Bridges to Japanese Anime Cartoon Characters and the Japan” Beats Hottest Japanese Rock Band, Peelander Z

“Bridges To Japanese Anime cartoon characters and the Japan” Beats hottest Japanese rock band, Peelander Z.

Objectives by RESEARCH: Nearly Three Secondary research indicated the strength Times at and vitality of the economic and employment Indiana State impact of Japanese activity in Indiana: Fair  42,000 Indiana residents are employed by 220 Japanese companies with in-state investments of $9.8 billion. OVERVIEW:  Indiana is second only to California for The Indiana State Fair is a summer-time Japanese investment and is the only state to tradition. It’s the first sign summer is ending and have three major Japanese automotive a unique blend of 4-H farm fun, serious factories: Subaru, Toyota and Honda. agribusiness, and entertainment in a big-city  This research was important to quantify exit environment. Drawing nearly a million visitors polling research. annually, the Fair is a valued showcase for Primary research -- Because our commerce. engagement came late in the process we were International investment is critical to any state unable to conduct pre-event benchmark studies, – especially during a difficult economy, and but using political exit polling techniques, we Indiana is no exception. Indiana is a major conducted intercept interviews with guests who center for Japanese investment. Indiana Gov. attended. (See results and research section Mitch Daniels (R) for the first time designated a detail.) large building at the 2010 Indiana State Fair be dedicated to “Bridges To Japan” celebrating PLANNING: the Hoosier/Japan relationship. Objectives/Outcomes: Shank Public Relations Counselors, Inc.  Bring more people to the Indiana State Fair. (SPRC, www.shankpr.com) was retained by the  Increase traffic from previous exhibit in the Japan-America Society of Indiana (JASI) to building (90,000) over the 17-day run of the provide strategic counsel and media relations. fair by a minimum of 10%. JASI is a not-for-profit cultural and educational  Increase positive feelings about Japanese organization whose mission is to serve as a bridge presence in Indiana by at least 10% as of friendship between the people of Indiana and measured by guest exit polling. Japan. Other partners were the Governor’s Office,  Increase knowledge of Japanese presence the Indiana Economic Development Corp. and the in Indiana by at least 10% as measured by Indiana State Fair. guest exit polling.  Cut through the inherent State Fair news BACKGROUND: clutter. “Bridges To Japan” was more than the typical  JASI had additional internal strategic State Fair static display. As designed and objectives: a) Ensure that sponsors were managed by JASI, it gave a 30,000-foot pleased; and, b) Use the presence of overview of modern and traditional Japan. Japanese trade partners and influencers in The exhibit included a Japanese garden with one place to enhance relationships. a 2,000-pound replica bridge, a Japanese house Budget: in which tea ceremonies were performed, a JASI’s communications budget was $5,000 variety of Japanese food including deep-fat-fried and was matched by SPRC’s $10,000 pro bono sushi, lovable high-tech robots – the largest contribution. There were no out-of-pocket or assemblage of Japanese robots ever in the US, advertising-related expenses. This was a pure exhibits from 16 Indiana/Japan sister cities, a public relations program. The challenge was bullet train mock up and displays recognizing finding the right media mix for the hundreds of Japan’s love for motor racing, agriculture and activities. craftsmanship. SPRC was contacted less than a month An always-busy performance stage included before the exhibit. JASI provided a detailed 24/7 Sumo wrestlers, Koto drummers, Japanese matrix of events which we overlayed with best student dancers, Japanese Bunraku puppets, media and appearance opportunities. (See detail.) The overlay provided direction and kept

1 scheduling accurate and up to date. It was the special ceremony and participating in a foundation for the scheduled ‘newstips’ sent to traditional tea ceremony. media. (See execution detail.) A VIP preview reception for JASI members, The overlay also provided guidance for Japan trade partners and public officials staffing which usually required an SPRC staff promoted word-of-mouth excitement about the person on-site daily. exhibit and provided an opportunity for Planning included hour-by-hour management networking and sponsor recognition. A post- of social/digital media, traditional media, event video summary shown at the JASI annual public appearances and intercept-style banquet attended by more than 500 business research. leaders recognized sponsors and promoted the Social media were included in the media success of the exhibit. strategy as integral tools. We added a newsroom to the JASI website as an updated EVALUATION/RESEARCH/RESULTS: source for media. The final evaluation critieria – we put thousands of people through the exhibit! EXECUTION:  Due to a heat wave, overall attendance at Execution was a constant juggling act the Indiana State Fair did not increase in because of media schedules, participants’ 2010, but the JASI exhibit brought visitors to demands and strange occurrences such as the the fair who had never attended in the past. Sumo wrestlers being detained because TSA  We nearly tripled the goal of increasing agents had never seen Sumo athletes before! traffic to that exhibit hall with approximately We collaborated closely with Andy Klotz, 250,000 visitors to the exhibit or about 26% APR, publicity manager with the State Fair to of total fair attendance. coordinate activities and take advantage of  Objective: Increase positive feelings of mutually advantageous media interviews. Japanese presence in Indiana by at least “Newstips” advisories were sent to media. 10% as measured by guest exit polling. Digitally, we used (See detail): o Actual 8.47% increase  Facebook  Objective: Increase knowledge of Japanese  Twitter presence in Indiana by at least 10% as  YouTube measured by guest exit polling.  4Square o Actual 25.6%  JASI website/newsroom  Objective: Overcome news clutter The newest pocket digital video camera was o We had a total of 99 appearances in used spontaneously to capture interviews with news stories, broadcast segments mayors from Indiana cities, a Japanese chef, the and social media Tweets, mentions ‘candyman,’ Kimono-dressing ceremony and a and blogs. cultural meeting of the minds between rock (Note: we are purposely NOT including group KISS fans and a major Japanese leader. voluminous pages of web hits and media (KISS was a musical attraction at the State Fair.) impressions or ‘ad equivalencies’ – a These videos were posted to YouTube and violation of the Barcelona Principles -- because our outcomes speak more than Facebook. gross numbers.) We arranged ‘personal appearances’ for the  Major influential media appearances: robots at the Indianapolis Children’s Museum, o “Inside Indiana Business with Gerry the world’s largest children’s museum, which Dick” television interview later resulted in a meeting with Museum o “BizBuzz” – streaming video management to discuss a Japanese robotic interview with Indianapolis Star dinosaur future exhibit. o Three appearances on “IndyStyle” As a relationship-building program it brought on WISH-TV, CBS. Indiana leadership together with Japanese o A puppet performance on Fox 59’s leaders including the Chicago-based Japanese morning show. consul and the executive director of JETRO, the o WIBC 93.1 radio interview. Japan External Trade Organization. Gov.  We achieved JASI’s internal Daniels visited several times; Indiana’s First communications objectives. Lady participated in a kimono-dressing program, and Lt. Gov. Becky Skillman initiated the exhibit And…we enjoyed deep-fried sushi! by painting the Japanese good luck Daruma in a

2 Research BLANK EXAMPLE

Japan America Society – Indiana Bridges to Japan Exhibit Exit/Intercept Survey

Before Visiting Bridges to Japan After Visiting Bridges to Japan

1) My feeling about Japan was 1) My feeling about Japan was a) Very positive a) Very positive b) Positive b) Positive c) Neutral – I didn’t care c) Neutral – I didn’t care d) Sort of negative d) Sort of negative e) Negative e) Negative

2) I knew 2) I know a) A lot about Japan a) A whole lot more b) I knew a little about Japan b) A little more about Japan c) I didn’t know much about c) About the same Japan d) I didn’t learn anything d) I didn’t know anything about Japan

3) I didn’t know 3) I now know: a) Indiana is the only state with 3 a) Indiana is the only state with 3 major Japanese auto plants. major Japanese auto plants. i) Yes i) Yes ii) No ii) No b) 40,000 Hoosiers are b) 40,000 Hoosiers are employed by Japanese or employed by Japanese or Japanese-related companies Japanese-related companies i) Yes i) Yes ii) No ii) No c) Indiana ships a lot of pork to c) Indiana ships a lot of pork to Japan. Japan. i) Yes i) Yes ii) No ii) No d) Japan uses robots for many d) Japan uses robots for many purposes: purposes: i) Yes i) Yes ii) No ii) No 6) I tried Japanese food: 4) I hadn’t tried Japanese food a) Yes a) Yes b) No b) No 5) Age: _____ Gender:_____ Zip:__ Comments:

Planning

POSSIBLE MEDIA OPPORTUNITIES FOR JASI STATE FAIR PARTICIPATION

Opportunity explanation /hook pre-fair during fair sponsor op? what needs to happen who Robots to healing and fascination with x children's technology go together; Riley or hospitals Peyton Manning's Children's Hosp. at St. Vincent's Robots to senior seniors benefit and thrive as much as x centers children from robotic companions

Robot "greeter" robots "shake hands" with fair x could the robot be pre-programmed at fair entrance attendees and encourage booth with welcome message? Handler & tour grounds visitation needs to be with robot? Robot "greeter" robot encourages people on circle X X could the robot be pre-programmed at Emmis lobby and visiting Emmis to come see them with welcome message? Handler at state fair needs to be with robot? Could HANK FM do spots letting folks know that the robot is in Emmis and will be at the Fair? Robot showing the importance of future X determine if robot could be "receptionist" at technology in the business world. programmed to answer phones or Lt. Governor's greet folks at the office; media office, or Dept. opportunity of Agriculture

Candy possibly at city market, during noon X X will candy maker be available pre-fair? demonstrations and morning shows, live shots

"sushi in sixty" how to make sushi; talk about the X X Kikkoman secure a sushi maker; pitch to TV deep fried version in the Fair stations exhibition; talk about Japanese culture and exhibit Kikkoman determine if they have healthy x Kikkoman discussions with Kikkoman solutions products to be introduced; could pass out samples at fairgrounds Pork healthy preparations; if there's pork x x Pork plant pitch to media; secure participation by demonstration equivalent to Kobe beef, educate on pork chef and packaging plant that product; pork producing plant in Indiana

Shank Public Relations Counselors, Inc. Indianapolis 293-5590 1 POSSIBLE MEDIA OPPORTUNITIES FOR JASI STATE FAIR PARTICIPATION

Opportunity explanation /hook pre-fair during fair sponsor op? what needs to happen who Tea Party invite roaming personnel in traditonal x determine if tea bags are appropriate; Japanese clothing invite fairgoers to print "invitation" tea ceremony & booth; use tea bags as invitation "Sumo Sam" sumo wrestler wrestles celebrities & x x pitch to media; pitch to TZ; secure sports directors; opportunity to see if "sumo" wrestlers (or college students Tom Zupanzik will wrestle and see in sumo suits) who wins; also, walk around fair and encourage kids with small sumo demonstrations to attend exhibit

"Samurai walks around fair in traditional regalia, x someone who can make balloon Warrior" provides balloon swords to children swords, encourage exhibit attendance

"train tickets" pass out "tickets" factoid cards to fair x printing of factoid tickets; personnel to goers to "ride/view" the bullet train hand out cards

Did you know? hand out cards with "DYK" facts x selecting DYK facts; printing of cards; Cards which link Japanese business & personnel to hand out cards culture to Indiana business & culture, and encourages exhibit visitation; piece of Japanese candy attached to card clothing try-ons traditional clothing; warrior gear; x secure clothing which can easily be explanations of what the tradtion of tried on or demonstrated; a the clothing means, why/when it is knowledgeable docent to give worn, etc. explanation traditional dance takes many forms and is x x pitch to TV stations for morning or Japanese important to each culture; give noon shows; invite fair goers to exhibit dance explanations of the dance to see more on the days that dancing demonstration is scheduled Puppet demo puppets visiting central library or x make request of the library; pitch to children's museum for "reading hour" - media for attendance publicity as well could be media opp as well as as media opp community interest build

Shank Public Relations Counselors, Inc. Indianapolis 293-5590 2 POSSIBLE MEDIA OPPORTUNITIES FOR JASI STATE FAIR PARTICIPATION

Opportunity explanation /hook pre-fair during fair sponsor op? what needs to happen who demos at the origami, candy, kimono, martial arts, x permission from arts garden & CC arts garden or samurai demos - guerilla style, pre- officials; folks to do the demos circle center fair to encourage attendance exhibit prepare a scavenger hunt with exhibit x Y prepare the "hunt", provide writing scavenger hunt facts, pass out to fairgoers at the untensils, provide prizes for entrances and/or entrance to exhibit, participants and have a "prize" for finishers

"Sound Off" on Japanese music or drums to x x permission from city & City Market to the Circle or at encourage exhibit & fair attendance demo at those locations; musicians City Market who can perform; pitch to TV stations, print media Vera Bradley & put pamphlets in every Vera Bradley x x Y pamphlets printed & distributed; other store and place where VB is sold electronic message developed for Companies encouraging fair/exhibit attendance; company sites, company/sponsor electronic links and info at factories of agreements to electronically distribute all Japanese businesses, or exporting the messages "in house" businesses encouraging fair/exhibit attendance flyers in Japanese/English for all JASI x x flyer created both physical/virtual & membership encouraging fair/exhibit distributed attendance feature article in Star or IBJ regarding the x x pitch story idea to Star/IBJ interralationship btw Japan/Indiana (pork producers, etc) - "Hoosier Buddy" feature article in NUVO, metromix.com, indy.com; x x pitch to media focus on business but for a younger crowd - include anime info, electronics, etc. train riders put "riders" on the Fishers Fair Train x make request to train operator; secure shuttle which give mini-demos and demo personnel share facts with riders, encourage exhibit attendance

Shank Public Relations Counselors, Inc. Indianapolis 293-5590 3 BRIDGES TO JAPAN – STATE FAIR EXHIBIT

OPPORTUNITIES

Robot ops:

1) take robots to children’s hospitals 2) take robots to senior centers 3) robot tour the fairgrounds shaking hands – greeter at gate, etc. encouraging people to come see the exhibit

Food ops:

1) candy demonstrations 2) “sushi in sixty” – how to make; talk about different types – not all are raw; can get sushi on a stick deep fried at fair; 3) Pork demonstration – pork/noodle soup? 4) Invite fairgoers to the “tea party” to view traditional tea ceremony; could have tea bags as giveaway?

Culture ops:

1) “Sumo Sam” wrestles a celebrity & sports directors/personalities; should walk around the fair like “Mickey Mouse” to do small sumo demonstrations with kids 2) “Samurai Warrior” – providing balloon swords to kids at the fair, inviting them to come to the exhibition of swordplay and exhibit 3) Pass out tickets to “ride” the Bullet train in the exhibition – have ladies and gentlemen in traditional Japanese clothing handing out the tickets. 4) Hand out “did you know” fact cards which link local to Japanese – i.e.: did you know that the Japanese Bullet Train travels the same speed as an Indy car in the Indianapolis 500 race? – have these factoids on a small cardstock card, and at the bottom or on back encourage patrons to visit the exhibit – could have a piece of Japanese candy, a tea bag or something like it attached to the card 5) Clothing try-ons – how to properly wear a kimono; flip flop “sisters” – footwear resembling flip flops but different; block shoes; etc. – would be popular with children; if it wouldn’t offend, could do samurai or warrior garb to draw the males 6) Traditional Japanese dance demonstration 7) Puppets visiting central library for “puppet hour” and to encourage visits to the fair 8) Get origami/candy/kimono/martial arts/samurai demonstrations at the arts garden pre-fair to encourage fair attendance 9) “Sound off on the Circle” – Japanese music/drums pre-fair to encourage exhibit & fair attendance

Business ops:

1) flyers/pamphlets in all Vera Bradley stores & distribution places, as well as factory – factoids and fair attendance encouragement 2) possible feature article in IBJ regarding the interrelationship btw Japan/Indiana – pork producers etc. – “Hoosier buddy” (who’s yer buddy) kind of a take-off; could fun it up and introduce it to NUVO and Indy.com/metromix.com 3) capitalize on the train riders from Fishers; pass out flyers to fairgoers at the Fishers Fair Train station, comparing the two trains (bullet & shuttle train), do “teaser” demos at the train station 4) receptionist robot serves a half hour at the dept of agriculture – publicize it ; provide real life facts – battery life/energy usage, how to recharge, how to program, function capabilities, etc. – debunk “taking my job” fears – show how robots are beneficial 5) what are Indiana’s exports to Japan? Let’s try to tie Indiana industries to Japanese industries, either through what we export to them or comparable/complimentary products.

“Bridges to Japan” Exhibition, Indiana State Fair

Bunraku Bay Puppet Theatre

Bunraku Bay Puppet Troupe is the only troupe in the United States that performs the traditional Japanese puppetry known as Bunraku. The ancient theatre style of Bunraku features human puppeteers on stage cloaked all in black. All except the most minor puppets require three puppeteers to control the extremely minute movements. Many of the stories performed in bunraku are derived from the samurai and feudal era; however, Bunraku Bay Puppet Troupe has reinterpreted the stories to make them more enjoyable to American audiences. The performers of the Bunraku Bay Puppet Troupe have been trained in Japan by artists from the 170-year-old Tonda Puppet Troupe of Biwa- cho in Shiga Prefecture, northeast of the old capital of Kyoto, and the Imada Puppet Troupe and Kuroda Puppet Troupe--both more than 300 years old--of Iida City in Nagano Prefecture in central Japan. Under the direction of Prof. Martin Holman of the Japanese Studies Program at the main campus of the University of Missouri in Columbia, Missouri, Bunraku Bay Puppet Troupe offers performances of pieces from the traditional Bunraku repertoire, as well as puppetry demonstrations and workshops.

http://www.bunraku.org

“Bridges to Japan” at the Indiana State Fair: Performance Times Wednesday, August 18: 12:00 pm, 2:30 pm, 5:00 pm, 7:30 pm Thursday, August 19: 12:00 pm, 2:00 pm, 5:00 pm, 7:30 pm Friday, August 20: 12:00 pm, 2:00 pm, 5:30 pm, 7:30 pm Saturday, August 21: 10:00 am, 12:00 pm, 2:30 pm, 4:30 pm

“Bridges to Japan” Exhibition, Indiana State Fair

10tecomai

10tecomai, a dance group from New York City, performs a high-energy fusion of both new and traditional Japanese dance. Their dance style is called “Yosakoi Dance” and is defined by the use of naruko: small wooden clappers that are held in the hands of each dancer. Naruko were originally used in Kōchi Prefecture to scare birds away from the rice fields. Since it started in Koichi Prefecture in 1954, Yosakoi Dance has risen in popularity, and festivals are now held all over Japan.

http://10tecomai.com

“Bridges to Japan” at the Indiana State Fair: Performance Times Saturday, August 14: 10:00 am, 11:30 am, 1:30 pm, 3:00 pm, 6:00 pm Sunday, August 15: 11:00 am, 1:30 pm, 3:30 pm, 7:00 pm Monday, August 16: 12:00 pm, 3:00 pm, 5:00 pm, 6:30 pm, 8:00 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Peelander-Z

PEELANDER-Z, the Japanese Action Comic Punk Band, was originally formed in 1998 by the three band members Peelander-Yellow, Peelander-Red, and Peelander-Blue, after they met in New York City (although they'll claim that they're all from the Z area on the planet Peelander). Peelander- Green was welcomed in July of 2008 after Blue left the band.

At their live shows, band members dress up in colorful costumes reminiscent of characters seen in Japanese Animation films, though they describe their outfits as “their skin”. Their shows guarantee intense audience participation and a chance to exercise with the band. "Do human bowling with us! Do limbo dancing with us! Do karaoke competition with us! Hit our cowbell with us!" says Yellow. "Don't be shy, give us your smile! We can beat your stress!” Prior to their performance, they will judge the “Cosplay Fashion Show” that begins at 6:30 pm and is open to audience participation.

http://www.peelander-z.com/eng/home_e.html

“Bridges to Japan” at the Indiana State Fair: Performance Times Saturday, August 21: 7:30 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Cosplay Fashion Show (Open to Audience Participation)

“Bridges to Japan” will welcome individuals of all ages to dress up as their favorite family-friendly Japanese animation (anime) or comic character and join the show on the stage! Participants will sign up beforehand and then walk across the stage as part of this “cosplay fashion show”. The word “cosplay” was coined in Japan and is a contraction of the words “costume” and “play” describing how participants have fun by dressing up as their favorite characters (often from popular Japanese animated films or comics). Participants will be judged by special guests Peelander-Z, the Japanese Action Comic Punk Band from NYC, who will perform on the stage immediately after the fashion show.

“Bridges to Japan” at the Indiana State Fair: Performance Times Saturday, August 21, 6:30 pm

http://en.wikipedia.org/wiki/Cosplay

“Bridges to Japan” Exhibition, Indiana State Fair

Judo

Judo demonstrations will be given by Mudokwan Judo of Indianapolis and the Ball State University Judo Club of Muncie.

Mudokwan is led by Young Park Sensei, who has been instructing a range of individuals from youth to senior in the Japanese martial arts of Judo, Kendo, Iaido and Jujitsu in Indianapolis since 1967. http://www.mudokwan.com/

Ball State University Judo Club’s purpose is to promote and practice the sport of judo and is open to Ball State University students, faculty and staff. http://bsujudoclub.iweb.bsu.edu/

The "Gentle Way" of martial artistry is Judo. Both a martial art and combat sport, it originated in Japan in the late 1800s. It is marked by its prominent display during competition of either the throwing of one competitor by another to the ground, the immobilization of one opponent by another, or the submitting of one opponent to another. This is typically accomplished by a series of grapples, throws, pins, locks, chokes, or strangleholds. Competitive forms do not include any form or weapons use or striking. It is considered the father of all Japanese martial arts currently expressed today. This is because of the teaching structures and the philosophy behind the training. The entire world has been affected in one form or another by the popular spread of this martial art.

“Bridges to Japan” at the Indiana State Fair: Performance Times Saturday, August 14 (Mudokwan): 2:00 pm (Main Stage), 3:00 pm, 4:30 pm Wednesday, August 18 (BSU Judo Club): 1:30 pm, 4:00 pm, 6:30 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Kyudo

The Indiana Kyudo Renmei, a non-profit organization based out of Lizton, Indiana committed to the study of kyudo, will give a kyudo demonstration at the “Bridges to Japan” Exhibition. Comprised of approximately 35 members from both inside and outside Indiana, Indiana Kyudo Renmei is one of the largest kyudo renmei, or federations, in the United States. Members of the Indiana Kyudo Renmei practice at the Wadokan kyudojo, which is located in Lizton, Indiana, 22 miles from downtown Indianapolis. Instruction for the Indiana Kyudo Renmei is handled by our chief instructor Takako Matsui Swain, Renshi Rokudan (Instructor, 6th dan) and Phil Swain, Renshi Godan (Instructor, 5th dan and IKR President). Visitors are welcome, but must call in advance to schedule a visit.

Kyudo is among the oldest of the Asian martial arts. It has evolved over centuries and remains one of the purest forms of the martial arts still practiced today. There is no combat in kyudo. In fact, the routine of preparing the bow and arrow, then shooting, is the same place to place, rank to rank. Those who study kyudo aim to develop themselves through the study and perfection of kyudo.

Kyudo, which literally means The Way of the Bow, is considered by many to be the purest of all the martial ways. In the past, the Japanese bow was used for hunting, war, court ceremonies, games, and contests of skill. Some of the ancient schools survive today, along with the ancient ceremonies and games, but the days where the Japanese bow was used as a weapon are long past. Modern kyudo is practiced primarily as a method of physical, moral, and spiritual development.

http://www.indianakyudorenmei.net

“Bridges to Japan” at the Indiana State Fair: Performance Times Wednesday, August 11: 12:00 pm, 2:00 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Naginata

The Batesville Naginata Club will give naginata demonstrations at the “Bridges to Japan” Exhibition. They are part of the US Naginata Federation and the Rocky Mountain Naginata Federation. They practice every Thursday from 7:00 pm to 8:30 pm at the Southeastern Indiana YMCA in Batesville, Indiana. New students are welcome.

The naginata is a pole weapon that was traditionally used in Japan by members of the samurai class. It consists of a wooden shaft with a curved blade on the end.

Most people who study naginata today study the modern sport form called atarashi naginata in Japanese. While this form encompasses many of the aspects of competitive sports (tournaments, championships, teams, and physical education-like training) it is still a Japanese martial art and thus stresses the mental and moral development of its trainees. Those who instruct in modern naginata are not merely coaches, but also leaders who seek to develop the character and personalities of their students - both by their example and by drawing on the rich and long heritage of naginata. All who study modern naginata participate in two different types of practice: a tournament-like form which uses protective equipment and a naginata in which the blade portion is made of bamboo. Points are scored in this type of practice for strikes to the head, throat, torso, wrists, and shins. The other type of practice for modern naginata is kata, a highly stylized and choreographed practice with a partner in which the full beauty of naginata is shown. A special naginata of solid wood is often used in kata. Kata training helps to perfect technique and develop deep concentration.

http://en.wikipedia.org/wiki/Naginata

“Bridges to Japan” at the Indiana State Fair: Performance Times Sunday, August 8: 12:30 pm (Main Stage) Tuesday, August 10: 7:00 pm, 8:00 pm Tuesday, August 17: 7:00 pm, 8:00 pm Sunday, August 22: 11:00 am, 12:00 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Sumo Wrestlers from Tochigi Prefecture

Sumo, the national sport of Japan, is a martial art that holds a very revered status in Japan; it is viewed by many as a combination of sport and religion. In ancient times, sumo was used in the Shinto Religion, and many ancient traditions have been preserved in sumo, and even today the sport includes many ritual elements, such as the use of salt purification. Sumo is now practiced professionally in Japan, and the emperor of Japan as well as many other well known figures will sometimes come and watch a match during the major tournaments.

Most professional sumo wrestlers are required to live in communal "sumo training stables" known in Japanese as heya where all aspects of their daily lives—from meals to their manner of dress—are dictated by strict tradition. Although many wrestlers are very large, they are immensely strong athletes who spend much of their time training for the major tournaments held every other month.

A match is confined to an inner circle a little over 15 feet in diameter and is won by forcing the opponent out of the circle or forcing him to touch the ground with any part of his body other than the soles of his feet. Wrestlers from Tochigi Prefecture will come during the opening weekend of the Fair to the “Bridges of Japan” Exhibition to practice this ancient sport. During the demonstration, children will be invited on stage to give sumo a try.

http://sumo.goo.ne.jp/en

“Bridges to Japan” at the Indiana State Fair: Performance Times

Friday, August 6: 2:00 pm, 7:00 pm Saturday, August 7: 11:00 am, 7:00 pm Sunday, August 8: 11:00 am (on Main Stage), 7:30 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Fukube (Gourd Painting) Artist from Tochigi Prefecture

Fukube (Gourd Painting) is a traditional Japanese craft of gourd painting. Fukube masks are said to protect you from evil spirits! To prepare the gourd to be painted, the artist will scrape out the seeds from the inside and then dry the outer skin. Mr. Masanobu Ogawa, a Fukube artist from Tochigi Prefecture will demonstrate Fukube gourd art and give visitors the opportunity to paint their own gourd: family participation is encouraged!

“Bridges to Japan” at the Indiana State Fair: Performance Times

Friday August 6: 10:30 am, 1:00 pm, 3:30 pm, 6:00 pm Saturday August 7: 12:30 pm, 2:30 pm, 4:30 pm, 6:30 pm Sunday August 8: 11:30 am, 1:00 pm, 3:30pm, 6:00 pm Monday August 9: 12:30 pm, 2:30 pm, 4:00 pm, 6:30 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Masaji Terasawa - The Candyman

Masaji Terasawa - The Candyman is a traditional cultural performer and one-man-show from Japan and has performed for the last 14 years at the Epcot Center in Walt Disney World and at over 3,000 schools through the United States in the last five years. A talented street performer, he keeps the audience entertained as he deftly makes intricate candy sculptures with extreme speed also performing a variety of magic tricks, stories, and other acts.

Amezaiku is Japanese candy craft artistry. An artist will take multi-colored taffy and using his hands and other instruments such as tweezers and scissors will create a sculpture of his choosing. An Amezaiku artist will also paint their sculpted candy with edible dyes to give the finished work more character. Animals and insects are common shapes created by Amezaiku often to the appeal of younger children. The artist will often create intricate animal characters with expert speed. Some Amezaiku artists are also street performers who will also perform magic tricks and tell stories along with their candy craft entertainment.

http://www.masajicandyman.net/

“Bridges to Japan” at the Indiana State Fair: Performance Times August 6-9, August 13-16, August 20-22: Various Times

“Bridges to Japan” Exhibition, Indiana State Fair

TAIKOPROJECT (Japanese Drum Group from Los Angeles, California)

TAIKOPROJECT - The TAIKOPROJECT is an ensemble of premiere taiko drummers dedicated to promoting and advancing the art of taiko. Through public performances, education, and outreach activities, TAIKOPROJECT is committed to preserving taiko as a dynamic element of Japanese- American culture and heritage. In addition to maintaining taiko as a community-based tradition, TAIKOPROJECT also incorporates unconventional and innovative concepts to expand artistic boundaries. Through these values, TAIKOPROJECT seeks not only to entertain audiences, but also to inform them about the history and integrity of taiko as an evolving art form.

Taiko drums are traditional Japanese drums that are usually played with wooden sticks called bachi.

http://www.taikoproject.com/

“Bridges to Japan” at the Indiana State Fair: Performance Times Friday August 13: 1:00 pm, 4:00 pm, 7:30 pm Saturday August 14: 12:30 pm, 4:00 pm (Main Stage), 7:30 pm Sunday August 15: 12:00 pm, 3:00 pm (Main Stage), 7:30 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Fort Wayne Taiko

Fort Wayne Taiko is an emerging group that has provided Northeast Indiana with taiko classes, workshops, lecture-demonstrations and performances since 2000. The purpose of Fort Wayne Taiko is to promote taiko drumming in the community, Indiana, and the region. They honor the tradition of taiko as they equally strive to integrate taiko with elements of modern dance and other art forms to create experimental, multimedia, multicultural performance art.

Taiko drums are traditional Japanese drums that are usually played with wooden sticks called bachi.

http://fwtaiko.org/

“Bridges to Japan” at the Indiana State Fair: Performance Times Saturday, August 21: 11:00AM, 1:30PM

“Bridges to Japan” Exhibition, Indiana State Fair

Robots from Japan

Wakamaru – Communications Robot

Designed by the renowned industrial designer Mr. Toshiyuki Kita, Wakamaru is a robot developed and based on the concept of "The 21st Century Product of Your Dreams," a robot that can live with human beings. Wakamaru can speak and carry on natural conversation, shake hands, and even look at the face of the person he’s speaking to! Wakamaru will be on display throughout the fair, as well as making special performance appearances everyday thanks to the support of Mitsubishi Heavy Industries.

http://www.mhi.co.jp/en/products/detail/wakamaru_about.html

Paro Designed as a baby harp seal, the PARO robot is covered in pure white synthetic fur and has built-in intelligence providing psychological, physiological, and social effects through physical interaction with humans. It has been used in hospitals and healthcare organizations with elderly residents, people with disabilities, and dementia patients, as well as in schools for autistic children. PARO has five different types of sensors over its body that allows it to perceive people and the environment, and respond to touch, light, sound, temperature, and posture. The Japan External Trade Organization of Chicago has facilitated the daily appearance of “Paro-chan”, the therapeutic seal pup courtesy of Paro Robots U.S.

I-Fairy – Receptionist Robot

The “I” in I-Fairy stands for “Intelligent”, “Information”, and “Icon”, and the robot’s futuristic design is based on the image of a lovely fairy. The I-Fairy is an information robot designed to be a communication tool to interact with humans in a friendly manner. Targeted for museums, institutions, and amusement parks, users can program the robot’s voice on a PC with voice synthesis software, which in turn generates movements such as nods or gestures to express a “conversational rhythm” between the robot and audience. The humanoid robot is 1.3m tall and has movement capability in its head, shoulders, arms and body. The Japan External Trade Organization of Chicago has facilitated the special appearance of the “I-Fairy” Receptionist Robot, which recently made headlines when it conducted a wedding in Japan, courtesy of the Kokoro Company.

“Bridges to Japan” at the Indiana State Fair: Performance Times Friday, August 6: 10:00 am, 1:00 pm, 6:00 pm Saturday, August 7: 12:00 pm, 7:00 pm Sunday, August 8: 10:00 am, 12:00 pm, 5:30 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Kendo

Kendo, which means"The Way of the Sword", is a modern Japanese martial art of sword-fighting based on traditional Japanese swordsmanship, or kenjutsu. Kendo is a physically and mentally challenging activity that combines strong martial arts values with sport-like physical elements.

Indiana residents and kendo instructors Hajime Sugawara and Masahiro Imafuji will give kendo demonstrations.

http://www.kendo-guide.com/indiana_kendo.html

http://en.wikipedia.org/wiki/Kendo

“Bridges to Japan” at the Indiana State Fair: Performance Times Sunday, August 15 – 10:30 am, 1:00 pm (Main Stage), 4:00 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Karate

Karate, which means “The way of the open hand”, is a martial art from what is now Okinawa, Japan. It was developed from indigenous fighting methods called Te and Chinese Kenpō. Karate is a striking art using punching, kicking, knee and elbow strikes, and open-handed techniques such as knife-hands (karate chop). Grappling, locks, restraints, throws, and vital point strikes are taught in some styles. In recent years, Karate has become very popular worldwide.

Martial artists from Larry Davenport Karate (Anderson, Indiana) and Adamson Karate (Greater Indianapolis area) will visit and give demonstrations.

http://www.larrydavenportkarate.com/ http://www.adamsonkarate.com/

“Bridges to Japan” at the Indiana State Fair: Performance Times Tuesday August 10: 11:00 am, 1:00 pm (Adamson Karate) Monday August 16: 1:00 pm, 2:30 pm, 4:00 pm (Larry Davenport Karate)

“Bridges to Japan” Exhibition, Indiana State Fair

Koto

The koto, the national instrument of Japan, is a traditional Japanese stringed musical instrument. Koto are about 180 centimeters (71 inches) in width, and made from kiri wood with 13 strings that are strung over 13 movable bridges along the width of the instrument. Players can adjust the string pitches by moving these bridges before playing, and use three finger picks (on the thumb, index finger, and middle finger) to pluck the strings.

Indiana residents Akiko Miwa, Chiharu Yarling, and Garret Uyeno will perform at the “Bridges to Japan” Exhibition

http://www.kotonokoto.org/

“Bridges to Japan” at the Indiana State Fair: Performance Times Saturday, August 7: 10:30 pm, 1:30 pm (Miwa & Yarling) Monday, August 9: 5:00 pm (Miwa & Yarling) Tuesday, August 10: 2:30 pm, 4:30 pm, 6:30 pm (Uyeno) Friday, August 13: 2:30 pm, 4:30 pm (Miwa & Yarling) Saturday, August 14: 12:00 pm, 2:30 pm (Miwa & Yarling) Monday, August 16: 11:00 am (Main Stage), 1:00 pm (Uyeno) Monday, August 16: 3:30 pm, 4:30 pm (Miwa & Yarling) Tuesday, August 17: 12:00 pm, 2:00 pm, 4:00 pm (Uyeno) Wednesday, August 18: 3:00 pm, 4:30 pm (Miwa & Yarling) Thursday, August 19: 3:00 pm, 4:00 pm, 6:30 pm (Uyeno) Saturday, August 21: 11:30 am, 1:00 pm (Miwa & Yarling)

“Bridges to Japan” Exhibition, Indiana State Fair

Shamisen

The Shamisen, which means "three flavor strings", is a three-stringed musical instrument played with a pick called a bachi. The shamisen is similar in length to a guitar, but its neck is much slimmer and without frets. Its drum-like rounded rectangular body, known as the dō, is taut front and back with skin in the manner of a banjo, and amplifies the sound of the strings.

Local musician Garret Uyeno will be playing this traditional Japanese instrument throughout the fair.

http://en.wikipedia.org/wiki/Shamisen

“Bridges to Japan” at the Indiana State Fair: Performance Times Tuesday, August 10: 2:30 pm, 4:30 pm, 6:30 pm Monday, August 16: 11:00 am, 1:00 pm Tuesday, August 17: 12:00 pm, 2:00 pm, 4:00 pm Thursday, August 19: 3:00 pm, 4:00 pm, 6:30 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Minyo (Dance & Song)

Minyo is a genre of traditional Japanese music meaning “folk song” is a term that has only been in use during the twentieth century. Many minyo are connected to forms of work or to specific trades and were originally sung between work or for specific jobs. Other minyo function simply as entertainment, as dance accompaniment, or as components of religious rituals. In Japan, singers who can sing genuine minyo songs are much admired, as minyo songs are very difficult to sing and require great vocal control. Many Japanese feel that minyo music touches their deepest spirit, because it evokes a feeling of nostalgia for real or imagined home towns and family.

Minyo Club of Indianapolis and Indianapolis Minyo Dancers (Chieko Jacobs) will perform some Minyo dances, and Molly Jeon from Bloomington will sing some Minyo songs.

http://en.wikipedia.org/wiki/Min%27yo

“Bridges to Japan” at the Indiana State Fair: Performance Times Song: Sunday, August 22: 2:00 pm (Jeon) Dance: Sunday, August 7 2:00 pm (Minyo Dancers of Indianapolis) Dance: Sunday, August 15: 6:00 pm (Indianapolis Minyo Dancers)

“Bridges to Japan” Exhibition, Indiana State Fair

Bon-Odori Dance Festival

The annual Bod-Odori Dance Festival that is held at Ocean World Restaurant in August will be moved to the “Bridges to Japan” Exhibition on the evening of Sunday, August 15. The Minyo Club of Indianapolis will help lead the celebration. Audience participation is encouraged.

The Bon-Odori Dance is a traditional dance (also one of the most famous and common dances in Japan) done as part of the Obon Holiday in Japan. The Obon holiday is a celebration to honor the spirits of one’s departed ancestors. At this casual summer festival, Japanese often dress up in their summer yukata or jinbei (traditional clothes) and meet their friends and family, dance, listen to traditional music, and eat festival foods

http://en.wikipedia.org/wiki/Bon_Festival

“Bridges to Japan” at the Indiana State Fair: Performance Times Dance: Sunday, August 15: 6:00 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Ikebana (Flower Arrangement)

Ikebana is the traditional Japanese art of flower arrangement. More than simply putting flowers in a container, ikebana is a disciplined art form in which nature and humanity are brought together. Contrary to the idea of floral arrangement as a collection of particolored or multicolored arrangement of blooms, ikebana often emphasizes other areas of the plant, such as its stems and leaves, and draws emphasis toward shape, line, and form. Though ikebana is a creative expression, it has certain rules governing its form. The artist's intention behind each arrangement is shown through a piece's color combinations, natural shapes, graceful lines, and the usually implied meaning of the arrangement.

Indianapolis residents Mako Pekarski and Donna Gahwiler will be giving Ikebana demonstrations.

http://www.ikebanahq.org/

“Bridges to Japan” at the Indiana State Fair: Performance Times Tuesday August 10: 10:30 am, 12:30 pm (Gahwiler) Wednesday August 11: 10:30 am, 12:30 pm (Gahwiler) Friday August 13: 10:30 am, 11:30 am (Pekarski) Thursday August 19: 11:30 am, 12:30 pm (Pekarski)

“Bridges to Japan” Exhibition, Indiana State Fair

Tea Ceremony

The Japanese Tea Ceremony is a cultural activity involving the ceremonial preparation and presentation of matcha, powdered green tea. The manner in which it is performed, or the art of its performance, is called temae. Zen Buddhism was a primary influence in the development of the tea ceremony.

Tea Ceremonies will be conducted by: Kimiko Gunji from the University of Illinois, Erin Nelson from Earlham College, and Yoshiko Kendall and Fumiko Kishi-Chiuini from Muncie

http://japanhouse.art.illinois.edu/en/

http://en.wikipedia.org/wiki/Japanese_tea_ceremony

“Bridges to Japan” at the Indiana State Fair: Performance Times Sunday August 8: 1:00 pm, 3:30 pm, 6:30 pm (Gunji) Monday August 9: 10:30 am, 12:30 pm, 3:00 pm (Gunji) Thursday August 12: 12:30 pm, 2:00 pm, 4:00 pm (Nelson) Sunday August 15: 12:30 pm, 2:30 pm (Kendall & Kishi-Chiuini)

“Bridges to Japan” Exhibition, Indiana State Fair

Sister City Celebration Week (August 16-20)

Indiana has a rich history of connections with Japan and now boasts 13 sister city relationships in addition to its sister state/prefecture relationship with Tochigi Prefecture of Japan. Special guests from Shizuoka (sister of Shelbyville), Ota (Sister of Lafayette), and Kawachinagano (Sister of Carmel) Cities will offer cultural activities and performances at the “Bridges to Japan” Exhibition.

“Bridges to Japan” at the Indiana State Fair: Performance Times Tuesday, August 17 & Wednesday, August 18: Kawachinagano & Carmel (All Day) Friday, August 20: Shizuoka City & Shelbyville (1:00 pm & 4:00 pm) Saturday, August 21: Ota City & Lafayette (12:30 pm & 3:30 pm)

“Bridges to Japan” Exhibition, Indiana State Fair

Buyo (Japanese Classical Dance)

Buyo is an artistic dance based on the tradition of classical techniques transmitted from preceding forms of art, and expressed through the medium of the stage. The dance is characterized by its beautiful costumes and smooth movements. Master Fujima Ryu who currently resides in Chicago, Illinois will perform at the “Bridges to Japan” Exhibition.

http://fujimaryuofchicago.org/

“Bridges to Japan” at the Indiana State Fair: Performance Times Tuesday, August 17: 3:00 pm, 6:00 pm

“Bridges to Japan” Exhibition, Indiana State Fair

Okinawa Kenjinkai

The Indiana Okinawa Kenjinkai’s mission is to honor the traditions and respect and be a proud member of the world wide Okinawa family. They aim to represent Okinawa well and bring Okinawan culture to the central Indiana area as well neighboring communities. Main activities include a summer picnic, a New Year's party, the Annual International Festival, and volunteering. Members of the group also practice traditional Okinawan song and dance, which is what they will perform at the “Bridges to Japan” Exhibition. Anyone who has an interest in Okinawan culture is eligible to be a member of the Indiana Okinawa Kenjinkai.

http://www.indiana-okinawa.net/

“Bridges to Japan” at the Indiana State Fair: Performance Times Thursday, August 12: 6:30 pm, 7:30 pm

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NEWSROOM Indiana State Fair: "Bridges to Japan" Exhibition

"Bridges to Japan" Overview August 6 - 22, 2010 Cultural Performances and Demonstrations

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Statement from Governor MEDIA RELEASE (PDF file) - CLICK HERE to download

Please use the links below to find descriptions and photos of the many activities that will be taking place at the "Bridges to Japan" Exhibition. Description of All Activities

Bon-Odori Dance Festival

Bunraku Bay Puppet Theatre (Japanese Puppet Theatre)

Buyo (Japanese Classical Dance)

Cosplay Fashion Show (Open to Public)

Fort Wayne Taiko (Japanese Drum Group from Fort Wayne, Indiana)

Fukube (Gourd Painting) Craft

Ikebana (Flower Arrangement)

Indiana Okinawa Kenjinkai

Japanese Candyman Entertainer - Masaji Terasawa

Judo

Karate

Kendo (Japanese Sword-Fighting)

Koto (Japanese musical instrument)

Kyudo (Japanese Archery)

Minyo (Japanese Folk Dance & Song)

Naginata (Japanese Warrior Halbert)

Peelander-Z (Japanese Action Comic Band)

Robots from Japan

Shamisen (Japanese musical instrument)

Sister City Celebration Week

Sumo Wrestling

http://www.japanindiana.org/english/program/statefair/statefair_newsroom.html 3/21/2011 Japan-America Society of Indiana Page 2 of 2

TAIKOPROJECT (Japanese Drum Group from Los Angeles, California)

Tea Ceremony

10tecomai (High-energy Dance Fusion)

Home Membership Programs/Events Corporate Services Culture & Education Information Center About Us Contact

http://www.japanindiana.org/english/program/statefair/statefair_newsroom.html 3/21/2011

EVENT CALENDAR NOTICE

Japan-America Society of Indiana’s “Bridges to Japan”

WHAT: Are you a fan of sushi? Have you ever wondered what it might taste like deep-fried? Now’s your chance! Find out at the “Bridges to Japan” exhibit at the Indiana State Fair, presented by the Japan-America Society of Indiana. “Bridges to Japan” will be one of the largest exhibits at the fair this year, totaling up to 8,000 square feet of traditional and contemporary performances and activities. It is anticipated to be one of the largest attended Japan events to take place in North America this year.

WHEN: August 6-22, 2010

WHERE: International Pavilion/Grand Hall Indiana State Fairgrounds 1202 E. 38th Street Indianapolis, Indiana 46205

FAIR ADMISSION: $8 for adults. Children 5 and under are free.

HOURS: Exhibit hours are 9 a.m. to 9 p.m. daily.

MAJOR SPONSORS: Japan-America Society of Indiana Indiana Economic Development Corporation Indiana State Fair

Toyota Motor Manufacturing, Indiana AISIN Eli Lilly and Company Honda Manufacturing of Indiana Subaru of Indiana Automotive

CONTACT: Candice Geyer, Shank Public Relations Counselors O: 317-293-5590; C: 317-525-8823; [email protected]

MEDIA ADVISORY

Pet Robots: Playing at the Children’s Museum

WHAT: The media and the public are invited to meet the high-tech Japanese robots that will be featured at “Bridges to Japan” during the Indiana State Fair. The Japanese External Trade Organization (JETRO) is bringing several robot friends to the Indianapolis Children’s Museum on Thursday, August 5th. Not only will there be demonstrations of their capabilities, but children will also be invited to talk, play and interact with the robots.

WHEN: Thursday, August 5th, 2010 Welcome Lobby

WHERE: Children’s Museum 3000 North Meridian Street Indianapolis, Indiana 46208-4176

HOURS: 12-2 p.m.

CONTACT: Candice Geyer, Shank Public Relations Counselors O: 317-293-5590; C: 317-525-8823; [email protected]

MEDIA ADVISORY

Lieutenant Governor to Paint Ceremonial Daruma Eye

WHAT: Come watch Lieutenant Governor Becky Skillman as she opens the “Bridges to Japan” exhibit with the traditional painting of the Daruma eye. The Daruma is seen as a symbol of good luck in Japanese culture. The first eye is painted in at the beginning of an endeavor. Once the goal has been achieved, the other eye is painted.

WHEN: Friday, August 6th, 2010

WHERE: International Pavilion/Grand Hall 1202 East 38th Street Indianapolis, Indiana 46205

HOURS: 9:30- 10:30 a.m.

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CONTACT: Theresa Kulczak (317) 635-0123 ofc. Japan-America Society of Indiana [email protected]

Candice Geyer (317) 525-8823 cell Shank Public Relations Counselors [email protected]

MEDIA ADVISORY

FARM ANIMALS NOT ALL THAT’S IN THE RING OPENING WEEKEND OF STATE FAIR

Japanese Sumo Wrestlers Give Exhibitions at Bridges to Japan Exhibit in International/Grand Hall – one of the largest exhibits about Japan ever presented.

Where: The International Pavilion, formerly known as the “Grand Hall,” west of the grandstands.

What: Sumo wrestlers from the Tochigi Prefecture of Japan will give demonstrations only at this opening weekend of the Fair. Explanations of moves and wrestling styles, as well as matches performed several times Saturday and Sunday in the Exhibit. Audience participation at the end of each exhibition!

When: Sumo wrestlers perform 11a.m – 12:30pm and 7 – 8:30pm Sat.; and 11am – 12:30pm and 7:30-9pm Sun.

Reference information: http://bit.ly/jasinewsroom Facebook: http://bit.ly/bridgestojapan Twitter: http://twitter.com/japanamsocin Foursquare site enabled.

Contact: Candice Geyer, Shank Public Relations Counselors, Inc. (317) 293- 5590 (ofc); 317-525-8823 (cell)

MEDIA ADVISORY

First Lady Dons Traditional Japanese Kimono

Where: The International Pavilion, formerly known as the “Grand Hall,” west of the grandstands.

What: First Lady Cheri Daniels will be joining the Bridges to Japan exhibit to demonstrate how to properly dress in a Kimono.

When: Thursday, August 19th starting at 2:45 p.m.

Reference information: http://bit.ly/jasinewsroom Facebook: http://bit.ly/bridgestojapan Twitter: http://twitter.com/japanamsocin Foursquare site enabled.

Contact: Candice Geyer, Shank Public Relations Counselors, Inc. (317) 293- 5590 (ofc); 317-525-8823 (cell)

MEDIA ADVISORY

DRUMS AND DANCERS AND ROBOTS…OH MY!

Japan America Society of Indiana’s Bridges to Japan Exhibit in International/Grand Hall has all this and more in the second weekend of the Indiana State Fair.

Where: The International Pavilion, formerly known as the “Grand Hall,” west of the grandstands.

What’s Happening: TaikoProject: Japanese Drum Troupe from Los Angeles

TAIKOPROJECT - The TAIKOPROJECT is an ensemble of premiere taiko drummers dedicated to promoting and advancing the art of taiko. Through public performances, education, and outreach activities, TAIKOPROJECT is committed to preserving taiko as a dynamic element of Japanese-American culture and heritage. In addition to maintaining taiko as a community-based tradition, TAIKOPROJECT also incorporates unconventional and innovative concepts to expand artistic boundaries. Through these values, TAIKOPROJECT seeks not only to entertain audiences, but also to inform them about the history and integrity of taiko as an evolving art form.

Taiko drums are traditional Japanese drums that are usually played with wooden sticks called bachi. http://www.taikoproject.com/