Case Study

TSG 1899

Exterity IP Video Solution Creates Immersive In-Stadium Experience for TSG 1899 Hoffenheim Football Fans

Connectivity plays an integral part in the matchday experience, with more fans than ever before expecting Wi-Fi and video streaming before, during and after the game. With its supporters’ interests in mind, German football club TSG 1899 Hoffenheim decided to invest in IP video technology to provide a truly immersive matchday experience in its VIP lounges and boxes.

IP Video & Digital Signage Solutions Case study | TSG 1899 Hoffenheim

The challenge The solution

The WIRSOL Rhein--Arena was completed in 2009 and holds TSG 1899 Hoffenheim decided to deploy an Exterity IP video 30,150 spectators, who watch TSG 1899 Hoffenheim compete in system to deliver live TV and video to its VIP lounges and boxes at The TSG 1899 Hoffenheim IP video the – the world’s best-attended association league in WIRSOL Rhein-Neckar-Arena, giving fans an unparalleled stadium solution comprises: the world and ’s finest. experience. • AvediaStream g4412 & g4410

Yet, in today’s highly-connected world, being able to deliver an Exterity AvediaStream® Gateways deliver live digital TV, while Gateways incredible performance on the pitch is not enough – fans want to AvediaStream e3655 and e3635 encoders stream Fan-TV from the • AvediaStream e3635 Encoders feel part of the action and witness goals on big screens as they stadium and live events from VIP areas to AvediaPlayer™ Receiver happen on the pitch, even if they’re away from the main stand. This set-top boxes, which are connected to every screen in VIP lounges • AvediaPlayer Receivers led TSG 1899 Hoffenheim to rethink its approach to the matchday and boxes. • AvediaStream r9350 Receiver experience in an effort to increase its value for tech-savvy visitors. An Exterity AvediaStream r9350 Receiver is also installed to • AvediaServer take the IP video streams and contribute them directly into SDI broadcast environments. The entire system is managed centrally via the AvediaServer® management platform. “TSG 1899 Hoffenheim wanted an in-stadium experience to match the “TSG 1899 Hoffenheim is one of the top clubs in the Bundesliga, high-quality football being played Germany’s main football league and more than 12 million fans on the pitch. Video is playing a attend Bundesliga matches each year. TSG Hoffenheim wanted fundamental role in transforming an in-stadium experience to match the high-quality football being played on the pitch,” said Colin Farquhar, CEO at Exterity. “Video the fan experience during live is playing a fundamental role in transforming the fan experience events, and we are delighted that during live events, and we are delighted that our IP video solution our IP video solution will deliver will deliver high-quality video streaming to many football fans.” high-quality video streaming to many football fans.” “By deploying the Exterity IP video system, we are able to seamlessly stream high-quality video content to all Colin Farquhar, CEO Exterity screens in our VIP areas. A key benefit of the Exterity system is that it enables us to centrally manage the entire process, which means we can easily deliver the right content to the right screen. Our VIP guests can take an active part in the action– and for sports fans, there’s nothing like the match day experience.”

Joachim Bohn, Facility Manager

IP VideoIP &Video Digital & DigitalSignage Signage Solutions Solutions About Exterity

Since 2001 Exterity has been designing, developing and manufacturing technically innovative products that deliver video over an IP network to some of the leading organisations across the globe. Our IPTV technology solution enable the distribution of TV, video and digital signage over enterprise IP networks to an The result unlimited number of end points, Deployed by systems integrator Schweickert Netzwerktechnik, the supporting large volumes of Exterity IP video system also enables the in-house distribution of content and receiving devices content such as press conference materials and interviews from its without compromising system Arena sport studio. performance or availability.

VIPs and corporate guests also benefit from the Exterity system, In 2021, Exterity was acquired which delivers welcome messages on screens in the VIP reception by VITEC, a worldwide area, and full presentations and agendas from both internal and leader in IP video streaming external events hosted in the Arena. solutions. The move signals

Joachim Bohn, Facility Manager at TSG 1899 Hoffenheim VITEC’s intention to accelerate commented: “By deploying the Exterity IP video system, we are growth and strengthen its able to seamlessly stream high-quality video content to all screens leadership position, with natural in our VIP areas. A key benefit of the Exterity system is that it technology and customer enables us to centrally manage the entire process, which means synergies between the two we can easily deliver the right content to the right screen. Our VIP companies that will enable guests can take an active part in the action – and for sports fans, VITEC to extend its reach into there’s nothing like the match day experience.” new geographies, market verticals and partners.

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