BONNEVILLE ENVIRONMENTAL FOUNDATION

2012 – 2015 COMMUNICATION AND OUTREACH PLAN ENTIAT AND METHOW WATERSHEDS

PREPARED BY: PYRAMID COMMUNICATIONS MAY 8, 2012

OVERVIEW

Watershed restoration efforts in the Upper Columbia River Basin have been challenging and inspiring local communities across the region for many years. Tribes, local, state and federal governments, non- profit organizations and local landowners have all been working to address the decline in spring Chinook salmon, bull trout and steelhead populations across the region.

Currently, watershed restoration is guided by the Upper Columbia Spring Chinook Salmon and Steelhead Recovery Plan, adopted in 2007. Funding to conduct restoration work has increased significantly since the Plan’s adoption, with large investments by multiple funders. As a result, restoration and recovery projects on the ground have grown in breadth, scale and visibility throughout the Upper Columbia.

Recognizing both need and opportunity, the Bonneville Environmental Foundation (BEF) has embarked upon ten-year partnerships with the Entiat and Methow watersheds. BEF has identified the Entiat and Methow watershed programs as models for taking community-based, strategic, watershed-scale approaches to restoration and rigorous, sustained monitoring.

Pyramid Communications worked closely with BEF and partners in the Entiat and Methow to craft a communications and outreach plan to build awareness and support for restoration efforts in their communities. This three-year plan establishes a structure and the capacity for long-term stakeholder engagement and communication; both are necessary for long-term, widely supported natural resources management and conservation in these watersheds. This communication and outreach plan takes advantage of the existing cycle of instream restoration projects, allowing partners to connect effectively with audiences at each major stage, from design to ongoing monitoring. It also takes advantage of the existing connections partners have established in each watershed to create new aligned strategies that allow audiences to experience relevant, consistent communication and provide clear, simple ways to engage with the work.

Most importantly, this plan is actionable. In the first year, it identifies core elements to build momentum and strengthen the organizational capacity of coalition partners. It creates an ambitious but manageable annual cycle of events and respects the unique challenges of each community. It also helps to release the passion that participating organizations bring to this work; passion that is sometimes muted by scientific language and hidden by individual efforts. There is an exciting story to tell about the impact of restoration on the communities and waterways of the Entiat and Methow.

IMPLICATIONS OF THE RESEARCH

From January to March 2012, Pyramid Communications conducted an array of research to inform effective communications planning and outreach in both watersheds. This research included: . Web-scan of effective watershed restoration organizations . Review of communication materials used in the Entiat and Methow watersheds and by the Upper Columbia Salmon Recovery Board (UCSRB) . Stakeholder interviews with landowners and opinion leaders . Facilitated discussions with restoration partners

2 Full research findings are found in the March 2012 report from Pyramid. The following are implications of the findings for communications and outreach strategies, consistent for both watersheds:

Clarify who’s “in charge” of the collective effort. The majority of people interviewed can identify four or more groups involved in watershed restoration. Chelan County and Cascadia Conservation District are identified most frequently in the Entiat watershed while the Yakama Nation, Methow Conservancy and the Bureau of Reclamation are named in the Methow watershed. (Methow Salmon Recovery Foundation was mentioned once.) While stakeholders recognize the groups doing the work, they are unsure who is in charge. Half of the participants in the Entiat Watershed see Cascadia leading restoration efforts while most participants in the Methow Watershed do not know.

Expand the frame of the positive impacts of watershed restoration. When asked to describe the impact of watershed restoration and fish recovery, interview participants note a range of positive results, including benefits to the economy, reducing erosion and improving water quality. It’s important to note that these interview participants do not mention healthier fish populations as a positive impact of restoration. They may attach healthier fish populations to other benefits (As a Methow participant notes, “Improvement to the fisheries is a big deal. That pulls a lot of economic power into this area.”) but fish populations do not emerge as an independent positive impact.

Simplify the language. Current print and digital communications are often technical, filled with data and focus on salmon recovery. The data are not often accompanied by an explanation of what it means for the larger community. This makes it difficult for people not directly involved with restoration to understand the value of the work.

Focus on the results of restoration. Restoration activities and characteristics are described in great detail, but project outcomes are not always emphasized. Success stories and positive impacts are a missing piece of communication.

Strengthen the consistency of communication. Stakeholders are confused about restoration projects and do not understand how success is defined. They are unclear as to who is responsible for ongoing maintenance, and they want reassurance that necessary repairs are made to projects in the river. Stakeholders recognize that millions of dollars are spent on watershed restoration. They question whether projects yield enough benefits to make it a good use of public dollars. Some are skeptical about the overall effectiveness of restoration projects and whether they will deliver the desired outcome.

Recognize that BPA funding and timelines make collaboration more important than ever. The timelines of BPA funding (including the Accords with Yakama) create a timeline not necessarily consonant with the most effective restoration strategies. Restoration partners do not have the luxury of moving at a different pace to reflect the unique dynamics of their own watershed and communities. Given the number of groups implementing projects throughout the Upper Columbia, collaboration is vital to align efforts and build the awareness and support of landowners and community leaders.

Build relationships with landowners for the long-term. Current landowner outreach is generally focused on a deal-by-deal approach. These transactions are generally viewed as successful. However, ongoing communication and relationship building with landowners after the project is in place can be more visibly strengthened. Many partners note the need and opportunity to communicate with landowners

3 up- and down-river from projects to create greater awareness, answer questions and forestall concerns.

STRATEGIC ASSUMPTIONS

Both the Entiat and Methow groups face a similar set of dynamics in the environments in which they operate. As noted above, the research revealed a set of common perceptions and strengths on which to build, as well as some concerns and landmines to pay attention to. The following strategic assumptions reflect these dynamics and establish a framework for the recommendations of an actionable communications and outreach plan:

. Bridge the gap between what people care about and watershed restoration. Current restoration efforts in the Entiat and Methow watersheds are anchored in the recovery of endangered fish populations by both law and funding. Yet the benefits of restoration extend beyond that and, in fact, audiences targeted in this plan—and key to greater awareness and support—place more value and see greater visibility in additional positive benefits. Embracing and communicating broader impacts create stronger connections to the values of priority audiences.

. Anticipate concerns before they become bigger problems. The sheer accumulation of events—from the increasing visibility of projects to the successes and inevitable glitches that come with them—will increase public awareness and scrutiny. Be prepared with regular, clear and consistent information to stakeholders.

. Recognize that not everything can be controlled. This work is subject to the vagaries of funding and timelines that don’t dovetail naturally with ecological or community readiness. There are also an array of groups with their own missions and messages doing related work. The media can pick up stories that may not reflect the complexity or reality of the work being done. These constraints are part of reality: be ready when they get in the way.

. Landowners require ongoing connections. Successful restoration projects with landowners are a basis for ongoing relationships that build trust and create positive buzz with friends and neighbors. Light but regular communication can have big impacts on cementing effective relationships.

. Make the Upper Columbia effort a friend. Watershed restoration is specific to particular, local places. But its benefits affect economies, habitats and species up and down our rivers. Take advantage of information, resources and successes in other parts of the Upper Columbia region to tell the story.

. An organized partnership is an effective partnership. Successful collaboration means partners agree on common purpose and acknowledge different roles for different players. It’s most successful when a partner is charged to be the steward or manager of the collaboration, helping align agendas and creating forums to solve problems and exchange ideas.

4 GOALS

Clearly defined goals build clarity of purpose, focusing energy and creating parameters for disciplined execution of priorities. This communications and outreach plan is designed to accomplish the following: . Build support for watershed restoration among landowners, opinion leaders and the media.

. Increase awareness and understanding of the economic, recreational and environmental benefits of restoration.

. In each watershed, strengthen collaboration among watershed restoration partners to deliver clear, effective and consistent communication.

MESSAGING

Clear and consistent messages are key to successful communications. Effective messages should be sound bite quality, able to stand on their own and incorporated into broader storytelling opportunities that are relevant and significant to key audiences. The message framework arms partners with consistent, unified language that puts a sharp focus on the key benefits of watershed restoration.

VOICE AND TONE

The following attributes capture the personality and tone of restoration communication in the Entiat and Methow watersheds. Do not share these adjectives publicly. Instead, use them to animate all communications. . Collaborative . Trustworthy . Experienced . Straight-forward . Professional . Transparent . Inclusive

KEY AUDIENCES

. Tier 1: These audiences are the primary targets for communication. Spend 75% of time and energy educating and energizing these groups. o Land owners o Business owners o Local elected officials o Chamber of Commerce, tourism and real estate leaders o Upper Columbia Salmon Recovery Board

. Tier 2: The opinions and actions of these groups influence Tier 1 audiences. Spend 25% of time and energy on Tier 2 audiences.

5 o Media o Local residents touched by restoration and conservation issues o Fishing, hunting, hiking and outdoor recreation affinity groups

KEY MESSAGES

Elevator Statement A good elevator statement doesn't try to be all things to all people. Rather, it conveys a clear, convincing idea in a short amount of time to elicit excitement and inspiration. Use the statements below to speak to the value of restoration work in the Entiat and Methow watersheds.

. This region is legendary for its natural beauty and strong sense of community. We all know someone who came for a visit and left dreaming about one day relocating here.

. Healthy rivers are a fundamental part of this area. They’re more than just pretty to look at; they are a critical economic engine.

. That’s why dozens of groups and individual landowners are working together to protect and restore the Entiat/Methow River. Our economy and our way of life depend on it.

Boilerplate The statements below provide standard language that can be used in a variety of materials to describe watershed restoration and the partnership in the Entiat and Methow watershed. Using this language will create a unified image and promote better understanding among key audiences. This language can be used in news releases at the end of the release, in public service announcement copy—for TV, radio, print or web—in newsletter articles and publications when discussing watershed restoration and how partners collaborate, etc.

. Work to protect and restore the Entiat/Methow River is supported by a growing list of landowners, farmers, conservationists and scientists.

. We work together at the grassroots level to integrate ecologic and economic interests for waterways in the region.

. Funding is provided by a variety of sources.

Talking Points The set of talking points below are for communicating to target audiences. When developing materials for a particular audience, tailor the text to that specific audience. Use these talking points consistently to ensure partners convey the same clear messages in a similar voice and tone.

. #1: Restoring the Entiat/Methow River is more than an environmental imperative. It’s an economic imperative. o People come from all over the Northwest to fish our legendary waters. Restaurants, hotels, guides and outfitters depend on healthy rivers for their businesses to thrive.

6 o People also come here to ski, camp, swim and float the river. o Tourism in Chelan County generates $350M/year* for our region. o Tourism in Okanogan County generates $130M/year* for our region. o Farmers and ranchers depend on the river for their livelihoods. o For people who live on or near the water, the view is important to the market value of their property. * State Department of Commerce, Travel Impacts, September 2010.

. #2: Landowners are our most important partners and we want to protect them. o We rely on landowners to help make good things happen for the river and our economy. Our work is only successful when we partner with landowners and with each other. o Many landowners have lived here their entire lives and fished the river as kids. Restoring the Entiat/Methow is important to ensuring our children and grandchildren have the opportunity to fish and play on the river. o We are committed to doing all we can to address liability concerns. That’s why we’re urging the Washington legislature to pass a law that protects landowners from situations beyond their control (HB 2597). o We have dedicated resources to monitor and maintain every project, now and in the future. o Because rivers are inherently dangerous, we are committed to doing our best to inform recreationists about the risks.

. #3: Our work is making a positive impact. o The work we’re doing here is happening across the entire Upper Columbia region. We’re excited to be part of a bigger effort to preserve the beauty and way of life that makes this region extraordinary. o Communities in other states are looking to us as a model for collaboration and results. o Our partners are efficient about how they spend their resources to improve the health of our streams. We are mindful about making every dollar count. o We’re excited about the results we’re getting: . Helping farmers and ranchers save money by using more efficient irrigation techniques. . Helping preserve green spaces along the river for the public and wildlife. . Seeing more fish in the river.

STRATEGIES AND TACTICS

The goals and message platform come to life in the communication and outreach strategies. Clearly defined strategies and specific tactics supporting them help determine which methods, used well and at the appropriate times will deliver the desired results.

The following communication and outreach strategies support restoration project priorities, elevate the benefits of restoration work and strengthen communication among partners in the Entiat and Methow watersheds.

7 Communication Strategies: . Create more formal collaboration with partners throughout the watershed. . Create clear, plain language communication tools anchored in the message platform.

Outreach Strategies: . Strengthen ongoing relationships with landowners. . Educate opinion leaders on the positive economic benefits of watershed restoration. . Forge strong relationships with media.

Strategy 1: Create more formal collaboration with partners throughout the watershed.

Tactics: . Build an inclusive partnership. A strong coalition is crucial to align communication throughout the watershed and help create the clarity and consistency priority audiences need. In each watershed, identify the agencies and organizations with missions, funding and activities supporting watershed restoration. Present their involvement in the coalition as a resource and value-add to their work.

First steps to build the coalition include: o Invite them to participate in a planning session to better coordinate projects and outreach. o Use the communications research and messaging as an organizing tool to recruit coalition members. o Hold an organizing meeting to establish a common purpose and formalize a structure for the coalition. o Acknowledge individual strengths and approaches, map and identify roles of each partner. o Identify a handful of common strategic outcomes agreed upon by partners. o Agree on a coordinator to manage the activities of the coalition. This is not a lead spokesperson for the coalition but one that plays a “behind the scenes” management role. o Develop a coalition flow chart and tag responsibilities to different coalition members.

. Train partners on messaging. Share the message platform, be clear about how to adapt messaging to fit their mission and conduct message trainings.

. Work together. Create ways for partners to work together on common problems, issues and opportunities. Use monthly or bimonthly meetings for joint planning and problem solving, rather than merely sharing information. Exchange emails and provide general updates as issues arise.

. Promote an environment of trust and mutual support. Hold formal and informal meetings as often as necessary to help partners know and trust each other. Encourage partners to give input at key points.

. Take advantage of regional work. Reinforce the UCSRB’s role as a convener and learning resource. Create opportunities to strengthen collaborative efforts and coordination across the region. Show the Power of Partnership video to illustrate successful collaboration. Explore with 8 UCSRB holding annual meetings and regular conference calls, webinars, trainings or other learning opportunities for partners in the region.

. Create ways for the UCSRB to solicit feedback, including identifying support and assistance local partners might need. Develop short online surveys for partners in each watershed to identify topics of interest and areas of expertise. Use this information to create a community of practice and offer local organizations more capacity to tell their story in a regional context. Involve partners in the scheduling of calls, trainings or meetings to boost participation. Establish an open-door policy for partners to solicit advice or counsel from the UCSRB.

Additional recommendations for the Entiat Watershed . Brand the coalition of agencies and organizations in the Entiat Watershed. Use the Entiat Watershed Planning Unit as a starting point to build membership. Create a friendlier, less bureaucratic name for the coalition. Develop a consistent look and feel for all materials, using a consistent logo and similar design elements (such as color scheme, font, text size and layout).

. Elevate Cascadia as coordinating partner. The organization currently serves in a similar capacity. Staff is well poised to coordinate and facilitate coalition meetings and communicate effectively with members to promote collaboration, negotiation and problem solving.

. Create a microsite for quick and easy access to information. Leverage digital communications to enhance the coalition’s visibility and credibility. Build a microsite, also known as a brochure site, using five to eight pages of content with a strong, consistent visual theme that binds them together. Base content on newly refined collateral but embed interactive links to educational materials, news, social media connections, program updates and contact information. Make sure the microsite is easy to navigate and segmented to target audiences. Select a vanity URL that is relevant to watershed restoration work and easy to remember

. Create a Facebook page. Grant partners posting permissions. Use posts to engage audiences and drive traffic to the microsite for more information.

. Use existing community and other events to build visibility for the coalition. Identify methods to tap into existing events by hosting informational booths, being an official sponsor, recruiting speakers, etc. Organize an annual coalition event to raise visibility for the coalition.

Additional recommendations for the Methow Watershed . Brand the Methow Restoration Council (MRC). Use the existing council as a starting point to strengthen the visibility and activities of a coalition of partners. Brand the MRC to represent the partnership in the most simple, straightforward way possible. Create a consistent look and feel in all materials using a consistent logo and similar design elements (such as color scheme, font, text size and layout).

. Designate a coordinating partner. This requires strong leadership that is responsive and collaborative, not directive. The ability to identify, balance and create common purpose with competing interests is essential. Think of this as a stewardship role among partners with strong, independent views.

9 . Create a microsite for quick and easy access to information. Leverage digital communications to enhance the coalition’s visibility and credibility. Build a microsite, also known as a brochure site, using five to eight pages of content with a strong, consistent visual theme that binds them together. Base content on newly refined collateral but embed interactive links to educational materials, news, social media connections, program updates and contact information. Make sure the microsite easy to navigate and segmented to target audiences. Select a vanity URL that is relevant to watershed restoration work and easy to remember.

. Create a Facebook page. Grant partners posting permissions. Use posts to engage audiences and drive traffic to the microsite for more information.

. Use existing community and other events to build visibility for the Methow Restoration Council. Identify way to tap into existing events by hosting informational booths, being an official sponsor, recruiting speakers, etc. Organize an annual coalition event to raise visibility for the coalition.

Strategy 2: Create clear, plain language communication tools anchored in the message platform.

Tactics: . Review existing digital and print materials used by partners. Strive to ensure partners’ materials reflect the key messages and use plain language to communicate their role in restoration. Support and encourage them to refine their materials, including websites, Facebook pages, newsletters, brochures, fact sheets and talking points. Make the information simple, straightforward and easy to digest so that a fourth-grader can understand it. Use as few technical or scientific (as well as unintentionally bureaucratic) terms as possible.

. Build a library of reusable content to use and share with partners. Working from the key messages, prepare information to use in future communications. Potential materials include: o One page fact sheet, highlighting economic benefits to the local economy o Short success stories, providing snapshots of success (150 words or less) that emphasize impacts more than project descriptions and include quotes o Landowner profiles and testimonials, using pictures, quotes and background information to provide compelling details about why featured landowners were involved with the work and what it means for the community o Landowner FAQ, addressing questions around liability and other practically relevant issues o Quotes from opinion leaders, using a variety from a diverse group who help elevate the benefits of watershed restoration o Restoration partners reference list, identifying contact information, websites and Facebook pages

. Work with the UCSRB to identify additional data points demonstrating the local economic impact. Choose data that makes watershed restoration relevant to the local community. Data points of restoration must be easy to remember, compelling and defensible. Use data on tourism, the local economy, agriculture, water quality, etc.

10 Strategy 3: Strengthen ongoing relationships with landowners.

Tactics: . Collect contact information from landowners at every point of engagement. Maintain a database of landowner contacts. Use it to deliver light but consistent communication. Keep the database current, and promptly unsubscribe those who no longer wish to receive mailings or emails.

. Create a quarterly e-newsletter to share updates. Keep it short. Select one to three topics for each edition, and keep the text brief. Provide links to drive landowners to the microsite for more in-depth material—this helps strengthen the website as an important, consistent source of information for them.

. Deploy partners for one-on-one, informal discussions throughout the year. Face-to-face conversations over coffee or food build relationships and trust. These ongoing, informal touches enable partners to solicit input and demonstrate their commitment to understanding landowner concerns.

. Train three landowners as media spokespeople. Landowners are credible messengers, with experiences and values that resonate with key audiences. Spokespeople should be articulate and well versed in watershed restoration, as well as liability issues. Brief them on the key messages and work with them prior to each interview to review potential questions. Provide feedback following the interview to reinforce positive behavior or suggest techniques for improvement.

. Host a summer barbeque to get to know landowners and build trust. Keep the event light and informal. Hold informal conversations with landowners to find commonalities and shared interests. Use these events as a way to continue building relationships.

. Send a friendly email within 48 hours of every meeting, forum, event or individual discussion. Following up promptly helps keep momentum and ensures the relationships continue to grow after every interaction.

Strategy 4: Educate opinion leaders on the positive benefits of watershed restoration.

Tactics: . Using key messages, brief supportive business owners, community and church leaders and elected officials on restoration activities. Hold briefings with members across stakeholder groups. Opinion leaders like to know the other leaders and organizations engaged in the issues; it illustrates support and provides additional reasons to support watershed restoration. Include a review of key research findings to help ground the plan. Conclude by offering tangible ways they can show support.

. Identify and train media spokespeople. Recruit supportive, influential opinion leaders and brief them on key messages. Anticipate difficult questions and coach spokespeople with role-playing activities prior to media or public events. Provide feedback following each interview to reinforce positive behavior or suggest techniques for improvement.

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. Recruit three opinion leaders to weigh in on blog conversations and online news stories (see Appendix A). Watershed restoration issues are being discussed in blogs and online news stories now. Make it easy for opinion leaders to participate in these digital conversations. Email them links to the blog along with key message points.

. Collect quotes for print, digital and media materials. Be attentive to collecting quotes from opinion leaders that demonstrate their support for watershed restoration. Listen for statements that emphasize the economic, property protection and water quality benefits of watershed restoration. Leverage these quotes whenever possible to reinforce key messages.

. Ghost write op-eds and letters to the editor. Letters to the editor and op-eds are some of the most frequently read sections of newspapers. It is an ideal place to earn media attention and respond to criticism or concerns. Pieces should be brief and persuasive. Draft the piece and ask respected opinion leaders in the community to sign.

. Invite opinion leaders to speak at restoration events. Use these speaking opportunities to deliver messages about the economic and community benefits of watershed restoration. Recruit unusual suspects to serve as speaker. When powerful and unexpected messengers speak on behalf of watershed restoration, these issues receive more attention from the media and with landowners. Such speakers include local restaurant owners, clergy members, or artists.

Strategy 5: Forge strong relationships with media.

Tactics: . Conduct briefings with reporters (see Appendix B). Identify key media and meet with them at each major stage of projects, including design, implementation and follow-up. Include reporters who have written negative stories in the past. Use these briefings to increase their awareness of watershed restoration issues. Emphasize the economic benefits of watershed restoration and be prepared to pivot back to key messages.

. Conduct tours of project sites. Hold tours to establish stronger relationships with reporters. Present information about what’s underway and on the docket.

. Create press materials to make messaging and data readily available. Make it easy for reporters who are on a deadline and working on way too many things. Position the coalition as a resource for the information they need, including referrals and interviews with diverse spokespeople. Make them feel that the coalition is the go-to-entity for accurate and up-to-date information. A packet may include: o Information about the coalition of partners in each watershed, including a list of partners and the coalition’s mission and goals o Contact information for the press spokesperson o Background data and fact sheets o Frequently asked questions o Positive press coverage of watershed restoration issues o Information on how watershed restoration benefits the local economy

12 . Develop a rolling list of story ideas and pitch. Create a rhythm of coverage by regularly pitching ideas—quarterly and/or when newsworthy events take place. Such events may include securing new funding sources, announcing an important project milestone or launching a new coalition.

. Anticipate when a project, action, decision or event is likely to spark media coverage. Develop three key message points and a response strategy. Help frame the story by preparing to respond to tough questions and acting in a timely fashion. Deploy trained messengers who are prepared to speak to media.

. Contact reporters as issues emerge. Reporters won’t listen just because the information is right; they pay attention to what’s relevant. Think in terms of what a reporter and her boss, the editor, would consider newsworthy. Reporters are faced with dozens of issues and stories. Set watershed restoration issues apart from the others and make it compelling. Find hooks to make the story relevant.

. Generate responses to coverage of restoration-related stories and events. Reference previously published articles when submitting letters to the editor or op-eds. This increases the likelihood of earning coverage. Avoid arguments over data and project specifics. Instead, generate responses that elevate the positive benefits and economic impact of watershed restoration.

MEASURING SUCCESS

Track the impact of outreach by setting up metrics for success. The success of a comprehensive communications and outreach plan will be measured by the effectiveness and impact of the strategies and tactics. Create detailed measures of success for each goal in advance. Measures should be both qualitative and quantitative, including:

The quality of: . Landowner testimonials and profiles . Collected quotes . One-on-one conversations . Written feedback collected at meetings . Opinion leader and media briefings

The number of: . Coalition members recruited . Media hits generated . Events and participants attending . E-communication open rates . Data from online surveys such as Survey Monkey or Zoomerang to conduct quick temperature- checks

13 Evaluate these measures on an annual basis. Use the evaluation as a learning tool to strengthen communications and outreach work moving forward. The point of measurement is to assess efforts and find ways to improve, whenever possible. Test along the way and routinely review and adjust the approach as needed.

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APPENDIX A

ELECTED OFFICIALS

County Commissioners

Chelan County:

. Ron Walter, Commissioner District 1, [email protected], 509-667-6215 . Keith Goehner, Commissioner District 2, [email protected], 509-667-6215 . Doug England, Commissioner District 3, [email protected], 509-667-6215

Okanogan County:

. Andrew Lampe, Commissioner District 1, 509-422-7100 . Don (Bud) Hover, Commissioner District 2, 509-422-7100 . Jim Detro, Commissioner District 3, 509-422-7100

Mayors

Entiat:

. Keith Vradenburg, [email protected], 509-784-1500

Twisp:

. Mayor Soo Ing-Moody, [email protected], 509-997-4081

Wenatchee: . Mayor Frank Kuntz, 509-888-6204

Winthrop: . Mayor Dave Acheson, [email protected], 509-966-2320

City Council

Entiat: . Bill Haven, Mayor Pro Tem, [email protected], 509-784-1500 . Tom Martin, Council Position 1, 509-784-1500 . Ellen Warren, Council Position 3, 509-784-1500 . Cheri Wire, Council Position 4, 509-784-1500 . Lalla Przespolewski, Council Position 5, 509-784-1500

Twisp: . Bob Lloyd, Council Position 1, 509-997-4081

27 . Clinton Estes, Council Position 2, 509-997-4081 . Traci Day, Council Position 3, 509-997-4081 . John Fleming, Council Position 4, 509-997-4081 . Hans Smith, Council Position 5, 509-997-4081

Wenatchee: . Jim Bailey, Council Position 1, 509-662-2751 . Tony Veeder, Council Position 2, 509-665-6981 . Karen Rutherford, Council Position 3, 509-662-2039 . Doug Miller, Council Position 4, 509-393-6323 . Mark Kulaas, Council Position 5, 509-884-7173 . Linda Herald, Council Position 6, 509-630-0309 . Bryan Campbell, Council Position 7, 509-630-0725

Winthrop: . Rick Northcott, Council Position 1, [email protected], 509-996-2320 . Tiffany Langdalen, Council Position 2, [email protected], 509-996-2320 . Gaile Bryant-Cannon, Council Position 3, [email protected], 509-996-2320 . Lance Christensen, Council Position 4, [email protected], 509-996-2320 . Mortee Banasky, Council Position 5, [email protected], 509-996-2320

28 APPENDIX B

MEDIA OUTLET CONTACT INFORMATION

Newspapers

Chelan:

. Lake Chelan Mirror, http://www.lakechelanmirror.com, [email protected], 509- 682- 2213

Entiat:

. The Entiat Leader, [email protected], 509-264-0783

Twisp:

. Methow Valley News, http://www.methowvalleynews.com, [email protected], 509-997-7011

Wenatchee:

. The Wenatchee Business Journal, http://wbjtoday.com/, [email protected], 509-663-6730 . Wenatchee World, http://www.wenatcheeworld.com, [email protected], 509-663-5161

Radio

Chelan:

. KOZI, http://kozi.com, [email protected], 509- 682-4033

Twisp:

. KCSY-FM, http://www.kcsyfm.com, [email protected], 509-997-5857

Wenatchee: . KAAP-FM, http://www.applefm.com, [email protected], 509-665-6565 . KKRT-AM, http://www.kkrt.com, [email protected], 509-663-5186 . KKRV-FM, http://www.kkrv.com, 509-663-5186 . KPLW-FM, http://www.plr.org, [email protected], 509-665-6641 . KPQ-AM, http://www.kpq.com, [email protected], 509-663-5121 . KPQ-FM, http://www.thequake1021.com, [email protected], 509-663-5121 . KWLN-FM, http://www.lanuevaradio.com, 509-663-5186 . KWNC-AM, http://www.lasuperz.com, @crcwnet.com, 509-664-6424 . KWWW-FM, http://www.kw3.com, [email protected], 509-665-6565 . KWWX-FM, http://www.lasuperz.com, [email protected], 509-665-6565

29 . KYSN-FM, http://www.kysn.com, [email protected], 509-665-6565 . KZNW-AM, http://www.lasuperz.com, 509-665-6565

Winthrop: . KTRT-FM, http://www.radioroot.com, 509-996-8200

Television

Spokane: . KAYU-TV, http://www.myfoxspokane.com, [email protected], 509-448-2828 . KGPX-TV, http://www.ionline.tv, 509-340-3405 . KHQ-TV, http://www.khq.com, [email protected], 509-448-4656 . KREM-TV, http://www.krem.com, [email protected], 509-448-2000 . KSKN-TV, http://www.krem.com/cwtv, [email protected], 509-448-2000 . KSPS-TV, http://www.ksps.org, [email protected], 509-354-7800 . KXLY-TV, http://www.kxly.com, [email protected], 509-324-4004 . KXMN-TV, http://www.mykxmn.com, 509-324-4004

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