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Asus Asus Content ASUSASUS PRODUCTPRODUCT GUIDEGUIDE ZENPAD & ZENFONE MOBILE PRODUCTS AUG - SEPT 2015 AUG - SEPT 2015 Highlight Now comes with Illusion cover & 128GB storage! Luxury On Your Terms ABOUT ASUS ASUS CONTENT No.2 in Finland ASUS is aTOP 2 Global No.3 in Norway CONTENT No.3 in Sweden No.1 in Rusia Android Tablet Brand No.2 in Netherlands ASUS Awards No.2 in Belgium According to latest No.3 in Denmark ANDROID No.1 in Poland 04 | ASUS Awards Review retail sales data, ASUS No.3 in Germany the Top 2 Global TABLET No.2 in Czech Republic TOP No.2 in France Consumer Notebook BRAND No.2 in Australia No.2 in Hungary Incredible ZenPad Brand, also ranked as 2 Worldwide in unit shipment IDC (Q2, 2013) No.1 in Portugal Top 2 Global Android No.2 in China 06 | ZenPad Design 08 | ASUS VisualMaster 12 | ZenPad Audio No.1 in Italy Tablet Band, with one of the biggest selling growth in the world. No.2 in Spain No.1 in Taiwan 14 | ZenPad Accessories 16 | ASUS ZenMotion No.2 in Thailand No.1 in Vietnam *Above data are ASUS notebook ranks in the world according to IDC Q4, 2012. No.2 in Malaysia Incredible ZenFone Company profile No.2 in Indonesia 18 | Reveal What Lies in the Dark 19 | ZenFone 2 Design 20 | ZenFone 2 Performance ASUS has long been at the forefront of No.2 in Australia 21 | ZenFone 2 PixelMaster 24 | ZenFone 2 Deluxe 25 | ZenFone Selfie this growth and while the company started life as a humble motherboard manufacturer with just a handful of employees, it is now the leading Incredible ZenUI™ ZenFone C & FonePad 8 Incredible ZenPower technology company in Taiwan with over 12,500 employees worldwide. ASUS makes products in 30 | 9600mAh ZenPower almost every area of Information Technology too, including PC components, peripherals, 28 | Brand New ASUS ZenUI™ 29 | Product Specifications notebooks, tablets, servers and smartphones. This visionary approach is the reason ASUS is able to bring high-quality innovation and design to all, and ASUS Accessories ASUS Store ASUS Services the reason for its widespread acclaim. ASUS products won 4,256 international awards and accolades in 2013 – that’s over 11 a day, every day. ASUS has consistently achieved significant year-on-year growth in terms of 32 | Product Specifications 33 | 5 Reason to purchase online 33 | Pick Up & Return Services consumer notebook units shipped too, and closed 2011 on a high with revenues hitting US$11.9 billion. 34 | ASUS Services Centre 02 WWW.ASUS.COM/MY WWW.ASUS.COM/MY 03 AWARDS & REVIEW MALAYSIA ASUS ZenFone’s design and features Outstanding have won more than 238 awards 9.0/10 around the world. These awards were ASUS ZenFone 2 (ZE551ML) ASUS ZenFone 2 (ZE551ML) ASUS ZenFone 2 (ZE551ML) given by international journalists and “The ASUS ZenFone 2 “ASUS ZenFone 2 is “Processing power is also world famous institutions that proves that good Definitely one of great, doesn’t overheat revolve around IT industry. It’s a strong phones don't have the phones to get enough to cook an egg, low light shots are superb, indication that ASUS ZenFone has been to come with right now” apps are launched in a acknowledged as one of the best smart- exorbitant prices.” blink of an eye” IF Design Award started from 1953 in Germany, and has phone for its design and technology in HWM Malaysia - JULY 2015 CHIP Malaysia - JUNE 2015 PC.com Malaysia - MAY 2015 been one of the world’s most prestigious award in industrial design the world. 4.5/5 ASUS ZenFone 2 (ZE551ML) ASUS ZenFone 2 (ZE551ML) ASUS ZenFone 2 (ZE551ML) “ASUS ZenFone 2 “Powerful, sleek, and, “Has plenty processing stands out is the most importantly, power and A LOT of ASUS ZenFone 2 (ZE551ML) inclusion of a whopping affordable.” RAM, which is probably ASUS ZenFone 2 (ZE551ML) 4GB DDR3 RAM” my favorite part of the “Incredibly feature-packed with a device.” very affordable price tag” “SKRIN CANTIK, TAK LAG” T3 Malaysia - MAY 2015 AMANZ.NET - JULY 2015 GOLDFRIES.COM - JULY 2015 HARIAN METRO, Malaysia - JUN 2015 THE SUN, Malaysia - MAY 2015 ASUS ZenFone 2 (ZE551ML) ASUS ZenFone 2 (ZE551ML) ASUS ZenFone 2 (ZE551ML) ASUS ZenFone 2 (ZE551ML) ASUS ZenFone 2 (ZE551ML) “RAM at 4GB “4x 13MP photos to “Menukar-nukar game which can handle produce a clearer pada tab yang berlainan “ASUS ZenFone 2，延续ZenFone的设计风格 “这次搭配PixelMaster推出的Super HDR multitasking in a picture with greater tanpa satu pun ‘lag’ atau ，采用5.5寸、1080p荧幕，搭载64位英特尔 背光模式，即使逆光拍摄，主体影像还 permainan tergendala breeze” detail while reducing AtomZ3580(2.3GHz)处理器，并有内存4GB” 是可以清晰可见。” kerana proses yang noise” terbantut di tengah jalan.” CHINA PRESS, Malaysia - APRIL 2015 ORIENTAL DAILY NEWS, Malaysia - APRIL 2015 MDROID.MY - MAY 2015 SOYACINCAU.COM - MAY 2015 THESKOP.COM - MAY 2015 ZENPAD DESIGN Design of the Less is More New ASUS ZenPad™ 72% Screen to Body Ratio ASUS ZenPad 7.0 is a 7-inch tablet with a 72% screen-to-body The design of the new ASUS ZenPad™ carries modern influences such as embossed leather patterns or hairline ratio — an incredible engineering achievement made possible diamond-cut pattern, yet retains a simple and clean feel that gives them a universal and stylish appeal. by reducing the bezel width to the bare minimum. These elements are inspired by our Zen design philosophy: The balance of beauty and strength 72% 360-Degree Beauty Area Viewing With its clean lines, unique design, and an embossed elegant leather patterning, ASUS ZenPad has refined, luxurious styling that represents your personality and fits any setting. Available in various color choices, including black, white, red, and Aurora Metallic A decorative metallic frame coating with NCVM (Non Conductive Vacuum Metallization) technology provides a high-quality appearance and protects the display. Ergonomic rounded edges give a better holding experience and contribute to ASUS ZenPad’s premium look and feel. Stylish design and leather pattern Various Color Metallic-coated frame Rounded Edges 06 WWW.ASUS.COM/MY ASUS ZENPAD : LUXURY ON YOUR TERMS 07 ZENPAD VISUAL ASUS VisualMaster A vivid and rich HDTV tablet experience ASUS VisualMaster is a suite of exclusive visual enhancement technologies that combine hardware and software to optimize all aspects of the display — including contrast, sharpness, color, clarity, and brightness — resulting in an incredibly realistic viewing experience. With ASUS VisualMaster, it’s just like being there. ASUS ASUS ASUS Bluelight Tru2Life TruVivd Filter IPS ASUS Display Splendid ASUS Tru2Life Technology ASUS Tru2Life technology uses the latest image processing technology found on high-end TVs to deliver incredibly realistic images with accurate contrast, sharpness, and detail. Its intelligent contrast enhancement boosts dynamic range — measured as the contrast between the lightest and darkest points of an image — to provide wider contrast levels. The higher the dynamic range of an image, the more realistic it looks. Tru2Life technology also provides intelligent sharpness enhancement to bring out even the smallest details in an image. 200% ASUS ZENPAD : LUXURY ON YOUR TERMS 09 WIDER CONTRAST LEVELS A vivid and rich Clear, Blur-Free Motion ASUS Tru2Life Real time HDR HDTV tablet experience ASUS ZenPad is equipped with ASUS Tru2Life+ technology, which improves Technology Architecture Boosts contrast levels for stunning, video with fast action scenes — such as sports — by increasing the screen natural-looking images refresh rate, resulting in reduced blur and smooth, detailed motion. 60 million pixel hardware Intelligent contrast 60 million display Traditional displays are limited in their ability to reproduce optimizations per second optimizations per second on HD screen high-contrast scenes the way the human eye perceives them, resulting in flat images that lack realism. ASUS Tru2Life technol- ogy on ASUS ZenPad* boosts dynamic range — measured as the contrast between the lightest and darkest points of an image — to provide wider contrast levels for incredibly realistic. Tru2Life Technology WITH Tru2Life WITHOUT WITH Tru2Life WITHOUT WITH Tru2Life 200% LOCAL AREA HISTOGRAM Intelligent contrast enhancement analyzes and WIDER CONTRAST optimizes each pixel in an image before it is LEVELS ASUS Truvivid Brings Color reproduced, rendering more detail in the highlights and without shadows to reveal the true beauty in your pictures. to Life With Brilliant Clarity + Sharpness Optimization ASUS ZenPad incorporates TruVivid technology to improve screen clarity, Hyper Resolution WHOLE AREA HISTOGRAM brightness, and touch responsiveness. This technology transforms the conventional four-layer display design—composed of cover glass, touch Incredibly sharp, detailed images WITHOUT panel, air gap, and LCD module—into a two-layer, full lamination design, ASUS Tru2Life performs intelligent sharpness eliminating the air gap and enhancements on every image to reveal the smallest COVER GLASS combining the cover glass and details and make every picture look its best. LCD+TOUCH SENSOR touch panel layers. This offers S TOO BRIGHT HAR P higher optical transparency CON TE (>94%) than conventional display, FULLY LAMINATED DISPLAY N T ‘ WITHOUT WITH Tru2Life S I N resulting in brilliant color clarity TE TOO DARK N SIT Dramatically-enhanced detail for sharper, more lifelike images. Y and brightness. WITHOUT WITH Tru2Life TEXTURE 10 WWW.ASUS.COM/MY ASUS ZENPAD : LUXURY ON YOUR TERMS 11 ZENPAD AUDIO World’s first tablet with DTS-HD Premium Sound DTS HD Premium Sound™ provides the ultimate audio experience for music, movies and games. Utilizing advanced patented technologies, DTS HD Premium Sound delivers a refined, louder audio experience,
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