Improve your sales Market insight Market Trends Must stocks New products Increase your footfall Top sellers Retail planograms

www.bestway.co.uk www.batleys.co.uk MARKET INSIGHT

Opportunity for convenience stores to more than shoppers pay an double the number of shoppers average £6.25 buying wine per bottle (Kantar Worldpanel 52 wks 29.01.17) (Kantar Worldpanel 52 weeks to 9/01/2017)

Sparkling wine continues to soar - sales are up 20.9% YOY. Fruit Prosecco is becoming more and more popular – flavoured Italian sales are up 34% attract the younger fruit (Source: AC Nielson 52 wks 26.03.16) cider drinking generation

New Zealand Wine contributes remains popular twice as much sales driven by strong brands as well as with cheaper value to convenience stores exclusive labels entering the market as carbonated soft drinks (AC Nielson 52 wks 26.03.16) MARKET INSIGHT

Getting the shopper to upgrade to £7+ bottles, the retailer benefits from a better margin and the shopper gets a better bottle of wine

£5 £8 Bottle Bottle (RRP) (RRP)

1 Make sure your main white, rosé & sparkling wine sku’s are sited in the chiller Cost of wine Cost of wine production production 2 Increase your range of premium £7+ range. £1.17 £3.19 £7+ premium wines are in strong growth versus 23% 40% mainstream wines (£5-£5.99) which are in decline 74p £1.25 Retailer margin Retailer margin 3 Cross sell opportunities: display wines next to Taxation Taxation Meal for Tonight ranges £3.09 £3.56 62% 45% 4 Maximise seasonal opportunities e.g. Valentine’s Day, Mother’s Day, Father’s Day and Christmas VAT: 83p VAT: £1.30 Stock core brands as they account for 92% of sales Duty: £2.16 Duty: £2.16 5 CCT: 10p CCT: 10p in impulse (Source: AC Nielson Scantrack 52 weeks 28.01.16) MUST STOCK LINES

These are the ‘Must Stock’ lines which customers expect to see in a convenience store. By stocking these lines, you will be meeting your customers’ needs and therefore they will visit your store again. We suggest you stock the following range:

single serve wine & sparkling wine

Scotland

1 2 3 4 5 6 7 8 9 10 11 12

rosÉ wine perry

13 14 15 16 17 18 19 20 21 22 23 24 25 26 27

, port &

Scotland

28 29 30 31 32 33 34 35 36 MUST STOCK LINES

Casillero del Diablo Campo Viejo Sauvignon Blanc 187ml 1 187ml 5 SKU Code: 606505 SKU Code: 278210

Blossom Hill White Echo Falls 2 187ml 6 187ml SKU Code: Bestway 557881 Batleys 543153 SKU Code: 508146

Blossom Hill White Kissing Tree Aus Shiraz 3 187ml 7 187ml SKU Code: 644789 SKU Code: 651615

Blossom Hill Red Buckfast Tonic Wine 4 187ml 8 35cl Scotland SKU Code: Bestway 557892 Batleys 543163 SKU Code: Bestway 834425 Batleys 507724 MUST STOCK LINES

Cellar Estate Royal Brut Barefoot Pinot Grigio 9 75cl 13 75cl (USA) SKU Code: Bestway 331847 Batleys 516219 SKU Code: 566579

Rossini Prosecco Echo Falls White 10 75cl 14 75cl (USA) SKU Code: 329144 SKU Code: Bestway 76171 Batleys 553099

I Heart Prosecco Blossom Hill White 11 75cl 15 75cl (USA) SKU Code: 154108 SKU Code: Bestway 762528 Batleys 163560

Moét & Chandon Echo Falls Fruits White 12 75cl 16 75cl (USA) SKU Code: Bestway 132358 Batleys 286145 SKU Code: 145047 MUST STOCK LINES

Jacob’s Creek The Straw Hat White 17 75cl (Australia & New Zealand) 21 75cl (Europe) SKU Code: Bestway 515050 Batleys 216476 SKU Code: 317205

Oyster Bay Sauvignon Blanc Casillero del Diablo Sauvignon 18 75cl (Australia & New Zealand) 22 75cl (Rest of the World) SKU Code: 654957 SKU Code: 294890

Hardys VR Pinot Grigio Hardys VR Rosé Cab Sauv 19 75cl (Australia & New Zealand) 23 75cl SKU Code: 746278 SKU Code: 265546

I Heart Sauvignon Blanc Gallo White White Zinfandel 20 75cl (Europe) 24 75cl SKU Code: 154110 SKU Code: Bestway 32203 Batleys 290621 MUST STOCK LINES

The Straw Hat Rosé Blossom Hill Red 25 75cl 29 75cl (USA) SKU Code: 317106 SKU Code: Bestway 762726 Batleys 163677

Echo Falls Fruits Rosé Echo Falls Fruits Red 26 75cl 30 75cl (USA) SKU Code: 145036 SKU Code: 145025

Amorino Sparkling PM £2.79 Hardys VR Shiraz 27 1.5ltr 31 75cl (Australia & New Zealand) SKU Code: 999353 SKU Code: Bestway 65236 Batleys 553208

Barefoot Merlot Hardys VR Merlot 28 75cl (USA) 32 75cl (Australia & New Zealand) SKU Code: 566601 SKU Code: Bestway 92191 Batleys 553207 MUST STOCK LINES

Campo Viejo Rioja Tempranillo Martini Bianco 33 75cl (Europe) 35 75cl SKU Code: Bestway 52067 Batleys 569146 SKU Code: 400479

QC CREAM Buckfast Tonic Wine 34 70cl 36 75cl Scotland SKU Code: Bestway 78317 Batleys 663072 SKU Code: Bestway 114653 Batleys 579643 SHELF CHILLER 1.25mx4 PLANOGRAM

SHELF 1 SKUs SHELF 1 BESTWAY BATLEYS 278210 278210 CASILLERO SAUVignon BLANC 187ML 557881 543153 BLOSSOM HILL WHITE 187ML SHELF 644789 644789 Blossom HILL WHITE ZINFANDEL 187ML 1 281441 281441 I HEART PROSECCO 20CL 331847 516129 Cellar ESTATE ROYAL CAVA BRUT 75CL 329122 329122 ROSSINI ROSATO 70CL 329144 329144 ROSSINI PROSECCO 70CL 154108 154108 I HEART PROSECCO 75CL 240655 584401 LELAC CHAMPAGNE NV 75CL SHELF 132358 286145 MOET & CHANDON 75CL 2

SHELF 2 SKUs SHELF SHELF 2 3 BESTWAY BATLEYS 566579 566579 BAREFOOT PINOT GRIGIO 75CL 294890 294241 CASILLERO SAUVignon BLANC 75CL 515050 216476 JACOBS CREEK CHARDONNAY 75CL 331595 331595 OXFORD LANDING SAUVignon BLANC 75CL 240819 240819 WolfBLASS YELLOW CHARDONNAY75CL 165066 165066 VILLA MARIA PINOT GRIGIO 75CL SHELF 654957 654957 OYSTER BAY SAUVignon BLANC 75CL 4 213493 213493 VILLA MARIA SAUVignon BLANC 75CL 955683 955683 LACHETEAU SANCERRE 75CL 011245 011245 PASQUIER DE CHABLIS 75CL SHELF CHILLER 1.25mx4 PLANOGRAM

SHELF 3 SKUs SHELF 3 BESTWAY BATLEYS 076171 553099 ECHO FALLS WHITE 75CL 762528 163560 BLOSSOM HILL WHITE 75CL SHELF 508135 508135 ECHO FALLS SAUVignon BLANC 75CL 1 154110 154110 I HEART SAUVignon BLANC 75CL 154132 154132 I HEART PINOT GRIGIO 75CL 746278 746278 HARDYS VR PINOT GRIGIO 75CL 032203 290621 gALLO GFV WHITE ZINFANDEL 75CL 317524 317524 ECHO FALLS ROSE 75CL 154143 154143 I HEART ROSE 75CL SHELF 265546 265546 HARDYS VR ROSE 75CL 2

SHELF 4 SKUs SHELF 4 SHELF BESTWAY BATLEYS 3 999353 999353 AMORINO SPARKLING PM 1.5LTR 320211 71823 LAMBRINI ORIGINAL PM 1.5LTR 780586 780586 BOTANY CREEK WHITE 75CL 792527 792527 gALLO SUMMER WHITE 75CL 317205 317205 THE STRAW HAT WHITE 75CL 228445 228445 TORO RIENDO DRY WHITE 75CL 145047 145047 ECHO FALLS FRUITS WHITE 75CL SHELF 317106 317106 THE STRAW HAT ROSE 75CL 4 228478 228478 TORO RIENDO ROSADO 75CL 145036 145036 ECHO FALLS FRUITS ROSE 75CL SHELF 1mx5PLANOGRAM

SHELF 1 SKUs SHELF 1 SHELF BESTWAY BATLEYS 1 078317 663072 QC CREAM 70CL 082055 608750 BRISTOL CREAM SHERRY 75CL 111465 283397 STONES GINGER WINE 70CL 429720 429720 PORTMANS FINE RUBY 70CL 059802 608953 COCKBURNS FINE RUBY 75CL 896504 896504 ROSSINI VERMOUTH BIANCO 70CL SHELF 400479 400479 MARTINI BIANCO 75CL 2 606505 606505 CAMPO CRIANZA 18.7CL 557892 543163 BLOSSOM HILL RED 187ML 508146 508146 ECHO FALLS MERLOT 187.5ML 651615 651615 KISSING TREE AUS SHIRAZ 18.7CL

SHELF SHELF 3 2 SKUs SHELF 2 BESTWAY BATLEYS 021426 021426 CAMPO VIEJO GARNACHA 75CL 052067 569146 CAMPO VIEJO TEMPRANILLO 75CL SHELF 016821 016821 KUMALA ZEN MERlot/CABernet/SHiraz 75CL 4 016865 016865 HARDYS CREST CABernet/SHiraz/MERlot 75CL 460246 460246 CASILLERO RESERVA P 75CL 027445 027445 CALVET MONTAGNE ST EMILION 75CL 661827 661827 OYSTER BAY MERLOT 75CL 016931 016931 Banrock STATION REServe CABernet SHIRAZ 75CL 995816 553249 FAUSTINO RED 75CL SHELF 5 623995 623995 CHATEAUNEUF PAPE CALVET 75CL SHELF 1mx5PLANOGRAM

SHELF 3 SKUs SHELF 3 BESTWAY BATLEYS 228591 228591 VILLA PRINCIPAL RIOJA 75CL 566601 566601 BAREFOOT MERLOT 75CL SHELF 359641 359641 CASILLERO CABERNET 75CL 1 021588 488218 STAMP SHIRAZ/CABERNET 75CL 502980 528946 JACOBS CREEK 75CL 123440 123440 JACOBS CREEK SHIRAZ 75CL 027711 553265 JACOBS CREEK MERLOT 75CL 162674 162674 TRIVENTO 75CL 772532 772532 YELLOW TAIL SHIRAZ 75CL SHELF

2 SHELF 4 SKUs SHELF 4 BESTWAY BATLEYS 743596 743596 QUARRY HILL SHIRAZ 75CL SHELF 762726 163677 BLOSSOM HILL RED 75CL 3 508124 528526 ECHO FALLS SHIRAZ 75CL 463609 734320 gALLO GFV CABernet SAUVIGNON 75CL 154121 154121 I HEART MERLOT 75CL 065236 553208 HARDYS VR SHIRAZ 75CL 092191 553207 HARDYS VR MERLOT 75CL

SHELF 4 SHELF 5 SKUs SHELF 5 BESTWAY BATLEYS 109303 109303 BOTANY CREEK RED 75CL SHELF 317018 317018 THE STRAW HAT RED 75CL 5 228580 228580 TORO RIENDO RED 75CL 215737 215737 CELLIER D OR ROUGE 75CL 145025 145025 ECHO FALLS FRUITS RED 75CL 076126 553100 ECHO FALLS RED 75CL SHELF CHILLER 2.5mx4 PLANOGRAM

SHELF 1

SHELF 2

SHELF 3

SHELF 4 SHELF CHILLER 2.5mx4 PLANOGRAM

SHELF 1

SHELF 2

SHELF SHELF 1 SKUs 2 SKUs SHELF 1 SHELF 2 BESTWAY BATLEYS BESTWAY BATLEYS 278210 278210 CASILLERO SAUVIGNON BLANC 187ML 566579 566579 BAREFOOT PINOT GRIGIO 75CL 557881 557881 BLOSSOM HILL WHITE 187ML 515050 515050 JACOBS CREEK CHARDONNAY 75CL 651660 651660 KISSING TREE PINOT GRIGIO 18.7CL 502979 502979 JACOBS CREEK PINOT GRIGIO 75CL 508168 508168 ECHO FALLS CHARDONNAY 187.5ML 331595 331595 OXFORD LANDING SAUVIGNON BLANC 75CL 772576 772576 YELLOW TAIL PINOT GRIGIO 187ML 331638 331638 OXFORD LANDING CHARDONNY 75CL 596413 596413 BLOSSOM HILL ROSE ITALY 187ML 240819 240819 WOLFBLASS YELLOW CHARDONNAY75CL 644789 644789 Blossom HILL WHITE ZINFANDEL 187ML 165066 165066 VILLA MARIA PINOT GRIGIO 75CL 651594 651594 KISSING TREE ZINfandel ROSE 18.7CL 654957 654957 OYSTER BAY SAUVIGNON BLANC 75CL 172922 172922 CANTI PROSECCO 20CL 654968 654968 OYSTER BAY CHARDONNAY 75CL 281430 281430 I HEART PROSECCO 20CL 213493 213493 VILLA MARIA SAUVignon BLANC 75CL 487823 487823 JACOBs CREEK SPARKLING ROSE 20CL 955683 955683 LACHETEAU SANCERRE 75CL 331847 331847 Cellar ESTATE ROYAL CAVA BRUT 75CL 266743 266743 CALVET LTD REL SAUVIGNON 75CL 331858 331858 Cellar ESTATE ROYAL CAVA ROSE 75CL 011245 011245 PASQUIER DE CHABLIS 75CL 206032 206032 LA GIOIOSA PROSECCO DOC 75CL 032203 032203 gALLO GFV WHITE ZINFANDEL 75CL 329122 329122 ROSSINI ROSATO 70CL 163705 163705 gALLO GFV WHITE 75CL 329144 329144 ROSSINI PROSECCO 70CL 154143 154143 I HEART ROSE 75CL 154108 154108 I HEART PROSECCO 75CL 566580 566580 BAREFOOT WHITE ZINFANDEL 75CL 240655 240655 LELAC CHAMPAGNE NV 75CL 132358 132358 MOET & CHANDON 75CL SHELF CHILLER 2.5mx4 PLANOGRAM

SHELF 3

SHELF 4

SHELF SHELF 3 SKUs 4 SKUs SHELF 1 SHELF 2 BESTWAY BATLEYS BESTWAY BATLEYS 076171 076171 ECHO FALLS WHITE 75CL 999353 999353 AMORINO SPARKLING PM 1.5LTR 508135 508135 ECHO FALLS SAUVignon BLANC 75CL 320300 320300 AMORINO SPARKLING PM 75CL 294890 294890 CASILLERO SAUVignon BLANC 75CL 320211 320211 LAMBRINI ORIGINAL PM 1.5LTR 762528 762528 BLOSSOM HILL WHITE 75CL 780586 780586 BOTANY CREEK WHITE 75CL 154110 154110 I HEART SAUVignon BLANC 75CL 792527 792527 gALLO SUMMER WHITE 75CL 154132 154132 I HEART PINOT GRIGIO 75CL 317205 317205 THE STRAW HAT WHITE 75CL 746278 746278 HARDYS VR PINOT GRIGIO 75CL 431068 431068 CAPE CLASSIC WHITE 75CL 065269 065269 HARDYS VR CHARDONNAY 75CL 475497 475497 SILVER BAY POINT WHITE 8% 75CL 131548 131548 KUMALA CHARD 75CL 228445 228445 TORO RIENDO DRY WHITE 75CL 644767 644767 YELLOWTAIL PINOT GRIGIO 75CL 215748 215748 CELLIER D OR BLANC 75CL 772543 772543 YELLOWTAIL CHARDONNAY 75CL 145047 145047 ECHO FALLS FRUITS WHITE 75CL 775490 775490 ISLA NEGRA RES SAUVignon BLANC 75CL 215726 215726 CELLIER D OR ROSE 75CL 317524 317524 ECHO FALLS ROSE 75CL 317106 317106 THE STRAW HAT ROSE 75CL 114840 114840 ECHO FALLS WHITE ZINFADEL 75CL 228478 228478 TORO RIENDO ROSADO 75CL 265546 265546 HARDYS VR ROSE CABernet SAUVignon 75CL 145036 145036 ECHO FALLS FRUITS ROSE 75CL 762814 762814 BLOSSOM HILL WHITE ZINFandel 75CL 175836 175836 gFV SPRITZ RASPBERRY & LIME 75CL Go to www.bestway.co.uk/categoryadvice to find all Wine information and boost your profits today!