Dacia the Success Story Continues with Four New Versions and Limited-Edition Models

2014 PARIS MOTOR SHOW PRESS KIT

2 October 2014

DACIA THE SUCCESS STORY CONTINUES WITH FOUR NEW VERSIONS AND LIMITED-EDITION MODELS

 Boasting Europe’s youngest vehicle range, Dacia is once again displaying all its vitality with four new products: Lodgy Stepway and Dokker Stepway and the limited-edition Sandero Black Touch and Duster Black Storm  The Dacia brand is enjoying considerable market success, with a 2.6% market share in Europe, up 0.5 points in first-half 2014. Dacia is posting stronger growth than any other car brand in Europe.  Dacia cultivates a relationship of trust with its customers, who proudly express their attachment to the brand in community events.

1 CONTENTS

FOUR NEW VERSIONS AND LIMITED-EDITION MODELS FOR A STILL MORE DYNAMIC RANGE ...... 3

Lodgy Stepway and Dokker Stepway ...... 3 Sandero Black Touch limited edition ...... 6 Duster Black Storm limited edition...... 8

DACIA, A TRUE SUCCESS STORY ...... 11

Record sales ...... 11 Dacia, one of the pillars of the Renault group ...... 12

DACIA, CUSTOMER-DRIVEN SUCCESS ...... 13

Dacia Community continues to grow ...... 13

2 FOUR NEW VERSIONS AND LIMITED-EDITION MODELS FOR A STILL MORE DYNAMIC RANGE

With a complete range of vehicles entirely renewed within the last two years, Dacia is further boosting its offering with new Stepway versions and limited-edition models.

Lodgy Stepway and Dokker Stepway

Dacia is extending the Stepway offering already available on Sandero to include Lodgy and Dokker.

Lodgy Stepway1 and Dokker Stepway, go-anywhere versions of the minivan and leisure activity vehicle The new Stepway versions of Lodgy and Dokker boast a muscular look and powerful personality inspired by crossover vehicles.

The two new versions feature special design components: - body-colour front bumpers (and rear bumpers on Lodgy), - satin-chrome front and rear skidplates, - front fog lamps with satin chrome surrounds, - black wheel arch protection, - black undersealing, - Dark Metal-colour finish on the roof bars, rearview mirrors and aluminium wheel rims, - and on Lodgy Stepway, a black grille and upper grille strip.

1 Lodgy Stepway is available in five-seater and seven-seater versions.

3 Lodgy Stepway and Dokker Stepway are available in Azurite blue body paint with a “Stepway” decal on the front doors. Following in the footsteps of Sandero Stepway, both models boast assertive and adventuresome styling.

Special interior and comprehensive equipment Lodgy Stepway and Dokker Stepway feature special upholstery with embroidery and blue topstitching.

The dials and air vents are circled in the same blue tone to be found on the central instrument cluster. The colour contrasts perfectly with the Dark Carbon interior design scheme, further underscoring the vitality of the new Stepway models.

Expanding the existing range, Lodgy Stepway and Dokker Stepway ship with a wide range of equipment (standard or optional), including: the Media Nav multimedia system, air conditioning, a speed limiter/cruise control system and a reversing radar. And for even more everyday practicality, both trim levels come with new net storage pockets in the rear and at the sides of the front seats.

Lodgy Stepway and Dokker Stepway powered by frugal, high-performance engines2 Lodgy Stepway is available with two petrol engines, the TCe 115 and the 1.6 MPI (with 80 hp or 85 hp), both mated to a 5-speed manual gearbox. The TCe 115 unit consumes just 5.7 l/100 km3 over a combined cycle for the five-seater

3 3 3 model, for CO2 emissions of 131 g/km (5.9 l/100 km and 135 g/km for the seven-seater). Fuel consumption for the 1.6 MPI 80 (Euro 4 countries) engine is 7.6 l/100 km3 over a

3 combined cycle, for CO2 emissions of 179 g/km . The 1.6 MPI 85 engines achieves a controlled 7.0 l/100 km3 over a combined cycle, for 161

3 g/km of CO2.

For diesel fans, Lodgy Stepway is available with the 1.5 dCi engine developing 85 hp (Euro 4 countries), 90 hp or 110 hp.

3 3 Fuel consumption for the 1.5 dCi 85 is 4.7 l/100 km , for 124 g/km of CO2. The 1.5 dCi 90 and 110 are among the most frugal engines in the segment, at 4.2 l/100 km3

3 3 3 (109 g/km of CO2) and 4.4 l/100 km (116 g/km of CO2) respectively.

Dokker Stepway is available with one petrol engine and three diesel engines. Dokker Stepway ships with the TCe 115 petrol unit, with fuel consumption of just 5.8 l/100 km3

3 over a combined cycle and CO2 emissions of 135 g/km .

Dokker Stepway is available with two diesel powerplants, the 1.5 dCi with 75 hp, 85 hp or 90 hp. With 75 and 95 hp, the engines is remarkably frugal, consuming a modest 4.5 l/100 km3 over a

3 combined cycle for CO2 emissions of 118 g/km . This engine is also available for Euro 4 countries with 85 hp; fuel consumption is 4.8 l/100km3

3 over a combined cycle and CO2 emissions of 127 g/km .

2 Engine availability depends on country. 3 Fuel consumption and emissions figures homologated according to prevailing regulation.

Sandero Black Touch limited edition4

With the Sandero Black Touch limited edition, Dacia’s compact hatchback packs even more style and equipment.

Attention to detail outside Based on the Lauréate trim model, the Sandero Black Touch limited edition is available in eight colours, including all-new Comète grey metallic body paint. Sandero Black Touch is equipped with new 15-inch Dark Metal wheels (wheel embellishers or aluminium rims), pearl black rearview mirrors and a B-pillar decal that conspire to lend an extra touch of elegance and distinction.

Immaculate finish inside The Sandero Black Touch limited edition features meticulous finish inside, with pearl black cabin components echoing the exterior. The central instrument cluster gets a pearl black embellisher, as do the pull handles and the steering wheel insert, the whole matched by chrome-finished door handles.

Perfectly adapted to the city, the Sandero Black Touch comes with useful technological equipment, including the comprehensive Media Nav multimedia system and a speed limiter/cruise control function (depending on the country).

4 Name of the limited edition model in France

6 Sandero Black Touch engines: frugal but fun5 The Sandero Black Touch limited edition is available with five engines – two petrol, one petrol- LPG and two diesel. The TCe 90 petrol engine combines driving pleasure, low fuel consumption (5 l/100 km6) and

6 reduced CO2 emissions at 116 g/km . Sandero Black Touch is also available with the 1.2 16V 75 hp petrol engine, with fuel

6 6 consumption of 5.8 l/100 km and CO2 emissions of 138 g/km . This engine also comes in a

6 dual-fuel petrol/LPG version, for lower running costs and CO2 emissions of just 120 g/km in LPG mode.

Sandero Black Touch is available with the 1.5 dCi diesel engine developing 75 hp or 95 hp. This powerplant boasts some of the lowest fuel consumption figures in the segment, at just 3.8

6 l/100 km over a combined cycle, and a reduced environmental impact, with CO2 emissions of 99 g/km6.

5 Engine availability depends on country. 6 Fuel consumption and emissions figures homologated according to prevailing regulation.

Duster Black Storm limited edition7

Following the Duster renewal in September 2013, and in line with the Duster Aventure limited edition presented at the 2013 Geneva Motor Show, Dacia is launching the limited-edition Duster Black Storm in 4x2 and 4x4 versions. Where the limited-edition Duster Aventure underlined the vehicle’s go-anywhere looks and emphasized its all-terrain abilities, Duster Black Storm brings to mind the ambitious missions of air-force pilots and takes its inspiration from the world of aviation.

Get ready for take-off The distinctive appearance of Duster Black Storm gives the vehicle extra added verve, conferred in particular by the Impérial yellow rearview mirror housings. In a nod to the world of aviation, decals depicting an altimeter adorn the hood, sides and rear.

Based on the top trim level model (depending on the country), Duster Black Storm is available in four body colours – Platine grey, Nacré black, Comète grey and Glacier white.

Cockpit ambience inside The subtly styled interior features special upholstery in Soft Black with yellow bands on the seat backs and bases along with titanium black design touches on the cluster surround, pull handles and steering wheel insert.

7 Name of the limited-edition model in United-Kingdom.

8 Echoing the body decals, the altimeter visual is present on the top of the seat backs (bearing the Duster name) and on the steering wheel insert. Protective mats in yellow-braided fabric round out the interior design, lending a contemporary and discreet look.

In addition to the cabin equipment of the top trim level (depending on the country), Duster also comes with Media Nav, a speed limiter/cruise control system, rear park assist, air conditioning and hill-start assist.

Duster Black Storm engines: versatility and performance8 The Duster Black Storm limited-edition model is available with two petrol engines and two diesel engines. Duster Black Storm can be powered by the TCe 125 hp petrol unit (4x2 version only). This high-performance engine is also an economical one, with low running costs thanks to fuel consumption of just 6.3 l/100 km9. The TCe 125 is available with a 6-speed manual gearbox

9 and available on the 4x2 version. CO2 emissions are 145 g/km . The 1.6 16V 105 hp petrol engine is available on the 4x2 and 4x4 models (depending on the country). Combined-cycle fuel consumption comes out at 7.1 l/100 km9 for the 4x2 and 8 l/100

9 9 9 km for the 4x4, while CO2 emissions are 165 g/km for the 4x2 and 185 g/km for the 4x4. On 4x4 models, this engine is mated to a 6-speed manual gearbox.

Duster Black Storm is available with the 1.5 dCi diesel developing 90 hp or 110 hp. Driving pleasure is fully delivered in the shape of top-quality pick-up and acceleration, in part thanks to the 6-speed manual gearbox. The 1.5 dCi 90 unit is available on 4x2 models, with combined-cycle fuel consumption of 4.7

9 9 l/100 km and CO2 emissions of 123 g/km .

9 9 Over a combined cycle, the 1.5 dCi 110 emits 127 g/km of CO2 in 4x2 guise and 135 g/km for the 4x4 model. Combined-cycle fuel consumption is 4.8 l/100 km9 for the 4x2 and 5.2 l/100 km9 for the 4x4.

Peace of mind

Like all the models in the range, the Stepway versions of Lodgy and Dokker, as well as the limited series Sandero Black Touch and Duster Black Storm ship with a 3 year / 100,000 km warranty.

8 Engine availability depends on country. 9 Fuel consumption and emissions figures homologated according to prevailing regulation.

DACIA, A TRUE SUCCESS STORY

With more than three million vehicle sales in Europe and the Mediterranean basin in 2004, Dacia is enjoying immense commercial success. Record sales

Dacia posted an excellent performance in first-half 2014 with sales up 24.4% on first-half 2013, for a total 263,296 units at end-June 2014.

In Europe, the Dacia brand posted the strongest increase of any brand. Boosted by its range- wide renewal, Dacia recorded 194,734 registrations, up 36.2% on first-half 2013.

Results were on the rise in all countries, and the following in particular: - Sales in Spain increased 72.1%, and Dacia Sandero was the market’s best-selling car in August; - Sales in Italy – the brand’s number-four market – were up 35.5%; - One year after launch in the UK, Dacia increased sales by 85.5% and market share by 0.36 points.

In France, Dacia was the fifth-ranked brand in the passenger-car market and fourth in sales to consumers, with volumes up 28.8% year on year. From January to June 2014, Sandero and Duster sales leapt by over 30% and 58% respectively on the same period in 2013.

In the Mediterranean basin, in an unfavourable market environment, Dacia grew its market share in all its countries, with particularly strong performances in Romania and Morocco, where sales were up 52% and 19.3% respectively. With a 32.4% share of the market in Romania and 28% in Morocco, Dacia remains the clear leader in the automotive market in both countries.

Already present in 43 pays, the Dacia brand is readying for launch in Israel between now and the end of the year.

Dacia, one of the pillars of the Renault group

Renault acquired a 51% stake in Dacia in 1999. The Group immediately initiated two projects, modernising the Romanian production site and, at the same time, designing a broadly affordable car and putting in place the conditions to produce it in Romania. The X90 (Logan) programme was officially launched in the same year.

Logan design study © Stroppa, Philippe / Studio Pons The Logan project team © Millier, Sébastien / Chaix & Morel Architects

Between 1999 and 2004, the Renault group invested €489 million to comprehensively modernise Dacia. The Group increased its share in Dacia (to 81.4% in 2000, 92.72% in 2001 and 99.43 % in 2003) and the French and Romanian teams worked together on two product launches, Supernova in 2000 and Solenza in 2003, getting to know each other in preparation for the launch of the X90.

Ten years ago, a few days before the opening of the Paris Motor Show, Renault officially announced the launch of the Dacia brand in June 2005. Starting at €7,500 euros, Logan offered unrivalled value for money and roominess. Today, New Logan remains true to the brand’s founding values, making new cars available to the greatest number at a price that remains affordable: €7,700.

Under the impetus of Carlos Ghosn, Chairman and Chief Executive Officer of the Renault group since 2005, the Dacia brand has seen significant expansion. Present in 43 countries, it now sells a complete range of passenger cars, light utility vehicles and an immensely successful SUV, Duster.

12 DACIA, CUSTOMER-DRIVEN SUCCESS

Dacia customers are the opposite of reticent when it comes to expressing their commitment to the Dacia brand, as witnessed in immensely successful Dacia community events and a strong participation rate in the social media.

Dacia Community continues to grow

Sales performance aside, Dacia brand customers come together around shared values, based on a free-thinking, straightforward and generous approach. The picnics organised in a number of countries are positive, feel-good events that create strong ties between the brand and its customers.

Nearly 14,000 Dacia fans attended the picnic in France in the Paris region on 29 June 2014. Arriving in over 3,100 vehicles, the participants once again proved faithful to the major annual meet of the Dacia owner community.

The fourth Dacia picnic in Bulgaria was held on 21 June. The event drew over 1,500 people, or three times as many as last year’s. On the same day, nearly 4,000 Dacia fans met up at Sikland, the biggest amusement park in the Czech Republic.

The Dacia picnic organised at Egeskov Castle in Denmark on 25 May 2014 was an opportunity to celebrate the brand’s first year in the country, with nearly 2,000 people in attendance. With 400 vehicles on hand out of the 1,600 sold so far in the country, a full 25% of the country’s Dacia owners turned up for the event.

For the brand’s fifth annual picnic in Poland, held on 7 June, over 5,000 customers were in attendance at the country’s 53 dealerships.

13 In Morocco, a tour of beaches was organized from 8 to 31 August 2014. The “Caravan of Dacia beaches” escorted of three Duster and Lodgy crossed the country with 5 cities stages. With different animations, this event gathered more than 150 000 spectators.

Dacia customers also enthusiastically share their commitment to the brand on Facebook, with an international page and 26 country pages. The Facebook fan community is approaching the two million mark, with 1.9 million fans worldwide at end-August 2014.

Dacia will take advantage of the Paris Motor Show to thank its customers, paying tribute to them by screening images from these events.