Business Intelligence Platform Product Comparison

MicroStrategy vs. Competitors

Description This document compares MicroStrategy with its main competitors highlighted on the Business Intelligence (BI) Platforms Grid℠ below. Each tab compares MicroStrategy features against competitors including Oracle BI, SAP Business Objects, and IBM Cognos. Products shown on the Grid℠ for Business Intelligence Platforms have received a minimum of 10 reviews/ratings in data gathered by January 09, 2017. Products are ranked by customer satisfaction (based on user reviews) and market presence (based on market share, vendor size, and social impact) and placed into four categories on the Grid℠: Leaders are rated highly by G2 Crowd users and have substantial scale, market share, and global support and service resources. Leaders include: MicroStrategy

High Performers are highly rated by their users, but have not yet achieved the market share and scale of the Leaders.

Contenders have significant Market Presence and resources, but have received below average user Satisfaction ratings or have not yet received a sufficient number of reviews to validate the solution. Contenders include: IBM Cognos Analytics, Oracle BI, and Business Objects

Niche solutions do not have the Market Presence of the Leaders. They may have been rated positively on customer Satisfaction, but have not yet received enough reviews to validate them.

© 2017 G2 Crowd, Inc. All rights reserved. No part of this publication may be reproduced or distributed in any form without G2 Crowd’s prior written permission. While the information in this report has been obtained from sources believed to be reliable, G2 Crowd disclaims all warranties as to the accuracy, completeness, or adequacy of such information and shall have no liability for errors, omissions, or inadequacies in such information. 1 Business Intelligence Platform Product Comparison

G2 Crowd GridSM for BI Platforms Winter 2017 Contenders Leaders

Business Objects

MicroStrategy

Oracle BI QlikView SAS BI Tableau Domo InsightSquared TIBCO Spotﬁre Looker IBM Cognos GoodData Pentaho Sisense

Phocas BOARD Market Presence Market Birst ZAP BI Dundas BI IntelSoft

Easy Insight

Niche High Performers

Satisfaction

Business Intelligence Platforms Definition Business intelligence platforms provide an architecture for businesses to analyze company data and reveal patterns and insights. BI platforms are used by IT and data professionals to model and transform enterprise data and to deploy internal analytics applications to business users. Businesses require intelligence throughout their company structure to determine the health of metrics and how different metrics and data points are related. This analysis can locate opportunities and areas of improvement and is necessary to continue adapting and refining business strategies. BI platforms consume data in its many forms, through file uploads and direct connectors to databases and business applications.

To qualify as a BI platform, a product must:

Consume data from any source through file uploads, database querying, and application connectors.

Provide an architecture to transform data into a useful and relatable model.

Support data modeling, blending, and discovery processes.

Create reports and visualizations with business utility.

Create and deploy internal analytics applications.

Products in our BI Platforms category are more customizable and comprehensive platforms than our other BI categories that require more IT involvement to set up and deploy. For products designed to be primarily configured and used by average business users like managers and analysts, look at our Self-Service BI category. Our Data Visualization category houses products primarily designed to create charts, graphs, and benchmark visualizations.

This report contains data from the Winter 2017 Business Intelligence Platforms Grid℠.

MicroStrategy VS IBM The following snapshot is a comparison of MicroStrategy and other business intelligence platforms. The ratings are current as of January 9, 2017 and are based on user reviews collected by G2 Crowd.

MicroStrategy IBM Cognos Analytics

( 153 reviews ) ( 51 reviews ) 4.0 out of 5 stars 3.5 out of 5 stars Product Direction Is the product headed in the right direction? 73% 60%

Satisfaction Ease of Admin 73% 69%

Ease of Doing Business With 76% 70%

Quality of Support 72% 71%

Ease of Setup 68% 58%

Ease of Use 74% 68%

Meets Requirements 85% 82%

Reports Reports Interface 81% 79%

Steps to Answer 77% 72%

Graphs and Charts 78% 81%

Score Cards 78% 77%

Dashboards 84% 78%

(MicroStrategy VS IBM continue on next page)

MicroStrategy VS IBM (continued)

Self-Service Search 74% 72%

Automodeling 68% 67%

Data Discovery 79% 79%

Advanced Analytics Predictive Analytics 74% 75%

Data Visualization 80% 77%

Big Data Services 79% 80%

Building Reports Data Modeling 78% 80%

WYSIWYG Report Design 80% 78%

Integration APIs 76% 75%

Platform Sandbox / Test Environments 82% 78%

Mobile User Support 86% 71%

Customization 80% 69%

User, Role, and Access Management 84% 77%

Internationalization 82% 79%

Performance and Reliability 83% 79%

MicroStrategy VS SAP Business Objects The following snapshot is a comparison of MicroStrategy and other business intelligence platforms. The ratings are current as of January 9, 2017 and are based on user reviews collected by G2 Crowd.

MicroStrategy Business Objects

( 153 reviews ) ( 54 reviews ) 4.0 out of 5 stars 3.7 out of 5 stars Product Direction Is the product headed in the right direction? 73% 60%

Satisfaction Meets Requirements 85% 84%

Quality of Support 72% 74%

Ease of Setup 68% 68%

Ease of Use 74% 74%

Reports Reports Interface 81% 81%

Steps to Answer 77% 75%

Graphs and Charts 78% 78%

Score Cards 78% 72%

Dashboards 84% 76%

(MicroStrategy VS SAP Business Objects continue on next page)

MicroStrategy VS SAP Business Objects (continued)

Self-Service Data Discovery 79% 79%

Search 74% 73%

Automodeling 68% 66%

Advanced Analytics Predictive Analytics 74% 69%

Data Visualization 80% 78%

Big Data Services 79% 72%

Platform Mobile User Support 86% 82%

Customization 80% 81%

User, Role, and Access Management 84% 86%

Performance and Reliability 83% 86%

MicroStrategy VS Oracle BI The following snapshot is a comparison of MicroStrategy and other business intelligence platforms. The ratings are current as of January 9, 2017 and are based on user reviews collected by G2 Crowd.

MicroStrategy Oracle BI

( 153 reviews ) ( 35 reviews ) 4.0 out of 5 stars 4.0 out of 5 stars Satisfaction Meets Requirements 85% 85%

Ease of Admin 73% 71%

Ease of Setup 68% 68%

Quality of Support 72% 79%

Platform Sandbox / Test Environments 82% 82%

Mobile User Support 86% 83%

Customization 80% 81%

User, Role, and Access Management 84% 82%

Internationalization 82% 81%

Performance and Reliability 83% 80%

Breadth of Partner Applications 74% 84%

(MicroStrategy VS Oracle BI continue on next page)

MicroStrategy VS Oracle BI (continued)

Self-Service Collaboration / Workflow 68% 74%

Data Discovery 79% 83%

Building Reports Data Modeling 78% 78%

WYSIWYG Report Design 80% 75%

Integration APIs 76% 76%

Advanced Analytics Big Data Services 79% 80%