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North Tyneside Council Retail and Leisure Study Volume 3: Appendices

Appendices December 2011

RTP Job No: 25320-002

Appendices | December 2011

CONTENTS

Appendix 1: Overall Catchment Area of

Appendix 2: Household Survey Questionnaire

Appendix 3: Comparison Retail Capacity Spreadsheets

Appendix 4: Convenience Retail Capacity Spreadsheets

Appendix 5: Leisure Services Capacity Spreadsheets

Appendix 6: Cinema, Bingo and Family Entertainment Provision

Appendix 7: Town and District Centre Boundaries

Appendices | December 2011 North Tyneside Retail & Leisure Study Volume 3 - Appendices

APPENDIX 1

Overall Catchment Area of North Tyneside

Appendices | December 2011

APPENDIX 2

Household Survey Questionnaire

Appendices | December 2011 North Tyneside Retail & Leisure Study Good afternoon / evening, I am …… from NEMS market research, and we are conducting a short survey on behalf of North Tyneside Council about shopping . Do you have time to answer some questions ? It will take about five minutes.

QA Are you the main shopper in your household?

1 Yes GO TO Q01 2 No CLOSE

FIRST WE HAVE A FEW QUESTIONS ABOUT WHERE YOU UNDERTAKE FOOD AND GROCERIES SHOPPING. IN ANSWERING THESE QUESTIONS THE LOCATION MAY BE A SUPERMARKET, A SMALLER STORE OR INDEPENDENT RETAILER, OR A TOWN CENTRE, OR COULD BE THE USE OF FACILITIES SUCH AS THE INTERNET.

Q01 Where did your household last undertake a main food and grocery shop? DO NOT PROMPT, ONE ANSWER ONLY IF 'OTHER' PLEASE SPECIFY STORE NAME AND LOCATION, IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES

#Food Food List

Not answered by those who said (Don’t do this type of shopping) at Q01 Q02 And the time before that, where did your household make a main food and grocery shop (was it the same, or different, and if so, please specify)? DO NOT PROMPT, ONE ANSWER ONLY IF 'OTHER' PLEASE SPECIFY STORE NAME AND LOCATION, IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES

#Food Food List

Not answered by those who said (Don’t do this type of shopping) at Q01 Q03 Approximately how much money does your household normally spend on a main food and grocery shop? DO NOT PROMPT. PLEASE WRITE IN TO THE NEAREST £

1 £…………………… Y (Don't know / varies) Z (Refused)

Not answered by those who said (Don’t do this type of shopping) at Q01 Q04 How often does your household do a main food and grocery shop? DO NOT READ OUT. ONE ANSWER ONLY

1 More than once a week 2 Once a week 3 Once a fortnight 4 Once a month 5 Less often 6 (Don't know / varies / no particular pattern)

Q05 Where did your household last undertake a 'top-up' food and grocery shop? DO NOT PROMPT, ONE ANSWER ONLY IF 'OTHER' PLEASE SPECIFY STORE NAME AND LOCATION, IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES

#Food Food List

Not answered by those who said (Don’t do this type of shopping) at Q05 Q06 And where did your household shop the time before that for a 'top-up' food and grocery shop (was it the same, or different, and if different, please specify)? DO NOT PROMPT, ONE ANSWER ONLY IF 'OTHER' PLEASE SPECIFY STORE NAME AND LOCATION, IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES

#Food Food List

Not answered by those who said (Don’t do this type of shopping) at Q05 Q07 Approximately how much money does your household normally spend on a 'top-up' food and grocery shop? DO NOT PROMPT. PLEASE WRITE IN TO THE NEAREST £

1 £…………………… Y (Don't know / varies) Z (Refused)

Not answered by those who said (Don’t do this type of shopping) at Q05 Q08 How often does your household normally do its top-up food shopping? DO NOT READ OUT. ONE ANSWER ONLY

1 Daily 2 More than 3 times a week 3 Two or three times a week 4 Once a week 5 Once a fortnight 6 Less often 7 (Don't know / varies / no particular pattern)

IF RESPONDENT GIVES SUPERMARKET LOCATIONS IN EACH OF Q01, Q02, Q05 AND Q06 THEN ASK Q09, IF NOT GO TO Q13 Q09 Does your household also spend money on food and groceries in small shops? DO NOT PROMPT. ONE ANSWER ONLY.

1 Yes GO TO Q10 2 No GO TO Q13

Q10 Where are these small shops located? DO NOT READ OUT. ONE ANSWER ONLY. QUOTE STORES ONLY IF RESPONDENT IS UNSURE OF DESTINATION

1 Battle Hill 2 Benton 3 Collingwood 4 Cramlington Town Centre 5 6 7 Town Centre 8 Town Centre 9 A B C Newcastle-upon-Tyne City Centre D E Northumberland Park F Preston Grange G H Town Centre I City Centre J K L M N Other (PLEASE WRITE IN) O (Don't know / varies)

Q11 Approximately how much money does your household spend on food and groceries on a typical trip to these small shops? DO NOT PROMPT. PLEASE WRITE IN TO THE NEAREST £

1 £…………………… Y (Don't know / varies) Z (Refused)

Q12 How often do you normally visit these other small shops for food and groceries shopping? DO NOT READ OUT. ONE ANSWER ONLY

1 Daily 2 More than 3 times a week 3 Two or three times a week 4 Once a week 5 Once a fortnight 6 Less often 7 (Don't know / varies / no particular pattern)

WE NOW HAVE A FEW QUESTIONS ABOUT WHERE YOU GO FOR NON-FOOD SHOPPING. IN ANSWERING THESE QUESTIONS THE LOCATION MAY BE A TOWN CENTRE, A RETAIL PARK, OR A FREE STANDING STORE, OR COULD BE FACILITIES SUCH AS THE INTERNET, TV/INTERACTIVE SHOPPING OR USE OF A HOME CATALOGUE .

Q13 So, speaking as an individual, can you tell me where you last made a purchase of clothes or shoes? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN

#Nonfood Nonfood List

Not answered by those who said (Don't do this type of shopping) at Q13 Q14 And the time before that, where did you make a purchase of clothes or shoes? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Q15 Now can you tell me where your household last made a purchase of furniture, carpets, or soft household furnishings? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List Not answered by those who said (Don't do this type of shopping) at Q15 Q16 And the time before that, where did your household go to make a purchase of furniture, carpets, or soft household furnishings? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Q17 Now can you tell me where your household last made a purchase of DIY and decorating goods? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Not answered by those who said (Don't do this type of shopping) at Q17 Q18 And the time before that, where did your household make a purchase of DIY and decorating goods? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Q19 Can you tell me where you or your household last made a purchase of electrical items such as TVs, DVD players, digital cameras, MP3 players, mobile phones, computers or domestic appliances, such as washing machines, fridges or cookers?

DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Not answered by those who said (Don't do this type of shopping) at Q19 Q20 And the time before that, where you or your household last made a purchase of electrical items such as TVs, DVD players, digital cameras, MP3 players, mobile phones, computers or domestic appliances, such as washing machines, fridges or cookers? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Q21 Can you tell me where you or your household last made a purchase of health, beauty or chemist items? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Not answered by those who said (Don't do this type of shopping) at Q21 Q22 And the time before that, where did you or your household make a purchase of health, beauty or chemist items? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Q23 Can you tell me where you or your household last made a purchase of recreational goods such as sports equipment, bicycles, musical instruments or toys?

DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Not answered by those who said (Don't do this type of shopping) at Q23 Q24 And the time before that, where did you or your household go to make a purchase of recreational goods such as sports equipment, bicycles, musical instruments or toys? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Q25 Can you tell me where you or your household last made a purchase of other non- food items such as books, CDs, jewellery or china and glass items? DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List

Not answered by those who said (Don't do this type of shopping) at Q25 Q26 And the time before that, where did you or your household go to make a purchase of other non-food items such as books, CDs, jewellery or china and glass items?

DO NOT PROMPT. ONE ANSWER ONLY. IF 'OTHER' PLEASE SPECIFY STORE NAME AND / OR LOCATION. IF 'MARKET STALL' PROBE FOR LOCATION. USE THE OTHER BOX IN BOTH INSTANCES NOTE THAT KINGSTON COURT RETAIL PARK AND THE BELVEDERE RETAIL PARK ARE LOCATED ON ADJACENT SITES IN KINGSTON PARK

#Nonfood Nonfood List Q27 Do you use the Internet, home catalogue or TV / interactive shopping to undertake any of the following food or non-food shopping? READ OUT. CAN BE MULTICODED

1 Food and Groceries GO TO Q28A 2 Clothes and Shoes GO TO Q28B 3 Furniture, Carpets, Soft Household Furnishings GO TO Q28C 4 DIY and Decorating Goods GO TO Q28D 5 Domestic Appliances and Electrical Items GO TO Q28E 6 Health, Beauty and Chemist Items GO TO Q28F 7 Recreational Goods, such as sports equipment, bicycles, musical instruments and toys GO TO Q28G 9 Other Non-Food Items such as books, CDs, DVDs, jewellery or china and glass items GO TO Q28H (PLEASE WRITE IN) A (Don’t use the internet for shopping) GO TO Q29

Q28A What proportion of your overall food and grocery spend is via the internet, home catalogue or TV / interactive shopping? WRITE IN THE PERCENTAGE

1 Other (PLEASE WRITE IN) Y (Don't know / varies) Z (Refused)

Q28B What proportion of your overall clothing and shoes spend is via the internet, home catalogue or TV / interactive shopping? WRITE IN THE PERCENTAGE

1 Other (PLEASE WRITE IN) Y (Don't know / varies) Z (Refused)

Q28C What proportion of your overall furniture, carpets, soft household furnishing spend is via the internet, home catalogue or TV / interactive shopping? WRITE IN THE PERCENTAGE

1 Other (PLEASE WRITE IN) Y (Don't know / varies) Z (Refused)

Q28D What proportion of your overall domestic appliances and electrical items spend is via the internet, home catalogue or TV / interactive shopping?

WRITE IN THE PERCENTAGE 1 Other (PLEASE WRITE IN) Y (Don't know / varies) Z (Refused)

Q28E What proportion of your overall recreational goods spend is via the internet, home catalogue or TV / interactive shopping? WRITE IN THE PERCENTAGE

1 Other (PLEASE WRITE IN) Y (Don't know / varies) Z (Refused)

Q28F What proportion of your overall other non-food items spend is via the internet, home catalogue or TV / interactive shopping? WRITE IN THE PERCENTAGE

1 Other (PLEASE WRITE IN) Y (Don't know / varies) Z (Refused)

NEXT, I AM GOING TO ASK A FEW QUESTIONS ON DESTINATIONS FOR LEISURE AND CULTURAL ACTIVITIES Q29 In which city, town, village or out-of-town location do you or your household spend a) Restaurants/ b) Pubs / Bars c) Cinema d) Family e) Theatre / f) Museum / g) Bingo / h) Health & most money on the following leisure and cultural activities? Cafés / Nightclubs Entertainmen Concerts Art Gallery Casino / Fitness t Centre (e.g. Bookmaker Ten-Pin bowling / Skating Rink)

DO NOT PROMPT, ONE ANSWER ONLY PER ACTIVITY

Individual Facilities 1st Bowl, Westgate Road, (formerly AMF Newcastle) Gala Bingo, Middle Engine Lane, Wallsend Mecca Bingo Club, High St W, Wallsend Ritz Bingo, Forest Hall Rd, Newcastle Upon Tyne The Beach Bingo Club, Russell Street, North Shields Whitley Bay Ice Rink, Hillheads Road, Whitley Bay Retail and Leisure Parks Boldon Leisure Park, Abingdon Way, Boldon Colliery , Coble Dene, North Shields (includes Wet 'n Wild waterpark, Star Bowl and DW Sports) Silverlink Retail Park, Wallsend (includes Odeon) The Metro Centre, Whitley Road Retail and Leisure Park, Whitley Road, Benton Villages, Towns and Cities Battle Hill Benton Collingwood Cramlington Town Centre Cullercoats Forest Hall Gosforth Town Centre Jarrow Town Centre Killingworth Longbenton Monkseaton Newcastle-upon-Tyne City Centre North Shields Northumberland Park Preston Grange Shiremoor South Shields Town Centre Tynemouth Wallsend Whitley Bay Whitley Lodge Other (PLEASE WRITE IN) (Don't do this activity / don't know / varies)

Q29A (ASK THOSE WHO GAVE A LOCATION AT Q29): How frequently do you visit this a) b) Pubs / c) Cinema d) Family e) Theatre / f) Museum / g) Bingo / h) Health & location? Restaurants/ Bars / Entertainme Concerts Art Gallery Casino / Fitness Cafés Nightclubs nt Centre Bookmaker (e.g. Ten- Pin bowling / Skating Rink) DO NOT PROMPT, ONE ANSWER ONLY PER ACTIVITY

1 Weekly 2 Fortnightly 3 Monthly 4 Quarterly 5 Annually 6 Less often 7 (Don't know / varies / no particular pattern)

WE NOW HAVE A FEW QUESTIONS ABOUT YOUR VIEWS ON YOUR NEAREST TOWN CENTRE

Q30 Which town centre within North Tyneside do you visit most frequently? DO NOT PROMPT, ONE ANSWER ONLY. IF RESPONDENT INITIALLY SAYS DON'T KNOW THEN READ OUT LIST

(ROTATE ORDER OF LIST) 1 Killingworth Town Centre 2 North Shields Town Centre 3 Wallsend Town Centre 4 Whitley Bay Town Centre 5 (Don't know / varies) GO TO Q35 6 (Do not visit any town centres in North Tyneside) GO TO Q35 Q31 What are the best features of (TOWN CENTRE MENTIONED AT Q30)? DO NOT PROMPT, CAN BE MULTI-CODED. IF RESPONDENT ONLY STATES ONE ANSWER THEN ASK 'ANYTHING ELSE?'

Transport / accessibility 1 Near / convenient 2 Good public transport links 3 Parking is easy 4 Parking is cheap 5 Lack of congestion on roads 6 Pedestrianised streets 7 Little traffic-pedestrian conflict 8 Good directional signs to the centre 9 Convenient drop-off / pick-up stops for buses / good location of the bus station A Ease of access to all (including people with pushchairs, wheelchairs etc) B Well signposted route ways / good local maps C Other accessibility / transport factor (PLEASE WRITE IN) Environmental D General cleanliness of shopping streets E Feels safe / absence of threatening individuals / groups F Presence of police / other security measures G Nice street furniture / floral displays H Nice busy feel I Not too crowded J Character / atmosphere K Historic buildings / tourist attractions L Other environmental factor (PLEASE WRITE IN) Shopping M Selection / choice of independent / specialist shops N Selection / choice of multiple shops O Specified shops (PLEASE WRITE IN) P Quality of shops Q Prices are competitive compared to other town centres Amenities R Play areas for children S Range of places to eat T Range of pubs / bars U Range of services (banks, insurance, hairdressers etc) V Range of leisure facilities W Other points on shops / attractions (PLEASE WRITE IN) Others X Other (PLEASE WRITE IN) Y I like everything about it Z (Don’t know) a (Nothing in particular)

Q32 What are the worst features of (TOWN CENTRE MENTIONED AT Q30)? DO NOT PROMPT, CAN BE MULTI-CODED. IF RESPONDENT ONLY STATES ONE ANSWER THEN ASK 'ANYTHING ELSE?'

Transport / accessibility 1 Unsafe for pedestrians / traffic conflict 2 Not enough pedestrianisation 3 Difficulties in parking 4 Location of parking 5 Parking is expensive 6 Poor public transport links 7 Road congestion 8 Poor directional signs to the centre 9 Poor signage / routeways within centre / lack of maps of centre A Inconvenient location of bus stops / bus station B Difficulties with pushchairs, wheelchairs etc C Other accessibility / transport factor (PLEASE WRITE IN) Environmental D Dirty shopping streets E Feels unsafe / presence of threatening individuals / groups F Lack of police presence / other security measures G Lack of street furniture / floral displays H Not busy enough I Over-crowded J Other environmental factor (PLEASE WRITE IN) Shopping K General lack of choice of multiple shops L General lack of independent / specialist shops M Too many tourist shops / tea rooms N Quality of shops is inadequate O Prices are uncompetitive compared to other town centres P Absence of play areas for children Q Shops too small R Lack of a large supermarket S Lack of a preferred supermarket (PLEASE SPECIFY WHICH ONE) T Specified shops absent (PLEASE WRITE IN) Amenities U Inadequate range of places to eat V Inadequate range of services W Inadequate range of leisure facilities X Poor opening times Y Poorly maintained public realm (paving, buildings, etc) Others Z Other (PLEASE WRITE IN) a I dislike everything about it b (Don't know) c (Nothing in particular) Q33 Are there any types of shops that you feel (TOWN CENTRE MENTIONED AT Q30) is lacking in?

1 Yes GO TO Q34 2 No GO TO Q35 3 Don’t know GO TO Q35

Q34 Which types of shops do you feel (TOWN CENTRE MENTIONED AT Q30) is lacking in? DO NOT PROMPT, CAN BE MULTI-CODED. IF RESPONDENT ONLY STATES ONE ANSWER THEN ASK 'ANYTHING ELSE?'

1 Bakers 2 Banks & financial services (incl. accountants) 3 Booksellers, arts / crafts, stationers / copy bureaux 4 Building societies 5 Butchers 6 Cars, motorcycles & motor accessories 7 Charity shops, pets and other comparison 8 Chemists, toiletries & opticians 9 Confectioners, tobacconists, newsagents A DIY, hardware & household goods B Electrical, home entertainment, telephones and video C Estate agents & auctioneers D Florists and gardens E Footwear & repair F Furniture, carpets & textiles G Gifts, china, glass and leather goods H Greengrocers & fishmongers I Grocery and frozen foods J Hairdressers, beauty parlours & health centres K Jewellers, clocks & repair L Laundries & drycleaners M Men's & boys’ wear N Mixed and general clothing O Off-licences and home brew P Restaurants, cafes, coffee bars, fast food & take-aways Q Sports, toys, cycles and hobbies R Travel agents S Variety, department & catalogue showrooms T Women's, girls, children's clothing U Other (PLEASE WRITE IN) V Nothing W (Don’t know)

I ALSO HAVE A QUESTION ABOUT LOCAL EVENTS AND ATTRACTIONS

Q35 What local events and attrations, within North Tyneside, have you visited in the last 12 months ? DO NOT PROMPT, CAN BE MULTI-CODED. IF RESPONDENT ONLY STATES ONE ANSWER THEN ASK 'ANYTHING ELSE?'

1 Free Family Fireworks Display 2 Jazz Festival 3 Kite Festival 4 Mouth of the Tyne Festival 5 North Shields Victorian Christmas Market 6 St Nicholas Festival 7 Travelling Fair on the Links 8 Wallsend Festival 9 Whitley Bay Sandcastle Competition A Whitley Bay Vintage Bus Rally B Other (PLEASE WRITE IN) C (Don’t know) D (None mentioned)

FINALLY, I AM GOING TO ASK A FEW QUESTIONS ABOUT YOURSELF

GEN Gender of respondent. CODE FROM OBSERVATION

1 Male 2 Female

AGE Could I ask, how old are you? ONE ANSWER ONLY. DO NOT READ OUT

1 18 to 24 2 25 to 34 3 35 to 44 4 45 to 54 5 55 to 64 6 65 + 7 (Refused)

CAR How many cars does your household own or have the use of? ONE ANSWER ONLY. DO NOT READ OUT

1 None 2 One 3 Two 4 Three or more 5 (Refused)

WOR Which of the following best describes the chief wage earner of your household's current employment situation? READ OUT. ONE ANSWER ONLY

1 Working full time 2 Working part time 3 Unemployed 4 Retired 5 A housewife / house husband 6 A student 7 Other (PLEASE WRITE IN) 8 (Refused)

OCC What is the occupation of the chief income earner in your household? (IF RETIRED, ASK PREVIOUS OCCUPATION)

1 Occupation / job description (PLEASE WRITE IN) 2 Retired 3 (Refused)

Thank & close

APPENDIX 3

Comparison Retail Capacity Spreadsheets

Appendices | December 2011 Spreadsheet 1 - Definition of Zones

Zone Postcode Sectors

NE23 7 NE12 5 Zone 1 NE12 6 NE13 6 (Partial) NE13 7 (Partial) Zone 2 NE27 0 NE26 1 NE26 2 NE26 3 Zone 3 NE26 4 (Partial) NE25 8 NE25 9 NE25 0 (Partial) NE29 9 NE29 0 NE30 1 Zone 4 NE30 2 NE30 3 NE30 4 NE28 0 NE29 6 Zone 5 NE29 7 NE29 8 NE28 6 NE28 7 Zone 6 NE28 8 NE28 8 NE12 7 Zone 7 NE12 8 NE12 9 Spreadsheet 2a - Population Change

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total

Population 2008 27,251 12,393 36,376 33,137 31,465 35,446 21,866 197,934 Population 2011 27,779 12,633 37,081 33,779 32,075 36,133 22,290 201,771 Population 2016 28,808 13,101 38,455 35,031 33,263 37,471 23,115 209,245 Population 2021 29,934 13,613 39,958 36,400 34,563 38,936 24,019 217,424 Population 2027 31,144 14,163 41,573 37,871 35,960 40,510 24,990 226,210 Change in population 2011 - 2016 Numeric change 1,029 468 1,373 1,251 1,188 1,338 826 7,473 Percentage change 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% Change in population 2016 - 2021 Numeric change 1,126 512 1,503 1,369 1,300 1,465 904 8,180 Percentage change 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% Change in population 2021 - 2027 Numeric change 1,210 550 1,615 1,471 1,397 1,573 971 8,786 Percentage change 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% Change in population 2011 - 2027 Numeric change 3,365 1,530 4,491 4,091 3,885 4,376 2,700 24,439 Percentage change 12.1% 12.1% 12.1% 12.1% 12.1% 12.1% 12.1% 12.1%

NOTES: (1) Population data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1 (mid-year 2008). The population in each zone was projected forward to the base year and forecast years using population multipliers for North Tyneside derived from ONS 2008-based Subnational Population Projections for Local Authorities (published 27 May 2010). Spreadsheet 2b - Population Change (Option 2 Population Growth)

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total

Population 2008 27,251 12,393 36,376 33,137 31,465 35,446 21,866 197,934 Population 2011 27,779 12,633 37,081 33,779 32,075 36,133 22,290 201,771 Population 2016 28,238 12,842 37,694 34,338 32,605 36,730 22,658 205,106 Population 2021 28,954 13,167 38,649 35,207 33,431 37,661 23,232 210,301 Population 2027 29,812 13,558 39,795 36,251 34,422 38,777 23,921 216,536 Change in population 2011 - 2016 Numeric change 459 209 613 558 530 597 368 3,334 Percentage change 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% Change in population 2016 - 2021 Numeric change 715 325 955 870 826 930 574 5,196 Percentage change 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% Change in population 2021 - 2027 Numeric change 858 390 1,146 1,044 991 1,117 689 6,235 Percentage change 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% Change in population 2011 - 2027 Numeric change 2,033 924 2,713 2,472 2,347 2,644 1,631 14,765 Percentage change 7.3% 7.3% 7.3% 7.3% 7.3% 7.3% 7.3% 7.3%

NOTES: (1) Population data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1 (mid-year 2008). The population in each zone was projected forward to the base and forecast years using population multipliers for North Tyneside based on the Council's stable population growth option (Option 2) described its Core Strategy Preferred Options consultation leaflet (published October 2011). Spreadsheet 3 - Comparison Goods Expenditure Per Capita (£)

Great Britain Year Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Average £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita 2008 2,413 2,346 2,518 2,580 2,192 2,374 2,382 3,051 2011 2,465 2,397 2,572 2,635 2,239 2,425 2,433 3,117 2016 2,950 2,869 3,079 3,154 2,680 2,902 2,912 3,730 2021 3,470 3,374 3,621 3,710 3,152 3,413 3,425 4,388 2027 4,204 4,088 4,387 4,495 3,819 4,136 4,150 5,316

NOTES: (1) 2008-based per capita comparison expenditure data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1. (2) The 2008-based per capita comparison expenditure data were projected forward to the base year and forecast years using the midpoint of the forecasts provided by Pitney Bowes Business Insight, as set out in its Retail Expenditure Guide 2010/2011 (Table 3.5, September 2010), and Experian in its Retail Planner Briefing Note 8.1 (Figure 1, August 2010). The forecasts that we have used are as shown in the following table:

Per Capita Comparison Expenditure Growth Year Experian PBBI/OE RTP 2008 - 2009 -0.6% -0.3% -0.5% 2009 - 2010 0.4% 1.3% 0.9% 2010 - 2011 1.2% 2.3% 1.8% 2011 - 2012 2.4% 3.8% 3.1% 2012 - 2013 2.7% 4.4% 3.6% 2013 - 2014 2.7% 5.3% 4.0% 2014 - 2015 2.7% 5.1% 3.9% 2015 - 2016 2.7% 4.8% 3.8% 2016 - 2017 2.7% 4.0% 3.4% 2017 - 2018 2.9% 3.8% 3.4% 2018 - 2019 2.9% 3.7% 3.3% 2019 - 2020 2.9% 3.6% 3.3% 2020 - 2027 2.9% N/A 3.3% All monetary values are held constant at 2008 prices. Spreadsheet 4a - Total Comparison Goods Expenditure and Expenditure Growth

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total £m £m £m £m £m £m £m £m Total expenditure 2011 68.5 30.3 95.4 89.0 71.8 87.6 54.2 496.8 Spending on SFT in 2011 of average of 7.5% 3.5 2.3 9.4 7.0 5.1 5.1 4.9 37.2 Total expenditure excluding SFT 2011 64.9 28.0 85.9 82.1 66.8 82.6 49.4 459.6 Total expenditure 2016 85.0 37.6 118.4 110.5 89.1 108.7 67.3 616.6 Spending on SFT in 2016 of 8.3% 7.0 3.1 9.8 9.1 7.4 9.0 5.6 50.9 Total expenditure excluding SFT 2016 78.0 34.5 108.6 101.4 81.8 99.8 61.7 565.7 Total expenditure 2021 103.9 45.9 144.7 135.0 108.9 132.9 82.3 753.7 Spending on SFT in 2021 of 8.1% 8.4 3.7 11.7 10.9 8.8 10.7 6.7 60.9 Total expenditure excluding SFT 2021 95.5 42.2 133.0 124.1 100.1 122.2 75.6 692.7 Total expenditure 2027 130.9 57.9 182.4 170.2 137.3 167.5 103.7 950.0 Spending on SFT in 2027 of 7.8% 10.3 4.5 14.3 13.4 10.8 13.1 8.1 74.5 Total expenditure excluding SFT 2027 120.7 53.4 168.1 156.9 126.5 154.4 95.6 875.5 Growth in total expenditure 2011 - 2016 16.5 7.3 23.0 21.5 17.3 21.1 13.1 119.8 Growth in total expenditure 2016 - 2021 18.9 8.4 26.3 24.6 19.8 24.2 15.0 137.0 Growth in total expenditure 2021 - 2027 27.1 12.0 37.7 35.2 28.4 34.6 21.4 196.3 Growth in total expenditure 2011 - 2027 62.5 27.6 87.0 81.2 65.5 79.9 49.5 453.2

NOTES: (1) The figures in the above table are the product of multiplying the data presented in Spreadsheet 2a (population) by Spreadsheet 3 (per capita comparison goods expenditure), and are in millions of pounds (£m). (2) The total expenditure includes a proportion of expenditure on Special Forms of Trading (SFT) (i.e. mail order, TV and Internet shopping and markets). The proportion of expenditure on SFT in 2011 is derived from the telephone survey of households and varies between the different zones, ranging from 5.2% of expenditure in Zone 1 to 9.9% of expenditure in Zone 3. For each of the forecast years, we have assumed that the proportion of expenditure spent on SFT in each zone will be 8.3% in 2016, 8.1% in 2021 and 7.8% in 2027 (59% of the levels estimated by Experian in Appendix 3 of Retail Planner Briefing Note 8.1, August 2010).

All monetary values are held constant at 2008 prices. Spreadsheet 4b - Total Comparison Goods Expenditure and Expenditure Growth (Option 2 Population Growth)

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total £m £m £m £m £m £m £m £m Total expenditure 2011 68.5 30.3 95.4 89.0 71.8 87.6 54.2 496.8 Spending on SFT in 2011 of average of 7.5% 3.5 2.3 9.4 7.0 5.1 5.1 4.9 37.2 Total expenditure excluding SFT 2011 64.9 28.0 85.9 82.1 66.8 82.6 49.4 459.6 Total expenditure 2016 83.3 36.8 116.0 108.3 87.4 106.6 66.0 604.4 Spending on SFT in 2016 of 8.3% 6.9 3.0 9.6 8.9 7.2 8.8 5.5 49.9 Total expenditure excluding SFT 2016 76.4 33.8 106.5 99.4 80.1 97.8 60.5 554.5 Total expenditure 2021 100.5 44.4 140.0 130.6 105.4 128.6 79.6 729.0 Spending on SFT in 2021 of 8.1% 8.1 3.6 11.3 10.6 8.5 10.4 6.4 58.9 Total expenditure excluding SFT 2021 92.3 40.8 128.6 120.1 96.9 118.2 73.1 670.0 Total expenditure 2027 125.3 55.4 174.6 162.9 131.4 160.4 99.3 909.4 Spending on SFT in 2027 of 7.8% 9.8 4.3 13.7 12.8 10.3 12.6 7.8 71.3 Total expenditure excluding SFT 2027 115.5 51.1 160.9 150.2 121.1 147.8 91.5 838.0 Growth in total expenditure 2011 - 2016 14.8 6.6 20.7 19.3 15.6 19.0 11.7 107.6 Growth in total expenditure 2016 - 2021 17.2 7.6 23.9 22.3 18.0 22.0 13.6 124.5 Growth in total expenditure 2021 - 2027 24.9 11.0 34.6 32.3 26.1 31.8 19.7 180.4 Growth in total expenditure 2011 - 2027 56.9 25.1 79.2 73.9 59.6 72.8 45.0 412.6

NOTES: (1) The figures in the above table are the product of multiplying the data presented in Spreadsheet 2b (population) by Spreadsheet 3 (per capita comparison goods expenditure), and are in millions of pounds (£m). (2) The total expenditure includes a proportion of expenditure on Special Forms of Trading (SFT) (i.e. mail order, TV and Internet shopping and markets). The proportion of expenditure on SFT in 2011 is derived from the telephone survey of households and varies between the different zones, ranging from 5.2% of expenditure in Zone 1 to 9.9% of expenditure in Zone 3. For each of the forecast years, we have assumed that the proportion of expenditure spent on SFT in each zone will be 8.3% in 2016, 8.1% in 2021 and 7.8% in 2027 (59% of the levels estimated by Experian in Appendix 3 of Retail Planner Briefing Note 8.1, August 2010).

All monetary values are held constant at 2008 prices. Spreadsheet 5 - Comparison Goods Spending Patterns in 2011 as a Percentage Across the Catchment Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 7.5 3.0 0.7 0.4 1.0 0.5 4.2 Other, Zone 1 1.7 0.2 0.0 0.4 0.0 0.0 0.2 Total Zone 1 9.2 3.2 0.7 0.8 1.0 0.5 4.4

Zone 2 Boundary Mills, Park Lane, Shiremoor 1.2 5.5 1.5 1.3 1.2 0.6 2.0 Northumberland Park District Centre 0.1 1.1 0.1 0.2 0.1 0.0 0.2 Other, Zone 2 0.0 0.7 0.1 0.2 0.1 0.0 0.2 Total Zone 2 1.3 7.3 1.7 1.8 1.3 0.7 2.3

Zone 3 Whitley Bay Town Centre 0.1 3.1 13.3 4.0 1.5 0.4 0.2 Monkseaton District Centre 0.0 0.8 2.5 0.3 0.1 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 0.1 0.1 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 3 0.1 3.9 15.9 4.3 1.6 0.4 0.2

Zone 4 North Shields Town Centre 1.3 7.9 2.9 14.7 20.6 5.4 0.4 Currys, Middle Engine Lane Retail Park, North Shields 0.2 1.1 0.4 0.5 1.2 0.5 0.5 Tynemouth District Centre 0.0 0.2 0.6 1.4 0.2 0.1 0.1 Preston Grange District Centre 0.1 0.6 0.1 0.6 0.2 0.0 0.0 Other, Zone 4 0.0 0.0 0.1 0.0 0.0 0.0 0.0 Total Zone 4 1.6 9.8 4.1 17.2 22.2 6.0 1.0

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 14.5 24.0 21.0 24.4 26.1 20.5 16.2 Royal Quays Outlet Centre, Coble Dene, North Shields 1.5 2.3 1.4 3.9 2.1 1.5 0.3 Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 0.8 0.4 0.1 0.7 0.5 0.2 Other, Zone 5 0.0 0.0 0.0 0.0 0.7 0.2 0.0 Total Zone 5 16.0 27.1 22.8 28.4 29.7 22.7 16.7

Zone 6 B&Q, Middle Engine Lane, Wallsend 3.3 4.7 4.6 4.8 5.1 4.5 4.0 Wallsend Town Centre 0.4 1.5 0.8 0.3 3.1 12.4 0.8 Middle Engine Lane Retail Park, Wallsend 0.2 0.5 0.6 0.5 0.4 0.7 0.1 Battle Hill District Centre 0.0 0.1 0.0 0.0 0.0 0.4 0.0 Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 6 3.9 6.7 6.0 5.6 8.5 18.1 4.9

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 2.3 5.5 1.4 0.8 1.9 5.8 6.2 Forest Hall District Centre 0.5 0.1 0.0 0.2 0.0 0.1 4.5 Longbenton District Centre 0.3 0.2 0.0 0.0 0.3 0.0 1.3 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 7 3.1 5.8 1.4 1.0 2.2 5.9 11.9

TOTAL INSIDE CATCHMENT AREA 35.1 63.8 52.6 59.2 66.5 54.4 41.4

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 9.0 1.1 0.0 0.2 0.0 0.3 0.5 Other, Buffer B1 0.5 0.2 0.2 0.1 0.0 0.1 0.1 Total Buffer B1 9.5 1.3 0.2 0.4 0.0 0.3 0.6

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Gosforth Town Centre 2.3 0.3 0.1 0.1 0.2 0.1 1.4 Kingston Park Retail Parks and Stores, Newcastle upon Tyne 1.6 0.1 0.3 0.2 0.1 0.1 0.6 Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B3 3.9 0.4 0.5 0.3 0.3 0.2 2.0

Buffer B4 Newcastle upon Tyne City Centre 32.4 21.3 29.0 25.6 19.3 31.5 36.1 Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.3 0.0 0.3 0.4 0.7 1.2 0.5 0.3 0.7 0.2 0.2 0.4 0.9 0.4 Other, Buffer B4 0.1 0.0 0.4 0.2 0.0 0.1 1.0 Total Buffer B4 33.1 22.0 29.8 26.5 20.3 33.7 38.0

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.1 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.1 0.0

Buffer B6 Other, Buffer B6 0.0 0.2 0.0 0.2 0.1 0.0 0.0 Total Buffer B6 0.0 0.2 0.0 0.2 0.1 0.0 0.0

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 7.7 2.2 2.8 1.9 1.8 3.1 5.5 Metro Retail Park, Gateshead 2.8 1.9 2.2 1.8 2.4 1.5 1.4 Other, Outside Buffer Area 2.7 0.6 2.1 1.9 1.5 0.8 2.1 Total Outside Buffer Area 13.2 4.8 7.1 5.6 5.7 5.4 9.0

Special Forms of Trading Internet/Delivered 4.3 5.2 9.2 7.2 5.9 5.3 7.4 Home Catalogue 0.7 2.3 0.7 0.6 1.0 0.5 1.6 TV/Interactive Shopping 0.1 0.0 0.0 0.0 0.2 0.0 0.0 Total Special Forms of Trading 5.2 7.6 9.9 7.8 7.0 5.8 9.0

TOTAL OUTSIDE CATCHMENT AREA 64.9 36.2 47.4 40.8 33.5 45.6 58.6

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 6 - Comparison Goods Spending Patterns in 2011 Across the Catchment Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 5.1 0.9 0.7 0.3 0.7 0.5 2.3 10.5 2.1% Other, Zone 1 1.2 0.1 0.0 0.3 0.0 0.0 0.1 1.7 0.3% Total Zone 1 6.3 1.0 0.7 0.7 0.7 0.5 2.4 12.2 2.5%

Zone 2 Boundary Mills, Park Lane, Shiremoor 0.8 1.7 1.4 1.2 0.9 0.6 1.1 7.5 1.5% Northumberland Park District Centre 0.1 0.3 0.1 0.2 0.0 0.0 0.1 0.9 0.2% Other, Zone 2 0.0 0.2 0.1 0.2 0.0 0.0 0.1 0.7 0.1% Total Zone 2 0.9 2.2 1.6 1.6 0.9 0.6 1.3 9.1 1.8%

Zone 3 Whitley Bay Town Centre 0.1 0.9 12.7 3.5 1.1 0.4 0.1 18.8 3.8% Monkseaton District Centre 0.0 0.2 2.4 0.2 0.1 0.0 0.0 3.0 0.6% Whitley Lodge District Centre 0.0 0.0 0.1 0.1 0.0 0.0 0.0 0.2 0.0% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.1 1.2 15.2 3.9 1.2 0.4 0.1 21.9 4.4%

Zone 4 North Shields Town Centre 0.9 2.4 2.8 13.1 14.8 4.7 0.2 38.9 7.8% Currys, Middle Engine Lane Retail Park, North Shields 0.1 0.3 0.4 0.5 0.8 0.5 0.3 2.9 0.6% Tynemouth District Centre 0.0 0.1 0.5 1.3 0.2 0.1 0.0 2.2 0.4% Preston Grange District Centre 0.1 0.2 0.1 0.5 0.1 0.0 0.0 1.0 0.2% Other, Zone 4 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.1 0.0% Total Zone 4 1.1 3.0 3.9 15.4 15.9 5.3 0.5 45.1 9.1%

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 9.9 7.3 20.0 21.7 18.8 18.0 8.8 104.5 21.0% Royal Quays Outlet Centre, Coble Dene, North Shields 1.0 0.7 1.4 3.5 1.5 1.3 0.2 9.6 1.9% Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 0.2 0.4 0.1 0.5 0.4 0.1 1.8 0.4% Other, Zone 5 0.0 0.0 0.0 0.0 0.5 0.2 0.0 0.7 0.1% Total Zone 5 10.9 8.2 21.8 25.3 21.3 19.9 9.1 116.5 23.4%

Zone 6 B&Q, Middle Engine Lane, Wallsend 2.3 1.4 4.4 4.3 3.6 3.9 2.1 22.1 4.4% Wallsend Town Centre 0.3 0.4 0.8 0.2 2.2 10.9 0.5 15.3 3.1% Middle Engine Lane Retail Park, Wallsend 0.1 0.1 0.5 0.5 0.3 0.6 0.1 2.2 0.5% Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.4 0.0 0.4 0.1% Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 6 2.6 2.0 5.7 5.0 6.1 15.8 2.7 40.0 8.1%

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 1.5 1.7 1.3 0.7 1.4 5.1 3.3 15.1 3.0% Forest Hall District Centre 0.4 0.0 0.0 0.1 0.0 0.1 2.4 3.1 0.6% Longbenton District Centre 0.2 0.0 0.0 0.0 0.2 0.0 0.7 1.2 0.2% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 7 2.1 1.7 1.3 0.9 1.6 5.2 6.5 19.3 3.9%

TOTAL INSIDE CATCHMENT AREA 24.1 19.3 50.2 52.7 47.8 47.7 22.5 264.1 53.2%

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 6.2 0.3 0.0 0.2 0.0 0.2 0.3 7.2 1.4% Other, Buffer B1 0.4 0.1 0.2 0.1 0.0 0.1 0.1 0.9 0.2% Total Buffer B1 6.5 0.4 0.2 0.3 0.0 0.3 0.3 8.0 1.6%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Gosforth Town Centre 1.6 0.1 0.1 0.1 0.2 0.1 0.8 2.9 0.6% Kingston Park Retail Parks and Stores, Newcastle upon Tyne 1.1 0.0 0.3 0.2 0.1 0.1 0.3 2.2 0.4% Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B3 2.7 0.1 0.5 0.3 0.2 0.2 1.1 5.1 1.0%

Buffer B4 Newcastle upon Tyne City Centre 22.2 6.4 27.6 22.8 13.8 27.6 19.6 140.1 28.2% Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.2 0.0 0.3 0.3 0.5 1.1 0.3 2.6 0.5% Byker 0.2 0.2 0.1 0.2 0.3 0.7 0.2 2.0 0.4% Other, Buffer B4 0.0 0.0 0.3 0.2 0.0 0.1 0.5 1.3 0.3% Total Buffer B4 22.7 6.6 28.4 23.6 14.6 29.5 20.6 146.0 29.4%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.1 0.0% Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.1 0.0%

Buffer B6 Other, Buffer B6 0.0 0.1 0.0 0.2 0.1 0.0 0.0 0.3 0.1% Total Buffer B6 0.0 0.1 0.0 0.2 0.1 0.0 0.0 0.3 0.1%

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 5.3 0.7 2.7 1.7 1.3 2.7 3.0 17.3 3.5% Metro Retail Park, Gateshead 1.9 0.6 2.1 1.6 1.7 1.3 0.8 10.0 2.0% Other, Outside Buffer Area 1.8 0.2 2.0 1.7 1.1 0.7 1.2 8.6 1.7% Total Outside Buffer Area 9.0 1.5 6.8 5.0 4.1 4.7 4.9 35.9 7.2%

Special Forms of Trading Internet/Delivered 3.0 1.6 8.7 6.4 4.2 4.6 4.0 32.5 6.5% Home Catalogue 0.5 0.7 0.7 0.5 0.7 0.5 0.9 4.5 0.9% TV/Interactive Shopping 0.1 0.0 0.0 0.0 0.1 0.0 0.0 0.2 0.0% Total Special Forms of Trading 3.5 2.3 9.4 7.0 5.1 5.1 4.9 37.2 7.5%

TOTAL OUTSIDE CATCHMENT AREA 44.4 11.0 45.2 36.3 24.1 39.9 31.8 232.7 46.8%

TOTAL 68.5 30.3 95.4 89.0 71.8 87.6 54.2 496.8 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total comparison goods expenditure in 2011 (Spreadsheet 4a) by the market share (Spreadsheet 5). The figures in the 'Total' column are the sum of the expenditure attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure retained by each centre by the total expenditure in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 7 - Total Expenditure on Different Categories of Comparison Goods

Table A - Per Capita Expenditure on Different Categories of Comparison Goods in 2008 and 2011 Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita Clothes and Shoes 672 670 691 691 616 670 650 Furniture, Carpets, Soft Household Furnishings 390 373 414 431 350 381 390 DIY and Decorating Goods 176 168 177 185 164 173 174 Electrical Items and Domestic Appliances 276 268 290 297 251 270 274 2008 Health, Beauty and Chemist Items 288 274 303 316 258 280 286 Recreational Goods 366 356 385 393 332 358 363 Other Goods (books, CDs, jewellery, glass and china, etc) 245 237 258 266 221 240 244 Total Comparison Goods Expenditure 2,413 2,346 2,518 2,580 2,192 2,374 2,382 Clothes and Shoes 687 684 706 706 629 685 664 Furniture, Carpets, Soft Household Furnishings 399 381 423 441 358 390 399 DIY and Decorating Goods 179 172 181 189 167 177 178 Electrical Items and Domestic Appliances 282 273 296 303 256 276 280 2011 Health, Beauty and Chemist Items 294 280 309 322 263 286 292 Recreational Goods 374 363 393 402 339 366 371 Other Goods (books, CDs, jewellery, glass and china, etc) 251 242 264 272 226 245 249 Total Comparison Goods Expenditure 2,465 2,397 2,572 2,635 2,239 2,425 2,433

Table B - Total Expenditure on Different Categories of Comparison Goods in 2011 Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total £m £m £m £m £m £m £m £m Clothes and Shoes 19.07 8.64 26.16 23.85 20.17 24.74 14.80 137.43 Furniture, Carpets, Soft Household Furnishings 11.07 4.82 15.68 14.89 11.48 14.08 8.89 80.90 DIY and Decorating Goods 4.98 2.17 6.72 6.40 5.36 6.40 3.97 36.01 Electrical Items and Domestic Appliances 7.83 3.45 10.98 10.25 8.22 9.98 6.25 56.96 2011 Health, Beauty and Chemist Items 8.18 3.54 11.47 10.89 8.45 10.34 6.51 59.38 Recreational Goods 10.38 4.59 14.59 13.56 10.88 13.21 8.27 75.48 Other Goods (books, CDs, jewellery, glass and china, etc) 6.96 3.06 9.79 9.18 7.24 8.86 5.55 50.65 Total Comparison Goods Expenditure 68.47 30.28 95.38 89.02 71.81 87.61 54.23 496.80

NOTES: (1) Table A sets out 2008-based per capita expenditure sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1. for seven different categories of comparison goods. The 2008-based per capita expenditure data for the seven comparison goods categories are projected forward to the base year (2011) using the midpoint of the forecasts provided by Pitney Bowes Business Insight, as set out in its Retail Expenditure Guide 2010/2011 (Table 3.5, September 2010), and Experian in its Retail Planner Briefing Note 8.1 (Figure 1, August 2010), as set out in Note (2) of Spreadsheet 3. (2) The figures in Table B are the products of multiplying the 2011 per capita expenditure data presented in Table A by the 2011 population data set out in Spreadsheet 2a, and are in millions of pounds (£m).

All monetary values are held constant at 2008 prices. Spreadsheet 8a - Clothes and Shoes Spending Patterns in 2011 as a Percentage Across the Study Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 8.0 5.5 2.4 1.0 3.0 1.8 5.9 Other, Zone 1 0.4 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 1 8.4 5.5 2.4 1.0 3.0 1.8 5.9

Zone 2 Boundary Mills, Park Lane, Shiremoor 1.4 8.8 4.0 3.2 3.1 1.1 3.4 Northumberland Park District Centre 0.0 0.3 0.0 0.5 0.1 0.1 0.2 Other, Zone 2 0.0 0.3 0.0 0.5 0.1 0.1 0.2 Total Zone 2 1.4 9.4 4.0 4.2 3.2 1.2 3.8

Zone 3 Whitley Bay Town Centre 0.0 2.3 8.2 5.2 1.5 0.0 0.6 Monkseaton District Centre 0.0 1.1 0.6 0.0 0.4 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 3 0.0 3.4 8.8 5.2 1.8 0.0 0.6

Zone 4 North Shields Town Centre 0.4 10.1 3.3 11.2 15.3 3.6 0.0 Tynemouth District Centre 0.0 0.0 0.0 0.0 0.7 0.0 0.0 Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 4 0.4 10.1 3.3 11.2 16.1 3.6 0.0

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 11.0 16.8 20.0 25.2 20.1 17.4 13.6 Royal Quays Outlet Centre, Coble Dene, North Shields 3.6 6.1 3.9 9.5 5.5 3.6 0.5 Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 0.0 0.3 0.0 1.1 0.6 0.0 Other, Zone 5 0.0 0.0 0.0 0.0 0.7 0.0 0.0 Total Zone 5 14.6 22.9 24.3 34.7 27.5 21.6 14.1

Zone 6 Wallsend Town Centre 0.0 0.0 0.6 0.4 2.6 10.8 0.6 Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 6 0.0 0.0 0.0 0.0 0.4 0.0 0.0 Total Zone 6 0.0 0.0 0.6 0.4 2.9 10.8 0.6

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 2.5 5.1 2.1 0.7 2.5 6.6 5.3 Longbenton District Centre 0.0 0.6 0.0 0.0 0.8 0.0 0.0 Forest Hall District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 7 2.5 5.7 2.1 0.7 3.3 6.6 5.3

TOTAL INSIDE CATCHMENT AREA 27.3 57.1 45.6 57.5 57.8 45.7 30.2

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 6.9 1.1 0.0 0.4 0.0 0.0 1.0 Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B1 6.9 1.1 0.0 0.4 0.0 0.0 1.0

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Gosforth Town Centre 1.4 0.0 0.0 0.0 0.4 0.0 1.1 Kingston Park Retail Parks and Stores 0.7 0.0 0.6 0.7 0.0 0.0 0.5 Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B3 2.2 0.0 0.6 0.7 0.4 0.0 1.6

Buffer B4 Newcastle upon Tyne City Centre 43.8 32.6 41.0 32.7 30.7 47.7 51.5 Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.4 0.0 0.3 1.0 0.4 0.6 0.0 Other, Buffer B4 0.0 0.0 0.9 0.3 0.0 0.3 1.0 Total Buffer B4 44.2 32.6 42.2 34.1 31.0 48.6 52.6

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.3 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.3 0.0

Buffer B6 Other, Buffer B6 0.0 0.5 0.0 0.4 0.0 0.0 0.0 Total Buffer B6 0.0 0.5 0.0 0.4 0.0 0.0 0.0

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 10.6 1.1 3.3 1.4 2.2 3.0 5.9 Metro Retail Park, Gateshead 2.2 0.5 2.2 1.1 2.6 0.9 1.1 Other, Outside Buffer Area 2.9 1.6 1.8 1.7 2.6 0.6 2.7 Total Outside Buffer Area 15.7 3.2 7.3 4.2 7.4 4.6 9.8

Special Forms of Trading Internet/Delivered 1.8 1.1 1.8 1.7 1.5 0.9 2.7 Home Catalogue 1.8 4.5 2.4 1.1 1.8 0.0 2.2 TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Special Forms of Trading 3.7 5.5 4.2 2.8 3.3 0.9 4.8

TOTAL OUTSIDE CATCHMENT AREA 72.7 42.9 54.4 42.5 42.2 54.3 69.8

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 8b - Clothes and Shoes Spending Patterns in 2011 Across the Study Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 1.5 0.5 0.6 0.2 0.6 0.4 0.9 4.8 3.5% Other, Zone 1 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 1 1.6 0.5 0.6 0.2 0.6 0.4 0.9 4.9 3.6%

Zone 2 Boundary Mills, Park Lane, Shiremoor 0.3 0.8 1.0 0.8 0.6 0.3 0.5 4.2 3.1% Northumberland Park District Centre 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.2 0.2% Other, Zone 2 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.2 0.2% Total Zone 2 0.3 0.8 1.0 1.0 0.7 0.3 0.6 4.7 3.4%

Zone 3 Whitley Bay Town Centre 0.0 0.2 2.1 1.2 0.3 0.0 0.1 4.0 2.9% Monkseaton District Centre 0.0 0.1 0.2 0.0 0.1 0.0 0.0 0.3 0.2% Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.0 0.3 2.3 1.2 0.4 0.0 0.1 4.3 3.1%

Zone 4 North Shields Town Centre 0.1 0.9 0.9 2.7 3.1 0.9 0.0 8.5 6.2% Tynemouth District Centre 0.0 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.1% Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 4 0.1 0.9 0.9 2.7 3.2 0.9 0.0 8.6 6.3%

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 2.1 1.5 5.2 6.0 4.1 4.3 2.0 25.2 18.3% Royal Quays Outlet Centre, Coble Dene, North Shields 0.7 0.5 1.0 2.3 1.1 0.9 0.1 6.6 4.8% Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 0.0 0.1 0.0 0.2 0.1 0.0 0.5 0.3% Other, Zone 5 0.0 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.1% Total Zone 5 2.8 2.0 6.4 8.3 5.5 5.4 2.1 32.4 23.6%

Zone 6 Wallsend Town Centre 0.0 0.0 0.2 0.1 0.5 2.7 0.1 3.5 2.6% Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 6 0.0 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.1% Total Zone 6 0.0 0.0 0.2 0.1 0.6 2.7 0.1 3.6 2.6%

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 0.5 0.4 0.6 0.2 0.5 1.6 0.8 4.6 3.3% Longbenton District Centre 0.0 0.1 0.0 0.0 0.2 0.0 0.0 0.2 0.2% Forest Hall District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 7 0.5 0.5 0.6 0.2 0.7 1.6 0.8 4.8 3.5%

TOTAL INSIDE CATCHMENT AREA 5.2 4.9 11.9 13.7 11.7 11.3 4.5 63.2 46.0%

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 1.3 0.1 0.0 0.1 0.0 0.0 0.2 1.6 1.2% Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B1 1.3 0.1 0.0 0.1 0.0 0.0 0.2 1.6 1.2%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Gosforth Town Centre 0.3 0.0 0.0 0.0 0.1 0.0 0.2 0.5 0.4% Kingston Park Retail Parks and Stores 0.1 0.0 0.2 0.2 0.0 0.0 0.1 0.5 0.4% Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B3 0.4 0.0 0.2 0.2 0.1 0.0 0.2 1.1 0.8%

Buffer B4 Newcastle upon Tyne City Centre 8.4 2.8 10.7 7.8 6.2 11.8 7.6 55.3 40.3% Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.1 0.0 0.1 0.2 0.1 0.1 0.0 0.6 0.4% Other, Buffer B4 0.0 0.0 0.2 0.1 0.0 0.1 0.2 0.6 0.4% Total Buffer B4 8.4 2.8 11.0 8.1 6.3 12.0 7.8 56.5 41.1%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.1 0.1% Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.1 0.1%

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.1 0.1% Total Buffer B6 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.1 0.1%

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 2.0 0.1 0.9 0.3 0.4 0.8 0.9 5.4 3.9% Metro Retail Park, Gateshead 0.4 0.0 0.6 0.3 0.5 0.2 0.2 2.2 1.6% Other, Outside Buffer Area 0.6 0.1 0.5 0.4 0.5 0.2 0.4 2.7 1.9% Total Outside Buffer Area 3.0 0.3 1.9 1.0 1.5 1.1 1.4 10.3 7.5%

Special Forms of Trading Internet/Delivered 0.3 0.1 0.5 0.4 0.3 0.2 0.4 2.3 1.6% Home Catalogue 0.3 0.4 0.6 0.3 0.4 0.0 0.3 2.3 1.7% TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Special Forms of Trading 0.7 0.5 1.1 0.7 0.7 0.2 0.7 4.6 3.3%

TOTAL OUTSIDE CATCHMENT AREA 13.9 3.7 14.2 10.1 8.5 13.4 10.3 74.2 54.0%

TOTAL 19.1 8.6 26.2 23.8 20.2 24.7 14.8 137.4 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total expenditure on clothes and shoes in 2011 (Spreadsheet 7) by the market share (Spreadsheet 8a). The figures in the 'Total' column are the sum of the expenditure on clothes and shoes attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure on clothes and shoes retained by each centre by the total expenditure on clothes and shoes in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 8c - Furniture, Carpets and Soft Household Furnishings Spending Patterns in 2011 as a Percentage Across the Study Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 1.0 0.0 0.0 0.0 0.8 0.0 3.0 Other, Zone 1 1.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 1 1.9 0.0 0.0 0.0 0.8 0.0 3.0

Zone 2 Boundary Mills, Park Lane, Shiremoor 2.0 7.7 1.1 1.4 0.6 0.4 3.7 Northumberland Park District Centre 0.6 3.0 0.4 0.3 0.0 0.0 0.0 Other, Zone 2 0.1 1.0 0.4 0.3 0.0 0.0 0.0 Total Zone 2 2.6 11.6 1.8 2.0 0.6 0.4 3.7

Zone 3 Whitley Bay Town Centre 0.5 0.0 12.3 4.0 0.6 0.4 0.0 Monkseaton District Centre 0.0 2.0 4.0 1.1 0.0 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 0.0 0.5 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 3 0.5 2.0 16.3 5.6 0.6 0.4 0.0

Zone 4 North Shields Town Centre 3.6 6.4 2.2 16.0 21.7 4.5 2.3 Tynemouth District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 4 0.0 1.2 0.0 0.0 0.0 0.0 0.0 Total Zone 4 3.6 7.6 2.2 16.0 21.7 4.5 2.3

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 11.6 24.5 14.6 19.7 27.5 16.2 11.2 Royal Quays Outlet Centre, Coble Dene, North Shields 0.6 1.2 0.0 0.0 0.0 0.9 0.0 Tyne Tunnel Trading Estate, North Shields 0.0 0.0 0.4 0.5 0.8 0.5 0.0 Other, Zone 5 0.0 0.8 0.0 0.0 0.0 0.8 0.0 Total Zone 5 12.2 26.5 15.0 20.2 28.3 18.4 11.2

Zone 6 Wallsend Town Centre 1.1 2.8 1.8 0.0 5.4 15.6 2.3 B&Q, Middle Engine Lane, Wallsend 1.6 1.2 0.5 0.5 2.8 0.9 0.7 Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.5 0.0 Other, Zone 6 0.0 0.0 0.5 0.0 0.0 0.0 0.0 Total Zone 6 2.6 4.0 2.8 0.5 8.2 17.0 3.0

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 2.0 2.8 1.8 0.0 0.0 1.5 5.4 Forest Hall District Centre 0.5 0.0 0.0 1.0 0.0 0.9 3.0 Longbenton District Centre 1.1 0.0 0.0 0.0 0.0 0.0 1.4 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 7 3.6 2.8 1.8 1.0 0.0 2.4 9.9

TOTAL INSIDE CATCHMENT AREA 27.1 54.5 39.8 45.2 60.2 43.1 33.1

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 10.0 0.8 0.0 0.0 0.0 0.5 0.9 Seaton Delaval 0.5 0.8 0.9 0.9 0.0 0.4 0.0 Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B1 10.5 1.6 0.9 0.9 0.0 0.9 0.9

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Gosforth Town Centre 0.5 0.0 0.4 0.0 0.0 0.0 1.6 Other, Buffer B3 0.6 0.0 0.5 0.0 0.6 0.0 0.0 Total Buffer B3 1.1 0.0 0.9 0.0 0.6 0.0 1.6

Buffer B4 Newcastle upon Tyne City Centre 34.9 18.0 34.7 33.2 18.1 28.5 40.4 Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.0 0.0 0.8 0.5 1.2 1.7 1.6 Byker 0.0 0.0 0.0 0.0 1.4 1.5 0.0 Other, Buffer B4 0.0 0.0 0.0 0.5 0.0 0.5 0.0 Total Buffer B4 34.9 18.0 35.5 34.1 20.7 32.3 42.0

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.8 0.0 0.0 Total Buffer B6 0.0 0.0 0.0 0.0 0.8 0.0 0.0

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 15.0 10.8 10.2 5.9 5.8 9.1 9.3 Metro Retail Park, Gateshead 6.7 10.4 5.0 7.7 5.5 5.7 3.0 Retail World Team Valley Retail Park, Gateshead 1.1 0.0 1.2 0.5 0.8 0.4 0.0 Other, Outside Buffer Area 2.6 0.8 4.4 2.6 0.6 2.7 3.0 Total Outside Buffer Area 25.5 22.0 20.8 16.6 12.7 17.9 15.3

Special Forms of Trading Internet/Delivered 1.0 4.0 2.2 2.5 5.0 3.7 5.7 Home Catalogue 0.0 0.0 0.0 0.6 0.0 2.2 1.4 TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Special Forms of Trading 1.0 4.0 2.2 3.1 5.0 5.9 7.2

TOTAL OUTSIDE CATCHMENT AREA 72.9 45.5 60.2 54.8 39.8 56.9 66.9

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 8d - Furniture, Carpets and Soft Household Furnishings Spending Patterns in 2011 Across the Study Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 0.1 0.0 0.0 0.0 0.1 0.0 0.3 0.5 0.6% Other, Zone 1 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 1 0.2 0.0 0.0 0.0 0.1 0.0 0.3 0.6 0.7%

Zone 2 Boundary Mills, Park Lane, Shiremoor 0.2 0.4 0.2 0.2 0.1 0.1 0.3 1.4 1.7% Northumberland Park District Centre 0.1 0.1 0.1 0.0 0.0 0.0 0.0 0.3 0.4% Other, Zone 2 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.2 0.2% Total Zone 2 0.3 0.6 0.3 0.3 0.1 0.1 0.3 1.9 2.3%

Zone 3 Whitley Bay Town Centre 0.1 0.0 1.9 0.6 0.1 0.1 0.0 2.7 3.3% Monkseaton District Centre 0.0 0.1 0.6 0.2 0.0 0.0 0.0 0.9 1.1% Whitley Lodge District Centre 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.1 0.1% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.1 0.1 2.6 0.8 0.1 0.1 0.0 3.7 4.5%

Zone 4 North Shields Town Centre 0.4 0.3 0.3 2.4 2.5 0.6 0.2 6.8 8.3% Tynemouth District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 4 0.0 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 4 0.4 0.4 0.3 2.4 2.5 0.6 0.2 6.8 8.4%

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 1.3 1.2 2.3 2.9 3.2 2.3 1.0 14.1 17.5% Royal Quays Outlet Centre, Coble Dene, North Shields 0.1 0.1 0.0 0.0 0.0 0.1 0.0 0.2 0.3% Tyne Tunnel Trading Estate, North Shields 0.0 0.0 0.1 0.1 0.1 0.1 0.0 0.3 0.4% Other, Zone 5 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.1 0.2% Total Zone 5 1.3 1.3 2.3 3.0 3.3 2.6 1.0 14.8 18.3%

Zone 6 Wallsend Town Centre 0.1 0.1 0.3 0.0 0.6 2.2 0.2 3.5 4.4% B&Q, Middle Engine Lane, Wallsend 0.2 0.1 0.1 0.1 0.3 0.1 0.1 0.9 1.1% Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.1 0.1% Other, Zone 6 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 6 0.3 0.2 0.4 0.1 0.9 2.4 0.3 4.6 5.7%

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 0.2 0.1 0.3 0.0 0.0 0.2 0.5 1.3 1.7% Forest Hall District Centre 0.1 0.0 0.0 0.2 0.0 0.1 0.3 0.6 0.7% Longbenton District Centre 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.2 0.3% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 7 0.4 0.1 0.3 0.2 0.0 0.3 0.9 2.2 2.7%

TOTAL INSIDE CATCHMENT AREA 3.0 2.6 6.2 6.7 6.9 6.1 2.9 34.5 42.6%

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 1.1 0.0 0.0 0.0 0.0 0.1 0.1 1.3 1.6% Seaton Delaval 0.1 0.0 0.1 0.1 0.0 0.1 0.0 0.4 0.5% Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B1 1.2 0.1 0.1 0.1 0.0 0.1 0.1 1.7 2.1%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Gosforth Town Centre 0.1 0.0 0.1 0.0 0.0 0.0 0.1 0.3 0.3% Other, Buffer B3 0.1 0.0 0.1 0.0 0.1 0.0 0.0 0.2 0.3% Total Buffer B3 0.1 0.0 0.1 0.0 0.1 0.0 0.1 0.5 0.6%

Buffer B4 Newcastle upon Tyne City Centre 3.9 0.9 5.4 4.9 2.1 4.0 3.6 24.8 30.7% Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.0 0.0 0.1 0.1 0.1 0.2 0.1 0.7 0.9% Byker 0.0 0.0 0.0 0.0 0.2 0.2 0.0 0.4 0.5% Other, Buffer B4 0.0 0.0 0.0 0.1 0.0 0.1 0.0 0.1 0.2% Total Buffer B4 3.9 0.9 5.6 5.1 2.4 4.5 3.7 26.0 32.2%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.1% Total Buffer B6 0.0 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.1%

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 1.7 0.5 1.6 0.9 0.7 1.3 0.8 7.4 9.2% Metro Retail Park, Gateshead 0.7 0.5 0.8 1.1 0.6 0.8 0.3 4.9 6.0% Retail World Team Valley Retail Park, Gateshead 0.1 0.0 0.2 0.1 0.1 0.1 0.0 0.5 0.6% Other, Outside Buffer Area 0.3 0.0 0.7 0.4 0.1 0.4 0.3 2.1 2.6% Total Outside Buffer Area 2.8 1.1 3.3 2.5 1.5 2.5 1.4 15.0 18.5%

Special Forms of Trading Internet/Delivered 0.1 0.2 0.3 0.4 0.6 0.5 0.5 2.6 3.2% Home Catalogue 0.0 0.0 0.0 0.1 0.0 0.3 0.1 0.5 0.6% TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Special Forms of Trading 0.1 0.2 0.3 0.5 0.6 0.8 0.6 3.1 3.9%

TOTAL OUTSIDE CATCHMENT AREA 8.1 2.2 9.4 8.2 4.6 8.0 5.9 46.4 57.4%

TOTAL 11.1 4.8 15.7 14.9 11.5 14.1 8.9 80.9 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total expenditure on furniture, carpets and soft household furnishings in 2011 (Spreadsheet 7) by the market share (Spreadsheet 8c). The figures in the 'Total' column are the sum of the expenditure on furniture, carpets and soft household furnishings attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure on furniture, carpets and soft household furnishings retained by each centre by the total expenditure on furniture, carpets and soft household furnishings in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 8e - DIY & Decorating Goods Spending Patterns in 2011 as a Percentage Across the Study Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 11.2 1.3 0.7 0.0 0.0 0.3 7.9 2.1 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 1 13.3 1.3 0.7 0.0 0.0 0.3 7.9

Zone 2 Northumberland Park District Centre 0.0 0.1 0.1 0.0 0.0 0.0 0.4 Other, Zone 2 0.0 1.2 0.5 0.0 0.0 0.0 1.6 Total Zone 2 0.0 1.3 0.7 0.0 0.0 0.0 2.0

Zone 3 Whitley Bay Town Centre 0.0 1.4 6.3 0.8 0.9 0.3 0.0 Monkseaton District Centre 0.0 0.7 6.3 0.4 0.0 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 3 0.0 2.1 12.6 1.2 0.9 0.3 0.0

Zone 4 North Shields Town Centre 3.3 13.8 4.0 20.6 19.3 4.1 0.6 Tynemouth District Centre 0.0 0.0 0.0 0.4 0.4 0.0 0.0 Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 4 0.0 0.0 0.3 0.0 0.0 0.0 0.0 Total Zone 4 3.3 13.8 4.3 21.0 19.7 4.1 0.6

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 8.8 6.2 7.3 3.8 6.1 5.1 10.6 Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 0.0 0.0 0.9 1.8 0.3 0.0 Other, Zone 5 0.0 0.0 0.0 0.0 0.0 0.7 0.0 Total Zone 5 8.8 6.2 7.3 4.6 7.8 6.2 10.6

Zone 6 B&Q, Middle Engine Lane, Wallsend 40.7 61.5 61.9 62.1 63.2 58.8 47.5 Wickes, Middle Engine Lane Retail Park, Wallsend 1.7 6.3 5.0 5.5 3.1 6.9 0.7 Wallsend Town Centre 0.0 1.4 1.7 0.8 0.9 6.5 1.3 Battle Hill District Centre 0.0 1.4 0.0 0.0 0.0 1.0 0.0 Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.7 0.0 Total Zone 6 42.4 70.6 68.5 68.5 67.2 73.9 49.6

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 1.6 0.6 0.0 0.4 1.3 2.4 4.1 Longbenton District Centre 1.2 0.0 0.0 0.0 0.5 0.0 3.4 Forest Hall District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.6 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 7 2.8 0.6 0.0 0.4 1.8 2.4 8.1

TOTAL INSIDE CATCHMENT AREA 70.6 95.9 94.0 95.8 97.4 87.3 78.8

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 8.4 1.4 0.0 0.4 0.0 0.0 0.0 Focus DIY, Cramlington Retail Park, Forum Way, Cramlington 3.8 1.3 0.0 0.0 0.0 0.3 1.3 Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B1 12.2 2.7 0.0 0.4 0.0 0.3 1.3

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Gosforth Town Centre 1.3 0.0 1.0 0.0 0.0 0.0 1.2 Kingston Court Retail Park, Kingston Park, Newcastle upon Tyne 0.4 0.7 0.0 0.0 0.0 0.7 0.6 Homebase, Brunton Lane, Kingston Park, Newcastle upon Tyne 1.6 0.0 0.3 0.0 0.0 0.0 0.0 Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B3 3.3 0.7 1.3 0.0 0.0 0.7 1.9

Buffer B4 Newcastle upon Tyne City Centre 5.5 0.7 2.0 0.4 1.3 2.7 2.1 Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 3.0 0.0 0.0 0.0 0.9 7.6 3.9 Wickes, Benton Park Road, South Gosforth, Newcastle Upon Tyne 0.8 0.0 0.3 0.0 0.0 0.0 7.9 Byker 0.8 0.0 0.0 0.0 0.0 0.7 0.7 Other, Buffer B4 0.0 0.0 0.0 0.0 0.0 0.3 0.0 Total Buffer B4 10.2 0.7 2.3 0.4 2.2 11.3 14.6

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.3 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.3 0.0

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Outside Buffer Area Other, Outside Buffer Area 3.8 0.0 2.0 2.5 0.0 0.0 1.3 Total Outside Buffer Area 3.8 0.0 2.0 2.5 0.0 0.0 1.3

Special Forms of Trading Internet/Delivered 0.0 0.0 0.3 0.8 0.5 0.0 2.0 Home Catalogue 0.0 0.0 0.0 0.0 0.0 0.0 0.0 TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Special Forms of Trading 0.0 0.0 0.3 0.8 0.5 0.0 2.0

TOTAL OUTSIDE CATCHMENT AREA 29.4 4.1 6.0 4.2 2.6 12.7 21.2

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 8f - DIY & Decorating Goods Spending Patterns in 2011 Across the Study Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 0.6 0.0 0.0 0.0 0.0 0.0 0.3 1.0 2.7% Wideopen 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.3% Other, Zone 1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 1 0.7 0.0 0.0 0.0 0.0 0.0 0.3 1.1 3.0%

Zone 2 Northumberland Park District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Other, Zone 2 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1 0.3% Total Zone 2 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.2 0.4%

Zone 3 Whitley Bay Town Centre 0.0 0.0 0.4 0.1 0.0 0.0 0.0 0.6 1.6% Monkseaton District Centre 0.0 0.0 0.4 0.0 0.0 0.0 0.0 0.5 1.3% Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.0 0.0 0.8 0.1 0.0 0.0 0.0 1.0 2.9%

Zone 4 North Shields Town Centre 0.2 0.3 0.3 1.3 1.0 0.3 0.0 3.4 9.4% Tynemouth District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Total Zone 4 0.2 0.3 0.3 1.3 1.1 0.3 0.0 3.4 9.6%

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 0.4 0.1 0.5 0.2 0.3 0.3 0.4 2.4 6.6% Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 0.0 0.0 0.1 0.1 0.0 0.0 0.2 0.5% Other, Zone 5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Total Zone 5 0.4 0.1 0.5 0.3 0.4 0.4 0.4 2.6 7.2%

Zone 6 B&Q, Middle Engine Lane, Wallsend 2.0 1.3 4.2 4.0 3.4 3.8 1.9 20.5 57.0% Wickes, Middle Engine Lane Retail Park, Wallsend 0.1 0.1 0.3 0.4 0.2 0.4 0.0 1.5 4.3% Wallsend Town Centre 0.0 0.0 0.1 0.1 0.0 0.4 0.1 0.7 2.0% Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.1 0.3% Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Total Zone 6 2.1 1.5 4.6 4.4 3.6 4.7 2.0 22.9 63.7%

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 0.1 0.0 0.0 0.0 0.1 0.2 0.2 0.5 1.4% Longbenton District Centre 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.2 0.6% Forest Hall District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 7 0.1 0.0 0.0 0.0 0.1 0.2 0.3 0.8 2.1%

TOTAL INSIDE CATCHMENT AREA 3.5 2.1 6.3 6.1 5.2 5.6 3.1 32.0 88.8%

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 0.4 0.0 0.0 0.0 0.0 0.0 0.0 0.5 1.3% Focus DIY, Cramlington Retail Park, Forum Way, Cramlington 0.2 0.0 0.0 0.0 0.0 0.0 0.1 0.3 0.8% Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B1 0.6 0.1 0.0 0.0 0.0 0.0 0.1 0.8 2.1%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Gosforth Town Centre 0.1 0.0 0.1 0.0 0.0 0.0 0.0 0.2 0.5% Kingston Court Retail Park, Kingston Park, Newcastle upon Tyne 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.3% Homebase, Brunton Lane, Kingston Park, Newcastle upon Tyne 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.3% Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B3 0.2 0.0 0.1 0.0 0.0 0.0 0.1 0.4 1.1%

Buffer B4 Newcastle upon Tyne City Centre 0.3 0.0 0.1 0.0 0.1 0.2 0.1 0.8 2.2% Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.1 0.0 0.0 0.0 0.0 0.5 0.2 0.8 2.3% Wickes, Benton Park Road, South Gosforth, Newcastle Upon Tyne 0.0 0.0 0.0 0.0 0.0 0.0 0.3 0.4 1.1% Byker 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.3% Other, Buffer B4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Total Buffer B4 0.5 0.0 0.2 0.0 0.1 0.7 0.6 2.1 5.9%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1%

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Outside Buffer Area Other, Outside Buffer Area 0.2 0.0 0.1 0.2 0.0 0.0 0.1 0.5 1.5% Total Outside Buffer Area 0.2 0.0 0.1 0.2 0.0 0.0 0.1 0.5 1.5%

Special Forms of Trading Internet/Delivered 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.2 0.5% Home Catalogue 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Special Forms of Trading 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.2 0.5%

TOTAL OUTSIDE CATCHMENT AREA 1.5 0.1 0.4 0.3 0.1 0.8 0.8 4.0 11.2%

TOTAL 5.0 2.2 6.7 6.4 5.4 6.4 4.0 36.0 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total expenditure on DIY and decorating goods in 2011 (Spreadsheet 7) by the market share (Spreadsheet 8e). The figures in the 'Total' column are the sum of the expenditure on DIY and decorating goods attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure on DIY and decorating goods retained by each centre by the total expenditure on DIY and decorating goods in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 8g - Electrical Items and Domestic Appliances Spending Patterns in 2011 as a Percentage Across the Study Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 3.8 2.5 0.0 0.0 0.0 0.0 0.6 Other, Zone 1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 1 3.8 2.5 0.0 0.0 0.0 0.0 0.6 1 Zone 2 Northumberland Park District Centre 0.0 0.7 0.0 0.0 0.0 0.0 0.0 Other, Zone 2 0.0 1.0 0.0 0.0 0.0 0.0 0.6 Total Zone 2 0.0 1.7 0.0 0.0 0.0 0.0 0.6

Zone 3 Whitley Bay Town Centre 0.0 0.6 2.2 0.0 0.0 0.0 0.0 Monkseaton District Centre 0.0 0.0 1.3 0.4 0.0 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 3 0.0 0.6 3.4 0.4 0.0 0.0 0.0

Zone 4 Currys, Middle Engine Lane Retail Park, North Shields 1.5 8.1 3.5 4.5 10.2 4.7 3.6 North Shields Town Centre 1.5 3.4 0.9 4.6 11.7 7.0 0.0 Tynemouth District Centre 0.0 0.0 0.6 0.0 0.0 0.0 0.0 Preston Grange District Centre 0.8 0.0 0.0 0.0 0.4 0.0 0.0 Other, Zone 4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 4 3.8 11.5 5.1 9.1 22.2 11.7 3.6

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 35.0 40.9 40.3 49.1 50.9 35.8 35.7 Tesco Extra, Norham Road, North Shields 0.0 2.0 0.6 0.0 0.8 0.3 0.0 Coast Road Retail Park, North Shields 0.0 1.1 0.6 0.0 0.0 0.3 1.2 Other, Zone 5 0.0 0.0 0.3 0.4 0.0 0.0 0.0 Total Zone 5 35.0 44.0 41.9 49.5 51.6 36.5 36.9

Zone 6 Wallsend Town Centre 1.2 3.1 1.9 0.0 2.9 4.2 1.2 B&Q, Middle Engine Lane, Wallsend 0.8 0.6 0.0 2.2 0.4 0.6 3.5 PC World, Middle Engine Lane Retail Park, Wallsend 0.0 0.0 0.3 0.4 0.4 1.0 0.6 Other, Middle Engine Lane Retail Park, Wallsend 0.4 0.0 0.0 0.8 0.0 0.6 0.0 Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 6 2.4 3.7 2.2 3.3 3.7 6.5 5.4

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 2.3 1.7 0.0 1.2 1.2 3.9 3.0 Longbenton District Centre 0.4 0.0 0.3 0.0 0.0 0.0 0.0 Forest Hall District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 7 2.7 1.7 0.3 1.2 1.2 3.9 3.0

TOTAL INSIDE CATCHMENT AREA 47.6 65.7 53.0 63.5 78.8 58.6 50.0

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 10.4 0.6 0.0 0.0 0.0 0.3 0.0 Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B1 10.4 0.6 0.0 0.0 0.0 0.3 0.0

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Currys, Kingston Retail Park, Kingston Park, Newcastle upon Tyne 1.5 0.0 0.0 0.0 0.0 0.0 1.2 Comet, Belvedere Retail Park, Kingston Park, Newcastle upon Tyne 1.5 0.0 0.6 0.0 0.0 0.0 0.0 Other, Kingston Park Retail Parks and Stores, Newcastle upon Tyne 3.9 0.0 0.0 0.0 0.0 0.6 1.8 Other, Buffer B3 0.4 0.0 0.0 0.0 0.0 0.0 0.6 Total Buffer B3 7.4 0.0 0.6 0.0 0.0 0.6 3.6

Buffer B4 Newcastle upon Tyne City Centre 28.7 22.2 28.5 25.3 11.6 30.1 32.8 Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.0 0.0 0.0 0.0 0.0 1.9 0.0 Other, Buffer B4 0.0 0.0 0.0 0.4 0.9 0.9 0.0 Total Buffer B4 28.7 22.2 28.5 25.6 12.4 32.9 32.8

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Outside Buffer Area Metro Retail Park, Gateshead 0.0 0.0 1.3 0.0 0.0 0.3 0.6 Other, Outside Buffer Area 1.9 0.0 1.3 1.9 0.5 0.7 1.7 Total Outside Buffer Area 1.9 0.0 2.6 1.9 0.5 1.0 2.3

Special Forms of Trading Internet/Delivered 3.9 7.3 15.2 8.2 6.6 6.6 10.7 Home Catalogue 0.0 4.2 0.0 0.4 1.7 0.0 0.6 TV/Interactive Shopping 0.0 0.0 0.0 0.4 0.0 0.0 0.0 Total Special Forms of Trading 3.9 11.5 15.2 9.0 8.3 6.6 11.3

TOTAL OUTSIDE CATCHMENT AREA 52.4 34.3 47.0 36.5 21.2 41.4 50.0

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 8h - Electrical Items and Domestic Appliances Spending Patterns in 2011 Across the Study Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 0.3 0.1 0.0 0.0 0.0 0.0 0.0 0.4 0.7% Other, Zone 1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 1 0.3 0.1 0.0 0.0 0.0 0.0 0.0 0.4 0.7% 1 Zone 2 Northumberland Park District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 2 0.0 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.2%

Zone 3 Whitley Bay Town Centre 0.0 0.0 0.2 0.0 0.0 0.0 0.0 0.3 0.5% Monkseaton District Centre 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.2 0.3% Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.0 0.0 0.4 0.0 0.0 0.0 0.0 0.4 0.8%

Zone 4 Currys, Middle Engine Lane Retail Park, North Shields 0.1 0.3 0.4 0.5 0.8 0.5 0.2 2.8 4.9% North Shields Town Centre 0.1 0.1 0.1 0.5 1.0 0.7 0.0 2.5 4.3% Tynemouth District Centre 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.1 0.1% Preston Grange District Centre 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.2% Other, Zone 4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 4 0.3 0.4 0.6 0.9 1.8 1.2 0.2 5.4 9.5%

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 2.7 1.4 4.4 5.0 4.2 3.6 2.2 23.6 41.4% Tesco Extra, Norham Road, North Shields 0.0 0.1 0.1 0.0 0.1 0.0 0.0 0.2 0.4% Coast Road Retail Park, North Shields 0.0 0.0 0.1 0.0 0.0 0.0 0.1 0.2 0.4% Other, Zone 5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 5 2.7 1.5 4.6 5.1 4.2 3.6 2.3 24.1 42.3%

Zone 6 Wallsend Town Centre 0.1 0.1 0.2 0.0 0.2 0.4 0.1 1.1 2.0% B&Q, Middle Engine Lane, Wallsend 0.1 0.0 0.0 0.2 0.0 0.1 0.2 0.6 1.1% PC World, Middle Engine Lane Retail Park, Wallsend 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.2 0.4% Other, Middle Engine Lane Retail Park, Wallsend 0.0 0.0 0.0 0.1 0.0 0.1 0.0 0.2 0.3% Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 6 0.2 0.1 0.2 0.3 0.3 0.6 0.3 2.2 3.8%

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 0.2 0.1 0.0 0.1 0.1 0.4 0.2 1.0 1.8% Longbenton District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Forest Hall District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 7 0.2 0.1 0.0 0.1 0.1 0.4 0.2 1.1 1.9%

TOTAL INSIDE CATCHMENT AREA 3.7 2.3 5.8 6.5 6.5 5.8 3.1 33.8 59.3%

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 0.8 0.0 0.0 0.0 0.0 0.0 0.0 0.9 1.5% Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B1 0.8 0.0 0.0 0.0 0.0 0.0 0.0 0.9 1.5%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Currys, Kingston Retail Park, Kingston Park, Newcastle upon Tyne 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.2 0.3% Comet, Belvedere Retail Park, Kingston Park, Newcastle upon Tyne 0.1 0.0 0.1 0.0 0.0 0.0 0.0 0.2 0.3% Other, Kingston Park Retail Parks and Stores, Newcastle upon Tyne 0.3 0.0 0.0 0.0 0.0 0.1 0.1 0.5 0.9% Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Buffer B3 0.6 0.0 0.1 0.0 0.0 0.1 0.2 0.9 1.7%

Buffer B4 Newcastle upon Tyne City Centre 2.2 0.8 3.1 2.6 1.0 3.0 2.0 14.7 25.9% Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.0 0.0 0.0 0.0 0.0 0.2 0.0 0.2 0.3% Other, Buffer B4 0.0 0.0 0.0 0.0 0.1 0.1 0.0 0.2 0.3% Total Buffer B4 2.2 0.8 3.1 2.6 1.0 3.3 2.0 15.1 26.6%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Outside Buffer Area Metro Retail Park, Gateshead 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.2 0.4% Other, Outside Buffer Area 0.1 0.0 0.1 0.2 0.0 0.1 0.1 0.7 1.2% Total Outside Buffer Area 0.1 0.0 0.3 0.2 0.0 0.1 0.1 0.9 1.6%

Special Forms of Trading Internet/Delivered 0.3 0.3 1.7 0.8 0.5 0.7 0.7 4.9 8.7% Home Catalogue 0.0 0.1 0.0 0.0 0.1 0.0 0.0 0.4 0.6% TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Total Special Forms of Trading 0.3 0.4 1.7 0.9 0.7 0.7 0.7 5.3 9.4%

TOTAL OUTSIDE CATCHMENT AREA 4.1 1.2 5.2 3.7 1.7 4.1 3.1 23.2 40.7%

TOTAL 7.8 3.5 11.0 10.2 8.2 10.0 6.2 57.0 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total expenditure on electrical items and domestic appliances in 2011 (Spreadsheet 7) by the market share (Spreadsheet 8g). The figures in the 'Total' column are the sum of the expenditure on electrical items and domestic appliances attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure on electrical items and domestic appliances retained by each centre by the total expenditure on electrical items and domestic appliances in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 8i - Health, Beauty and Chemist Items Spending Patterns in 2011 as a Percentage Across the Study Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 23.7 4.0 0.0 0.0 0.0 0.0 6.1 Dudley 5.8 0.0 0.0 0.0 0.0 0.0 0.0 Wideopen 2.2 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 1 2.9 0.6 0.0 0.0 0.0 0.0 0.0 Total Zone 1 34.5 4.6 0.0 0.0 0.0 0.0 6.1

Zone 2 Boundary Mills, Park Lane, Shiremoor 0.0 9.7 0.4 0.2 0.0 0.0 0.3 Northumberland Park District Centre 0.0 3.2 0.1 0.1 0.0 0.0 0.1 Other, Zone 2 0.0 3.2 0.1 0.1 0.0 0.0 0.1 Total Zone 2 0.0 16.2 0.6 0.4 0.0 0.0 0.6

Zone 3 Whitley Bay Town Centre 0.4 11.0 48.6 10.2 5.6 0.6 0.0 Monkseaton District Centre 0.0 0.6 8.8 0.0 0.0 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 0.6 0.4 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 3 0.4 11.5 58.0 10.6 5.6 0.6 0.0

Zone 4 North Shields Town Centre 0.4 15.6 6.4 38.7 49.2 8.7 0.0 Preston Grange District Centre 0.0 3.5 0.9 4.4 0.8 0.0 0.0 Tynemouth District Centre 0.0 0.0 0.6 7.7 0.0 0.7 0.0 Other, Zone 4 0.0 0.0 0.0 0.0 0.4 0.0 0.6 Total Zone 4 0.4 19.1 7.9 50.7 50.4 9.4 0.6

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 7.2 19.1 14.9 20.1 21.3 16.5 7.7 0.0 0.0 0.0 0.0 4.0 1.3 0.0 Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 1.2 0.3 0.0 0.4 0.0 0.6 Other, Zone 5 0.7 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 5 7.9 20.2 15.2 20.1 25.8 17.8 8.2

Zone 6 Wallsend Town Centre 0.0 0.6 0.3 0.0 5.6 36.2 0.0 Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 1.6 0.0 Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 6 0.0 0.6 0.3 0.0 5.6 37.8 0.0

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 3.2 9.3 0.3 0.7 1.6 13.6 11.6 Forest Hall District Centre 2.1 0.6 0.0 0.0 0.0 0.0 31.3 Longbenton District Centre 0.0 0.0 0.0 0.0 0.0 0.0 6.1 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 7 5.4 9.8 0.3 0.7 1.6 13.6 48.9

TOTAL INSIDE CATCHMENT AREA 48.5 82.0 82.3 82.5 89.1 79.3 64.3

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 14.8 2.3 0.0 0.0 0.0 0.3 0.6 Other, Buffer B1 1.4 0.0 0.3 0.0 0.0 0.0 0.0 Total Buffer B1 16.2 2.3 0.3 0.0 0.0 0.3 0.6

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Gosforth Town Centre 4.7 0.0 0.0 0.0 0.0 0.0 3.8 Kingston Retail Parks and Stores, Newcastle upon Tyne 1.4 0.0 0.0 0.0 0.0 0.0 0.5 Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B3 6.1 0.0 0.0 0.0 0.0 0.0 4.4

Buffer B4 Newcastle upon Tyne City Centre 22.7 10.5 14.6 13.2 6.5 17.5 21.4 Other, Buffer B4 0.0 0.0 0.0 0.7 0.4 0.0 0.5 Total Buffer B4 22.7 10.5 14.6 13.9 6.9 17.5 22.0

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.3 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.3 0.0

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 3.2 0.0 1.2 0.7 0.4 0.0 5.0 Other, Outside Buffer Area 1.8 0.6 0.6 1.8 1.2 0.3 0.6 Total Outside Buffer Area 5.1 0.6 1.8 2.5 1.6 0.3 5.5

Special Forms of Trading Internet/Delivered 0.7 1.7 0.3 0.7 0.0 1.3 1.1 Home Catalogue 0.4 2.9 0.6 0.4 2.0 1.0 2.2 TV/Interactive Shopping 0.4 0.0 0.0 0.0 0.4 0.0 0.0 Total Special Forms of Trading 1.4 4.6 0.9 1.1 2.4 2.3 3.3

TOTAL OUTSIDE CATCHMENT AREA 51.5 18.0 17.7 17.5 10.9 20.7 35.7

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 8j - Health, Beauty and Chemist Items Spending Patterns in 2011 Across the Study Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 1.9 0.1 0.0 0.0 0.0 0.0 0.4 2.5 4.2% Dudley 0.5 0.0 0.0 0.0 0.0 0.0 0.0 0.5 0.8% Wideopen 0.2 0.0 0.0 0.0 0.0 0.0 0.0 0.2 0.3% Other, Zone 1 0.2 0.0 0.0 0.0 0.0 0.0 0.0 0.3 0.4% Total Zone 1 2.8 0.2 0.0 0.0 0.0 0.0 0.4 3.4 5.7%

Zone 2 Boundary Mills, Park Lane, Shiremoor 0.0 0.3 0.0 0.0 0.0 0.0 0.0 0.4 0.7% Northumberland Park District Centre 0.0 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.2% Other, Zone 2 0.0 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.2% Total Zone 2 0.0 0.6 0.1 0.0 0.0 0.0 0.0 0.7 1.2%

Zone 3 Whitley Bay Town Centre 0.0 0.4 5.6 1.1 0.5 0.1 0.0 7.7 12.9% Monkseaton District Centre 0.0 0.0 1.0 0.0 0.0 0.0 0.0 1.0 1.7% Whitley Lodge District Centre 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.1 0.2% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.0 0.4 6.7 1.2 0.5 0.1 0.0 8.8 14.8%

Zone 4 North Shields Town Centre 0.0 0.6 0.7 4.2 4.2 0.9 0.0 10.6 17.8% Preston Grange District Centre 0.0 0.1 0.1 0.5 0.1 0.0 0.0 0.8 1.3% Tynemouth District Centre 0.0 0.0 0.1 0.8 0.0 0.1 0.0 1.0 1.6% Other, Zone 4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 4 0.0 0.7 0.9 5.5 4.3 1.0 0.0 12.4 20.9%

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 0.6 0.7 1.7 2.2 1.8 1.7 0.5 9.2 15.4% Howdon 0.0 0.0 0.0 0.0 0.3 0.1 0.0 0.5 0.8% Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.2% Other, Zone 5 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 5 0.6 0.7 1.7 2.2 2.2 1.8 0.5 9.8 16.6%

Zone 6 Wallsend Town Centre 0.0 0.0 0.0 0.0 0.5 3.7 0.0 4.3 7.2% Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.2 0.0 0.2 0.3% Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 6 0.0 0.0 0.0 0.0 0.5 3.9 0.0 4.4 7.5%

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 0.3 0.3 0.0 0.1 0.1 1.4 0.8 3.0 5.1% Forest Hall District Centre 0.2 0.0 0.0 0.0 0.0 0.0 2.0 2.2 3.8% Longbenton District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.4 0.4 0.7% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 7 0.4 0.3 0.0 0.1 0.1 1.4 3.2 5.6 9.5%

TOTAL INSIDE CATCHMENT AREA 4.0 2.9 9.4 9.0 7.5 8.2 4.2 45.2 76.1%

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 1.2 0.1 0.0 0.0 0.0 0.0 0.0 1.4 2.3% Other, Buffer B1 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.2 0.3% Total Buffer B1 1.3 0.1 0.0 0.0 0.0 0.0 0.0 1.5 2.5%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Gosforth Town Centre 0.4 0.0 0.0 0.0 0.0 0.0 0.3 0.6 1.1% Kingston Retail Parks and Stores, Newcastle upon Tyne 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.2 0.3% Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B3 0.5 0.0 0.0 0.0 0.0 0.0 0.3 0.8 1.3%

Buffer B4 Newcastle upon Tyne City Centre 1.9 0.4 1.7 1.4 0.6 1.8 1.4 9.1 15.3% Other, Buffer B4 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.1 0.2% Total Buffer B4 1.9 0.4 1.7 1.5 0.6 1.8 1.4 9.2 15.6%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1%

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 0.3 0.0 0.1 0.1 0.0 0.0 0.3 0.8 1.4% Other, Outside Buffer Area 0.1 0.0 0.1 0.2 0.1 0.0 0.0 0.6 1.0% Total Outside Buffer Area 0.4 0.0 0.2 0.3 0.1 0.0 0.4 1.4 2.4%

Special Forms of Trading Internet/Delivered 0.1 0.1 0.0 0.1 0.0 0.1 0.1 0.4 0.7% Home Catalogue 0.0 0.1 0.1 0.0 0.2 0.1 0.1 0.7 1.1% TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Special Forms of Trading 0.1 0.2 0.1 0.1 0.2 0.2 0.2 1.2 1.9%

TOTAL OUTSIDE CATCHMENT AREA 4.2 0.6 2.0 1.9 0.9 2.1 2.3 14.2 23.9%

TOTAL 8.2 3.5 11.5 10.9 8.4 10.3 6.5 59.4 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total expenditure on health, beauty and chemist items in 2011 (Spreadsheet 7) by the market share (Spreadsheet 8i). The figures in the 'Total' column are the sum of the expenditure on health, beauty and chemist items attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure on health, beauty and chemist items retained by each centre by the total expenditure on health, beauty and chemist items in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 8k - Recreational Goods Spending Patterns in 2011 as a Percentage Across the Study Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 2.1 1.4 0.0 0.7 0.0 0.0 2.1 Other, Zone 1 0.0 0.0 0.0 2.5 0.0 0.0 1.0 Total Zone 1 2.1 1.4 0.0 3.2 0.0 0.0 3.1

Zone 2 Northumberland Park District Centre 0.0 0.0 0.1 0.1 0.2 0.1 0.5 Boundary Mills, Park Lane, Shiremoor 1.5 0.0 0.3 0.4 1.6 1.0 1.4 Other, Zone 2 0.0 0.0 0.1 0.1 0.2 0.1 0.5 Total Zone 2 1.5 0.0 0.5 0.6 2.0 1.3 2.3

Zone 3 Whitley Bay Town Centre 0.0 3.2 9.3 2.6 0.9 1.3 0.0 Monkseaton District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 3 0.0 3.2 9.3 2.6 0.9 1.3 0.0

Zone 4 North Shields Town Centre 0.8 4.6 2.1 10.2 17.1 7.9 0.0 Tynemouth District Centre 0.0 1.4 2.6 2.6 0.0 0.0 0.0 Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 4 0.0 0.0 0.5 0.0 0.0 0.0 0.0 Total Zone 4 0.8 6.0 5.2 12.8 17.1 7.9 0.0

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 22.2 45.6 26.8 23.1 34.1 37.8 24.7 Royal Quays Outlet Centre, Coble Dene, North Shields 1.5 1.7 1.0 6.4 3.7 2.0 1.2 Other, Zone 5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 5 23.7 47.3 27.8 29.5 37.8 39.8 25.9

Zone 6 Wallsend Town Centre 0.0 3.2 0.0 0.6 0.0 2.6 0.0 Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 6 0.0 0.0 0.5 0.0 0.0 0.0 0.0 Total Zone 6 0.0 3.2 0.5 0.6 0.0 2.6 0.0

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 0.7 6.3 2.0 0.7 2.3 2.6 2.3 Forest Hall District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Longbenton District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 7 0.7 6.3 2.0 0.7 2.3 2.6 2.3

TOTAL INSIDE CATCHMENT AREA 28.8 67.3 45.4 50.0 60.1 55.4 33.6

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 6.4 1.4 0.0 0.7 0.0 0.7 0.0 Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B1 6.4 1.4 0.0 0.7 0.0 0.7 0.0

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Gosforth Town Centre 3.6 1.7 0.0 0.7 0.9 0.0 1.0 Other, Buffer B3 0.7 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B3 4.3 1.7 0.0 0.7 0.9 0.0 1.0

Buffer B4 Newcastle upon Tyne City Centre 35.4 18.6 29.4 29.5 19.9 28.2 33.7 Byker 1.5 4.6 1.0 0.6 0.0 2.7 1.0 Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.0 0.0 0.5 0.0 2.0 0.0 0.0 Other, Buffer B4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B4 36.9 23.2 30.9 30.1 22.0 30.9 34.8

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 9.6 0.0 0.5 2.0 0.0 4.6 8.0 Metro Retail Park, Gateshead 5.1 0.0 3.6 0.6 3.7 2.0 3.5 Other, Outside Buffer Area 3.9 0.0 1.6 1.9 2.0 0.0 2.1 Total Outside Buffer Area 18.5 0.0 5.7 4.5 5.8 6.6 13.6

Special Forms of Trading Internet/Delivered 4.4 6.3 18.0 14.0 11.3 6.5 14.8 Home Catalogue 0.7 0.0 0.0 0.0 0.0 0.0 2.3 TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Special Forms of Trading 5.1 6.3 18.0 14.0 11.3 6.5 17.0

TOTAL OUTSIDE CATCHMENT AREA 71.2 32.7 54.6 50.0 39.9 44.6 66.4

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 8l - Recreational Goods Spending Patterns in 2011 Across the Study Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 0.2 0.1 0.0 0.1 0.0 0.0 0.2 0.6 0.7% Other, Zone 1 0.0 0.0 0.0 0.3 0.0 0.0 0.1 0.4 0.6% Total Zone 1 0.2 0.1 0.0 0.4 0.0 0.0 0.3 1.0 1.3%

Zone 2 Northumberland Park District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Boundary Mills, Park Lane, Shiremoor 0.2 0.0 0.0 0.1 0.2 0.1 0.1 0.7 0.9% Other, Zone 2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 2 0.2 0.0 0.1 0.1 0.2 0.2 0.2 0.9 1.2%

Zone 3 Whitley Bay Town Centre 0.0 0.1 1.4 0.4 0.1 0.2 0.0 2.1 2.8% Monkseaton District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.0 0.1 1.4 0.4 0.1 0.2 0.0 2.1 2.8%

Zone 4 North Shields Town Centre 0.1 0.2 0.3 1.4 1.9 1.0 0.0 4.9 6.5% Tynemouth District Centre 0.0 0.1 0.4 0.4 0.0 0.0 0.0 0.8 1.1% Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 4 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 4 0.1 0.3 0.8 1.7 1.9 1.0 0.0 5.7 7.6%

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 2.3 2.1 3.9 3.1 3.7 5.0 2.0 22.2 29.4% Royal Quays Outlet Centre, Coble Dene, North Shields 0.2 0.1 0.2 0.9 0.4 0.3 0.1 2.0 2.7% Other, Zone 5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 5 2.5 2.2 4.1 4.0 4.1 5.3 2.1 24.2 32.1%

Zone 6 Wallsend Town Centre 0.0 0.1 0.0 0.1 0.0 0.3 0.0 0.6 0.8% Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 6 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 6 0.0 0.1 0.1 0.1 0.0 0.3 0.0 0.6 0.9%

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 0.1 0.3 0.3 0.1 0.3 0.3 0.2 1.5 2.0% Forest Hall District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Longbenton District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 7 0.1 0.3 0.3 0.1 0.3 0.3 0.2 1.5 2.0%

TOTAL INSIDE CATCHMENT AREA 3.0 3.1 6.6 6.8 6.5 7.3 2.8 36.1 47.8%

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 0.7 0.1 0.0 0.1 0.0 0.1 0.0 0.9 1.2% Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B1 0.7 0.1 0.0 0.1 0.0 0.1 0.0 0.9 1.2%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Gosforth Town Centre 0.4 0.1 0.0 0.1 0.1 0.0 0.1 0.7 1.0% Other, Buffer B3 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Buffer B3 0.4 0.1 0.0 0.1 0.1 0.0 0.1 0.8 1.1%

Buffer B4 Newcastle upon Tyne City Centre 3.7 0.9 4.3 4.0 2.2 3.7 2.8 21.5 28.5% Byker 0.2 0.2 0.2 0.1 0.0 0.4 0.1 1.0 1.4% Newcastle Shopping Park/B&Q, FossWay/Shields Road, Newcastle upon Tyne 0.0 0.0 0.1 0.0 0.2 0.0 0.0 0.3 0.4% Other, Buffer B4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B4 3.8 1.1 4.5 4.1 2.4 4.1 2.9 22.8 30.3%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 1.0 0.0 0.1 0.3 0.0 0.6 0.7 2.6 3.5% Metro Retail Park, Gateshead 0.5 0.0 0.5 0.1 0.4 0.3 0.3 2.1 2.8% Other, Outside Buffer Area 0.4 0.0 0.2 0.3 0.2 0.0 0.2 1.3 1.7% Total Outside Buffer Area 1.9 0.0 0.8 0.6 0.6 0.9 1.1 6.0 7.9%

Special Forms of Trading Internet/Delivered 0.5 0.3 2.6 1.9 1.2 0.9 1.2 8.6 11.4% Home Catalogue 0.1 0.0 0.0 0.0 0.0 0.0 0.2 0.3 0.3% TV/Interactive Shopping 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Special Forms of Trading 0.5 0.3 2.6 1.9 1.2 0.9 1.4 8.8 11.7%

TOTAL OUTSIDE CATCHMENT AREA 7.4 1.5 8.0 6.8 4.3 5.9 5.5 39.4 52.2%

TOTAL 10.4 4.6 14.6 13.6 10.9 13.2 8.3 75.5 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total expenditure on recreational goods in 2011 (Spreadsheet 7) by the market share (Spreadsheet 8k). The figures in the 'Total' column are the sum of the expenditure on recreational goods attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure on recreational goods retained by each centre by the total expenditure on recreational goods in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 8m - Other Goods Spending Patterns in 2011 as a Percentage Across the Study Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 7.0 3.3 0.0 0.0 0.0 0.0 4.3 Other, Zone 1 0.0 1.7 0.0 0.0 0.0 0.0 0.0 Total Zone 1 7.0 5.0 0.0 0.0 0.0 0.0 4.3

Zone 2 Boundary Mills, Park Lane, Shiremoor 2.3 5.1 0.7 1.3 0.0 1.2 0.4 Northumberland Park District Centre 0.2 0.4 0.0 0.3 0.0 0.0 0.1 Other, Zone 2 0.2 0.4 0.0 0.3 0.0 0.0 0.1 Total Zone 2 2.7 5.8 0.7 1.8 0.0 1.2 0.7

Zone 3 Whitley Bay Town Centre 0.0 5.0 10.6 1.8 1.5 0.8 0.0 Monkseaton District Centre 0.0 0.0 0.7 0.0 0.0 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 3 0.0 5.0 11.4 1.8 1.5 0.8 0.0

Zone 4 North Shields Town Centre 0.5 0.8 1.8 8.2 15.4 2.9 0.0 Preston Grange District Centre 0.0 1.7 0.0 0.5 0.5 0.0 0.0 Tynemouth District Centre 0.0 0.0 0.4 0.9 0.0 0.4 0.7 Other, Zone 4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 4 0.5 2.5 2.1 9.6 15.9 3.3 0.7

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 7.1 10.0 20.6 23.3 20.4 8.7 10.6 Royal Quays Outlet Centre, Coble Dene, North Shields 0.4 1.6 1.4 2.3 0.5 0.8 0.0 Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 1.7 0.4 0.0 0.0 0.0 0.0 Other, Zone 5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 5 7.5 13.3 22.3 25.6 20.9 9.5 10.6

Zone 6 Wallsend Town Centre 0.9 0.0 0.0 0.0 4.2 12.0 0.7 Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.8 0.0 Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 6 0.9 0.0 0.0 0.0 4.2 12.7 0.7

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 3.5 13.5 1.4 2.7 4.3 10.3 14.3 Forest Hall District Centre 1.7 0.0 0.0 0.0 0.0 0.0 2.1 Longbenton District Centre 0.0 0.0 0.0 0.0 0.5 0.0 0.7 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 7 5.2 13.5 1.4 2.7 4.8 10.3 17.0

TOTAL INSIDE CATCHMENT AREA 23.7 45.1 37.9 41.5 47.3 37.8 33.9

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 8.8 0.0 0.0 0.0 0.0 0.0 0.0 Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B1 8.8 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Gosforth Town Centre 5.4 0.0 0.0 0.0 0.0 1.2 0.7 Kingston Park Retail Parks and Stores, Newcastle upon Tyne 0.9 0.8 0.0 0.4 0.0 0.0 0.0 Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B3 6.2 0.8 0.0 0.4 0.0 1.2 0.7

Buffer B4 Newcastle upon Tyne City Centre 28.0 25.8 23.1 21.4 25.6 35.2 36.1 Heaton 0.0 0.0 0.7 0.4 0.0 0.0 2.1 Other, Buffer B4 0.0 0.0 0.0 0.5 0.0 0.0 0.0 Total Buffer B4 28.0 25.8 23.8 22.3 25.6 35.2 38.2

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B6 Other, Buffer B6 0.0 0.8 0.0 0.9 0.0 0.0 0.0 Total Buffer B6 0.0 0.8 0.0 0.9 0.0 0.0 0.0

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 4.0 1.7 0.0 1.3 1.6 0.4 5.0 Metro Retail Park, Gateshead 3.1 0.9 0.4 1.3 2.1 0.0 0.0 Other, Outside Buffer Area 0.4 0.0 1.1 0.9 0.6 0.4 2.2 Total Outside Buffer Area 7.6 2.6 1.4 3.6 4.3 0.9 7.2

Special Forms of Trading Internet/Delivered 24.3 22.5 36.8 29.9 21.2 24.5 19.2 Home Catalogue 0.4 2.5 0.0 1.3 0.5 0.4 0.8 TV/Interactive Shopping 0.9 0.0 0.0 0.0 1.1 0.0 0.0 Total Special Forms of Trading 25.6 25.0 36.8 31.3 22.7 25.0 20.0

TOTAL OUTSIDE CATCHMENT AREA 76.3 54.9 62.1 58.5 52.7 62.2 66.1

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 8n - Other Goods Spending Patterns in 2011 Across the Study Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Killingworth Town Centre 0.5 0.1 0.0 0.0 0.0 0.0 0.2 0.8 1.6% Other, Zone 1 0.0 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 1 0.5 0.2 0.0 0.0 0.0 0.0 0.2 0.9 1.7%

Zone 2 Boundary Mills, Park Lane, Shiremoor 0.2 0.2 0.1 0.1 0.0 0.1 0.0 0.6 1.2% Northumberland Park District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Other, Zone 2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Total Zone 2 0.2 0.2 0.1 0.2 0.0 0.1 0.0 0.7 1.5%

Zone 3 Whitley Bay Town Centre 0.0 0.2 1.0 0.2 0.1 0.1 0.0 1.5 3.0% Monkseaton District Centre 0.0 0.0 0.1 0.0 0.0 0.0 0.0 0.1 0.1% Whitley Lodge District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.0 0.2 1.1 0.2 0.1 0.1 0.0 1.6 3.2%

Zone 4 North Shields Town Centre 0.0 0.0 0.2 0.8 1.1 0.3 0.0 2.3 4.6% Preston Grange District Centre 0.0 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.3% Tynemouth District Centre 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.2 0.4% Other, Zone 4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 4 0.0 0.1 0.2 0.9 1.1 0.3 0.0 2.7 5.3%

Zone 5 Silverlink Shopping Park, Coast Road, Wallsend 0.5 0.3 2.0 2.1 1.5 0.8 0.6 7.8 15.4% Royal Quays Outlet Centre, Coble Dene, North Shields 0.0 0.0 0.1 0.2 0.0 0.1 0.0 0.5 1.0% Tesco Extra/Coast Road Retail Park/Tyne Tunnel Trading Estate/Orion Business Park, North Shields 0.0 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.2% Other, Zone 5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 5 0.5 0.4 2.2 2.3 1.5 0.8 0.6 8.4 16.6%

Zone 6 Wallsend Town Centre 0.1 0.0 0.0 0.0 0.3 1.1 0.0 1.5 2.9% Battle Hill District Centre 0.0 0.0 0.0 0.0 0.0 0.1 0.0 0.1 0.1% Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 6 0.1 0.0 0.0 0.0 0.3 1.1 0.0 1.5 3.0%

Zone 7 Whitley Road Retail Park and Stores, Whitley Road, Benton 0.2 0.4 0.1 0.3 0.3 0.9 0.8 3.1 6.0% Forest Hall District Centre 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.2 0.5% Longbenton District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 7 0.4 0.4 0.1 0.3 0.3 0.9 0.9 3.4 6.7%

TOTAL INSIDE CATCHMENT AREA 1.7 1.4 3.7 3.8 3.4 3.3 1.9 19.2 37.9%

OUTSIDE CATCHMENT AREA

Buffer B1 Cramlington Town Centre 0.6 0.0 0.0 0.0 0.0 0.0 0.0 0.6 1.2% Other, Buffer B1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B1 0.6 0.0 0.0 0.0 0.0 0.0 0.0 0.6 1.2%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Gosforth Town Centre 0.4 0.0 0.0 0.0 0.0 0.1 0.0 0.5 1.0% Kingston Park Retail Parks and Stores, Newcastle upon Tyne 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.2% Other, Buffer B3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B3 0.4 0.0 0.0 0.0 0.0 0.1 0.0 0.6 1.3%

Buffer B4 Newcastle upon Tyne City Centre 1.9 0.8 2.3 2.0 1.9 3.1 2.0 13.9 27.5% Heaton 0.0 0.0 0.1 0.0 0.0 0.0 0.1 0.2 0.4% Other, Buffer B4 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1% Total Buffer B4 1.9 0.8 2.3 2.0 1.9 3.1 2.1 14.2 28.1%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B5 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.1 0.2% Total Buffer B6 0.0 0.0 0.0 0.1 0.0 0.0 0.0 0.1 0.2%

Outside Buffer Area Metrocentre Shopping Centre, Gateshead 0.3 0.1 0.0 0.1 0.1 0.0 0.3 0.9 1.7% Metro Retail Park, Gateshead 0.2 0.0 0.0 0.1 0.2 0.0 0.0 0.6 1.1% Other, Outside Buffer Area 0.0 0.0 0.1 0.1 0.0 0.0 0.1 0.4 0.8% Total Outside Buffer Area 0.5 0.1 0.1 0.3 0.3 0.1 0.4 1.9 3.7%

Special Forms of Trading Internet/Delivered 1.7 0.7 3.6 2.7 1.5 2.2 1.1 13.5 26.7% Home Catalogue 0.0 0.1 0.0 0.1 0.0 0.0 0.0 0.3 0.7% TV/Interactive Shopping 0.1 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.3% Total Special Forms of Trading 1.8 0.8 3.6 2.9 1.6 2.2 1.1 14.0 27.6%

TOTAL OUTSIDE CATCHMENT AREA 5.3 1.7 6.1 5.4 3.8 5.5 3.7 31.4 62.1%

TOTAL 7.0 3.1 9.8 9.2 7.2 8.9 5.5 50.6 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total expenditure on other goods in 2011 (Spreadsheet 7) by the market share (Spreadsheet 8m). The figures in the 'Total' column are the sum of the expenditure on other goods attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure on other goods retained by each centre by the total expenditure on other goods in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 9a - Summary of Capacity for Comparison Goods (Constant Retention Rate of 53.2%)

Cumulative Change Incremental Change 2011 2016 2021 2027 2011-16 2011-21 2011-27 2016-21 2021-27

Catchment area expenditure retention (1) A. Total catchment area expenditure (including SFT) (£m) 496.8 616.6 753.7 950.0 119.8 256.9 453.2 137.0 196.3 B. Current retention level within the catchment area (%) 53.2% 53.2% 53.2% 53.2% C. Retained expenditure (£m) (=A*B) 264.1 327.8 400.7 505.0 63.7 136.6 240.9 72.9 104.4

Turnover of stores (2) D. Turnover of catchment area stores derived from catchment area (£m) 264.1 283.0 301.1 324.1 18.8 37.0 60.0 18.2 23.0

Special Forms of Trading (3) E. Growth in spending on SFT (£m) 0.0 13.7 23.7 37.3 13.7 23.7 37.3 10.0 13.6

Commitments (4) Supermarket, Tynemouth Metro Station, Tynemouth 1.2 1.3 1.4 F. Turnover from commitments (£m) 1.2 1.3 1.4 1.2 1.3 1.4 0.1 0.1

G. Residual expenditure (£m) (5) 0.0 29.9 74.5 142.2 29.9 74.5 142.2 44.6 67.7 Comparison assessment (6) Assumed sales density (£/sq.m) 4,623 4,953 5,271 5,673 H. Floorspace requirement (net sq.m) 0 6,034 14,138 25,069 6,034 14,138 25,069 8,105 10,930 I. Floorspace requirement (gross sq.m) 0 8,619 20,198 35,812 8,619 20,198 35,812 11,578 15,615

NOTES: (1) Catchment area expenditure retention - this is the product of the current market share of the catchment area centres (the cumulative share of the centres within the catchment area) and the total catchment area expenditure including SFT. The market share remains constant at 53.2% in each of the forecast years in this scenario. (2) Turnover of stores - this is the turnover of stores within the catchment area that is derived from catchment area expenditure only. We have forecast this turnover to increase by 1.4% per annum between 2011 and 2016, 1.3% per annum between 2016 and 2021, and 1.2% per annum between 2021 and 2027 to account for sales density growth. (3) Special Forms of Trading - we have made an allowance for spending on special forms of trading (SFT, i.e. outdoor markets, Internet and catalogue shopping) to increase year on year. (4) Commitments - this is the turnover of commitments for new comparison floorspace in the catchment area that is derived from catchment area expenditure only. (5) Residual expenditure - the product of the total available expenditure minus the deductions for the existing centres turnover, growth in spending on SFT and commitments. (6) Comparison assessment - the residual expenditure is converted to a comparison floorspace requirement using a sales density estimate of £4,623/sq.m, which is forecast to increase by 1.4% per annum between 2011 and 2016, 1.3% per annum between 2016 and 2021, and 1.2% per annum between 2021 and 2027. 70% net to gross ratio assumed.

All monetary values are held constant at 2008 prices. Spreadsheet 9b - Summary of Capacity for Comparison Goods (Rising Retention Rate of 58.0% by 2016)

Cumulative Change Incremental Change 2011 2016 2021 2027 2011-16 2011-21 2011-27 2016-21 2021-27

Catchment area expenditure retention (1) A. Total catchment area expenditure (including SFT) (£m) 496.8 616.6 753.7 950.0 119.8 256.9 453.2 137.0 196.3 B. Current retention level within the catchment area (%) 53.2% 58.0% 58.0% 58.0% C. Retained expenditure (£m) (=A*B) 264.1 357.6 437.1 551.0 93.5 173.0 286.9 79.5 113.9

Turnover of stores (2) D. Turnover of catchment area stores derived from catchment area (£m) 264.1 283.0 301.1 324.1 18.8 37.0 60.0 18.2 23.0

Special Forms of Trading (3) E. Growth in spending on SFT (£m) 0.0 13.7 23.7 37.3 13.7 23.7 37.3 10.0 13.6

Commitments (4) Supermarket, Tynemouth Metro Station, Tynemouth 1.2 1.3 1.4 F. Turnover from commitments (£m) 1.2 1.3 1.4 1.2 1.3 1.4 0.1 0.1

G. Residual expenditure (£m) (5) 0.0 59.7 111.0 188.2 59.7 111.0 188.2 51.3 77.2 Comparison assessment (6) Assumed sales density (£/sq.m) 4,623 4,953 5,271 5,673 H. Floorspace requirement (net sq.m) 0 12,058 21,057 33,172 12,058 21,057 33,172 8,999 12,115 I. Floorspace requirement (gross sq.m) 0 17,225 30,082 47,388 17,225 30,082 47,388 12,856 17,307

NOTES: (1) Catchment area expenditure retention - this is the product of the current market share of the catchment area centres (the cumulative share of the centres within the catchment area) and the total catchment area expenditure including SFT. The market share increases to 58.0% by 2016 in this scenario. (2) Turnover of stores - this is the turnover of stores within the catchment area that is derived from catchment area expenditure only. We have forecast this turnover to increase by 1.4% per annum between 2011 and 2016, 1.3% per annum between 2016 and 2021, and 1.2% per annum between 2021 and 2027 to account for sales density growth. (3) Special Forms of Trading - we have made an allowance for spending on special forms of trading (SFT, i.e. outdoor markets, Internet and catalogue shopping) to increase year on year. (4) Commitments - this is the turnover of commitments for new comparison floorspace in the catchment area that is derived from catchment area expenditure only. (5) Residual expenditure - the product of the total available expenditure minus the deductions for the existing centres turnover, growth in spending on SFT and commitments. (6) Comparison assessment - the residual expenditure is converted to a comparison floorspace requirement using a sales density estimate of £4,623/sq.m, which is forecast to increase by 1.4% per annum between 2011 and 2016, 1.3% per annum between 2016 and 2021, and 1.2% per annum between 2021 and 2027. 70% net to gross ratio assumed.

All monetary values are held constant at 2008 prices. Spreadsheet 9c - Summary of Capacity for Comparison Goods (Constant Retention Rate of 53.2% and Option 2 Population Growth)

Cumulative Change Incremental Change 2011 2016 2021 2027 2011-16 2011-21 2011-27 2016-21 2021-27

Catchment area expenditure retention (1) A. Total catchment area expenditure (including SFT) (£m) 496.8 604.4 729.0 909.4 107.6 232.2 412.6 124.5 180.4 B. Current retention level within the catchment area (%) 53.2% 53.2% 53.2% 53.2% C. Retained expenditure (£m) (=A*B) 264.1 321.3 387.5 483.4 57.2 123.4 219.3 66.2 95.9

Turnover of stores (2) D. Turnover of catchment area stores derived from catchment area (£m) 264.1 283.0 301.1 324.1 18.8 37.0 60.0 18.2 23.0

Special Forms of Trading (3) E. Growth in spending on SFT (£m) 0.0 13.7 23.7 37.3 13.7 23.7 37.3 10.0 13.6

Commitments (4) Supermarket, Tynemouth Metro Station, Tynemouth 1.2 1.3 1.4 F. Turnover from commitments (£m) 1.2 1.3 1.4 1.2 1.3 1.4 0.1 0.1

G. Residual expenditure (£m) (5) 0.0 23.4 61.4 120.6 23.4 61.4 120.6 38.0 59.2 Comparison assessment (6) Assumed sales density (£/sq.m) 4,623 4,953 5,271 5,673 H. Floorspace requirement (net sq.m) 0 4,724 11,648 21,261 4,724 11,648 21,261 6,923 9,613 I. Floorspace requirement (gross sq.m) 0 6,749 16,640 30,373 6,749 16,640 30,373 9,891 13,734

NOTES: (1) Catchment area expenditure retention - this is the product of the current market share of the catchment area centres (the cumulative share of the centres within the catchment area) and the total catchment area expenditure including SFT. The market share remains constant at 53.2% in each of the forecast years in this scenario. (2) Turnover of stores - this is the turnover of stores within the catchment area that is derived from catchment area expenditure only. We have forecast this turnover to increase by 1.4% per annum between 2011 and 2016, 1.3% per annum between 2016 and 2021, and 1.2% per annum between 2021 and 2027 to account for sales density growth. (3) Special Forms of Trading - we have made an allowance for spending on special forms of trading (SFT, i.e. outdoor markets, Internet and catalogue shopping) to increase year on year. (4) Commitments - this is the turnover of commitments for new comparison floorspace in the catchment area that is derived from catchment area expenditure only. (5) Residual expenditure - the product of the total available expenditure minus the deductions for the existing centres turnover, growth in spending on SFT and commitments. (6) Comparison assessment - the residual expenditure is converted to a comparison floorspace requirement using a sales density estimate of £4,623/sq.m, which is forecast to increase by 1.4% per annum between 2011 and 2016, 1.3% per annum between 2016 and 2021, and 1.2% per annum between 2021 and 2027. 70% net to gross ratio assumed.

All monetary values are held constant at 2008 prices. Spreadsheet 9d - Summary of Capacity for Comparison Goods (Rising Retention Rate of 58.0% by 2016 and Option 2 Population Growth)

Cumulative Change Incremental Change 2011 2016 2021 2027 2011-16 2011-21 2011-27 2016-21 2021-27

Catchment area expenditure retention (1) A. Total catchment area expenditure (including SFT) (£m) 496.8 604.4 729.0 909.4 107.6 232.2 412.6 124.5 180.4 B. Current retention level within the catchment area (%) 53.2% 58.0% 58.0% 58.0% C. Retained expenditure (£m) (=A*B) 264.1 350.6 422.8 527.4 86.5 158.7 263.3 72.2 104.6

Turnover of stores (2) D. Turnover of catchment area stores derived from catchment area (£m) 264.1 283.0 301.1 324.1 18.8 37.0 60.0 18.2 23.0

Special Forms of Trading (3) E. Growth in spending on SFT (£m) 0.0 13.7 23.7 37.3 13.7 23.7 37.3 10.0 13.6

Commitments (4) Supermarket, Tynemouth Metro Station, Tynemouth 1.2 1.3 1.4 F. Turnover from commitments (£m) 1.2 1.3 1.4 1.2 1.3 1.4 0.1 0.1

G. Residual expenditure (£m) (5) 0.0 52.6 96.7 164.6 52.6 96.7 164.6 44.0 67.9 Comparison assessment (6) Assumed sales density (£/sq.m) 4,623 4,953 5,271 5,673 H. Floorspace requirement (net sq.m) 0 10,629 18,340 29,018 10,629 18,340 29,018 7,711 10,678 I. Floorspace requirement (gross sq.m) 0 15,185 26,200 41,454 15,185 26,200 41,454 11,015 15,254

NOTES: (1) Catchment area expenditure retention - this is the product of the current market share of the catchment area centres (the cumulative share of the centres within the catchment area) and the total catchment area expenditure including SFT. The market share increases to 58.0% by 2016 in this scenario. (2) Turnover of stores - this is the turnover of stores within the catchment area that is derived from catchment area expenditure only. We have forecast this turnover to increase by 1.4% per annum between 2011 and 2016, 1.3% per annum between 2016 and 2021, and 1.2% per annum between 2021 and 2027 to account for sales density growth. (3) Special Forms of Trading - we have made an allowance for spending on special forms of trading (SFT, i.e. outdoor markets, Internet and catalogue shopping) to increase year on year. (4) Commitments - this is the turnover of commitments for new comparison floorspace in the catchment area that is derived from catchment area expenditure only. (5) Residual expenditure - the product of the total available expenditure minus the deductions for the existing centres turnover, growth in spending on SFT and commitments. (6) Comparison assessment - the residual expenditure is converted to a comparison floorspace requirement using a sales density estimate of £4,623/sq.m, which is forecast to increase by 1.4% per annum between 2011 and 2016, 1.3% per annum between 2016 and 2021, and 1.2% per annum between 2021 and 2027. 70% net to gross ratio assumed.

All monetary values are held constant at 2008 prices.

APPENDIX 4

Convenience Retail Capacity Spreadsheets

Appendices | December 2011 Spreadsheet 1 - Definition of Zones

Zone Postcode Sectors

NE23 7 NE12 5 Zone 1 NE12 6 NE13 6 (Partial) NE13 7 (Partial) Zone 2 NE27 0 NE26 1 NE26 2 NE26 3 Zone 3 NE26 4 (Partial) NE25 8 NE25 9 NE25 0 (Partial) NE29 9 NE29 0 NE30 1 Zone 4 NE30 2 NE30 3 NE30 4 NE28 0 NE29 6 Zone 5 NE29 7 NE29 8 NE28 6 NE28 7 Zone 6 NE28 8 NE28 8 NE12 7 Zone 7 NE12 8 NE12 9 Spreadsheet 2a - Population Change

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total

Population 2008 27,251 12,393 36,376 33,137 31,465 35,446 21,866 197,934 Population 2011 27,779 12,633 37,081 33,779 32,075 36,133 22,290 201,771 Population 2016 28,808 13,101 38,455 35,031 33,263 37,471 23,115 209,245 Population 2021 29,934 13,613 39,958 36,400 34,563 38,936 24,019 217,424 Population 2027 31,144 14,163 41,573 37,871 35,960 40,510 24,990 226,210 Change in population 2011 - 2016 Numeric change 1,029 468 1,373 1,251 1,188 1,338 826 7,473 Percentage change 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% Change in population 2016 - 2021 Numeric change 1,126 512 1,503 1,369 1,300 1,465 904 8,180 Percentage change 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% Change in population 2021 - 2027 Numeric change 1,210 550 1,615 1,471 1,397 1,573 971 8,786 Percentage change 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% Change in population 2011 - 2027 Numeric change 3,365 1,530 4,491 4,091 3,885 4,376 2,700 24,439 Percentage change 12.1% 12.1% 12.1% 12.1% 12.1% 12.1% 12.1% 12.1%

NOTES: (1) Population data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1 (mid-year 2008). The population in each zone was projected forward to the base year and forecast years using population multipliers for North Tyneside derived from ONS 2008-based Subnational Population Projections for Local Authorities (published 27 May 2010). Spreadsheet 2b - Population Change (Option 2 Population Growth)

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total

Population 2008 27,251 12,393 36,376 33,137 31,465 35,446 21,866 197,934 Population 2011 27,779 12,633 37,081 33,779 32,075 36,133 22,290 201,771 Population 2016 28,238 12,842 37,694 34,338 32,605 36,730 22,658 205,106 Population 2021 28,954 13,167 38,649 35,207 33,431 37,661 23,232 210,301 Population 2027 29,812 13,558 39,795 36,251 34,422 38,777 23,921 216,536 Change in population 2011 - 2016 Numeric change 459 209 613 558 530 597 368 3,334 Percentage change 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% Change in population 2016 - 2021 Numeric change 715 325 955 870 826 930 574 5,196 Percentage change 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% Change in population 2021 - 2027 Numeric change 858 390 1,146 1,044 991 1,117 689 6,235 Percentage change 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% Change in population 2011 - 2027 Numeric change 2,033 924 2,713 2,472 2,347 2,644 1,631 14,765 Percentage change 7.3% 7.3% 7.3% 7.3% 7.3% 7.3% 7.3% 7.3%

NOTES: (1) Population data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1 (mid-year 2008). The population in each zone was projected forward to the base and forecast years using population multipliers for North Tyneside based on the Council's stable population growth option (Option 2) described its Core Strategy Preferred Options consultation leaflet (published October 2011). Spreadsheet 10 - Convenience Goods Expenditure Per Capita (£)

Great Britain Year Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Average £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita 2008 1,493 1,440 1,496 1,562 1,421 1,488 1,489 1,807 2011 1,451 1,399 1,453 1,517 1,380 1,445 1,447 1,756 2016 1,504 1,450 1,506 1,573 1,431 1,498 1,500 1,820 2021 1,553 1,497 1,556 1,624 1,478 1,547 1,549 1,880 2027 1,615 1,557 1,618 1,689 1,537 1,609 1,610 1,954

NOTES: (1) 2008-based per capita convenience expenditure data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1. (2) The 2008-based per capita convenience expenditure data were projected forward to the base year and forecast years using the midpoint of the forecasts provided by Pitney Bowes Business Insight, as set out in its Retail Expenditure Guide 2010/2011 (Table 3.5, September 2010), and Experian in its Retail Planner Briefing Note 8.1 (Figure 1, August 2010). The forecasts that we have used are as shown in the following table:

Per Capita Convenience Expenditure Growth Year Experian PBBI/OE RTP 2008 - 2009 -2.9% -2.7% -2.8% 2009 - 2010 0.3% 0.1% 0.2% 2010 - 2011 0.0% -0.5% -0.3% 2011 - 2012 0.4% 0.1% 0.3% 2012 - 2013 0.8% 0.5% 0.7% 2013 - 2014 0.8% 1.1% 1.0% 2014 - 2015 0.8% 1.0% 0.9% 2015 - 2016 0.8% 0.9% 0.9% 2016 - 2017 0.8% 0.5% 0.7% 2017 - 2018 0.9% 0.4% 0.7% 2018 - 2019 0.9% 0.4% 0.7% 2019 - 2020 0.9% 0.4% 0.7% 2020 - 2027 0.9% N/A 0.7% All monetary values are held constant at 2008 prices. Spreadsheet 11a - Total Convenience Goods Expenditure and Expenditure Growth

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total £m £m £m £m £m £m £m £m Total expenditure 2011 40.3 17.7 53.9 51.3 44.3 52.2 32.2 291.9 Spending on SFT in 2011 of average of 1.2% 0.3 0.1 1.3 0.6 0.0 0.2 1.0 3.4 Total expenditure excluding SFT 2011 40.0 17.6 52.6 50.7 44.3 52.0 31.3 288.4 Total expenditure 2016 43.3 19.0 57.9 55.1 47.6 56.1 34.7 313.7 Spending on SFT in 2016 of 1.4% 0.6 0.3 0.8 0.8 0.7 0.8 0.5 4.4 Total expenditure excluding SFT 2016 42.7 18.7 57.1 54.3 46.9 55.4 34.2 309.3 Total expenditure 2021 46.5 20.4 62.2 59.1 51.1 60.2 37.2 336.7 Spending on SFT in 2021 of 1.5% 0.7 0.3 0.9 0.9 0.7 0.9 0.5 4.9 Total expenditure excluding SFT 2021 45.8 20.1 61.3 58.3 50.3 59.4 36.7 331.8 Total expenditure 2027 50.3 22.0 67.2 64.0 55.3 65.2 40.2 364.2 Spending on SFT in 2027 of 1.6% 0.8 0.3 1.1 1.0 0.9 1.0 0.6 5.7 Total expenditure excluding SFT 2027 49.5 21.7 66.2 63.0 54.4 64.1 39.6 358.5 Growth in total expenditure 2011 - 2016 3.0 1.3 4.0 3.8 3.3 3.9 2.4 21.9 Growth in total expenditure 2016 - 2021 3.2 1.4 4.2 4.0 3.5 4.1 2.5 23.0 Growth in total expenditure 2021 - 2027 3.8 1.7 5.1 4.8 4.2 4.9 3.0 27.5 Growth in total expenditure 2011 - 2027 10.0 4.4 13.4 12.7 11.0 12.9 8.0 72.3

NOTES: (1) The figures in the above table are the product of multiplying the data presented in Spreadsheet 2a (population) by Spreadsheet 10 (per capita convenience goods expenditure), and are in millions of pounds (£m). (2) The total expenditure includes a proportion of expenditure on Special Forms of Trading (SFT) (i.e. Internet shopping and outdoor markets). The proportion of expenditure on SFT in 2011 is derived from the telephone survey of households and varies between the different zones, ranging from 0.0% of expenditure in Zone 5 to 3.0% of expenditure in Zone 7. For each of the forecast years, we have assumed a proportion of expenditure spent on SFT in each zone based on the projections provided by Experian in Appendix 3 of its Retail Planner Briefing Note 8.1 (August 2010), although we have taken around a seventh of Experian's projections, for the reasons set out in Section 5 of our main report. Therefore, we have assumed that the proportion of expenditure spent on SFT in each zone will be 1.4% in 2016, 1.5% in 2021 and 1.6% in 2027.

All monetary values are held constant at 2008 prices. Spreadsheet 11b - Total Convenience Goods Expenditure and Expenditure Growth (Option 2 Population Growth)

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total £m £m £m £m £m £m £m £m Total expenditure 2011 40.3 17.7 53.9 51.3 44.3 52.2 32.2 291.9 Spending on SFT in 2011 of average of 1.2% 0.3 0.1 1.3 0.6 0.0 0.2 1.0 3.4 Total expenditure excluding SFT 2011 40.0 17.6 52.6 50.7 44.3 52.0 31.3 288.4 Total expenditure 2016 42.5 18.6 56.8 54.0 46.7 55.0 34.0 307.5 Spending on SFT in 2016 of 1.4% 0.6 0.3 0.8 0.8 0.7 0.8 0.5 4.3 Total expenditure excluding SFT 2016 41.9 18.4 56.0 53.2 46.0 54.3 33.5 303.2 Total expenditure 2021 45.0 19.7 60.1 57.2 49.4 58.3 36.0 325.7 Spending on SFT in 2021 of 1.5% 0.7 0.3 0.9 0.8 0.7 0.9 0.5 4.8 Total expenditure excluding SFT 2021 44.3 19.4 59.3 56.4 48.7 57.4 35.5 320.9 Total expenditure 2027 48.1 21.1 64.4 61.2 52.9 62.4 38.5 348.6 Spending on SFT in 2027 of 1.6% 0.8 0.3 1.0 1.0 0.8 1.0 0.6 5.5 Total expenditure excluding SFT 2027 47.4 20.8 63.4 60.3 52.1 61.4 37.9 343.2 Growth in total expenditure 2011 - 2016 2.2 0.9 2.9 2.7 2.4 2.8 1.7 15.7 Growth in total expenditure 2016 - 2021 2.5 1.1 3.4 3.2 2.8 3.3 2.0 18.2 Growth in total expenditure 2021 - 2027 3.2 1.4 4.2 4.0 3.5 4.1 2.5 22.9 Growth in total expenditure 2011 - 2027 7.8 3.4 10.5 10.0 8.6 10.2 6.3 56.8

NOTES: (1) The figures in the above table are the product of multiplying the data presented in Spreadsheet 2b (population) by Spreadsheet 10 (per capita convenience goods expenditure), and are in millions of pounds (£m). (2) The total expenditure includes a proportion of expenditure on Special Forms of Trading (SFT) (i.e. Internet shopping and outdoor markets). The proportion of expenditure on SFT in 2011 is derived from the telephone survey of households and varies between the different zones, ranging from 0.0% of expenditure in Zone 5 to 3.0% of expenditure in Zone 7. For each of the forecast years, we have assumed a proportion of expenditure spent on SFT in each zone based on the projections provided by Experian in Appendix 3 of its Retail Planner Briefing Note 8.1 (August 2010), although we have taken around a seventh of Experian's projections, for the reasons set out in Section 5 of our main report. Therefore, we have assumed that the proportion of expenditure spent on SFT in each zone will be 1.4% in 2016, 1.5% in 2021 and 1.6% in 2027.

All monetary values are held constant at 2008 prices. Spreadsheet 12 - Convenience Goods Spending Patterns in 2011 as a Percentage Across the Catchment Area Zones

Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7

% % % % % % %

INSIDE CATCHMENT AREA

Zone 1 Morrisons, The Killingworth Centre, Killingworth Town Centre 48.0 11.9 0.0 0.7 1.2 1.4 29.2 Co-operative Food, Great North Road, Wideopen 4.1 0.0 0.0 0.1 0.0 0.0 0.0 Dudley 2.1 0.0 0.0 0.0 0.0 0.0 0.0 Other, Killingworth Town Centre 0.4 0.1 0.1 0.0 0.0 0.0 0.3 Other, Zone 1 1.9 0.9 0.0 0.0 0.0 0.0 0.1 Total Zone 1 56.6 12.9 0.1 0.8 1.2 1.4 29.6

Zone 2 Sainsbury's, Road, Northumberland Park District Centre 1.0 21.1 0.6 0.3 0.7 0.0 0.1 Other, Northumberland Park District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 2 0.0 0.6 0.0 0.0 0.0 0.0 0.0 Total Zone 2 1.0 21.7 0.6 0.3 0.7 0.0 0.1

Zone 3 Sainsbury's, Newstead Drive, Whitley Bay 0.0 5.2 34.5 7.6 2.3 0.5 0.0 Morrisons, Hillheads Road, Whitley Bay 0.0 4.1 24.5 10.7 2.0 1.2 0.0 Sainsbury's Local, Park View Shopping Centre, Whitley Bay Town Centre 0.0 0.5 2.7 2.2 0.7 0.0 0.0 Iceland, Park View Shopping Centre, Whitley Bay Town Centre 0.0 2.2 0.8 0.0 0.5 0.0 0.0 Other, Whitley Bay Town Centre 0.1 1.4 7.3 1.4 0.4 0.2 0.1 Monkseaton District Centre 0.0 0.3 1.0 0.1 0.0 0.0 0.0 Whitley Lodge District Centre 0.0 0.0 1.2 0.1 0.0 0.0 0.0 Other, Zone 3 0.0 0.0 0.1 0.0 0.0 0.0 0.0 Total Zone 3 0.1 13.7 72.2 22.2 6.0 2.0 0.1

Zone 4 Morrisons, Preston North Road, Preston Grange District Centre 0.5 11.0 9.1 33.5 28.0 8.1 0.0 Co-operative Food, Bedford Street, North Shields Town Centre 0.0 1.4 0.0 2.5 3.5 0.3 0.0 Iceland, Bedford Street, North Shields Town Centre 0.0 1.3 0.0 1.2 3.6 0.2 0.0 Sainsbury's Local, New Broadway, Tynemouth 0.0 0.0 0.5 3.6 0.5 0.0 0.0 Tesco Express, Beach Road, Billy Mill 0.0 0.0 0.2 1.9 2.1 0.0 0.0 Other, North Shields Town Centre 0.1 1.7 0.0 5.3 7.6 0.3 0.0 Tynemouth District Centre 0.0 0.0 0.1 2.6 0.2 0.0 0.0 Cullercoats 0.0 0.0 0.4 1.6 0.1 0.0 0.0 Other, Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other, Zone 4 0.0 0.0 0.0 1.1 0.0 0.0 0.0 Total Zone 4 0.6 15.4 10.3 53.4 45.5 8.9 0.0

Zone 5 Tesco Extra, Norham Road, North Shields 0.0 5.6 5.3 12.1 23.5 8.8 2.9 Aldi, Tynemouth Road, Howdon 0.0 0.0 0.5 1.2 4.1 1.6 0.0 Marks & Spencer, Silverlink Shopping Park, Wallsend 0.5 0.5 0.6 1.5 0.7 2.4 0.7 Other, Zone 5 0.0 0.0 0.1 0.1 0.4 0.4 0.0 Total Zone 5 0.5 6.1 6.5 14.9 28.6 13.1 3.6

Zone 6 Lidl, Battle Hill Drive, Battle Hill District Centre 0.0 0.4 0.3 0.9 1.1 7.5 0.4 Iceland, The Forum, Segedunam Way, Wallsend Town Centre 0.0 0.0 0.0 0.0 2.0 5.9 0.0 Aldi, Wiltshire Drive, Wallsend 0.4 2.0 0.1 0.3 0.1 2.2 0.6 Netto, Hadrian Road, Wallsend Town Centre 0.0 0.0 0.0 0.0 0.0 3.9 0.0 Tesco Express, Battle Hill Drive, Battle Hill District Centre 0.0 0.0 0.1 0.0 0.1 2.3 0.0 Other, Wallsend Town Centre 0.0 0.0 0.1 0.0 1.6 6.3 0.0 Other, Battle Hill District Centre 0.0 0.0 0.0 0.0 0.4 0.4 0.0 Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Total Zone 6 0.4 2.4 0.5 1.3 5.2 28.5 1.0

Zone 7 Asda, Whitley Road, Benton 8.0 24.5 5.0 3.2 9.3 33.8 27.6 Sainsbury's Local, Station Road North, Forest Hall District Centre 0.3 0.0 0.0 0.0 0.0 0.0 6.7 Other, Forest Hall District Centre 0.5 0.0 0.0 0.0 0.0 0.1 6.4 Longbenton District Centre 0.3 0.0 0.0 0.0 0.0 0.0 0.6 Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.1 0.6 Total Zone 7 9.1 24.5 5.0 3.2 9.3 33.9 42.0

TOTAL INSIDE CATCHMENT AREA 68.4 96.8 95.1 96.0 96.5 87.8 76.5

OUTSIDE CATCHMENT AREA

Buffer B1 Asda, Manor Walks Shopping Centre, Cramlington Town Centre 9.1 0.0 0.0 0.0 0.0 0.0 0.0 Sainsbury's, Manor Walks Shopping Centre, Cramlington Town Centre 2.8 0.1 0.0 0.0 0.0 0.0 0.0 Other, Cramlington Town Centre 1.4 0.0 0.0 0.0 0.0 0.0 0.0 Other, Buffer B1 1.4 0.0 0.1 0.1 0.0 0.0 0.0 Total Buffer B1 14.7 0.1 0.1 0.1 0.0 0.0 0.0

Buffer B2 Other, Buffer B2 0.1 0.0 0.0 0.0 0.0 0.0 0.0 Total Buffer B2 0.1 0.0 0.0 0.0 0.0 0.0 0.0

Buffer B3 Asda, Hollywood Avenue, Gosforth 6.8 0.0 0.0 0.3 0.0 0.0 5.7 Tesco Extra, Kingston Park, Newcastle upon Tyne 3.1 0.0 0.0 0.0 0.0 0.3 1.7 Other, Buffer B3 0.6 0.0 0.3 0.7 0.1 0.1 2.8 Total Buffer B3 10.5 0.0 0.3 0.9 0.1 0.4 10.2

Buffer B4 Morrisons, Shields Road, Byker 0.3 0.0 0.0 0.0 0.6 4.9 0.4 Sainsbury's, Etherstone Avenue, Heaton 0.9 1.6 0.0 0.5 0.2 1.3 4.1 Marks & Spencer, Northumberland Street, Newcastle Upon Tyne City Centre 0.9 0.5 0.8 0.1 0.1 1.6 1.1 Iceland, Benton Road, Longbenton 0.0 0.2 0.0 0.0 0.0 0.0 2.1 Other, Newcastle upon Tyne City Centre 0.5 0.2 0.8 0.4 1.0 1.5 1.9 Other, Buffer B4 0.2 0.1 0.1 0.4 0.1 0.9 0.5 Total Buffer B4 2.7 2.7 1.7 1.5 2.0 10.1 10.1

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.3 0.8 0.0 Total Buffer B5 0.0 0.0 0.0 0.0 0.3 0.8 0.0

Buffer B6 Other, Buffer B6 0.1 0.0 0.0 0.0 0.2 0.0 0.0 Total Buffer B6 0.1 0.0 0.0 0.0 0.2 0.0 0.0

Outside Buffer Area Other, Outside Buffer Area 2.7 0.0 0.5 0.3 0.9 0.4 0.3 Total Outside Buffer Area 2.7 0.0 0.5 0.3 0.9 0.4 0.3

Special Forms of Trading Internet/Delivered 0.8 0.4 2.3 1.1 0.0 0.4 3.0 Total Special Forms of Trading 0.8 0.4 2.3 1.1 0.0 0.4 3.0

TOTAL OUTSIDE CATCHMENT AREA 31.6 3.2 4.9 4.0 3.5 12.2 23.5

TOTAL 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Spreadsheet 13 - Convenience Goods Spending Patterns in 2011 Across the Catchment Area Zones

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total (1) Market Share (2) £m £m £m £m £m £m £m £m %

INSIDE CATCHMENT AREA

Zone 1 Morrisons, The Killingworth Centre, Killingworth Town Centre 19.4 2.1 0.0 0.3 0.5 0.8 9.4 32.5 11.1% Co-operative Food, Great North Road, Wideopen 1.6 0.0 0.0 0.0 0.0 0.0 0.0 1.7 0.6% Dudley 0.9 0.0 0.0 0.0 0.0 0.0 0.0 0.9 0.3% Other, Killingworth Town Centre 0.2 0.0 0.0 0.0 0.0 0.0 0.1 0.3 0.1% Other, Zone 1 0.8 0.2 0.0 0.0 0.0 0.0 0.0 1.0 0.3% Total Zone 1 22.8 2.3 0.0 0.4 0.5 0.8 9.6 36.4 12.5%

Zone 2 Sainsbury's, Earsdon Road, Northumberland Park District Centre 0.4 3.7 0.3 0.2 0.3 0.0 0.0 4.9 1.7% Other, Northumberland Park District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 2 0.0 0.1 0.0 0.0 0.0 0.0 0.0 0.1 0.0% Total Zone 2 0.4 3.8 0.3 0.2 0.3 0.0 0.0 5.1 1.7%

Zone 3 Sainsbury's, Newstead Drive, Whitley Bay 0.0 0.9 18.6 3.9 1.0 0.3 0.0 24.7 8.5% Morrisons, Hillheads Road, Whitley Bay 0.0 0.7 13.2 5.5 0.9 0.7 0.0 21.0 7.2% Sainsbury's Local, Park View Shopping Centre, Whitley Bay Town Centre 0.0 0.1 1.5 1.1 0.3 0.0 0.0 3.0 1.0% Iceland, Park View Shopping Centre, Whitley Bay Town Centre 0.0 0.4 0.4 0.0 0.2 0.0 0.0 1.1 0.4% Other, Whitley Bay Town Centre 0.0 0.2 3.9 0.7 0.2 0.1 0.0 5.3 1.8% Monkseaton District Centre 0.0 0.0 0.5 0.1 0.0 0.0 0.0 0.7 0.2% Whitley Lodge District Centre 0.0 0.0 0.6 0.0 0.0 0.0 0.0 0.7 0.2% Other, Zone 3 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 3 0.0 2.4 38.9 11.4 2.6 1.0 0.0 56.4 19.3%

Zone 4 Morrisons, Preston North Road, Preston Grange District Centre 0.2 1.9 4.9 17.2 12.4 4.2 0.0 40.9 14.0% Co-operative Food, Bedford Street, North Shields Town Centre 0.0 0.3 0.0 1.3 1.5 0.2 0.0 3.2 1.1% Iceland, Bedford Street, North Shields Town Centre 0.0 0.2 0.0 0.6 1.6 0.1 0.0 2.6 0.9% Sainsbury's Local, New Broadway, Tynemouth 0.0 0.0 0.3 1.8 0.2 0.0 0.0 2.4 0.8% Tesco Express, Beach Road, Billy Mill 0.0 0.0 0.1 1.0 0.9 0.0 0.0 2.0 0.7% Other, North Shields Town Centre 0.0 0.3 0.0 2.7 3.3 0.1 0.0 6.5 2.2% Tynemouth District Centre 0.0 0.0 0.0 1.3 0.1 0.0 0.0 1.4 0.5% Cullercoats 0.0 0.0 0.2 0.8 0.0 0.0 0.0 1.1 0.4% Other, Preston Grange District Centre 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Other, Zone 4 0.0 0.0 0.0 0.6 0.0 0.0 0.0 0.6 0.2% Total Zone 4 0.2 2.7 5.6 27.3 20.2 4.6 0.0 60.7 20.8%

Zone 5 Tesco Extra, Norham Road, North Shields 0.0 1.0 2.8 6.2 10.4 4.6 0.9 25.9 8.9% Aldi, Tynemouth Road, Howdon 0.0 0.0 0.3 0.6 1.8 0.8 0.0 3.5 1.2% Marks & Spencer, Silverlink Shopping Park, Wallsend 0.2 0.1 0.3 0.8 0.3 1.2 0.2 3.2 1.1% Other, Zone 5 0.0 0.0 0.0 0.0 0.2 0.2 0.0 0.4 0.1% Total Zone 5 0.2 1.1 3.5 7.6 12.7 6.8 1.2 33.1 11.3%

Zone 6 Lidl, Battle Hill Drive, Battle Hill District Centre 0.0 0.1 0.2 0.5 0.5 3.9 0.1 5.2 1.8% Iceland, The Forum, Segedunam Way, Wallsend Town Centre 0.0 0.0 0.0 0.0 0.9 3.1 0.0 4.0 1.4% Aldi, Wiltshire Drive, Wallsend 0.2 0.4 0.0 0.2 0.0 1.1 0.2 2.1 0.7% Netto, Hadrian Road, Wallsend Town Centre 0.0 0.0 0.0 0.0 0.0 2.0 0.0 2.0 0.7% Tesco Express, Battle Hill Drive, Battle Hill District Centre 0.0 0.0 0.1 0.0 0.0 1.2 0.0 1.3 0.4% Other, Wallsend Town Centre 0.0 0.0 0.0 0.0 0.7 3.3 0.0 4.0 1.4% Other, Battle Hill District Centre 0.0 0.0 0.0 0.0 0.2 0.2 0.0 0.4 0.1% Other, Zone 6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Zone 6 0.2 0.4 0.3 0.7 2.3 14.9 0.3 19.1 6.5%

Zone 7 Asda, Whitley Road, Benton 3.2 4.3 2.7 1.6 4.1 17.6 8.9 42.5 14.6% Sainsbury's Local, Station Road North, Forest Hall District Centre 0.1 0.0 0.0 0.0 0.0 0.0 2.1 2.3 0.8% Other, Forest Hall District Centre 0.2 0.0 0.0 0.0 0.0 0.0 2.1 2.3 0.8% Longbenton District Centre 0.1 0.0 0.0 0.0 0.0 0.0 0.2 0.3 0.1% Other, Zone 7 0.0 0.0 0.0 0.0 0.0 0.0 0.2 0.2 0.1% Total Zone 7 3.7 4.3 2.7 1.6 4.1 17.7 13.5 47.7 16.3%

TOTAL INSIDE CATCHMENT AREA 27.6 17.1 51.3 49.2 42.7 45.9 24.7 258.4 88.5%

OUTSIDE CATCHMENT AREA

Buffer B1 Asda, Manor Walks Shopping Centre, Cramlington Town Centre 3.7 0.0 0.0 0.0 0.0 0.0 0.0 3.7 1.3% Sainsbury's, Manor Walks Shopping Centre, Cramlington Town Centre 1.1 0.0 0.0 0.0 0.0 0.0 0.0 1.1 0.4% Other, Cramlington Town Centre 0.6 0.0 0.0 0.0 0.0 0.0 0.0 0.6 0.2% Other, Buffer B1 0.6 0.0 0.1 0.1 0.0 0.0 0.0 0.7 0.2% Total Buffer B1 5.9 0.0 0.1 0.1 0.0 0.0 0.0 6.1 2.1%

Buffer B2 Other, Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0% Total Buffer B2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0%

Buffer B3 Asda, Hollywood Avenue, Gosforth 2.7 0.0 0.0 0.1 0.0 0.0 1.8 4.7 1.6% Tesco Extra, Kingston Park, Newcastle upon Tyne 1.2 0.0 0.0 0.0 0.0 0.1 0.6 1.9 0.7% Other, Buffer B3 0.3 0.0 0.2 0.4 0.0 0.1 0.9 1.7 0.6% Total Buffer B3 4.2 0.0 0.2 0.5 0.0 0.2 3.3 8.4 2.9%

Buffer B4 Morrisons, Shields Road, Byker 0.1 0.0 0.0 0.0 0.3 2.6 0.1 3.1 1.1% Sainsbury's, Etherstone Avenue, Heaton 0.4 0.3 0.0 0.3 0.1 0.7 1.3 3.0 1.0% Marks & Spencer, Northumberland Street, Newcastle Upon Tyne City Centre 0.4 0.1 0.4 0.1 0.0 0.8 0.3 2.2 0.7% Iceland, Benton Road, Longbenton 0.0 0.0 0.0 0.0 0.0 0.0 0.7 0.7 0.2% Other, Newcastle upon Tyne City Centre 0.2 0.0 0.4 0.2 0.4 0.8 0.6 2.7 0.9% Other, Buffer B4 0.1 0.0 0.0 0.2 0.1 0.4 0.2 1.0 0.4% Total Buffer B4 1.1 0.5 0.9 0.8 0.9 5.3 3.3 12.7 4.3%

Buffer B5 Other, Buffer B5 0.0 0.0 0.0 0.0 0.1 0.4 0.0 0.6 0.2% Total Buffer B5 0.0 0.0 0.0 0.0 0.1 0.4 0.0 0.6 0.2%

Buffer B6 Other, Buffer B6 0.0 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.0% Total Buffer B6 0.0 0.0 0.0 0.0 0.1 0.0 0.0 0.1 0.0%

Outside Buffer Area Other, Outside Buffer Area 1.1 0.0 0.3 0.2 0.4 0.2 0.1 2.2 0.7% Total Outside Buffer Area 1.1 0.0 0.3 0.2 0.4 0.2 0.1 2.2 0.7%

Special Forms of Trading Internet/Delivered 0.3 0.1 1.3 0.6 0.0 0.2 1.0 3.4 1.2% Total Special Forms of Trading 0.3 0.1 1.3 0.6 0.0 0.2 1.0 3.4 1.2%

TOTAL OUTSIDE CATCHMENT AREA 12.8 0.6 2.6 2.1 1.5 6.4 7.6 33.5 11.5%

TOTAL 40.3 17.7 53.9 51.3 44.3 52.2 32.2 291.9 100.0%

NOTES: (1) The spending patterns are calculated by multiplying the total convenience goods expenditure in 2011 (Spreadsheet 11a) by the market share (Spreadsheet 12). The figures in the 'Total' column are the sum of the expenditure attracted to each centre/store from each zone. (2) The 'All Zones Market Share' is calculated by dividing the total expenditure retained by each centre by the total expenditure in the catchment area.

All monetary values are held constant at 2008 prices. Spreadsheet 14a - Summary of Capacity for Convenience Goods (Constant Retention Rate of 88.0%)

Cumulative Change Incremental Change 2011 2016 2021 2027 2011-16 2011-21 2011-27 2016-21 2021-27

Catchment area expenditure retention (1) A. Total catchment area expenditure (including SFT) (£m) 291.9 313.7 336.7 364.2 21.9 44.9 72.3 23.0 27.5 B. Current retention level within the catchment area (%) 88.5% 88.5% 88.5% 88.5% C. Retained expenditure (£m) (=A*B) 258.4 277.7 298.1 322.4 19.4 39.7 64.1 20.4 24.3

Turnover of stores (2) D. Turnover of catchment area stores derived from catchment area (£m) 258.4 262.7 266.7 271.5 4.3 8.3 13.1 4.0 4.8

Special Forms of Trading (3) E. Growth in spending on SFT (£m) 0.0 0.9 1.5 2.3 0.9 1.5 2.3 0.6 0.8

Commitments (4) Two retail units, Quorum Business Park, Longbenton 0.4 0.4 0.4 Petrol filling station shop, Sandy Lane, Gosforth 0.4 0.4 0.4 Retail unit, Dock Road Industrial Estate, North Shields 1.0 1.0 1.0 Supermarket, Tynemouth Metro Station, Tynemouth 7.6 7.7 7.9 Retail unit, Cobalt Business Park, Silverfox Way 0.2 0.2 0.2 F. Turnover from commitments (£m) 9.6 9.7 9.9 9.6 9.7 9.9 0.1 0.2

G. Residual expenditure (£m) (5) 0.0 4.5 20.2 38.7 4.5 20.2 38.7 15.7 18.6 Convenience assessment (6) Assumed sales density (£/sq.m) 10,158 10,328 10,484 10,674 H. Floorspace requirement (net sq.m) 0 436 1,926 3,630 436 1,926 3,630 1,490 1,704 I. Floorspace requirement (gross sq.m) 0 671 2,963 5,585 671 2,963 5,585 2,292 2,621

NOTES: (1) Catchment area expenditure retention - this is the product of the current market share of the catchment area centres (the cumulative share of the centres within the catchment area) and the total catchment area expenditure including SFT. The market share remains constant at 88.0% in each of the forecast years in this scenario. (2) Turnover of stores - this is the turnover of stores within the catchment area that is derived from catchment area expenditure only. We have forecast this turnover to increase by 0.3% per annum between 2011 and 2027 to account for sales density growth. (3) Special Forms of Trading - we have made an allowance for spending on special forms of trading (SFT, i.e. outdoor markets and internet shopping) to increase year on year. (4) Commitments - this is the turnover of commitments for new convenience floorspace in the catchment area that is derived from catchment area expenditure only. (5) Residual expenditure - the product of the total available expenditure minus the deductions for the existing centres turnover, growth in spending on SFT and commitments. (6) Convenience assessment - the residual expenditure is converted to a convenience floorspace requirement using a sales density estimate of £10,158/sq.m, which is forecast to increase by 0.3% per annum between 2011 and 2027. 65% net to gross ratio assumed.

All monetary values are held constant at 2008 prices. Spreadsheet 14b - Summary of Capacity for Convenience Goods (Rising Retention Rate of 92.5% by 2016)

Cumulative Change Incremental Change 2011 2016 2021 2027 2011-16 2011-21 2011-27 2016-21 2021-27

Catchment area expenditure retention (1) A. Total catchment area expenditure (including SFT) (£m) 291.9 313.7 336.7 364.2 21.9 44.9 72.3 23.0 27.5 B. Current retention level within the catchment area (%) 88.5% 92.5% 92.5% 92.5% C. Retained expenditure (£m) (=A*B) 258.4 290.2 311.5 336.9 31.8 53.1 78.5 21.3 25.4

Turnover of stores (2) D. Turnover of catchment area stores derived from catchment area (£m) 258.4 262.7 266.7 271.5 4.3 8.3 13.1 4.0 4.8

Special Forms of Trading (3) E. Growth in spending on SFT (£m) 0.0 0.9 1.5 2.3 0.9 1.5 2.3 0.6 0.8

Commitments (4) Two small retail units, Quorum Business Park, Longbenton 0.4 0.4 0.4 Petrol filling station shop, Sandy Lane, Gosforth 0.4 0.4 0.4 Retail unit, Dock Road Industrial Estate, North Shields 1.0 1.0 1.0 Supermarket, Tynemouth Metro Station, Tynemouth 7.6 7.7 7.9 Retail unit, Cobalt Business Park, Silverfox Way 0.20.2 0.2 F. Turnover from commitments (£m) 9.6 9.7 9.9 9.6 9.7 9.9 0.1 0.2

G. Residual expenditure (£m) (5) 0.0 17.0 33.6 53.2 17.0 33.6 53.2 16.6 19.6 Convenience assessment (6) Assumed sales density (£/sq.m) 10,158 10,328 10,484 10,674 H. Floorspace requirement (net sq.m) 0 1,642 3,201 4,984 1,642 3,201 4,984 1,559 1,783 I. Floorspace requirement (gross sq.m) 0 2,526 4,925 7,668 2,526 4,925 7,668 2,398 2,744

NOTES: (1) Catchment area expenditure retention - this is the product of the current market share of the catchment area centres (the cumulative share of the centres within the catchment area) and the total catchment area expenditure including SFT. The market share increases to 92.5 per cent by 2016 in this scenario. (2) Turnover of stores - this is the turnover of stores within the catchment area that is derived from catchment area expenditure only. We have forecast this turnover to increase by 0.3% per annum between 2011 and 2027 to account for sales density growth. (3) Special Forms of Trading - we have made an allowance for spending on special forms of trading (SFT, i.e. outdoor markets and internet shopping) to increase year on year. (4) Commitments - this is the turnover of commitments for new convenience floorspace in the catchment area that is derived from catchment area expenditure only. (5) Residual expenditure - the product of the total available expenditure minus the deductions for the existing centres turnover, growth in spending on SFT and commitments. (6) Convenience assessment - the residual expenditure is converted to a convenience floorspace requirement using a sales density estimate of £10,158/sq.m, which is forecast to increase by 0.3% per annum between 2011 and 2027. 65% net to gross ratio assumed.

All monetary values are held constant at 2008 prices. Spreadsheet 14c - Summary of Capacity for Convenience Goods (Constant Retention Rate of 88.0% and Option 2 Population Growth)

Cumulative Change Incremental Change 2011 2016 2021 2027 2011-16 2011-21 2011-27 2016-21 2021-27

Catchment area expenditure retention (1) A. Total catchment area expenditure (including SFT) (£m) 291.9 307.5 325.7 348.6 15.7 33.8 56.8 18.2 22.9 B. Current retention level within the catchment area (%) 88.5% 88.5% 88.5% 88.5% C. Retained expenditure (£m) (=A*B) 258.4 272.2 288.3 308.6 13.9 29.9 50.3 16.1 20.3

Turnover of stores (2) D. Turnover of catchment area stores derived from catchment area (£m) 258.4 262.7 266.7 271.5 4.3 8.3 13.1 4.0 4.8

Special Forms of Trading (3) E. Growth in spending on SFT (£m) 0.0 0.9 1.3 2.0 0.9 1.3 2.0 0.5 0.7

Commitments (4) Two retail units, Quorum Business Park, Longbenton 0.4 0.4 0.4 Petrol filling station shop, Sandy Lane, Gosforth 0.4 0.4 0.4 Retail unit, Dock Road Industrial Estate, North Shields 1.0 1.0 1.0 Supermarket, Tynemouth Metro Station, Tynemouth 7.6 7.7 7.9 Retail unit, Cobalt Business Park, Silverfox Way 0.2 0.2 0.2 F. Turnover from commitments (£m) 9.6 9.7 9.9 9.6 9.7 9.9 0.1 0.2

G. Residual expenditure (£m) (5) 0.0 -0.9 10.6 25.2 -0.9 10.6 25.2 11.5 14.6 Convenience assessment (6) Assumed sales density (£/sq.m) 10,158 10,328 10,484 10,674 H. Floorspace requirement (net sq.m) 0 -87 1,010 2,361 -87 1,010 2,361 1,097 1,351 I. Floorspace requirement (gross sq.m) 0 -134 1,554 3,632 -134 1,554 3,632 1,688 2,079

NOTES: (1) Catchment area expenditure retention - this is the product of the current market share of the catchment area centres (the cumulative share of the centres within the catchment area) and the total catchment area expenditure including SFT. The market share remains constant at 88.0% in each of the forecast years in this scenario. (2) Turnover of stores - this is the turnover of stores within the catchment area that is derived from catchment area expenditure only. We have forecast this turnover to increase by 0.3% per annum between 2011 and 2027 to account for sales density growth. (3) Special Forms of Trading - we have made an allowance for spending on special forms of trading (SFT, i.e. outdoor markets and internet shopping) to increase year on year. (4) Commitments - this is the turnover of commitments for new convenience floorspace in the catchment area that is derived from catchment area expenditure only. (5) Residual expenditure - the product of the total available expenditure minus the deductions for the existing centres turnover, growth in spending on SFT and commitments. (6) Convenience assessment - the residual expenditure is converted to a convenience floorspace requirement using a sales density estimate of £10,158/sq.m, which is forecast to increase by 0.3% per annum between 2011 and 2027. 65% net to gross ratio assumed.

All monetary values are held constant at 2008 prices. Spreadsheet 14d - Summary of Capacity for Convenience Goods (Rising Retention Rate of 92.5% by 2016 and Option 2 Population Growth)

Cumulative Change Incremental Change 2011 2016 2021 2027 2011-16 2011-21 2011-27 2016-21 2021-27

Catchment area expenditure retention (1) A. Total catchment area expenditure (including SFT) (£m) 291.9 307.5 325.7 348.6 15.7 33.8 56.8 18.2 22.9 B. Current retention level within the catchment area (%) 88.5% 92.5% 92.5% 92.5% C. Retained expenditure (£m) (=A*B) 258.4 284.5 301.3 322.5 26.1 42.9 64.1 16.8 21.2

Turnover of stores (2) D. Turnover of catchment area stores derived from catchment area (£m) 258.4 262.7 266.7 271.5 4.3 8.3 13.1 4.0 4.8

Special Forms of Trading (3) E. Growth in spending on SFT (£m) 0.0 0.9 1.3 2.0 0.9 1.3 2.0 0.5 0.7

Commitments (4) Two small retail units, Quorum Business Park, Longbenton 0.4 0.4 0.4 Petrol filling station shop, Sandy Lane, Gosforth 0.4 0.4 0.4 Retail unit, Dock Road Industrial Estate, North Shields 1.0 1.0 1.0 Supermarket, Tynemouth Metro Station, Tynemouth 7.6 7.7 7.9 Retail unit, Cobalt Business Park, Silverfox Way 0.20.2 0.2 F. Turnover from commitments (£m) 9.6 9.7 9.9 9.6 9.7 9.9 0.1 0.2

G. Residual expenditure (£m) (5) 0.0 11.3 23.5 39.0 11.3 23.5 39.0 12.2 15.5 Convenience assessment (6) Assumed sales density (£/sq.m) 10,158 10,328 10,484 10,674 H. Floorspace requirement (net sq.m) 0 1,095 2,243 3,658 1,095 2,243 3,658 1,148 1,414 I. Floorspace requirement (gross sq.m) 0 1,684 3,451 5,627 1,684 3,451 5,627 1,767 2,176

NOTES: (1) Catchment area expenditure retention - this is the product of the current market share of the catchment area centres (the cumulative share of the centres within the catchment area) and the total catchment area expenditure including SFT. The market share increases to 92.5 per cent by 2016 in this scenario. (2) Turnover of stores - this is the turnover of stores within the catchment area that is derived from catchment area expenditure only. We have forecast this turnover to increase by 0.3% per annum between 2011 and 2027 to account for sales density growth. (3) Special Forms of Trading - we have made an allowance for spending on special forms of trading (SFT, i.e. outdoor markets and internet shopping) to increase year on year. (4) Commitments - this is the turnover of commitments for new convenience floorspace in the catchment area that is derived from catchment area expenditure only. (5) Residual expenditure - the product of the total available expenditure minus the deductions for the existing centres turnover, growth in spending on SFT and commitments. (6) Convenience assessment - the residual expenditure is converted to a convenience floorspace requirement using a sales density estimate of £10,158/sq.m, which is forecast to increase by 0.3% per annum between 2011 and 2027. 65% net to gross ratio assumed.

All monetary values are held constant at 2008 prices.

APPENDIX 5

Leisure Services Capacity Spreadsheets

Appendices | December 2011 Spreadsheet 1 - Definition of Zones

Zone Postcode Sectors

NE23 7 NE12 5 Zone 1 NE12 6 NE13 6 (Partial) NE13 7 (Partial) Zone 2 NE27 0 NE26 1 NE26 2 NE26 3 Zone 3 NE26 4 (Partial) NE25 8 NE25 9 NE25 0 (Partial) NE29 9 NE29 0 NE30 1 Zone 4 NE30 2 NE30 3 NE30 4 NE28 0 NE29 6 Zone 5 NE29 7 NE29 8 NE28 6 NE28 7 Zone 6 NE28 8 NE28 8 NE12 7 Zone 7 NE12 8 NE12 9 Spreadsheet 2a - Population Change

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total

Population 2008 27,251 12,393 36,376 33,137 31,465 35,446 21,866 197,934 Population 2011 27,779 12,633 37,081 33,779 32,075 36,133 22,290 201,771 Population 2016 28,808 13,101 38,455 35,031 33,263 37,471 23,115 209,245 Population 2021 29,934 13,613 39,958 36,400 34,563 38,936 24,019 217,424 Population 2027 31,144 14,163 41,573 37,871 35,960 40,510 24,990 226,210 Change in population 2011 - 2016 Numeric change 1,029 468 1,373 1,251 1,188 1,338 826 7,473 Percentage change 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% 3.7% Change in population 2016 - 2021 Numeric change 1,126 512 1,503 1,369 1,300 1,465 904 8,180 Percentage change 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% 3.9% Change in population 2021 - 2027 Numeric change 1,210 550 1,615 1,471 1,397 1,573 971 8,786 Percentage change 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% 4.0% Change in population 2011 - 2027 Numeric change 3,365 1,530 4,491 4,091 3,885 4,376 2,700 24,439 Percentage change 12.1% 12.1% 12.1% 12.1% 12.1% 12.1% 12.1% 12.1%

NOTES: (1) Population data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1 (mid-year 2008). The population in each zone was projected forward to the base year and forecast years using population multipliers for North Tyneside derived from ONS 2008-based Subnational Population Projections for Local Authorities (published 27 May 2010). Spreadsheet 2b - Population Change (Option 2 Population Growth)

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total

Population 2008 27,251 12,393 36,376 33,137 31,465 35,446 21,866 197,934 Population 2011 27,779 12,633 37,081 33,779 32,075 36,133 22,290 201,771 Population 2016 28,238 12,842 37,694 34,338 32,605 36,730 22,658 205,106 Population 2021 28,954 13,167 38,649 35,207 33,431 37,661 23,232 210,301 Population 2027 29,812 13,558 39,795 36,251 34,422 38,777 23,921 216,536 Change in population 2011 - 2016 Numeric change 459 209 613 558 530 597 368 3,334 Percentage change 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% 1.7% Change in population 2016 - 2021 Numeric change 715 325 955 870 826 930 574 5,196 Percentage change 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% 2.5% Change in population 2021 - 2027 Numeric change 858 390 1,146 1,044 991 1,117 689 6,235 Percentage change 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% 3.0% Change in population 2011 - 2027 Numeric change 2,033 924 2,713 2,472 2,347 2,644 1,631 14,765 Percentage change 7.3% 7.3% 7.3% 7.3% 7.3% 7.3% 7.3% 7.3%

NOTES: (1) Population data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1 (mid-year 2008). The population in each zone was projected forward to the base and forecast years using population multipliers for North Tyneside based on the Council's stable population growth option (Option 2) described its Core Strategy Preferred Options consultation leaflet (published October 2011). Spreadsheet 15 - Leisure Services Expenditure Per Capita (£)

Great Britain Year Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Average £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita 2008 1,712 1,681 1,808 1,835 1,533 1,687 1,679 2,175 2011 1,606 1,577 1,696 1,721 1,438 1,582 1,575 2,040 2016 1,713 1,682 1,809 1,835 1,534 1,688 1,680 2,176 2021 1,867 1,833 1,972 2,001 1,672 1,840 1,831 2,372 2027 2,090 2,052 2,208 2,240 1,872 2,060 2,050 2,655

NOTES: (1) 2008-based per capita leisure services expenditure data were sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1. (2) The 2008-based per capita leisure services expenditure data were projected forward to the base year and forecast years using forecasts provided by Experian in its Retail Planner Briefing Note 8.1 (Figure 1, August 2010).

All monetary values are held constant at 2008 prices. Spreadsheet 16a - Total Leisure Services Expenditure and Expenditure Growth

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total £m £m £m £m £m £m £m £m Total expenditure 2011 44.6 19.9 62.9 58.1 46.1 57.2 35.1 323.9 Total expenditure 2016 49.3 22.0 69.6 64.3 51.0 63.2 38.8 358.3 Total expenditure 2021 55.9 25.0 78.8 72.8 57.8 71.6 44.0 405.9 Total expenditure 2027 65.1 29.1 91.8 84.8 67.3 83.4 51.2 472.7 Growth in total expenditure 2011 - 2016 4.7 2.1 6.7 6.2 4.9 6.1 3.7 34.4 Growth in total expenditure 2011 - 2021 11.3 5.0 15.9 14.7 11.7 14.5 8.9 81.9 Growth in total expenditure 2011 - 2027 20.5 9.2 28.9 26.7 21.2 26.3 16.1 148.8

NOTES: (1) The figures in the above table are the product of multiplying the data presented in Spreadsheet 2a (population) by Spreadsheet 15 (per capita leisure services expenditure), and are in millions of pounds (£m).

All monetary values are held constant at 2008 prices. Spreadsheet 16b - Total Leisure Services Expenditure and Expenditure Growth (Option 2 Population Growth)

All Zones Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total £m £m £m £m £m £m £m £m Total expenditure 2011 44.6 19.9 62.9 58.1 46.1 57.2 35.1 323.9 Total expenditure 2016 48.4 21.6 68.2 63.0 50.0 62.0 38.1 351.2 Total expenditure 2021 54.1 24.1 76.2 70.4 55.9 69.3 42.5 392.6 Total expenditure 2027 62.3 27.8 87.8 81.2 64.4 79.9 49.0 452.5 Growth in total expenditure 2011 - 2016 3.8 1.7 5.3 4.9 3.9 4.8 3.0 27.3 Growth in total expenditure 2011 - 2021 9.5 4.2 13.3 12.3 9.8 12.1 7.4 68.6 Growth in total expenditure 2011 - 2027 17.7 7.9 25.0 23.1 18.3 22.7 13.9 128.6

NOTES: (1) The figures in the above table are the product of multiplying the data presented in Spreadsheet 2b (population) by Spreadsheet 15 (per capita leisure services expenditure), and are in millions of pounds (£m).

All monetary values are held constant at 2008 prices. Spreadsheet 17 - Percentage of Total Leisure Services Expenditure on Different Categories of Leisure Services

Table A - Per Capita Expenditure on Different Categories of Leisure Services in 2008 and 2011

Oxford Economics/MapInfo Leisure Services Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Expenditure Category £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita £ per capita Recreational & cultural services 363 353 382 390 330 355 361 Restaurants, cafes and canteens 1,147 1,130 1,212 1,227 1,022 1,132 1,120 2008 Accommodation services 136 134 144 146 121 134 133 Hairdressing & personal grooming 66 64 70 72 59 65 65 Total Leisure Services Expenditure 1,712 1,681 1,808 1,835 1,533 1,687 1,679 Recreational & cultural services 341 331 359 366 310 333 339 Restaurants, cafes and canteens 1,075 1,060 1,137 1,150 959 1,062 1,050 2011 Accommodation services 128 126 135 136 114 126 125 Hairdressing & personal grooming 62 60 65 68 55 61 61 Total Leisure Services Expenditure 1,606 1,577 1,696 1,721 1,438 1,582 1,575

Table B - Total Expenditure on Different Categories of Leisure Services % of Total Oxford Economics/MapInfo Leisure Services Zone 1 Zone 2 Zone 3 Zone 4 Zone 5 Zone 6 Zone 7 Total Spend Expenditure Category £m £m £m £m £m £m £m £m % Recreational & cultural services 9.5 4.2 13.3 12.4 9.9 12.0 7.5 68.8 21.3% Restaurants, cafes and canteens 29.9 13.4 42.2 38.9 30.8 38.4 23.4 216.8 66.9% 2011 Accommodation services 3.5 1.6 5.0 4.6 3.6 4.6 2.8 25.7 7.9% Hairdressing & personal grooming 1.7 0.8 2.4 2.3 1.8 2.2 1.4 12.5 3.9% Total Leisure Services Expenditure 44.6 19.9 62.9 58.1 46.1 57.2 35.1 323.9 100.0%

Table C - Composition of MapInfo Leisure Services Expenditure Categories Oxford Corresponding COICOP Class Composition of MapInfo Economics/MapInfo Leisure Services Sub-Category Leisure Services Leisure Services Code Name Expenditure Category Expenditure Category 09.4.1 Recreation and sporting services Recreational and sporting services 26.6% 09.4.2 Cultural services Cultural services 52.2% Cinema admissions 3.3% Recreational & cultural Other cultural services 48.9% services 09.4.3 Games of chance Games of chance 21.2% Bingo stakes 1.6% Other games of chance 19.6% Total 100.0% 11.1.1 Restaurants, cafes and the like Restaurants, cafes and the like 93.9% Restaurant and cafe meals 42.6% Restaurants, cafes and Alcoholic drinks 23.1% canteens Take-away, snack food and catering 28.2% 11.1.2 Canteens Canteens 6.1% Total 100.0% 11.2.0 Accommodation services Accommodation services 100.0% Accomodation services Total 100.0% Hairdressing & personal 12.1.1 Hairdressing and personal grooming Hairdressing & personal grooming 100.0% grooming Total 100.0%

NOTES: (1) Table A sets out 2008-based per capita expenditure sourced from Oxford Economics 2010 via MapInfo Anysite 8.8.1. for four different categories of leisure services. The 2008-based per capita expenditure data are rolled forward to the base year (2011) using the forecasts provided by Experian in its Retail Planner Briefing Note 8.1 (Figure 1, August 2010). (2) The figures in Table B are the products of multiplying the 2011 per capita expenditure data presented in Table A by the 2011 population data set out in Spreadsheet 2, and are in millions of pounds (£m). (3) Table C sets out the corresponding COICOP (Classification of Individual Consumption by Purpose) class for each of the four OE/MapInfo leisure services categories, as set out in MapInfo/PBBI's 2004 Leisure Goods & Services Expenditure at Output Area Level Product Guide. The percentage composition of the four MapInfo leisure services categories for each of the leisure services sub- categories was established on the basis of data on the components of household expenditure sourced from ONS’ 2010 Family Spending report on the 2009 Living Costs and Food Survey (Table A1).

All monetary values are held constant at 2008 prices. Spreadsheet 18a - Expenditure and Growth in Expenditure on Different Categories of Leisure Services

% of Total Total Expenditure Growth in Expenditure Oxford Economics/MapInfo Leisure COICOP Class Leisure Services Sub-Category Leisure Services Services Category 2011 2016 2021 2027 2011-16 2011-21 2011-27 Expenditure (1) £m £m £m £m £m £m £m 09.4.1 Recreational and sporting services Total 5.7% 18.3 20.3 23.0 26.8 1.9 4.6 8.4 Cinema admissions 0.7% 2.2 2.5 2.8 3.3 0.2 0.6 1.0 09.4.2 Cultural services Other in 'cultural services' 10.4% 33.7 37.2 42.2 49.1 3.6 8.5 15.5 Total 11.1% 35.9 39.7 45.0 52.4 3.8 9.1 16.5 Recreational & cultural services Bingo stakes 0.3% 1.1 1.2 1.4 1.6 0.1 0.3 0.5 09.4.3 Games of chance Other in 'games of chance' 4.2% 13.5 14.9 16.9 19.7 1.4 3.4 6.2 Total 4.5% 14.6 16.1 18.3 21.3 1.5 3.7 6.7 Total 21.3% 68.8 76.2 86.3 100.5 7.3 17.4 31.6 Restaurant and cafe meals 28.5% 92.4 102.2 115.8 134.9 9.8 23.4 42.5 Alcoholic drinks 15.4% 50.0 55.3 62.7 73.0 5.3 12.7 23.0 11.1.1 Restaurants, cafes and the like Take-away, snack food and catering 18.9% 61.2 67.6 76.6 89.2 6.5 15.5 28.1 Restaurants, cafes and canteens Total 62.9% 203.6 225.2 255.1 297.2 21.6 51.5 93.5 11.1.2 Canteens Total 4.1% 13.2 14.6 16.5 19.3 1.4 3.3 6.1 Total 66.9% 216.8 239.8 271.7 316.4 23.0 54.8 99.6 11.2.0 Accommodation services Total 7.9% 25.7 28.5 32.2 37.5 2.7 6.5 11.8 Accommodation services Total 7.9% 25.7 28.5 32.2 37.5 2.7 6.5 11.8 12.1.1 Hair & personal grooming Total 3.9% 12.5 13.9 15.7 18.3 1.3 3.2 5.8 Hairdressing & personal grooming Total 3.9% 12.5 13.9 15.7 18.3 1.3 3.2 5.8 TOTAL 100.0% 323.9 358.3 405.9 472.7 34.4 81.9 148.8

NOTES: (1) Percentage of total leisure services expenditure for each sub-category derived from the percentage of total leisure services expenditure within the four OE/MapInfo leisure categories (Table B of Spreadsheet 17) and the percentage composition of each of the OE/MapInfo leisure services expenditure categories (Table C of Spreadsheet 17).

All monetary values are held constant at 2008 prices. Spreadsheet 18b - Expenditure and Growth in Expenditure on Different Categories of Leisure Services (Option 2 Population Growth)

% of Total Total Expenditure Growth in Expenditure Oxford Economics/MapInfo Leisure COICOP Class Leisure Services Sub-Category Leisure Services Services Category 2011 2016 2021 2027 2011-16 2011-21 2011-27 Expenditure (1) £m £m £m £m £m £m £m 09.4.1 Recreational and sporting services Total 5.7% 18.3 19.9 22.2 25.6 1.5 3.9 7.3 Cinema admissions 0.7% 2.2 2.4 2.7 3.1 0.2 0.5 0.9 09.4.2 Cultural services Other in 'cultural services' 10.4% 33.7 36.5 40.8 47.0 2.8 7.1 13.4 Total 11.1% 35.9 38.9 43.5 50.2 3.0 7.6 14.3 Recreational & cultural services Bingo stakes 0.3% 1.1 1.2 1.4 1.6 0.1 0.2 0.4 09.4.3 Games of chance Other in 'games of chance' 4.2% 13.5 14.6 16.3 18.8 1.1 2.9 5.3 Total 4.5% 14.6 15.8 17.7 20.4 1.2 3.1 5.8 Total 21.3% 68.8 74.6 83.4 96.2 5.8 14.6 27.3 Restaurant and cafe meals 28.5% 92.4 100.2 112.0 129.1 7.8 19.6 36.7 Alcoholic drinks 15.4% 50.0 54.3 60.6 69.9 4.2 10.6 19.9 11.1.1 Restaurants, cafes and the like Take-away, snack food and catering 18.9% 61.2 66.3 74.1 85.4 5.2 13.0 24.3 Restaurants, cafes and canteens Total 62.9% 203.6 220.8 246.8 284.4 17.2 43.1 80.8 11.1.2 Canteens Total 4.1% 13.2 14.3 16.0 18.4 1.1 2.8 5.2 Total 66.9% 216.8 235.1 262.8 302.9 18.3 45.9 86.1 11.2.0 Accommodation services Total 7.9% 25.7 27.9 31.2 35.9 2.2 5.5 10.2 Accommodation services Total 7.9% 25.7 27.9 31.2 35.9 2.2 5.5 10.2 12.1.1 Hair & personal grooming Total 3.9% 12.5 13.6 15.2 17.5 1.1 2.7 5.0 Hairdressing & personal grooming Total 3.9% 12.5 13.6 15.2 17.5 1.1 2.7 5.0 TOTAL 100.0% 323.9 351.2 392.6 452.5 27.3 68.6 128.6

NOTES: (1) Percentage of total leisure services expenditure for each sub-category derived from the percentage of total leisure services expenditure within the four OE/MapInfo leisure categories (Table B of Spreadsheet 17) and the percentage composition of each of the OE/MapInfo leisure services expenditure categories (Table C of Spreadsheet 17).

All monetary values are held constant at 2008 prices. Spreadsheet 19a - Summary of Expenditure Capacity for Restaurants, Cafes, Pubs and Bars

Change 2011 2016 2021 2027 2011-16 2011-21 2011-27

Catchment area expenditure retention (1) A. Total catchment area expenditure on restaurant and café meals and alcholic drinks (£m) 142.5 157.6 178.5 207.9 15.1 36.0 65.5 B. Retention level within the catchment area (%) 60.1% 60.1% 65.0% 65.0% C. Retained expenditure on restaurant and café meals and alcholic drinks (£m) (=A*B) 85.7 94.8 116.0 135.1 9.1 30.3 49.5

Turnover of restaurants, cafes etc. (2) D. Turnover of catchment area restaurants, cafes, pubs and bars derived from catchment area (£m) 85.7 85.7 85.7 85.7 0.0 0.0 0.0

Allowance for existing restaurants, cafes etc. (3) E. Allowance of 50% of the growth in retained expenditure for existing restaurants, cafes, pubs and bars (£m) 0.0 4.5 15.2 24.7 4.5 15.2 24.7

F. Residual expenditure (£m) (4) 0.0 4.5 15.2 24.7 4.5 15.2 24.7

NOTES: (1) Catchment area expenditure retention - This is the product of the market share of the catchment area restaurants, cafes, pubs, bars and nightclubs and the total catchment area expenditure on restaurants and cafe meals, and alcoholic drinks. The market share of 60.1% at 2011 is derived from the results of the household survey and is forecast to increase to 65.0% by 2021 in this scenario. (2) Turnover of restaurants, cafes etc. - This is the expenditure on restaurant and café meals and alcholic drinks within the catchment area that is derived from catchment area expenditure only . (3) Allowance for existing restaurants, cafes etc. - We have allocated 50% of the growth in retained expenditure in restuarants, cafes etc. within the catchment area to existing restuarants, cafes etc to enable them to grow their businesses. (4) Residual expenditure - the product of the total retained expenditure minus the deductions for the turnover of existing restaurants, cafes etc. and the allowance for existing restaurants, cafes etc. to grow their businesses.

All monetary values are held constant at 2008 prices. Spreadsheet 19b - Summary of Expenditure Capacity for Cinemas

Change 2011 2016 2021 2027 2011-16 2011-21 2011-27

Catchment area expenditure retention (1) A. Total catchment area expenditure in cinemas (£m) 2.2 2.5 2.8 3.3 0.2 0.6 1.0 B. Retention level within the catchment area (%) 84.2% 84.2% 84.2% 84.2% C. Retained expenditure in cinemas (£m) (=A*B) 1.9 2.1 2.4 2.8 0.2 0.5 0.9 D. Residual expenditure (£m) (2) 1.9 2.1 2.4 2.8 0.2 0.5 0.9

NOTES: (1) Catchment area expenditure retention - This is the product of the market share of the catchment area cinemas and the total catchment area expenditure in cinemas. The market share of 84.2% at 2011 is derived from the results of the household survey and remains constant in each the forecast years in this scenario. (2) Residual expenditure - the total retained expenditure in cinemas.

All monetary values are held constant at 2008 prices. Spreadsheet 19c - Summary of Expenditure Capacity for Bingo Clubs

Change 2011 2016 2021 2027 2011-16 2011-21 2011-27

Catchment area expenditure retention (1) A. Total catchment area expenditure on bingo (£m) 1.1 1.2 1.4 1.6 0.1 0.3 0.5 B. Retention level within the catchment area (%) 70.8% 70.8% 70.8% 70.8% C. Retained expenditure on bingo (£m) (=A*B) 0.8 0.9 1.0 1.2 0.1 0.2 0.4 D. Residual expenditure (£m) (2) 0.8 0.9 1.0 1.2 0.1 0.2 0.4

NOTES: (1) Catchment area expenditure retention - This is the product of the market share of the catchment area bingo clubs, casinos and bookmakers and the total catchment area expenditure on bingo. The market share of 70.8% at 2011 is derived from the results of the household survey and remains constant in each the forecast years in this scenario. (2) Residual expenditure - the total retained expenditure on bingo.

All monetary values are held constant at 2008 prices. Spreadsheet 19d - Summary of Expenditure Capacity for Restaurants, Cafes, Pubs and Bars (Option 2 Population Growth)

Change 2011 2016 2021 2027 2011-16 2011-21 2011-27

Catchment area expenditure retention (1) A. Total catchment area expenditure on restaurant and café meals and alcholic drinks (£m) 142.5 154.5 172.6 199.0 12.0 30.2 56.6 B. Retention level within the catchment area (%) 60.1% 60.1% 65.0% 65.0% C. Retained expenditure on restaurant and café meals and alcholic drinks (£m) (=A*B) 85.7 92.9 112.2 129.4 7.2 26.5 43.7

Turnover of restaurants, cafes etc. (2) D. Turnover of catchment area restaurants, cafes, pubs and bars derived from catchment area (£m) 85.7 85.7 85.7 85.7 0.0 0.0 0.0

Allowance for existing restaurants, cafes etc. (3) E. Allowance of 50% of the growth in retained expenditure for existing restaurants, cafes, pubs and bars (£m) 0.0 3.6 13.3 21.8 3.6 13.3 21.8

F. Residual expenditure (£m) (4) 0.0 3.6 13.3 21.8 3.6 13.3 21.8

NOTES: (1) Catchment area expenditure retention - This is the product of the market share of the catchment area restaurants, cafes, pubs, bars and nightclubs and the total catchment area expenditure on restaurants and cafe meals, and alcoholic drinks. The market share of 60.1% at 2011 is derived from the results of the household survey and is forecast to increase to 65.0% by 2021 in this scenario. (2) Turnover of restaurants, cafes etc. - This is the expenditure on restaurant and café meals and alcholic drinks within the catchment area that is derived from catchment area expenditure only . (3) Allowance for existing restaurants, cafes etc. - We have allocated 50% of the growth in retained expenditure in restuarants, cafes etc. within the catchment area to existing restuarants, cafes etc to enable them to grow their businesses. (4) Residual expenditure - the product of the total retained expenditure minus the deductions for the turnover of existing restaurants, cafes etc. and the allowance for existing restaurants, cafes etc. to grow their businesses.

All monetary values are held constant at 2008 prices. Spreadsheet 19e - Summary of Expenditure Capacity for Cinemas (Option 2 Population Growth)

Change 2011 2016 2021 2027 2011-16 2011-21 2011-27

Catchment area expenditure retention (1) A. Total catchment area expenditure in cinemas (£m) 2.2 2.4 2.7 3.1 0.2 0.5 0.9 B. Retention level within the catchment area (%) 84.2% 84.2% 84.2% 84.2% C. Retained expenditure in cinemas (£m) (=A*B) 1.9 2.0 2.3 2.6 0.2 0.4 0.8 D. Residual expenditure (£m) (2) 1.9 2.0 2.3 2.6 0.2 0.4 0.8

NOTES: (1) Catchment area expenditure retention - This is the product of the market share of the catchment area cinemas and the total catchment area expenditure in cinemas. The market share of 84.2% at 2011 is derived from the results of the household survey and remains constant in each the forecast years in this scenario. (2) Residual expenditure - the total retained expenditure in cinemas.

All monetary values are held constant at 2008 prices. Spreadsheet 19f - Summary of Expenditure Capacity for Bingo Clubs (Option 2 Population Growth)

Change 2011 2016 2021 2027 2011-16 2011-21 2011-27

Catchment area expenditure retention (1) A. Total catchment area expenditure on bingo (£m) 1.1 1.2 1.4 1.6 0.1 0.2 0.4 B. Retention level within the catchment area (%) 70.8% 70.8% 70.8% 70.8% C. Retained expenditure on bingo (£m) (=A*B) 0.8 0.9 1.0 1.1 0.1 0.2 0.3 D. Residual expenditure (£m) (2) 0.8 0.9 1.0 1.1 0.1 0.2 0.3

NOTES: (1) Catchment area expenditure retention - This is the product of the market share of the catchment area bingo clubs, casinos and bookmakers and the total catchment area expenditure on bingo. The market share of 70.8% at 2011 is derived from the results of the household survey and remains constant in each the forecast years in this scenario. (2) Residual expenditure - the total retained expenditure on bingo.

All monetary values are held constant at 2008 prices.

APPENDIX 6

Cinema, Bingo and Family Entertainment Provision

Appendices | December 2011

APPENDIX 7

Town and District Centre Boundaries

Appendices | December 2011 3 2 157 5 5 1 14 12 47 3 5 24 0 1

7 33 27 15 5

9 7 7 2 4 6 1 6

1 9 9 5 3

9 1 9 Nursing . 5 5 3

4 S 8 1 6 3 R 14 137 1

to W 145 R

8

3 E E 4 42 F 1 4 T 0

1 M 1 4 e 5 7 6 8 1 n 25 1 4 4 3

D 1

35 E T w EE N 2 31 H 1 i R

n 37 4

c T 9 T 6

O a . S 9 5

k Y 3 b 8 6 E 3 T M R

1 4

NO ORTH SHIELDS TOWN CENTRE G E 1 9 3 1 M 4 1 2 1 3 R 6 5

8 U 9

2 1

R 3 ATC Squadron 15 28 2 9 R 3 air . 6 6 St Cl 8 2 1 h 9 D hleig . 4 As 2 9 15 7 6 7 2

1 D 10 26 2 02 1 5 18 House 1 R 2 1

a 8 5 6 1

22 7 1 5

9 Y 13 1 6 1

1 P 2

8 4 1 1 3 2

4 R 2 1 7 5 0 6 0 1 2 8 R 9 1 1 8 6 4 12 5 E A 4 1 5

a T 9 S I 3 4 LOO PL. 2 1 3

ATER 1 6 4 1 W L T 6 2 1 I 1 16 1 12 6 0 O 1

6 2 3 0 7

2 M 9 8 5 2 N 32 t 6 o 47 46 4241 40 38 3 112 R 4 3 8 2 1 PH 2 2 4 3 D 1 3 2 8 C . 1 1 a 5 p 50 Norfolk 22 t 1

a 1 6 1 . 2 N 6 i 7 5 RR n 1a 1 1 4 O 3 TE R A 9 ta R 2 R S 14 to 22 E o Old Church 3 L b D 5 a a 64 M Su EL b T 1 2 l KI 3 i 8 H 8 A 1 E 1 n D. P 7 s C 74 R L o 2 1 TH . 10 n H 0 U 1 29 5 U 18 O 6 M 6 R. EM e 3 R R H 84 N Cottage C E 7 P 1 Y 1 w T C T h 3 s ng H K 3 r li i d 86 I 3 s ran 1 N t B G C 188 h Club S Club and u T r c Hall R h rt 32 E C ou E C 1 to 12 T o lk 13 to 2 1 f rfo 9 5 o 50 E N 2 44 o 1 1 t . Surgery RD rd U 1 N a 1 O ow P (Home for the Aged) BI H P AL E 3 6 9 R U to 7 Q 2 P 1 e Magistrates' Court 5 U 3 P 1 s E E 5 ou ll 11 H E we Christ Church R 1 4 N le 5 ld t 4 1 N 2 ie et b) 4 4 F 2 S K lu 22 . 4a O C C 8 5 R T s' 1 5 H R oy 5 F U E B . O 5 5 L Roselyn1 R 0 E L. K 1 C 's T FRANK P 7 6 H le S S Bakery S op P T S e

R . T E P 3 T D R 2 P 8 IN 1 Shelter R E R 2 H E G 10 N E 1 1 E IO T 2 E 1 T B S 2 N T E 1 L t S R 3 A 0 e O 1 R K 2 p Station 1 . U C h N 5 A H e S 5 P B o n 93 P 8 u s T 6 E 1 s o R 2 e n E R 7a 5 Surgery 7 3 C 1 . E 1 al 17 T El Sub Sta 6 A ip SQ Warehouse M ic D D un N ET Q A E 1 U 7 E M L R 0 P . 2 7 N R T E u D 3 E S b R S B N E Health l Garage N M O N ic O 7 T U 2 T S 6 Centre I 4 R H 9 E R 0 S H B A PH 6 E A L E T PC R E T e A L 8 E R T P a B 2 O S R l T 1 N R E t 2 IO a 7 Z E 6 h 67 C E P E N 6 6 5 S U P 8 2 D H u S U T El Sub Sta e T U r p 4 E R g 5 4 a o 2 R 7 e 2 r t C 6 ry tm 1 R H N 6 . o e 1 6 W 7 L. r (G n . Edith 3 8 th t R B A P S N o P R D t u v E TE e House Y 8 S O m e 5 5 1 2 s d 0 1 N Q C r 2 A 1 ll fo A o R b n Be 4 L 8 . l F r m 4 R 6 rd R u Hall i 9 8 E m O a e S 2 T B O 9 E 6 M b L n 2 R 0 5 a K t N 8 a 9 U ' 7 B R 6 H s 2 S u P 6 2 PH . 0 T T i 9 1 R 5 ld L 8 3 2 O 4 R . 1 2 6 N E in 9 3 E g 1 4 Y s 0 C T ) 4 1 R 3 14 E 5 3 5 6 P Library 7 to 1 8 6 8 1 T 4 5 6 1 ES 8 4 W Bank 5 E 4 to 6 1 2 3 1 2 A 4 0 6 15 1 6 S 4 8 5 3 4 0 T 22 21 YMCA 9 4 N 4 o 23 8 6 T 2 T t 6 6 O e EE 5 1 4 l R 1 1 5 5 7 R e T 3 t 7 4 5 6 F p S 14 o 4 2 6 4 4 O h E 7 to 8 a 1 8 B o T 1 a 9 Nursery 4 4 B e L T 1 7 u l n LO Albion House 4 7 5 1 1 c l K e 3 R 0 2 0 4 6 k a E 9 A 2 2 5 1 e n S H 4 3 7 1 d x C 5 36 N 1 5 2 7 7 t T c IL 7 B 1 3 R h 7 2 . 3 E a Club 48 E 3 E 5 1 3 8 7 n S o S D 8 7 5 E g I t 7 F 5 El Sub Sta 1 T D 38 T 1 PO 6 1 1 1 7 e N R 2 O 9 8 5 E 7 R t 3 E 4 7 5 is 7 8 1 7 Y E t D 0 10 pt 3 9 8 5 7 T o S a 5 8 1 S 4 8 T B 2 8 1 T 0 9 3 R 5 1 5 R 8 Jaycroft Court 5 2 E 8 4 E 7 - 0 3 5 E 2 8 L 3 E 6 T 2 3 T 1 4 6 5 2 IN 0 Bishops Court 8 S 8 4 1 3 6 1 7 y 6 0 K 4 8 a 2 I 3 6 4 2 3 W 9 9 L 2 12 Health Centre 0 d N 5 rt L 5 9 7 9 4 to 8 4 r u 6 5 6 1 1 3 fo O o S 9 1 6 d 1 C 2 6 PH 8 Be 2 R el 4 T T 4 l ll F ur R T 4 E 8 al a O 1 a 2 E E 8 E 5 H H L 4 L 2 E E 4 4 R 4 n R 9 1 T Shopping M y w K t T T 77 13 S T 5 rm To o 6 S 1 5 LL 5 E u A S 3 Y 8 0 E E lt 2 H T 5 C 83 S 2 R 4 Beacon Centre is 4 O 0 R 1 S R 5 S 7 T 0 t 7 E T E 8 U 1 S o W E P 9 R to r A E 3 T 8 0 Y 8 e 1 T P S 1 1 A 4 y R 0 1 l 5 H E 9 6 3 C 6 3 al W 1 W O D to H E 9 IL P a 3 8 N A r 1 5 S 5 1 om 9 R P 5 T 1 d S 8 3 a o R 7 g O 8 r t in S 3 k 47 E 9 K t N 6 4 5 7 E 7 e 6 T p S 1 2 E 3 E T 9 5 7 1 l 4 E 8 o h T 2 S 8 t R t 2 e R u 8 o T 4a 9 2 9 n b t 3 S 5 6 s E o 6 E a 6 o E 4 Garage S 9 L 4 rt 1 n T ta 3 IL 5 ou 7 3 2 V 1 C 4 A 2 1 ll S 5 de 2 T 6 w 7 1 . EE 44 4 Ca to 1 R R 4 R T 9 PC 6 E S 4 B 8 11 T N u o ET North Shields Y O s 8 t 13 E 15 A T S 3 2 R G h 0 3 ST (Metro) W IN 9 e t C L L 7 lt o a 2 E I L e 3 C m 1 1 N A E r 3 0 t Y R 3 s A d 5 Court o T 2 W M e 1 2 P n 1 8 1 D 1 4 3 2 20 H 1 1 H H 2 P 2 E o e 2 9 N u us 0 1 16 7 s o 8 8 T S e H t 1 2 7 S T d 1 ur 2 7 ar 0 o . E 1 R w 9 C 5 L 7 W 9 0 se Alnwick Castle E o rd 2 P 2 3 3 u E H 1 a 8 E 1 o T 1 w 1 IN R H 0 o o A 3 U rd H t V 3 fo 11 O 5 0 D d 1 L 3 3 Y e 1 1 E B 9 1 M7 7 R 1 o 1 6 D 0 2 a 7 1 rg T 5 S 8 9 6 2 a 3 2 n E T 1 6 1 Magnesia E 73 R 7 7 H R 4 E 4 1 o T 71 E 2 0 u S 7 T 4 9 B 1 s 0 1 E 4 2 Neville 1 e a 1 D 1 A 6 M 2 2 1 0 1 T 4 v IA 9 6 1 3 F 2 E 3 o L 3 2 O E 3 6 c 0 L 8 7 R . R 3 to e 2 I 3 2 Q T 0 w t 2 6 t 1 1 D 3 S S 3 ie 4 W 3 o l 1 N 1 1 V 2 3 a al 3 S 9 O 6 r 7 4 PH 6 2 11 4 H T I u 1 3 9 1 R N 2 1 bo 5 1 E U 2 6 5 ar 1 L O 1 2 H T 6 IT E 5 4 2 E 5 7 6 T T P V 3 E 1 L W r ic 1 6 E 2 in t 3 R 5 El Sub Sta T 2 5 a c 8 o T B R 0 ET le e r E U E i S a D 23 O 8 R s 3 a Y 1 F C 1 T . 2 8 E 1 O RD L S R 22 2 L 0 R 22 O L R T N 1 F E E 1 S 3 D ED DD 1 T 8 2 E Walkers Buildings A 8 T 0 0 S 1 B LI 5 E 1 W T S 2 T 8 46 L T S E 5 R 5 IL E 5 E 4 V Cottage E W E Quay R TR T 53 T E 3 S E 1 T 1 E 2 41 A 11 M 2 5 W IA 1 R 0 4 L 1 ll T 0 3 0 IL 4 9 e S 7 4 b E 2 to W p 4 5 L 8 4 22 m L t a I o t s) 1 C V 9 o i 5 A 2 4 4 2 (d 7 5 1 S Rudyerd Court 1 31 2 2 8 6 B 7 O o 3 R t O 6 Dolphin 2 6 L 5 5 6 3 U O 4 6 G 2 4 W 5 3 H B 4 . 1 7 7 a L E 2 3 R ll 9 R 5 9 D a P R ra U . t R 7 1 T E 4 D El Sub Sta 5 S 4 1 N 4 Y 3 W 1 2 D E 2 6 E b 2 R 1 a W R 1 D te 1 o T A 1 S Works t rv G i E T 9 l E 4 T R 7 le 1 E C R E E 3 P h T E T L u S R . r 5 2 2 c 4 Y 1 T 6 3 E 5 o . 4 h 4 L 2 t L S 7 P 0 4 E 4 T N 6 4 9 E 2 A 1 2 re P Mission 13 4 0 6 t 1 8 E T o a 2 R 0 41 S t e O R 9 h T T 3 1 1 3 1 T H 6 E S 2 T 1 S 9 P 1 E 8 E B E P 3 5 I R N 4 L V r 8 9 S 1 T I u 2 8 C 1 T 4 5 5 A d 6 E 9 E E S L Legenh d3 R 7 T 3 C E 5 o 2 3 S 4 N e S 0 2 R T 3 9 B T 6 A T 5 T 8 S 7 R e E a R 1 4 E M ll E 2 E E 3 2 e R 4 T 8 1 O R K E O 8 53 V C T 6 H 4 5 35 40 E u . 5 5 4 3 A 1 D 3 3 4 Y e B U 3 3 1 T T R 37 PrE imary WShopE pin1g FP rontage R E R o R 4 5 5 r T 5 2 . k 3 s S 4 2 4 E 3 52 1 1 6 1 1 O 1 3 2 7 H 1 7 B D 1 1 1 e U 6 Secl ondarR y Shopping Frontage8 W 1 l P 8 1 e r P 7 6 A 5 V u 3 1 L 2 u d Hatfield D 1 1 e h Tr 8 O 2 o in 1 S 3 V e ity T 2 I 6 C R 4 0 C 1 o 2 3 A a ur 1 to 45 E SH R Potential P1rimary Shopping Frontat ge ET EP A 0 H G 1 2 ER E 61 2 D'S S 1 7 Q 5 3 U 6 T 1 A R 3 o Y 6 3 B t E Vicarage 3 O E New Town Centre BounT dary R 5 T E TR OU M 3 5 E I G I 6 R NI 2 6 H LL 7 T T 8 8 L 5 S Y 2 AN 8 Y P E 1 T 3 L 4 r IT 38 9 . in N to 2 i I 4 3 PH ty R 2 1 2 T T 3 1 0 T 7 3 1 E E O R E ld D R C 7 PH 4 R 1 u u 2 . st k 4 T 4 7 1 om 5 9 6 S t 6 e 6 6 5 9 o 7 s 1 1 1 4 5 3 28 1 Trinity Close 8 N 4 T C o 4 O o 3 t El Sub Sta E 2 S 2 u 1 1 1 I 3 9 E 7 6 R 0 r 1 to D 4 t 3 D T 2 1 1 6 S 4 7 0 C A Y 2 2 D O 7 N 2 3 3 5 A 2 O A 2 O 1 s 8 3 6 I U 4 7 2 O 4 C n 2 2 3 1 H T o Q o A i 1 t W ± s 8 L 3 6 R A N 0 . n W 1 Langley 3 5 O 6 a E 4 7 E N 8 6 R 3 3 0 25 50 N 100 E 150 R R 7 M N 6 2 N 1 69 O E d 7 o A 1 Meters C T t o 1 2 3 o L 3 N 1 8 3 6 w 5 o 1 O g t 5 0 2 3 S n 6 4 1 1 9 Y li 2 55 3 l N o © Crown Copyright and database right 2011. 2 TE 53 N C 5 N 43 E NY 47 T The Granary O9rdnance Survey8 Licence Number 0100016801 S 5 6 ON 2 7 2 8 R 5 3 2 0 8 1 I P 2 T 0 C 1 6 1 A E 1 2 4 R E 5 E 0 H 7 R 3 V 0 K T 23 . 6 O 1 A 8 4 S 4 1 R 5 R 1 3 5 D 9 1 G 2 7 29 6 E R 9 H 6 41 6 D E C 1 3 37 9 7 IL H 7 E 3 S 6 2 B T 9 E 1 O 8 U 3 R 2 B 5 6 C J 3 O 5 1 5 14 7 8 7 N 1 4 2 6 5 0 H 2 E N 1 2 7 5 6 1 l r a L 1 5 A S 2 S 2 ze A 2 R T 7 1 u 8 e 1 0 b T n B 5 L R 2 E e U 6 0 E S b 6 8 O 6 t E R 15 8 5 E a E 2 7 N T 6 8 R 5 1 6 WALLSEND TOWT 1 N CENTRE N 1 O T 7 T 1 S 2 4 2 7 6 5 8 8 U 4 E 1 D 7 M 8 5 R 4 5 1 2 N te T S 1 1 83 u 5 5 3 O it A 5 H 6 T 5 t 3 8 4 M s V U 0 R 2 2 A 7 In 1 0 5 4 I 7 E 5 5 D V 1 M E T 1 1 . 5 6 5 7 5 1 a 2 6 a 8 B 8 E E D 8 t l E 6 S 3 e E T R O Clarence House ub s . 3 2 Club K T U W S h 11 VE F 9 R 8 4 l W 1 3 A 5 R S G E e 3 E L 4 2 IL 0 a le C 7 A N L O 8 da 4 0 R 3 A 5 5 P E S d 2 9 g O 6 1 A O 1 in N N 5 4 D S O H n R 6 6 D Lisle Court 2 n D D 5 0 B S 8 9 N D o u 6 L 3 O 5 6 2 4 u S O 5 0 7 o 6 B 1 A 2 E C S 6 t S s 1 N 3 S I 7 I 4 e 3 9 L F T 5 T N 7 6 A T B R E 4 1 E R T L R b T S 3 E E 1 A E 1 3 E E A 4 I 3 E 1 9 2 O V E 1 N T 8 E 9 V 1 3 K 0 3 3 N E T 8 W 4 L T T E 9 9 T 2 I 7 - . S 3 N 9 I 1 e . 0 S E S 9 l 5 W S e 4 1 T 8 T L p 2 1 . ry E O E h 9 3 E R e E P P a P 1 1 V 2 rg R Station 3 1 o 4 A 1 t A E Su ST A r 0 S n 2 5 f 2 9 o S 8 2 R ro E M L 0 v 9 T T e 0 E C A 1 2 1 K T H E id R 6 34 R 1 2 6 V 3 1 R 9 4 J 1 E 1 8 O 3 0 1 4 U X e E 5 R 0 R 3 7 D n H O E - G 2 7 A t E 9 2 D 14 O T H T N 1 N T N R . 3 E P 7 O 3 D 8 R P 38 H 2 2 1 2 S 5 T 4 R 4 R E 2 W 3 6 . R 28 1 T 2 d A A Family Centre Hall R 2 R H 4 3 3 1 S E 3 on 6 5 0 2 S 1 T ti 6 0 2 E ta h 1 T R 2 S rc 7 3 R 6 T u 0 0 8 E 2 28 h 1 3 E E 2 E 4 C 1 Library T 11 7 2a 6 2 E T 7 l EE 8 6 5 S R 9 T Garage T 7 6 1 7 u 2 S 2 2 9 ID 2 0 b V Hall 2 - A 2 4 4 D 6 2 1 4 S 3 1 9 1 t 8 40 5 1 5 1 8 19 7 2 a 7 9 5 0 9 2 0 9 2 8 8 0 3 4 1 5 y Depot 1 225 a 8 er 20 9 7 rg 20 217 1 u 1 5 1 S 2 2 4 9 RD. 29 4 4 6 9 ORTH 7 se 1 7 1 8 4 N 4 5 8 ou 6 8 2 1 1 H 7 9 1 E 6 e 2 9 a (PH) 17 id 4 ub St 3 5 Q ks 8 El S

0 1 1 r 5 Pa L 7

7 1 il U 3 A 9 unc 3 I 0 2 Co M T B 63 00 6 1 2 9 U A U t o B R 7 T 4 0 S W 3 Club 92 to 35 5 2 2 1 30 3 U L 4 4 h N 5 5 e 1 9 O 14 29 9 A E 6 4 U 0 s' 17 8 to 2 o 4 lt 0 O 18 te 1 L 1 t ST e M a S A D str 4 E r i S T T s A 158 ag 0 E B M T R RE V ET ET T IN TRE 6 E E S E 8 20 TR R N IGH S 14 t 0 S E O E . H 34 ur ALE E Saker PL. ELT 59 6 1 e Co HD E T A Laburnum 5 12 tim OC V 45 1 5 ari R T PCs 1 5 112 M L E 2 106 5 A 1 . 72 74 82 86 13 W W 1 2 7 125 32 0 11 S

8 2 9 I 10 N 7 1 8 8 5 O

5 2 3 0 4 54 4 D o 6 a N 1 1 6 t 4 8 9 0 ay t 39 4 4 6 E 8 3 o 1 4 3 4 18 S W 6 3 8 4 8 m 5 1 R 8 3 9 2 u 3 1 2 31 0 87 174 T 8 n . 6 u 3 4 1 o 3 R M 4 PL 2 d 1 t C 8 8 13 Y 4 e 93 1 21 6 5 9 LE 2 eg 2 4 3 8 5 75 E E D a H 6 9 HE 22 S 8 T The Anson S 4 1 6 t T 3 C E R S E o E TO h T 2 Bank W 2 6 21 1 15 o 7 T 4 T e A 1 2 E E 7 1 S 5 3 u 9 E 8 0 T 1 45 40 5 R T F T n 1 18 8 2 T 7 S 9 1 7 1 4 C I 2 5 35 N H o O 5 1 2 1 c 5 13 TO 4 1 N 9 L r 1 S 2 9 i 9 4 3 L E 3 l 3 2 8 o 3 0 A 1 u N 0 2 U 1 91 t 1 1 6 T O 1 T 9 17 O 8 S Y 3 E 6 M 1 m 6 E 1 3 2 R A T f R

1 8 E C f 7 ST S T 1 T 8 a 5 E D E 1 0 i 27 EL 1 0 a 6 2 S c 0 3

1 E 1 A R 10 6 E E R U 3 1 S 6 . T e A 5 1 Car Park S T L 1 4 2 0 M s 9

E 2 H 1 1 1 2 5 El Sub Sta G 1 R G 0 7 9 6 HI 78

1 2 1 7 R O 3 24 E 14

1 D 7 9 T b lu R 6 37 28 4 31 7 C E 1

S 30 N 1

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3 32 15 16 Legend Sports Centre 44 M 2 66 A 1 R 7 19 D . E 1 D N 78 0 R E. S R AV P D D N 21 2 LES Primary AShopping Frontage . TO 3 SEY E S 2 L 1 CR K H O 8 E E 9 I L F SCE 0 N 4 L U NT G I T 2 S H 13 L H 12 E 25 Y Marden Bridge Middle School 27 A Secondary Shopping Frontage . V 3 VE 0 E 0 A 1 1 . AL 02 1 6 ET 15 2 . 24 VE New Town Centre Boundary 20 N A 3 O 6 ST 1 Last Orders 18 IL 2 24 D 12 9 3 28 1 8 1 1 3 3 2 30 8 2 1 16 5 2 31 8 L NS 2 3 O GD 0 2 VA Y 7 . I C 1 1 30 E 23 N ER 0 AV 5 E P D 1 34 A L'S GDNS 1 R 1 2 V El Sub Sta ST PAU 5 1 H FO 14 0 1 E 9 3 R 1 3 . 13 O E T 27 6 50 9 L L R 1 - 1 35 25 4 Y 40 OL 33 U 5 8 8 S 1 H O 3 ±4 2 6 C 0 30 60 1 120 180 2 T El Sub Sta C - 4 3 O N 6 S Meters 1 2 5 D 9 9 9 E A 3 2 . A 43 VE 6 E V A 5 H Y L 41 E A L 3 6 1 S I 1 0 . 8 EL 6 H 6 12 B 5 4 2 16 5 8 2 © Crown 1Copyright and4 database right 2011. 6 3 28 3 2 1 1 Ord6 nance Survey L4ic6ence Number 0100016801 40 0 16 0

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FOREST HALL DISTRICT CENTRE ± 0 15 30 60 90 120 © Crown Copyright and database right 2011. Meters Ordnance Survey Licence Number 0100016801 1 9 a 6 1 3 1 M 7 7 O Y N 2 2 K A 96 74c o 4 b S 1 t 6 W W o 1 1 A t 6 Y S 34 1 7 96a 74b 1 6 R 4 t o A 1 9 1 San I 7 drin 20 3 5 2 4 g 6 ham R 74 0 C 86 a ou to o rt F 1 96 2 t o 4 74

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5 o t 3 104 3 1 30 t 2 7 o 114 4 3 4 1 1 6 7 3 E 8 o U 3 t N 2 3 E 3 1 V 0 2 2 2 C A 8 hur 1 1 M ch o 3 f AR o F t T 31 S 29 1 WE WES 21 The Charnwood 56 to 45 to 5 T FARM 19 14 66 44 54.3m 5 AVENUE to 18 to 54 32 8 to 42 2 80 to 90 LB 68 to 78 0 1b 53.9m 53.3m 69 to 6 53.9m 79 57 3 to 67 o 3 t 1 30 6 c 53.9m 2 0 5 6 3 3 1 3 53.6m 05 to 115 93 o to 103 t 81 to 6 91 E 2 U 3 129 N to 139 E Playground V 7 PO 2 A 1 1 41 S to 15 1 o R t

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L 5 1 I 2 2 o 1 t 3 S 1 1 E 43 1 6 20 H 3 1 5 1 C o 60 13 4 50 t 1 CHE o 72 S t o TE 1 E 2 t RS AVE May 2 11 6 b H 121 NUE ury Villa 1 s T 3

LONGBENTON DISTRICT CENTRE ± © Crown Copyright and database right 2011. 0 15 30 60 90 120 150 Ordnance Survey Licence Number 0100016801 Meters 1 a 1 2 1 3 3 8 6 1 3 a 1 7 7 v 4 1 a 77 2 P PC E 3 1 3 K 2 5 Bowling O 3 2 O 1 5 4 32.6m P R 2 4 Green a B E 2 v O SH S 2 9 0 S A LO 9 2 G C 7 Souter Park South A B 1 2 MP R O 35.4m 9 Bowling D R 7 1 14 13 E N 5 4 m 30.8m Green N E 3 1 H 3 1 .4 4 19 2 4 S O 19 1 a 3 1 L 2 R S 2 1 3 2 E E 1 6 M 1 3 T 1 C A 1 1 E L 5 R T 8 5 L s 1 R T E O 2 21 A ce O 13 S N H R in s R N 1 C B s T a O N 0 r n A 3 MONKSEATON F t e l T S 1 2 P e E s C n l S D 1 D rd 3 C N 4 o o n A IN S a 1 ar E T P Putting u i 2 E E 8 D 1 G Dagm 6 s U 5 A 1 W A 3 rt EN 1 O 25 se 7 s V S 6 R 0 Hou Green A 1 1 H 3 21 Posts 5 3 1 M 2 B 6 17 o 1 3 nk 5 R 0 5 se O 2 1 S a T 7 1 r t t E 3 O 2 1 2 e at on S 0 1 3 0 1 lt io 30.2m E U 7 2 e n 7 K 3 1 9 2 h N 5 1 1 S 8 W E E 2 (M 2 8 1 4 V 2 K 16 1 1 et N A 1 C 1 R 33.2m 3 ro O 5 3 A 7 e 0 ) R 0 2 B E lto 2 B 4 H 5 N C n 3 a 2 W A A Relton 6 ou n T a RO M 39.3m 1 L r k N West House rd A 4 8 L t T B D 5 1 0 O E d 33 3 Y 3 R E 1 y 3 N 1 F 3 1 0 0 1 2 R 6 1 9 9 D 4 6 T K R H 3 S E O N K 2 U le R G E 9 44 A 36.6m el C S N R B 0 7 A I S 38 5 D S 4 R N IN 4 T 1 D G C G K 1 E T 2 L T 40.8m 4 5 N O 4 O O 6 E S N S N 1 2 M N E 24 7 34 o Oakleigh I 2 2 n L E PY Y a k 7 R W l S KERLE 1 1 56 ( s O u 4 7 Y Sw 3 22 E C P e O b 0 an 2 H L b H a A S m T y u R R ta 5 ROAD ore D n l S E Bank ) to 1 D 1 6 42.1m L d E P n PCB 1 T 3 3 FO 5 h ta 2 H 8 5 1 S 4 a 2 u 5 1 1 19 rs 1 9 t 35.4m 3 32.0m 3 2 3 1 31 2 6 1 5 1 25 a 3 7 LB 13 8 5 2 15 Ship 8 1 1 6 5 C 4 0 1 7 58 a 3 7 9 4 1 7 1 1 Inn 1 O 1 2 32.6m 5 3 a R 2 1 7 4 1 E Black 4 17 1 2 42 5 41.8m 1 C 6 O 8 4 7 21 46 1 2 7 1 A 19 C 15 1 44 1 3 1 y 5 9 Horse N 13 40 6 e d R 1 R 1 38 1 rl ol y R TCB 2 A 0 AN'S 3 ke F er PC E 9 11 RON 4 26 5 4 y he eb E t T 7 ST 2 28 3 P T os T ur 23 S I 40.5m 6 West R rt o O 5 AD 22 8 ou 39.0m C 3 RO 1820 4 4 C elter er Nursery N TCB 1 6 ge House FRONT Sh ld o 6 LB 14 S ra A t 16 2 5 t a 1 a 3 2 A 2 D ic 4 T 1 9 n 2 L V STREE 3 36.3m 1 W d IE 1 4 PO 6 A r F E 2 33 2 V e T U 17 a 0 39 ton A w S N 9 sea V E 1 Hall 's EA E 1 onk st Seaton 2 E R 4 V M odi 2 1 1 N L 1 A 3 eth riaV 1 5 E 8 2 Manse Corner M o I 3 U Y D 7 ct C 4 5 E 3 i O Bank 1 House V P T 4 2 W 6 O 5 L O 4 1 W LB A R O M D 1 L A S C I O l Sub A E O E o E M 8 R R C 2 1

2 D 2 L 40.8m u 8 e 6 4 2 9

1 ta 4 H 9 O L 6 L S t Works A l 3 E h 0 r 2 6 0 A E 6 C U 1 1 4 v o 9 3 W W 2 e s 0 O R 7 D I Homeprior C K 5 n e 3 G D 2 1 e L E 1 C E u 3 39.0m H U 3 H U N House s N e 1 5 6 H t 3 A A R 2 24 A L 1 63 2 5 1 IL 7 C T T I 1 4 P L R W 3 Hall 4 N 9 T E L O O O 7 3 2 E 6 8 R L A 's R E 14 r F R D T 5 29 te T E 4 H 9 e 1 T P S 1 A 3 6 t B W 8 Hall G D 7 S a d i Sub Y A D 1 n ar ls B O 7 R 1 k y 1 o 1 1 2 O 6 W d t n Clinic 6 R 1 8 4 B o C 1 F 2 o 3 8 S 7 4 u 41.1m T K 2 6 r 4 R 1 t 24 8 O 1 b 7 B A 4 32 3 P 30 B 1 7 A 6 39.6m n 2 7 5 5 so 2 1 1 il rt G T u A H 8 0 W o R E 5 7 C 3 7 6 D 3 E 9 1 39.0m N 5 1 3 4 S 8 9 1 23 5 2 1 1 3 C 1 B A E

5 5 U 1 V 3 6 R E 1 6 L 7 R 0

C D 7 O L 2 3 L O W 4 A E E D Y 2 49 S L 49 3 2 E L 4 70 1 1 80 2 42.4m 4 6 5 S 31 1 L T 0 L 1 E 14 1 C G LB W R 2 D 61 E L E E O U N S R 2 A A 3 C 4 6 8 C L E G 2 8 E 1 4 N ha 4 2 2 S oc 3 THE 35.4m 3 3 T i 1 2 Tr 3 5 7 O 3 0 N 2 3 A 2 3 2 3 NOOK K O a 6 7 39.3m E 5 R L 8 2 3 N V 6 3 O A 1 I 6 7 E 1 1 N R A R 2 H E 5 1 D E Pavilion 4 T V 1 D 6 4 Posts V D O 2 3 7 Middle 3 2 2 R 9 G School 2 9 3 4 7 2 2 1 8 Tennis .7 8 1 m 8 9 8 9 40.2m 2 4 Courts 4 N 2 O 2 3 D 2 9 1 5 L a T N E E 3 Y I 1 5 IG U 3 E 1 B 4 9 1 E E F 3 A N V E 6 P E L E V 7 97 60 V 3 U O 33 A M S E 1 N R 5 0 4 R 39.6m E O 1 O G 9 L L 2 R V E 2 C B A Y 1 6 5 1 8

MONKSEATON DISTRICT CENTRE ± 0 15 30 60 90 120 © Crown Copyright and database right 2011. Meters Ordnance Survey Licence Number 0100016801 30

0 63.6m 9 4 25 7 to 75 42 S 60 LB 107 TA 1 3

1 T 8 I 2 O 99 S N t E R RC dm O 2 C u A 3 The Bluebell h nd D ur 's D ch 21 is m 2 6 6 a 5 2 3 n 6 o Presby t 8 6 t le 6 52 6 d 4 2 6 65.5m R 4 a 2 E il 3 o L w 6 t a 4 A D y 1 V is 1 m W 9 9 N O 23 a 40 0 O 2 n 4 6 S 1 D t 8 7 le R to A 3 E E d 7 2 M R 64.3m M a St Edmunds M i E lw 5 Buildings 8 a 6 5 y 7. 4m 2 27 1 4 1 5 5 41

3 1 5 2 4 LB 3 8 Albany House 31 2 31 4 1 8 1 2

8 0 4 -3 1 35 T 27 6 7 R 1 U E 9 O D P 5 C a 9 1 H 9 G t 1 T 4 h 1 R E 7 F 1 O 65.3m F E 5 I N KW E W A C 23 L L A - D IC G B 6 9 K E 1 R 2 C N rk 5 L 6 1 1 a 6 O 1 O P 8 57 to 68 S N nd 1 D la A 8 46 E er 1 R b 7 IV m 6 1 E u 9 7 rth 6 8 No 1 m .8 2 66 5 12 - 18 73 N 4 E 9 3 to 3 W 6 3 19 - 24 5 Y 0 OR 3 7 K 9 7 6 3 74 7 R 4 7 9 O 78 A to El 95 80 D 4 7 2 Sub 6 3 1 7 8 to 4 1 85 3 6 86 9 0 0 84 6 5 0 8 0 3 9 1 IELD 7 8 THF 5 8 HEA 2 45 D EL 28 11 86 FI 31 12 3 1 H A AT HE 6 Car Park (below) 8 2 4 1 5 1 A 9 6

4 0 2 2 37 18

ETL D

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1 72 70 28 6 0 166 48 2 4 22 142 7 1 1

NORTHUMBERLAND PARK DISTRICT CENTRE ± 0 15 30 60 90 120 © Crown Copyright and database right 2011. Meters Ordnance Survey Licence Number 0100016801 1 7 Allotment Gardens 8 20 5 55 1 1 1 1 4 6 E 2 6 9 S 21 (PH) 1 O to N Fire Station 5 2 L 1 2 E C 7 W y 2 I wa TCB D N ub N 3 4 G S 2 1 A 0 T 2 6 TL O N 8 1 N 9 E 4 D LB P 6 to R 1 2 3 1 44 IV 4 2 4 E 9 5 3 0 N 1 14 2 4 P 3 E 2 5 to 1 2 W o 2 R 4 t B 1 7 I 7 I E W N 4 S S G H a AD 2 T r O 38.1m 4 1 T 6 O d R 0 D O O 1 3 45 P B N 1 A N 6 B N R d 6 BU 4 O O 2 T R D N y R U AR 5 9 N 8 R O H 2 9 6 1 3 I 5 1 R 0 V N R 1 E 4 E 5 E V 3 T 9 5 1 L to C H 1 4 A E O l 30 1 M S 6 U R 9 3 2 C u 2 2 R O 8 L b 4 3 1 O T A 0 S 3 S 44.5m 4 E 1 ta 2 D Delphi 109 1 2 4 4 17 2 3 2 3 3 3 1 7 1 7 4 E 1 5 2 3 S 2 0 O 3 El Sub Sta 1 5 1 L 8 C 1 0 The 3 4 D 7 4 5 R 2 1 O 1 9 1 F 2 9 H 31 4 S 2 3 A 2 2 9 2 1 2 9 3 7 3 8 2 13 5 1 37.8m 4 House 2 0 2 Birch Croft 4 6 4 9 0 2 6 1 6 5 El Sub Sta S 3 4 3 8 7 A 1 3 6 N 2 3 3 3 1 D E House 3 1 AD OS RO W CL 5 6 6 L D 7 2 7 EL I N W C LA 10 L D 2 CO 2 H U 6 5 9 ST House

1 2 R 1 2 5 O 2 8 6 1 2 A 2 D 44.2m 3 82 1 4 7 1 6 80 P 0 3 9 9 R 3 37.5m 6 6 7 1 E 2 9 S 93 78 C 1 T 2 1 1 E 1 0 89 5 76 L S 7 O 10 8 5 LO E 3 C N 6 E EY 1 9 4 1 S 2 H EN 10 3 V 2 I E 9 L P 9 2 6 L 4 Collingwood Centre 1 7 D 2 8 2 9 R 2 7 I 9 V 1 3 E 8 13 6 27 1 3 1 4 2 2 3 0 8

C 1 Y 1 E 2 R 3 WA OS 0 2 H CL 2 3 AC ON 44.8m 3 7 BE NGD 46 LA 2 6 1 9 LB 2 5 1 38.4m 1 8 3 9 4 6 16 4 2 14 3 8 9 6 10 45 3 25 7 8 40.5m 10 8 4 LB 1 8 7 2 HEYB W ROOK A a VENUE r d D A B RO 35 10 d CH 13 y A 14 44.2m BE 11 to 1 2 3 4 83 1 90 W 2 H I AD T O E 23 1 R C UE 9 N EN 26 ER L AV 44.2m V I 3 K Sub Sta AL F 3 OO M F BR EY 0 C H 10 L O 36 1 S E 02 3 Shelter Community High School 1 1 2 3 46 El Sub Sta 8 16 44.5m 10 4

1 43.6m 18 8 IVE R 1 D 7 FS CK 3 LO 5 46.3m Swimming Pool EN W 2 28 OAD 41 1 H R EAC B 7 13 CR 37

PRESTON GRANGE DISTRICT CENTRE ± 0 15 30 60 90 120 © Crown Copyright and database right 2011. Meters Ordnance Survey Licence Number 0100016801 2

a 33.5m 2 3 1 1 8 5 y

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1 4 4 o a

2 8 s 1 6 1 a and Shingle 4

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12 g 2 n 30.2m i 1 2 2 P p

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9 6

4 1 32.6m 1 1

6 2 5 9

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r 1 1 6 a 2 1 2 3 Station 1 c 1 0 5 Turks Head South African e 3 5 War Posts to 6 32.3m Trac 12 L 1 k i 20 24 1 25 24 b 1 to Stone 4 r 6 Tower 4 1 a 40 1 1 9 DW r 1 r rt 3

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3 A W l e e 1 L A g d g e e kri 8 g 1 P r T n d 8 n ri R o 4

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o Pavilion 6 2 Mast 8 Stone e Tynemouth Sailing Club 1 lop 0 6 l S 28.7m k ta Sand 6 c as 9 ra 15.2m Co 2 4 FS T Allotment Gardens 7 1 e Tennis Courts 2 lac Prior's Park 3 3 TA Centre P 7 th Sand 5 ou Playing Fields 19 em 1 yn Sand 3 3 T 1 1 4 0 2 5 Prior's Haven 3 18 5 to 9 Sand and Shingle 1 5 11 5 Issues 4 a 7 M St Garage S 2 Issues 13 b t A 8 5 Tynemouth Rowing Club e u lb .0 Coastal Slope a m n M l S 5 a h E 30.5m 1 n' Prior's t Pier Works Stone 14.3m ea ce s 27.1m a n ra 2 6 1 P P L 8 er 5 a la o y T t c w sle o e 1 Howl Ings 3 or 5 H 2 a Boathouse 8 5 3 a 0 Priory South Corner Nursery St . b 5 Hall 1 u m 20.4m S M Car Park to El a 3 r 1 1 i 1 2 n to l e 5 r 7 P Co ra s ast i a a 2 l Slo m P t pe d h 31.1m A o in Spanish H 1 t 4 o Car Park 2 u 16.2m 9 s E e n e Battery s 1 2 1 s ou 7 D 6 ig H 1 r o 2 a t n ti i o ra T n Homes 2 Ho r Stone 1 Haswell 1 a 19.2m Rock fa Stone 2 lg 2 2 a 32.6m S 1 r Spanish 1 o H 5 7 o 2 V v St Vincents t o House e i u 9 c r s e e t e 1 o Monument s i 8 g Coastguard

u r 1 n 6 y 26.5m 5 o o t

H H H 1 1 o 6 o n u u Gardens 19.8m h o s t s s e a l e P e

N Legend Primary Shopping Area District Centre TYNEMOUTH DISTRICT CENTRE ± 0 20 40 80 120 160 © Crown Copyright and database right 2011. Meters Ordnance Survey Licence Number 0100016801 8 1 S 2 1 T

7 J O 1 S H 1 3 T 2 N 's 5 d V i ' av S C D 1 I St N L 1 C A C Mast (Telecommunication) 'S 19.2m L R ID 7 E AV O E D N T S S 1 Tank M 4 9 T 1 1 E 3 3 ' 7 t O 1 S o 8 1 . N 4 E Beacon W 4 T m l 4 2 A R S 5 Y O u b 25 A 1

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7 19.8m K n S 4 ai I r T D T 1 T AY 3 D W 1 2 ' S RN 2 A TE 8 S V C E 9 1 W 1 I 3 D L 18 O ' H S S 1 A W E M 29 A I L 26 Y 2 1 20 T 12 4 20.1m 22 31 O 4 N

3 37 W 2 22 SE A LO 1 Y C 1 IA 1 C 2 5 LU 4 ST 32 El 5 6 E DRIV 13 34 TON 3 AMIL 1 1 5 H 4 Whitley Lodge First School 2 1 4 23 K 0 24 K 6 I N 8 I 26 4 N G 4 25 G S 2 S 2 T 3 T 18 O O 6 8 19.2m 2 N 1 20.7m 1 35 N

D 7 W 5 4 1 R 4 A I 21.9m 0 V Y 8 Brierdene View 92 6 3 E 1 E 4 8 RIV 16 10 2 2 N D 1 4 to 1 19.8m STO C 9 NG 1 1 5 KI 7 C 0 9 l 2 3 L 5 a 9 6 R 4 Y 1 r

e E N 6 t 1 m S o 5 7 F 6 Deneside Court 0 C 0 1 7 1 I o 4 1 1 E E 3 3 n 7 1 3 2 2 L N t D T T 44 h 7 1 1 e 48 1 5 1 21 7 K 3 2 i 0 4 0 tt 6 iw 5 L a Y k 7 e 4 N

2 F C I L 33 E A 22.3m L R 9 D E 5 M TCB O 1 9 N 2 6 T 3 C 8 52 33 R 5 16 1 Play Area E UE 37 S VEN 3 C KS A 2 E LIN 1 9 4 N 20.7m 64 2 1 5 4 T 3 45 2 1 23.5m 3 2 17 5 1 17a 3 8 a 8 1 78 5 19a 3 8 59 PO 1 8 58 2

5 92 1 3 73 1 96 6 6 C 33 A 5 1 Sta R 6 4 O 89 L 8 Y 4 10 2 L 8 E N 3 O 112 ENU LB V 2 C 4 N S A 93 1 5 K 7 R G LIN R 8 E ID m 20.4m S 47 G 21.9 01 C E 1 54 E 2 D 7 N R 09 7 T IV 1 E E 13 ENU 1 7 AV 8 117 6 4 2 9 El Sub Sta 68 3 13 2 6 1 51 5 0 LB 7 3 80 1 4

4 5 3 6

4 84

1

4 92 77 3 7

WHITLEY LODGE DISTRICT CENTRE ± 0 15 30 60 90 120 © Crown Copyright and database right 2011. Meters Ordnance Survey Licence Number 0100016801