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50 TH GALA

07.16.19

THE APOLLO 50TH GALA SPONSOR BROCHURE

RAISING FUNDS FOR SPACE EDUCATION WITH PROCEEDS GOING TO

ALDRIN FAMILY FOUNDATION 1 BE A PART OF THE LEGENDARY APOLLO 50th GALA EVENTS JULY 15-17, 2019

A unique branding and networking opportunity as the world celebrates one of humankind’s greatest accomplishments and propels into a new era of space generations to come.

2 On July 16, 1969 people around the world watched in awe as NASA launched a three-man crew with the intent to set foot on the moon. This audacious, successful journey began at . The Apollo 50th Gala, benefitting the Aldrin Family’s ShareSpace Foundation and Scholarship Foundation, will bring together , space luminaries, business leaders and celebrities under the historic V at Kennedy Space Center Visitor Complex.

The Apollo 50th Gala is part of the official week- long series of celebrations honouring the legacy of the , today’s innovations in and tomorrow’s explorers.

HELD UNDER THE SATURN V ROCKET . AT KENNEDY SPACE CENTER . VISITORS COMPLEX . TUESDAY . JULY . 16 . 2019

3 4 BRAND PLACEMENT & NETWORKING

This one-time, spine-tingling, high-end event with the crème de la crème in the Space Community and an intimate, privileged group of 500 space enthusiasts, high net-worth individuals and Global Business Leaders, offers excellent brand positioning and networking opportunities to a select number of sponsors.

------SPONSORSHIPS

Diamond, Platinum, Gold and Silver sponsorships are initially available on an invitation-only basis. From there tables and individual tickets will be made available to others.

------PRESS

Top tier media from around the world will be individually selected to cover the Apollo 50th Gala, providing a unique opportunity for brand exposure to sponsors before, during and after the celebration. Our highly-experienced PR team will work closely with top sponsors to ensure brand and CSR needs are met with executive interviews, advance promotional spots and more.

RAISING FUNDS FOR STEAM EDUCATION

ALDRIN FAMILY FOUNDATION

5 Event Features: Notable attendees:

: Apollo 50th Award Ceremony recognizes Apollo, shuttle and International individuals who have pioneered space, educators astronauts, flight directors and space legends, who are inspiring our future STEAM workforce Apollo families, Nasa executives, celebrities and innovators that are making giant leaps for and global movers & shakers, international humankind. media, space collectors and educators. : Live and silent auctions with highly sought-after, collectible space memorabilia : Unheard on-stage stories from space legends : Global, business and social networking

6 CEO-LEVEL ATTENDEES FROM 2017 AND 2018 EVENTS: 7-Eleven, Action Aviation, Adcock Private Equity, Air Berlin, Amazon, American Airlines, American Defence International, Apex Foundation, Ardwin Freight, Back To Space, Bigelow Aerospace, Blockbuster, Blue Origin, BRPH Architects, Delaware North, Fabergé, Google, Harvard Business School, Heron Preston, Horatio Algers, KPS Holdings, Le Frak Productions, , NASA, Nick Graham, Omega, Orlando Productions AV, Pathfinder Wireless, Paypal, Pro Financial Services, Repulse Bay Capital Ltd (HK), Soneva Luxury Resorts, Space Chain, Space Coast Office of Tourism, Space , YouTube, Virgin Galactic future-astronauts, Virgin Galactic, Zema (Technology Solutions.)

7 A GLOBAL CELEBRATION WITH GUESTS FROM AROUND THE WORLD. COUNTRIES REPRESENTED AT THE 2017 AND 2018 GALAS:

Armenia Columbia Iran Mexico Russia Australia Denmark Ireland Mongolia Spain Belgium France Italy Netherlands Switzerland Brazil Germany Japan Norway Taiwan Canada Guyana Kosovo Pakistan United Arab Emirates Chile Hong Kong Kuwait, Philippines United Kingdom China India Lebanon Puerto Rico USA

8 MULTI-DAY HOSPITALITY:

SPONSOR & VIP GUEST DINNER @ HEROES & LEGENDS EXHIBITION SPACE, KENNEDY SPACE CENTER VISITOR COMPLEX 7-9:30 PM Monday, July 15, 2019 Intimate, informal gathering with astronauts and VVIP guests.

APOLLO 50TH GALA @ APOLLO SATURN V CENTER, KENNEDY SPACE CEN- TER VISITORS COMPLEX 5-10 PM Tuesday, July 16, 2019 Celebrating the Historic Launch of Exactly 50 Years to the Day The main event with 500 guests.

APOLLO 50TH AFTER-SHOW: Nearby venue 11 PM – 1AM Diamond, Platinum and Gold ticket holders unwind with special guests at a relaxed after-party

APOLLO 50TH VIP BREAKFAST 8-10:30 AM Wednesday, July 17, 2019 Enjoy a farewell breakfast with special guests and take the opportunity to follow up and solidify contacts made at the gala.

GALA TICKET PRICING AND PROCESS: Only 500. Gold & Silver tickets on sale on invitation-only basis for limited period. Bronze tickets on sale to the public. Complimentary Tickets available via Public Ballot

Gold Tickets $3,500/person Silver Tickets $2,500/person Bronze Tickets $1,500/person Bronze Military & Education Tickets – discounted rate $1,000/person (max 2/purchase)

9 10 SPONSORSHIP CATEGORIES

DIAMOND TITLE SPONSOR @ SILVER $25,000 INVESTMENT $150,000 • Silver branding presence on event collateral • Company name embedded within event name including website, event magazine, event (e.g. (company name) APOLLO 50th Gala) screen presentation. • Company featured during Gala presentation; • Includes 4 Gold Gala tickets ability for CEO to give speech if desired • 2 tickets to Sponsor Dinner • Includes Diamond table at Gala dinner – choose  See chart below for detail either 10 seats, or 8 seats with optional Apollo era astronaut/partner as table host • 10 tickets to Sponsor Dinner BRONZE @ $10,000 INVESTMENT (also option for more) • Bronze branding presence on event collateral • Primary brand presence on all event collateral, including website, event magazine and event website, advertising, event screen presentation, screen presentation. guest badges, all promotional outreach, • Does not include any hospitality tickets, onsite signage at all Apollo 50th Gala events, although these can be purchased. opportunities with top tier media as it related to the event.  See chart below for detail  See chart below for detail SPONSOR OF THE SPONSOR DIN- PLATINUM $75,000 INVESTMENT NER @ $25,000 • Branding on invitations to the VVIP audience • Highly visible Platinum branding presence on all event collateral, website, advertising, event • Valuable opportunity to address CCIP guest screen presentation and promotional outreach, during the brief welcome comments at the event th onsite signage at all Apollo 50 Gala events. • Product placement display table • Includes Platinum table Gala tickets - choose • Opportunity to include company information in either 10 seats, or 8 seats with optional communication to Sponsor Dinner guests astronaut/partner as table host • Includes 4 Gold Gala tickets • 10 tickets to Sponsor Dinner • 10 tickets to Sponsor Dinner  See chart below for detail  See chart below for detail

GOLD $50,000 INVESTMENT • Gold branding presence on event collateral including website, event magazine, event screen presentation and promotional outreach. • Includes Gold table of 10 Gala tickets. Note, number of gala tickets included in • 4 tickets to Sponsor Dinner each package will be negotiated on an  See chart below for detail individual basis.

11 SPONSOR INCLUSIONS –

GUIDELINE ONLY AND SUBJECT TO BESPOKE AGREEMENT

(Exact benefits are variable and subject to sponsor offering whether cash or product donated. Values are based on projected revenue raised for education, not retail value to supplier.)

DIAMOND PLATINUM GOLD SILVER BRONZE SUPPORTER (Title)

FEE POA $75,000 $50,000 $25,000 $10,000 $5,000

The XX Apollo Naming Rights ✘ ✘ ✘ ✘ ✘ 50th Gala

Rights to associate ✔ ✔ ✔ ✔ ✔ ✔ with event

Exclusivity in product ✔ ✔ ✔ ✔ ✔ ✔ category

HOSPITALITY (Tickets not automatically included in product-only donations.)

10 x Diamond 10 x Platinum 10 Gold Gala Tickets 4 – Gold tickets ✘ ✘ tickets tickets tickets

Sponsor Dinner 10 10 4 2 ✘ ✘ Tickets

After-show Tickets 10 10 10 4 ✘ ✘

VIP Breakfast 10 10 10 4 ✘ ✘

12 BRANDING

Home page ✔ ✔ ✔ ✘ ✘ ✘ Gala website

Gala website ✔ ✔ ✔ ✔ ✔ ✔ sponsor page

Newsletters to Aldrin ✔ ✔ ✔ ✘ ✘ ✘ Family database(s)

Feature in gala verbal stage ✔ ✘ ✘ ✘ ✘ ✘ presentations

Logo within gala ✔ ✔ ✔ ✔ ✔ ✔ screen presentations

Logo on guest ✔ ✘ ✘ ✘ ✘ ✘ badges

Logo on gala ✔ ✔ ✘ ✘ ✘ ✘ invitations

Presence in Aldrin Foundation social ✔ ✔ ✔ ✔ ✔ ✘ media

Article or editorial in ✔ ✔ ✔ ✘ ✘ ✘ gala magazine

Whole page ad in ✔ ✔ ✔ ✔ Half page ✘ gala magazine ✔

Presence in sponsor ✔ ✔ ✔ ✔ ✔ ✔ page(s)

Product placement in ✔ ✔ ✔ ✔ ✔ ✔ gift bag

TITLE SPONSOR OF SPONSOR DINNER @ $25,000

Branding on ✔ invitations

Speeches ✔

Product placement ✔ display

Follow up communication ✔ with guests

13 2019 PARTNERS TO DATE

SPACECOAST PARTNERS

VISITOR COMPLEX

www.kennedyspacecenter.com www.delawarenorth.com www.visitspacecoast.com

GOLD

www.soneva.com

SILVER

www.nickgraham.com www.op-av.com www.somewhereclub.com

BENEFICIARIES

ALDRIN FAMILY FOUNDATION

www.aldrinfoundation.org www.astronautscholarship.org

14 EDUCATE AND INSPIRE.

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