MASTER of FINE ARTS – Painting /Portraiture ( Choice Based Credit & Grading System) W.E.F

DR. BABASAHEB AMBEDKAR MARATHWADA UNIVERSITY, AURANGABAD DEPARTMENT OF FINE ART

Revised Curriculum of MASTER OF FINE ARTS – Painting /Portraiture ( Choice Based Credit & grading system) W.E.F. ACADEMIC YEAR 2016-17

Specialization course in “Painting /Portraiture” leading to the Master of Fine Art (M.F.A.- Painting )

 The Curriculum is Planned to further enhance the knowledge and skill of the student while encouraging personal growth based on research in various styles of painting , related technology and ideas.  Regular expertise interaction will help to build a bridge between students and their future mentors from industry.  There will be three specializations and the student can specialize in one of these specializations. They are: Painting /Portraiture & Printmaking (Graphic Art ) Once student select his / her Specialization subject, cannot change for whole course.  The arrangement of visiting staff and regular staff for concern expertise subject to be made by institute according to syllabus.  The experts / Visiting staff can be Professionals, master craftsmen, artists and traditional artists or from allied subjects.  While conducting practical assignment attention will be given to develop in students a good professional outlook, apart from academic excellence.  Visits to Design Studio, Advertising Agency, Print Industry, Museums, Temples, Architectural Monuments, Exhibitions, Galleries, Professional set up, Art and Craft workshop are to be the regular features.

Course Pattern

Title of Course Master of Fine Arts – Painting M. F. A. – Painting / Portraiture Course Duration Two Years Examination Pattern Semester Pattern Intake Capacity 30 students per year Teaching Learning Days 90 Days per Semester Eligibility B.F.A.- Painting

A. Standard of Passing- To pass the candidate must obtain at least 50 % in individual subjects, in internal assessments and University examination in all theory and practical subjects. B. ATKT Rules Allow to keep term (ATKT) available for Theory subjects for only. C. Award of Class The system of evaluation will be as follows

Sr. Equivalent Grade Points Grade Grade description No percentage

01. 90.00-100 9.00-10 O Outstanding

02. 80.00-89.99 8.00-8.99 A ++ Excellent

03 70.00-79.99 7.00-7.99 A + Exceptional

04 60.00-69.99 6.00-6.99 A Very Good

05 55.00-59.99 5.50-5.99 B+ Good

06 50.00-54.99 5.00-5.99 B Fair

07 45.00- 49.99 4.50-4.99 C+ Average

08 40.01-44.99 4.01-4.49 C Below average

09 40 4.00 D Pass

10 < 40 0.00 F Fail

D. Attendance of Students This is a Practical oriented Full time Regular course, so 75 % attendance is compulsory / (65% with medical) E. Verification / Revaluation  Verification will be done by panel appointed by Concern University  Revaluation will be done only for theory papers by panel appointed by concern University, Not for the practical subjects.  Internal marks will not change. A student cannot claim to repeat or revaluate the internal assessments. F. Medium of Instruction Medium of instruction and Examination will be English as a global language/ Hindi as a national language/ and Marathi for better understanding of students. G. University Terms Academic calendar should be follow as per concern University

MFA – Painting / Portraiture/ Print - Making

No. of Marks Total Hrs. per Sem. / Exam. Sem. Course Ref. No Subject Title Credit Minm. Hrs. Assessm Internal Exam. ent. / tutorial

History of Arts (Indian & Western Foundation Course-01 04 60 - 05 3 50 50 100 Philosophy of Arts(Indian & Course Course-02 04 60 - 05 3 50 50 100 Western ) Course-03 Painting / Portraiture (PR) 06+1 180 - 05 35 50 50 100 Sessional work / Class Work 1 Core Course Course-04 Drawing / Anatomy study (PR) 02 60- 05 12 50 50 100

Elective Course-05 Computer Graphic (PR) 02 60- 05 12 50 50 100 Compulsory Course-06 Indian constitution 02 30 2 50 50 100 Course Course-07 Research methodology 02 30 2 50 50 100 TOTAL 23 480 ----- 350 350 700 Th 180 hrs + pr 300 hrs = 480hrs – 540 = 60 other activity – library hrs, Exhibition , Study Tour & Other History of Arts (Indian & Western Foundation Course-08 04 60 -05 3 50 50 100 Philosophy of Arts(Indian & Course Course-09 04 60- 05 3 50 50 100 Western ) Course-10 Painting / Portraiture (PR) 2 06+1 180- 05 35 50 50 100 Sessional work / Class Work Core Course Course-11 Drawing / Anatomy study (PR) 02 60- 05 12 50 50 100

Course-12 Computer Graphic (PR) 100 Elective 02 60- 05 12 50 50

Compulsory Course-13 Research Projects / Review 01 15 2 50 50 100 Course Writing / synopsis writing TOTAL 20 435 ----- 300 300 600 Th 135 hrs + pr 300 hrs = 435 hrs – 540 = 105 other activity – library hrs, Exhibition , Study Tour & Other Foundation Course-14 Service Course 04 60 3 -- -- 100 Course Course-15 Painting / Portraiture (PR) Panal/Ju 3 Core Course Sessional work / Class Work 12 360- 10 --- ry Exam --- 300 300 Compulsory Course-16 Project / Dissertation 04 60 NA 100 --- 100 Course part – 01 TOTAL 20 480 ----- 450 50 500 Th 120 hrs + pr 360 hrs = 480 hrs – 540 = 60 other activity – library hrs, Exhibition , Study Tour, Conference & Other Course-17 Seminar / Project / Jury 20 300 --- 200 200 Dissertation Part -02 Exam Core Course 4 Course-18 Viva-Voce Jury ------100 100 Exam TOTAL 20 300 ------300 300 Th 300 hrs + pr 00 hrs = 300 hrs – 540 = 240 other activity – library hrs, Exhibition , Study Tour, Conference & Other GRAND TOTAL 83 1695 ----- 1100 1000 2100

Semester –First

Foundation Course - Course 01

- HISTORY OF ART (ORIANTAL & OCCIDENTAL )

THEROY 50 , SESSIONAL /TUTORIEL 50 , CREDIT 04

ORIANTAL

Comparative survey of evolution of the art painting in the eastern & western culture. 1.Tradition of person Indian only up to the beginning of 19th century and for eastern painting in the indigenous sociopolitical and religion context. 2. Analysis of significant master pieces form different periods stylistic conversions and variation themes and their various sources

OCCIDENTAL Comparative survey of evolution of the art painting in the eastern & western culture.

1. Survey of main periods of western painting and sculpture from Paleolithic periods up to the middle of 19th century.

2. Important artists of various periods significant master pieces, socio-political and religious ideas to the art activity and the thinking

UNIT I

01. Introduction to lranian art 02. Indian styles of Miniature paintings including pala , jain Rajastani pahari etc. 03. Daccani school paintings 04. similarities and difference between Indian and Iranian style of Paintings 05. Comparative study of portraits in Indian miniature painting & Iranian style 06. Comparative study of landscape in Indian miniature painting & Iranian style 07. Comparative study of colours in Indian miniature painting & Iranian style 08. vijaynagara and other southern painting styles 09. Introduction to Indian folk arts 10. company school BOOKS

01. Vidya Dehejiya – Indian art- fidan Publication 02. Dictionary of Indian Art & Artists Pratima Sheth Mapin Publish 03. Vision 50 Years of British Creativity thames & Hudson 04. History of Art by Gajanan Bhagwat , Directorate of Art, Mumbai Publication .

Foundation Course - Course 02

PHILOSOPHY OF ART (ORIANTAL & OCCIDENTAL )

THEROY 50, SESSIONAL /TUTORIEL 50, CREDIT 04

ORIANTAL

1.Indian philosophy aesthetics as related to art

2.fundamenttal of Indian art.

3. Indian attitude to visual arts with special reference to parenting

4. formal aspects in Indian art with special reference to shilpa text.

5.Indian philosophy its principals and religious thoughts and religious thoughts and their relation to arts 6.Indian art- its mythological and socio-political relationship

7. aesthetics concept in Indian art it's sources evolution and scope and their relevance to works to arts.

8. Theory of rasa – rasa sutra and it's commemorators, shadanga ( six limbs of Indian paintings).

OCCIDENTAL

1. Concept of are art and beauty with special reference to thinkers from Plato to moderns and various periods from early to modern

2. theories relating creativity – motion imagination, inspiration play and intuition, imitation pleasure and empathy.

Fundamental factors in the creative work of art from, content, expression and communication

BOOKS

01. meewoÙeËefceceebmee – je] Yee] heešCekeâj – ceewpe ØekeâeMeve 02. keâuee kesâ efmebOoevle – Deej ] peer ] keâefueieJeg[- DevegJeeo [e@] yeÇpeYeg

Core Course – Course 03

- PAINTING & PORTAITURE

PRACTICAL 50, SESSIONAL /TUTORIEL 50 CREDIT 06 + 1 Exam . PAINTING Composition thematic, subjects , ort abstract with variety exploration of various phases of contemporary painting development distinctively to reach a personal style. Variety of medium and surfaces and search of maximum PORTAITURE Painting Extensive studies form life. Studies of human figure draped and undraped in full half and three fourth length studies of various draperies and objects studies of life in different age groups. Studies on rendering techniques and expression studding of palette for portraiture . then handling and brushing techniques. Elements, of design in portraiture posing and arranging the model with the background

- characterization of the model Important of the personal approach to drawing and painting and visualizing the organization Compositional analyzing, of painting emphasis on personal style and expression study of important portraits. Indian and western approach to portraiture . Aesthetics of portrait painting with a special reference to Indian miniature portraits. Professional aspects of portrait.

Essential practical submission for painting & Portraiture

-size of work not less 3' by 3' and not more than 6'by 6'

- Each finished painting / Portraiture contain 10 marks in First and second semester

- Each finished painting / Portraiture contain 30 marks in Third semester

- at the time of viva- voce student most have to display the practical work of all semester

Core Course – Course 04 Drawing / Anatomy study (PR)

PRACTICAL 50, SESSIONAL /TUTORIEL 50 CREDIT 02.  Drawing level study of representative or non – representative painting art work with different medium .  Studies of human figure & Anatomy related to portraits painting at drawing level .Same study with different medium . Extensive studies from life. Studies of human figure draped & undraped in full , half & three fourth length .Studies of various draperies and objects studies of life in different age groups .Studies on rendering techniques and expression . Element of design in portraiture ,posing and arranging the model with the background .Characterization of the model .Importance of the personal approach to drawing and visualizing the organization . Emphasis on personal style and expression . Elective – Course 05 Computer Graphics PRACTICAL 50, SESSIONAL /TUTORIEL 50 CREDIT 02. Study of Computer Software applications used for creating Graphic Design. In first semester student must thoroughly study one of the software to create Design using vector formats. It is expected to study such application software like CorelDraw, or Adobe Photoshop

Compulsory Course - Course 06. INDIAN CONSTITUTION (THEORY) Theory 50, SESSIONAL /TUTORIEL 50 CREDIT 02 Objective of the Subject-  Introduction to Indian Constitution  To learn the different aspects of Indian Constitution

Content-

Chapter 2 a. Special rights created in the constitution of Dalits, Back ward classes, Women & Children and religious and linguistic minority’s b. Directive principles of State policy: The need to balance fundamental rights with directive principles.

Chapter 3 a. Union Execution: president, Prime minister and Counsel of Ministers: Powers and functions, coalition government, problems in their working. b. Union Legislature: Lok-Sabha and Rajya-Sabha, powers and functions. Recent trends in their functioning.

Chapter 4 a. State government: governor, chief minister and council of ministers, legislation b. Center - state relation: Political, financial, and administrative: recent trends Chapter 5 a. Judiciary: Supreme Court, Judicial review, writs public interest litigations. Enforcing rights through writs b. Emergency provision (Article 356)

Reference Book: Indian Constitution by D Srinivasan, Himalaya Publishing house. The Constitution of India, H. M. Shirwai, The Constitution of India, J. N. Pandey, Central Law Agency.

Compulsory Course - Course 07. RESEARCH METHODOLOGY THEORY 50, SESSIONAL /TUTORIEL 50 CREDIT 02 Objective of the Subject-  To learn media research  Understand the techniques of qualitative and quantitative research Contents – Research: Definitions, Methods, Selection & Formulation of Research Problem, Hypothesis, Sampling, Research Designs, Processing & Analysis of data, Statistical Analysis, Findings, Report Writing Survey: Meaning, Concept, Utility, Planning, Organizing & Conducting survey, Public Opinion Survey, Readership Survey Data: Meaning, Kinds - Demographic, Socio - Economic, Socio - Psychological data Tools of Data Collection: Questionnaire, Schedule, Interview, Case study, Observation, Content Analysis etc Media Research: Measuring Impact, Evaluation, Monitoring, and Feedback Market Research: Principles of Market Research, Theories of Segmentation & Positioning, Pre-Testing, Post -Testing

SUGGESTED READINGS: 1. Social Research S R Vajpayee 2. Doing Your Research Project Judith Bell 3. Research Methodology - Methods & C R Kothari Techniques 4. Research Methodology in Social Sandhu & Singh Sciences 5. Communication & Research V P Michael for Management 6. Research in Mass Media S R Sharma & Anil Chaturvedi 7. Research - How to Plan, Clifford Hawkings & Speak & Write About it Macro Sorgi

Semester –Second

Foundation Course - Course 08 HISTORY OF ART (ORIANTAL & OCCIDENTAL ) THEROY 50 SESSIONAL /TUTORIEL 50 CREDIT 04 ORIANTAL

1.Indian art form mid 19th century onwards per- independence periods and post independence periods 2.sources and experiments in cotemporary Indian art.

OCCIDENTAL 1.western art (Europe and America )form mid19th century onwards till world war II 2. western art post world war II period. 3. contemporary western art- its sources and experiments. UNIT I

01. concept school o fart in India 02. Bengal revival Movement 03. Progressive artists group 04. contemporary art in Baroda 05. contemporary art in Mumbai 06. contemporary art in Culcutta 07. contemporary art in South India 08. New Mediums in art in India after 1990 09. Indian art : gallery, museums , art dealers & Collectors 10. critical study of Indian postmodern art (Case study )

BOOKS

01 Vidya Deheseya – Indian art fiden Publication

02 Dictionary of Indian Art & Artists Pratima Sheth Mapin Publish

03 Vision 50 Years of British Creativity thames & Hudson

04. History of Art by Gajanan Bhagwat , Directorate of Art, Mumbai Publication . Foundation Course - Course 09

PHILOSOPHY OF ART (ORIANTAL & OCCIDENTAL )

THEROY 50 SESSIONAL /TUTORIEL 50 CREDIT 04

ORIANTAL

1. Principal of iconography and painting in Indian art. 2. Inter relationship of visual art with perforating art. 3. nature art function of works of art as concerned in Indian aesthetics. 4. staevey of for east tern art china. 5. Taism and vem Bummhism with reference to art. 6. six cannons of Chinese painting 7. modern Indian art- visual analysis and ideological sources. OCCIDENTAL

1. Movement in painting and sculptures form mid 19th centure to present day with emphasis on the contribution of important masters in Europe and America. 2 .modern western art. 3. visual analysis and ideological sources. 4. study of aesthetics and its scope Relationship between actual works of art and the principal of aesthetics of the significant periods of art history

BOOKS

01. meewoÙeËefceceebmee – je] Yee] heešCekeâj – ceewpe ØekeâeMeve 02. keâuee kesâ efmebOoevle – Deej ] peer ] keâefueieJeg[- DevegJeeo [e@] yeÇpeYeg

PAINTING Composition thematic, subjects, ort abstract) with variety exploration of various phases of contemporary painting development distinctively to reach a personal style. Variety of medium and surfaces and search of maximum PORTAITURE painting Extensive studies form life. Studies of human figure draped and undraped in full half and three fourth length studies of various draperies and objects studies of life in different age groups. Studies on rendering techniques and expression studding of palette for portraiture . then handling and brushing techniques. Elements, of design in portraiture posing and arranging the model with the background - characterization of the model Important of the personal approach to drawing and painting and visualizing the organization Compositional analyzing, of painting emphasis on personal style and expression study of important portraits. Indian and western approach to portraiture . Aesthetics of portrait painting with a special reference to Indian miniature portraits. Professional aspects of portrait. Essential practical submission for painting & Portraiture -size of work not less 3' by 3' and not more than 6'by 6'

- Each finished painting / Portraiture contain 10 marks in First and second semester

- Each finished painting / Portraiture contain 30 marks in Third semester

- at the time of viva- voce student most have to display the practical work of all semester

Core Course - Course 11 Drawing / Anatomy study (PR) PRACTICAL 50, SESSIONAL /TUTORIEL 50 CREDIT 02.  Drawing level study of representative or non – representative painting art work with different medium .  Studies of human figure & Anatomy related to portraits painting at drawing level .Same study with different medium . Extensive studies from life. Studies of human figure draped & undraped in full , half & three fourth length .Studies of various draperies and objects studies of life in different age groups .Studies on rendering techniques and expression . Element of design in portraiture ,posing and arranging the model with the background .Characterization of the model .Importance of the personal approach to drawing and visualizing the organization . Emphasis on personal style and expression . Elective -Course 12 Computer Graphic PRACTICAL 50, SESSIONAL /TUTORIEL 50 CREDIT 02. Study of Computer Software applications used for creating Graphic Design. In second semester student must thoroughly study one of the software to create Design using vector formats. It is expected to study such application software like CorelDraw, or Adobe Photoshop

Compulsory Course - Course 13

THEORY 50, SESSIONAL /TUTORIEL 50 CREDIT 01. Research projects / Review Writing

 Write a research project (Miner) in consultation with class teacher or Head.(any one -25 mark Internal )  To take a literature review of a selected subjects / topic & Review that written in your own words / style (Minimum 02 to 03 – 25 mark Internal) Semester –Third

Foundation Course - Course 14 Service Course - 04 credits Exam . Pattern – 100 Marks (50 TH+50 PR) (Service Course offered in Third or Fourth semester only)

 Introduction to visual Art / Appreciation of Art - Hours 60 , -  50 Mark TH – University Exam. , 50 Mark PR - IA (Internal - Assessment ) 01. Elements of Art 02. Fundamental of Art 03. Color – theory and Practical 04. Introduction to History of Art (Indian ) 05. Basic study about different Art Schools in India . Viz. Ajanta, Mughul , Rajput Jain. Etc 06. Basic study about Folk Art 07. Appreciation of Art 08. Principals of Art and Design – practical 09. Drawing and Sketching - Practical Core Course - Course 15

PAINTING & PORTAITURE ( PRACTICAL ) SESSIONALWORK / CLASS WORK 300 Mark (Jury Exam) CREDIT 12 PAINTING / PORTAITURE Student must have to submit Minimum ten (10) finished Painting with Preparatory sketches and evaluate ion of this work by internal & External Expert . Each finished painting / Portraiture contain 30 marks in Third semester

-size of work not less 3' by 3' and not more than 6'by 6'

Compulsory Course - Course 16

Project / Dissertation Part – I

THEORY, CREDIT 04., 100 MARK.

Student must have to submit Final synopsis on selected topic of Dissertation . evaluate ion of this work by internal & External Expert . contain 100 marks in Third semester

SEMESTER - Final

Core Course – Course 17

SEMINAR / PROJECT / DISSERTATION PART -II

 Dissertation (theory) Exam . Pattern –Total Mark 200 (Jury Exam) CREDIT 20

DISSERTATION – (PAINTING / PORTAITURE)

Final semester candidates are required to select a suitable topic for their dissertation

In consultation with the subject teacher and work on it under his guidance or under a guide teacher approved by the University. the dissertation (7000-10000 words)should be prepared in the prescribed manner and handed over (04 copy ) to the concern teacher, through the Head of the Department positively one months before the commencement of the examination . Core Course – Course 18

VIVA- VOCE

 Viva- voce Exam . Pattern –Total Mark 100 (Jury Exam) Viva- voce examination will be conducted by a panel nominated by the chairman comprising the expert and appropriate external experts from the joint board of examiners. Final semester candidates will have to arrange a display of their total class work (Form I to IV Semester) at the time of viva- voce examination along with dissertation in the Department / examination hall .

Grade Awards :-

(I) A ten point rating scale shall be used for the evaluation of the performance of the student to provide letter grade for each course and overall grade for the Masters Programme grade points are based on the total number of marks obtained by him / her in all the heads of examination of the course . These grade points and their equivalent range of marks are shown separately in table – I Table I – Ten point grades and grade description Sr. Equivalent Grade Points Grade Grade description No percentage 01. 90.00-100 9.00-10 O Outstanding

02. 80.00-89.99 8.00-8.99 A ++ Excellent

03 70.00-79.99 7.00-7.99 A + Exceptional

04 60.00-69.99 6.00-6.99 A Very Good 05 55.00-59.99 5.50-5.99 B+ Good

06 50.00-54.99 5.00-5.99 B Fair

07 45.00- 49.99 4.50-4.99 C+ Average

08 40.01-44.99 4.01-4.49 C Below average

09 40 4.00 D Pass

10 < 40 0.00 F Fail

Evaluation Method , standard of Passing ,Grade card , Grievance Redressal , Service course Registration rules & other as per the report of the Credit & grade based system from the academic Year 2011-12 / school coordinate committee report . / As per UGC Guidelines adoption of choice Based Credit System.

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DR. BABASAHEB AMBEDKAR MARATHWADA UNIVERSITY, AURANGABAD DEPARTMENT OF FINE ART

Revised Curriculum of MASTER OF FINE ARTS – APPLIED ART

Illustration /Visualization/ Typography (Choice Based Credit & grading system)

W.E.F. ACADEMIC YEAR 2015-16

Specialization course in “Applied Art” leading to the Master of Fine Art (M.F.A.- Applied Art)

 This Syllabus is designed in terms of preparing the student for the professional scenario with relevance to practical needs and requirements. The number of assignments also requires with reference to learning objects for every subject and the time available. A holistic approach includes providing industry training via internships, handling live projects, visits to advertising and design houses and also print and production units.  Technical advancement is the key to a substantial teaching system in today’s world and thus a great responsibility lies on the art curriculum to prepare students to rise to meet global standards and align seamlessly to changing trends.  The modern world seems to be growing exponentially in the digital domain, and yet the print is also evolving like never before. Thus the syllabus is structured with balance in learning skills in both the domains of design. The syllabus needs to be made to promote flexibility and freedom of approach in teaching, within the structure of learning objectives.  Regular expertise interaction will help to build a bridge between students and their future mentors from industry.  There will be three specializations and the student can specialize in one of these specializations. They are: Illustration / Visualization /Typography  Once student select his / her Specialization subject, cannot change for whole course.  The arrangement of visiting staff and regular staff for concern expertise subject to be made by institute according to syllabus.  The experts / Visiting staff can be Professionals, master craftsmen, artists and traditional artists or from allied subjects.  While conducting practical assignment attention will be given to develop in students a good professional outlook, apart from academic excellence.  Visits to Design Studio, Advertising Agency, Print Industry, Museums, Temples, Architectural Monuments, Exhibitions, Galleries, Professional set up, Art and Craft workshop are to be the regular features. Course Pattern

Title of Course Master of Fine Arts – Applied Arts M. F. A. – Applied Arts Course Duration Two Years Examination Pattern Semester Pattern Intake Capacity 45 students per year Teaching Learning Days 90 Days per Semester Eligibility B.F.A.- Applied Art

Sr. Equivalent Grade Points Grade Grade description No percentage

01. 90.00-100 9.00-10 O Outstanding

02. 80.00-89.99 8.00-8.99 A ++ Excellent

03 70.00-79.99 7.00-7.99 A + Exceptional

04 60.00-69.99 6.00-6.99 A Very Good

05 55.00-59.99 5.50-5.99 B+ Good

06 50.00-54.99 5.00-5.99 B Fair

07 45.00- 49.99 4.50-4.99 C+ Average

08 40.01-44.99 4.01-4.49 C Below average

09 40 4.00 D Pass

10 < 40 0.00 F Fail

D. Attendance of Students This is a Practical oriented Full time Regular course, so 75 % attendance is compulsory. E. Verification / Revaluation  Verification will be done by panel appointed by Concern University  Revaluation will be done only for theory papers by panel appointed by concern University, Not for the practical subjects.  Internal marks will not change. A student cannot claim to repeat or revaluate the internal assessments. F. Medium of Instruction Medium of instruction and Examination will be English as a global language/ Hindi as a national language/ and Marathi for better understanding of students. H. University Terms Academic calendar should be follow as per concern University

MFA - Applied Art

No. of Hrs. Marks Total per Sem. / Exam. Sem. Course Ref. No Subject Title Credit Minm. Hrs. Assessmen Internal Exam. t tutorial

Course-01 Advertising Foundation and Foundation 03 45 - 05 3 50 50 100 Dimension Course Course-02 Technical Theory 03 45 - 05 3 50 50 100 Course-03 Visual Communication Design 04 120 - 05 18 50 50 100 Core Course Course-04 Computer Graphics 02 60 - 05 12 50 50 100 Course-05 Field Work 01 30 - 02 NA 50 00 50 1 Course-06 Specialization (Illustration or Visualization Elective 05 150- 06 18 50 50 100 or Typography or Photography ) Compulsory Course-07 Indian constitution 02 30 2 50 50 100 Course Course-08 Research methodology 02 30 2 50 50 100 TOTAL 22 510 ----- 400 350 750 Th 150 hrs + pr 360 hrs = 510 hrs – 540 = 30 other activity – library hrs, Exhibition , Study Tour & Other Course-09 Advertising Foundation and Foundation 03 45 - 05 3 50 50 100 Dimension Course Course-10 Technical Theory 03 45 - 05 3 50 50 100 2 Course-11 Visual Communication Design 04 120 -05 18 50 50 100 Core Course Course-12 Computer Graphics 02 60- 05 12 50 50 100 Course-13 Field Work 01 30- 02 NA 50 00 50 Course-14 Specialization (Illustration or Typography or Elective 05 150- 06 18 50 50 100 Visualization or Photography ) Compulsory Course-15 Research Projects /Review 01 15- 02 2 50 50 100 Course Writing/ synopsis writing TOTAL 19 465 ----- 400 300 700 Th 105 hrs + pr 360 hrs = 465 hrs – 540 = 75 other activity – library hrs, Exhibition , Study Tour & Other Foundation Course-16 Service Course 04 60 3 50 50 100 Course Course-17 Visual Communication 04 120 -05 18 50 50 100 Design Core Course Course-18 Computer Graphics 02 60- 05 12 50 50 100 Course-19 Field Work 01 30- 02 NA 50 00 50 3 Course-20 Specialization (Illustration or Typography Elective 05 150- 06 18 50 50 100 or Visualization Photography ) Compulsory Course-21 Project / Dissertation 05 75 NA 100 00 100 Course part – 01 TOTAL 21 495 ----- 350 200 550 Th 135 hrs + pr 360 hrs = 495 hrs – 540 = 45 other activity – library hrs, Exhibition , Study Tour & Other Course-22 Seminar / Project / Jury 20 300 00 200 200 Dissertation Part -02 Exam Core Course 4 Course-23 Viva-Voce Jury ------00 100 100 Exam TOTAL 20 300 ------300 300 Th 300 hrs + pr 00 hrs = 300 hrs – 540 = 240 other activity – library hrs, Exhibition , Study Tour & Other GRAND TOTAL 82 1770 ----- 1150 1150 2300

Semester –First

Foundation Course – Course 01

Advertising Foundation and Dimension (For all Electives)

THEROY 50 , SESSIONAL /TUTORIEL 50 , CREDIT 03

1 Advertising Concept a Definition and Classification of Advertising in the changing context.

b Technology and Evolution of Advertising

c Development and Growth of Modern Advertising

d Function and Effects of Advertising.

2 The Advertising Environment: Economy, Society and Technology

a The Advertising Environment

b Economic Forces and Advertising

c Social Forces and Advertising

d Technological Forces and Advertising

3 Legal Aspect of Advertising

a Copyright, Trade Mark, Consequences of Advertising

b Status of Advertising Agents

c Advertising contracts and consequences

d defamation, Slander of Goods.

4 Buyer Behavior and Marketing

a The Buyer decision process

b Factors Influencing the Business Market

c Factors Influencing the Consumer Market

d Consumer Behavior

5 Commercial Aspect of Advertising

a Creative Advertising and Commercials

b Creative Copy writing, Formulating Copy

c Campaign Planning / Campaign Objectives d Financial aspects of campaign planning

Reference Books

1 Advertising Art and Ideas/ Dr. G.M Rege / Ashutosh Prakashan 2 Principles of Advertising- A Global Perspective / Monle Lee, Carla Johnson 3 Klippners Advertising Procedure / Klippner 4 Marketing Management / Philip Kotler / Low price Edition / Pearson Education 5 The World of Visual Communication/ Dr. G.M.Rege/ Himalaya Art Book Centre Publication

Foundation Course – Course 02

Technical Theory (For all Electives) THEROY 50 , SESSIONAL /TUTORIEL 50 , CREDIT 03

1 Communication a The evolution of Communication b The systems of Communication c The types or Methods of Communication d Importance of the study of Communication 2 Gestures

a Prominent routine Gestures b Face, Hands, Body Movement, Pantomime or Miming c Technical Gestures, The dance d Indian Mythology, The dance in India

3 Pictures a Paintings in India b Different schools of India viz. Ajanta, Mughal, Rajput etc. c Illustrations, Caricatures and cartoons d Photographs 4 Symbols and Scripts a Symbolism in India b Picture Writing, Ideographic Writing c Transitional Writing, Phonic Writing d Alphabetic Writing, Calligraphy 5 Medias of Communication a Historical background of the Poster b The advantage of the Modern Poster, Functions of Posters c Role of News papers in society as a medium of communication d Importance of Magazines as a medium of Communication Reference Books

01. Advertising Art and Ideas/ Dr. G.M Rege / Ashutosh Prakashan 02. Principles of Advertising- A Global Perspective / Monle Lee, Carla Johnson 03. Klippners Advertising Procedure / Klippner 04. Marketing Management / Philip Kotler / Low price Edition / Pearson Education 05. The World of Visual Communication/ Dr. G.M.Rege/ Himalaya Art Book Centre Publication 06. peenerjeleerÛes peie / ceewpe ØekeâeMeve / ÙeMeesoe YeeieJele 07. peeefnjeleerÛes MewueerMeeŒe / efJepeÙe ØekeâeMeve veeiehetj / [e@ ßeer]heeo peesMeer 08. ceeOÙeceebÛeer Je efveleerceòee - Skeâ mebMeesOeve / efJepeÙe ØekeâeMeve veeiehetj / [e@ ßeer]heeo peesMeer 09. peeefnjele Je peeefnjeleerÛes JÙeJemLeeheve / ØekeâeMekeâ meg Jee YeeJes / megYee

PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 04

Visual Communication Design

Visualization / Lettering Typography / Illustration / photography elective specialization oriented assignments. Creative finished artwork in elective specialization suitable for advertising, Publication, Public Welfare. Various media must be use with clear accent on their subject of elective specialization.

Core Course - course 04

PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 02

Computer Graphics Study of Computer Software applications used for creating Graphic Design. In first semester student must thoroughly study one of the software to create advertisement using vector formats. It is expected to study such application software like CorelDraw, or Adobe Photoshop

Core Course - course 05

SESSIONAL /TUTORIEL 50 , CREDIT 01

Field Work

A study camp minimum of four days must be attended by the student to make detailed study of animals, Historical monuments, Museums, Zoo, Bazaars, Nature, and People etc. for sketching and / or photography purpose. Students also should visit various local & other places/ spots of interactions to male their studies, such study must be based on their choice of specialization. A portfolio pertaining to such study must be submitted by the student.

Elective - course 06

PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 05

Specialization

1 Visualization Concepts of Branding, Marketing and Advertising / Logo Design and Corporate Identity / Studies in Advertising Design /Concepts of Information Theory

2 Illustration Examining the structure of body through the study of the mechanics of motion, surface form and human anatomy.

As examples of great sculptural art, the casts reward close study with insights into how reality is abstracted, simplified, clarified and translated into artistic form. In addition to careful study of the full-size casts, particular attention is directed toward heads, facial features, hands, feet and drapery.

Artistic theories of light and shade are presented. Both linear and dimensional depictions of sculptural form are extensively explored.

3 Typography Study of Typography- History- Classifications- Anatomy and uses of various letter forms- Theoretical and applicable principles of letter forms.

Expressive typography- Compositions with types- Study of Indian language scripts- Calligraphic experiments in Indian language scripts- Typography in different context like new media, posters, signage, books, mailers, motion graphics etc.

4 Photography – Product and table top photography , Fashion , modeling & portrait photography , advertising & media profession photography , Nature –Landscape & Architectural photography , Color and Black & White exposing , printing & enlargements

Compulsory Course - course 07

INDIAN CONSTITUTION (THEORY) Theory 50, SESSIONAL /TUTORIEL 50 CREDIT 02 Objective of the Subject-  Introduction to Indian Constitution  To learn the different aspects of Indian Constitution

Content-

Chapter 1 a. Framing of the Indian constitution: Role of the Constituent Assembly b. Philosophy of the Constitution: Objectives, resolution, preamble, fundamental rights and duties, Human rights and environmental protection. Chapter 2 a. Special rights created in the constitution of Dalits, Back ward classes, Women & Children and religious and linguistic minority’s b. Directive principles of State policy: The need to balance fundamental rights with directive principles.

Chapter 4 a. State government: governor, chief minister and council of ministers, legislation b. Center - state relation: Political, financial, and administrative: recent trends

Chapter 5 a. Judiciary: Supreme Court, Judicial review, writs public interest litigations. Enforcing rights through writs b. Emergency provision (Article 356)

Reference Book: Indian Constitution by D Srinivasan, Himalaya Publishing house. The Constitution of India, H. M. Shirwai, The Constitution of India, J. N. Pandey, Central Law Agency.

Compulsory Course - course 08

RESEARCH METHODOLOGY THEORY 50, SESSIONAL /TUTORIEL 50 CREDIT 02 Objective of the Subject-  To learn media research  Understand the techniques of qualitative and quantitative research Contents – Research: Definitions, Methods, Selection & Formulation of Research Problem, Hypothesis, Sampling, Research Designs, Processing & Analysis of data, Statistical Analysis, Findings, Report Writing Survey: Meaning, Concept, Utility, Planning, Organizing & Conducting survey, Public Opinion Survey, Readership Survey Date: Meaning, Kinds - Demographic, Socio - Economic, Socio - Psychological data Tools of Data Collection: Questionnaire, Schedule, Interview, Case study, Observation, Content Analysis etc Media Research: Measuring Impact, Evaluation, Monitoring, and Feedback Market Research: Principles of Market Research, Theories of Segmentation & Positioning, Pre-Testing, Post -Testing

Semester –Second

Foundation course – course 09

Advertising Foundation and Dimension (For all Electives) THEORY 50, SESSIONAL /TUTORIEL 50 CREDIT 03

1 Modern Marketing Activity a Evolution of marketing Concept b Process of Marketing c Characteristics of Modern marketing activity d Promotional Marketing communication 2 Marketing Communication

a Aims and Objectives b Role of Marketing Communication c Various forms of Marketing Communication viz. Advertising, Personal selling, Sales promotion, Public relation, Direct mail etc. d New concepts of Marketing Communication. 3 Advertising as Marketing Communication

a Advertising as a means of man’s communication b Purpose and role of Advertising in Marketing communication- Influence and Impact of Advertising c Strong and Weak theories of Advertising d Role of Marketing Research in Marketing Communication.

4 Media of Advertising a Media Planning b Media buying c Indoor Advertising media d OOH Advertising media 5 Creative Advertising a Planning and Execution b Unique Selling Points of subject. Its use in creative advertising c Basic Human Motives / Desires d Copy Platform / Function of Copy / Approach to Writing copy e Principles of Design / Hard-sell and Soft-sell advertising. Reference Books

Foundation course – course 10

Technical Theory (For all Electives) THEORY 50, SESSIONAL /TUTORIEL 50 CREDIT 03

1 Advertising Production a History of Printing Technology b Different Methods of Production c Printing Technology and Media of Advertising d Innovations in print technology

2 Print Media a Magazine Advertising b Newspaper Advertising 3 Broadcast Media a Television Advertising b Radio Advertising 4 Internet Advertising a The Internet b Web Advertising c Internet Directory Advertising 5 Alternative Advertising Media a Out-of-home Advertising b Other Alternative Advertising Media Reference Books 01. Advertising Art and Ideas/ Dr. G.M Rege / Ashutosh Prakashan 02. Principles of Advertising- A Global Perspective / Monle Lee, Carla Johnson 03. Klippners Advertising Procedure / Klippner 04. Marketing Management / Philip Kotler / Low price Edition / Pearson Education 05. The World of Visual Communication/ Dr. G.M.Rege/ Himalaya Art Book Centre Publication 06. peenerjeleerÛes peie / ceewpe ØekeâeMeve / ÙeMeesoe YeeieJele 07. peeefnjeleerÛes MewueerMeeŒe / efJepeÙe ØekeâeMeve veeiehetj / [e@ ßeer]heeo peesMeer 08. ceeOÙeceebÛeer Je efveleerceòee - Skeâ mebMeesOeve / efJepeÙe ØekeâeMeve veeiehetj / [e@ ßeer]heeo peesMeer 09. peeefnjele Je peeefnjeleerÛes JÙeJemLeeheve / ØekeâeMekeâ meg Jee YeeJes / megYee

Core Course - Course 11 PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 04 Visual Communication Design

Effective and creative advertising campaigns created by the students making effective use of Illustrations / Typography / Visualization /Photography as the case may be. Various advertising media must be tried to deliver their message effectively on specialization field.

Core Course - Course 12 PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 02

Computer Graphics

Study and practice of using pagination application software like Adobe In Design, Page Maker, and Quark Express and CorelDraw Graphic suite. A proper design for not less than four pages may be created using any one of the software suite mentioned above.

Core Course - Course 13 SESSIONAL /TUTORIEL 50 , CREDIT 01

Field Work

Elective - Course 14 PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 05

Specialization

1 Visualization Market Research methods /Studying media for branding /Understanding Positioning, brand value and experience

2 Illustration To develop proportional accuracy, foreshortening, detail-mass relationships and the use of light & shadow to draw the figure as a convincing volumetric and spatial form. History of Composition and Design

Movements will be covered such as Modernism, post-Modernism, Surrealism, Conceptual Art, Pop Art, Expressionism and Realism.

Relationships of past art to the development of contemporary figurative art in design illustration.

3 Typography Development of typography as a discipline and overview of historical, technical and aesthetics issues- Effect of technology on changing practice of typography and role of typography.

4 photography - Product and table top photography , Fashion , modeling & portrait photography , advertising & media profession photography , Nature –Landscape & Architectural photography , Color and Black & White exposing , printing & enlargements

Compulsory Course- Course 15 THEORY 50 , SESSIONAL /TUTORIEL 50 , CREDIT 01 Research projects / Review Writing

Semester –Third

Foundation Course - Course 16

Service Course - 04 credits Exam . Pattern – 100 Marks (50 TH+50 PR) (Service Course offered in Third or Fourth semester only)

 Introduction to visual Art / Appreciation of Art - Hours 60 , -  50 Mark TH – University Exam. , 50 Mark PR - IA (Internal - Assessment ) 10. Elements of Art 11. Fundamental of Art 12. Colour – theory and Practical 13. Introduction to History of Art (Indian ) 14. Basic study about different Art Schools in India . Viz. Ajanta, Mughul , Rajput Jain. Etc 15. Basic study about Folk Art 16. Appreciation of Art 17. Principals of Art and Design – practical 18. Drawing and Sketching - Practical

Core Course – Course 17 PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 04

Visual Communication Design

Effective and creative advertising campaigns created by the students making effective use of Illustrations / Typography / Photography as the case may be. Various advertising media must be tried to deliver their message effectively on specialization field. Core Course – Course 18 PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 02 Computer Graphics

Advanced study of Animation techniques used in 2D OR 3D animation making use of suitable application software should be done. Any of the above mentioned assignment may be produced by the student using suitable software like In Design, CorelDraw or Quark Express. Use of sources from internet must be used by the students to embed suitable images supporting their specialization subject. Core Course – Course 19 PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 01 Field Work A study camp minimum of four days must be attended by the student to make detailed study of animals, Historical monuments, Museums, Zoo, Bazaars, Nature, and People etc. for sketching and / or photography purpose. Students also should visit various local & other places/ spots of interactions to male their studies, such study must be based on their choice of specialization. A portfolio pertaining to such study must be submitted by the student.

Elective – Course 20 PRACTICAL 50 , SESSIONAL /TUTORIEL 50 , CREDIT 05

Specialization

1 Visualization Creating a Brand Experience /Brand Evaluation and Rebranding / Formulation Brand Strategies

2 Illustration This semester addresses theoretical and applied perspective in order to build spatial environments within artworks.

Students are encouraged to examine issues and methods of perspective in the context of their own pictorial concerns.

Relationship of technique to content in drawing traditions up to the present day.

Wet and dry media on various supports are explored in a studio format.

Students will prepare paper with grounds for use with metal-point, inks applied with pen and brush, both natural and fabricated chalks, and various forms of charcoal.

3 Typography Digital typography: emerging directing and new possibilities- Typography as communication. Experimental typography and need for experiments.

Project / Dissertation Part – I

THEORY, CREDIT 05., 100 MARK.

Student must have to submit Final synopsis on selected topic of Dissertation . evaluate ion of this work by internal & External Expert . contain 100 marks in Third semester Semester –Fourth

Core Course -course 22

SEMINAR / PROJECT / DISSERTATION PART -II

 Dissertation (theory) Exam . Pattern –Total Mark 200 (Jury Exam) CREDIT 20

Dissertation The students of post graduation are required to select a suitable hypothesis supporting their choice of specialization and prepare a dissertation in conclusion with Head of the Department and work on it under the guidance of such faculty member or under a teacher as approved by the University. Such dissertation must be prepared in the prescribed manner (Four copies) and should have minimum 7000 to 10000 words in it. It should be handed over to the concern teacher, through the Head of Department positively one calendar month before commencement of final examination.

 Core Course -course 23  Viva- voce Exam . Pattern –Total Mark 100 (Jury Exam)

The one or two external referees shall be the persons residing in India, who are experts in the subject. The viva shall be held jointly by the external referees and the Guiding Teacher, only after the dissertation have been valued by the external and/or referees, and at the time of holding it, the referees conducting the viva-voce shall have the dissertation in their hands and project work (Class work) displayed at the same time.

A candidate will have to arrange a display of their total project work done in all first to third semesters. The work should be well presented in the exhibition hall or studio of the department. The panel of examiners shall observe the candidate’s performance on the basis of his/her displayed work and conduct the viva-voce examination simultaneously.

Grade Awards :-

Table I – Ten point grades and grade description

Sr. Equivalent Grade Points Grade Grade description No percentage 01. 90.00-100 9.00-10 O Outstanding

02. 80.00-89.99 8.00-8.99 A ++ Excellent

03 70.00-79.99 7.00-7.99 A + Exceptional

04 60.00-69.99 6.00-6.99 A Very Good

05 55.00-59.99 5.50-5.99 B+ Good

06 50.00-54.99 5.00-5.99 B Fair

07 45.00- 49.99 4.50-4.99 C+ Average

08 40.01-44.99 4.01-4.49 C Below average

09 40 4.00 D Pass

10 < 40 0.00 F Fail Evaluation Method , standard of Passing ,Grade card , Grievance Redressal , Service course Registration rules & other as per the report of the Credit & grade based system from the academic Year 2011-12 / school coordinate committee report . / As per UGC Guidelines adoption of choice Based Credit System.

------*******------DR. BABASAHEB AMBEDKAR MARATHWADA UNIVERSITY, AURANGABAD DEPARTMENT OF FINE ART

Revised Curriculum of MASTER OF FINE ARTS -BY RESEARCH Painting / Portraiture /print making (Graphic Art) (Credit Based & grading system) W.E.F. ACADEMIC YEAR 2015-16

Specialization course in “Painting, Portraiture & Printmaking (Graphic Art )” leading to the

Master of Fine Art By Research

Course Pattern

Title of Course Master of Fine Arts by Research – Painting M. F. A. – Painting, Portraiture & Print Making (Graphic) Course Duration Four Semester / Two Years Examination Pattern Semester but one time assessment at the end of Final semester Intake Capacity 05 students per Specialization / 15 candidates in each discipline (Painting & Applied Art) Teaching Learning Days 90 Days per Semester Eligibility B.F.A (Painting) Degree form this or any University or Government Diploma in Art (Painting) of the Government of Maharashtra state or an equivalent thereto passed and must have thereafter obtained five years experience of Professional (Painting) / teaching to the classes leading to the B.F.A. Degree (Painting) in any University or the Government diploma of art (painting) of government of Maharashtra state & equivalent are eligible. preference will be given to candidate form Dr. Babasaheb Ambedkar Marathwada University affiliated colleges A. Standard of Passing- To pass the candidate must obtain at least Average Grade point B in all practical, Research Methodology & Computer Application , Dissertation & Viva-voce subjects. B. Award of Grade - The system of evaluation will be as follows ,Ten point later Grade System

Ten point grades and grade description

Sr. Equivalent Grade Points Grade Grade description No percentage

01. 90.00-100 9.00-10 O Outstanding

02. 80.00-89.99 8.00-8.99 A ++ Excellent

03 70.00-79.99 7.00-7.99 A + Exceptional 04 60.00-69.99 6.00-6.99 A Very Good

05 55.00-59.99 5.50-5.99 B+ Good

06 50.00-54.99 5.00-5.99 B Fair

07 45.00- 49.99 4.50-4.99 C+ Average

08 40.01-44.99 4.01-4.49 C Below average

09 40 4.00 D Pass

10 < 40 0.00 F Fail

C. Attendance of Students - This is a Research oriented Teachers educational up gradation course, so required 02 meeting in each semester & Research Methodology / Computer Application course work Attendance is compulsory. D. Verification - Verification will be done by panel (External Examiner / referees & Guide teacher) appointed by Concern University Dept. E. Medium of Instruction- Medium of instruction and Examination will be English as a global language/ Hindi as a national language/ and Marathi for better understanding of students. F. University Terms - Academic calendar should be follow as per concern University Dept.

Semester Sr. Subject Duration No. of Hours in Credit Mark for No assignment semester Examination 01 Research Methodology (TH) 01.hurs. Each Lecture 15 01 50 02 Computer Application (PR) 01 hurs. Each Lecture &PR 15 01 50 I 03 Drawing (PR) Own Studio Work 30 hurs. Each 05 150 10 100 Semester 04 Painting / Portraiture / Print 45 hurs. Each 05 225 15 100 Making (PR) Own Studio Work 05 Final synopsis submission --- 01 15 01 50 Total 420 28 350

Detail Stretcher of MFA By Research Course

Semester Sr. Subject Duration No. of Hours in Credit Mark for No assignment semester Examination

Meeting with Guide Teacher are 02 only in each semester.

In 1st Sem. Synopsis Preparation & Final synopsis submission with above Project work (Practical) at the end of semester . 01 Research Methodology (TH) 01.hurs. Each Lecture 15 01 50 02 Computer Application (PR) 01 hurs. Each Lecture &PR 15 01 50 II 03 Drawing (PR) Own Studio 30hurs. Each 05 150 10 100 Semester Work 04 Painting / Portraiture / Print 45 hurs. Each 05 225 15 100 Making (PR) Own Studio Work Total 405 27 300 Meeting with Guide Teacher are 02 only in each semester.

In 2nd Sem. First draft of Dissertation submission with above Project work (Practical) at the end of semester.

Semester Sr. Subject Duration No. of Hours in Credit Mark for No assignme semester Examination nt 01 Drawing (PR) Own Studio Work 30 hurs. 05 150 10 100 Each IV 02 Painting / Portraiture / Print Making 45 hurs. 05 225 15 100 Semester (PR) Own Studio Work Each 04 Viva-voce Exam- with Dissertation 01 hurs ------100 & All Practical’s Presentation maximum Dissertation 100 Viva- voce Total 375 25 400 Total 1575 105 1250 Semester Sr. Subject Duration No. of Hours in Credit Mark for No assignme semester Examination nt 01 Drawing (PR) Own Studio Work 30 hurs. Each 05 150 10 100 02 Painting / Portraiture / Print 45 hurs. Each 05 225 15 100 III Making (PR) Own Studio Work Semester Total 375 25 200

Meeting with Guide Teacher are 02 only in each semester. In 3rd Sem. Final rough (Dummy) of Dissertation submission with above Project work (Practical) at the end of semester.

Meeting with Guide Teacher are 02 only in each semester.

In 4th Sem. Final Dissertation in 04 copy submitted with above all Project work (Practical) at the end of semester.

Viva- voce will be conducted along with the Dissertation and display all project work (practical).

Syllabus Structure of M.F.A. By Research – Painting Painting/Portraiture /Print Making (Graphic Art)

Ordinance O-773a & b and regulation R- 1550- a to e & R-1551 a to g relating to the Master of Fine Art degree course by research in the subject of painting, portraiture ,print making , (Graphic Art) are implemented in Credit Based & grading system

BY RESEARCH

(Note :- Registration as a post graduate student shall be a condition precedent to the commencement of studies for the degree of M.F.A. by research ) A candidate for being eligible for admission to the Master of fine Arts degree course by research in the branches of 1. Painting 2.portraiture, 3.print making, (Graphic Art) B.F.A (Painting) Degree form this or any University or Government Diploma in Art (Painting) of the Government of Maharashtra state or an equivalent thereto passed and must have thereafter obtained five years experience of Professional (Painting) / teaching to the classes leading to the B.F.A. Degree (Painting) in any University or the Government diploma of art (painting) of government of Maharashtra state & equivalent are eligible. preference will be given to candidate form Dr. Babasaheb Ambedkar Marathwada University affiliated colleges five years of Professional experience in Painting discipline are Outstanding in relevant field on state, National / International level achievement (Exhibitions , awards, workshops, demonstrations. etc ) a) In all the specialization prescribed for the M.F.A. degree by Research only five candidate in each specialization are allowed to enroll in every academic year / 15 candidates in each discipline (Painting & Applied Art) b) A candidate seeking admission to the M.F.A. degree courses by Research shall have to registered as a post graduate student under a teacher recognized by the University and submit through him a synopsis of the topic of his Dissertation which should be related to the branches prescribed for the M.F.A. degree by Research c) The M.F.A. degree courses by Research shall consist of a dissertation and a projects work (practical) . d) A candidate for the M.F.A. degree by Research will be required to register himself as a post graduate student under a recognized teacher approved by University. On completion of a period of four term or two academic years as a M.F.A. by Research student the candidate shall submit a dissertation for the degree along with the project work (practical )on any subject related to the prescribed for the M.F.A. degree courses provided that the teacher under whom the candidate is registered certifies that prime facie, the dissertation is worthy of submission for the award of the degree. e) The nature of the project work( practical) and the dissertation to be submitted by the candidate for the M.F.A. degree courses by Research in the branches if Painting, Portraiture, Print Making,( Graphic Art) shall be as under. M.F.A. by Research (Project work practical) a) Any on of the following subjects: - Painting, Portraiture, Print Making, ( Graphic Art) any one for the following process A. planography B. Relief Process C. Tensile D. Intaglio

Quantum of work to be submitted in Four Semester (two years) :-

Painting :- Minimum 20 Painting (05 Each sem/ canvas) & 20 Drawing(05 Each sem. / half Impairer paper) should be submitted & size should be Minimum 3 x 3 feet and Maximum 4 x 6 feet. For canvas painting.

Portraiture :- Minimum 20 Portraiture (05 Each sem./ canvas) & 20 Drawing (05 Each sem. / half Impairer paper ) should be submitted & size should be Minimum 3 x 3 feet and Maximum 4 x 6 feet. For canvas Portraiture. That should include bust three fourth and full figures along with schematic sketches.

Print Making ( Graphic Art) - Minimum 20 prints (05 Each sem./ paper) of 05 square feet works along with edition & 20 Drawing (05 Each sem. / half Impairer paper) .

Print in any on of the following process A. planography B. Relief Process C. Tensile D. Intaglio b) Nature of Dissertation:- Comprehensively Illustrated with a minimum 10000 to 15000 words c) Guide teacher may be external or internal he must have university recognized teacher with minimum 10 year teaching experience from Dr. Babasaheb Ambedkar Marathwada University or any University from Maharashtra.

D) Two month before submitting the Dissertation the candidate shall forward do the Registrar, through his guiding teacher who is recognized by the University. For the purpose a statement giving the title and synopsis of the Dissertation along with the prescribed fee. e) The referees shall make their report after evaluating Dissertation and the project work (practical) and holding a viva- voce Examination of the candidate to test his knowledge of the subject. The referees shall report to the competent Authority the result of the evaluation of the Dissertation and / or project work practical and their report shall be final.

The external referees shall be persons residing in India, who are expert in the subject. The Viva- voce shall be held jointly by the external referees and the guiding Teacher, only after the Dissertation and the project work

( practical) have been valued by both the external referees, and the time of holding it the referees conducting , the viva – voce shall have the Dissertation in their hands and the project work displayed at the same. f) The examiner will indicate whether the Dissertation and the project work (practical) have been accepted or rejected, if accept then panel will decide the merit of the candidate to following marking system / ten point grades. g) A Dissertation that has been rejected may be submitted again after due revision for not more than one attempts with admission - Extension (as per Examiners remark )

RESEARCH METHODOLOGY THEORY / TUTORIEL 50 Mark - CREDIT 01 Objective of the Subject-  To learn media research  Understand the techniques of qualitative and quantitative research Contents – Research: Definitions, Methods, Selection & Formulation of Research Problem, Hypothesis, Sampling, Research Designs, Processing & Analysis of data, Statistical Analysis, Findings, Report Writing Survey: Meaning, Concept, Utility, Planning, Organizing & Conducting survey, Public Opinion Survey, Readership Survey Data: Meaning, Kinds - Demographic, Socio - Economic, Socio - Psychological data Tools of Data Collection: Questionnaire, Schedule, Interview, Case study, Observation, Content Analysis etc Media Research: Measuring Impact, Evaluation, Monitoring, and Feedback Market Research: Principles of Market Research, Theories of Segmentation & Positioning, Pre-Testing, Post - Testing

COMPUTER APPLICATION Practical / 50 Mark - CREDIT 01 Objective of the Subject-  To learn Computer for Data Application related to Research work / Dissertation.  Understand the techniques of typing , Image Editing & Page setting, with Microsoft word (MS Office) Coral Draw & Photoshop .

DR. BABASAHEB AMBEDKAR MARATHWADA UNIVERSITY, AURANGABAD DEPARTMENT OF FINE ART

Revised Curriculum of MASTER OF FINE ARTS - BY RESEARCH Illustration /Visualization / Typography / Photography (Credit Based & grading system) W.E.F. ACADEMIC YEAR 2015-16

Specialization course in “Illustration /Visualization / Typography / Photography” leading to the

Master of Fine Art By Research (Applied Art)

Course Pattern

Title of Course Master of Fine Arts by Research – Applied Art M. F. A. – Illustration /Visualization / Typography / Photography Course Duration Four Semester / Two Years Examination Pattern Semester but one time assessment at the end of Final semester Intake Capacity 05 students per Specialization / 20 candidates in each discipline ( Applied Art & Painting) Teaching Learning Days 90 Days per Semester Eligibility B.F.A (Applied Art) Degree form this or any University or Government Diploma in Art (Applied Art) of the Government of Maharashtra state or an equivalent thereto passed and must have thereafter obtained five years experience of Professional (Applied Art) / teaching to the classes leading to the B.F.A. Degree (Applied Art) in any University or the Government diploma of art (Applied Art) of government of Maharashtra state & equivalent are eligible. preference will be given to candidate form Dr. Babasaheb Ambedkar Marathwada University affiliated colleges A. Standard of Passing- To pass the candidate must obtain at least Average Grade point B in all practical , Research Methodology & Computer Application , Dissertation & Viva-voce subjects. B. Award of Grade - The system of evaluation will be as follows Ten point later Grade System

Ten point grades and grade description

Sr. No Equivalent percentage Grade Points Grade Grade description

01. 90.00-100 9.00-10 O Outstanding

02. 80.00-89.99 8.00-8.99 A ++ Excellent

03 70.00-79.99 7.00-7.99 A + Exceptional

04 60.00-69.99 6.00-6.99 A Very Good 05 55.00-59.99 5.50-5.99 B+ Good

06 50.00-54.99 5.00-5.99 B Fair

07 45.00- 49.99 4.50-4.99 C+ Average

08 40.01-44.99 4.01-4.49 C Below average

09 40 4.00 D Pass

10 < 40 0.00 F Fail

Semester Sr. Subject Duration No. of Hours in Credit Mark for No assignmen semester Examinatio t n 01 Research Methodology (TH) 01.hurs. Lecture 15 01 50 Each

02 Computer Application (PR) 01 hurs. Lecture 15 01 50 Each &PR 03 Illustration , Visualization - color hand work 30 hurs. 05 150 10 100 SemesterI Sr. Related to assignmentSubject / specialization. DurationEach No. of Hours in Credit Mark for Semester N Photography - rough scribble (but finish) Related assignment semester Examinatio o to assignment / specialization. n Typography - create own one type 01 Research Methodology (TH) 01.hurs. Lecture 15 01 50 (PR) Own Studio Work Each 04 Illustration / Visualization / Typography, 40 hurs. 05 200 13 100 Photography Each (PR) Own Studio Work 05 Final synopsis submission --- 01 15 01 50 Total 395 26 350

Detail Stretcher of MFA By Research Course

Meeting with Guide Teacher are 02 only in each semester.

In 1st Sem. Synopsis Preparation & Final synopsis submission with above Project work (Practical) at the end of semester .

II 02 Computer Application (PR) 01 hurs. Lecture 15 01 50 Semester Each &PR 03 Illustration , Visualization - color hand 30hurs. Each 05 150 10 100 work Related to assignment / specialization. Photography - rough scribble (but finish) Semester Sr. Related to assignmentSubject / specialization. Duration No. of Hours in Credit Mark for No Typography - create own one type assignme semester Examination (PR) Own Studio Work nt 0401 Illustration Illustration , Visualization/ Visualization - color/ 30 hurs.40 hurs Each. 05 05 1502 00 101 3 100100 Typographyhand work Related, Photography to assignment / Each (PR) Own Studio Work Total 380 25 300

Meeting with Guide Teacher are 02 only in each semester.

In 2nd Sem. First draft of Dissertation submission with above Project work (Practical) at the end of semester.

III specialization. SemesterSemester Sr. Photography - roughSubject scribble (but Duration No. of Hours in Credit Mark for No finish) Related to assignment / assignme semester Examination specialization. Typography - create own one type nt 01 Illustration(PR) Own Studio, Visualization Work - color hand 30 hurs. 05 150 10 100 02 work Illustration Related to/ Visualizationassignment / / 45 hursEach. Each 05 225 15 100 IV Typography,specialization. Photography Semester (PR)Photography Own Studio - rough Work scribble (but finish) Related to assignment / specialization. Total 375 25 200 Typography - create own one type

Meeting with Guide Teacher are 02 only in each semester.

In 3rd Sem. Final rough (Dummy) of Dissertation submission with above Project work (Practical) at the end of semester (PR) Own Studio Work 02 Illustration / Visualization / 45 hurs. 05 225 15 100 Typography, Photography Each (PR) Own Studio Work 04 Viva-voce Exam- with Dissertation & All 01 hurs ------100 Practical’s Presentation maximum Dissertation 100 Viva-voce Total 375 25 400 Total 1575 101 1250

. Meeting with Guide Teacher are 02 only in each semester.

In 4th Sem. Final Dissertation in 04 copy submitted with above all Project work (Practical) at the end of semester.

Viva- voce will be conducted along with the Dissertation and display all project work (practical).

Syllabus Structure of M.F.A. By Research – Applied Art Illustration / Visualization / Typography, Photography

Ordinance O-772 a and regulation R- 1549 a to k relating to the Master of Fine Art degree course by research in the subject of Illustration / Visualization / Typography, Photography are implemented in Credit Based & grading system BY RESEARCH

(Note :- Registration as a post graduate student shall be a condition precedent to the commencement of studies for the degree of M.F.A. by research ) A candidate for being eligible for admission to the Master of fine Arts degree course by research in the branches of 01 Illustration 02 Visualization 03 Typography 04 Photography B.F.A (Applied Art) Degree form this or any University or Government Diploma in Art (Applied Art) of the Government of Maharashtra state or an equivalent thereto passed and must have thereafter obtained five years experience of Professional (Applied Art) / teaching to the classes leading to the B.F.A. Degree (Applied Art) in any University or the Government diploma of art (Applied Art) of government of Maharashtra state & equivalent are eligible. preference will be given to candidate form Dr. Babasaheb Ambedkar Marathwada University affiliated colleges five years of Professional experience in Applied Art discipline are Outstanding in relevant field on state, National / International level achievement (Ad –agency Experience, awards, workshops, demonstrations. etc ) a) In all the specialization prescribed for the M.F.A. degree by Research only five candidate in each specialization are allowed to enroll in every academic year / 20 candidates in each discipline (Painting & Applied Art) b) A candidate seeking admission to the M.F.A. degree courses by Research shall have to registered as a post graduate student under a teacher recognized by the University and submit through him a synopsis of the topic of his Dissertation which should be related to the branches prescribed for the M.F.A. degree by Research c) The M.F.A. degree courses by Research shall consist of a dissertation and a projects work (practical) . d) A candidate for the M.F.A. degree by Research will be required to register himself as a post graduate student under a recognized teacher approved by University. On completion of a period of four term or two academic years as a M.F.A. by Research student the candidate shall submit a dissertation for the degree along with the project work (practical )on any subject related to the prescribed for the M.F.A. degree courses provided that the teacher under whom the candidate is registered certifies that prime facie, the dissertation is worthy of submission for the award of the degree. e) The nature of the project work( practical) and the dissertation to be submitted by the candidate for the M.F.A. degree courses by Research in the branches if Illustration / Visualization / Typography, Photography shall be as under.

M.F.A. by Research (Project work practical) a) Any on of the following subjects: - Illustration / Visualization / Typography, Photography any one for the following process

Quantum of work to be submitted in Four Semester (two years) :- Illustration :- Minimum 20 assignments (05 Each sem.) & 20 color hand work Related to assignment (05 Each sem. / half Impairer paper) should be submitted .

Visualization :- Minimum 20 assignments (05 Each sem.) & 20 color hand work Related to assignment (05 Each sem. / half Impairer paper) should be submitted .

Photography - Minimum 20 assignments (05 Each sem.) & rough scribble (but finish) Related to assignment / specialization. (05 Each sem. / half Impairer paper) should be submitted.

Typography - Minimum 20 assignments (05 Each sem.) & create own one type within four sem. (05 Each sem. / half Impairer paper) should be submitted. b) Nature of Dissertation:- Comprehensively Illustrated with a minimum 10000 to 15000 words c) Guide teacher may be external or internal he must have university recognized teacher with minimum 10 year teaching experience from Dr. Babasaheb Ambedkar Marathwada University or any University from Maharashtra.

D) Two month before submitting the Dissertation the candidate shall forward do the Registrar, through his guiding teacher who is recognized by the University. For the purpose a statement giving the title and synopsis of the Dissertation along with the prescribed fees. e) The referees shall make their report after evaluating Dissertation and the project work (practical) and holding a viva- voce Examination of the candidate to test his knowledge of the subject. The referees shall report to the competent Authority the result of the evaluation of the Dissertation and / or project work practical and their report shall be final.

RESEARCH METHODOLOGY THEORY / TUTORIEL 50 Mark - CREDIT 01 Objective of the Subject-  To learn media research  Understand the techniques of qualitative and quantitative research Contents – Research: Definitions, Methods, Selection & Formulation of Research Problem, Hypothesis, Sampling, Research Designs, Processing & Analysis of data, Statistical Analysis, Findings, Report Writing Survey: Meaning, Concept, Utility, Planning, Organizing & Conducting survey, Public Opinion Survey, Readership Survey Date: Meaning, Kinds - Demographic, Socio - Economic, Socio - Psychological data Tools of Data Collection: Questionnaire, Schedule, Interview, Case study, Observation, Content Analysis etc Media Research: Measuring Impact, Evaluation, Monitoring, and Feedback Market Research: Principles of Market Research, Theories of Segmentation & Positioning, Pre-Testing, Post - Testing