December 2015 Women Total ABC1 C2DE 15-34 35+ UN
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NRS Readership Estimates - Women's Magazines AIR - Latest 12 Months - January - December 2015 Women Total ABC1 C2DE 15-34 35+ UNWEIGHTED SAMPLE 17569 10069 7500 4342 13227 EST.POPULATION 15+ (000s) 26499 14401 12098 8100 18400 (000s) % (000s) % (000s) % (000s) % (000s) % Women's Weekly Magazines Take a Break H 1596 6.0 547 3.8 1049 8.7 406 5.0 1190 6.5 OK! H Z 1139 4.3 578 4.0 561 4.6 575 7.1 565 3.1 Hello! H 916 3.5 516 3.6 400 3.3 325 4.0 591 3.2 Closer H 748 2.8 378 2.6 369 3.1 436 5.4 311 1.7 Heat H 651 2.5 316 2.2 335 2.8 418 5.2 233 1.3 Chat H 642 2.4 216 1.5 426 3.5 164 2.0 478 2.6 Woman's Weekly H 567 2.1 288 2.0 279 2.3 74 0.9 493 2.7 Woman's Own H 541 2.0 279 1.9 262 2.2 65 0.8 475 2.6 Pick Me Up H 474 1.8 150 1.0 324 2.7 208 2.6 265 1.4 Now H 453 1.7 212 1.5 240 2.0 270 3.3 183 1.0 That's Life! H 452 1.7 142 1.0 310 2.6 145 1.8 307 1.7 Inside Soap Y 414 1.6 125 0.9 288 2.4 196 2.4 218 1.2 Bella Y 381 1.4 182 1.3 200 1.6 66 0.8 315 1.7 Woman H 379 1.4 199 1.4 181 1.5 49 0.6 331 1.8 People's Friend H 338 1.3 147 1.0 191 1.6 16 0.2 322 1.8 New! Y 329 1.2 134 0.9 196 1.6 221 2.7 109 0.6 Reveal Y 328 1.2 156 1.1 171 1.4 214 2.6 113 0.6 Real People Y 278 1.0 103 0.7 175 1.4 134 1.7 144 0.8 Best Y 270 1.0 106 0.7 164 1.4 31 0.4 239 1.3 Love It! Y 250 0.9 91 0.6 159 1.3 126 1.6 124 0.7 Look Y 248 0.9 149 1.0 98 0.8 142 1.8 105 0.6 Grazia Y 223 0.8 172 1.2 50 0.4 103 1.3 120 0.7 Star Y 204 0.8 77 0.5 127 1.1 135 1.7 69 0.4 My Weekly Y 191 0.7 88 0.6 103 0.8 16 0.2 174 0.9 Women's Fortnightly Magazines Yours H 337 1.3 144 1.0 193 1.6 10 0.1 327 1.8 All About Soap Y 320 1.2 74 0.5 245 2.0 143 1.8 176 1.0 Soaplife Y 305 1.1 96 0.7 209 1.7 156 1.9 149 0.8 NRS Readership Estimates - Women's Magazines AIR - Latest 12 Months - January - December 2015 Women Total ABC1 C2DE 15-34 35+ UNWEIGHTED SAMPLE 17569 10069 7500 4342 13227 EST.POPULATION 15+ (000s) 26499 14401 12098 8100 18400 (000s) % (000s) % (000s) % (000s) % (000s) % Women's Monthly Magazines Asda Magazine H 3669 13.8 1673 11.6 1996 16.5 1068 13.2 2601 14.1 Tesco - Food Family Living H 3631 13.7 1947 13.5 1684 13.9 977 12.1 2655 14.4 Sainsbury's Magazine H 1926 7.3 1248 8.7 677 5.6 432 5.3 1494 8.1 Waitrose Kitchen H 1573 5.9 1269 8.8 304 2.5 318 3.9 1255 6.8 Good Housekeeping H 1397 5.3 1013 7.0 383 3.2 158 1.9 1239 6.7 Vogue H 1120 4.2 755 5.2 365 3.0 675 8.3 445 2.4 Cosmopolitan H 1118 4.2 710 4.9 408 3.4 728 9.0 390 2.1 BBC Good Food H 1032 3.9 745 5.2 287 2.4 385 4.8 646 3.5 Glamour H 815 3.1 535 3.7 280 2.3 551 6.8 264 1.4 Woman & Home H 684 2.6 465 3.2 219 1.8 66 0.8 618 3.4 Ideal Home H 664 2.5 438 3.0 226 1.9 173 2.1 491 2.7 Elle H 662 2.5 464 3.2 198 1.6 413 5.1 248 1.4 Country Living H 567 2.1 404 2.8 163 1.3 102 1.3 465 2.5 Marie Claire H 556 2.1 401 2.8 155 1.3 190 2.4 366 2.0 Weight Watchers Magazine H 546 2.1 314 2.2 232 1.9 163 2.0 383 2.1 House & Garden H 438 1.7 295 2.0 143 1.2 65 0.8 373 2.0 Women's Health Y 432 1.6 273 1.9 159 1.3 199 2.5 233 1.3 Prima H 422 1.6 290 2.0 132 1.1 39 0.5 383 2.1 Homes & Gardens H 409 1.5 298 2.1 112 0.9 79 1.0 331 1.8 Red H 367 1.4 310 2.2 57 0.5 90 1.1 276 1.5 House Beautiful H 336 1.3 226 1.6 111 0.9 52 0.6 284 1.5 Mother And Baby Y 336 1.3 155 1.1 181 1.5 215 2.7 121 0.7 Country Homes & Interiors Y 289 1.1 197 1.4 91 0.8 53 0.7 236 1.3 25 Beautiful Homes Y 285 1.1 197 1.4 89 0.7 69 0.9 216 1.2 Jamie Y 275 1.0 174 1.2 101 0.8 127 1.6 148 0.8 InStyle Y 262 1.0 176 1.2 86 0.7 133 1.6 128 0.7 Vanity Fair Y 205 0.8 152 1.1 53 0.4 129 1.6 76 0.4 Homes & Antiques Y 194 0.7 134 0.9 60 0.5 16 0.2 178 1.0 Elle Decoration Y 191 0.7 128 0.9 63 0.5 89 1.1 102 0.6 Delicious Y 172 0.6 142 1.0 30 0.2 48 0.6 124 0.7 Style at Home T 166 0.6 95 0.7 71 0.6 53 0.7 113 0.6 Tatler Y 156 0.6 132 0.9 24 0.2 48 0.6 109 0.6 Essentials T 152 0.6 96 0.7 56 0.5 25 0.3 127 0.7 Living etc T 148 0.6 104 0.7 44 0.4 41 0.5 107 0.6 Harper's Bazaar T 141 0.5 110 0.8 31 0.3 53 0.7 88 0.5 Real Homes T 141 0.5 76 0.5 65 0.5 34 0.4 107 0.6 Candis Y 122 0.5 82 0.6 40 0.3 15 0.2 108 0.6 Top Sante T 112 0.4 76 0.5 36 0.3 16 0.2 96 0.5 Olive T 110 0.4 77 0.5 33 0.3 21 0.3 89 0.5 Period Living T 98 0.4 69 0.5 30 0.2 13 0.2 85 0.5 World of Interiors T 83 0.3 60 0.4 23 0.2 16 0.2 67 0.4 Women's Bi-monthly Magazines Boots Health & Beauty H 2555 9.6 1571 10.9 984 8.1 1076 13.3 1479 8.0 Slimming World Magazine H 1293 4.9 755 5.2 538 4.5 342 4.2 951 5.2 Brides Y 206 0.8 125 0.9 82 0.7 104 1.3 102 0.6 You & Your Wedding T 176 0.7 105 0.7 71 0.6 100 1.2 76 0.4 BBC Easy Cook T 154 0.6 79 0.5 75 0.6 57 0.7 97 0.5 Women's Quarterly Magazines John Lewis Edition H 1006 3.8 799 5.6 206 1.7 237 2.9 768 4.2 PUBLICATION SYMBOLS The notes below refer to the publication symbols which follow the publication names in this report. H May be analysed on a base of 6 months or longer. Y May be analysed on a base of 12 months or longer. T May be analysed on a base of 24 months or longer. A Publications suffixed by the letter 'A' have suffered significant losses in circulation during the period covered by the report and the published data have been adjusted. J REGIONAL DAILY NEWSPAPERS. Net readership figures are shown for two groups of regional titles: ANY REGIONAL MORNING OR EVENING and ANY REGIONAL EVENING. For titles which are not published on a Saturday, claims for Monday interviewed respondents are simulated based on Tuesday-Saturday results. L Published data for the LONDON EVENING STANDARD and METRO relate to Monday - Friday readership (Tuesday - Saturday interviews). Claims for Monday interviewed respondents have been simulated, based on Tuesday - Saturday results. M The combined figures for the DAILY MIRROR/RECORD are net readership figures for the Daily Mirror and the Daily Record.