INTEGRATED MOBILE AND MESSAGING from SEVEN® Best-In-Class User Experience on Mass-Market Mobile Devices

The SEVEN Integrated Mobile Messaging Platform delivers a complete, integrated communication experience to mobile users. With this new platform, SEVEN extends its expertise and success with mobile email to a full suite of enhanced messaging applications.

WIRELESS Leverage SEVEN’s user friendly interface across all mobile messaging OPERATORS components to accelerate the adoption of messaging services and data plans while increasing customer loyalty through better usability. DEVICE Take new devices to market faster and easily adapt them to the specific needs of MANUFACTURERS targeted market segments with minimal customizations.

BEST-IN-CLASS USER EXPERIENCE FOR ALL MOBILE MESSAGING APPLICATIONS SEVEN brings a consistent user interface and delivers a best-in-class user experience to mobile messaging applications that have traditionally been fragmented and a source of frustration for many mobile users. • Business Email • MMS* • Calendar • Personal Email • SMS* • Corporate Directory • IM • Voicemail • Personal Contacts (*) Operator-dependent. SEVEN integrates with applications available on the device

EASY NAVIGATION BETWEEN MOBILE MESSAGING APPLICATIONS Up until now, messaging services have been run as isolated applications on most devices. SEVEN has applied its mobile email expertise to break UI, navigation and integration barriers between applications and provide one integrated experience for mobile messaging. The result is a more attractive, intuitive user-device interaction where users can easily navigate across applications and select the most appropriate channel to communicate.

SEVEN Integrated Mobile Messaging – User Interface examples

SHARED RESOURCES = HIGHLY FUNCTIONAL MESSAGING DEVICES With the new SEVEN client, the address book (corporate directory and/or Calendar personal contacts) becomes easily accessible by all messaging applications: a Text Message can be forwarded using Mobile Email to one or several contacts Enhanced Enhanced Instant SMS/MMS Instant and an attachment can be added. SMS/MMS Messaging Messaging Address Book The benefits go beyond the user interface: SEVEN’s true push infrastructure is

EmailEmail applied to all messaging content exchanged between the device and the VoicemailVoicemail network. With optimized traffic between device and network, data plans go further and batteries last longer.

2100 Seaport Boulevard, Redwood City, CA 94063- USA | T +1 650.381.2500 | F +1 650.216.6422 | E [email protected] | www.seven.com

HIGHLIGHTED FEATURES

The SEVEN Integrated Mobile Messaging Platform extends System SEVEN’s current mobile email capabilities to other messaging components. The updated client architecture is designed for maximal flexibility in terms of supported platforms, rendering engines and User Interface (UI).

Flash-based presentation layer: this revolutionary Presentation Layer (User Interface) approach lets operators take full control of the UI and UI Framework allow them to deliver their own branded services without EmailEmail TSMSTSMS VMVM MMS IMIM DAB VideoVideo Music XML-APIXML-API having to invest in one-off customizations. ResourceResource LibraryLibrary Resource Layer (Shared File System) Separation of presentation and application layers: this RenderingRendering EngineEngine Email TSMS VM MMS IM DAB Video Music new architecture enables the rapid prototyping and configuration of new devices to the unique needs of Device Adaptation Layer: BREW, , , …….. targeted market segments. Device Layer Modular application framework: the SEVEN messaging Transport Layer platform encapsulates the individual components into an application framework that supports modular deployments and makes the addition of new services - including third-party extensions – a seamless process.

Resource layer: this shared file system leverages existing resources (i.e. native SMS database) to improve performance and is used for the caching of user data (i.e. multimedia).

XML-based APIs : XML-based integration with the underlying device environment enables rapid porting to new device platforms.

Flexible Integration of services on the device : email, voicemail and IM can be embedded into the device (recommended approach for best user experience), pre-loaded, or downloaded to the device. SMS and MMS client-side integration is done via interfaces such as iSMS on BREW or other standard MMS client integrations.

Over-The-Air (OTA) updates: once integrated or loaded on the device, services can be upgraded OTA for maintenance releases or additional services.

The SEVEN Integrated Mobile Messaging Platform is DEVICE PLATFORM COMPATIBILITY an extension of System SEVEN, SEVEN’s solution for • BREW 3.1.5 + mobile email. It is a carrier grade mobile messaging • J2ME solution that is optimized for usability, reliability, • Palm OS • security, performance and breadth of device support. Symbian 9.x • The solution is built on a mature platform that can be Windows Mobile 6.1 + deployed on premise or as a SaaS offering. EMAIL SERVER SUPPORT

Exchange 5.5, 2000, 2003, 2007

• Lotus Domino R5, R6, R6.5, R7, R8

• IMAP4 • POP3 and IMAP accessible Internet Email • Internet email services: Yahoo!, Gmail, Hotmail and more

Copyright © SEVEN Networks, Inc. 2008. All Rights Reserved. This publication, in whole or in part, may not be reproduced, stored in a computerized, or other retrieval system or transmitted in any form,or by any means whatsoever without the prior written permission of SEVEN Networks, Inc. 2100 Seaport Boulevard, Redwood City, CA 94063- USA | T +1 650.381.2500 | F +1 650.216.6422 | E [email protected] | www.seven.com