GROUP

QSaltLake Magazine QPages Directory QPages.com UtahGayWeddings.com GaySaltLake.com Q Event Group 2018 media kit

801-997-9763 sales@qsaltlake.com group 2018 media kit Salt Lake City

Simmons Market Research is America’s Bureau estimates that the LGBT market IN UTAH has a combined spending power of th gayest city approximately $ According to Gallup polling, the Salt Lake City metropolitan area has the 7th highest percentage of 8.18 the adult population who identify as lesbian, gay, bisexual or transgender (LGBT) of any of the top 50 U.S. metropolitan areas, higher than Los Angeles billion 7and Denver. “The ranking of Salt Lake City in the top 10 may seem surprising because Utah is one of the most people attend the Utah Pride Festival and conservative states in the country. However, the 65,000 Parade each year. The parade is the state recently passed a law prohibiting discrimina- second-largest in the state. tion based on sexual orientation and gender identity in employment and public accommodation, the first state to do so since 2007. The majority of people support the annual Equality Utah states still do not have such laws on the books,” Allies Dinner, making it the largest annual Gallup reported. 2,400 benefit dinner in the state

1 SAN FRANCISCO 2 PORTLAND 3 AUSTIN, TEXAS 4 NEW ORLEANS 5 SEATTLE-TACOMA The gay and lesbian population 6 BOSTON has more expendable income on average than the heterosexual 7 SALT LAKE CITY “ market. With ad space 8 LOS ANGELES inexpensive in the paper and 9 DENVER focused on a niche market, 10 HARTFORD, CONN. advertising in QSaltLake can be SOURCE: GALLUP a savvy business move.”

—JOSH EWING, OWNER, OUT FRONT COMMUNICATION, SALT LAKE CITY Yes, Salt Lake IS a great place for the LGBTQ Community. “As the liberal capital of a conservative-heavy state, Salt Lake recently celebrated the I rely on QSaltLake to keep me election of the city’s first openly “in the know” on political, gay mayor, Jackie Biskupski, “entertainment and community who has been an unparalleled stories that affect many LGBT proponent for integrating the people in the great state of diverse aspects of the local Utah.” culture. Salt Lake has fully CLINTON MOBLEY, SALT LAKE CITY embraced the gay community.”

—VISIT SALT LAKE

Q MEDIA GROUP >  SOUTH MAIN STREET, TH FLOOR, SALT LAKE CITY, UTAH  > 


 > QMEDIA.GROUP group 2018 You want media kit Q Media Group’s audience audience Our print readership is: % purchased from a business because it Under 25 7.3% 92 advertises in QSaltLake 26-35 23.9% 36-45 25.2% 46-55 28.0% % consider purchasing from QSaltLake 56-65 9.2% advertisers even if the price is higher Over 65 7.3% 67 household income Q READERS (UTAH) % recommend QSaltLake advertisers Average $72,122 $45,726 85 to others Under $25,000 16.5% 22.6% $25–50,000 21.6% 32.3% In the last 12 months: $50–75,000 19.3% 22.6% $75–100,000 19.7% 11.3% home and garden $100–150,000 13.3% 3.8% 68% own their own home $150–250,000 4.6% 1.0% 33% own a home valued between $300K and $1M Over $250,000 1.4% 0.8% 46% of homeowners plan to remodel race 76% purchased furniture or household appliances White 78.8% Hispanic 12.9% arts & entertainment Black 2.2% 80% attended a theatre or dance production Asian 3.9% 74% attended a concert 93% purchased a cd or album download gender/sexuality 88% purchased a dvd Lesbian/bisexual woman 22% Gay/bisexual man 67% beauty/apparel/accessories Transgender 3% 67% exercise atast once per week Queer 6% 73% spent more than $500 on spa, hair care, massage Questioning .5% 65% spent more than $500 on apparel and/or shoes Straight woman 5% 47% purchased jewelry Straight man 2% Other 1% drinking & dining 64% drink wine education 25+ 81% consume alcohol at least once per week No diploma 12% High School 22% Go to bars and clubs an average of 4.5 times/month Some College 26% Dine out an average of 5.2 times per week College graduate 28% technology Postgraduate 13% 92% own a computer other 71% own a smart phone In relationship 57% 86% purchased a major electronic item Have children 14% 85% make online purchases Have a dog 63% Have a cat 44% travel Own home 68% 76% flew round-trip No Mortgage 23% 32% plan to take a cruise in the next year Home $300,000+ 37% Las Vegas and Palm Springs are favorite get-aways SOURCE: 2014 READER SURVEY

Q MEDIA GROUP >  SOUTH MAIN STREET, TH FLOOR, SALT LAKE CITY, UTAH  > 


 > QMEDIA.GROUP group About 2018 Q Media media kit Group Since 2004, QSaltLake has published award-winning print and online publications, produced successful events and supported hundreds of community groups, events and Q Event projects. Sponsorships Salt Lake City has one of the largest LGBT ❝QSaltLake has created a communities per capita and has been wildly A variety of sponsorship opportunities venue for specific news, successful at legislation, elections and are available for all QSaltLake events. community events and developing a thriving community. Contact us to find out how your personal narratives for our business can be involved. community.” We’ve expanded our media family to include: —BRANDIE BALKEN, EXECUTIVE DIRECTOR, EQUALITY UTAH QSaltLake Magazine PRINT > ONLINE > IPAD > SMARTPHONE > ISSUU Gay Wedding Expo Fifty booths available, as well as Don’t leave home, gay, We started publishing QSaltLake during the ❝ sponsorships of the bar, the fashion without it!“ fight over Utah’s constitutional Amendment 3, —MICHAEL SANDERS, OWNER, show and the overall expo. NOW & AGAIN which defined marriage as between one man and one woman. Since then we have covered the LDS Church’s involvement in Prop 8, the FABBY Awards ❝The best advertising I do.“ —JAY HALLSTROM battle for same-sex marriage, led by Utah Our annual show with a largely AAA HEATING & COOLING, INC plaintiffs, as well as community issues like business owner and organization drug use, events, the arts, lifestyle and more. leader audience. Food tasting with QPages full kitchen and overall event ❝We LOVE Michael Aaron sponsorship available. and all the staff at PRINT > ONLINE > IPAD > SMARTPHONE > ISSUU QSaltLake — they are a 25,000 copies of our annual business directory truly high-quality are distributed at over 350 locations across the Lagoon Day publication!” state, showcasing locally owned businesses An estimated 3,000 people attend —YANA WALTON, UTAH PRIDE CENTER who welcome LGBT customers and clients. our annual day at the amusement Also available at QPages.com for desktop and park. Overall event sponsorship laptop computers, spartphones and tablets. available, as well as stage ❝QSaltLake is one of the Q Events sponsorship and logo placement on most informative, and For over 10 years, we have been creating events official Lagoon Day t-shirts. supportive publications in such as QSaltLake Lagoon Day which draws Utah. They are always on event group over 2,500 people, the Fabby Awards which point with information, and Q Big Gay Fun Bus have been the only LGBTQ celebrates the best of Utah LGBT-friendly Five day-trip buses per season, specific publication in Salt businesses, Gay Wedding Expos that promote October through April. Prize Lake that I can think of. wedding suppliers that love to help with sponsorship for bingo games They are hands down one of same-sex weddings and, the Big Gay Fun Bus available for each bus. to West Wendover, Nevada and new this year, Utah's BEST publications.” —MATTHEW SPENCER, monthly QSaltLake launch parties. RESTORE OUR HUMANITY Monthly Q Launch Parties UtahGayWeddings.com Scheduled the weekend our issues An online directory of local wedding suppliers hit the streets, this traveling party who would love to help make the same-sex will feature after-work cocktails wedding of your dreams. and hors d’oevres and door prizes.

PROUD MEMBER OF: NEMA NATIONAL EQUALITY MEDIA OF AMERICA

Q MEDIA GROUP >  SOUTH MAIN STREET, TH FLOOR, SALT LAKE CITY, UTAH  > 


 > QMEDIA.GROUP group

salt lakeMAGAzINE 2018 media kit 2018 editorial calendar Reserve your ad space and provide artwork by 5pm on the deadline date print ad sizes January 2018 February 2018 ISSUE  ISSUE 6 Person of the Year Love Issue & Sundance Film Guide Relationships, Valentines

DBL TRUCK FULL-BLEED FULL-FLOAT 16.38˝w × 10.375˝h 8.348˝w × 10.375˝h 7.5˝w × 9.25˝h March 2018 April 2018 (16˝× 10˝ trim) (8˝× 10˝ trim) ISSUE  ISSUE 8 Wedding Issue LGBT Parenting & Leg Session & Spring Arts & Leg. Wrapup

May 2018 June 2018 ISSUE  ISSUE 8­ 2/3 PAGE 1/2 PAGE V 1/2 PAGE H Pride Preview PRIDE ISSUE 4.938˝w × 9.25˝h 3.66˝w × 9.25˝h 7.5˝w × 4.56˝h Summer Music Festivals Pullout Guide to Pride

July 2018 August 2018 ISSUE 8˜ ISSUE 8 Damn These Heels Pet Issue Film Festival Q Lagoon Day 1/2 JR TAB 1/3 PAGE C 1/3 PAGE H 4.864˝w × 6˝h 2.375˝w × 9.25˝h 7.5˝w × 3˝h DEADLINE: JUN ˜ / ART: JUN ˜8 DEADLINE: JUL ˜› / ART: JUL ˜š ONLINE LIVE: JUN ­ / STREET: JUN  ONLINE LIVE: JUL ˜8 / STREET: JUL ­

September 2018 October 2018 ISSUE 8› ISSUE 8— Fall Arts Guide Allies Issue/History Month Ogden Pride / Bi+ Awareness Logan Pride, Moab Pride NCOD DEADLINE: AUG ˜ / ART: AUG ­ DEADLINE: SEPT ˜— / ART: SEPT ˜ ONLINE LIVE: AUG  / STREET: AUG — ONLINE LIVE: SEPT ˜ / STREET: SEPT ˜ 1/3 PAGE V 1/4 PAGE V 1/4 PAGE H 3.66˝w × 6.125˝h 3.66˝w × 4.56˝h 7.5˝w × 2.22˝h

November 2018 December 2018 ISSUE 8 ISSUE 86 FABBY AWARDS Holiday Gift Guide Trans & Genderevolution World AIDS Day

DEADLINE: OCT ˜ / ART: OCT ˜ DEADLINE: NOV / ART: NOV ˜ ONLINE LIVE: OCT ˜ / STREET: OCT ˜ ONLINE LIVE: NOV ˜ / STREET: NOV ˜š 1/6 PAGE 1/8 PAGE H SVC GUIDE 2.375˝w × 4.56˝h 3.66”w x 2.22” h 1.6”w x 2” h or 3.66˝w × 3˝h

Q MEDIA GROUP >  SOUTH MAIN STREET, TH FLOOR, SALT LAKE CITY, UTAH –—˜­˜ > –­˜™ ™ š› > QMEDIA.GROUP salt lake MAGAzINE QSaltLake Magazine 2018 Print Rates media kit

GLOSSY PAGES OPEN 4X 8X 12X DBL 2875. 2595. 2395. 2295. FULL 1825. 1630. 1550. 1430. Web site, Social Media 1/2 1110. 1000. 945. 880. Our flagship website, GaySaltLake.com, gets over 100,000 unique visits per month. We also offer QPages.com and INSIDE PAGES UtahGayWeddings.com as online directories of friendly businesses to the LGBT community and QStore.com for deal OPEN 4X 8X 12X purchases. Our monthly magazines are also available online in DBL 2390. 2160. 2000. 1910. their entirety at Issuu.com/qsaltlake Social media marketing services from QSaltLake are FULL 1520. 1360. 1215. 990. designed to reach Utah’s gay and lesbian market on the sites they spend most of their time. We are reaching over 10,000 2/3 1110. 1000. 895. 730. social media users through Facebook, Twitter, Youtube and Instagram. Our contacts are not just friends and followers. 1/2 920. 840. 735. 600. They are Q Evangelists who appreciate that advertisers make 1/3 720. 640. 575. 470. QSaltLake possible. 1/4 590. 535. 480. 385. 1/6 390. 360. 310. 255. Online Rates SERVICE AND RESTAURANT GUIDES GAYSALTLAKE.COM BANNERS OPEN 6X 12X 25% MINIMUM BANNER ROTATION GUARANTEED 1/16 175. 150. 95. RATES PER WEEK Leaderboard 728×90 $125 All rates are gross, based on a 12-month contract Full 468×60 $95 ADDITIONAL FEES Square 300×250 $60 MODIFICATION FEE: $20 Skyscraper 120×600 $95 DESIGN FEE: Free for first 30 minutes, $50/hour add’l Button 160×90 $25 PREFERRED PLACEMENT: Additional 20% when able to be accommodated. THEQPAGES.COM LISTING PAYMENT: Payment for all new advertisers is due prior to print for $149/$199/$299 per year, Featured status $50 per mo. at least the first 3 ads. Credit arrangements can be made afterward and full payment is due 15 days after publication. Accounts sent to UTAHGAYWEDDINGS.COM LISTING collections will incur a $95 collections fee plus 1.5% per month $149/$199/$299 per year, Featured status $50/mo finance charge. LATE FEE: $20 CANCELLATIONS: Ads cancelled after 5pm the Friday prior to press EMAIL OR FACEBOOK/TWITTER BLASTS date will be charged at 50% of the ad cost $150 per blast, 1 per week ma×. CAMERA-READY ART Files may be in the following formats: QUANTITY DISCOUNTS • Adobe Acrobat .pdf files (embed fonts) 4 WEEKS – 15% / 8 WEEKS – 20% / 12 WEEKS – 25% • Adobe Illustrator .eps files (outline fonts) • Adobe Photoshop (or equivalent) .jpg .psd .tif (min 240 dpi) Please call for specific settings or other formats. Non-digital ads will incur re-creation charges. Files must be in CMYK or grayscale. Files may be sent to [email protected]. Files can be zipped. call 801-997-9763 Artwork/copy produced by Q Media Group remains our property Q MEDIA GROUP >  SOUTH MAIN STREET,
TH FLOOR, SALT LAKE CITY, UTAH  ­€­ > €­‚ƒƒ„‚ƒ„ † > QMEDIA.GROUP QPages Print Rates LISTINGS Basic Listing ...... $195 Q Pages 222 S Main St Ste 500 ...... 801-997-9763 1/12 Page 1/6 Page Bold Listing ...... 245 2” x 1.125” 2” x 2.5” Q PAGES 222 S Main St Ste 500 ...... 801-997-9763 Bold Listing with Web ...... 295 Q PAGES  QPages.com  [email protected] 222 S Main St Ste 500...... 801-997-9763 1/4 Page 1/3 Page H 2” x 3.875” 4.25” x 2.5” Bold Listing w/Description ...... 350 includes 4 lines. Add’l lines $35 each Q PAGES  QPages.com  [email protected] Advertise to the very loyal gay and lesbian

1/3 Page V 1/2 Page 222 S Main St Ste 500 ...... 801-997-9763 2” x 5.25” 4.25” x 3.875” The Screamer ...... 450 Includes one line of super-large type, Add’l $95. 4 lines of description. Add’l lines $35 each.

Q PAGES 2/3 Page Full Page   saltlickpublishing.com [email protected] 4.25” x 5.25” 4.25” x 8” GIVING YOU ACCESS TO UTAH’S GAY AND LESBIAN MARKET. Deadlines Reservation, Artwork YOU CAN RELY ON US! and Payment deadline: 222 S Main St Ste 500 ...... 801-997-9763 5pm, March 30, 2018 Camera-Ready Art Bold with Logo & Lines ...... 450 Files may be in the Includes ½” logo and. 4 lines. .Add’l lines $35 ea following formats: • Adobe Acrobat .pdf Q PAGES files (embed fonts) • Adobe Illustrator .eps  saltlickpublishing.com  [email protected] files (outline fonts) • Adobe Photoshop (or equivalent) .jpg .psd .tif (min 240 dpi) Please call for specific Publishers of “The Q Pages,” Utah’s gay and lesbian settings or other directory distributed in over 250 locations along formats. the Wasatch Front and Logan to St. George. Non-digital ads will 222 S Main St Ste 500 ...... 801-997-9763 incur re-creation charges. Files must be in CMYK DISPLAY ADS or grayscale. INCLUDE FREE BOLD LISTING OR $175 CREDIT ON UPGRADE Files may be sent to B&W COLOR COLOR GLOSS [email protected]. Files can be zipped. 1/6 Page $495 $595 All artwork or copy 1/4 Page 545 645 produced by Salt Lick 1/3 Page 645 745 Publishing remains property of Salt Lick 1/2 Page 695 850 $1295 Publishing, LLC 2/3 Page 795 1075 Payment Full Page 995 1265 1995 All advertisement payments are due on Cover invoice and must be Front Cover 1/3 $4500 paid by March 30, ’18. Back Cover 4500 Inside Front or Back Cover 2995 801-997-9763

QMEDIA GROUP >  S MAIN ST, FIFTH FLR, SALT LAKE CITY, UTAH  > QMEDIA.GROUP