The Twonky Advantage Achieve Greater Rich Media Success with Twonky 7.3

Webinar April 2, 2014

©2014 PacketVideo Proprietary and Confidential Today’s Speakers:

John Driver Jerome Rota Mark Smith Angela Scheller Chief Marketing Officer SVP Products VP Platform Products VP Twonky Product Group PacketVideo PacketVideo PacketVideo PacketVideo

This webinar is being recorded and will be available for viewing at pv.com/resources

2 ©2013©2014 PacketVideo PacketVideo Proprietary Proprietary and and Confidential Confidential 10 Year Anniversary of Twonky

2004: Launch of Twonky Server What Does it Do?

Quite simply, Twonky… • Finds media (photos, music, videos) on a device • Catalogs the media • Enables your consumer to decide what they want to view from list of found media

What about the Twonky SDK?

PV’s toolkit allows our custom media applications and services to support: • Embedded software – • For routers and home storage devices • For devices that play media (including dongles) • For PC and Apple laptops and desktops • Build mobile applications and SDKs for smart phones 3 ©2014 PacketVideo Proprietary and Confidential and tablets © 2014 PacketVideo Proprietary and Confidential 3 A Look Back Over the Past 10 Years -- the Milestones and the Industry Firsts

First First multi- First First Twonky DVR embedded platform First Music release Twonky Client Server NAS (Windows, First 1 million release Linux, Mac) (Windows) STB shipped

2004 2005 2006 2007 2008

First mobile AirPlay First OTA Roku Network Twonky app Support Downloadable Support Media Twonky 7.3 Twonky Controller May 2014 DTCP-IP 1 million launched 10 million First Cloud release Services Solution mobile devices downloads

2009 2010 2011 2012 2013 2014

44 © 2014 PacketVideo Proprietary and Confidential The World’s Leading Companies Use Twonky

Twonky is trusted by many of the world’s leading brands

United States Europe Asia Pacific

AT&T Audi Fujitsu Belkin Bang & Olufsen Bentley Cisco Fujitu-Siemens NEC EMC LaCie NTT DoCoMo Orange Panasonic Hewlett Packard Sagem Philips Motorola Siemens Samsung Western Digital Terratec Sharp Sony

5 5 ©2014 PacketVideo Proprietary and Confidential Consumers Demand Rich Media Experiences

“For most American consumers, their everyday lives and their digital lives are now wholly intertwined.”

– Nielsen Digital Consumer Report 2014

6 It’s Twonky or…

• Twonky was the pioneer in 2004 with its solution • Today it remains the innovator & • Sub-optimal alternatives most comprehensive media – Option 1: Build a media solution solution in the industry from the ground up when there is – Zero customer product recalls time and money or defects – Option 2: Let’s build it ourselves using open source software – Option 3: Cobble together and integrate disparate “point” solutions

7 © 2014 PacketVideo Proprietary and Confidential 7 ©2014 PacketVideo Proprietary and Confidential What Consumers Need (content… anytime, anywhere, anyhow)

8 ©2014 PacketVideo Proprietary and Confidential The U.S. Household Media Devices in the Home • 289 million people own at least 1 TV • 119 million own 4 or more TVs (a look by the numbers) • 86% have a DVD player • 75% have an HD-capable TV • 56% own a video game console • 52% have digital cable. • 47% own a DVR • 33% have satellite TV • 4% of the TVs are internet-enabled

Multiple Device Average U.S. Household Ownership • 5.7 internet connected devices 26% of U.S. population • Over 6% own 15+ connected devices owns a smartphone + tablet + laptop

TV-centric Devices

• More than one billion TV-centric connected devices globally in 2013. For specific data sources, • 2 billion by 2017 see PV’s white paper, Achieving Seamless Media Support Across Devices at: PV.com/Resources

Smartphones

In the U.S. 55% of mobile subscribers own a smart phone Tablets

In the U.S. 35% of mobile subscribers over the age of 16 own a tablet

99 ©2014 PacketVideo Proprietary and Confidential In today’s market, connectedness = competitiveness.

Connectedness (noun): The state of being connected; a relation between things or events (as in the case of one causing the other or sharing features with it).

Twonky delivers connectedness.

1010 © 2014 PacketVideo Proprietary and Confidential Requirements for Connectedness

Converged Security to content

Seamless media Ease of support use

ANALYTICS

11 ©2014 PacketVideo Proprietary and Confidential Connectedness is harder than it looks.

Expense Time Build your own Do you have time OR to waste to build Expertise Leverage risky your own Can you afford to pull “open source” solution? your engineers off options other projects?

Do they have the appropriate knowledge/expertise?

12 ©2014 PacketVideo Proprietary and Confidential What is Twonky?

Twonky SDK

Server Client Cloud

13 ©2014 PacketVideo Proprietary and Confidential Get the Twonky Advantage

• Take and maintain a leadership position • Make your device the hub of your customers’ rich media experiences – Seamless discovery of your customers’ media devices and services. – Device adaptation technology, which ensures the best experience with the most popular media formats and devices. – Access to any of your customers’ media on any of their devices and the cloud. • Optimize your strategy and product roadmap – Analytics and reporting

14 What is Twonky?

Server-Side Twonky Advantage

Optimized – Aggregates and automatically synchronizes media servers for a unified view. – Automatically index and extract metadata from user’s free and premium media into a rich and efficient content database. – Includes rich browsing, bookmarking and management tools for quick navigation – Metadata based system wholly architected is highly optimized for runtime performance, and memory utilization.

Comprehensive – Supports multiple platforms: Linux, Android, iOS, QNX, Windows, MacOS – Supports multiple standards (DLNA, DTCP-IP) – Transcoding support via a plug-in architecture

Flexible – Turn-key solution with minimal integration effort with a self-contained secure solution that meets compliance and robustness requirements – DRM support via DTCP-IP (supports streaming, move, and copy) 15 ©2014 PacketVideo Proprietary and Confidential What is Twonky?

Client-Side Twonky Advantage

• Optimized • Quickly access desired media (intelligent queuing, bookmarking and playlist handling) • Automatic device adaptation to ensure best experience • Automatically discover media servers and renderers

• Comprehensive • Cross platform/cross ecosystem support (including DLNA, non-DLNA) • Build-to-design SDK requirements for Android, iOS and Linux platforms • DTCP-IP • Server (streaming & move) / Control Point (push & move) / Player (decode & play)

• Flexible • Flexible browse and search to meet specific needs • Unlimited sort criteria with simplified sort tags • Modify and update metadata (e.g., changing title or star rating for specific needs) • Turn-key solutions with minimal integration effort / self-contained secure solution

16 What’s new in the 7.3 release?

Twonky gets Personal!

• Keeping up with the mobile New Features revolution • Persona management and • Multi-device, multi-user custom profiles connected household • Media analytics (better understand user profiles/patterns) • Enhanced device adaptation • Enhanced SDK

Available May 2014

17 ©2014 PacketVideo Proprietary and Confidential Persona Management (Customized User Experience)

• Help users connect their online service, manage media and remote access

• Personas with centralized account management

• Support includes individual profiles, parental control, user preferences and devices.

• Media synchronization between multiple users, multiple devices

• Make your device the customers’ choice in environment where one device serves multiple users, each with their own personal content and persona.

18 ©2014 PacketVideo Proprietary and Confidential 18 © 2014 PacketVideo Proprietary and Confidential Enhanced Device Adaptation

• Device adaptation technology enhances your customers’ experience – Twonky maintains a cloud-hosted database of devices and their capabilities – With this device awareness, Twonky can ensure the best possible user experience accessing a broad variety of media on a large number of devices – Twonky-based solutions are future-proofed as new devices enter the market – (Optional) Tuner integration allows broadcast video support

19 ©2014 PacketVideo Proprietary and Confidential Media Usage Analytics (Out of the Box)

• Gain insight into your customers’ media usage • Better usage understanding to help guide product roadmap

20 Twonky Is Comprehensive

Twonky meets leading global industry standards

DRM DTCP-IP

Twonky offers the widest platform support

21 ©2014 PacketVideo Proprietary and Confidential Free Twonky Sample Mobile App

Not a Twonky customer but ready to try it?

Get the free sample app! • To request, please go to this page to fill out your information: – www.pv.com/request-Twonky-sample-app • We will respond within two business days with instructions.

22

Get the Twonky Advantage

With Twonky 7.3, you can… • Take and maintain a leadership position • Make sure your device is the hub of users’ media experience • Differentiate with ease of use • Optimize your media strategy and product roadmap

All faster, at less cost, and with less risk than the alternatives.

AVAILABLE MAY 2014

23 ©2014 PacketVideo Proprietary and Confidential Thank you / Contact Us

Thank you for your time today!

Questions? Comments? Please send an email to [email protected] Tel: +1 858 731 5300

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This webinar will be available for download at www.pv.com/resources/ 24