assigned a project coordinator to those in march 2010, the City of Cerritos implemented a Business going through the process of opening or expanding a recognition Program to provide local businesses with formal business in monrovia. • http://bit.ly/eh3kpq recognition from the City Council for their contribution to the community as well as a month-long spotlight feature in 2010, the City of West Covina approved a Commercial in the bi-monthly Business Spotlight newsletter and on the recreation Plan, which creates a public-private partnership city’s website. the goal of this program is to showcase with local businesses and commercial retail centers to co- local businesses and foster pride in Cerritos' thriving business host community events at City centers. the goal of the community and strong local economy. in 2010, eight program is to generate economic development, provide businesses were featured. • www.cerritos.us marketing opportunities for businesses, and create a vitality and synergy in areas that have limited exposure. in may 2010, governor Arnold Schwarzenegger hosted the • www.westcovina.org second governor’s Conference on Small Business & Entrepreneurship. the event focused on expanding the in 2010, the City of Santa monica’s “Buy Local” campaign, small business network by offering a series of practical, which currently has over 270 members, was successful in hands-on breakout sessions on topics of vital concern to educating the public about the benefits of buying local as small business owners during this extremely challenging a means to support businesses that provide local services, period. • www.sba.ca.gov retain sales tax to support needed local services, and garner trip reduction benefits. • www.smgov.net in June 2010, the City of Los Angeles announced the expansion of an enterprise zone in East Los Angeles. the in 2010, California Enterprise Zones in the City of L.A. expansion of the enterprise zone entitles businesses to were expanded to the West San Fernando valley, north tax breaks and other incentives. San Fernando valley and, van nuys Airport areas. • http://www.ci.la.ca.us/cdd/bus_zone.html • www.ci.la.ca.us/cdd/bus_statecred.html in July 2010, the City of Santa Clarita provided an update in 2010, the City of Alhambra held the Alhambra Chamber on its 21-Point Business Plan, a plan developed in April Business Expo to promote business success, economic 2009. the City has been able to demonstrate growth of development, and entrepreneurship by providing an over 750 new jobs from a variety of sectors, a multitude of opportunity for area businesses to gain exposure for their business attraction marketing, and a variety of business business, services and products, as well as networking with incentives. • http://bit.ly/f3mJyH peers. • www.cityofalhambra.org

As of July 2010, over 200 businesses were participating in the City and the Santa monica Chamber of Commerce the Santa Clarita Enterprise Zone, resulting in over $62 formed a new partnership called the Alliance whose million in tax savings to local businesses and the creation mission is to retain and assist existing businesses in the of over 1,700 jobs. the month of April 2010 set a record City. As a result of work undertaken by the Alliance in 2010, high with 248 vouchers issued, reflecting the success of several major employers, including Activision, universal

la County strategic plan for economic Development 25 goAL 2 Create a Business-Friendly Environment

music group, and EHarmony, have decided to remain or leading electric vehicle manufacturer, announced that it will expand their facilities in Santa monica. • www.smgov.net establish the u.S. headquarters of three separate operating divisions in the City of Los Angeles, which has the potential to 2.3 • Align local and statewide tax incentive create up to 2,000 jobs for the region over the next three years. policies with local and regional economic Company officials estimate its new offices would create an initial 50 to 100 jobs with plans to increase its work force to up development priorities. to 2,000 employees over the next three years. • http://bit.ly/gjuAWm in early 2010, the City of L.A.’s Business tax Advisory Committee (BtAC) began public meetings to reform and align in July 2010, ByD announced a partnership with the City of the City’s tax policy with their economic development goals. Lancaster and home builder Kaufman and Broad to build four the BtAC was formed to review and reform the city’s business more model homes using ByD’s solar-battery storage tax program, and was led by former LAEDC Chair, Lloyd greif. technology, then study them and see how they could be put • www.lacity.org into production at an affordable price point. the house, with its solar-fed, energy-retaining batteries and inverter is designed to in march 2010, the City of Los Angeles passed the internet put electricity back into the grid. Business tax relief ordinance, a business-friendly measure • www.cityoflancasterca.org that lowers tax rates for the growing internet industry and serves to retain several Los Angeles-based internet businesses. in April 2010, the governor’s office of Economic Development • www.lacity.org (goED) released guidelines for the second round of innovation Hub designations. the innovation Hub (iHub) initiative seeks to in may 2010, governor Arnold Schwarzenegger signed SB 71 enhance the state’s national and global competitiveness by to create a sales tax exemption for the purchase of green tech stimulating partnerships, economic development and job manufacturing equipment in California. this tax exemption is a creation around specific research clusters throughout the state. part of the governor’s California Jobs initiative, a legislative • www.business.ca.gov package to create or retain at least 100,000 jobs. • www.wbpllc.wordpress.com in September 2010, PorttechLA brought together investors, entrepreneurs, and those in the maritime industry at a in August 2010, the Los Angeles City Council approved a technology Expo and investment Conference. the day-long recommendation by the Business tax Advisory Committee to conference featured demonstrations, speakers, seminars, give a three-year business tax holiday to new businesses that roundtable discussions, networking and an opportunity for come to Los Angeles. the business tax holiday would exempt entrepreneurs, investors, the maritime business community any new business from gross receipts tax by the city of Los and others to assess strategic relationships. Angeles for three years when it opens or locates in Los Angeles. • www.porttechla.org • www.lacity.org in october 2010, a high-tech manufacturing company signed a lease to relocate to the Cerritos industrial Park, bringing 2.4 • Develop sector-specific value approximately 250 new jobs to the City. to ensure the propositions and strategies to attract firms company had quality employees to fill these positions, City staff including incentives for businesses seeking to worked with representatives of the company and Cerritos capitalize on opportunities created by the College to develop a training program geared toward future employment with the company. • www.cerritos.us greening of the local, state and world economies. in 2010, the City of Santa monica improved the City’s development approval process by fast tracking plans that are in April 2010, the City of Los Angeles, the Community part of green Building projects, and whenever possible, redevelopment Agency of the City of Los Angeles, uCLA, uSC, completing plan checks as a concurrent, rather than Caltech, Jet Propulsion Laboratory, Central City Association, Los sequential, process. • www.smgov.net Angeles Area Chamber of Commerce, Los Angeles Business Council and the LAEDC partnered to create Cleantech Los Angeles, a multi-institutional program to establish Los Angeles 2.5 • Create employment and business as the global leader in research, commercialization, and opportunities for local firms by supporting the deployment of clean technologies. the goals of Cleanteach L.A. are to create jobs, stimulate demand for clean technology development of international trade, tourism, goods and services, and facilitate environmental solutions. and by promoting Los Angeles County as a • www.cleantechlosangeles.org destination for foreign direct investment. in April 2010, after months of being courted by the LAEDC and in April 2010, the governor’s office of Economic Development several L.A. County cities, ByD Company Limited, China’s (goED) released guidelines for the second round of lacountystrategicplan.com 26 goAL 2 Create a Business-Friendly Environment

innovation Hub designations. the innovation Hub (iHub) of a city-owned mixed office and retail building in the initiative seeks to enhance the state’s national and global Business triangle. the building will house the new Beverly competitiveness by stimulating partnerships, economic Hills visitor Center in addition to other office and retail development and job creation around specific research functions. • www.beverlyhills.org clusters throughout the State. • www.business.ca.gov in 2010, two-way trade volume at the ports of Los Angeles in September 2010, Los Angeles County Supervisor and Long Beach were $347 billion, a 23 percent increase michael D. Antonovich led an LAEDC/WtCA delegation of from trade volumes in 2009. business and government leaders to China to encourage more Chinese companies to open their north American LOS ANGELES CUSTOMS DISTRICT headquarters in Los Angeles County. the delegation met VALUE OF TWO-WAY TRADE with leading CEos from around the globe seeking opportunities ($ BILLIONS) 356 347 to invest in L.A. County. the trade mission resulted in an 347 326

mou signed by Supervisor Antonovich with the Jiangsu 292 283 262

Provincial government, 20 foreign investment prospects, 233 230 213 213 197

22 renewable energy prospect leads, and numerous one- 186 182 170 164 146 on-one meetings with influential business leaders, many 3 129 122 107 of which may result in additional Chinese companies 11 investing in Los Angeles County. • http://bit.ly/hDml22

Concurrently, governor Schwarzenegger went to China and 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Sources: U.S. Department of Commerce, Bureau of the Census, U.S.A .Trade Online Korea to promote California. Several L.A. business representatives joined him including 2011-2012 LAEDC Chair robert Hertzberg and LAEDC Board member David Abel. • www.calchamber.com 2.6 • Ensure access to capital by expanding outreach and marketing efforts in march 2010, the LAEDC and the WtCA L.A.-Long Beach, to capital sources and attracting capital in partnership with the Department of Commerce, hosted a rollout of the national Export initiative (nEi) with the investors and lenders for all stages of Assistant Secretary of Commerce, Suresh Kumar. the nEi development; exploring creative new sources calls for the doubling of u.S. exports in the next five years of capital such as the EB-5 Immigrant through promotion of u.S. exports, jobs and growth. Investor Program; and creating and • www.whitehouse.gov augmenting channels/networks to connect in 2010, the Los Angeles County Business Federation capital to entrepreneurs, with emphasis on (BizFed) began work with a coalition of business organizations small, minority or women-owned across the region to boost the regional economy through businesses. increased international trade and exports as part of the national Export initiative goal of doubling u.S. exports over in 2010, the LAEDC provided a list of capital resources on the next five years. the coalition includes the Asian Business its ChooseLACounty.com website. the Access to Capital list Association, Los Angeles Area Chamber of Commerce, includes information about investment banks, mezzanine/ BizFed, Los Angeles County Business Federation, LAEDC, Los subordinated debt lenders, senior debt lenders, private Angeles metropolitan Hispanic Chambers of Commerce, equity firms and venture capital firms in Southern California. Long Beach international trade office, Port of Long • www.chooselacounty.com Beach, Southern California Association of governments, World trade Center Association, university of Southern in April 2010, BizFed, Los Angeles County Business California. roundtables in Los Angeles and Long Beach Federation and the regional Black Chamber of Commerce were held in September featuring key area exporters and hosted the Access to Capital Forum that drew more than trade officials, with more outreach planned in the future. 50 participants along with capital and financial experts. • www.bizfed.org • www.bizfed.org in november 2010, California Senator rod Wright, the Port in September 2010, City of Lancaster officials succeeded of Los Angeles, and other state officials hosted an event for in getting the Antelope valley approved as an EB-5 businesses to increase California exports. Experts from immigration visa area, allowing investors who come to the various state and federal agencies attended the event and area with $1 million to invest toward creation of 10 local offered insight for businesses looking to expand their jobs can be granted a green card for united States residence. reach into exporting. • www.portoflosangeles.org the EB-5 visas provide a method of obtaining green cards for foreign nationals who invest money in the united States. in 2010, the City of Beverly Hills completed design • www.cityoflancasterca.org development and the awarding of bids for the construction la County strategic plan for economic Development 27 goAL 2 Create a Business-Friendly Environment

in october 2010, the California governor’s office of unlock the economic growth and job-creation potential of Economic Development (goED), the California treasurer’s 10,000 small businesses across the united States through office, and the u.S. Department of the treasury announced greater access to business education, financial capital, the allocation of State Small Business Credit initiative (SSBCi) and business support services. Los Angeles City College, funding for California, which will support $1.7 billion in new the valley Economic Development Corporation and L.A. small business lending in the state through innovative local valley College partnered with the goldman Sachs 10,000 programs that help entrepreneurs expand their businesses Small Businesses initiative to help small businesses in the and create new jobs. these SSBCi funds are a critical greater Los Angeles metropolitan region to grow and create component of the Small Business Jobs Act President obama jobs. the program is comprised of 11 educational sessions. signed into law to help unlock credit and provide targeted through the support of the goldman Sachs Foundation, tax cuts for small businesses. • www.business.ca.gov business owners selected to participate in the small business education program received a full scholarship in november 2010, California Senator rod Wright, the Port covering tuition and program materials. • http://bit.ly/dKzik6 of Los Angeles, and other state officials hosted an event for businesses to increase California exports. Experts from in 2010, the valley Economic Development Center hosted various state and federal agencies attended the event and the “Where’s the money? Access to Capital Business Expo.” offered insight for businesses looking to expand their the event connects business owners looking for money for reach into exporting. • www.portoflosangeles.org expansion, working capital, inventory, commercial real estate or equipment purchase with resources they need. in 2010, goldman Sachs launched the 10,000 Small • www.vedc.org Businesses program, a $500 million, five-year initiative to ObjEcTIvE 3 leverage the County’s research and development facilities for the commercialization of research, technology and similar opportunities.

3.1 • Aggressively seek more research establishment of a cluster serves as a powerful attractant funding and activity for L.A. County-based for new research operations to locate there so they may utilize the network of services, materials, and intellectual institutions. capital that is available there. viable products that may be developed through this research funding could result in in July 2010, the California Energy Commission awarded additional economic activity when they are brought to $2.6 million for research projects tackling a range of market. • www.ucla.edu • www.usc.edu • www.caltech.edu issues including climate change, electric fuel, and energy storage. the funds come awarded from the Public interest Energy research (PiEr) program. the university of TOTAL CONTRACT AND GRANT AWARD FUNDING California at Los Angeles received $550,000 to develop a FEDERAL AND NON-FEDERAL ($ MILLIONS) method to estimate energy and environmental impacts of neighborhood-scale changes on urban transportation Caltech UCLA USC $1,938.5 systems. the project would also develop a prototype $1,787.1 $1,578.8 $1,642.0 $331.6 $1,488.4 $357.2 calculator tool that planners can use to identify and quantify $1,392.7 $268.1 $235.2 $249.7 the energy impacts of land use and transportation $242.8 systems decisions. • www.energy.ca.gov/research $1,046.0 $913.9 $889.3 $966.3 $821.3 $717.9 research and Development (bio-tech, green-tech, etc.) figure prominently in Los Angeles County, with the three $431.9 $432.0 $415.2 $484.6 $463.7 $560.9 largest academic research institutions of uCLA, uSC and Caltech receiving a combined total of $2.1 billion in FY2005 FY2006 FY2007 FY2008 FY2009 FY2010 federal research funding in 2010. research and development operations often give rise to clusters of Sources: Caltech, UCLA, USC activity, since services and vendors that cater to research operations have a tendency to locate near them. this

lacountystrategicplan.com 28 goAL 2 Create a Business-Friendly Environment

DISTRIBUTION OF AWARDS BY FUNDING SOURCE competitive advantage (e.g., port tech, digital FY 2010 ($ MILLIONS) media, entertainment technology, etc.).

Caltech in April 2010, Los Angeles County Board of Supervisors Chair gloria molina announced plans to build a “bio tech incubator” at the iconic old general Hospital in Boyle Heights. UCLA momentum L.A., a non-profit corporation of momentum Biosciences, LLC, would create a small business incubator USC pilot program for start-up biotech firms, producing a dynamic biotechnology environment within the L.A. County/uSC HHS (NIH) DOD NSF medical Center and uSC Health Sciences campus. the Other Federal Foundations & Assoc. Universities goal of the incubator pilot will be to prove both demand Corporations All Others and opportunity. if successful, this pilot project could grow Sources: Caltech, UCLA, USC into a true biotech hub for Los Angeles County. • www.momentum-la.org

DISTRIBUTION OF AWARDS BY FUNDING SOURCE FY2010 ($ MILLIONS) in September 2010, PorttechLA, a coalition consisting of the City of Los Angeles, Port of Los Angeles and the San 6 4 7 Pedro and Wilmington Chambers of Commerce, was 6 launched to attract and mentor companies with technologies Caltech 309 that will enable the Port of Los Angeles, and ports worldwide, to meet their immediate and future environmental, energy, security and logistics goals. PorttechLA is designed to UCLA 707 86 60 58 135 incubate or accelerate technology company growth through assistance with developing, testing, commercializing,

USC 404 3538 56 29 manufacturing and marketing of products and solutions to ensure the sustainability of the ports. • www.porttechla.org

Federal Funding Foundations & Assoc. Universities Corporations All Others Sources: Caltech, UCLA, USC in october 2010, the WtCA Los Angeles-Long Beach signed a memorandum of understanding with the german city of and the Clean tech Business Park Berlin-marzahn to 3.2 • Create a more supportive foster economic growth in Los Angeles County through infrastructure and stronger networks to clean technology clusters and renewable energy projects. facilitate the commercialization of local the business park will serve as a useful guide for Los Angeles County to develop its own clean tech industrial research and provide needed services to park. this mou marks a major step in the move toward entrepreneurs (venture capital, research more energy efficient, clean tech regions and preludes a parks, entrepreneurial management teams delegation visit led by the WtCA, LAEDC and CleantechLA and mentors, etc.), focusing in particular on to the Berlin-marzahn Cleantech Business Park in early 2011. • http://bit.ly/fyxbeK industries where L.A. County holds a

Acknowlegements

• BizFed, Los Angeles Business Federation: L.A. County Strategic Plan for Economic Development implementation Champions. • The Guide: Los Angeles County 2010-2011 - Los Angeles newspaper group. • Public agencies who submitted updates on their activities relative to this goal. • the successes identified in this section are examples of progress that have been made toward each goal by cities, businesses, educational institutions and public agencies throughout the County.

la County strategic plan for economic Development 29 goAL 3 Enhance our Quality of Life

GOAL 3 : ENhANcE OuR quALITY Of LIfE

In today’s global economy, the places that attract and retain talent will win, and those who don’t will lose. - richard Florida, The Flight of the Creative Class

traditionally, the location decisions of firms have been Housing costs remain high overall in spite of the driven primarily by factors such as land costs, labor costs recession, with the median home price in 2010 at and access to materials and markets. today, however, $348,000. the first time buyer housing affordability index quality of life for employees is becoming an important remains below 60, indicating that a family earning the factor as well, particularly for knowledge–based industries median income has less than 60 percent of the income such as telecommunications, computers, entertainment, necessary to qualify for a conventional loan covering and biotechnology. Factors such as the livability and 80 percent of the median-priced single-family home. walkability of a community, access to public transportation and the presence of cultural amenities have become With 250 reported offenses per 100,000 inhabitants, important considerations in the decision of firms to locate crime in Los Angeles County overall is well below the state in a region. average, although some areas of the county still experience high crime rates. many of these factors continue to be a challenge for Southern California residents. Commute times are among Air quality has improved dramatically over the past thirty the worst in the nation, with little improvement on the years, with annual average Co2 emissions falling from horizon. According to the texas transportation institute, 12,000 tons per day in 1975 to less than 1,700 tons more than 510 million person-hours were lost due to per day in 2010. the decline in other toxins has been traffic delays in 2009 in the region. similarly impressive.

LOS ANGELES-LONG BEACH- SANTA ANA MEDIAN HOME PRICE IN THE L.A. REGION ANNUAL COMMUTER DELAY $ THOUSANDS $500 (1,000S OF PERSON-HOURS) (PERS-HOURS) 700,000 90 $400 434.4 600,000 84 85 82 82 383.8 384.4 500,000 79 80 $300 343.4 323.0 318.4 318.6 317.7 400,000 481,364 514,955 75 296.6 299.9 269.8 262.8 300,000 70 $200 200,000 65 641,763 648,215 662,117 629,803 63 100,000 60 60 $100 0 55 $0 2004 2005 2006 2007 2008 2009

Total Commuter Delay Per Peak Auto Commuter 08Q1 08Q2 08Q3 08Q4 09Q1 09Q2 09Q3 09Q4 10Q1 10Q2 10Q3 10Q4

Source: Texas TransportationInstitute Source: CAR

LOS ANGELES-LONG BEACH-SANTA ANA TRAVEL TIME INDEX* FIRST TIME BUYER HOUSING AFFORDABILITY INDEX AND APARTMENT VACANCY IN THE L.A. HAI REGION 1.43 70 Apt. Vacancy % 7 1.42 1.42 1.41 60 6 50 5 1.38 40 4 30 3 20 2 The L.A. area Travel Time Index has been 10 1 ranked the worst in the nation for all 1.35 years displayed. 0 0 00Q1 00Q3 01Q1 01Q3 02Q1 02Q3 03Q1 03Q3 04Q1 04Q3 05Q1 05Q3 06Q1 06Q3 07Q1 07Q3 08Q1 08Q3 09Q1 09Q3 10Q1 10Q3 2004 2005 2006 2007 2008 2009 LA Region HAI LA County Apartment Vacancy Rate *ratio of travel time in peak period to travel time in free-flow

Source: Texas Transportation Institute Source: RealFacts; CAR

lacountystrategicplan.com 30 goAL 3 Enhance our Quality of Life

We all want safe neighborhoods, improved mobility, plentiful throughout the County, cities, businesses and organizations and affordable housing, clean air and water and healthy, have created programs designed to enhance the quality of vibrant, livable communities. A high quality of life also life for all of the region’s 10.4 million residents. From includes promoting social equity to ensure all residents in implementing traffic management systems to improve Los Angeles County have an opportunity to live a healthy life mobility to widening bicycle lanes, these incremental as full participants in the larger community. changes collectively make a difference toward improving and enhancing the quality of life for all residents. Some of From an economic development standpoint, quality of life these successes are documented on the following pages. is critical to a healthy and productive workforce.

CRIME RATE 2009 AIR QUALITY IN LOS ANGELES COUNTY REPORTED OFFENSES PER 100,000 INHABITANTS ANNUAL AVERAGE EMISSIONS 18,000 TONS/DAY 16,000 CO 741.7 14,000 ROG 12,000 PM2.5 10,000 PM10 463.1 472.0 8,000 N ox 318.4 6,000 250.0 269.7 4,000 66.5 183.5 144.6 2,000 0

City of LA L.A. County California 0 F 1975 1980 1985 1990 1995 2000 2005 2010 F 2010 2015 F 2015 Violent Crime Property Crime Total Offenses 202 Source: FBI Source: CARB ObjEcTIvE 1 make our communities more desirable places to live. rELAtED to ovErALL oBJECtivE which makes it easier for the community to report problems such as potholes and graffiti. the City of Long Beach iPhone in January 2010, the 21st (and last) FamilySource Center app has resulted in approximately 800 requests for service opened as a means to fight poverty in the City of Los Angeles. since it was launched. • www.longbeach.gov these centers are one-stop centers to connect people in need with existing anti-poverty, government-sponsored From 2009-2010, the City of Arcadia has been voted the programs. the program aims to increase family income state’s “Best Place to raise your Children in California” by and academic success. • www.lacity.org Bloomberg Businessweek because of its low crime and excellent schools. the cities of monterey Park and Diamond From 2009 to 2010, the City of Santa monica saw a 19 Bar are this year’s runner ups. • www.businessweek.com percent reduction in homelessness. overall, the City has seen a 25 percent reduction in homelessness from 2007 1.1 • Ensure public safety by supporting to 2010. the City attributes this reduction to the success of the City’s action plan to address homelessness, local programs that reduce crime (such as programs, and City initiatives. • www.smgov.net Business Watch, Neighborhood Watch, volunteer patrols, anti-gang programs and in november 2010, the California Water resources Control rapid response to “broken window” Board and iBm unveiled an Apple iPhone application problems). designed to help citizens monitor water quality wherever they go. the app is entitled “Creek Watch” and is aimed at everyday citizens and environmental and community in September 2010, the u.S. Department of Education groups with a need or desire to monitor the quality of the granted three California organizations up to $500,000 each water around them. • http://ibm.co/eyr09z to transform distressed communities into neighborhoods of hope and empowerment for families, children, and in 2010, the City of Long Beach released smartphone apps students. two of these organizations are in Los Angeles: (iPhone and Android) for its “go Long Beach” program, Proyecto Pastoral at Dolores mission and youth Policy institute. • www.proyectopastoral.org • www.ypiusa.org la County strategic plan for economic Development 31 goAL 3 Enhance our Quality of Life

in December 2010, the City of Santa monica launched a 1.2 • Improve mobility and reduce traffic new youth violence prevention portal on the City’s website. congestion and its environmental impacts the website will serve as a tool for the public to inform them about the work the City’s youth resource team is doing as by employing technology and traffic well as ways in which the community can get involved in management strategies to reduce demand the effort. • www.santamonicayouth.net and optimize system efficiency; making transit easier and more desirable to use; improving in 2010, the City of Beverly Hills implemented a comprehensive walkability and bicycling; encouraging Emergency management decision support system, known as virtual Beverly Hills, to provide situational awareness to transit-oriented development and public safety personnel and emergency management densification where appropriate; offering staff. • www.beverlyhills.org incentives for carpooling and transit; and improving the jobs/housing balance. in 2010, the City of El monte’s police department implemented the imPACt (improving and maintaining in February 2010, metro launched a low-cost transit pass Public Awareness and Community teamwork) program to program (the i-Pass) for Pasadena City College students. bring together the community and the city departments in Passes are available for $30 per month—versus the $36 per resolving neighborhood problems before they escalate. month regular charge. to ensure the program’s success, • www.ci.el-monte.ca.us Pasadena City College is also providing shuttle service between the metro gold Line in Pasadena and the campus to the City of gardena Police Department developed g-CArS, encourage students to use public transit. • www.metro.net an award-winning, unique and cost effective crime analysis and mapping enterprise system using an assortment of in march 2010, the L.A. Street Summit took place at the L.A. low-cost and commercially available software to provide trade tech College. this free event provided opportunities to real-time crime information and maps to field personnel, share information on what communities can do to become investigators, and analysts. g-CArS weekly crime map more bike and pedestrian friendly. • www.lastreetsummit.org allows field personnel to quickly identify trends in burglaries, robberies, and vehicle thefts. the data is shared with over in April 2010, the ocean Park Blvd green Streets project was 28 municipalities in L.A. County. • www.gardenapd.org approved in the City of Santa monica, which is poised to become a regional model for future green streets, including City of glendale Police Crime Stoppers is a citizen run, expanded pedestrian space, landscaped bioswales and non-profit organization which works side by side with local, medians, nearly 100 new trees and 45 new pedestrian lights, state and federal law enforcement agencies countywide to as well as painted bike lanes, new crosswalks and additional help solve serious crimes. the program encourages citizens street furniture. the project also includes a large to call the confidential tip line with information concerning subterranean drainage area beneath the existing Los Amigos serious crimes. Callers could receive up to $1,000 for Park that will treat the runoff from the 34-acre Pico-4th Street information that leads to an arrest. thousands of felony Basin. taken together, these improvements will transform crimes have been solved due to tips received from citizens. ocean Park Boulevard into a pedestrian- and bike-friendly these crimes range from murder, rape, and assault to neighborhood corridor that is environmentally friendly, visually armed robbery, forgery, fraud and drugs sales. engaging and sustainable. • www.smgov.net • http://www.ci.glendale.ca.us/police/crime_stoppers.asp in may 2010, metro received a $415,000 energy grant from the Huntington Park Police Department sponsored two youth the California Energy Commission to explore ways for making programs in 2010, Juveniles-At-risk (J.A.r.) for youth 12-15 it easier for drivers of electric cars to charge their vehicles at years old and Junior J.A.r. for children 7-11 years old. J.A.r. metro facilities with the expectation that these commuters is a three-month intervention program designed to change would take metro to work while their car batteries recharge. the destructive behavior of an at-risk youth. the program the grant will fund a pilot project to assess the feasibility of is carried out by police officers through lectures, guest mass installation of electric vehicle plug-in charging stations speakers, physical training, community service and field at metro transit stations. • www.metro.net trips. Students are required to attend J.A.r. classes every Saturday for a total of 12 weeks, participate in community metro officials and the Los Angeles mayor marked June 17, service and be accessible for drug testing, home and school 2010 as national “Dump the Pump Day,” encouraging follow-ups. Parents are also required to attend parenting motorists to park their car and take public transit or carpool. classes once a week. the program is carried out by police • www.metro.net officers, police personnel, police explorers and volunteers through educational and physical activities, such as tutoring, in July 2010, the Burbank-glendale-Pasadena Airport reading, classroom lectures, expressive art, military drill Authority began offering complimentary shuttle van service and fun play time. • www.huntingtonpark.org between the Bob Hope Airport and the Downtown Burbank lacountystrategicplan.com 32 goAL 3 Enhance our Quality of Life

the existing 4.5-mile glendale narrows bikeway to an uninterrupted total of 7.1 miles, and now includes an undercrossing at Fletcher Drive, resurfacing of the path, and lighting. • www.labikepaths.com

in 2010, the City of Santa monica demonstrated its commitment to making it easier and more convenient to ride a bicycle in the city. the City purchased over 300 hundred new racks and bollards in the Downtown area and throughout the City, new lane striping including the City’s first “harrows,” and approval of construction of the City’s first Bike Center with attended bike parking and capacity for over 350 bikes • www.smgov.net

Photo courtesy of metro. in 2010, the City of monrovia continued negotiations for the Station Square transit village Development in the City Station. the free shuttle service enhances of monrovia, which will serve as a regional transportation connections for Airport customers.• www.burbankairport.com center for the gold Line Extension as well as a shopping, recreation, and residential hub. this project also secured in July 2010, the California Energy Commission awarded a $1 million grant for green space. When completed, the $2.6 million for research projects tackling a range of issues Station Square transit village will bring $2 million worth of including climate change, electric fuel, and energy storage. investments to the community. the City also secured federal the funds come awarded from the Public interest Energy funding in partnership with Caltrans to rehabilitate key research (PiEr) program. uCLA is a $550,000 recipient arterial roads in the city. • www.ci.monrovia.ca.us to develop a method to estimate energy and environmental impacts of neighborhood-scale changes on urban in 2010, the gateway Cities Council of governments transportation systems. the project would also develop a (gateway Cities Cog) developed a local Sustainable prototype calculator tool that planners can use to identify Communities Strategy as part of a larger regional strategy and quantify the energy impacts of land use and developed by the Southern California Association of transportation systems decisions. governments to reduce greenhouse gas (gHg) emissions. • www.energy.ca.gov/research the gateway Cities Cog has already taken a variety of steps to reduce gHg emissions from transportation, including in August 2010, the Port of Los Angeles earned the expanding bike infrastructure in Long Beach and planning designation “Climate Action Leader” from the California for future transit-oriented development in South gate. Climate Action registry for its 2009 greenhouse gas • www.gatewaycog.org (gHg) emission inventory. the Port of Los Angles earned the distinction for its strategies for municipally-controlled in 2010, the City of Long Beach raised $17 million in state sources of greenhouse gases. • ww.portoflosangeles.org and federal grants to improve its bike system through traffic improvements, education and bike share programs. their in September 2010, metro released the “go metro-Los goal is to make our communities more desirable places to Angeles” iPhone Application to assist riders in planning live by improving mobility and reducing traffic congestion their trips on the metro System. • www.metro.net and its environmental impacts. • www.bikelongbeach.org in September 2010, the City Council of the City of Santa in 2010, the Whittier greenway trail in the City of Whittier, monica approved construction of Phase 3 of the Advanced a five-mile bicycle/pedestrian trail, was constructed on an traffic management System Project, which implements the abandoned railroad. the greenway trail is included in the transit Priority System for both Big Blue and metro rapid metro’s “Southeast Area Bicycle master Plan.” the trail buses along the Wilshire, Santa monica, Pico and Lincoln passes through residential, commercial, industrial and Boulevard corridors within the City. these improvements institutional land uses in Whittier, connecting these various will benefit drivers, transit riders and air quality. elements of the community and allowing residents and • www.smgov.net visitors to hike or bike through town. the greenway also connects with the local and regional bus systems, including in December 2010, the 2.7-mile section of the Los Angeles Whittier transit, metro, Foothill transit, montebello Bus river path from Fletcher to Figueroa through the Elysian Lines and norwalk transit. • www.cityofwhittier.org valley opened to cyclists and pedestrians. the stretch previously had an unpaved access road used unofficially in 2010, the South Bay Cities Council of governments by bicyclists and pedestrians every day. the path extends implemented the “Local use vehicle (Luv)” program to

la County strategic plan for economic Development 33 goAL 3 Enhance our Quality of Life

test the effectiveness of using 100 percent electric, zero in April 2010, Cahuenga Peak, part of the backdrop for emission Luvs that are small, short range and low speed the iconic Hollywood sign, was saved from development for taking local trips around South Bay neighborhoods instead under a land conservation act made possible through a of using regular cars. the goal of the program is to reduce successful $12.5 million fundraising drive. the “trust for pollutants, emissions, and overall traffic congestions. Public Land” conservation group raised $6.7 million in vehicles have been placed with residents and institutions private funds, the state offered $3.1 million, and local for the first six month demonstration period. During the funds totaled $2.7 million. Private donations came from 18-month demonstration project, the Luv vehicles will be all over the u.S., from 10 foreign countries, from loaned to new participants approximately every six months. companies such as the tiffany & Co. and a number of • www.southbaycities.org/node/631 prominent individuals, including Hugh Heffner, Steven Spielberg and tom Hanks. the trust for Public Land in 2010, the City of West Hollywood was ranked #1 in the purchased the 138 acres and donated it to the City of Los 20 most walkable cities in California. other L.A. County Angeles who incorporated it into the 4,210 acre griffith cities on the list include Santa monica, Culver City, Beverly Park Conservancy. the City established this acreage as Hills, Hermosa Beach, Artesia, redondo Beach, Lomita, permanent open space, preserving the historic and Burbank, Lawndale, El Segundo, gardena and San gabriel. cultural landmark in its current natural context and • www.walkscore.com/rankings/most-walkable-cities.php protecting the ecosystem of the California native flora and fauna that currently exist on the property. • www.savehollywoodland.org 1.3 • Remove obstacles and create incentives to encourage the construction of a in August 2010, the California managed risk medical insurance Board began accepting applications and providing large quantity and wide range of housing of all coverage to Californians in a new health insurance types (i.e., condos, apartments, townhouses, program for individuals with preexisting conditions – one single-family homes, etc.), with a particular of the first major provisions of federal health reform to be emphasis on adding affordable and workforce implemented in the state. California will receive a federal housing units. allocation of $761 million to operate the plan through the end of 2013, when insurance rules will change under the provisions of the new federal health reform act so that in February 2010, the City of Lancaster and KB Home preexisting conditions are no longer considered in celebrated the first development constructed that utilizes insurance pricing and eligibility. • www.mrmib.ca.gov the City’s Building incentive Stimulus Program. the program was established to create jobs and encourage in September 2010, the California State Library unveiled developers to continue building efforts in the City by an online resource tool that makes it easier to find useful providing a 30 percent reduction in impact fees for and timely health information in California’s public libraries. development in the downtown district area and a 20 the tool, entitled Finding Health and Wellness @ the Library: percent reduction in fees for development outside of that A Consumer Health toolkit for Library Staff, is designed to district. • www.cityoflancasterca.org help librarians and library staff build competencies in providing health information services to library users. in 2010, the Claremont City Council partnered with • www.library.ca.gov/lds/docs/Healthtoolkit.pdf Jamboree Housing Corporation, a non-profit housing development company, to develop an affordable housing in September 2010, the u.S. Department of Health and project on the site of the former Claremont Courier Human Services awarded California $3.90 million to enhance newspaper building. When completed, Courier Place will the state’s public health system as part of health care reform. be open to low- to moderate-income families, and there of the total, $2.06 million went to the California Department will be 38 units for seniors. Preference for the family units of Public Health and $1.90 million went to the Los Angeles will be given to families that have a person employed in County Department of Public Health. Funded by the Patient Claremont. • www.ci.claremont.ca.us Protection and Affordable Care Act of 2010, the award’s goal is to make programs and people in the public health system more efficient and effective. • www.cdph.ca.gov 1.4 • Promote healthy living by building more parks and expanding recreational in September 2010, the County of Los Angeles unveiled activities, and encouraging healthy living its new 34-foot Health and nutrition mobile unit, which through active lifestyles, wellness programs will be used to sign up residents to receive food stamps and medi-Cal in nontraditional locations. increasing and locally-sourced nutritious food supplies participation in the program will allow the County to assist (e.g., community gardens and farmers low-income residents, reducing their hunger, insecurity and markets). related health problems. • www.lacounty.gov/wps/portal/lac lacountystrategicplan.com 34 goAL 3 Enhance our Quality of Life

in november 2010, the City of Palmdale was named one citizens by using permanent, evidence-based environmental of California’s Healthiest Employers by the California task and policy changes to motivate residents to adopt and Force on youth and Workplace Wellness. the City of maintain healthier lifestyles. Participants of this program Palmdale launched its wellness program in 2007, which have lost weight and increased their projected life promotes healthy living. • www.cityofpalmdale.org expectancy. the program also helped reduce cost of health care for city employees. • www.bchd.org in november 2010, the federal government approved California’s five-year, $10 billion “Bridge to reform” Section 1.5 • Encourage and expand cultural and 1115 waiver proposal. through the Section 1115 waiver, artistic amenities that celebrate our California is able to advance medi-Cal program changes that will help the state transition to the federal reforms diversity and attract local and global patrons. that will take effect in January 2014. • www.cdph.ca.gov in April 2010, Cahuenga Peak, part of the backdrop for the in 2010, advance purchases of $45.4 million to provide iconic Hollywood sign, was saved from development under a equipment and services for the new martin Luther King, land conservation act made possible through a successful Jr. and Harbor-uCLA medical Centers were approved by $12.5 million fundraising drive. the “trust for Public Land” the Board of Supervisors, ensuring the timely completion conservation group raised $6.7 million in private funds, the of much-anticipated projects and vital health services state offered $3.1 million, and local funds totaled $2.7 each will offer to County residents. the Board authorized million. Private donations came from all over the u.S., from the County’s Department of Public Works to execute an 10 foreign countries, from companies such as the tiffany & early purchase of electrical and mechanical equipment for Co. and a number of prominent individuals, including Hugh mLK medical Center, not to exceed $10.6 million. Heffner, Steven Spielberg and tom Hanks. the trust for • www.ladhs.org Public Land purchased the 138 acres and donated it to the City of Los Angeles who incorporated it into the 4,210 acre in 2010, the City of Duarte completed the Encanto Park griffith Park Conservancy. the City established this acreage Bioswale and outdoor nature Classroom project. the City as permanent open space, preserving the historic and built the project with both a $508,000 grant from the San cultural landmark in its current natural context and gabriel and Lower Los Angeles rivers and mountain protecting the ecosystem of the California native flora and Conservancy and an additional $100,000 Proposition A fauna that currently exist on the property. grant from County Supervisor michael Antonovich’s office. • www.savehollywoodland.org • www.accessduarte.com in August 2010, philanthropist Eli Broad and his wife, Edythe, in 2010, the City of Lomita launched its “green” website— announced that they would build their new contemporary www.gogreenlomita.com—to offer residents an opportunity art museum, the Broad Collection, on grand Avenue in to find information about the City’s environmental programs, . the Broad Collection is expected projects and activities. the website also serves as a resource to display approximately 300 works from Broad’s collection for residents and businesses to find out about utility rebates at any given time in its 50,000 square feet of gallery space. and environmental workshops. • www.gogreenlomita.com • www.broadartfoundation.org in 2010, the Beach Cities Health District—a provider of health in october 2010, the Lynda and Stewart resnick Exhibition and wellness services to the residents of manhattan Beach, Pavilion, a key feature of LACmA’s ongoing “transformation” Hermosa Beach and redondo Beach—received a grant to campaign, opened. the pavilion dramatically expands the establish the vitality City program, a community-wide museum's exhibition space and also further unifies the approach to creating healthier, happier and more productive western half of the museum's twenty-acre campus. the resnick Pavilion, a single-story, 45,000 square foot structure, is the largest purpose-built, naturally lit, open-plan museum space in the world. • www.lacma.org

in 2010, two programs of the Los Angeles County Arts Commission, the “Ford Amphitheatre Summer Season” and “Holiday Celebration,” held year-long free or low-cost events that featured a variety of performances and musicians that reflect the musical and cultural diversity of L.A. County. over 35,000 people attended the County-sponsored concerts in 2010. • www.lacountyarts.org

in 2010, the L.A. County Arts Commission’s Civic Art Program, in partnership with Supervisor mark ridley thomas,

la County strategic plan for economic Development 35 goAL 3 Enhance our Quality of Life

developed a community civic art mural celebrating significant in June 2010, the u.S. Environmental Protection Agency themes identified in tandem with the vision Lennox Plan developed a Sustainable Design and green Building toolkit for developed through the Department of regional Planning. Local governments as a way to assist with identifying and more than 100 community members had a hand in removing barriers to sustainable design and green building producing the over 1,200-square-foot mural on the exterior within their permitting process. walls of Lennox Park. Called “Lennox Past, Present and • www.epa.gov/region4/recycle/green-building-toolkit.pdf Future,” the mural was dedicated on August 26, 2010. Civic art will also play an important role in the redevelopment of in July 2010, the City of Downey’s green task Force released the Lennox Constituent Center including the Lennox Library. its final report which examined the environmental concerns • www.lacountyarts.org/civicart/projectdetails/id/151. facing the city. the initial goal of the green task Force was to offer recommendations to ensure the City operates in a in late 2010, construction was completed on the sustainable way; however, the task Force also began a $125-million valley Performing Arts Center. Project officials process of identifying things that could be done immediately, anticipate the 166,000-square foot center to become one of such as the installation of recycling bins in City Hall, reducing the top three centers in Southern California, the center seats solar installation permit fees, and launching a pilot education 1,700 people and was designed to support orchestra, opera, program in the school district. • www.downeyca.org broadway, film and dance. • www.valleyperformingartscenter.org in July 2010, the City of Santa monica adopted its Land use & Circulation Element, which underpins the sustainable 1.6 • Create healthy, vibrant and strong evolution of Santa monica by ensuring high-quality of life, a communities by balancing land use, balance of jobs and housing, and transit-oriented nodes that support long-term local and regional mobility. Economic transportation, economic development, development is supported throughout the plan, with specific housing and environmental improvement focus given to: 1) Support for a diverse economic base; 2) objectives. Encouragement of creative arts jobs and industries including post-production, arts, and r&D; 3) Support for the regional- the LAEDC and Environmental Defense Fund partnered to serving hospital and medical facilities; 4) Conservation of create vision Los Angeles, a strategic transportation plan for industrial areas; 5) Encouragement of the growth of the Los Angeles region to identify and implement solutions to sustainable market sectors and development of Santa address its transportation and congestion issues. vision Los monica’s “Strategy for a Sustainable Local Economy”; and 6) Angeles brings together local business leaders, environmental Commitment to strengthen local businesses. advocates, housing and transportation experts, and elected • www.smgov.net officials to design solutions to reduce gridlock and improve air quality while supporting economic vitality and social equity. in october 2010, Living Cities, a consortium of major • www.visionlosangeles.org foundations and financial institutions, announced that its working group will coordinate up to $150 million in in February 2010, the City of Lancaster and KB Home investments to build stronger communities grounded in more celebrated the first development constructed that utilizes the resilient regional economies. over the next couple of years, City’s Building incentive Stimulus Program. the program was participants will be coordinating their investments and aligning established to create jobs and encourage developers to them with federal grant programs in addition to inviting others continue building efforts in the City by providing a 30 percent to invest alongside them. • www.livingcities.org reduction in impact fees for development in the downtown district area and a 20 percent reduction in fees in november 2010, the City of Diamond Bar hosted an “Eco for development outside of that district. Expo,” an environmentally-friendly City event that sought to • www.cityoflancasterca.org connect residents with ideas to be “greener” through products and services. • www.ci.diamond-bar.ca.us in April 2010, the ocean Park Blvd green Streets project was approved in the City of Santa monica, which is poised to in 2010, the City of Lancaster launched unitE (uniting become a regional model for future green streets, including neighbors in team Efforts) to offer residents the opportunity to expanded pedestrian space, landscaped bioswales and apply for resources and/or funding to carry out neighborhood medians, nearly 100 new trees and 45 new pedestrian lights, improvement projects. this program aims to improve the as well as painted bike lanes, new crosswalks and additional quality of life of residents within the city through three different street furniture. the project also includes a large areas: beautification (aesthetics and physical aspects of the subterranean drainage area beneath the existing Los Amigos neighborhood), neighborhood interaction (development and Park that will treat the runoff from the 34-acre Pico-4th Street strengthening of positive relationships among neighbors), and Basin. taken together, these improvements will transform public safety (improving or enhancing public safety in the ocean Park Boulevard into a pedestrian and bike friendly neighborhood). • www.cityoflancasterca.org neighborhood corridor that is environmentally friendly, visually engaging and sustainable. • www.smgov.net lacountystrategicplan.com 36 goAL 3 Enhance our Quality of Life

in 2010, the City of Santa monica improved the City’s funding in partnership with Caltrans to rehabilitate key development approval process by fast tracking plans that are arterial roads in the city. • www.ci.monrovia.ca.us part of green Building projects, and whenever possible, completing plan checks as a concurrent, rather than in 2010, the City of El monte began developing a 22-acre sequential, process. • www.smgov.net lot into the first transit oriented Development (toD) project located for a bus-centered transit station. When completed, the El monte transit Station, adjacent to the transit village, the transit village will have approximately 125,000 square- is home to metro, Foothill and greyhound busses. feet of retail space and 650 condominiums and apartments. • www.ci.el-monte.ca.us in 2010, the City of Cerritos established a green Cerritos program to provide information and resources to encourage in 2010, the City of monrovia continued negotiations for the development of a green environment comprised of the Station Square transit village Development in the City green buildings and landscaping in Cerritos. the program of monrovia, which will serve as a regional transportation promotes green building techniques and encourages Cerritos center for the gold Line Extension as well as a shopping, homeowners and businesses to develop environmentally- recreation, and residential hub. this project also secured friendly projects. the program provides development a $1 million grant for green space. When completed, the incentives, including reduced permits fees and accelerated Station Square transit village will bring $2 million worth of plan approval for green projects. investments to the community. the City also secured federal • www.cerritos.us/nEWS_inFo/green_cerritos.php

ObjEcTIvE 2 Use all available resources (i.e., hope vi funding, etc.) and adopt new approaches to revitalize low-income communities.

2.1 • Increase community participation in April 2010, the ocean Park Blvd green Streets project in the planning and jobs creation process. was approved in the City of Santa monica, which is poised to become a regional model for future green streets, including expanded pedestrian space, landscaped bioswales and the 2010 year called for budget cutbacks in the City of medians, nearly 100 new trees and 45 new pedestrian Artesia, which almost forced the city to cancel programs lights, as well as painted bike lanes, new crosswalks and such as its 4th of July celebration. the program—and oth- additional street furniture. the project also includes a ers—were saved through a working partnership with busi- large subterranean drainage area beneath the existing nesses. the local business community donated $10,000 Los Amigos Park that will treat the runoff from the 34-acre to the City to support these programs and the City in return Pico-4th Street Basin. taken together, these streamlined business licenses and pushed to create a improvements will transform ocean Park Boulevard into a more business friendly environment by limiting taxes and pedestrian and bike friendly neighborhood corridor that is investing in redevelopment. • www.cityofartesia.us environmentally friendly, visually engaging and sustainable. • www.smgov.net

2.2 • Use smart growth principles to in 2010, the Housing Authority of the City of Los Angeles economically integrate communities, partnered with the urban Land institute (uLi) to conduct an maximize the creation of new affordable intensive one-day study of the 103rd Street Blue Line and workforce housing units, and create Station and its connections to the Jordan Downs Community more open space for residents. and surrounding neighborhoods as well as the issue of extending Century Boulevard. A panel of land use experts conducted an on-site visit to the housing development in in march 2010, the City of Lancaster broke ground on the April. the day culminated with the experts who made BLvD transformation Project, an effort to revitalize recommendations for enhancing the transit oriented district. Lancaster Boulevard and the downtown area. the BLvD • www.hacla.org/en/rel/739/ will be redesigned to be more pedestrian-friendly in addition to serving as an arts, shopping, entertainment, and dining destination. • www.cityoflancasterca.org

la County strategic plan for economic Development 37 goAL 3 Enhance our Quality of Life

the Los Angeles County Board of Supervisors was author- ized to issue Build America Bonds under the American re- covery and reinvestment Act to renovate the inpatient tower associated with the re-opening of the martin Luther King medical office. the funding also provided for the up- grade and enhancement of the new multiservice Ambula- tory Care Center at mLK medical Center. • http://file.lacounty.gov/bos/supdocs/50744.pdf

Acknowlegements

• L.A. County Strategic Plan for Economic Development implementation Champions: - the gateway Cities Council of governments - the San Fernando valley Council of governments - the San gabriel valley Council of governments - the South Bay Cities Council of governments - the Westside Cities Council of governments • The Guide: Los Angeles County 2010-2011 - Los Angeles newspaper group. • Public agencies who submitted updates on their activities relative to this goal. • the successes identified in this section are examples of progress that have been made toward each goal by cities, businesses, educational institutions and public agencies throughout the County.

38 goAL 4 implement Smart Land use

GOAL 4 : IMPLEMENT SMART LANd uSE

Los Angeles County is among the most densely populated Los Angeles County has the tightest industrial vacancy counties in the nation, placing pressure on the efficient rate in the nation, persistently less than 2 percent before use of the limited supply of land. Smart land use the recession began and still remaining below 3.5 strategies are necessary in order to preserve adequate percent. space for employment uses coordinated with development of residential housing. in a region as large, dense and diverse as Los Angeles County, it is important to balance the available land for in 2007 (the most recent period for which we have data), jobs with available land for housing. the “implement 92 percent of the zoned land in the City of Los Angeles Smart Land use” goal of the Los Angeles County Strategic (excluding LAX and the port) was zoned for residential and Plan for Economic Development highlights the need to commercial use. of the remaining eight percent zoned for preserve jobs-producing land so that current residents industrial, only 5.9%--14,000 acres—were actually used for and their children will have a place to work and earn a industrial purposes. decent living—and at a reasonable distance from their homes. the successes identified on the following pages industrial zoned land with non-industrial uses represented provide examples of what is being done throughout the 2.1 percent of the city’s total acreage. the non-industrial County, its cities and businesses to strike a balance uses of industrial zoned land include warehousing, film between land uses for jobs vs. residential purposes. and television production, commercial uses and retail.

INDUSTRIAL ZONED LAND IN THE CITY OF LOS ANGELES (2007) TYPES OF USES IN THE CITY OF LOS ANGELES’S INDUSTRIAL ZONES (2007)

Industrial Zoned Land (excluding POLA & LAX) Light Manufacturing (5,349 acres) Other Industrial Uses (3,991 acres) 14,123 12% 10% 5.9% Warehousing (2,222 acres) Institutional (1,906 acres) 8% Other Zoning Retail (1,550 acres) Industrial Zoned 21% 7% (Residential & Commerical) Heavy Manufacturing (1,380 acres) w/Non-Industrial Uses 4% 210,029 4,923 Residential (778 acres) 92.0% 2.1% Commerical (615 acres) 3% Misc./Unknown (525 acres) 28% 2% Food Processing (279 acres) 2% Source: LA City Planning Dept Open Storage (267 acres) 1.5% Film & TV Production (110 acres) 0.6% 0.7% Recreational (74 acres)

Source: LA City Planning Dept

INDUSTRIAL SQUARE FOOTAGE CHURN IN THE CITY OF LOS ANGELES

2,000 SQ FT IN THOUSANDS 1,500 847.5 1,000 823.1 448.7 374.7 500 924.9 886.9 623.2 601.3 732.5 163.7 -29.1 -88.2 -500 -835.5 -1,000.1 -824.4 -914.8 -621.5 -1,332.4 -1,000 -1,500 2004 2005 2006 2007 2008 2009 New Add/Altered Demolished

Source: LA City Planning Dept lacountystrategicplan.com 39 goAL 4 implement Smart Land use

ObjEcTIvE 1 maintain an adequate supply of jobs-creating land.

1.1 • Create and maintain a database of institutions and universities, using strategies County-wide, jobs-creating land to facilitate such as creating community land trusts, land the retention and expansion of local companies banking, and/ or through the creation of as well as the attraction of new companies to business, industrial, manufacturing or the County. research and development zones.

Please contact us if you have a success in this area that you in April 2010, Los Angeles County Board of Supervisors would like included in the annual report. Chair gloria molina announced plans to build a “bio tech incubator” at the iconic old general Hospital in Boyle Heights. 1.2 • Implement an employment land momentum L.A., a non-profit corporation of momentum Biosciences, LLC, would create a small business incubator preservation policy that restricts rezoning of pilot program for start-up biotech firms, producing a dynamic industrially-zoned land to other uses without biotechnology environment within the L.A. County/uSC formal consideration and recognition of: the medical Center and uSC Health Sciences campus. the need for adequate buffering between goal of the incubator pilot will be to prove both demand industrial land and incompatible uses; how and opportunity. if successful, this pilot project could grow into a biotech hub for Los Angeles County. and where that industrial land will be replaced • www.momentum-la.org elsewhere in the County; whether the proposed change-of-use development will in September 2010, the Community redevelopment increase land values of surrounding industrial Agency of Los Angeles (CrA/LA) released its request for Proposals for development of their 20-acre Cleantech land and/or encroach on nearby viable manufacturing Center site. the winning bid will also be industries; and whether the new use will responsible for the development of a state-of-the-art produce more high-value jobs than alternative industrial complex engaged in the sustainable industrial uses. manufacturing, assembly, and/or development of clean technologies and products. • www.cleantechlosangeles.org in 2010, the County of Los Angeles Department of regional Planning continued to revise the draft general Plan, which in 2010, Cleantech L.A. laid the groundwork for the includes an employment land preservation policy to protect Cleantech incubator, which will launch in the summer of industrially-designated land. the Land use Element identifies 2011. the incubator will assist and attract new clean tech Employment Protection Districts and includes findings for the businesses to start-up in Los Angeles, and accelerate proposed conversion of industrially-designated land within development and commercialization of clean technologies Employment Protection Districts to non-industrial uses. of interest to LADWP, the City’s municipal power • http://planning.lacounty.gov generating and water supply entity, and others. • www.cleantechlosangeles.org 1.3 • Make better use of the public sector’s real estate portfolio to facilitate jobs producing projects.

Please contact us if you have a success in this area that you would like included in the annual report.

1.4 • Reserve employment land (existing and vacant) for research and development uses, especially land located near research

la County strategic plan for economic Development 40 goAL 4 implement Smart Land use

ObjEcTIvE 2 Develop and rehabilitate land to meet strategic economic development objectives.

2.1 • Update general, community and industrial activities and revitalize obsolete specific plans to enable by-right development industrial land. and rectify weaknesses in the existing zoning classifications and remedy the reactive, case- Please contact us if you have a success in this area that you by-case, spot zoning approach focused on would like included in the annual report. individual parcels. 2.3 • Create and promote public/private in 2010, the Department of regional Planning in L.A. County collaboration programs to facilitate infill formed a Stakeholder Committee consisting of representatives development and redevelopment of brownfield from the Building industry Association, urban Land institute, sites, underutilized industrial and commercial LAEDC, planning/engineering consultants, Sierra Club and properties and functionally obsolete buildings. Santa monica mountains resource Conservation District. over a period of seven months, the Stakeholder Committee developed recommendations for improvements to the land in 2010, the Department of regional Planning in L.A. County entitlement process. the improvements would provide critical formed a Stakeholder Committee consisting of representatives enhancements to the process such as a proposal to from the Building industry Association, urban Land institute, co-locate departments involved in the land development LAEDC, planning/engineering consultants, Sierra Club and process, implementation of performance standards and the Santa monica mountains resource Conservation District. over creation of a conceptual plan approach within the subdivision a period of seven months, the Stakeholder Committee process and a number of technology-oriented enhancements developed recommendations for improvements to the land that would improve the efficiency and effectiveness of various entitlement process. the improvements would provide critical it systems and applications within the entitlement process. enhancements to the process such as a proposal to co-locate • http://planning.lacounty.gov departments involved in the land development process, implementation of performance standards, and the creation of in 2010, the City of irwindale prepared a comprehensive code a conceptual plan approach within the subdivision process and update focused on addressing modern land-use issues that will a number of technology-oriented enhancements that would allow for the development of emerging industries such as improve the efficiency and effectiveness of various it systems biotechnology businesses and the ability to use green and applications within the entitlement process. technologies, such as alternative forms of energy. • http://planning.lacounty.gov • www.irwindale.ca.us in December 2010, the Harbor A rea State Enterprise Zone re- in 2010, the City of Duarte adopted the City’s new opened and expanded, offering businesses tools to hire more Development Code, which provides residents, developers and people and invest in their growth. the City of L.A. offers the business community with clear, flexible and additional benefits to companies in Enterprise Zone understandable regulations that are focused on encouraging designations. • www.lacity.org quality, sustainable development. • www.accessduarte.com in 2010, the City of Santa Fe Springs’ redevelopment agency in 2010, the County of Los Angeles Department of regional provided financial and land acquisition assistance to transform Planning continued to work on the general Plan update, and 54-acres of unproductive brownfield land to create new associated Area and Community Plans, and Specific Plans, housing opportunities for 522 new single-family homes. including the Florence-Firestone Community Plan, Antelope • www.santafesprings.org valley Area Plan update, one valley, one vision (Joint Santa Clarita valley Area Plan update), Hacienda Heights Community 2.4 • Collaborate on securing state and rd Plan, and the 3 Street Specific Plan (East Los Angeles). Each federal grants, other public financing effort is comprised of a zoning consistency strategy to facilitate the implementation of these planning efforts. vehicles, and tax incentive programs such as • http://planning.lacounty.gov the establishment, renewal, implementation, management and/or expansion of Enterprise 2.2 • Develop, adopt and implement an Zones, Recycling Market Development Zones, incentive program to retain commercial and Business Improvement Zones, Redevelopment lacountystrategicplan.com 41 goAL 4 implement Smart Land use

Agencies, as well as other innovative programs 2.5 • Reform the California Environmental that facilitate community development and Quality Act (CEQA) to eliminate abusive uses rehabilitation. of the statute for non-environmental purposes, such as an existing business seeking to block in December 2010, the California Department of Housing and competitors. Community Development announced the conditional three new enterprise zones designation of to enhance Please contact us if you have a success in this area that you businesses in California. two of these zones are in Los Angeles would like included in the annual report. County in Harbor gateway and the Santa Clarita valley. the California Enterprise Zone Program targets economically distressed areas using special state and local incentives to promote business investment and job creation. • http://www.hcd.ca.gov/fa/

Acknowlegements

• urban Land institute Los Angeles - L.A. County Strategic Plan for Economic Development implementation Champion. • the guide: Los Angeles County 2010-2011 - Los Angeles newspaper group. • Public agencies who submitted updates on their activities relative to this goal. • the successes identified in this section are examples of progress that have been made toward each goal by cities, businesses, educational institutions and public agencies throughout the County.

la County strategic plan for economic Development 42 goAL 5 Build 21st Century infrastructure

GOAL 5 : buILd 21ST cENTuRY INfRASTRucTuRE

LAX is also important for cargo, with 1.85 million tons of freight moving through the airport in 2010. mostly high- tech manufactured products, the value of goods exported via LAX is almost as large as the value of goods exported through the ports of LA and Long Beach.

though notorious for chronic congestion, the local freeway system does facilitate the movement of millions of people and tens of thousands of truck trips daily. Almost a quarter of a billion daily vehicle-miles were travelled in Los Angeles and orange County in 2009. infrastructure is the starting point in building a thriving economy. While freeways, ports, the airport, water and in recent decades, however, investment and maintenance power don’t alone guarantee global competitiveness, have been deferred or put off entirely. in the meantime, weakness in any of these important assets creates a poor we have added millions of people to the County and can foundation upon which to build an efficient economy. L.A. expect to add many more in future years. Without proper County grew to become the 20th largest economy in the infrastructure maintenance and upgrades, the region’s world on the back of early investments in infrastructure. competitiveness is at risk. the twin ports of L.A. and Long Beach together are the largest container facility in the Western hemisphere, We’ve only begun to address our region’s aging handling over 14 million tEus in 2010, and accounting for infrastructure. While progress may not be as swift as we 40 percent of u.S. container traffic. they also move cargo would like, improvements and investments are being made to and from destinations in all 50 states. as illustrated on the following pages that will help maintain our competitive edge in today’s global economy. LAX, as one of the busiest origin and destination airports in the world, is the primary international gateway for all of Southern California. more than 59 million passengers traveled through LAX in 2010.

LAX ANNUAL FREIGHT SUMMARY LAX ANNUAL PASSENGER SUMMARY Tons in Thousands 80 70 2,000 60 50 1,500 40 1,000 30 20 500 10 0 0 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

Air Freight Airmail Departing Passengers Arriving Passengers

Source: LAWA Source: LAWA

LOS ANGELES PORTS ANNUAL TEU SUMMARY 18,000

15,000

12,000

9,000

6,000

3,000

0 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

Port of Long Beach Port of LA

Sources: POLA, POLB lacountystrategicplan.com 43 goAL 5 Build 21st Century infrastructure

ObjEcTIvE 1 fix the broken infrastructure development process.

1.1 • Restore the balance between local local contractors from under-served and regional interests in considering communities. approval of infrastructure projects. in April 2010, Los Angeles City mayor villaraigosa led a Please contact us if you have a success in this area that unanimous vote by metro to support the 30/10 initiative to you would like included in the annual report. build 12 measure r transit projects in 10 years instead of 30. measure r is the half-cent sales tax increase that would provide a projected $40 billion to traffic relief and 1.2 • Promote enabling transportation upgrades throughout legislation allowing for the county over the next 30 years. best practices this program is now being (e.g., design/build, considered at the federal level as a public-private model for self-help regions to fund their own transportation partnerships, and per- improvement projects. formance contracting) to • ww.metro.net/projects/measurer expedite infrastructure development in June 2010, the California infrastructure and Economic Development Bank (i-Bank) in January 2010, the Little Hoover announced the approval of $45 Commission released “Building million in financing through its California: infrastructure Choices 501(c)(3) revenue Bond Program and Strategy,” which outlines the for a new building on the uSC history of California infrastructure Health Sciences Campus, a major expenditures and encourages the center for biomedical research, creation of a “long-term vision and especially in the fields of cancer, a systematic process for prioritizing gene therapy, the neurosciences projects,” which utilizes additional and transplantation biology. methods, such as public-private • www.ibank.ca.gov partnerships. • www.lhc.ca.gov/studies/199/ in December 2010, the State report199.pdf Allocation Board disbursed more than $1.4 billion to more than 400 in April 2010, the California school districts, county offices of transportation Commission education, and charters for the construction and authorized two regional projects to move forward under the modernization of schools. the $1.4 billion funding comes state's new Design-Build Program. one of these projects from the priority funding program that was created to fast- is the metro/Caltrans ExpressLane Project (i-10 and i-110). track school construction projects while at the same time this authorization was enabled by SBX2 4, signed into law stimulate the state's economy. the priority funding in February 2009 by governor Schwarzenegger, which program requires school districts to have the project under provides Caltrans and local transportation agencies (such construction within 90 days versus the 18 months which as metro) with the opportunity to do pilot programs is typically allowed. utilizing the design-build method. • http://bit.ly/hqaAo4 • http://1.usa.gov/dLEhXy

1.3 • Advocate for our fair share of public Since the start of awarding American recovery and infrastructure dollars and support reinvestment Act funds, L.A. County has been awarded programs that create opportunities for $6.7 billion. of this funding, $1.21 billion was given for transportation-related projects; $239 million for water and environment projects; and $586 million for energy projects. • www.recovery.ca.gov la County strategic plan for economic Development 44 goAL 5 Build 21st Century infrastructure

ObjEcTIvE 2 Build and maintain critical infrastructure for l.a. County.

2.1 • Expedite green growth at the Ports permitting process – from permit to plug in – will take of Los Angeles and Long Beach by under seven days. • www.lacity.org speeding implementation of the Clean Air in 2010, a groundbreaking clean air technology program Action Plan, developing and deploying at the ports of Los Angeles and Long Beach earned the locally sourced and driven green u.S. Environmental Protection Agency's Pacific Southwest technology solutions, and adding region’s 2010 Environmental Achievement Award. the infrastructure to shift container traffic from technology Advancement Program is a jointly created and funded initiative to accelerate the commercialization of road to rail or other cleaner modes. port-related emission reduction technologies through testing and demonstration projects. the program is a key in July 2010, the Port of Los Angeles began the final component of the San Pedro Bay Ports’ Clean Air Action phase of its 13-year, $370 million main Channel Deepening Plan — a landmark initiative aimed at developing Project. According to the Port, “completing the final phase mitigation strategies to reduce air emissions and health of the main Channel Deepening Project over the next risks while allowing port development to continue. three years is critical to future trade growth and job creation • www.portoflosangeles.org • www.polb.com at the Port of Los Angeles.” • www.portoflosangeles.org in november 2010, the Construction and maintenance 2.2 • Modernize Los Angeles Division of the Port of Los Angeles received iSo 14001 International Airport (LAX) by improving recertification. this recertification verifies that the Port meets an internationally recognized protocol that requires domestic and international terminals, organizations to have a rigorous environmental management airfield safety and efficiency, passenger process in place as part of its daily operations. experience and accessibility into and out • www.portoflosangeles.org of LAX, while also encouraging the further in november 2010, plans were approved by the California development and improvement of other transportation Commission (CtC) to replace the $950- airports throughout Southern California. million gerald Desmond Bridge by Caltrans and the Port of Long Beach. the approval is the final move needed to in 2010, the tom Bradley international terminal at LAX proceed with the bridge that carries four lanes of interstate underwent a $737-million renovation which included the 710 between terminal island and Long Beach. Port officials addition or enhancement of two new boarding gates, a have since started soliciting design firms with hopes that baggage handling system, an upgraded public waiting construction of the main bridge can begin in 2012. area and restaurants with specialty menus. the renovation • www.catc.ca.gov also offers a significant improvement in aesthetics and convenience for passengers. • www.lawa.org in December 2010, the Port of Los Angeles completed its World Cruise Center solar rooftop project: a 71,500 in February 2010, the Burbank-glendale-Pasadena Airport square-foot, one megawatt system capable of generating Authority gave the Bob Hope Airport approval to initiate approximately 1.2 million kilowatt hours of electricity environmental review, entitlements, related planning and annually to the Los Angeles Department of Water and design actions for the development of a regional Power energy grid. the solar photovoltaic installation is intermodal transportation Center (ritC). the ritC would expected to result in an annual $200,000 energy cost contain a consolidated rental car facility, a compressed savings and is the first phase of a multi-location solar natural gas fueling facility and secured bicycle parking, power program that will produce 10 megawatts of solar among others. • www.burbankairport.com system generation capacity. • www.portoflosangeles.org in march 2010, the Los Angeles World Airports (LAWA) in 2010, the City of Los Angeles and the Los Angeles received an “Excellence in Concrete Award” from the Department of Water and Power announced a program to Southern California chapter of the American Concrete streamline processing, inspection, and meter installation institute in recognition of “excellence in environmental for plug in home electric vehicle chargers. under the new usage of concrete on the Los Angeles international Airport program, for basic home installations, the entire (LAX) Crossfield taxiway Project.” As part of the project, a lacountystrategicplan.com 45 goAL 5 Build 21st Century infrastructure

1,600-space parking lot was constructed to accommodate six different City sites. upon completion, the installations airline tenants who were being displaced by the new taxiway. are expected to comprise the largest commercial photovoltaic the parking lot was constructed with pervious concrete, a (Pv) solar project in Lancaster and one of the largest city- special type of concrete with a very high degree of porosity, initiated solar projects in the State of California. that allows stormwater to flow through it, thus reducing • www.cityoflancasterca.org runoff. • www.lawa.org/welcomelax.aspx in April 2010, the California Public utilities Commission in november 2010, the LAX/ Aircraft rescue and Firefighting (CPuC) approved $1 billion for Southern California gas Station 80 was completed. the $13.5 million facility Co.’s advanced metering infrastructure program. the received $10.8 million in federal stimulus funding from advanced meter technology will enhance operational American recovery and reinvestment Act. the facility efficiencies, customer service and safety, and energy was seen as vital to the construction of the Bradley West conservation.• http://public.sempra.com/newsreleases Project to ensure comprehensive rescue capabilities. • www.lawa.org in April 2010, glendale Water & Power began its first phase of replacing all electrical and water meters with in December 2010, Long Beach Airport’s new passenger Smart meters. • www.glendalewaterandpower.com concourse broke ground. the $45 million concourse project will include a streamlined passenger screening in July 2010, the City of Lancaster and SolarCity® area and a boarding lounge with comfortable seating and announced plans for Solar Lancaster—a public/private upgraded concessions to better serve the airport’s three solar partnership to offer Antelope valley residents, million annual passengers. • www.lgb.org businesses and nonprofit organizations more affordable ways to adopt solar power. the program is able to serve as in 2010, LAX completed interim bus gates for the Bradley a blueprint for other cities nationwide that are interested in West project on the northern edge of the construction adopting “greener” energy practices. area. the new facility is a 43,425-square foot temporary • www.cityoflancasterca.org facility that accommodates international passengers with six departure gates and six arrival gates accompanied by in July 2010, the City of Lancaster unveiled a prototype various concessions. • www.lawa.org “Home of the Future,” developed in collaboration with KB Home and ByD, a major Chinese battery and solar equipment producer, which is designed to be replicable on a mass-scale, and would produce as much energy as it 2.3 • Ensure a reliable supply of clean consumes. • www.cityoflancasterca.org and affordable energy by encouraging green energy production from public and in August 2010, the City of Lancaster welcomed the first private sources, building necessary solar tower energy facility in the country built by Pasadena- transmission lines to access clean energy, based ESolar. this 5-megawatt tower is capable of powering over 4,000 homes. • www.cityoflancasterca.org improving network efficiency and reducing demand (e.g., through energy efficiency in August 2010, Southern California Edison unveiled its programs). irwindale-based Smart Energy Experience exhibit, which displays the latest tools and technologies that are helping to create a cleaner, smarter and more reliable electric grid. in February 2010, the City of Long Beach adopted its the Smart Energy Experience showcases SCE’s smart grid Sustainable City Action Plan, which sets forth goals including developing technologies, energy efficient devices, smart reducing energy demand (through measures such as LEED appliances that communicate with a smart meter over a certified buildings and energy upgrades), encouraging home area network, a garage for plug-in electric vehicles alternative transportation and identifying and developing and online tools available to help customers monitor and “green collar” jobs. • www.longbeach.gov manage their energy costs. • www.sce.com in march 2010, the u.S. Environmental Protection Agency in September 2010, the City of Cerritos installed 748 solar named Southern California gas Co. the winner of a 2010 modules on the roof of one of the two 6 million gallon Excellence in EnErgy StAr Promotion Award for its water reservoirs at the Cerritos Corporate yard. the solar outstanding contributions to energy efficiency and panels will generate approximately 148,000 kilowatts per greenhouse gas emission reductions through its consumer year, which is enough to power approximately 50 percent education efforts promoting energy-efficient products and of the electricity needs of the Cerritos Corporate yard’s services. • http://public.sempra.com/newsreleases main building. the photovoltaic system will provide the City with an additional source of renewable energy. in April 2010, the City of Lancaster announced plans to • www.cerritos.us install 2.5 megawatts of new solar electric power across la County strategic plan for economic Development 46 goAL 5 Build 21st Century infrastructure

in october 2010, the City of Long Beach hosted the Long demand by 3.3 megawatt-hours each year through 2013. Beach Solar tour, an annual event for the community to • www.ci.pasadena.ca.us learn about many of the sustainability efforts that are taking place in Long Beach as a part of the American in 2010, the City of Pasadena completed more than 100 Solar Energy Society’s national Solar tour, the world’s new solar installations citywide, which allowed the city to largest grassroots solar event. • www.longbeach.gov reach two megawatts of solar power capacity under their Pasadena Solar initiative. • www.ci.pasadena.ca.us in october 2010, the City of Huntington Beach approved a solar power purchase agreement to have SunEdison in 2010, the City of Pasadena completed several energy construct, own, operate and maintain solar facilities to upgrades, including: replacement of light fixtures at the provide cost-effective, clean and renewable power for over Pasadena Central Library, upgrade to a more energy- 50% of the power needs of the City’s Civic Center, Central efficient air conditioning system at the Allendale Branch Library and City yard. • www.ci.huntington-beach.ca.us Library and installation of a high-tech energy management system at the police department firing range. in november 2010, Southern California gas Co. and San • www.ci.pasadena.ca.us Diego gas & Electric filed for authorization from the California Public utilities Commission to develop, own, in 2010, the City of glendale released its Greener Glendale operate and maintain bioenergy production and gas Annual Report, outlining the City’s success at increasing conditioning facilities that would transform organic waste renewable energy sources (the City is already over 20 from water treatment plants, farms and other operations percent), reducing energy consumption, and achieving into renewable natural gas suitable for power production zero waste by 2040. • www.greenerglendale.org or injection into utility pipelines. • www.socalgas.com in 2010, Southern California Edison achieved a 15.48 in December 2010, the Port of Los Angeles completed its percent increase in their renewal portfolio standard, World Cruise Center solar rooftop project, a 71,500 reaching 19.4 percent of their electricity needs with square-foot, one megawatt system capable of generating renewable power • www.cpuc.ca.gov approximately 1.2 million kilowatt hours of electricity annually to the Los Angeles Department of Water and Energy upgrade California is a program to help L.A. County Power energy grid. the solar photovoltaic installation is homeowners make home upgrades to reduce energy use, expected to result in an annual $200,000 energy cost conserve resources and create more comfortable and savings and is the first phase of a multi-location solar efficient homes. Participating homeowners may be eligible power program that will produce 10 megawatts of solar for up to $4,500 in rebates and incentives. the program system generation capacity. • www.portoflosangeles.org aims to improve the energy efficiency of 30,000 houses in the County by the end of 2012. Homeowners of detached throughout 2010, Southern California Edison (SCE) offered single-family houses can apply for the Energy upgrade free classes across the L.A. County region on solar energy California incentives and rebates which will vary in the as well as the California Solar initiative (CSi) program and cities of Los Angeles, Pasadena, glendale, Burbank, Long the incentives it offers to homeowners. Customers learned Beach and Azusa. L.A. County Strategic Plan implementation about the benefits of installing a solar energy system, tax champions, the San gabriel valley and South Bay Cities credits and other financial incentives as a way to reduce Councils of governments, are currently promoting this cost and benefit the environment. • www.sce.com program. • www.energyupgradeca.org in 2010, the City of Santa monica’s Big Blue Bus received the City of Long Beach was listed on the Huffington Post’s five new hybrid buses for use on mini Blue routes and will list of the “7 unexpectedly green Cities in the u.S.” City of be accepting 11 alternatively fueled articulated buses for Long Beach nabbed a spot on the list for its walkability use on the busy Line 7 starting in summer of 2011. and solar power generation from some creatively odd • www.smgov.net sources, such as trash cans, parking lots and a dog park. • www.longbeach.gov in 2010, the City of Long Beach’s waste-to-energy facility processed 496,858 tons of refuse that would have gone to landfills, while generating $22 million in tip fees and 2.4 • Ensure a reliable supply of clean $25 million in electricity sales. in total, the City of Long and affordable water by implementing Beach diverted 69 percent of the City’s waste stream from strategies such as urban water conservation, landfills through recycling, waste-to-energy processing and local stormwater capture, water recycling, other means. • www.longbeach-recycles.org and groundwater storage while also pursuing an environmentally-sound solution in 2010, the City of Pasadena adopted energy-efficiency for the Sacramento Delta that protects goals to cut energy use by 14,500 megawatt-hours and Southern California water supplies. lacountystrategicplan.com 47 goAL 5 Build 21st Century infrastructure

in February 2010, the gateway Cities Council of governments approved a Long Beach-sponsored plan to seek $41 million in federal and state funds to treat urban runoff. Working for the 27 cities in the gateway Cities region, (over four years) Long Beach officials plan to improve local beaches' water quality by installing full- capture trash devices, antibacterial sponges and automatic retractable screens in all catch basins in the cities leading to the Los Angeles and San gabriel rivers. • www.gatewaycog.org in march 2010, the Los Angeles World Airports (LAWA) received an “Excellence in Concrete Award” from the Southern California chapter of the American Concrete improvements will transform ocean Park Boulevard into a institute in recognition of “excellence in environmental pedestrian and bike friendly neighborhood corridor that is usage of concrete on the Los Angeles international Airport environmentally friendly, visually engaging and sustainable. (LAX) Crossfield taxiway Project.” As part of the project, a • www.smgov.net 1,600-space parking lot was constructed to accommodate airline tenants who were being displaced by the new taxiway. in September 2010, the City of Pico rivera began the the parking lot was constructed with pervious concrete, a construction of a 30-inch recycled water pipeline by the special type of concrete with a very high degree of porosity, Central Basin municipal Water District. this project is a that allows stormwater to flow through it, thus reducing part of the 6.7 mile pipeline running through montebello runoff. • www.lawa.org/welcomelax.aspx and Pico rivera. once complete, the project will protect and conserve the regional drinking water supply through in march 2010, the California Water Quality monitoring the increased use of recycled water for industrial and Council unveiled the third “my Water Quality” internet irrigation uses. • www.ci.pico-rivera.ca.us portal to connect decision makers and the public with water quality information. the theme of this new portal is in november 2010, the California Water resources Control “Are our Wetland Ecosystems Healthy?” Board and iBm unveiled an Apple iPhone application • www.waterboards.ca.gov/mywaterquality/ designed to help citizens monitor water quality wherever they go. the app is entitled “Creek Watch” and is aimed in April 2010, the City of Long Beach’s Water Department at everyday citizens and environmental and community launched the “Lawn-to-garden Program” which homeowners groups with a need or desire to monitor the quality of the and businesses can apply to receive up to $2,500 to water around them. • http://ibm.co/eyr09z replace grass lawns with California-friendly landscaping. the program allows pre-approved water customers to in 2010, the City of Santa monica completed a groundwater apply for the $2.50 per square foot rebates, with a set restoration project at the Charnock Well Field to clean up maximum of 1,000 square feet allowed per customer, contaminated water wells and allow the City to tap into its enough to replace a 20 foot by 50 foot area of lawn. With local groundwater basin for the majority of its clean and limited funding, the program was a “sell-out” within 45 reliable water supply needs. this project greatly reduces minutes. Funding was approved for roughly 120 projects. the need for imported water from northern California and • www.longbeach.gov the Colorado river and furthers the City’s sustainability objectives. • www.smgov.net in April 2010, glendale Water & Power began its first phase of replacing all electrical and water meters with Smart in 2010, 16 cities in L.A. County implemented mandatory meters. • www.glendalewaterandpower.com water conservation ordinances: Artesia, Bell gardens, Bellflower, Commerce, Hawaiian gardens, Huntington in April 2010, the ocean Park Blvd green Streets project Park, La mirada, Lynwood, maywood, montebello, was approved in the City of Santa monica, which is poised monterey Park, norwalk, Pico rivera, Signal Hill, South to become a regional model for future green streets, including gate and vernon. • www.centralbasin.org expanded pedestrian space, landscaped bioswales and medians, nearly 100 new trees and 45 new pedestrian in 2010, the San gabriel valley upper District enacted a lights, as well as painted bike lanes, new crosswalks and residential water conservation effort which included rebates additional street furniture. the project also includes a for high efficiency clothes washers, high efficiency toilets large subterranean drainage area beneath the existing (HEts), weather-based irrigation controllers, rotating sprinkler Los Amigos Park, which will treat the runoff from the 34- nozzles and synthetic turf. HEts were also distributed for acre Pico-4th Street Basin. taken together, these free to qualifying residents. For the Commercial, industrial la County strategic plan for economic Development 48 goAL 5 Build 21st Century infrastructure

& institutional (Cii) sector, rebates were offered for retrofitting their own transportation improvement projects. numerous types of high water-use fixtures/equipment with • ww.metro.net/projects/measurer efficient water-use devices. Free water use surveys were conducted at a variety of local Cii sites that offered water in June 2010, three brand new buses were put in service conserving suggestions. the upper District also provided a by greyhound Lines incorporated with help from $1.4 grant of $75,000 to a local school to assist with the cost million in stimulus funds. the buses replace older buses of installing synthetic turf on a sports field. that were less fuel efficient and environmentally friendly. • www.usgvmwd.org Each new bus can seat 51 passengers and is equipped with free WiFi and state-of-the-art, on-board communications in 2010, the City of San marino installed subterranean technology allowing real-time tracking by greyhound. the drip irrigation on the City’s larger turf areas/medians within new buses provide transit service between San Francisco the first 30” of the curb face to reduce/eliminate run-off and Los Angeles along three north-south corridors: u.S. and preserve street asphalt. • www.ci.san-marino.ca.us route 101, interstate 5 (i-5) via Livermore and Hollywood, and i-5 via modesto and Fresno. • www.greyhound.com in 2010, the City of San Fernando commenced “Project Water,” which plans for a number of water system upgrades. in July 2010, the California transportation Commission this past year, the City completed the replacement of allocated $897 million to 170 transportation projects aging analog controls at well sites, upgraded pumps and statewide, including $157 million from Proposition 1B and reservoirs with new state of the art digital controls, $49 million from the American recovery and reinvestment completed software upgrades for the remote monitoring Act of 2009. L.A. County received $16.6 million to help and annunciation system, and developed and repave and repair 112 lane miles of pavement on the implemented new standards for proactive meter and water golden State Freeway (i-5) near Castaic. • www.catc.ca.gov service repairs and rapid response to reports of water leaks. • www.ci.san-fernando.ca.us in July 2010, the Burbank-glendale-Pasadena Airport Authority began offering complimentary shuttle van service between the Bob Hope Airport and the Downtown Burbank 2.5 • Create a world-class ground metrolink Station. the free shuttle service expedites connections for airport customers. • www.burbankairport.com transportation network by expanding and improving the quality and user appeal of in September 2010, the City of Los Angeles hosted the mass transit and alternative modes (such as first Southern California Electric vehicle Workshop at uCLA bike paths/lanes and community/company to bring together local cities, utilities and environmental buses), improving highway and road agencies to discuss how Los Angeles can lead in electric vehicle readiness. • www.lacity.org capacity, and investing in goods movement infrastructure (such as truck lanes, near-dock in october 2010, the Crenshaw/LAX transit Corridor Light intermodal rail yards, and grade-separated rail Project became the first measure r transit project to rail corridors). receive 30/10 funding through a $546 million low-interest loan from the federal government. the Crenshaw/LAX transit Corridor project will extend from Exposition and the LAEDC and Environmental Defense Fund partnered to Crenshaw boulevards to the metro green Line’s create vision Los Angeles, a strategic transportation plan Aviation/LAX Station. • www.lacity.org for the Los Angeles region to identify and implement solutions to address its transportation and congestion in october 2010, the metro Board of Directors approved issues. vision Los Angeles brings together local business the Draft Environmental impact Statement/report for the leaders, environmental advocates, housing and transportation Westside Subway Extension and regional Connector experts, and elected officials to design solutions to reduce projects, clearing the way for both projects to enter final gridlock and improve air quality while supporting economic environmental review and preliminary engineering. Both vitality and social equity. • www.visionlosangeles.org projects are expected to fill two major gaps in the L.A. area rail system, providing faster, more reliable travel times for in April 2010, Los Angeles City mayor villaraigosa led a transit commuters while increasing project trips throughout unanimous vote by metro to support the 30/10 initiative to the metro rail system. • www.metro.net build 12 measure r transit projects in 10 years instead of 30. measure r is the half-cent sales tax increase that in november 2010, the plans were approved by the would provide a projected $40 billion to traffic relief and California transportation Commission to replace the transportation upgrades throughout the county over the $950-million gerald Desmond Bridge by Caltrans and the next 30 years. this program is now being considered at Port of Long Beach. the approval is the final move needed the federal level as a model for self-help regions to fund

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to proceed with the bridge that carries four lanes of interstate presence of bicyclists in the city. Construction for the routes 710 between terminal island and Long Beach. Port officials will begin in February, 2011. • www.ci.san-fernando.ca.us have since started soliciting design firms with hopes that construction of the main bridge can begin in 2012. in 2010, the City of monrovia continued negotiations for • www.catc.ca.gov the Station Square transit village Development in the City of monrovia, which will serve as a regional transportation n December 2010, the u.S. Department of transportation center for the gold Line Extension as well as a shopping, selected metro to be the recipient of a $2 million grant “to recreation, and residential hub. this project also secured perform an analysis of transit alternatives for the van a $1 million grant for green space. When completed, the nuys corridor in the San Fernando valley and for support Station Square transit village will bring $2 million worth of work for other measure r transit projects.” • www.metro.net investments to the community. the City also secured federal funding in partnership with Caltrans to rehabilitate key in December 2010, the California High-Speed rail Authority arterial roads in the city. • www.ci.monrovia.ca.us Board voted to begin construction of the system that would connect L.A. to the Bay Area in the heart of the state’s in 2010, the City of Baldwin Park’s roadway rehabilitation Central valley, “choosing an option that makes the best project, funded by ArrA, began construction on ramona use of available funding and lays the foundation for Boulevard, from i-605 to merced Avenue. the project will expanding the track both north and south.” replace curbs, gutters, roadway panels, sidewalks, traffic • www.cahighspeedrail.ca.gov signals, and more. • www.baldwinpark.com in 2010, the CtC announced its allocation of $141 million in 2010, the City of Agoura Hills broke ground on the u.S. 101 to 39 projects statewide to improve the state’s highways and reyes Adobe interchange, which would expand the bridge and bolster the economy. $12 million of that funding goes crossing over the freeway in an area where many businesses to the construction of “sealed corridor” safety improvements get consumer traffic. the City is also beginning the design at 10 rail crossings along the Antelope valley Line corridor. of the next interchange off the u.S. 101 which serves as a • www.catc.ca.gov/ goods movement corridor. • www.ci.agoura-hills.ca.us in 2010, the City of Santa monica’s Big Blue Bus received in 2010, the City of Bell gardens received funding from five new hybrid buses for use on mini Blue routes and will ArrA for the reconstruction and resurfacing of Florence be accepting 11 alternatively fueled articulated buses for Avenue, a major thoroughfare for the City. the resurfacing use on the busy Line 7 starting in summer of 2011. of the street has allowed better access into the City while • www.smgov.net simultaneously encouraging local business owners to improve their properties in conjunction with the Corridor in 2010, the City of gardena’s Public Works Department revitalization Program. • www.bellgardens.org completed over two miles of street improvements on Western Avenue, one of City’s main transportation in 2010, the City of Long Beach raised $17 million in state thoroughfares into the City. • www.ci.gardena.ca.us and federal grants to improve its bike system through traffic improvements, education and bike share programs. their in 2010, the City of Alhambra utilized dedicated federal goal is to make our communities more desirable places to funds from the American recovery and reinvestment Act live by improving mobility and reducing traffic congestion and CDBg along with federal gas tax funds, federal grant and its environmental impacts. • www.bikelongbeach.org monies, and general Fund dollars to complete public works projects throughout the city. Completed public works projects include gateway Plaza; repavement of Poplar Boulevard, Alhambra road, and new Avenue; 2.6 • Improve waste-handling capabilities installation of 85 handicap ramps along Commonwealth by expanding recycling efforts, finding Avenue, a portion of ramona road and in the midwick tract; environmentally-friendly means of disposal installation of two in-pavement illuminated crosswalks as for non-recyclables, and upgrading the part of the Safe routes to School program at Alhambra region’s sewage treatment system, while road/Second Street and Commonwealth/Curtis Avenues; and rehabilitation of many residential streets. reducing the waste stream to landfills by • www.cityofalhambra.org encouraging the use of locally-manufactured products that are recyclable, have long life in 2010, the City of San Fernando completed its Bike routes cycles and use less packaging. Project design. the design provides for new bike routes, bike lanes, bike detector loops and bike racks throughout the community. the bike lanes and signage will make in September 2010, L.A. County Board of Supervisors voted bikeways more visible so that motorists are aware of the to phase out Styrofoam use in county facilities and gave la County strategic plan for economic Development 50 goAL 5 Build 21st Century infrastructure

Public Works officials a year to study whether a ban should in 2010, the City of Pasadena expanded recycling efforts at be enacted in unincorporated areas of the county. instead, the rose Bowl through the set up of 13 temporary recycling they would be required each year to purchase millions of stations and an increased effort at cardboard recycling. cups and plates composed of a variety of quickly in 2010, the City of Pasadena approved funding to initiate the degradable and recyclable materials. City’s Zero Waste Strategic Plan, a study to achieve zero • www.lacounty.info/wps/portal/lac waste by 2040. • www.ci.pasadena.ca.us in September 2010, the City of Santa monica released its in 2010, the City of Downey released its green task Force Sustainable City report Card, which notes successes such report, which details a series of short-term and long-term as the City’s food waste composting program (which kept recommendations to expand the City’s “green” efforts. more than 750,000 pounds of food waste from local Several of these recommendations have already been restaurants out of the landfill). twenty businesses joined implemented, such as the installation of tri-bin recycling the city’s Sustainable Works Business greening Program sessions at the Downey City Hall and Community and and continued water demand decrease. Senior Center. • www.downeyca.org • www.smgov.net in 2010, the City of glendale released its greener glendale in September 2010, the City of San gabriel adopted new annual report, outlining the City’s success at increasing design guidelines for development that give the City additional renewable energy sources (the City is already over 20 flexibility to approve green materials for construction and percent), reducing energy consumption and achieving zero rehabilitation projects. • www.sangabrielcity.com waste by 2040. • www.greenerglendale.org in october 2010, the City of Burbank held its “taste of Downtown Burbank” event as a “race to Zero Waste” event, which aimed to eliminate nonrecyclables, compost everything 2.7 • Support public and private efforts to possible and recycle everything else. • www.ci.burbank.ca.us continuously improve wired and wireless communications networks in the County to in november 2010, the L.A. County Board of Supervisors match or exceed the highest global voted to ban plastic grocery bags in unincorporated areas of standards for speed and reliability. the county. the ban covers neighborhoods such as Altadena, and rowland Heights. the ban will cover nearly 1.1 million residents countywide with an exception made for in June 2010, ABC7 and Bob Hope Airport announced an plastic bags that are used to hold fruit, vegetables or raw agreement whereby passengers of the airport are offered meat in order to prevent contamination with other grocery the opportunity to receive free Wi-Fi throughout the terminal items. • www.lacounty.info/wps/portal/lac over the next five years. this agreement helps connect passengers to their business and friends while increasing in november 2010, Southern California gas Co. and San customer satisfaction with the airport. Diego gas & Electric filed for authorization from the California • www.burbankairport.com Public utilities Commission to develop, own, operate and maintain bioenergy production and gas conditioning facilities in September 2010, Senate Bill 1462 creating the that would transform organic waste from water treatment California Broadband Council was signed into law by plants, farms and other operations into renewable natural gas governor Schwarzenegger. SB 1462 establishes the suitable for power production or injection into utility pipelines. California Broadband Council to maximize the state’s • www.socalgas.com opportunities for federal and private broadband funding, increase coordination among state departments and in 2010, the City of Long Beach’s waste-to-energy facility agencies involved in broadband networks and expanding processed 496,858 tons of refuse that would have gone to broadband accessibility, literacy, adoption and usage. landfills, while generating $22 million in tip fees and $25 • http://www.cpuc.ca.gov/PuC/telco/cbc million in electricity sales. in total, the City of Long Beach diverted 69 percent of the City’s waste stream from landfills in 2010, the City of Beverly Hills completed the build-out through recycling, waste-to-energy processing, and other of its fiber optic network by expanding it to all city facilities means. • www.longbeach-recycles.org and campuses of the Beverly Hills unified School District. this connectivity provides a state-of-the-art, highly scalable, in 2010, the City of Pasadena placed 40 Big Belly solar trash reliable network infrastructure for communications compacters throughout the City. these containers use solar throughout the city. • www.beverlyhills.org power to compact waste, which results in 80 percent less pick-ups and reduced emissions. • www.ci.pasadena.ca.us in 2010, governor Schwarzenegger signed SB 1040 which will increase funding for the California Advanced Services

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Fund by an additional $125 million over five years to support broadband deployment statewide and position California to maximize opportunities under the new national Broadband Plan. to date, California has received nearly $240 million in federal stimulus funds for broadband infrastructure, with CASF as a source of matching funds for many projects. • www.cpuc.ca.gov/CASF

Acknowlegements

• LAEDC infrastructure Committee: L.A. County Strategic Plan for Economic Development implementation Champion. • the guide: Los Angeles County 2010-2011 - Los Angeles newspaper group. • Public agencies who submitted updates on their activities relative to this goal. • the successes identified in this section are examples of progress that have been made toward each goal by cities, businesses, educational institutions and public agencies throughout the County.

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la County strategic plan for economic Development 54 CommEnDAtion LEttEr

lacountystrategicplan.com 55 CommEnDAtion LEttEr

la County strategic plan for economic Development 56 EnDorSEmEntS For tHE L.A. County StrAtEgiC PLAn For EConomiC DEvELoPmEnt

City of Baldwin Park, Annalynn Apolinario * City of Southern California * Beverly Hills Chamber of Covina, Daryl Parrish * City of glendale, Ken Hitts Commerce * California Fashion Association * City * City of Long Beach, Janet gallup, roy Hearrean, of Los Angeles Workforce investment Board * LAX Peter maes, terri Potts * City of Los Angeles, Cristin Coastal Chamber of Commerce * Los Angeles Area Avila, glenn Barney, nhien Lasky, Chamber of Commerce * Los Angeles Chapter of martha E. Escandon, Julie gertler, Jose A. gomez, the national Association for Business Economics (LA Lloyd greif, Eydie grossman, robert Hertzberg, nABE) * Los Angeles Coalition * office Business Frankie Leung, James mcWalters, Liz mohler, Center Association international * South gate myasnik Poghosyan, maura o'Connor, Wayne Chamber of Commerce * Southern California ratkovich, Shannon Sedgwick, thaddeus Stauber, Biomedical Council * Economic Development gregory Wendt, CFP * City of montery Park, organizations * greater Antelope valley Economic namoch Sokhom * City of Palmdale, Sylvia Brown Alliance * San gabriel valley Economic Partnership * City of Palos verdes Estates, robert Bush * City * the valley Economic Alliance * Los Angeles/ of Pasadena, David grannis, mike morey, Luis rivera orange County regional Consortium * Woodbury * City of rancho Palos verdes, michael Buckley * university * Abel & Associates * the Act 1 group Los Alamitos, varavarai Boren * Anaheim, Linda * Bank of America * merrill Lynch * Bolton & Bouman * Helendale, E. Silver Simpson * County Company * California Cartage Company * of Los Angeles * City of Agoura Hills * City of Lan- California manufacturing technology Consulting * caster * City of Palmdale * Artesia * Downey * Chapman Communications * City national Bank * montebello * Avalon * Hawaiian gardens * Consensus, inc. * Corp Shorts video Productions * norwalk * Bell * Huntington Park * Encore tax Consulting group * Enright Premier Paramount * Bellflower * La Habra Heights * Wealth Advisors, inc. * green Business networking Pico rivera * Bell gardens * La mirada * Santa * greif & Co. * gumbiner Savett inc. * Harley Ellis Fe Springs * Cerritos * Lakewood * Devereaux * Heraeus metal Processing, LLC * Signal Hill * Commerce * Long Beach * South Keesal, young & Logan * LAXtEC Corporation * gate * Compton * Lynwood * vernon * Cudahy mercury Air group, inc. * mitchell Silberberg & * maywood * Whittier * Burbank * Knupp * Pacific L.A. marine terminal LLC. * San Fernando * glendale * Santa Clarita * Perkins + Will * Platinum touch maintenance * Alhambra * industry * San Dimas * Arcadia * Psomas * the ratkovich Company * rezBuzz, inc. irwindale * San gabriel * Azusa * La Canada * * Sadovnick Partners, inc. * Strategic resources Flintridge * San marino * Baldwin Park * La Alliance inc. * SWi group * tracy rafter, BizFed, Puente * Sierra madre * Bradbury * La verne * Los Angeles County Business Federation * South El monte * Claremont * monrovia * South Judi Erickson, BizFed, Los Angeles County Business Pasadena * Covina * temple City * Diamond Bar Federation * Alma Salazar, uniteLA/LA Chamber * * monterey Park * Walnut * Duarte * Pasadena David rattray, uniteLA/LA Chamber * * West Covina * El monte * Pomona * glendora David grannis, Planning Company Associates * * rosemead * Carson * Lawndale * redondo Praful Kulkarni, gkkworks * Katherine Perez, urban Beach * El Segundo * Lomita * rolling Hills * Land institute - LA * John Whitaker, DLA Piper * gardena * Los Angeles * rolling Hills Estates * gateway Cities Council of government * nicolas Hawthorne * manhattan Beach * torrance * Conway, San gabriel valley Council of government * Hermosa Beach * Palos verdes Estates * Jacki Bacharach, South Bay Cities Council of inglewood * rancho Palos verdes * Beverly Hills government * Westside Cities Council of * Santa monica * Culver City * West Hollywood * government * robert Scott, San Fernando valley American institute of Architects * Asia Society Council of government * lacountystrategicplan.com 57 EnDorSEmEnt Form

L.A. County Strategic Plan for Economic Development Endorsement Form

On December 22, 2009, the Los Angeles County Board of Supe¬rvisors unanimously adopted the first-ever, con- sensus Strategic Plan for Economic Development in Los Angeles County to identify and build consensus around a set of economic development priorities to strengthen the economy, improve the environment and invigorate communities.

A consensus plan for ensuring a strong, diverse and sustainable economy for L.A. County’s residents and com- munities

It’s time to implement a strategic plan to guide economic development decision making in a way that creates more and better jobs, and ensures L.A. County’s continued economic growth and success.

Consensus planning process: The Los Angeles County Economic Development Corporation (LAEDC) engaged and solicited input from more than 1,000 stakeholders in more than two dozen public forums that brought to- gether leaders from the public, private, business, government, labor, education, environmental, and community- based organizations. Together, they developed five aspirational goals, 12 objectives and 52 strategies for economic development in L.A. County.

1. Preparing an educated workforce by improving educational outcomes, aligning education and training programs with business needs, and ensuring that all potential workers are prepared to participate in the dynamic L.A. County economy.

2. Creating a business-friendly environment to make Los Angeles as welcoming as possible to businesses of all sizes by ensuring that state, county and city governments are customer-driven in their interactions with businesses; government processes are rational, predictable, understandable and timely; and that public and private economic development agencies are supported and adequately resourced to help businesses thrive and create good quality jobs.

3. Enhancing our quality of life to make our communities healthier, more desirable and vibrant places to live and productively work by improving mobility and reducing traffic congestion, ensuring public safety, expanding cultural and artistic amenities, promoting healthy living, and revitalizing low-income communities.

4. Implementing smart land use to provide adequate space for both employment uses and housing through strategies such as by-right development, infill development, redevelopment and reuse of obsolete industrial land.

5. Creating 21st century infrastructure to maintain our competitive edge by fixing the broken infrastructure development, funding and delivery processes, and investing in maintaining and upgrading Los Angeles County’s critical infrastructure.

(More) la County strategic plan for economic Development 58 EnDorSEmEnt Form

Yes, I/We endorse the 2010-2014 Los Angeles County Strategic Plan for Economic Development.

This is an organizational endorsement This is an individual endorsement

Signature: ______

Printed Name: ______

Phone: ______

Organization: ______

Email: ______

Mailing Address: ______

Please return the form via fax to (213) 622-7100, by email to [email protected], or mail to the attention of Ms. JoAnne Golden, Policy Manager, LAEDC, 444 S. Flower Street, 34th Floor, Los Angeles, CA 90071.

For more information, visit www.LACountyStrategicPlan.com.

By signing this form, my organization/I gives/give the LAEDC permission to publicly use my organization’s name (my name) to promote the Los Angeles County Strategic Plan for Economic Development. I understand there is no compensation for this endorsement and that LAEDC is under no obligation to publish all submissions. --

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