2016 Media kit Media kit 2016
KEY REASONS TO ADVERTISE IN THE JOURNAL
WIDE REACH: The ANZIIF Journal reaches a wide and diverse audience of financial services professionals around the world.
50,000+ READERSHIP: As the leading industry publication, the Journal offers you the opportunity About the Journal to reach over 13,000 ANZIIF members in more than 50 countries. The Journal The Journal is the official publication of the Australian and New Zealand enjoys a high pass-on readership Institute of Insurance and Finance (ANZIIF). A professional magazine rate of one to four so is also a very published four times a year, the Journal features articles from all sectors effective means of communicating of the insurance industry, including general insurance, insurance broking, to other associated professional life insurance and superannuation, loss adjusting, risk management and groups including accountants, workers compensation, as well as management, legal and technical articles engineers and lawyers. relevant to the wider financial services industry. The Journal is read by the most influential members of insurance and VALUED RESOURCE: The Journal associated industries throughout Australia, New Zealand, Hong Kong is a professional publication and South-East Asia. that remains relevant over time. ANZIIF’s Journal survey showed that 75 per cent of members keep their copies as a research and About ANZIIF information tool for years. INDUSTRY BENCHMARK: ANZIIF The Australian and New Zealand Institute of Insurance and Finance members regard the Journal as the (ANZIIF) is the leading provider of education, training and professional leading informational magazine development services to the insurance and financial services industry within the insurance and financial in Australia, New Zealand and the Asia-Pacific region. services industry, providing up-to-date technical and general information ANZIIF partners with companies, government and non-profit organisations to contributed by recognised leaders provide a range of services that support professional excellence to enhance in their fields. the standards, reputation and success of the industry and improve community understanding of insurance and finance. QUALITY AND DIVERSITY: A focus on varied and engaging content for Established in 1884, ANZIIF works with members in 50 countries and has each issue of the Journal ensures that offices in Australia, New Zealand and China. a wide range of topics are covered and that all sectors of the insurance and financial services industry are provided with expert information of the highest quality. Media kit 2016
Who are our readers?
Professionals from all areas of the insurance and financial services industry, including:
insurance broking general insurance life insurance reinsurance insurance agents and authorised representatives loss assessing claims adjusting underwriting risk management superannuation and underwriting agencies.
As the Journal is considered the leading publication within the insurance and financial services industry, it is also a
valuable resource for members of various 6 SKILLS AND TRENDS I UPFRONT UPFRONT I SKILLS AND TRENDS 7 associated professions, including: 1. Know your 2. GET ORGANISED TOPIC Work out what you need to know in order to get your point Speak Research your topic well and keep your accountancy points simple and easy to remember. across and plan, plan, plan until you have it down pat. engineering 3. Find the Whether UPyou’re an up-and-coming professional, STORY a seasoned veteran or a veritable industry Try asking yourself the questions that doyen, being able to get your message across 4. you think the audience will ask. succinctly and efficiently is vital. Pictures are law by Sophie Churchill WORTH A 5. AVOID 6. Avoid THOUSAND CLIP ART JARGON Steer clear of clichéd clip art Not everyone will understand the acronyms WORDS concepts and make sure visuals and technical terms that you do. Remember, HR and training Use visuals that reinforce your ideas. relate to your points. you’re catering to your audience, not yourself.
8. 9. Keep it Don’t fear moments 7. DO DEEP IT SHORT AND OF SILENCE BREATHING So your witty one-liner fell like a lead balloon. EXERCISES SWEET Let it go. Focusing on the silence will only This will help you to conquer No-one will be critical of throw you off for the rest of the presentation. your nerves and develop your you if your presentation ability to speak in a booming property and facilities. runs shorter than the allotted time. TV presenter voice.
Source: Speaking Up: Overcoming Fear of Public Speaking, topmanagmentdegrees.com
Journal I Issue 01 2015 I theinstitute.com.au Journal I Issue 01 2015 I theinstitute.com.au
ANZIIF Book 3.indb 6 18/03/2015 3:18 pm ANZIIF Book 3.indb 7 18/03/2015 3:18 pm
* 22 DEANNE STEWART I FEATURE FEATURE I DEANNE STEWART 23
LEARNING THROUGH East and Europe, and therefore learn DISCIPLINE early on how to deal with the Deadlines Like many young MBA graduates, complexities of running teams that were INDUSTRY LEADERS SHARE THEIR VIEWS Deanne headed into consulting, landing not physically with you. How do you a job with the biggest name in the work with a virtual team? How do you business, McKinsey & Company. It was lead and how do you inspire and how a deliberate attempt by Deanne to bring do you collaborate across the globe?” rigour to her approach. “It was part of my thinking,” says COLLABORATION IS KEY Deanne, whose parents are both Deanne is the first to admit she wasn’t Deanne teachers. “I know that I’m really a change initially a great leader. A 360-degree Booking deadline Material deadline On sale agent and an ideas person, but I needed feedback process told her so. to learn how to be far more disciplined in “I knew what needed to get done, the way that I tackled business problems. so I just set about doing it, rather than “Working for a company like McKinsey spending the time really building the Stewart & Company was a really good stepping relationships, collaborating and creating From early in her career, Deanne Stewart set her stone to learning how to solve complex a joint vision and strategy,” she says. problems that CEOs around the world “I could have chosen just to ignore it, but sights on becoming a great leader. Now the CEO are facing. It provided a great training it was a real wake-up call. I used it to help of MetLife in Australia is using the skills she’s ground for me to work with a lot of change my leadership style to a much executive teams from a number of more collaborative, supportive approach. 1 25 Feb 2016 2 Mar 2016 25 Mar 2016 learnt along the way to transform her business. companies, to be solving new problems “My view on leadership today is that every three or four months and learning a great leader is a person who has a by Carolyn Boyd as much as I could.” positive impact on the lives of others: Deanne’s first leadership break came those you work with, customers you when she was handed a troubled serve, the partners and the community. business to look after, for Merrill Lynch in I strive to be this type of leader.” t the age of 20, Deanne a strategic framework for her ideas. New York. “The first thing I did was more It’s not surprising then that Deanne Stewart moved into At that point, Deanne won a Fulbright of a strategy piece on should we shut this jumped at the chance to use that insight A the cutthroat world of Scholarship to attend Yale University. business down or should we actually turn in her current role as Chief Executive of 2 10 Jun 2016 17 Jun 2016 11 Jul 2016 investment banking in “It was such a privilege, because I had it around,” she says. “I was then asked to MetLife in Australia. a role with Bankers Trust (BT). It two years debt free, where all I had to run this international business which, at “When MetLife approached me was renowned as the best asset concentrate on was just soaking up and the age of 30, was pretty overwhelming. about becoming CEO in Australia, I was management business in Australia. learning as much as possible,” she says. “I had this awesome opportunity to excited about the opportunity to be “It was a really interesting start to “I had done commerce in undergrad, run an international business that CEO; to run a business, really shape the the workforce, because it gave me a so I was exempt from a lot of core covered Latin America, Asia, the Middle environment, plus work with and hire sense of working with strong achievers subjects. This allowed me to do more great people and help them thrive in a very driven culture,” says Deanne, entrepreneurial strategy and global in an industry that needs help to who grew up in the NSW town of leadership-style courses.” transform. So I joined just over a year 3 1 Sep 2016 8 Sep 2016 26 Sep 2016 Bathurst. “It’s where my fascination with Her ability to speak convincingly ago and I love it.” leadership began, because what I saw on the topic of the leadership gap DEANNE’S CAREER TIPS Although the global MetLife were really good asset managers who in financial services helped Deanne corporation is among the largest would naturally get promoted into clinch the scholarship. “I was able 1 Bring your whole self to work – that means your heart, insurance providers in the world and as well as your head. I see way too many people who leave positions of leadership but did not to speak to the panel of judges about employs about 70,000 people, the their heart at home. necessarily have all the traits of a how, if they allowed me to go and Australian company is a smaller concern, great leader.” complete this course and see the 2 Think carefully about how you measure success. Money and with some 300 staff. “It has become It was at BT that Deanne found a world, that it would then enable me seniority are not the only dimensions – you have to make sure successful fast, though,” says Deanne, you are thriving and really happy. mentor who encouraged her to travel to come back and be a better leader,” “so what I have had to do is really come 4 11 Nov 2016 18 Nov 2016 9 Dec 2016 the world and seek an MBA to develop she says. 3 A passion and a driver of mine is the importance of ethics. in and help transform the business and Always ask yourself, ‘If I tried to explain the decision I’ve just get it mature and robust for that next made to my mum, would she be proud of me?’. successful leap.”
Spoken like a true leader. Henderson-Kelly Paul Photography:
Journal I Issue 03 2015 I anziif.com Journal I Issue 03 2015 I anziif.com
Upcoming features* Issue 1 Issue 2 Issue 3 Issue 4 Careers in insurance Cyber insurance Corporate travel insurance Truck insurance/NTI
Sports insurance Aged care insurance Aviation insurance SME insurance
Strata insurance Mental illness exclusions Global insurance innovations Healthcare insurance
Disruption and challenges Australian Insurance New Zealand Insurance Public liability facing the industry Industry Awards Industry Awards
*Subject to change Media kit 2016
Effective Material specifications Advertising rates January 2016
Ad sizes Height Width Bleed Double-page spread Casual $8,500 Double-page spread 275mm 464mm 5mm 2x $7,6 50 4x $7, 225 Full page 275mm 232mm 5mm 8x $6,375 Half-page horizontal 125mm 202mm 5mm
Half-page vertical 251mm 96mm 5mm Full page Casual $4,500 2x $4,050 4x $3,825 8x $3,375
Full page Double-page spread Half page Casual $2,700 2x $2,430 4x $2,295 8x $2,025
Note: prices do not include GST
Loadings Inside front cover – 20% Half-page vertical Outside back cover – 25%
Half-page Right-hand page – 10% horizontal Any specific position – 10% Inserts / fly sheet Loose insert – from $195 per thousand, All advertising artwork to be Avoid running type across subject to size, weight and placement. supplied via email to your the gutter on double-page sales representative (contact spreads. Type must be details right). designed to clear the inside gutter edge by a minimum Artwork must be supplied as a of 18mm. high-resolution PDF. Advertising contacts Image area for double- Ensure all images are 300dpi page spreads and full-page Paul Andrew and scaled to no more than advertisements must sit within NT, SA, TAS, VIC, WA sales enquiries 100 per cent in InDesign. Phone: (03) 9370 0040 / 0411 476 624 10mm of the trim. Ensure all colours are specified Email: [email protected] Double-page spreads and and set to CMYK format. full-page advertisements must Nicole Prioste Fonts are to be embedded in be supplied with 5mm bleed. Asia/overseas, New Zealand, ACT, the PDF. NSW, QLD sales enquiries Supply artwork with trim or Phone: (02) 4932 7123 / 0410 618 331 registration marks for bleed Email: [email protected] advert type. Media kit 2016
Introducing NEW digital advertising opportunities with ANZIIF ANZIIF now offers digital advertising on its online Members’ Centre and e-newsletters.
ANZIIF Members’ The Journal Centre website 11,500 e-newsletter 62,627 19% The ANZIIF Members’ Centre VISITS PER MONTH The Journal e-newsletter SUBSCRIBERS OPEN RATE is the online content hub is circulated digitally to PER QUARTER that houses all Journal articles, over 60,000 subscribers as well as additional professional four times a year, to mark development content. The members’ the release of each new print Journal. It features centre content is a combination of technical insurance articles from the magazine, and there are three exclusive information, such as case studies, videos (both long form advertising positions on each e-newsletter. and short form) captured at ANZIIF events, white papers, articles on issues relating to the insurance and finance The Journal is Asia–Pacific’s most-read insurance sector, and interactive learning activities on specific topics industry magazine. It is a professional issue-based relevant to the industry. publication, regularly featuring articles relevant to all sectors of the insurance industry, including general There are four exclusive advertising positions available insurance, insurance broking, claims, life insurance and each month. Advertisements will appear under the Journal superannuation, loss adjusting, financial planning, risk tab within the ANZIIF Members’ Centre, once a viewer has management, reinsurance and workers compensation, clicked to read a story. among other areas. ANZIIF faculty e-newsletters
ANZIIF faculty updates are fortnightly newsletters, featuring individually tailored content 10,990 for each of ANZIIF’s six faculties SUBSCRIBERS – general insurance, insurance PER FORTNIGHT, 35.8% broking, claims, risk management, AND GROWING AVERAGE reinsurance, and life, health OPEN RATE and retirement income – plus 16.06% Allied and Associate members. AVERAGE CLICK-THROUGH RATE Media kit 2016
Print and digital packages Full-page advertisement Half-page advertisement
Full-page advertisement in one issue of the Journal Half-page advertisement in one issue of the Journal 1 x medium rectangle on the fortnightly e-newsletter 1 x banner on the fortnightly e-newsletter of the faculty of your choice of the faculty of your choice 1 x medium rectangle for a month on the Journal tab 1 x medium rectangle for a month on the Journal in the ANZIIF Members’ Centre tab in the ANZIIF Members’ Centre
VALUE: $5,500 20% VALUE: $3,450 15% COST: $4,400 DISCOUNT COST: $2,930 DISCOUNT
Four-issue package Two-issue package
Full-page advertisement in all FOUR quarterly issues Full-page advertisement in TWO quarterly issues of the Journal, on early right-hand pages of the Journal, on right-hand pages 1 x medium rectangle on all FOUR quarterly 1 x medium rectangle on TWO quarterly Journal e-newsletters Journal e-newsletters 1 x medium rectangle on FOUR fortnightly 1 x medium rectangle on TWO fortnightly e-newsletters of the faculty of your choice e-newsletters of the faculty of your choice 1 x medium rectangle for FOUR months on the 1 x medium rectangle for TWO months on Journal tab in the ANZIIF Members’ Centre theJournal tab in the ANZIIF Members’ Centre 1 x sponsored post in ONE quarterly 1 x sponsored post in ONE fortnightly Journal e-newsletter e-newsletter of the faculty of your choice 1 x sponsored post in ONE faculty e-newsletter 35% 25% VALUE: $28,860 DISCOUNT VALUE: $13,410 DISCOUNT COST: $18,500 COST: $10,000 Media kit 2016
ANZIIF Members’ Centre The Journal e-newsletter Faculty e-newsletter
Leaderboard (708 x 90px) Leaderboard (600 x 100px) Leaderboard (600 x 100px)
MREC MREC (262 x 320px) (226 x 275px)
MREC (226 x 275px) MREC (262 x 320px)
Leaderboard (600 x 100px)
Leaderboard (600 x 100px)
Leaderboard (708 x 90px)
Digital material specifications and guidelines
Max file ANZIIF Members’ Centre Dimensions Looping Accepted formats size Rich media, third-party served, Leaderboard 708 (wide) x 90 (high) pixels 50KB 3 times Flash, JPEG, GIF
Rich media, third-party served, Rectangle (Mrec) 226 (wide) x 275 (high) pixels 50KB 3 times Flash, JPEG, GIF Max file E-newsletters Dimensions Looping Accepted formats size JPG, GIF and Leaderboard 600 (wide) x 100 (high) pixels 30KB NA click-through URL
JPG, GIF and Rectangle (Mrec) 262 (wide) x 320 (high) pixels 50KB 3 times click-through URL Media kit 2016
Display ad requirements Digital advertising rates File formats accepted: JPG, GIF SWF, Javascript, most rich media ANZIIF Members Centre website Third-party ad serving accepted: DFP, Atlas, MediaMind. Position Rate per month Click-through/destination URL required for Top leaderboard $1,000 all advertisements. First Mrec $750 Second Mrec $500 Flash ad requirements Bottom leaderboard $250 Back-up image required: GIF or JPG; 30K max file size All Flash must be clickTAG enabled Journal e-newsletter – sent quarterly Must include clickTAG tracking: On (release){get URL Position Rate per month (_leve0.clickTag,”_blank”);} Top leaderboard $1,500 Mrec $1,000 Rich media ad requirements Bottom leaderboard $500 Video allowed (user-initiated only) – no auto-play allowed Faculty e-newsletter – sent fortnightly Audio allowed (user-initiated only) – must include Position Rate per month mute button and sound must stop on click Top leaderboard $750 Sound must be at 5% of the original maximum volume Mrec $500 Animation and looping allowed, three times. Bottom leaderboard $250 Note: Rates do not include GST and discounts are available for multiple bookings. All positions have 100% Share of voice (SOV).
Sponsored content post Limited to only one post per e-newsletter, your Guidelines dedicated post will appear wthin the e-newsletter leading to a landing page of your choice. Generally advertorial in style, it is an excellent opportunity to Text should be clearly visible and easy to read. educate the ANZIIF members about a new product, Artwork and URL must be submitted 10 working days company news, event or special offer. prior to release date. Wording/artwork and the Journal e-newsletter $3,000 URL destination page will be subject to approval. Faculty e-newsletter $1,000 When clicking on the ad, a new window should open. Please note: all posts are subject to approval by ANZIIF Files are preferred in GIF or JPG format. Please note: for e-newsletters, only GIF or JPG formats are accepted. Sponsored e-newsletter Third-party tags must be live at the time of submission A sponsored e-newsletter is dedicated to your message only and is limited to only one sent per to enable thorough testing before launch. month. It is an exclusive opportunity for you to For Flash ads, an alternate image conforming to the educate over 62,000 subscribers. designated GIF/JPG specifications must be provided $4,500 per e-newsletter sponsorship for use in the event that the user’s browser does not Please note: all posts are subject to approval by ANZIIF support Flash. Use of the ANZIIF logo on the URL destination page must be approved by ANZIIF. Use of the terms ‘Member Exclusive’, ‘Business Partner’ or similar requires prior approval by ANZIIF. ANZIIF does not permit the download of files directly from advertisements. All advertisements must link to a landing page only. Advertisements cannot resemble ANZIIF content. Media kit 2016
Terms and conditions
All ad placements are subject to availability at time of booking. All ad executions are subject to approval. ANZIIF reserves the right not to place any Advertising contacts advertisements that are deemed inappropriate or do not adhere to the guidelines. ANZIIF reserves the right to request changes to content and/or execution for brand equity/user experience reasons. If you are unsure about a concept that you are working Nicole Prioste on, please submit it to your sales rep for feedback. Asia / overseas, New Zealand, The positioning or placing of an advertisement is at the publisher’s discretion, except ACT, NSW, QLD sales enquiries where specifically agreed to by the publisher and a loading is paid by the client. Phone: 02 4932 7123 / 0410 618 331 ANZIIF will do what it can to place scheduled advertising not received by the stated Email: [email protected] deadline. If advertising cannot be placed due to late delivery of artwork, it will be scheduled into the next available position and charged to the original booking. Paul Andrew No cancellations of space can be accepted after the published booking deadline. If NT, SA, TAS, VIC, WA sales enquiries copy is not received by deadline date, the publisher reserves the right to insert copy Phone: 03 9370 0040 / 0411 476 624 previously published. Space cancelled within a contract period, thereby affecting a discounted rate, will result in the advertising under that contract reverting to the Email: [email protected] appropriate rate for the number of insertions. The advertiser cannot make alterations to dates marked on the booking form unless Advertising material contact authorised by the national account manager. Phone: 02 8962 2600 The client warrants that the advertisements to be placed pursuant to this order will Email: [email protected] contain no defamatory, obscene or otherwise unlawful matter; will not infringe any Post: 10-14 Waterloo Street, Surrey Hills, rights, including copyright or any third parties; will comply with the Standards of The NSW 2010 Media Council of Australia, The Advertising Standards Council and all other relevant regulatory bodies; and will not in any way be false, misleading or deceptive or otherwise breach any provision of the Trades Practices Act. The publisher reserves the right to reject any advertisement considered to be unsuitable for publication.