newsONTARIO COMMUNITY NEWSPAPERS ASSOCIATION’S clipsNovember 2005 VOL. 19, NO. 11

Convention full of Fire and Ice By Gordon Cameron News Clips Editor he nominations for the Better Newspaper Competition, Mary Knowles Award and the Junior Citizen of Tthe Year Awards are in, and that can mean only one thing - OCNA’s Spring Convention is just around the corner. This year’s event will be held at the Toronto Airport Renaissance Hotel on March 31st and April 1st, so be prepared for a weekend of fun with a theme that is equal parts BNC Bonanza hot and cool... Fire and Ice. And you thought you had a lot of work to get one BNC entry ready! OCNA The event kicks off on Friday received entries from over 130 members and now we get to sort them for judging. with a panel on circulation moder- ated by Robert Bobber, a consul- other experts in the field to answer problems to OCNA before tant with over 33 years of experi- your questions on how to improve January 30th in order to give the ence in newspaper circulation and your circulation and promotion. panel an opportunity to research promotion. He will be joined by Please send your questions or Continued on page 3 Defamation law - What you need to know By Doug Richardson courts and the legislatures have the basic provisions of Act purpose of the libel notice is to Media Lawyer recognized that the publication which ultimately serve to limit permit the newspaper to evalu- hen you’re of defamatory matter is part of their liability. ate the claim and, if appropri- involved in the business. They have also One component of the Act ate, correct or retract any state- the publica- recognized that the nature of that is sometimes overlooked is ments contained in the publi- tion of a the business is that mistakes the notice requirement. The cation that were erroneous or newspaper are made. Consequently, the Act requires a person who that the newspaper cannot sup- Wyour primary legal concern is Libel and Slander Act of intends to commence a lawsuit port. In this way, the person defamation. Generally, a per- Ontario (the Act) includes var- against media for defamation making the complaint and the son is defamed when state- ious provisions designed to first serve a notice of action or community as a whole benefit ments are made to a third party limit a newspaper’s liability what is commonly referred to because misinformation has that would tend to lower that while also encouraging the as a libel notice. The libel been corrected. What is impor- person’s reputation. A consid- timely correction of mistakes. notice must be served on the tant to keep in mind is that the erable part of any newspaper Given the potential exposure to newspaper within six weeks of Act does not prescribe a specif- could contain defamatory a defamation claim, it is sur- the date in which the person ic form for a libel notice. The material. News, by its nature, prising that often newspapers making the complaint became only requirements for a libel is often defamatory. The are not familiar with some of aware of the publication. The Continued on page 2

WHAT’S INSIDE: You need a new Web browser PAGE 4 New monitor calibration tool PAGE 5 An election advertising FAQ PAGE 8 2 OCNA’S NEWSCLIPS • NOVEMBER 2005 Ignoring a libel notice can be serious Continued from page 1 information was contained at the notice contained in the Act are Our firm has been involved in cases bottom of the editorial page. that it be in writing and that it where a newspaper ignored a libel Although it would seem that the specify the matters complained notice because it mistakenly thought purpose of this requirement (ie. of. In other words, a libel notice that the non-legal looking document providing a complainant with might not look anything like a was not a libel notice but just a case of information needed to contact legal document. It could be a someone letting off steam. the newspaper) would be handwritten note on a napkin or Unfortunately, ignoring a libel notice achieved with the publication of it could look like your standard can have serious consequences. the information at the bottom of letter to the editor. the editorial page, the court held Our firm has been involved information. Consequently, the to reduce damages if it publish- it was bound by the words con- in cases where a newspaper Act stipulates that a newspaper es an apology before a lawsuit is tained in the Act and concluded ignored a libel notice because it will only obtain the full benefit commenced. Again, not recog- that the bottom of the page is not mistakenly thought that the non- of a full and fair retraction if it is nizing that you have received a the head of editorials. While legal looking document was not published in the next regular libel notice or not acting quickly this requirement may seem tech- a libel notice but just a case of edition of the newspaper or enough to deal with the notice nical, compliance could mean someone letting off steam. within three days once it is the difference between putting a Unfortunately, ignoring a libel after receipt of received might stop to a claim before it gets notice can have serious conse- the libel notice. deprive your going and becoming involved in quences. When a libel notice is Often, this is a newspaper of an a costly lawsuit. received the Act permits a news- very short time advantage under The law of defamation can be paper to either wipe out a claim period in which the Act. interesting, complex and highly for general damages or signifi- to understand A final point technical. Chances are you did cantly reduce damages if it pub- and investigate has to do with not set out to become an expert lishes a full and fair retraction. the claim and your newspa- in the intricacies of defamation If you do not recognize a libel make a decision per’s masthead. law when you decided to pub- notice for what it is then you as to the publication of a full and The Act provides that a newspa- lish or work for a newspaper. will not be able to take advan- fair retraction. Further, it is per can only obtain the benefit However, it is worthwhile that tage of your opportunity to pub- often necessary or wise to dis- of the notice provisions and the you and others in your news- lish a full and fair retraction and cuss the wording of a full and full and fair retraction defence if room have a familiarity with the possibly eliminate a claim fair retraction with the party either its front page or its editor- few provisions of the Act dis- against your newspaper. Also, it making the complaint. All of ial page contains certain infor- cussed above. Otherwise, you may be that the newspaper’s this can take time. As such, it is mation. Specifically, your may have no choice but to insurance policy requires you to important that a newspaper deal newspaper must include the become an expert in defamation report any libel notice received with a libel notice immediately names of proprietor and publish- law when you are forced to by the newspaper. Failure to upon receipt and that it have a er and the address of the publi- defend a lawsuit. report receipt of the libel notice process in place to handle such cation either on your front page to your insurer might lead to a matters. It is common that by or at the head of editorials. The Copyright - not to be repub- problem with your insurance the time a libel notice reaches courts have required strict com- lished without permission of coverage if a lawsuit is eventual- the lawyer’s desk it is already pliance with this requirement. the author. Doug Richardson is ly commenced. too late to obtain the full benefit For example, in a case decided a lawyer representing daily and As mentioned, one of the of a full and fair retraction. in 1994, an Ontario court held community newspapers. He objectives of the Act is to The Act also provides the that a newspaper was not in can be reached at O’Donnell, encourage newspapers to quick- newspaper with an opportunity compliance because the required Robertson & Sanfilippo at ly correct or retract erroneous (416) 214-0606. OCNA’S NEWSCLIPS • NOVEMBER 2005 3 Convention to be fun and educational

Jim April Fool’s Bloopers of 2006 BNC April Fool’s Bloopers of Stasiowski is Photo Contest the Year Gala Photo Contest the Year back!

Continued from page 1 sense approach to writing. a hands on software work- picture’s worth a thousand and come up with the best This year he’ll be discussing shop for production staff. laughs. So get out your cam- suggestions for you. the elements of an excellent Lunch will be an oppor- eras and shoot your best Friday evening features story, interviewing tech- tunity to meet the newly April Fool’s Day pictures. an opening reception just niques, creativity in elected members of OCNA’s Photos will be accepted before the annual dinner to newswriting, and how to board of directors while until Valentine’s Day honour the Junior Citizen of find the right word for the having a chance to say (February 14th) and will be the Year Award recipients. right occasion (in game good-bye to those who have posted on our member’s These 12 young people from show format!). completed their service. The Intranet site http://mem- across Ontario will have If you work on the sales tentative keynote speaker is bers.ocna.org. Voting will their lives and accomplish- side of the business John Tory, the leader of the begin on February 28th. ments celebrated in a cere- renowned sales trainer Ontario Progressive Keeping with the date mony traditionally hosted Chuck Nau will present two Conservative Party. this year’s convention will by Ontario’s Lieutenant- sessions: A Tiger by the Tail Of course no convention mark the return of Bloopers Governor James Bartleman. - Survival tips when busi- would be complete without of the Year. We’ve all Saturday begins with the ness is tough to get, includ- the Better Newspapers caused a blooper at some annual Tembec Inc. ing the value and benefit of Competition Awards Gala. point in our careers, so why Breakfast where we have newspaper marketing cam- Excitement builds as news- not share it with the people invited Prime Minister Paul paigns and Itsy Bitsy Spider papers across the province and enjoy a good laugh? Martin to come and speak to - demystifying the Internet wait for the envelopes to be Bloopers will be accepted the members. However, his and exploring selling basics opened to announce the until March 1st, 2006. participation has not yet for online advertising. winners in over 50 cate- Please send your entries been confirmed. In a special morning ses- gories. Come out and cele- for the photo or blooper The day’s educational sion for both publishers and brate the outstanding contest to [email protected] sessions begin at 9 a.m. and production staff News Clips achievements of your or mail to : Laraine Hall, continue on until 5 p.m. columnist Kevin Slimp will friends and colleagues in OCNA, 3050 Harvester Returning for his second be focusing on the new tech- the Community Newspapers Road, Suite 103, year is writing coach and nology and software on the industry as they show off Burlington, ON L9H 2H3. News Clips contributor Jim market and what it could do their best from the past year. A full brochure on the Stasiowski. Reporters and for your operation. If you Following the success of 2006 Spring Convention editors who attended last are considering a major last year’s Shaken, Not will be heading your way year’s sessions came away upgrade to your computer Stirred photo contest OCNA soon so keep your eye on with a whole new bag of systems this is a session not will be holding one this year the mail and we’ll be seeing tricks and raved about his to be missed. In the after- with a theme befitting the you for Fire and Ice in mix of humour and no-non- noon Slimp will be offering date of the convention - A Toronto. 4 OCNA’S NEWSCLIPS • NOVEMBER 2005 A new Web browser for Christmas? By Ian Youseman Engine and is not fully compliant If it came with your machine it’s security, smarter searching, live IT Systems Coordinator with today’s Web standards. probably old. Computer operat- bookmarks with RSS integration ll I want for So, what are the options? ing systems, even current ver- and greater compliance with Christmas is international Web browsing stan- …Well, according dards and on and on. to Don Gardner in If you are using one of the newer As part of my daily routine I 1946, his two generation browsers then you already use Web browsers to post ads to frontA teeth and Mariah Carey, know how much faster they react... They our members. I’ve stopped using Vince Vance and the Valiants offer more resistance to Spyware, Internet Explorer, instead I use wanted ‘You’. greater privacy and security, smarter Safari on my Mac along with I would like to suggest the searching... Firefox and Opera. It’s made me song title of All I Want For more productive as I don’t have Christmas is a new Web browser. Well, at the last count there were sions, rarely have the latest to sit and wait for the Web Every day I read, as I’m sure over 30 different Web browsers. browser on the install discs. If the browser/computer to catch up you do too, of some ‘virus’ or Many of the modern browsers browser is Internet Explorer, with me. ‘worm’ that has exploited a vul- are based on Mozilla which was then you have the vulnerability Incidentally, statistics pub- nerability in Microsoft’s Internet pioneered by Netscape as an problem mentioned before. If it’s lished on the Web put Mozilla Explorer. Microsoft eventually open source product. Since 2002 Netscape pre-version 7 it’s old based browsers at having over 25 issues a patch to correct its cod- a number of other browser using school technology. As for cost, per cent of the market share, up ing error and sometime a patch the leaner-and-meaner Mozilla these new browsers are also free. from less the 17 per cent this for that patch because the origi- code have emerged, the most Of course, if you are using time last year. nal patch created a further prob- notable FireFox, Opera, Safari, one of the newer generation Give them a try, install one or lem. Of course, in fairness, hack- Konqueror and Netscape itself. browsers then you already know ask your IT department to do it ing Microsoft’s Internet Explorer Most recently a Web browser how much faster they react, that for you. I suggest FireFox as it is is a bigger prize to the hacker named Flock, based on Mozilla you have tabbed browsing, pop- available in both PC and Mac than some less used Web brows- and billed as the next generation up window blocking and/or con- versions. er. But Microsoft has not of browsers because of its poten- trol. They offer more resistance I don’t think you will regret released a major upgrade to tial for Web interactivity. to Spyware, greater privacy and the change, I haven’t. Internet Explorer since version 6 Why should I change my Web was released with XP in 2001 browser? I’m happy with it, it and, according to the press is still came with my machine, and it’s using the original Trident Layout free. I offer you these thoughts - Dates to Remember November 30 Junior Citizen of the Year nomination deadline. All nominations received by member papers should be forward to OCNA as soon as possible.

December 26 to 30 OCNA offices closed for Christmas.

January 2006 Mary Knowles Award winner Announced.

January 25-26, 2006 OCNA board meeting.

January 27, 2006 Junior Citizen Judging day

February 14, 2006 BNC and General Excellence finalists announced.

March 31- April 1, 2006 OCNA Spring Convention. Toronto Airport Renaissance Hotel. OCNA’S NEWSCLIPS • NOVEMBER 2005 5 Spyder2Pro Studio offers great monitor calibration By Kevin Slimp setting their gamma to 1.8, but 2.2 seems Institute of Newspaper to be the best setting for most PC and Technology Mac monitors available today. alibrating With the click of a button, the col- monitors orimeter begins checking colours on the is the screen. In a process that takes about ten first step minutes, the screen changes from in accom- to shades of , , and gray. Cplishing accurate At the end of the procedure, the pro- colour throughout a newspaper. I receive gram prompts you to create a name for more requests for help with monitor cal- the new profile. Before closing the ibration than for anything else other than Spyder2Pro utility, you have the oppor- software-related issues. Getting colours tunity to see a before and after view of to appear accurately on monitors is of the monitor. supreme importance to many newspa- I’ve calibrated several monitors using pers, who are willing to spend whatever Spyder2Pro Studio during the past week. it takes to get their monitors calibrated. It has performed very well in most Fortunately, you shouldn’t have to Spyder2Pro Studio allows newspa- instances. I did have a problem with a spend too much. pers to accurately calibrate the colours colour cast on two monitors, but a quick I’ve recently taken some time to on their monitors to ensure the truest call to Colorvision’s technical support research colour calibration systems and colour reproduction possible. led me to a solution to the problem. have found a product that will meet the Apparently, it’s important to plug the Spyder2Pro Studio works like this: needs of many newspapers. colorimeter into the USB port on the After a quick installation of the software, ColorVision’s Spyder2Pro Studio fea- back of your computer. USB hubs and the user places the colorimeter against tures precise calibration and highly accu- front ports often don’t have enough the monitor screen, with the help of a rate ICC profiles for CRT, LCD, laptop resources to power the colorimeter suffi- counterweight attached to the USB cable. displays and digital projectors. The soft- ciently. This keeps the colorimeter from moving ware and graphical user interface is so The next step in moving toward accu- during the process. There are help easy to use that just about any computer- rate colours is to calibrate printers, press- screens to assist throughout the process. savvy staff person can install and use the es and scanners. I plan to address these After prompting the user to place the system in minutes. The Spyder2Pro issues in future columns. For now, the colorimeter on the screen, a decision Studio comes with: first step in this process is to purchase a must be made to determine the appropri- - a Spyder2 Colorimeter to examine and copy of Spyder2Pro Studio. ate gamma settings. Gamma is the para- adjust monitor colours The MSRP is $299 (USD). More meter that describes the nonlinear rela- - Spyder2Pro software information can be found at tionship between image pixels and moni- - DoctorPro, a Photoshop plugin to edit www.colorvision.com. tor brightness. Let’s just say it plays a printer profiles major role in getting colours to come out - software to help with For Kevin Slimp’s right. After a little research, I determined colours in Web site design that a gamma of 2.2 is the best setting for recommendations on - nik Efex Pro 2.0, a selection of most computer monitors. A few years the latest in design filters and effects for enhancing and ago, Mac users became accustomed to transforming images in Photoshop books please see page 8 6 OCNA’S NEWSCLIPS • NOVEMBER 2005 If you’re going to be a writer... be yourself By Jim Stasiowski to be a writer, don’t rely on anyone else. hardheaded, individual approach. Writing Coach Don’t rely on me. Be yourself. Be an indi- Newspapers look alike, sound alike, appear y dad did- vidual.” afraid of offending, or even risking offend- n’t have a My dad was the rarest of beings, the only ing. We anguish in endless meetings, then very high man I ever knew who didn’t care what oth- opt for safety in collective timidity. opinion of ers thought of him. He loved his family, But offending is the price we pay for writers. sometimes with a stifling intensity, but he doing what is right. We should banish from MDon’t misunderstand: He did not care how his two sons or his daugh- newsrooms those whom risk paralyzes. loved both newspapers and me. ter assessed his actions. No sibling or neigh- One winter when I was a kid, my dad But the occupation of writer, to my dad, bour or friend or co-worker could sway him burned our lawn. Deliberately. He had read wasn’t a real job. My dad believed in pro- from doing what he thought was right. somewhere that burning the lawn in the win- ducing something, he believed that when a My dad willed his children to be smart ter would make it more beautiful in the man went to work, he made things that he (my sister was brilliant), successful (my spring. could touch or hold, things that improved brother has the bank account) and principled The neighbors laughed at him. I heard people’s lives, or, in my dad’s case, things (I have never swindled my brother out of a them. Dad didn’t. that kept his country safe. (My dad worked nickel). And when in the spring, our grass was no for a defence contractor.) So when I joined what Mark Twain greener than it had been the year before, my A writer, my dad thought, stitched called “a horde of ignorant, self-complacent dad did not flinch. He tried some other together words as insubstantial as a whiff of simpletons,” my dad suffered silently. He scheme. I have lost track of which one. smoke or the smile of a pretty girl. didn’t say I was wasting my talents; he A man who doesn’t fear death isn’t going My dad read not for pleasure, but for loved me just the same. to let mere failure deter him. meaning. I grew up in a home that sub- And I think that in a way, my writing My dad wished I would build bridges or scribed to three daily newspapers, and at returned that love. I tried (and often failed, discover a vaccine or invent the perfect golf least once a week, my dad would buy The as writers do) to be creative, as my dad was; club. I don’t have the skills to do any of Wall Street Journal. I tried to be an individual, as my dad was; I those things. I write. My dad didn’t just read; he studied. To listened to criticism, but I tried not to let it In one last public display of love for and him, the best newspaper story was practical, dislodge my belief in myself. devotion to my dad, I will make my writing a story that helped him make money in the I overwrite. Oh boy, do I. I often lapse practical just this once: Don’t burn your stock market, helped him shave strokes off into what editors call self-conscious writing, lawn. his golf score, helped him decide what home that is, overcooked sentences and para- Unless, of course, it would look better improvement project to tackle next. graphs that call attention to the writer, and black. He never read an interview with a movie thus siphon attention from the purpose of The Final Word: We all hate mistakes, star. He disdained trend stories. His only story. but we can’t help chortling over some of frivolous interest was in sports, but even Overdoing is a danger when you try to be them. I suspect this mistake has appeared in then, he was more analyst than fan. He an individual. I fight it. I temper my osten- every newspaper in the country. A rookie memorized batting averages because he tation. reporter takes an obituary over the phone. A wanted to know which shortstop made his But individuality is what makes good Roman Catholic person has died, and the team stronger. writing, whether in a novel or in a newspa- funeral director says that at 10 a.m. This is the first column I have written per. The best story emerges when one stub- Thursday, there will be a Mass of Christian since my dad died at 97 1/2. He did not fear born reporter defies cautious editors and Burial. death. He lived faithfully and well, and his comfortable consensus and sensitive sources But in the paper, it comes out: “... a mas- faith assured him that death would begin his and expensive market research and says, sive Christian burial.” eternal reward. “Dang it, I know what’s right, I know how to Writing coach Jim Stasiowski welcomes So here I am, without him, and I know tell a story, and I’m going to fight to get this your questions or comments. Call him at what he would say: “Good. If you’re going one into the newspaper.” 410 247-4600 or write to 5812 Heron Drive, What today’s newspapers lack is that Baltimore, Md. 21227. OCNA’S NEWSCLIPS • NOVEMBER 2005 7 Network Classified CLASSIFIEDS The Backyard Astronomer Buying & Selling Christmas schedule Brings The Stars Down To A Business Column OCNA’s Network creating the 2006 rate cards Earth Are you looking for punchy arti- Classified program will only for the Network Classified Written for anyone with a sense of cles from an Ontario author who be publishing one edition for program with new prices for curiosity, The Backyard specializes in mergers and acqui- the weeks of December 26th Ontario and national ads. Astronomer, will turn on the sitions? Doug Robbins is your and January 2nd. Papers The new rate cards will be bulb inside your head and put a solution. Doug writes columns to may publish the ads either available to members in smile on your face. Author and capture interest. Your circulation week or both weeks at their mid-December or early amateur astronomer, John gleans valuable, useful tips discretion. For those news- January. Crossen, brings a lively and infor- regarding buying and selling a papers selling into the pro- Also, stay tuned for an mative writing style to a subject business. He is a member of the gram the deadline for ads to exciting announcement which he enjoys passionately. And editorial board of a GTA newspa- be included will be 3 p.m. on regarding the Network his enthusiasm shows in an intrigu- per. His fees are nominal. Call ing array of articles that entertain December 20th, with the ads Classified Program that Joyce Hansen, Class Act readers and score big as the uni- Connections, 905-278-0952 being posted either late on could increase your sales verse on the “wow-meter.” Updated the 20th or early on the 21st. sales to new customers and today to book Doug for your col- weekly, they are available in half- umn. Things return to normal for encourage existing cus- page or quarter-page sizes. The the week of January 9th. tomers to increase their buy. handy PDF formats are an easy OCNA is in the process of Information coming soon! “plug-in” to your existing newspa- Columns available online per layout. And at just $5.00 per Looking for regular or semi-regu- article, they’re also an easy “plug- lar columnists for your newspa- in” to your budget. Who says a per? Check out the OCNA web Water Cooler local weekly newspaper can’t site. Columnists William Thomas, cover the cosmos? Certainly not Eric Dowd, and John Maclean The Backyard Astronomer. upload their column for your use For samples in pdf format, contact: at a nominal charge. John Maclean is a veteran observer in [email protected] the Parliamentary Press Gallery. • The Port Perry Scugog Standard has announced that, after Go to http://members.ocna.org one year in operation, it has increased its press run by nearly Zip disks available and go to the Syndicated Works 2,000 and has expanded its coverage area into nearby OCNA has around 25 Mac format- folder. Sunderland and the Janetville. ted Zip 100 disks that are available • The Fairfields assisted living project in Eganville will likely be free to any member who can use Spaghetti for Breakfast receiving government funding of up to $1,680,000 to go with the them. For more information please by Catherine Cunningham is an nearly $1 million raised in the local campaign. The fundraising contact [email protected] efforts were led by Eganville Leader Editor and Co-Publisher award-winning humour column loved by readers of all ages is Gerald Tracey and was featured in August’s News Clips. Life 101 • Multicom Media Services has published its second semi- available for syndication at only Guaranteed laughs mean guaran- annual ‘Taste of the City’ restaurant guides, for central Toronto $7.00 per column.To receive a teed readership. Give your readers and Vaughan. The full colour, free distribution guides allow promotional package call 705- ANOTHER great reason to open 440-6771 or e- restaurant owners to target upscale consumers in those areas. your paper. Life 101 by Mark • Shane Lockyer has been appointed Advertising Manager of mail spaghettiforbreakfast Thrice. E-mail: @rogers.com Previously pub- Kawartha Lakes This Week and the Brock Citizen. He was pre- jhollingsworth@bowesnet. com. viously the advertising manager of the Peterborough Examiner. lished columns can be viewed on-line at • Herb Garbutt is the new sports reporter for the Burlington Looking to improve your Post, Oakville Beaver and Milton Canadian Champion. He http://www.simcoe.com/sc/ allis- was previously a sports reporter the Georgetown Independent. sales? ton/column/v-scv2/ • Pauline Kerr has been appointed as the editor of the Minto Have your sales fizzled? Light a Laughter is now on the Express. She is a veteran journalist with over 20 years of fire under your sales team. menu.Order your weekly serving Community Newspaper experience and has won awards for fea- acquireyourfire.com of Spaghetti for Breakfast today! ture writing from Metroland and for best local editorial from For our archive of Best Practice CCNA. Bulletins, Ontario Press Service releases and other useful Send your updates to information please visit OCNA’s [email protected] Members Intranet site http://members.ocna.org 8 OCNA’S NEWSCLIPS • NOVEMBER 2005 Latest books for Election advertising FAQ newspaper designers he Federal election has publishes on Monday, the last edi- been set for January tion for which you could accept By Kevin Slimp 23rd and that means election advertising is for that of Institute of Newspaper Technology close to two months of January 16th. Ads on the Internet Mac OS X Support Essentials stories about politicians are not covered by this ban if they (Peachpit Press 2005), by Owen Ton the hustings, kissing babies and were posted before election day and Linzmayer, has been fully updated trying to convince the voters that have not been changed. for Mac OS X 10.4. This is the offi- casting their ballots for them is the Third parties are permitted to cial curriculum of Apple’s Mac OS X only rational choice. purchase election advertising pro- Help Desk Specialist certification It also means two months of elec- vided they are registered with track. In addition, it is a top-notch tion advertising revenue. Elections Canada and do not spend guide for anyone needing to trou- bleshoot and optimize OS X systems. This book is Unlike most types of ads, federal more than $150,000 across the designed for support technicians, help desk specialists election advertising comes with its country or more than $3,000 in any- and I.T. professionals. It is not a reference to teach OS own set of rules under the Canada one riding to endorse or oppose a X but a guide for troubleshooting problems that arise in Elections Act which it is important candidate. This would likely only the operating system. ISBN 0-321-33547-3. $70 (CAD). newspapers obey. be of concern if a third party asked All ads must clearly state that you to run a campaign in excess of The Photoshop CS2 Help Desk Book they have been authorized by the the $3,000 local maximum. (Peachpit Press 2005), by David official agent for the candidate that Unlike radio and television sta- Cross, is an attempt to answer the placed them or by the registered tions, newspapers are not required most frequently asked questions agent for their political party. This to give free advertising to political about this application used by almost is very important for newspapers parties. Further, a newspaper has all newspapers. The writing style is who will be creating or setting ads the right to refuse advertising from quick and to the point, highlighting for candidates. any candidate, party or third party answers to specific problems. This is Newspapers can’t charge politi- to the election process. an excellent reference for all levels of Photoshop users. cal parties or candidates a rate that For more information on the dos ISBN 0-321-33704-2. $49 (CAD). exceeds the lowest rate they charge and don’ts of federal election adver- any other advertiser for the equiva- tising please see - http://www.elec- InDesign CS/CS2 KillerTips (New lent space in the same issue. In tions.ca/content.asp?section=loi&d Riders 2005), by Scott Kelby and Terry , is a book with nothing other words a quarter page for your ocument=index&dir=ref&lang=e&t but tips. These tips can make the local grocery store can’t cost less extonly=false or the Canadian reader faster and more skillful in the than one for your local candidate. Community Newspapers use of this layout application that is Election ads can’t be run on elec- Association Web site at beginning to dominate our industry. tion day. If you are a weekly that www.ccna.ca. Full-colour graphics showing exactly how to do it accompany each tip. This book is an excel- lent reference for any InDesign user. ISBN 0-321- News Clips is always available 33064-1. $42 (CAD). online at For more information on these books, as well as other new titles available to newspaper designers, visit http://members.ocna.org www.peachpit.com.

OCNA TEAM OCNA OFFICERS Bill Laidlaw, Executive Director; Anne Lannan, Dave Armstrong, President, New Liskeard Temiskaming Member Services Manager; Shelley Ford-Kohler, Speaker; Mike Williscraft, First Vice-President, Niagara This Published monthly by the Ontario Community Director of Financial Services; Lucia Shepherd, Week; Rick Shaver, Second Vice-President, Cornwall Seaway Newspapers Association Accounting/CNRIE; Karen Shardlow, Accounting; News; Marie David, Secretary/Treasurer, South /Bruce, Nancy Burman, Newsprint; Lynn Fenton, Carolyn The Post Cam McKnight, Past President, Sun Media. 3050 Harvester Rd. Ste 103 Press, Minna Schmidt, Sean Lind, AdReach; Carol OCNA DIRECTORS Burlington, Ontario, Lebert, Sales Coordinator; Laraine Hall, Education J.T. Grossmith, Alexandria Glengarry News; Abbas L7N 3J1 Homayed, Sudbury Northern Life; Linda Plumridge, Fort Tel: (905) 639-8720 Coordinator; Ian Youseman, IT Technician; Gordon Fax: (905) 639-6962 Cameron, Government Relations Associate. Frances Times; Keith Roulston; Blyth/Brussels Citizen; Dave http://www.ocna.org Sykes, Goderich Signal-Star; Doreen Sykes, Collingwood E-mail to: NewsClips Editor: Gordon Cameron Enterprise-Bulletin; Peter Winkler, Metroland Southwest [email protected] http://members.ocna.org Division