Page 6 June 28-July 4, 2007 Merchandise Merchandise Entertainment Appliances/Repair The League Clinch the Eastern Division AFL Title. With a home playoff game already scheduled for July 7 at the the Dallas Desperados are only a few wins from making it to the Arenabowl Championship.

The Dallas Desperados clinched the resolution matrix board, perfect for Eastern division title and secured a first- displaying sponsor signage. round bye during the playoffs with a 56-47 Shortly after their inception, the victory over the Desperados formed one of the most (May 26). Last minute victories over exciting and dazzling dance teams in all division rival (June 1) of professional sports. Selected for their and the New Orleans VooDoo (June 9) talent, beauty and crowd appeal, the brought Dallas to a 13-1 record going into Dallas Desperados Dancers form an elite Week 15. The team’s record setting win group of professional dancers that “wow” against the (June 16) audiences across the country. In 2003, put the Desperados one step closer to the Desperados Dancers were selected to finishing the 2007 season with the best represent the in an winning percentage in AFL history. With a international marketing initiative in home playoff game already scheduled for Sydney, Australia and have been July 7 at the American Airlines Center, recognized locally by D Magazine with an only a stop at the stands Editor’s Choice Award as one of the best in the way of Dallas ending regular dance groups in the area as part of the season play on a seven game win streak. publication’s annual “Best of Big D” issue. Owned and operated by the The Dancers were also the first ever Family and the Football Arena group in the League’s history to be Club, the Dallas Desperados bring the invited to Ft. Hood to visit with the post’s legacy and tradition of Cowboys football 42,000 troops. to an indoor format by providing a fast- Accompanying the Desperados Dancers paced and high-scoring brand of is team mascot Kid Coyote. A cartoon- entertainment. The Dallas Desperados version of the country predator, Kid offer North Texas football fans an up- Coyote entertains at Desperados home close entertainment experience that is games, private parties and community affordable, interactive and fan-friendly. events across North Texas. In 2005, Kid The Desperados help make up the Arena Coyote rounded up “The Pack,” creating Football League’s 19-team, two- the first mascot led, hip-hop dance team conference, four-division system. Now in in professional sports. its 21st year of play, Arena Football is Every member of the Desperados America’s fastest growing sport with a organization – players, coaches, front diverse and loyal group of marketable office staff, Desperados Dancers and fans. The AFL’s national media mascot Kid Coyote – are committed to partnerships with ESPN, FSN and Se Habla supporting the Dallas-Fort Worth Comcast SportsNet bring the AFL and community and Arena Football fans Español Desperados football into millions of PRE-BUY across North Texas. With support from the households across the United States. Gene and Jerry Jones Family Charities, ELECTRIC The Jones Family was awarded an AFL the Desperados participate in a wide expansion franchise in 2000 and the variety of community outreach initiatives, Dallas Desperados opened their inaugural forming partnerships with non-profit Cheapest season in 2002. Quickly finding success, organizations like The Salvation Army, the Desperados led the AFL in attendance Boys & Girls Clubs of Greater Dallas, totals and made playoff appearances Make-A-Wish Foundation of North Texas Prepaid each of its first two seasons. Following its and YMCA. first season, the club’s hard work was For more information on the Dallas rewarded with the presentation of the Desperados or to purchase tickets, visit AFL’s prestigious Commissioner’s Award www.dallasdesperados.com. Rate In – an honor presented to the team that displays excellence both on and off the field. In 2003, the Desperados claimed ARENA FOOTBALL Texas! their first division championship and took home their second in 2006 following a PLAYOFF SCHEDULE league record tying 13-3 finish. 2007 $ 99* The club makes its home field at the American Airlines Center (AAC) in WILD CARD downtown Dallas. The AAC has become June 29-July 1 139 the premier sports and entertainment For First Month of Service* venue of the South and acts as a shared DIVISIONAL PLAYOFFS * Terms & Conditions apply-Rate Based On home for the NBA’s Dallas Mavericks and 1 Bedroom Apartment July 6-8 NHL’s Dallas Stars. Its grand complex comprises five concourses, 142 luxury CONFERENCE No Deposit! suites and provides room for 16,000 CHAMPIONSHIP Desperados fans. Its high-tech advantage July 14-15 No Credit Check! allows for the conversion from an ice rink to the Desperados home field in less than ARENABOWL XXI three hours and its 80,000-pound, eight- sided scoreboard is just a simple July 29 accompaniment to the 360-degree, high- Game dates and times are subject to change. REP# 10109 1 ( 866 ) 345-2893

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