The Edge How Disney + Hotstar's Entry Changes Astro's Value
The Edge Section: News Ad Value: RM 17,366 10-May-2021 Size : 936cm2 PR Value: RM 52,098 How Disney + Hotstar's entry changes Astro's value proposition How Disney+ Hotstar's entry changes Astro's value proposition BY CINDY YEAP ,,I feel a disturbance in the force” — the opening line by Malaysian actor Nazruditi Rahman,as emcee ofT he Walt Disney Company,s online media day for Malaysia on May 4, may have been his way of celebrating Star Wars Day, com memorating George Lucas' Star Wars fran- chisei which Disney bought in 2012. hotstar Yet, those words could prove prescient in The Home efGiabaland Malaysian Hlu the coining months for the Malaysian me Start Streaming 1 June dia scene,with Disney+ Hotstar streaming locally from June 1, if the services' perfor mance in just five months in Indonesia is any indication, astro Disney's announcement for Malaysia last week came a week after it announced the de cision to stop 18 of 22 Disney-owned linear or conventional TV channels from Oct 1 in Southeast Asia and Hong Kong to signal the weight it is putting on its direct-to -customer streaming services. Only National Geographic, Nat Geo Wild,Star Chinese Channel and Star Ahmad Izham (at the launch of Disney+ Hotstar): We look forward to continuing our deep-rooted support of Malaysian-made content and shining a well-deserved Chinese Movies remain for now, while those spotlight on inspiring Malaysian stories, filmmakers and talent culled include FX,Fox Sports,Star Sports,Nat Ge。People and SCM Legend.
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