WILMETTE LIFE May 17, 1929 British Auto Builders Get Production Setback Record Production British motor manufacturers in 1928 A\W~II~fl7~ turned out 154,495 passenger , com­ that have pared with 161,920 in 1927 and 158,699 [The new peak r~ached in att~o.mobil e in 1926. prodttction and sh-.pme1tts dunng th e STYLE• ~OLOa Value of cars produced last yeJr mo1tth of April, offers some startling and was £38,763,946 against £43,550,551 ~n _figt1rcs. The appended i•.tfornw.tion was the preceding year and £43,161,945 Ill compiled b)' tlze Automottve Datly News DISTI'N.~TIO'N. OF PA1TER-. 1926. of New York.] Motor manufacturers, perturbed at for this setback in production, accuse the Motor company reported government of taxing the industry to production and shipment of 157,134 aODE & STOllE a standstill. cars and trucks in April, compared Our Easy Payment Plan Will Fit Into Your Budget with 147,274 in March and 135,832 in April last year. The inc;ease over call MOTOR HEADS VISIT HOOVER April, 1928, was 21,302 vehtcles. Headed by Ford and ~ther IIAYIIARK.ET 0~~~ leaders in the industry of DetrOit, a Oakland- shipments for April delegation of automobile m~nufactur­ were 36 384 cars, establishing a record ers called on President Hoover and for that month. This compare'3 with U. S. Tent & Awning Co. members of his cabinet and discussed 28,513 in April last year, a gain of 701-709 N. SANGAMON ST., means of expanding motor transpo~ta­ 7.871. March '3 hipments totaled 34,460. I tion facilities both ·in the Umted The May schedule calls for production ~·~~·~·~~·~·~·~~·~·~·~~·~·~~...... ~·~·~~·~·~·~·~~·~·~·~~·~·~·~~·~·~~S~tate- 3 and ab-=-r-=-oa:..:...d:.:_. ______. of about the same amount as in April.

Shipments of and La Salle cars in April totaled 4,206, thi•3 being an increase of 15 percent over a year MOTORS PRODUCT ago. Shipments fQr the first four months amounted to 14,159 cars, a new high record for the period.

Olds Motor company reports April shipments of 15,752 cars, against 13,699 in March and 11,088 in April last year. Total shipment'.; of this division of in the first four months were 19,000 units ahead of the MOTOR ·CORPORATION corresponding period of 1928. The Marmon Motor company's April shipments set a new ap-time record for any single months. Deliv­ eries of Marmon and . car.; Announces to dealers totaled 6,029, this being 150 percent over last year. The previous record for a single month was made in March, when shipments amounted to 3,604. This April mark beat this by the appointment of 67 percent, notwithstanding the record ApriL

Graham-Paige reached a new peak in April in production and shipment.;. The total was 11,550 cars, exceeding GOULD C. DAVIS, INC. March by 1,940 cars, or 20 percent. Production for the first four months 548 LINCOLN AvE., WINNETKA was 36,834 a gain of 15,434, or 72 per­ cent over the corresponding period of Winnetka 3090 last year. A record was set by Reo Motor Car company with April shipments of 5.716 as P/ymoutb Dealer· cars and truck.;, comparing with 4,611 in March and 5,277 in April, 1928. April shipments included 2,865 cars and XTREME care is exercised in keeping with the character Plymouth has, too, the great 2,851 trucks. The May schedule 'calls E in choosing Plymouth and excellence of the Plymouth safety assurance of Chrysler for a production of 6,000 cars and dealers to make sure that each trucks, 4,000 order now being on car its~lf. weatlurproof internal-expand­ hand. new organization is amply Today's Plymouth com~ ing 4-wheel hydraulic brakes equipped in facilities and in The Hupp Motor Car company hines a fine quality appeal with -and is so well designed in personnel to render all present shipped 6,118 cars in April and carried its price appeal. Its fu/1-siz.e every way that it leads its field over into May 2,456 unfilled orders. and future Plymouth owners roominess and comfort-its in every phase of economical April shipments compared with 4,316 the high quality of attention ruggedness of construction­ operation and upkeep. in March, 1929, and 8,082 in April of and service that the public last year. Export shipments for April its extra power-its new engi­ Visit the showroom of this totaled 324 cars, and Canadian ship- expects of a representative neering features-its more new Plymouth dealer and ments 231 cars. ) . of Chrysler Motors. remarkable pick-up- its examine the fine array of April was the biggest month in the This new dealer in your marvelous smoothness-its cars. Above all, take out a history of the Peerle~s Motor Car communit_y, like Plymouth typically Chrysler smartness~ Plymouth and drive it yourself. cor:poration, both in shipments and re­ tail sales, according to announcetnent dealers everywhere, is pledged make it the real value invest­ You'll find the e~perience a to policies of business ethics by officials. April shipments totaled ment of the low-priced field. revelation. 2 6 a 1,778 automobiles, an increase of twenty- two cars over the previous record month, and a gain of 38 percent over the highest previous April. Sales are largely made up of the new PLY.M01UTII straight-eight models. AME,RICA'S LOWEST-PRICED FULL-SIZE CAR -Overland company officials say April •shipments reached about 40,000 cars, a gain of 1,600 over March, and 500 over a year ago.

Durant Motors production in all plants in April was 11,404 cars, against 11,092 cars in March.