Thriving Through Play

Thriving Through Play 2015 Annual Report Letter from the President and Board Chair 2015-16 Board of Directors Officers Kelly Baker Chair of the Board Paul Kasbohm Secretary Phil McKoy Past Chair Steve Stensrud Treasurer

Board Members Siyad Abdullahi Kevin Balon Robert Befidi Chris Bellini Holly Boehne Melissa Brinkman Steve Christenson Dear Friends, Terry Clark What a year! Without a doubt, we can say this is one of the most thrilling periods Chad Dayton ever for Minnesota Children’s Museum. We have positioned the organization for an Lisa Poseley Duff amazing transformation and can’t wait for you to share this exciting ride with us! Paul Dzubnar Ann Ferreira During the 2015 fiscal year, Minnesota Children’s Museum enjoyed growth and success in our day-to-day operations while taking huge strides toward realizing our Michael Fiddelke vision for the future. We delivered on our mission of sparking children’s learning HT Fish through play, delighting visitors and providing playful learning experiences for families Kristi Fox throughout the state. Janel Goff At the same time, we set an ambitious course into the future. Our accomplishments include: Jim Grant Hema Gunasekaran • Making tremendous progress on plans to reinvent our main museum in downtown St. Paul Patrick Harris • Adopting a new three-year strategic plan and a new vision statement Taylor Harwood Robert Hoke • Initiating exciting plans for a permanent home for our museum in Rochester ® Phil Krump • Designing a “pop-up” museum at Mall of America John Marshall An unwavering belief in the power of play infuses everything we do. Every day we Kate McRoberts see how play cultivates the essential skills children need to thrive. Our aim is to spark momentum for a movement that highlights play’s central role in making our Jennifer Moll community happier, healthier and more innovative. Sandra Peterson Susan Oberman Smith None of our impact in the lives of children and their families would be possible Ronda Wescott without the generous support of our donors, volunteers, members and other supporters. From our day-to-day operations to our exciting vision for change, Jeanne Voigt we rely on the power of giving. We extend our heartfelt thanks to all who donate funds, time, expertise and passion Research Advisory Council to helping us spark children’s learning through play. Dr. Megan Gunnar, Chair Sincerely, Dr. Stephanie Carlson Dr. Chryle Elieff Dr. Anna Johnson Dr. Sara Langworthy Dr. Michele Mazzocco Dianne Krizan Kelly Baker Dr. Kent Pekel Dr. Amy Susman-Stillman President Chair of the Board Minnesota Children’s Museum Minnesota Children’s Museum

2 More than 650,000 children and adults throughout Minnesota experienced playful learning through museum programs.

3 10% 7%

14% 14% l North (Anoka) l South (Scott and Dakota) Serving the l East (Ramsey and Washington, l Minneapolis excluding St. Paul) l St. Paul Entire State l West (Hennepin and Carver, l Greater MN 9% excluding Minneapolis) l Out of State 20%

11%

14%

4 MISSION: SPARKING CHILDREN’S STRATEGIC GOAL: STRENGTHEN LEARNING THROUGH PLAY AND SUSTAIN THE MUSEUM’S CORE A Year of Progress and Strong Year for Admissions Change and Memberships Minnesota Children’s Museum advanced Our museums came alive with excitement, its standing during the past year as a smiles and fun all year long. We delighted treasured statewide asset. Our successful 432,200 visitors in our Museum in year included a number of highlights: St. Paul from July 1, 2014, through June 30, 2015. This was our third highest • Delighting more families than ever annual attendance ever. We ended the before through our museums in St. year with 12,927 member families. Paul and Rochester, Museum-To-Go classes, Smart Play Spots across the state, the Storyland exhibit touring Great Special Exhibits greater Minnesota and traveling In St. Paul, our changing galleries gave exhibits touring North America visitors new playful experiences to enjoy • Achieving a major milestone in the all year long. We were thrilled to offer Room to Play capital campaign — Thomas & Friends™: Explore the Rails, securing enough support to break Adventures with Clifford The Big Red Dog™, ground on our expansion and Sid the Science Kid™ and a variety of other renovation project in downtown special exhibits. Thousands of hours of St. Paul special programming, including the popular Big Healthy Fun!, provided • Completing designs for eight new additional thrills. permanent galleries and plans for a construction project that will add great On the Road with amenities and 35% more visitor space • Developing a new brand identity, Traveling Exhibits including a new logo and updated The Museum is the nation’s leading website, to better engage with our producer of children’s traveling exhibits. audiences Our immersive and educational exhibits spark curiosity and activate learning. In all, more than two million visitors experienced our nine traveling exhibits across North America.

5 STRATEGIC GOAL: CHAMPION THE ESSENTIAL ROLE OF PLAY IN EARLY LEARNING #PlayMoreMN: Radiating the Power of Play At Minnesota Children’s Museum, we’ve come out in favor of giving kids time and space to explore, experiment, do their own thing, goof off and make a mess. We want kids (and adults) to play more. The key point is that play is more than “just fun.” It’s how kids learn the key skills they’ll need to succeed in life. We call these important proficiencies the 7Cs. They include: critical thinking, communication, creativity, coordination, self-control, collaboration and coordination. What’s unfortunate is that the time kids spend playing is on the decline — down an average of eight hours per week since the 1980s. That means children growing up today are spending less time doing the very things that will make their lives happier, more fulfilling and more rewarding. That’s why we’ve come out with a simple but important message: Play more. We want the entire community to cherish the power of play — and to see parents do everything they can to support the learning that happens when their children play. Play for All Our Play for All program ensures all individuals have access to rich learning environments where children develop skills such as self-control and critical thinking through play. This year, thanks to community support, nearly 122,000 children and adults (more than a quarter of our visitors) received free or subsidized admission. 3,299 families received free annual memberships via the All Play program

6 STRATEGIC GOAL: EXPANDING OUR REACH THROUGH DECENTRALIZED GROWTH Minnesota Children’s Museum strives to radiate the power of play throughout the state. Through a variety of initiatives, we bring playful learning to families across Minnesota.

Minnesota Children’s Museum of Rochester • Enjoyed a successful third year • Drew nearly 30,000 visitors and welcomed more than 750 member families • Welcomed more than 1,600 visitors through programs that ensure access for families in need — including Play for All, Free Pass and the new Bremer Bank Free First Sundays. Smart Play Spots • Mini-museum exhibits in libraries and community centers • Reached more than 150,000 visitors in 18 locations Storyland • Cultivated a lifelong love of reading as children stepped into beloved childhood books • Visits in 2015 included the Carver County Historical Society, Northfield Public Library and Children’s Museum of Southern Minnesota in Mankato. Museum-to-Go • Brought standards-based, playful learning experiences to more than 4,000 children in classrooms throughout Minnesota Rochester’s “Road to the Castle” Minnesota Children’s Museum of Rochester is looking to the future by evaluating the idea of moving to the received free annual memberships via the All Play program historic “castle” building in downtown 3,299 families Rochester. The building, a former armory, is an iconic landmark that would provide more space to play and allow the Museum to offer a variety of new visitor amenities.

7 Room to Play Capital Campaign Contributors Signature Gifts 3M Foundation Best Buy Children’s Foundation State of Minnesota City of St. Paul Cultural STAR Program Target

Premier Gifts Anonymous Martin and Esther Capp Family Fund of The Saint Paul Foundation Ecolab Foundation General Mills Foundation Martha MacMillan*

Leadership Gifts Katherine B. Andersen Fund of The Saint Paul Foundation Andersen Corporate Foundation Hugh J. Andersen Foundation Anonymous F. R. Bigelow Foundation Hardenbergh Foundation ROOM TO PLAY: Institute of Museum and Library Services Mardag Foundation Expansion & Renovation Ordway Family: Dellwood Foundation Minnesota Children’s Museum is reinventing our Museum in downtown St. Paul Cedar Fund of The through a $30 million expansion and renovation project. Saint Paul Foundation Carl and Eloise Pohlad Family All-New Exhibits Great Amenities Timeline Foundation • New permanent • Café and coffee bar • Groundbreaking fall 2015 Saint Paul Foundation exhibits, including a • Additional skyway-level • Museum remains open Securian Foundation multi-story climber entrance into fall 2016 William Schmoker Family • 35% more visitor space • Additional bathrooms • New museum opens Foundation* • 100% reimagined and elevator early 2017 Terri Tersteeg and James Peterson experiences to delight Thrivent Financial Foundation children and adults Travelers Foundation Wells Fargo Foundation Minnesota

Major Gifts Tom and Amara Abood* Charlene and Mark Altman Anonymous John and Kelly Baker Family The Otto Bremer Foundation Patrick and Aimee Butler Family Foundation Sarah Ross Caruso Chadwick and Maggie Dayton Katharine and Douglas Donaldson* Emerson Process Management — Rosemount Division

8 Ann Ferreira and Jon Reissner James L. Reissner Family Foundation HT Fish and Kathryn Nelson Marialice and Nevin Harwood Family Nancy P. and Robert W. Hatch Hubbard Broadcasting Foundation Rick and Gretchen Jelinek Amy and Bill McKinney McKoy Family William and Martha Rappaport Meyers* I.A. O’Shaughnessy Foundation* Suzanne C. and William B. Payne Rahr Corporation Shakopee Mdewakanton Sioux Community Ann W. Simonds and Ken Rosenblum Helene and Jeff Slocum Susan Oberman Smith and Doug Smith Ed and Valerie Spencer Toro Foundation U.S. Bancorp Foundation Lillian Wright and C. Emil Berglund Foundation

Capital Campaign Funds the Vision Supporters This expansion and renovation builds on a rich history. We’re adding on to the passion Brad and Holly Boehne of our founders, the donors who have funded our growth, the army of volunteers who Ann and Mike Brilley and Family have helped us along the way and, of course, the millions of visitors who have come Betsy Buehrer to play and learn with us. We are grateful for the overwhelming generosity of our Cashill Family community, whose commitments to the Room to Play capital campaign now exceed Terry and Sarah Clark $28.5 million. We’re almost there! In order to fully realize this exciting vision for our John and Gretchen Corkrean new Museum, we are continuing to raise the additional funds needed. Jeff and Kristi Fox Allison and Scott Gage Eric and Katherine Kirchner Dianne and Scott Krizan Philip and Sarah Krump Longview Foundation — Lucy and New Vision New Look Bob Mitchell Beth and Nathaniel Opperman The Museum adopted a new 2016-2018 To build on our exciting changes, the Marcia Page and strategic plan that sets a course for Museum is rolling out a fresh look. We’ve John Huepenbecker transformation. The plan includes a new come up with a new logo, updated colors David and Laura Quigg vision statement: Kids play more. Adults and a vibrant design approach. Carleen Rhodes do, too. We thrive as a happier, healthier What do you see? and more innovative community through Phil and Schele Smith Fund of Maybe a leaf, evoking The Minneapolis Foundation the radiant power of play. Our new growth and life. Or a community impact goals are: Susan Oberman Smith and child at play, capturing Doug Smith • Museum grows to delight 750,000 that universal moment Cassidy and Andrew Steiner visitors across the state each year of anticipation at the Jon and Lea Theobald • Children enjoy reimagined play start of a cartwheel. Are the letters MCM Think Mutual Bank experiences designed to nurture seven in there somewhere? Ronda and Rodney Wescott lifelong skills What we see is fun, energy, community • Parents embrace their children’s and purpose. We see play. * denotes donors whose past learning in the Museum and beyond endowment gifts continue to support our mission each year • Low-income families fully benefit from playful learning opportunities 9 Our Generous Donors Donors to Minnesota Children’s Museum give the gift of play. The Museum is honored to receive funding from a committed group of corporations, organizations and individuals.

Individual Contributors Susan Oberman Smith and $2,500-$4,999 $1,000-$2,499 Doug Smith Bruce and Martha Atwater Siyad Abdullahi $100,000 and above Oswald Family Foundation Cashill Family Sarah J. Andersen and Chris Hayner Martin and Esther Capp Marcia Page and John Huepenbecker Steve Christenson and Lisa Hondros Brad and Holly Boehne Family Fund of Ed and Val Spencer Michael and Ann Ciresi Ann and Jay Boekhoff The Saint Paul Foundation Michelle and Michael Conklin Melissa and Robert Brinkman $5,000-$9,999 Anonymous (2) Karyl and Dan Corcoran Matthew and Ashley Brown Anonymous Martha and Bill Meyers*^ John and Gretchen Corkrean Burdick Family Fund of Kelly and John Baker Dick and Kit Schmoker Page and Jay Cowles The Minneapolis Foundation Betsy Buehrer William and Cindy Schmoker* Lisa Poseley Duff Wendy Wenger Dankey and Paul and Jennifer Dzubnar Jeff and Kristi Fox Jeff Dankey $25,000-$99,999 HT Fish and Kathryn Nelson Hema Gunasekaran Julia W. Dayton* Sarah Ross Caruso Marialice and Nevin Harwood Family Paul and Carey Kasbohm Martha Dayton and Thomas Nelson Chadwick and Maggie Dayton Nancy Hatch Kate and Ian McRoberts Francis and Holly Denis Amy Giovanini and Ben Ahrens Rick and Gretchen Jelinek Jennifer Moll and Tim Bolan Mr. and Mrs. Livio D. DeSimone* Terri Tersteeg and James Peterson Eric and Katherine Kirchner Beth and Nathaniel Opperman The Driscoll Foundation Dianne and Scott Krizan $10,000-$24,999 Hugh and Margaret Schilling Janel and Brian Goff Amy and Bill McKinney Tom and Amara Abood* Phil and Schele Smith Fund of Barbara Hahn and Paul Neseth McKoy Family Terry and Sarah Clark The Minneapolis Foundation Taylor and Sara Harwood Longview Foundation — Lucy and Katharine and Douglas Donaldson*^ Steven and Suzanne Stensrud Robert and Sylvia Hoke Bob Mitchell Lisa Farrell Rob and Amy Stolpestad Lida and Bob Ingrassia Suzanne C. and William B. Payne^ Ann Ferreira and Jon Reissner Jon and Lea Theobald Philip and Sarah Krump Helene and Jeff Slocum Ann Simonds and Ken Rosenblum Jeanne M. Voigt Foundation Wade and Renee Lau Steve and Sara Zawoyski Ronda and Rodney Wescott Laurence and Jean LeJeune

Donor Profile: This year, a variety of special programs were its current space. Through my state made possible with Martha and Bill’s support senator position, I recognized the Martha and William Meyers — including Curious About Engineering, Lil importance of this statewide resource Today, Minnesota Children’s Museum Breathers Children’s Yoga, a visit from the in creating a place which could spark is preparing to reinvent itself for a new Ugandan Kids Choir, and more. children’s learning to lead them to be creative contributing members of our generation. But this work stands on the Martha explains why she was moved to community. This current gift recognizes strong foundation built by passionate create this new fund: individuals who have believed in the the expanding role the Museum plays in Museum’s mission since the beginning. “I personally began my journey with Minnesota where our grandchildren and Minnesota Children’s Museum as a board grandniece and nephew live. May they and member in 1994, just as it was opening all children continue to learn through play.”

This year, one of these early supporters took a further step to ensure her family’s commitment to the Museum will live on in perpetuity. Martha and her family have created the William and Martha Rappaport Meyers Endowment Fund, which will provide crucial income every year in support of the Museum’s drop-in programs. These programs are a critical part of children’s playful learning.

10 Play Makers The Play Makers are star fundraisers. These are Museum supporters who have stepped up to host social functions and other events to spread the word among their friends about our mission, impact and plans for the future. Here’s a special thanks to this committed bunch!

Anthony Brown David McKinney Matt and Ashley Brown Miranda and Alex Morton Kenneth Fechtner Eric Rauch Mark Horvick Samuel Rosenbaum Natasha Klettenberg Cassidy Steiner

Rochelle and Colin Myers Michael and Catherine Lee Matt Knutson Tribute Gifts Laura Nichols-Endres and Jake Endres Paul and Wendy McCullough Susan and Richard Kollaja In memory of Gregory Bartles John and Marla Ordway Andrea and Larry McGough Ashley and Jason Kothenbeutel Mr. Paul Vance and Charitable Lead Trust Fund of the Catholic Jill and Doug Lee Ms. Natalie Filipovich Robert J. Owens Community Foundation James Lekvin In honor of Matt and Ashley Brown Sandra M. Peterson Vanessa McGuire Peter Leppik and Carla Hennes Mary Jo and Jack Brown Marcus and Alicia Ploeger David and Kristine McKinney John and Jennifer Marshall David and Laura Quigg Mr. Harry G. McNeely, Jr. Stephen and Ann Masten In memory of Gretta Buller Carleen Rhodes Linda Miller and John Hick Erin McClure-Helbling and Bruce Buller Jean Schlemmer John and Cindy Olson Casey Helbling In honor of Rachel, Abby, Sarah, Beka, Mr. and Mrs. James F. Sloan Joseph and Lisa Olson Donna and Nathaniel Miller and Miriam Carley and Bill Stuber Bart and Kandi Osborn Laura and Chris Nienstedt Tom and Cindy Clark Carolyn Taylor Christy O’Shea Novak and Joby Novak Elizabeth and Michael O’Brien Mark and Mary Ellen Warner Nichole Polifka Kevin and Maggie Ortner In honor of Erin Cole Katie and Andrew Wilhoit John Riehle Samantha and Michael Pfeifer Tanya and Sean Cole Jane and James Wiltz Jeff and Jill Ronneberg Siobhan and Sean Pittock In honor of Colleen Cotter Sandy Worthing Kim Saunders Rebecca Poindexter Pat Cotter Tanya and David Yerich Cassidy and Andrew Steiner Steven and Nancy Schachtman Karyn and Randy Watson Elizabeth and John Sebastian In memory of Richard G. Kelley $500-$999 Allison Yeung Sieff Family Foundation Carley and Bill Stuber Joseph and Mary Abraham Jeanne Smith In honor of Isabelle, Charlotte and Kevin and Paula Ario $250-$499 Jennifer Spitzer Evalyn King Kevin and Lisa Armstrong Rob and Carolyn Albright Thad Standley Steve King and Susan Boren Jeff and Cheryl Beckman Anonymous Jonas and Emily Starita Christopher and Kelly Bellini Anthony and Christy Brown In memory of Evangeline Faith Stenzel Marlene and Andrew Stiehm Angela Burns James C. and Melissa Clark Brian and Susan Vance Craig and Bonnie Summerville Wenlan Cheng and Peter Lee Betty and Donald Cooke Dolores Rivard In honor of Ronda Wescott Tiffany and Sam Decker Robert Crone and Amanda and Matt Thoendel Melanie Wahlquist Elizabeth A. Dunn Mary Cameron-Crone Vickie VanNess Kyle Falconbury and Julie Joyce Edward and Sherry Ann Dayton Jeanne Vergeront and Andrew Dick Thank you to the 1,877 donors Richard and Beverly Fink Ms. Barbara Deisting Mr. and Mrs. Thomas F. Votel who supported the Museum Family Foundation Benjamin and Suzanne Dreesman Rachel and Donovan Walsh with a gift under $250. Amy and Andy Franqueira Laura and Scott Eckelkamp Deb Ward Jack Hansen and Joan Legare Hansen Judy Faber * denotes donors whose past endowment Mary Weiland and Jenna Gruen gifts continue to support our mission Laura and Patrick Harris April and William Farrell Fred and Liz Weiner each year Eric Hawkinson Michael and Brandy Fiddelke Thomas and Dawn Welch John Heizer Helen and Jim Franczyk ^ denotes donors who have created a Brian and Breanna Welke Sara Hill and Jonathan Glover Allison L. Gredesky named endowed fund Sarah Wildman Leigh and Judy Johnson Ashley Hall and Nathan Tighe Mr. and Ms. Frank S. Wilkinson, Jr. Dr. Arthur W. and Michael and Beverly Hansberry Donors of $1,000 and Emily Woo Mrs. Martha H. Kaemmer Elizabeth A. Jesso above are members of Sheldon and Monique Wood the Children’s Circle — Julie and Lawrence Kimble Daniel Johnson Ami Ostara Zerwas the Museum’s leadership Steve King and Susan Boren Diane and David Johnson giving program. Alexandra and Robert Klas Alison and Imran Khan 11 Sponsors Corporate, Foundation and Government Contributors $500,000 and above $25,000-$49,999 Education Minnesota Foundation Arts & Cultural Heritage Fund, Fred C. and Katherine B. Andersen Emerson Process Management — through Minnesota Humanities Foundation Rosemount Division Commission BMO Harris Bank H.B. Fuller Company Foundation Best Buy Company, Inc. and Bremer Bank Margaret H. and James E. Kelley Best Buy Foundation Cedar Fund of The Saint Paul Foundation, Inc. Target Foundation John Larsen Foundation Cub Cares Community Fund Litho Tech $250,000-$499,999 Donaldson Company, Inc. MAHADH Fund of HRK Foundation General Mills Foundation HIT Entertainment Morning Pride Lions Club Minnesota Department of Education Macy’s MSP Communications Carl and Eloise Pohlad Family I.A.O’Shaughnessy Foundation PwC Foundation Rahr Corporation RBC Foundation - USA The Saint Paul Foundation The Richard M. Schulze Margaret Rivers Fund $100,000-$249,999 Family Foundation Securian Foundation The Cargill Foundation Shakopee Mdewakanton Sioux TE Connectivity Community Hardenbergh Foundation $2,500-$4,999 U.S. Bank and U.S. Bancorp Thrivent Financial Foundation At Home Apartments, LLC Foundation Wells Fargo Bank and Wells Fargo Baker Foundation Xcel Energy Corporation and Foundation Minnesota Baker Tilly Virchow Krause, LLP Foundation Yamamoto Candyland $50,000-$99,999 $10,000-$24,999 Cozen O’Connor 3M Foundation Blue Cross and Blue Shield Dell Giving Government Support Andersen Corporation and of Minnesota Evantage Consulting Andersen Corporate Foundation Carlson Family Foundation Haskell’s and Minneapolis Big Cheese Hugh J. Andersen Foundation Comcast The Hubbard Broadcasting Anonymous Event Lab, LLC Foundation F.R. Bigelow Foundation The Mayo Foundation iHeartMedia The Otto Bremer Foundation Pentair Foundation Larson - King, LLP City of St. Paul Cultural STAR Program Think Mutual Bank Lurie, LLP Dellwood Foundation, Inc. $5,000-$9,999 Meyer, Scherer & Rockcastle Ecolab Foundation Activar Minnesota Farm Bureau Foundation Mardag Foundation AgStar Financial Services Rochester Area Foundation Star Tribune Banfield, The Pet Hospital Sit Investment Associates, Inc. Travelers Foundation Beaverdale Foundation Tennant Foundation UnitedHealth Group Boss Foundation The Valspar Foundation JE Dunn Construction Walmart Stores

Giving of Themselves in the Museum. He does what he is asked, enthusiasm and a positive attitude since and then some, all while having a great big his first shift and shares this with everyone Minnesota Children’s Museum wouldn’t be smile on his face. Every time he returns, with whom he interacts. the same without our generous volunteers. he brings with him the same outgoing From sparking fun on the Museum floor to friendly willingness to engage with visitors producing engaging videos to processing in whatever way is needed. Volunteerism Highlights important data, our volunteers donate their time and passion to help us advance Bailey Coronis: Play Team Member our mission. Bailey is an outstanding member 1,995 volunteers Volunteers of the Year of our Play Team, Luke Koran: Playologist which is made Luke has been a up of area teens. volunteer since 2013 From facilitating 30,293 hours of service and has contributed programming, to over 300 hours of performing as a costume character, service. He attends to helping train his fellow Play Team North Dakota State members, Bailey is truly a jack-of-all-trades University and returns volunteer. He has completed three years $730,970 value of to volunteer at the Museum every summer. of service, donating over 450 hours to volunteer hours Luke is a hard worker and a great presence the Museum. Bailey has demonstrated

12 2015 Play for All Ball: During the event, we were pleased to name 3M the 2015 Friend of the Museum. This Carnivalia award highlights 3M’s longtime support More than 400 guests celebrated during of the Museum, with a particular focus on our 2015 Play for All Ball. Together they supporting STEM education. raised more than $300,000 toward Special thanks to Chair Laura Cashill and Minnesota Children’s Museum programs the evening’s emcee, Julie Nelson that provide access for low-income families. (pictured at right).

$1,000-$2,499 Bailey Nurseries Play for All Ball: Media Sponsors Bell Mortgage — Rochester Bluhm Brothers, Inc. Carnivalia Sponsors Star Tribune Bowlocity Bob the Bug Man, LLC Presenting Minnesota Parent Cinch Connectivity Solutions William Bolthouse Farms, Inc. 3M Foundation Mpls.St.Paul Magazine Community Charities of Minnesota Brian Welke Agency Play Champion Event Sponsors DLMC Foundation Brock White Company Best Buy Yamamoto Edwin W. and Catherine M. Davis Canvas and Chardonnay UnitedHealth Group Event Lab Foundation Central Telephone Sales and Service Play Leader Haskell’s Federated Insurance Company Charter Media Travelers Foundation Litho Tech GiveMN City Auto Glass Wells Fargo: The Private Bank Greater Rochester Arts and Collins Orthodontics Visit mcm.org/donate to add your Cultural Trust Custom Alarm Play Team name to next year’s roster of Green Mill Restaurants Express Employment Professionals Thrivent Financial generous Museum donors! Kopp Family Foundation Good News Children’s Center, Inc. Play Enthusiasts Lakeland Foundation Kemp’s — Rochester Activar, Inc. This list reflects contributions The Medtronic Foundation Knutson Construction Services Andersen Corporation received between July 1, 2014 and Microsoft Matching Gifts Program Rochester, Inc. Blue Cross Blue Shield of Minnesota June 30, 2015. Every effort has Midwest Language Banc Kohl’s Corporation JE Dunn Construction Company been made to ensure its accuracy. Mille Lacs Band of Ojibwe Lametti & Sons, Inc. Polaris Industries Inc. If your name has been inadvertently Minnesota Premier Publications Litin’s Party Value PwC omitted or incorrectly listed, please Nuveen Asset Management Midwest Lifeshots Photography Target accept our apologies and contact a Olmsted Medical Center Paramark Real Estate Services Xcel Energy member of our Development team at The Elizabeth C. Quinlan Park Place Motor Cars Play Partners 651-225-6055 or [email protected]. Foundation, Inc. Prairie Island Indian Community At Home Apartments, LLC Target Stores - Rochester Premier Banks Baker Tilly Town Square Media Rochester-Realestate.info LLC Cozen O’Connor Twin City Filter Service, Inc. Sierra Club North Star Chapter Ecolab Foundation Wendland Utz, Ltd Smith Foundry Company Evantage Consulting Smith Schafer & Associates, LTD Larson — King, LLP $250-$999 TMB Properties Lurie, LLP Action Moving Townsquare Media Group MSR Design Anonymous Venture Photography Star Tribune 13 The Private Client Reserve of U.S. Bank Financial Overview: both earned revenue and contributed The Museum is proud to report its support. Earned revenue represents 32% continued dedication to programs in Strength in Numbers of the Museum’s total income and is St. Paul and Rochester, which include comprised of admissions, memberships, supporting exhibits, education, visitor and Minnesota Children’s Museum’s financial traveling exhibit income, other income volunteer services, and membership and performance in fiscal year 2015 was such as education and group revenue, events. Administrative expenses include strong, with an impressive 27% increase in and investment income. management, marketing and promotions. total net assets from fiscal year 2014. The increase is largely due to the Museum’s Generous annual contributed support Overall, operating expenses decreased fundraising for our capital expansion, and grants represent 20% of total 5% from fiscal year 2014. The decrease in scheduled for completion in early 2017. income with Room to Play capital expenses is partially due to administrative campaign contributions representing process improvements, as well as increase The Museum’s financial strength lies in an additional 48%. in capital project spending versus our diversity of revenue sources, including operating spending.

Statement of Financial Position As Restated June 30, 2015 June 30, 2014 Assets Cash and Cash Equivalents $ 2,765,782 $ 2,156,655 Short-Term Investment - Investment Draw 0 238,000 Certificates of Deposit 0 200,000 Pledges and Grants Receivable, Net 228,970 687,138 Accounts Receivable, Net 93,150 34,174 Pre-Paid Expenses 227,578 159,204 Investments 4,782,754 5,004,957 Land, Building, Exhibits, and Equipment, Net 9,147,692 7,701,596 Cash Restricted for Capital Campaign 2,851,280 358,094 Pledge and Grants Receivables, Long-term 3,529,765 2,512,709

Total Current Assets $ 23,626,970 $ 19,052,526

Liabilities Accounts Payable $ 309,847 $ 168,660 Accrued Compensation 269,047 387,413 Other Accrued Expense 100,065 47,811 Deferred Revenue 1,114,579 1,009,113 Line of Credit 0 300,000

Total Liabilities $ 1,793,538 $ 1,912,996

Net Assets Unrestricted - Undesignated $ 870,876 $ 990,576 Unrestricted - Designated 830,000 830,000 Temporarily Restricted 15,891,235 11,157,201 Permanently Restricted 4,241,322 4,161,753

Total Net Assets $ 21,833,432 $ 17,139,530

Total Liabilities and Net Assets $ 23,626,970 $ 19,052,526

14 Support and Revenue Expenses

10% 14% 14%

10% l Museum Admissions l Exhibits l Memberships 11% l Education 7% l Traveling Exhibit Income 17% l Visitor/Volunteer Services Programs 47% 1% l Investment Income l Rochester 5% l Other Earned Income l Memberships and Events 5% l Grants and Contributions l Administrative 17% l Government Grants 6% 33% l Fundraising 3% l Capital Campaign

Statement of Activities Unrestricted Temporarily Permanently Unrestricted Designated Restricted Restricted Total Revenue Museum Admissions $ 1,273,664 $ 1,273,664 Memberships 1,271,365 1,271,365 Education and Groups 223,757 223,757 Parties and Events 90,973 90,973 Exhibit Rentals and Sales 923,546 923,546 Endowment Income 207,197 207,197 Net Unrealized Gain/(Loss) 710 (266,970) (266,260) Other Revenue 329,370 329,370 Total Revenue $ 4,113,385 (59,773) 4,053,612

Support Grants and Contributions 795,203 730,320 79,569 1,605,092 Restricted: Government Contribution 395,000 395,000 In-Kind Contributions 251,182 251,182 Fundraising Events 220,774 220,774 Capital Campaign 5,930,107 5,930,107 Total Support $ 1,267,159 7,055,427 79,569 8,402,155

Net Assets Released from Restrictions $ 2,261,620 $ (2,261,620)

Total Revenue And Support $ 7,642,164 4,734,034 79,569 12,455,767

Expenses Program $ 5,366,211 $ 5,366,211 Administrative, Marketing and Promotion 1,322,304 1,322,304 Fundraising 1,073,350 1,073,350 Total Expenses $ 7,761,865 $ 7,761,865

Total Change In Net Assets $ (119,701) 4,734,034 79,569 4,693,902

Net Assets — Beginning of Year $ 990,576 $ 830,000 $ 11,157,201 $ 4,161,753 $ 17,139,530

Net Assets — End of Year $ 870,875 $ 830,000 $ 15,891,235 $ 4,241,322 $ 21,833,432

15 We’re raising funds for our expansion and Help Us Grow! renovation in St. Paul – and every penny helps! 1. Fold your coin bank 2. Insert coins! 3. Drop off donations at any museum location

To make your toy robot bank: Cut Fold Assem ble & Tape

To: MCM From:

Annual Report Design: Jacky Wilson Photography: Bruce Silcox

10 West Seventh Street St. Paul, MN 55102 651-225-6000 | mcm.org