2122 ISSUE

DESIGNERS APARTMENT ARAB WEEK D3,

SUPPORTED BY A DESIGNERS APARTMENT CONCEPT

FOR THE LOVE OF TALENT & RADICAL DESIGNERS The best way for designers to meet clients and connect with Dubai network. FLTRD EVENT 4 TIMES A YEAR 15 DAYS DURATION

• Be part of the 15-days Designers’ Apartment of a carefully edited selection of designers with strong identities and creative vision

• Discover and network with clients looking for an original fashion offer

• Sell your collection directly to the client in a fully managed concept store setup during Dubai Expo 2020

• Showcase your collections in the hub of the fashion district, Dubai Design District

• Network and connect with the fashion industry experts, media and influencers.

• Present your collections at the FLTRD tradeshow, partner of the ARAB FASHION COUNCIL during Arab Fashion Week® THE COUNCIL & DISTRICT THE A NEW EVENT AT THE DUBAI DESIGN DISTRICT COORDINATED BY ARAB FASHION COUNCIL & FLTRD: Four times a year, a new tradeshow concept in the format of Designers Apartment that TRADESHOW brings together an offer of emerging creative designers selected by FLTRD. and the ARAB FASHION COUNCIL (AFC), coordinator of the PARTNER AFW® OF DIGITAL

DIGITAL SYNERGIES: Thanks to FLTRD ONLINE and the collaboration with AFW®, numerous digital initiatives are optimized to give e-visitors a unique digital discovery pathway to shop and order online. PROMOTE DURING EXPO2020

A FARFETCHED PROMOTION PLAN: A communication plan on the respective media of FLTRD and AFW®: a press release, marketing campaign, live DJ events, social media posts and A strategic partnership to advertising which will boost the audience for the highlight Dubai as one of the FLTRD events and attract the millions Expo2020 visitors to engage with designers at the tradeshow. world's leading fashion cities • During AFW® which DUBAI takes place at the Dubai Design District d3, the unique creative city of the DESIGN Middle East. • Unique designers will be DISTRICT selected by FLTRD and the Arab Fashion Council (AFC), coordinators of AFW®

• A modern, unique setting at the Atrium in building 6, an inviting and popping setup.

• A few meters distant from the Fashion shows venue.

DURING WOMEN’S FASHION WEEK 15 OCT < 30 OCT 2021 International designers who wish to participate 15 MAR < 30 MAR 2021 at the FLTRD DESIGNERS APARTMENT tradeshow must show a strong and unique DURING MEN’S FASHION WEEK creative vision and will be filtered by the ARAB 28 JAN < 13 FEB 2022 FASHION COUNCIL. 28 JUN < 13 JUL 2022 UNIQUE BOLD MODERN

d3, THE ATRIUM, BLDG 6 A Space designed to inspire EXPOSURE STRONG & BOLD

• FLTRD ONLINE: A discovery ecommerce platform to connect designers with clients from all around the world with focus on the and Gulf Countries.

• INFLUENCERS EVENTS: We invite international fashion players, key professionals and celebrities to discover the creativity of our designers, a weekly event at the Designers Apartment featuring DJ and Drinks to network and connect.

• WEBSITE: Brand portraits, designers list and news presenting trends and fashion focus

• NEWSLETTERS: News about FLTRD community sent to our database of 100,000 contacts

• INSTAGRAM: Posts / Stories on both FLTRD and ARAB FASHION COUNCIL social media with over 1M Followers on Instagram and Facebook. THE PRICES 1 RACK or 1 DISPLAY TABLE 3000 $ + 20% ON SALES 2 RACKS or 2 DISPLAY TABLES 5000$ + 20% ON SALES TRADESHOW 3 RACKS or 3 DISPLAY TABLES 7000$ + 20% ON SALES

RATES PRICE INCLUDES

• Basic furniture • Lighting installation • Our team will monitor visual merchandising • Brand signage • Area cleaning every day • Luggage storage for exhibitors • Free steamers available • Pricing Labels • POS System • Payment Gateway • Shopping Bags are provided. UPON REQUEST & ADDITIONAL COST

Dedicated collection development consultancy. How to create a collection that sells in the Middle East Market. Supporting prices which are subsidized by the ARAB *VAT 5% and Credit Card charges will be deducted from the sales amount. FASHION COUNCIL (AFC) to promote creative designers.

2122 ISSUE

GET IN LINE [email protected] d3, Dubai Design District Dubai, UAE

SUPPORTED BY