SSC.&B Inc. Advertising

TO John Bergin DATE 6/22/76 FROM George Por.:i,s ( ----

Here's the p e r?onnel list you requested. The name of the game is turnover. The reasons are: 1. money 2. opportunity to grow 3. more "freeedom" , in that order.

NAME TERJ."1INATION WHERK-_TQ2 WHY DATE (COPY) MARTY EVARDS 5-3-74 BERNIE KAHN, ASSOC. MONEY/OPP. HOUTE ~1ATHEWS · 6-7-74 REVLON MONEY DON WILDE 12.-30-74 SSC&B CHAHGE OF ASSIGNMENT KATHI STRAUSS 3-7-75 MARS CHALK MONEY SANDI BURROWS 4-4-75 REVLON OPP/MONEY CYNTHIA WEBBER 6-30-75 GREY MONEY JOHANNA HAWKINS 5-14-75 ESTY MONEY LOIS· GAELEN · 6-25-76 SHlMA/PASSBERGER QPP/t10NEY

(ART) DIC K HUEBNER 3-31-74 SHIRLEY POLYKOFF OPP/MONEY TED BOSSIER 8-23-74 TRACY, LOCKE OPP/MONEY WARREN GODFREY 11-22-74 CUi'lNI.NGHAM&WALSH MONEY DEBBIE FRITTS 1-17-75 SHIRLEY POLYKOFF MONEY MARTY STEVENS 8:-22-75 REVLON OPP/MONEY VINCE FIGLIOLA 2-15-76 ------INCOMPATA- BILITY GARY SHAPIRO 5'-7-76 NADLER&LARIMER MONEY KEN KINNER 6-30-76 ----- INCOMPATA- BILITY

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For more information contact the Archives Center at [email protected] or 202-633-3270 .;'

GEORGE J. PORIS

Haworth, New Jersey 07641

(home) (office)

1971 -- Present:

SSC&B, INC. SENIOR VICE PRESIDENT, CREATIVE DIRECTOR Responsible for the creative output of the agency, working on all accounts at. SSC&B.

1968 -- 1971:

REVLON, INC. VICE PRESIDENT, DIRECTOR OF ADVERTISING

Responsible for all domestic advertising for this major cosmetic company. Supervised the Rev10n Creative Workshop, the in-house agency, as well as Grey, Inc.

1957 -- 1968: SSC&B, INC. SENIOR VICE PRESIDENT, ASSOCIATE DIRECTOR OF CREATIVE SERVICES

OVer the course of this eleven year period, wrote for virtually every account in the agency. Primarily identified with Skin Cream, Cover Girl, Breck, 'all' Detergents, Pall Mall Cigarettes, Arrid, Rise. Others: Ballantine Beer, Soap, Tea, Micrin, S & H Green Stamps, Rit Dye.

1951 -- 1957:

BENTON & BCMIES, INC. COPY GROUP HEAD Instant Maxwell House Coffee, Mutual 01 Nev York Life Insurance (MONY), Post Cereals, Gaines Dog Food, G. F. Institutional, Tide, American Express Travelers Cheques

For more information contact the Archives Center at [email protected] or 202-633-3270 2 , -

GEORGE J. PORIS (cont.)

1948 -- 1951: ESQUIRE, INC. PRCMOTION COPY CHIEF Advertising promotion copy for Esquire and Coronet Magazines.

ADDITIONAL EXPERIENCE:

MODERN MERCHANDIS ING BUREAU, INC. Copywriter on fashion, fabric and 80ft goods accounts.

RU'lHRAUFF & RYAN, INC. Copy Cub.

LENNEN & MITCHELL, INC. Mail Room.

EDUCATION:

COLUMBIA COLLmE, 1948, A. B., Cum Laude Phi Beta Kappa

PERSONAL:

Married. Three children. Age:

U. S. Army Air Force (Four years service)

For more information contact the Archives Center at [email protected] or 202-633-3270 j/ I CREATIVE EXECUTIVE L George Poris Associate Creative Directors Accounts

Carolyn Hirschklau Cover Girl Products Trisha Ingersoll New Products Savvy Copy Supervisors S&H Liquid "all" Debbie Stern Dishwasher "all" Harry Nye J&J 2B

Copywriter

Terrio Ador Vi I P I ~L - - ..... _ .... J.'-C:;~::I:V'9"31 } _Jil__

Executive Art Director

Jim Abel.. ".

Senior Art Director

Paul Nye

Art Directors

Don Preziosi Heidi Goennel

Producers

Nick Pelle grino Elio DiBiase Don- Harrington Don Keller

For more information contact the Archives Center at [email protected] or 202-633-3270 CREATIVE EXECUTIVE

George Poris

Associate Creative Directors Accounts

Carolyn Hirschklau Cover Girl Products Trisha Ingersoll New Products Savvy Pepsodent Copy Supervisors S&H Liquid "all" Debbie Stern Dishwasher "all" Harry Nye J&J 2B

Copywriter

Lorrie Ader Peter Kellogg

Executive Art Director

Jim Abel.

Senior Art Director

Paul Nye

Art Directors

Don Preziosi Heidi Goennel

Producers

Nick Pelleg r:ino Elio DiBiase Don Harrington Don Keller

For more information contact the Archives Center at [email protected] or 202-633-3270 .______.~ ___ .__ . ______(aa. U<. _ #*'k J4

CREATIVE EXECUTIVE

George Poris

Associate Creative Directors Accounts

Carolyn Hirschklau Cover Girl Products Trisha Ingersoll New Products Savvy Pepsodent Copy Supervisors S&H Liquid "all" Debbie Stern Dishwasher "all" Harry Nye J&J 2B

Copywriter

Lorrie Ader Peter Kellogg

Executive Art Director

Jim Abel.

Senior Art Director

Paul Nye

Art DirectorS

Don Preziosi Heidi Goennel

Producers

Nick Pe llegrino Elio DiBiase Don' Harrington Don Keller

For more information contact the Archives Center at [email protected] or 202-633-3270 Crea ti v ~ Execu tive

Georq.:· Pori s

As sociate Cr e . ~t i ve Di rectors ------Carolyn Hirschklau Trisha Ingersoll

~opy _~upervisor

Debbie Stern Harry Nye

Copywriter

Lorrie Ader

Executive Art Director

Jim Abel

Senior Art Directo r

- Paul Nye

Art Directors

Don Preziosi Heidi Goennel

Producers

Nick Pellegrino Elio DiBiase

For more information contact the Archives Center at [email protected] or 202-633-3270 .... Creative Executive

Libby Daniell .....

Aisociate Cre a t ive Directors

Mary Ellen Harris Mavis Cain

Copywriters

Jack Staub Tom Pastore

Exe~utive_. Art Directors. Bob Fudge Bob Kelly

Art Directors

Lynne Lancaster Jackie Obrandt

Producers

Stan Noble Don Harrington

For more information contact the Archives Center at [email protected] or 202-633-3270 COVER GIRL CREATIVE GROUP

GEORGE PORIS (SR. V.P. CREATIVE EXEC.) ART

TRI SHA HIGERSOLL HS . "X" JIM ABEL (ASSOC. C.D.) '- (ASSOC . C.D.) (V.P. EXEC. .... ART DIRECTOR)

.... DEBRA S'l'ERN DON PREZIOSI (A.D.) (COpy SUPERVISOR) HEIDI GOENNEL (A.D.)

TV LORRIE AOER rHCK PELLEGRINO ( COPY1;'VRITEH)

ASSIGm"lENTS ASSIGNHENTS ASSIG~NENTS C. G. Eyes (All Products) Clean l'1akeup MoistureHear Eyes c .~. Lips (All Products) SuperSheer New Products C . G. Nails Oil Control Makeup Mois tureWe ar Makeup Cover Girl Blush (All Products) Cover Girl Treatment :~ istureWear Lips Finishing Fluid "Over 25" Skin Clinic Treatment ;0ver 25" Ho isturizer Skin Clinic Hands

For more information contact the Archives Center at [email protected] or 202-633-3270 GEORGE pone s GROUP

Associate Creative Director ON-GOING ACCOUNTS

Trisha Ingersoll Corp.: Cover Girl Ma ggie Perkins Clean Makeup, Oil Control Makeup, New - Lareau Req. Lip Softeners, 'Shine Makers', Long 'n Lush Mascara, Thick Lash Copy Supervisor Mascara, Professional Mascara, One-Stroke Shadows, 9-Hour Eye Debbie Stern Polish, Nail Slicks, 9-Hour Cheek Color, Raintree Lotion, Copywriters Noxzema Skin Cream, MoistureWear Makeup. J ack Staub Lorrie Ader Lehn & Fink: Givenchy III, Givenchy Gentleman. Executive Art Director Bristol Myers: Savvy. Jim Abel

Senior Art Director TEST MARKET ACCOUNTS Bob Fudge Noxell Corp.: Raintree Lotion, Art Directors Noxzema Antiseptic Skin Cleanser, Heart of Oats Hand Lotion. Don Preziosi Heidi Goennel Bristol Myers: Savvy. Lynne Lancaster

IN DEVELOPMENT

Noxell Corp.: Cover Girl Professional Skincare, Oil Control Blush, Face Color, New Mascara, New Eye Shadow, Skin Clinic Treatment, Skin Clinic Hand Lotion, Skin Clinic Clean­ sing Bar, Raintree Male Line, Raintree New Products, Noxzema Cleansing Lotion, Noxzema Clean Cream, China Oil Moisture Lotion, Cocoa Butter Lotion, Moisturewear Over 25 Cleanser, Moisturewear Over 25 Lotion, Moisturewear Lipsticks, New Makeup

For more information contact the Archives Center at [email protected] or 202-633-3270 HARRY AZO ~I N GROVP

Associate Creative Directors ON-GOING ACCOUNTS

Rick Meyer Glenbrook Labs: Adult Bayer Aspirin (arthritis and headache) , 9opy- Supervisor Bayer Timed Release for Arthritis, Bayer Children's Cough Syrup, Frank Marrone Bayer Children's Cold Tablets.

Copywriters American Can: Dixie Cups, Dixie Livingware, Dixieware. Pam Walters New - (Tobacco Req.) Amstar: Domino Sugar (Consumer), pomino Sugar (Industrial). Executive Art Director : Lifebuoy. ' John MacDonald American Tobacco: Tareytonand Senior Art Director allied brands.

Jim Bilelis

Art Directors TEST MARKET ACCOUNTS

Scott Carouge Lever Brothers: Praise Dishwashin ~ New (Jr. AD Req.) Liquid. '"'

IN DEVELOPMENT

Lever Brothers: New Lifebuoy stronger deodorancy.

Amstar: Brownulated Brand Brown Sugar.

Glenbrook Labs: Bayer Children's Liquid Pain Reliever.

For more information contact the Archives Center at [email protected] or 202-633-3270 CAROLYN HIRSClI KLAU GROUP

Associate Creative Director ON-GOING ACCOUNTS

Mary Ellen Harris Lever Brothers: Concentrated "all", Dishwasher "all", Copy Supervisor Pepsodent Toothbrush.

Bud Nye Lehn & Fink: Mop & Glo, Wet Ones. Copywriters S&H Green Stamps Elaine Saxon Tom Pastore Encyclopaedia Britannica

Executive Art Director

Bob Kelly TEST MARKET ACCOUNTS

Senior Art Director Lehn & Fink: Mop & Glo Restage

Paul Nye

Art Directors IN DEVELOPMENT

Joe Camilletti Lever Brothers: DX Toothbrush, Jim ~'ii'ells Pepsodent ~ackups. Jackie Obrant Lehn & Fink: Solid Air Freshener, Heavy Duty Wet Ones.

Encyclopaedia Britannica: Fast Feed Back.

For more information contact the Archives Center at [email protected] or 202-633-3270 DICK MERC ER GROUP

Associate Creative Directors ON-GOING ACCOUNTS

Bob Conlon Lehn & Fink: Lysol Basin/Tub/ Judy Lotas Tile Cleaner, Lysol Disinfectant (Liquid), Lysol Deordorizing Copy Supervisors Cleaner, Lysol Disinfectant Spray, Lysol Toilet Bowl Cleaner. Clay Delauney Patt.i Otis Johnson & Johnson: Johnson's Baby Shampoo. Copywriters Lego Systems: All Lego Building Kristi Gunnill Sets. Peter Kel.1ogg Thomas J. Lipton: Cup-a-Soup, Executive Art Director Souper Bowl.

Don Nevins Lever Brothers: Cherish.

Senior Art Dire ctor Personal Products: Assure.

Mi ke Scherfen Glenbrook Labs: Bayer Children's Aspirin. Art Directors

Ralph Palamidessi '"' New AD

For more information contact the Archives Center at [email protected] or 202-633-3270 DON WIL[ ' I ~ GROUP

Associate Creative Directors ON-GOING ACCOUNTS

Steve August Thomas J. Lipton: Tea Bags Mavis Cain (Hot & Iced), Instant & Mix, Canned, Orange-Flavored, Lemon Copy Supervisors Tree, Flavored Tea Bags, New Stronger Brew Tea, Spatini. Jack Fuiks Mark Kamen Johnson & Johnson: Regular Disposable Diapers, Overnight Copywriters Diapers, Newborn Diapers, New Panty Shape Diapers, Swabs, Nancy Richman Carefree Panty Shields. Dan Preniszni Graham Hubbel Lever Brothers: Liquid "all", Autumn Margarine. Executive Art Director Renfield: Martini & Rossi, Stan Oill Remy Martin.

Senior Art Director American Tobacco: Pall Mall and allied brands. Vince Gatto American Cigar: A&C, Several Art Directors others.

Frank Murakami Sunshine: All cookies and Grace Ganley crackers. Michael Rose Bill Strain Citicorp: First National City Travelers Checks.

Nationwide.

Tropicana.

TEST MARKET ACCOUNTS

Johnson & Johnson: Nanny back-up, new one-piece tab diaper, new print campaign.

Thomas J. Lipton: Lemon Tree Mix, new strategic concepts.

IN DEVELOPMENT

Lipton and Johnson & Johnson will become even more active.

For more information contact the Archives Center at [email protected] or 202-633-3270 Iq1~ ~...... = • I VofAI ~R.s Sre-,e HtlTrtffw S' 'I C,UN

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FJ<.n:s For more information contact the Archives Center1<~'1 at [email protected] or 202-633-3270 u~. '-I -- ~-.- Iq.-,'" ~ : IQ1'

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NA7VItfIJ.'1 FfN'N"'~ CMFPrt.~€ For more information contact the Archives Center at [email protected]~ or 202-633-3270 COVER GIRL MAKE-UP

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Clean Make-Up liquid foundation t/ tube blush (3 forms) ./; pressed powder

oil Control liquid foundation ~ pressed powder "

SuperSheer liquid foundation pressed powder tube blush

MoistureWear liquid foundation",/' cream foundation v' cream blush pressed powder under eye stick cover stick moisturizer

Eyes Thick Lash ~1asc::1ra V Lonq 'N Lush ~ Professional Mascara V

One Stroke Shadow~ 9-Hour Eye Polish~ Color-M.atics ...... PeeperS ticks Pencils v

Softline Liner

Lips Lipsticks - 22 shades e./" (cream and shine formula) Shine Makers v --' Flavored Gloss ......

Nails Nailslicks v' Nail care V

TEST

Skin Clinic J::.reatment line V handcare V Cover Girl treatment line vi"

MoistureWear Over 25 Cleanser ~

For more information contact the Archives Center at [email protected] or 202-633-3270 1,(

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