America’s #1 Local Tennis Magazine
Publisher Readership & Demographic Profile Bob Luxembourg [email protected]
Editor and Art Director Kathy Whyte 941-932-6688 [email protected]
V.P. of Communications/ Public Relations Jon Gabrielle 941-313-1276 [email protected]
Webmaster Eric Johnston
Advisory Board Erik Luxembourg, Chair Mark Cardon Dave Johnson Randy Moore Paul Tradelius
Columnists Totally Tennis Magazine readers are among the most affluent and successful business Nick Bollettieri, Ray Collins, and social leaders in our community. They relish living in the Sarasota Gulf Coast region, a Tom Cooke, Tiffiany Dabek Davis, culturally unique area, where they are committed to being involved and staying informed with Brad Hahn, Dean Iorli, Grace Lee the tennis community. They rely on Totally Tennis Magazine to deliver this information in a Allistair McCaw, David Rees, timely, informative and interesting manner. HJ Sauer, Jack Stein, Eric Tate Totally Tennis is the only magazine targeting local tennis enthusiasts, including Photographers 100,000 upscale readers and over 200 prominent businesses for pennies per reader. John Kelley Carmen Schettino 40,000 copies are printed annually and are widely distributed to more than 200 high traffic Pro Staff locations including all the tennis clubs in the region. Totally Tennis is also mailed directly to Ron Smith, Chair businesses and homes as part of our convenient subscription service. Our full color magazine Ty Braswell enables you, the business owner, to reach seniors, active adults, athletes, students, retirees, Don Caprio and business professionals from all walks of life. Eric Davidson Our readers are instrumental in providing the Sarasota area with community and fund raising Official MC events, such as special tournaments to raise money for cancer research, events benefitting Ray Collins children, and Meals on Wheels, just to name a few. When you consider all that the Sarasota/ Manatee communities have to offer: beautiful beaches, great weather, excellent universities, Official Umpire world class cuisine, an array of art, theatre, and entertainment, and an abundance of tennis Guy Mileni clubs and golf courses, it is no wonder so many residents have chosen to make this area their home. Totally Tennis 4831 Greywood Lane Sarasota, FL 34235 Totally Tennis Magazine . . . the only local tennis magazine in our community. www.totallytennismag.com Upscale Growing Market
Based on USTA and Tennis Industry Association data, Totally Tennis Magazine reaches an upscale, affluent and educated market that is expanding in one of the fastest growing states in America. Sarasota County’s population grew 16 percent for a count of 379,448 residents and Manatee County made a gain of 22 percent to 322,833 residents from 2000 to 2010, according to U.S. Census figures released recently. The state population grew by 2.8 million to 18.8 million.
Here are some specific details about our readers: n One out of six Sarasota residents has a net worth of $1 million or more. n Inc. magazine declares Sarasota as the third-best medium-sized city for doing business. n Ranked fourth among its “15 Best Places to Live the Good Life” by AARP. n BestJobsUSA.com named Sarasota the “number one place to live and work.” n Expansion Management chose the Sarasota/Bradenton area as the only community in Florida worthy of its “Five Star Community” ranking, scoring high for its “Quality of Life Quotient.” n Play tennis an average of 12 times per month. n A strong junior group (23%) is supported by active tennis school programs, camps and academies. n There is an enthusiastic senior group (21%) who play regularly. n The majority of players are in the 35-50 range (50%), with an average age of 42. n Annual household incomes: 59.2% over $100,000, 22% over $200,000, 16.5% $75,000 to $100,000, 15% $50,000 to $75,000. n More than 70% buy and maintain tennis gear regularly (within three to four months on average). n 90% hold college degrees or higher, and 33% are professionals. n 95% are USTA members. n More than 50% play at private facilities, 40% at public facilities. America’s #1 Local Tennis Magazine
ADVERTISING OPPORTUNITIES
Publisher The Most Affluent and Engaged Print Specifications Bob Luxembourg [email protected] Audience Ad Sizes W x H (inches) Logo Cover Logo on Cover Editor and Art Director is a full-color locally targeted magazine, printed Kathy Whyte six times annually, mailed to homes and delivered 2-page spread 17 x 11.125 941-932-6688 to more than 200 select locations impacting over Full page bleed 8.625 x 11.125 [email protected] 100,000 upscale readers annually, and growing. Full page (no bleed) 7.375 x 9.5 Our magazine features interviews with famous 2/3 vertical 4.75 x 9.5 V.P. of Communications/ local tennis legends, Q & A with IMG’s legendary 1/2 island 4.875 x 6.75 Public Relations coach Nick Bollettieri, information about events Jon Gabrielle and tournaments, player profiles, coaching tips, 1/2 horizontal 7.375 x 4.75 941-313-1276 fitness tips, nutrition advice, tennis humor, state- 1/2 vertical 3.5 x 9.5 [email protected] of-the-art procedures for tennis injuries, and 1/3 vertical 2.35 x 9.5 Webmaster other articles that interest tennis enthusiasts. The 1/3 square 4.75 x 4.75 Eric Johnston Sun Coast Senior Men’s League is among our 1/4 vertical 3.5 x 4.75 many readers. We cover The Oaks Club’s USTA Business Directory Ad 3.5 x 2 Advisory Board Women’s $25,000 Pro Circuit Event and the Erik Luxembourg, Chair Sarasota Open USTA $50,000 Pro Circuit Event. Mark Cardon We are the region’s ONLY local tennis magazine. Print Ad Deadlines Dave Johnson Randy Moore Totally Tennis Reaches across the Net Issue Deadline Paul Tradelius • Our readers are some of the most influential December November 1 buyers in Sarasota February January 1 Columnists • We deliver to 30 tennis clubs and other tennis April March 1 Nick Bollettieri, Ray Collins, facilities with more than 16,000 players. June May 1 Tom Cooke, Tiffiany Dabek Davis, • Our distribution at these tennis clubs and other Brad Hahn, Dean Iorli, Grace Lee August July 1 select locations gives you access to thousands Allistair McCaw, David Rees, October September 1 HJ Sauer, Jack Stein, Eric Tate of potential customers who value high quality products and services. Print Ad Submissions Photographers • We are adding new stops every issue as part Send files as high resolution (300 dpi, John Kelley of our expansion plan. Carmen Schettino CMYK) PDF, TIF, or EPS to People Love Tennis. Totally Tennis is the only [email protected] Pro Staff magazine targeting local tennis enthusiasts. Ron Smith, Chair The loyalty of our readers benefits your brand. Ty Braswell Online Advertising Don Caprio Diverse Markets. Our readers enable you to Ad Sizes W x H (pixels) Eric Davidson reach seniors, active adults, athletes, students, Header 728 x 90 retirees, and business professionals from all Official MC walks of life. Skyscraper 160 x 600 Ray Collins Top Square 300 x 250 More Affluent. Our readers earn higher incomes Bottom Square 300 x 250 Official Umpire and buy a wide variety of products and services. Guy Mileni Footer 750 x 75 Online Ad Submissions Totally Tennis 4831 Greywood Lane Send files as 72 dpi, RGB GIF, JPG, or PNG Sarasota, FL 34235 to [email protected] www.totallytennismag.com
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For Ad Rates and Agreements call Bob Luxembourg at 941-371-0162 or email [email protected] America’s #1 Local Tennis Magazine
INSERTION ORDER • AD agreement Print Advertising Online Advertising Ad Prices Ad Sizes W x H (inches) 6X 3X 1X Ad Sizes W x H (pixels) Ad Prices Logo Cover Logo on Cover $800 $900 $1000 Header 728 x 90 450 2-page spread 17 x 11.125 1300 1600 1800 Skyscraper 160 x 600 350 Full page 8.625 x 11.125 650 800 900 Top Square 300 x 250 250 2/3 vertical 4.75 x 9.5 550 600 750 Bottom Square 300 x 250 250 1/2 island 4.875 x 6.75 400 500 600 1/2 horizontal 7.375 x 4.75 350 425 525 Footer 750 x 75 225 1/2 vertical 3.5 x 9.5 350 425 525 1/3 vertical 2.35 x 9.5 300 350 400 All online advertisers receive special web links to their 1/3 square 4.75 x 4.75 300 350 400 website’s product web page. What website would you 1/4 vertical 3.5 x 4.75 200 250 300 like to link to? 1/8 horizontal 3.5 x 2 125 150 200 Back Cover: Add $150 to full page rates ______Inside Front & Back Cover: Add $100 to full page rates Online Ad Submissions: Send files as 72 dpi, RGB GIF, Print Ad Submissions: Send files as high resolution (300 dpi, JPG, or PNG to [email protected] CMYK) PDF, TIF, or EPS to [email protected] Banner Ad Design Fee: $1 per minute. Billed separately. To reserve space, please sign and fax back ASAP.
Contact Name ______Business Name______Billing Address (Include suite number/zip code) ______Telephone ______Fax______Email______Website______Artwork/Ad Agency Contact:______
TERMS OF AGREEMENT:
______Size Ad to run from (Month/Year) ______/______To ______/______Ad Placement/Special Instructions:______Size Ad to run from (Month/Year) ______/______To ______/______Payment Method: n Check (make payable to Totally Tennis Magazine)
Detailed Terms: Payment for the initial ad is due at signing. Invoices are generated every other month with payment due no later than the 15th prior to publication. Payments can be made by check and must be made prior to publication. Totally Tennis reserves the right to suspend a display ad for any past due account and assess finance charges in the amount of 1.5%. Broken contracts may result in a charge for unearned discounts. Should the account be sent to collections, the client assumes all cost of collection, including, but not limited to, court costs, interest and legal fees. Ad design fee: $1 per minute. Billed separately. (Most ads are designed in 30-90 minutes) Client Signature ______Date______Account Executive Signature ______Date______Ask about our sponsorship opportunities!
4831 Greywood Lane, Sarasota, FL 34235 • [email protected] • Phone and Fax: 941-371-0162 America’s #1 Local Tennis Magazine Delivery Locations
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