SABC 2010 PROJECT PLAN Presentation to the Portfolio Committee on Sport and Recreation 1st June, 2010 Introduction of Delegation
1. Mrs. Charlotte Mampane
2. Mr. Nhlanhla Sibisi
3. Mr. Peter Kwele
4. Mr. Mandla Soko
5. Mr. Ayanda Cishe
6. Mr. Andile Noganta
2 Contents
1. PROJECT OVERVIEW 2. OBJECTIVES
3. PROJECT OUTLINE & THE JOURNEY
4. PROGRAMMING THEMES
5. WORLD CUP SCHEDULE AND COMPLEMENTARY PLAN
6. PRODUCTION AND TALENT PLAN
7. MARKETING AND CREATIVE
8. TECHNOLOGY PLAN
9. CONCLUSION
3 SABC - Official Broadcaster of the 2010 FIFA World Cup
NATIONAL THE PLATFORMS DELIVERABLES ROLE
SABC VISION 18 Radio Stations Programming News & Current Affairs Broadcasting for Total Citizen 3 Television Channels Empowerment PR & Marketing Alternative Media Platforms Live Commentary Shows
EXPECTED OUTCOMES
Restored SABC’s integrity and public confidence Improved awareness about the World Cup & History of Soccer Improved knowledge about SAFA, FIFA and the LOC Improved knowledge about Government investment Improved knowledge about South Africa & Africa’s Socio-economic & Political Profile Massive Support for the South African National Team World Class Broadcast Service that translates to increased audience share across the network
4 Strategic Objectives
1. To create a 2010 broadcasting legacy for the SABC by improving the minimum broadcasting standards and technology. 2. To ensure that every South African has access to the World Cup through relevant programming on SABC platforms (Radio, Website and Television).
3. To deliver a World Class Broadcast Service that translates into increased audience share across the network
4. To create a bond with the listeners by delivering the Build Up Campaign & Tournament matches using all South Africa’s 11 official languages.
5. To champion and reflect the nation’s readiness in the buildup to the 2010 FIFA World Cup and galvanize the nation to support the Senior Men’s National Team, “Bafana Bafana”: 1 team - 48 million supporters.
6. To ensure financial sustainability and a Return On Investment through the effective exploitation of our rights ownership.
5 SABC’s Journey to 2010
Improved awareness about the World Cup & History of Soccer Improved knowledge about South Africa & Africa’s Socio-economic & Political Profile Massive Support for the South African National Team World Class Broadcast Service that translates to increased audience share across the network
6 Programming 2010 Programming Themes
1. Patriotism
2. Sustaining Livelihoods
3. Xenophobia and Racism
4. Preparedness
5. Heritage of Football
6. Spirituality and Football
7. Celebrating Freedom, Unity and Diversity
8. Showcasing the rest of Africa
8 2010 Programming Objectives: Themes
1. Patriotism Programming that advocates, ignites and engenders national pride, identity and consciousness whose legacy lives beyond 2010.
2. Sustaining Livelihoods Programming that showcases all the 2010 commercial and job creation opportunities.
3. Xenophobia & Racism Programming that exposes the social ills of xenophobia and racism and promotes racial tolerance and tolerance of people from other countries.
4. Preparedness Programming aimed at keeping the nation abreast of the latest developments around the 2010 FIFA World Cup initiatives and showcasing the state of readiness from a variety of angles.
9 2010 Programming Objectives: Themes
5. Heritage of Football Programming that showcases the history of football with the aim of generating interest in the game of football and the World Cup itself.
6. Spirituality and Football Programming that showcases the spiritual side of football from the individual players’ and their nation’s perspective, as global obsession about football is often regarded as religion itself.
7. Celebrating freedom, unity and diversity Programming that showcases the nation by showing the success of a free and democratic South Africa, and acknowledging the contribution that some of the World Cup participating countries have made towards our freedom and the role sport has played in this regard.
8. Showcasing the rest of Africa Programming that focuses on the African Continent on issues pertinent to 2010.
10 2010 Programming Themes
SPIRITUALITY 3% PREPAREDNES PATRIOTISM 34% 32%
HERITAGE CELEBRATING 10% FREEDOM 21%
Total TV Minutes 14,871mins
PREPAREDNES HERITAGE CELEBRATING FREEDOM PATRIOTISM SPIRITUALITY
11 Scheduling: Management of Audience Flow 2010 Scheduling Objectives:
1. Road to 2010:
Deliver integrated programming mix across all platforms within the network that seeks to enhance the 2010 FIFA World Cup viewing experience
2. 64 Matches Live:
Deliver compelling world class live soccer action on TV and Radio
3. Highlights:
Deliver highlight packages to keep viewers abreast of all the soccer action
4. Repeats:
Exploit and maximise content to deliver revenue opportunities
5. News Access:
Deliver up to date and compelling 2010 FIFA World Cup across the network
13 Transversal World Cup Schedule Rationale
Complimentary across the network; Creation of repeat opportunities for audience maximization; Optimization of audience retention; Maximization of World Cup content exploitation / amortization; and Creation of revenue generation opportunities and environments.
SABCTV Transversality
SABC1 SABC2 SABC3
• Home of “LIVE” soccer matches • We bring you 8 matches “LIVE” • World Cup catch-up service • Mzansi Razzmatazz World Cup • World Cup catch-up service • Alternative viewing experience channel • Alternative viewing experience • Higher LSMs focus • High entertainment value of sport • Family viewing content e.g.. family • Entertainment and lifestyle skew content movies Schematic Chart: Re-run Opportunities & Complimentary – 11-21 June 2010
11-21 June 2010 A total of 32 matches will be flighted SABC1 SABC2 SABC3 04h00-06h00 LIVE during the first 10 days of the Live Matches & Altenative view ing 08h00-10h00 tournament. Entertainment 11h00-13h00 Altenative view ing Sixty-four (64) re-run opportunities Weekday Weekday 23h00-01h00 Altenative view ing 00h00 – 02h00 have been created. Entertainment Altenative view ing 03h00-05h00 The network re-run ratio per match will be 2.0 Live Matches & 05h00- 07h00 08h00 – 10h00 Alternative view ing Entertainment Altenative view ing 11h00-13h00 23h00-01h00 Alternative view ing Saturday Saturday Live Matches & 00h00-02h00 Entertainment 03h00-05h00
05h00- 07h00 Live Matches & 08h00 – 10h00 Alternative view ing Entertainment 11h00-13h00 Altenative view ing 23h00-01h00 Sunday Sunday Alternative view ing 00h00-02h00 Entertainment 03h00-05h00 Schematic Chart: Re-runs Opportunities & Complimentary – 22-25 June 2010
22-25 June 2010 SABC1 SABC2 SABC3 04h00-06h00 Altenative view ing Live Matches & Entertainment 08h00-10h00 11h00-13h00 Altenative view ing 23h00-01h00 Weekday Weekday 00h00 – 02h00 Altenative view ing Live Matches & Entertainment 03h00-05h00 Altenative view ing Altenative view ing
SABC1 and SABC2 will flight 8 matches each during this period; 5 re-run opportunities will be created - a re-run ratio of 1.5 per match will be achieved. Schematic Chart: Re-runs Opportunities & Complimentary –26 Jun 11 July 2010
26 June - 11 July 2010 SABC1 SABC2 SABC3 With 16 matches left at this stage, the 04h00-06h00 Altenative view ing network will create 112 re-run Live Matches & Entertainment 08h00-10h00 11h00-13h00 opportunities. 15h00-17h00 Altenative view ing Weekday Weekday Live Matches & Entertainment Alternative view ing The network will achieve 7.0 re-run ratio 23h00-01h00 00h00 – 02h00 between 26 June – 11 July 2010 Entertainment Altenative view ing 03h00-05h00
05h00- 07h00 Live Matches & Entertainment 08h00 – 10h00 Alternative view ing 11h00-13h00 15h00-17h00 Altenative view ing Live Matches & Entertainment Alternative view ing Saturday Saturday 23h00-01h00 00h00-02h00 Entertainment Altenative view ing 03h00-05h00
05h00- 07h00 Live Matches & Entertainment 08h00 – 10h00 Alternative view ing 11h00-13h00 15h00-17h00 Altenative view ing Live Matches & Entertainment Sunday Sunday Alternative view ing 23h00-01h00 00h00-02h00 Entertainment Altenative view ing 03h00-05h00 Match Re-run Education Weekday Schedule (1 of 6)World Today WEEKDAY SLOTS Good MorningSABC1 SABC2 SABC3 etv SLOTS 04:00 Morning Live 04:00 05:00 YoRel WC Prayer Live 05:00 05:10 African Language 05:10 05:15 AM Shopping News 05:15 05:30 Match Re-run 05:30 05:55 Bethesda 05:55 06:00 06:00 06:30 Early Sunrise 06:30 07:00 Soccer Doc Children 07:00 07:30 Family/Children's movie 07:30 08:00 B&B Informercials 08:00 08:30 Hi-Lights-Isidingo Day b4 Informercials 08:30 09:00 Generation Match Re-run 09:00 09:30 Seskhona Rep Dr Phil 7de Laan Rhythm City 09:30 10:00 Generations e-shobobo/Scandal 10:00 Build Up - Match Days of Our Lives News @ 1pm 3rd Degree/ShowBizz 10:30 Isidingo Report/Playa 10:30 11:00 Live Match Sunset beach 11:00 11:30 Judge Mathis Africa News update Informercials/Great 11:30 12:00 My 2010 Live/ PVA Expectations/Planet 12:00 12:30 Soccer 411 Parent/e-shibobo 12:30 13:00 Judge Judy 13:00 13:15 News Day/5 13:15 13:30 minutes 13:30 13:45 13:45 14:00 14:00 14:15 Half Time 14:15 14:30 Children WWE Wrestling 14:30 14:45 Live Match 7 de Laan Children 14:45 15:00 15:00 15:15 Wrap Up Atcha 15:15 15:30 All My Children 15:30 15:45 Build Up - Match As The World Turns Children 15:45 16:00 programming 16:00 16:15 Live Match Hectic nine 3 Talk 16:15 16:30 16:30 16:45 Half Time Hip2b2 Informecials/Backsta 16:45 17:00 ge 17:00 17:15 Live Match Dragon Ball 17:15 17:30 Oprah Young & the Restless 17:30 17:45 Wrap Up 17:45 18:00 Sotho/Venda News Early Edition 18:00 18:15 S1 ENT PROMISE Early Edition 18:15 Weekday Schedule (2 of 6) SLOTS SABC1 SABC2 SABC3 etv SLOTS 18:30 18:30 B&B 7 de Laan Isidingo Rhythm City 18:45 18:45 19:00 News 19:00 Generations Afrikaans News News 19:15 19:15 19:30 19:30 NEWS Muvhango 19:45 Sitcom 19:45 20:00 20:00 Build Up - Match Motswako Scandal 20:15 20:15 Reality 20:30 20:30 Andries Plak 20:45 Live Match Wrestling/Playa 20:45 21:00 21:00 21:15 Half Time 21:15 50/50 Foreign drama 21:30 Cheaters/Skin 21:30 21:45 Live Match Deep/Playa/Local 21:45 22:00 News drama/Movies 22:00 22:15 Wrap Up 22:15 22:30 22:30 Good evening Movies 22:45 Movie 22:45 Movie 23:00 23:00 23:15 Match Re-run 23:15 23:30 23:30 00:00 00:00 Open University 00:30 00:30 01:00 Movie 01:00 02:00 Match Re-run 02:00 Music Lounge 02:30 02:30 03:00 03:00 03:30 Movies 03:30 04:00 Sabc News International Match Re-run 04:00 04:30 04:30 05:00 05:00 Saturdays Schedule (3 of 6) SATURDAY SLOTS SABC1 SABC2 SABC3 etv SLOTS 04:00 Rel Prayer 05:00 05:1005:00 05:10 05:15 The Music of an 05:15 05:30 African Genius 05:30 05:55 Op pad 05:55 06:00 Thabang Thabong ® Grassroots 06:00 06:30 Eish ® Informercial/Three 06:30 Informecials Agents/Cool Catz Education Three Agents/Cool 07:00 Children Catz 07:00 Match Re-run Get Along Gang, 07:30 AM shopping The 07:30 08:00 GoodS Morning Striker Care Bears 08:00 08:30 Skunk Fu 08:30 09:00 Children Ma g azine 09:00 09:30 09:30 10:00 Yo WC Live Weekend Live 10:00 10:30 DIY Met Riaan Rhythm City 10:30 11:00 11:00 11:30 Children Informercial/WWE 11:30 12:00 My 2010 Live/ PVA Where were You ® Bottomline 12:00 Match Re-run 12:30 Hi-Lights-GenerationsSoccer Day 411 b5 House Call e-shibobo 2010 12:30 13:00 Me Time Showbizz Re p ort 13:00 13:15 Match Re-run 13:15 13:30 13:30 13:45 13:45 14:00 Build Up - Match 14:00 14:15 Half Time Muvhango Omnibus Movies 14:15 14:30 Live match Me Time 14:30 14:45 14:45 15:00 15:00 15:15 Wrap Up 15:15 15:30 Gilmore Girls 15:30 15:45 Build Up - Match e-insert/Informercial 15:45 16:00 16:00 16:15 Live match Life's funniest moments 16:15 16:30 16:30 16:45 Half Time 16:45 17:00 WWE 17:00 17:15 Rugby 17:15 17:30 17:30 17:45 Wrap Up 17:45 18:00 Live match Bollywood Movie 18:00 18:15 eNews Early Edition 18:15
Selimatunzi Saturdays Schedule (4 of 6) SLOTS SABC1 SABC2 SABC3 etv SLOTS 18:30 Rugby Variety (Ripley's Believe 18:30 Documentary 18:45 it or not) 18:45 Live 19:00 19:00 Afrikaans News News News 19:15 19:15 19:30 19:30 NEWS The Showbizz report 19:45 19:45 Ghost Whisperer 20:00 20:00 Build Up - Match 20:15 20:15 20:30 20:30 Sotho News Movie 20:45 Live match Movie 20:45 21:00 What if Tonight's your 21:00 21:15 Half Time night/Lotto 21:15 21:30 21:30 21:45 Live match 21:45 Mad TV 22:00 22:00 22:15 Wrap Up 22:15 22:30 22:30 Good evening 22:45 Movie 22:45 Without A Trace ® 23:00 23:00 23:15 Match Re-run Movie 23:15 23:30 Monk ® 23:30 00:00 00:00 00:30 00:30 01:00 Match Re-run Movie 01:00 02:00 02:00 Music Lounge 02:30 Movie 02:30 03:00 03:00 03:30 03:30 04:00 Sabc News International Match Re-run 04:00 04:30 04:30 05:00 05:00 Sundays Schedule (5 of 6) SUNDAY SLOTS SABC1 SABC2 SABC3 etv SLOTS 04:00 Rel Prayer 05:00 05:0005:10 05:10 05:15 05:15 05:30 InformecialsTyrannus 05:30 05:55 Bethesda Religion 05:55 06:00 Education Jakkals Jol ® Match Re-run Religion 06:00 06:30 Hosanna Religion 06:30 07:00 Sport Religion 07:00 07:30 Good Morning Documentary Religion 07:30 08:00 S Striker Religion Religion 08:00 08:30 YotvYo WCWC LiveLive Weekend Live Religion Hillsong 08:30 09:00 Children Hillsong 09:00 09:30 09:30 10:00 Children 10:00 10:30 Gospel Gold MatchLife Re-run 24/7 Heathclif f 10:30 11:00 Isidingo Omnibus 11:00 11:30 Spirit Sundae 10.5 11:30 12:00 My 2010 Live/ PVA Darma/Simcha Behind the Name 12:00 12:30 Hi-Lights-Soccer Day 411 b4 Eastern Mosaic 12:30 Match Re-run 13:00 Return to the batcave: 13:00 13:15 misadventure of Adam 13:15 13:30 Dr Phil 13:30 13:45 Build Up - Match 13:45 14:00 Top Billing 14:00 14:15 LiveHalf Match Time 14:15 14:30 Seconds from disaster 14:30 14:45 Live Match 14:45 15:00 Sport on 2 Reality Planet's funniest 15:00 15:15 Wrap Up Animals 15:15 15:30 15:30 15:45 Build Up - Match Informercial 15:45 16:00 Movie 16:00 16:15 Live Match Variety 16:15 16:30 7 de Laan 16:30 16:45 Half Time 16:45 17:00 17:00 17:15 17:15 17:30 WWE Wrestling 17:30 17:45 Wrap Up 17:45 Live Match Legacy 2010 Sundays Schedule (6 of 6) SLOTS SABC1 SABC2 SABC3 etv SLOTS eNews Early 18:00 Wrap Up Afrikaans News Edition/AXN Action TV 18:00 Documentary eNews Early 18:15 S1 ENT PROMISE Fokus Edition/AXN Action TV 18:15 18:30 Medical Detectives 18:30 18:45 Gossip/ RGB Gare Dumele 18:45 19:00 Stockvel Soccer Special News 19:00 19:15 News 19:15 19:30 NEWS Sotho News Comedy 19:30 19:45 Foreign Drama 19:45 20:00 Build Up - Match 20:00 20:15 Its Gospel time 20:15 20:30 20:30 20:45 Live Match Foreign Drama 20:45 21:00 Movies 21:00 21:15 Half Time A Country Imagined 21:15 21:30 Documentary 21:30 21:45 Live Match 21:45 22:00 22:00 22:15 Wrap Up Monk 22:15 22:30 Good evening 22:30 22:45 Movie 22:45 23:00 23:00 23:15 Match Re-run Gilmore Girls ® 23:15 23:30 Movies 23:30 00:00 00:00 00:30 00:30 01:00 Match Re-run Movie 01:00 02:00 Music Lounge 02:00 02:30 Movies 02:30 03:00 03:00 03:30 03:30 04:00 Sabc News International Match Re-run 04:00 04:30 04:30 05:00 05:00 Radio Schedules
TIME CHANNEL 11 JUNE 2010 3 MATCHES IN A DAY 2 MATCHES SAME TIME 11 JULY 2010 05H55-06H00 World Cup Prayer World Cup Prayer World Cup Prayer World Cup Prayer
06H00-07H00 Current Affairs Current Affairs Show Current Affairs Show Current Affairs Show Show
07H00-09H00 Breakfast Show Breakfast Show Breakfast Show Breakfast Show
09H00-12H00 Mid-Morning Mid-Morning Mid-Morning Magazine Mid-Morning Magazine Show Magazine Show Show Magazine Show 12H00-13H00 Music Show Music Show Music Show Music Show
13H00-15H30 SA Road to 2010 LIVE SOCCER MATCH 2010 Talk Show 2010 Talk Show
15H30-19H00 LIVE SOCCER MATCH LIVE SOCCER MATCH LIVE SOCCER MATCH Afternoon Drive Show SA v Mexico MATCH 1 & MATCH 2 Current Affairs Show 19H00-20H00 Current Affairs Current Affairs Show Current Affairs Show LIVE SOCCER MATCH Show GRAND FINALE 20H00-22H30 LIVE SOCCER MATCH LIVE SOCCER MATCH Magazine Show e.g. SA v Brazil Uruguay v France 22H30-00H00 Sports Magazine Sports Magazine Sports Magazine Show Show Show Sports Magazine Show
00H00-05H55 Music Show Music Show Music Show Music Show Production Production Objectives
2010 FIFA World Cup affords the country and the SABC a once in a life time opportunity to emerge as a broadcaster of world class status by delivering the ultimate broadcast experience for our television audiences and radio listeners.
Our aim therefore is for the SABC to be single-minded in our focus for 2010 success. This same spirit must prevail in the period leading up to, during and beyond the World Cup.
26 Production Approach Production Scope
All 64 matches will be live on Radio and Simulcast on Television in 11 languages.
SABC 1 will broadcast 56 matches live, as well as world cup integrated content such as magazine and documentary programming;
SABC2 will broadcast 8 matches live and World Cup integrated content from a support position;
SABC 3 will deliver World Cup integrated content, lifestyle related content and repeats of matches; and
Radio – All language stations will broadcast all 64 matches live in a language of the station. SABC WORLD CUP BROADCAST CENTRE
The centrepiece of the SABC’s 2010 FIFA World Cup Offering will be a set housed at theSandton Convention Centre, the key idea is to provide a Sportainment approach.
Why Sandton Convention centre? Accessibility to the FIFA Headquarters based at Nelson Mandela Square, where VIP’s, dignitaries, and former players will be based, additional to that the FIFA Congress will be held in Sandton;
The convention centre is in close proximity to the main FIFA fan fest in Johannesburg;
Provides easy access to Telecoms inter-connectivity
The 1800m2 is large enough to provide for an Indoor and unique viewing experience;
29 Set Design
30 On Air Talent Strategy
As a global event, balanced perspectives from competing countries must be represented, ultimately the success lies in the final product that is delivered to the homes of our viewers. To leave a lasting impression, the SABC aims to deliver the best experience with an impressive line up of local, international and African On Air Talent. On Air Talent Strategy …Expected Outcomes Talent Strategy Television Panel
South African Local Presenters South African Female Gavin Hunt Walter Mokoena Clive Barker Tshepo Mabona Fran Hilton Smith Steve Khompela Desire Ellis Mike Mangena John Moeti Roger de Sa Shakes Mashaba Owen Da Gama Studio Guests
International (A) International (B) African Paul Ince Dwight Yorke Coaching local teams George Weah Bernard Lama Jay Jay Okocha Laui Scolari Jimmy Adjovi Boco Sven-Goran Eriksson Ernest Middendorp - Maritzburg Abedi Pele Kevin Keegan Amankwaa Coudjoe Ricardo Villa Christopher Bongo Osvaldo Ardiles Gerard Houllier Talent Strategy Radio Panel
Commentators Simon Ramafalo Commentary South African Sidney Mashige J. Mashimbye Reporter 1 Gavin Hunt Alfie Koonyaditse SAFM, Tru FM, Lotus FM Clive Barker Bhekie Letswalo Gordon Igesund A Mbonani Reporter 2 Steve Khompela M. Scott PCS Mike Mangena Joe Hudla John Moeti Thabo Kofa Roger de Sa Brian Mofokeng Shakes Mashaba Johan Russouw Owen Da Gama C. Machipa Studio Guests
International (A) International (B) African Paul Ince Coaching local teams Dwight Yorke George Weah Bernard Lama Jay Jay Okocha Laui Scolari Ernest Middendorp - Maritzburg Jimmy Adjovi Boco Sven-Goran Eriksson Abedi Pele Kevin Keegan Amankwaa Coudjoe Ricardo Villa Christopher Bongo Osvaldo Ardiles Gerard Houllier On Air Talent Strategy At Venue
VIP Camera
Deshi Baktawer Marks Maponyane
To alternate
Commentators Commentators
English Vernacular Duane Dell ‘Oca Baba Mthetwa – Setswana Sizwe Mabena Themba Jokozela – Xhosa or World Feed Cebo Manyapelo – Tswana Joe Hudla - IsiZulu On Air Talent Strategy Programming Panel Good Morning Mzansi – a local infotainment programme providing a daily update on all happenings relating to the 2010 FIFA World Cup
• Presenter – Carol Manana - Anchor Trevor Noah - Co anchor Simon Gear - Weather
Soccer 411 – a preview show • Jeffrey Zikhali Jonty Marks David Kekana
Audience Entertainment – on set at the SICC Andile(Formerly LIVE – SABC 1) David Kau Bonang Matheba Lebo Mashile
FIFA Fan Fests / PVA’s Presenter – Joy Monareng
Red Carpet @ Sandton Convention Centre Vaylen Kirtley Lebo Motsoeli Marketing Expected Outcomes
Competitive Advantage & Distinctiveness Clear and single minded campaign idea – FEEL IT…It is Here!
Broader access through multiple broadcast platforms including Radio and Television
TV Simulcast broadcast with Radio on all 64 games LIVE in ALL 11 official languages THE CREATIVE EXECUTION
Billboards Press Ads Wall Mural Taxis Taxis Buses Activations Helicopter PVA & FAN FESTS
• To inculcate a culture of public viewing, creating a popular community meeting place “for the love of the game” and thereby reaching out beyond the traditional consumers of football.
• Ensuring that every South African has access to the World Cup in a medium and cultural relevance of their choice.
• Rekindling, nurturing and galvanising the nation behind one goal - support for the Senior Men’s National Team, “Bafana Bafana” and other National Teams behind the 2010 FIFA World Cup - 1 team 48 million supporters. FIFA Fan FestTM South Africa: SABC Contributions
HOST CITY FAN FEST VENUE FAN FEST VENUE BRANDING DELIVERABLES
Bloemfontein Mangaung Sport Centre 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management Cape Town Grand Parade 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management Durban New Beach 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management Johannesburg Innes Free Park & Elkah Stadium 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management FIFA Fan FestTM South Africa: SABC Contributions
HOST CITY FAN FEST VENUE FAN FEST VENUE DELIVERABLES
Port Elizabeth St Georges Park 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management Mbombela Bergvlam High School 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management Polokwane Cricket Club 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management Pretoria TBC 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management Rustenburg Field’s College 1. OB 2. Talent (on air personalities) 3. Signature Programmes 4. Brand Activation 5. Hospitality Management PVA Sites per Province Gauteng
DISTRICT MUNICIPALITY CHOSEN TOWN EVENT VENUE NAME Metsweding Kungwini Local Municipality Bronkhorstspruit Ekangala Stadium Die Draai West Rand Randforntein Local Municipality Randfontein Greenhills Stadium/ Mohlakeng Stadium Sedibeng Emfuleni Local Municipality Sebokeng Mphatlalatsane Hall/ Tsotetsi Sport Complex Vereeniging Constitutional Square
Metro Tshwane Temba Temba Sports Ground Municipalities Soshanguve Giant Stadium
Ekurhuleni Kempton Park Dries Niemand Stadium City of Johannesburg Johannesburg Mary Fitzgerald Sqaure Technology Plan Technology plan for TV
RequirementRequirement -- toto provideprovide technologytechnology servicesservices forfor thethe livelive broadcastbroadcast coveragecoverage ofof allall 6464 matchesmatches onon SABCSABC 11 andand SABCSABC 2,2, withwith allall channelschannels beingbeing availableavailable onon analogue,analogue, DSTVDSTV && VividVivid inin standardstandard definitiondefinition
61 Technology plan for TV – tournament coverage
• 56 matches will be broadcast live on SABC 1 and 8 matches will be broadcast on SABC 2 (one of the final games in each of the groups in the round of Group Matches). Of those 64 matches… – 12 matches will be presented live from the stadium using a five camera OB – the 12 matches are the 3 South Africa Group Match games, 1 match from the Round of 16, 4 Quarter Finals, 2 Semi-Finals, 3rd Place Play-off and the Final – 8 matches will be presented live from a PVA – 64 matches will be presented live from a studio at the SABC Broadcast Center
62 Technology plan for TV – tournament coverage
• Match coverage programming will include live contributions from PVAs, with a total of 47 PVAs being covered • Commentary will be mixed English and Vernacular from all matches • Production will be in HD (16:9) and then down converted to SD (4:3) at Henley for broadcast on analogue, DSTV and Vivid • HD archive recordings to be done at IBC
63 Technology plan for TV - facilities
• Up to four HD OB vans will be used for the coverage of the 12 matches presented live from stadiums • Two HD MPUs together with two EVS vans will be used for the coverage of the 8 matches presented live from PVAs • One OB van and one SD MPU will be on hot stand-by for unexpected events and productions • Two DSNG units with two cameras each will be used for the live contributions from the 47 PVAs (one per day) • Ten ENG teams will gather stories in Host Cities
MPU - Multi-Purpose Unit EVS - video server used on OBs DSNG - Digital Satellite Newsgathering
64
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