The Future of Outings & Events Let’s Get Down to Business

What has changed since March?

 Golf operations  Communication What are Troon clubs  Typical golf/social events doing about it?  Shotgun starts  Before and after gatherings  Food & beverage

E-Z Lyft video demonstration Dividers

*Winners must return to the to claim prizes/awards! Communication with Clients

 Keeping group contacts updated on new safety measures, local guidelines, etc.

 Remaining positive can go a long way

 Being understanding and looking at the big picture

 Recommending creative alternatives

 Flexibility, flexibility, flexibility The NEW Types of Events

 Sequel Wedding . Marry now, party later!

 Shift Wedding . Split group between ceremony and reception

 Micro Wedding . Groups of 20 or less with ceremony, champagne and cake only

 Virtual and FaceTime Tours . Painting the picture for bride and groom

 Corporate Meetings . Incorporate outdoor breakout activity and boxed lunch

Proactive Reach Out to “Associate Clubs” via Association Websites Proactive Reach Out to “Associate Clubs” via Association Websites Competitive/Team Events are Right Now!

 2020 Troon Challenge . Events thus far have seen 27% increase in participation over PY . Yocha Dehe (132 players), ACSD (112 players), Pronghorn & Lookout Mountain (108 players), Kierland (88 players)

 Troon Saguaro Amateur Series . All 2020 executed events sold out so far . Looking for additional Troon locations for this fall/winter

Amateur Tour & State Associations . Proactive reach out to your section’s or association’s representative to host event . https://www.amateurgolftour.net/contactall.asp

 www.AmateurGolf.com . List of amateur golf events listed by state . https://www.amateurgolf.com/amateur-golf-tournaments/ByState

 Creating Your Own Event . Generate business on low demand days . Competitive series with multiple events . Marketing/social content Shotgun Start Alternatives

 Move to Consecutive Times . 15 or 20 minute increments . Play holes in order and pace of play

 Staggering Shotgun Starts . 36 hole properties using both courses, beginning shotguns one hour apart

 16 Person Pods . “Pods” have designated time to arrive, warm up and tee off on #18 (A and B) and #1 (A and B) . Next “Pod” begins 30 minutes later and repeat

 Utilization of Golf Genius . Real time scoring . Follow up with participants with results/prizes

 Marketing/Promotion . Website, email marketing, social channels to make golfers aware of alternatives Before & After Gatherings and Food & Beverage

 On Course Raffles/Auctions . Events can have volunteers set up every few holes with items to bid on and/or sell raffle tickets to raise money for their cause

 Golf Certificates . Sell in bulk and allow charity to upcharge to raise money . Use of online auctions (GiveSmart, 32auctions)

 On Course F&B . Stations set up in strategic spots to feed golfers . Keeping F&B spend at the club

Through F&B . To-go lunch or dinner for event participants at conclusion of round

 Creative Outdoor Set Up . Reimagined outdoor spaces to allow for meals and bar to be set up, while being socially distanced Wrap Up… THANK YOU!

Up Next: PandaDoc (Game changing stuff!)

Tomorrow @ 10:00 a.m. (MST) – Troon Privé Breakout Session

A quote by Maya Angelou:

You can’t use up CREATIVITY The more you use, the more you have.