FROM THE LEADER IN SUSTAINABLE LUXURY

ABOVE: GERMAN CELEBRITY CHEF TIM RAUE CREATES MAGIC WITH CLEANSEAS KINGFISH COLLARS FOUNDER HAGEN STEHR AO AND MARCUS STEHR Cleanseas News - November 2010

Cleanseas has recently launched some a hit for those looking for a luxury resulting in a moist and flavoursome exciting new frozen products in Europe frozen product ‘fresher than fresh’. cooked dish. Well known for the which offer enhanced convenience and show-stopper Japanese dish • Frozen Hiramasa Yellowtail Kingfish quality and new formats for specific Slices (8g x 20 packs) - ideal for “Hamachi Kama” but also ideal for foodservice and retail applications. The convenient and consistent the BBQ/grill. new products include: preparation of sushi and sashimi • Frozen Suzuki Mulloway Fillets - the • -60 Frozen Premium Grade Hiramasa packs within foodservice and retail. Cleanseas equivalent to premium Yellowtail Kingfish Fillets (collar on, seabass, a sustainable sashimi-grade • Frozen Hiramasa Yellowtail Kingfish bone in) - frozen at -60 to ensure Collars - the ‘wing’ of the fish just fillet also ideal in cooked dishes. superior colour retention and taste, below the gills - an economic cut Email: [email protected] for these sashimi grade fillets are proving renowned for its high fat content, further product information.

New Products:

FROZEN MULLOWAY FILLETS YELLOWTAIL COLLARS YELLOWTAIL SUSHI SLICES RECENT EVENTS BRU LADY CHEF 2010, INGRID NEVEN, PREPARING KINGFISH SASHIMI IN THE COOKING THEATRE AT THE RECENT “NINA DAY”, BELGIUM SHOWCASING KINGFISH AT THE SALZBURG GASTRONOMY FAIR “ALLES FÜR DEN GAST”

CLEANSEAS MASTERCLASS, NORWAY

RESTAURANT SHOW 2010

THERE’S BEEN SOME SERIOUS COOKING GOING ON WITH CLEANSEAS’ FISH IN EUROPE - FROM OSLO, LONDON AND MILAN TO TEL AVIV, PARIS AND BERLIN! THE KINGFISH HAS MADE ITSELF KNOWN AT BLUE-CHIP CHEF EVENTS AROUND THE GLOBE, WITH CREATIVE INTERPRETATIONS FROM GREAT CHEFS WHO HAVE FALLEN FOR OUR FANTASTIC SUSTAINABLE FISH. FOR MARKETING AND MEDIA ENQUIRIES, EMAIL [email protected].

WWW.CLEANSEAS.COM.AU FENG SUSHI SEPTEMBER RESTAURANT PROMOTION, LONDON GET CREATIVE WITH CLEANSEAS

SESAME CRUSTED KINGFISH WITH AVOCADO MAYONNAISE & TOMATO VINAIGRETTE (NORWAY) BLUEFIN SALAD WITH (NORWAY)

KINGFISH TARTARE WITH APPLE & CURRY-COCONUT (INGRID NEVEN, BRU LADYCHEF, BELGIUM)

BBQ KINGFISH (GERMANY)

KINGFISH FOUR-WAYS (PETER WALLACE, AUSTRALIAN EMBASSY BELGIUM)

Update from Port Lincoln, South Australia

A word from the Managing Director: sea cages, with a further 400,000 Southern Bluefin Tuna: 2010 saw two fingerlings to be produced from a major achievements: (1) the early second run expected to be in the sea by MEET THE TEAM mid-January. This is earlier than in the ‐ spawning in mid January rather than past and bodes well for strong growth CLIFFORD ASHBY, MANAGING mid-March will enable the future over the summer. transfer of fingerlings to sea cages whilst DIRECTOR, CLEANSEAS average sea temperatures are high. (2) More sustainable feed: Cleanseas has Appointed Managing Director in the transfer of eggs to research partners focused on identifying new diets that will December 2009, Clifford Ashby is a in NSW who grew fingerlings to 48 days help us be more cost effective and qualified chartered accountant in in their hatchery - showing the sustainable by replacing fish oil and fish both Australia and South Africa, and transferability of the project and meal with more sustainable alternatives. brings substantial experience in allowing additional research. Eggs were These diets are now in use on our farms industry-specific corporate finance successfully transferred and hatched and the most recent statistics show a and senior management to drive over 2,000 kilometres away. significant reduction in fish meal usage, Cleanseas towards achieving the and greater use of inputs derived from mission to “Be A Global Leader in Planning for 2011 is well under way and Sustainable and Profitable Bluefin the broodstock are currently being fish trimmings. Tuna Production”. conditioned for spawning in the New Efficiencies in production: A new Year. We are confident about a submersible net cleaning robot is now in significantly improved SBT fingerling place, reducing the need for net production capacity in 2011. changes, which required the removal and Kingfish: Meanwhile, the year class 2011 washing of nets on shore. Nets are now kingfish are currently in production and cleaned in situ using a high pressure jet after the first run in our Arno Bay and stream to remove any form of fouling, Port Augusta facilities, to date we have maintaining fish health whilst reducing transferred over 300,000 fingerlings into costs and resources required.