– [dih-sahyn: ree-teyl]/n. 1 the most trusted industry voice for the next generation of brick-and-mortar retail. design:retail is the most trusted industry voice for the next generation of brick-and-mortar retail. Encompassing all aspects of design, experience and innovation, it is an incubator of thought- provoking ideas, providing relevant, inspirational and on-trend content from around the globe.
@mccallmilbrandt New for 2019! New Look. Expanded Content. Enhanced Audience.
The retail industry is undergoing AdoreMe Allbirds Amazon BarkBox Birchbox Blue Apron a mass transformation, and design:retail wants to continue to serve our audience with Bombas Bonobos (Walmart) The Bouqs Co. Casper the best coverage of trends, solutions and Chubbies Clair Cuyana Dollar Shave Club ELOQUII innovations hitting the market. To that end, we are introducing a “refresh” of the magazine, Everlane Frank & Oak Harry’s The Honest Company beginning with our Jan./Feb. 2019 issue. Updated items will include: Indochino JustFab LOLA Madison Reed MeUndies
→ New look. Introducing an updated look and Ministry of Supply MM.LaFleur Moment Monica & feel—a fresh coat of paint—that will give the Andy NatureBox Paul Evans Proper Cloth Reformation publication a revitalized, contemporary makeover to keep up with the changing times. Rent the Runway Roka Sports SAXX Underwear Co.
→ Expanded content. A reorganization of the Sole Bicycles Stitch Fix Sugarfina ThirdLove The Tie front of book content to better address specific Bar Tommy John TruBrain True & Co. UNtuckit Warby needs, both existing and emerging, core to our audience: Design. Experience. Innovation. Parker Whipping Post
→ Enhanced audience. As direct-to-consumer and e-commerce brands continue to open physical stores at a feverish pace, design:retail will enhance its subscriber database to include those digitally native brands, such as:
MEDIA KIT/2019 $426.1 million The average survey respondent’s annual store design purchase specification
RATED #1 for: Best overall coverage design:retail is where I stay — Most trusted connected to innovation. — Information about new Whether it is new environments, products and services new technology, someone — Most relevant, useful doing something amazing… information to my work — design:retail is my connector. New information I don’t usually find elsewhere — Amy Starr Myers, Chief Marketing Officer, Summer Classics | Gabby | Wendy Jane
Source: Harvey Research – Third-Party Blind Audience Study, April 2017
Reader annual store design specification
LESS THAN $1 MILLION 37%
$1–$4.9 MILLION 23%
$5–$9.9 MILLION 8%
$10–$49.9 Decision makers with buying power MILLION 9%
$50–$99.9 MILLION 8%
$100–$999.9 MILLION 4% $1 BILLION 87% 85% OR MORE 7%
of design:retail subscribers recommend, of design:retail specify, approve or have other subscribers indicate that involvement in the purchase of products they will purchase in the and/or services for their organization. next 12 months.
Source: Harvey Research – Third-Party Blind Audience Study, April 2017 Total Average Distribution Per Issue: 22,200+ 73% of readers take action as a result RETAILER CPG/BRAND of seeing advertisements 55% 27% in design:retail. 49% Print Circulation Visited an advertiser’s website 49% Saved ad for future reference 15% Contacted an advertiser 96%of readers are involved with the 14% visual merchandising, store planning, Recommended an advertised product/service design or in-store marketing 9% of retail stores Purchased an advertised product/service
CONTRACT DESIGN OR Source: Publisher’s Circulation OTHERS ALLIED ARCHITECTURAL FIRM Statement, June 2018 TO FIELD 13% 6% 70%
TRADE MAGAZINES are still 51% the most preferred source for receiving industry information. 31% 27% 26% 21% 21% 21% 15% 14% 3%
Guides Blogs
Tradeshows/ Social Media Professional E-Newsletters None of these Conferences (Direct Mail) Online Product Associations Online Forums/ Trade Magazines Printed Catalogs Organizations/ Bulletin Boards/ Supplier Websites Magazine Websites Source: Harvey Research – Third-Party Blind Audience Study, April 2017
MEDIA KIT/2019 Annual Website Traffic S P O R C E
ASBPE Awards 80,000+ monthly page views 2017 EBSITE DESIGN I S INNER National Regional 28,000+ design:retail magazine monthly users A E 20,000+ L N monthly unique users C E
Daily Newswire Digital Edition 34,500+ 7,462 connections opt-in 17,000+ subscribers opt-in 85% subscribers 92% of Newswire subscribers are involved of Digital Edition subscribers with the visual merchandising, are involved with the visual 7,078 followers store planning, design or merchandising, store planning, 96,000+ in-store marketing design or in-store marketing page views of retail stores DAILY of retail stores per issue frequency
Retailer 30% Retailer 46% 4,041 followers Display/Fixture 27% CPG/Brand 24% 2,400+ Manufacturer visitors per Others Allied to Field 20% Contract Design or 19% issue Architectural Firm Contract Design or 10% Architectural Firm Others Allied to Field 16% 2,290 followers CPG/Brand 8% #designretail E-Blast/List Rental: 34,000+ opt-in subscribers year over year, a 9% increase.
Top 10 countries that visit our website
1 2 3 4 5 6 7 8 9 10 22,000+ sessions per month average. The average United States Canada United France Mexico Germany Australia China India Brazil user visits 3 pages per visit. of America Kingdom Source: Publisher’s 2017 Circulation Statement/Google Analytics/Silverpop/Comscore/Omeda/Reach Data design:retail has served as a go-to resource to learn and expand my knowledge and perspective. Its format The changes are fast speaks directly to what I do and the and furious for retailers teams that create restaurant experiences. and the design firms
— Gwen Newland, Director, Design, Chick-fil-A that serve all of retail. The last 3-4 years have seen more change than the previous Retail design is a combination of the physical 20 years; these are and digital worlds, but to a consumer it is just exciting times for us. retail. Shoppers want to shop whenever, wherever I use design:retail and however they want at experiences that are meaningful and memorable. A resource that can for gathering good focus on design, experience and innovation that information and combines these worlds will help brands stay learning about what’s ahead of consumers’ evolving expectations. I going on with the use design:retail as a resource for inspiration and industry as a whole. benchmarking for both industry and consumer I look at the other trends. Both the print and online versions industry mags but I provide new project profiles, as well as featured READ design:retail, as retailers (both in the U.S. and international) that you typically have the are defining their categories and pushing design best content. innovation for their consumers. — Denny Gerdeman, Chairman & — Angela Gearhart, VP Brand Experience, Sleep Number Co-Founder, Chute Gerdeman
EDITORIAL ADVISORY BOARD
Retailers Sarah Amundsen Target, Jennifer Beesley Michaels, Diana Bernal Richemont, Paul Biondolillo HomeStreet Bank, Ron Brunette Kilwins Chocolates, Paul Calderon Burlington Stores, Ken Chance Total Wine & More, Dawn Clark Nordstrom, Harry Cunningham Vera Bradley, Wil Cuyco Old Navy, Shane Danos Neiman Marcus, Heidi Demers Kroger, Peggy Doughty The Container Store, Erica Ecker Ross Stores, Janet Eick WeWork, Angela Gearhart Sleep Number, Eric Samuel Green Charming Charlie, Kim Helgeson Mattel, Eslam Khalil Sweetgreen, Lori Koeppe The Buckle, Brad Lenz Hudson Group, Linda Lombardi Godiva Chocolatier, Timi Mafua T-Mobile, Jason Marcoulier Dunkin’ Brands, Francia Miles Ralph Lauren, Jesse Moyer Levi Strauss & Co., Amy S. Myers Summer Classics, Gwen Newland Chick-fil-A,Tim Perks Nike, Peter Rivera-Pierola McDonald’s, Glenn Russell Sears, Jane Shea Barnes & Noble, Ryan St.Mary Gant, Christine Sturch Whole Foods Market, Meghan Vallance-Morin Mark’s, Tom Walsh Under Armour, Jennifer Stone Williams Perry Ellis
Designers Sherif Ayad ID & Design Intl., Bruce A. Barteldt Jr. Little, Michael Bevivino STUDIO V Architecture, Giorgio Borruso Giorgio Borruso Design, Eric Daniel FITCH, Ray Ehscheid IA Interior Architects, Denny Gerdeman Chute Gerdeman, Ignaz Gorischek CallisonRTKL, Justin Hill MG2, Heesun Kim FRCH Design Worldwide, Keith Kovar GRID/3 Intl., Vicky S. Leavitt Interbrand, Sharon Lessard Gensler, Andrew McQuilkin BHDP Architecture, Jean-Paul Morresi Watt Intl., Joseph P. Nevin Jr. Bergmeyer Associates, Ken Nisch JGA, Robert Ruscio Ruscio Studio, Charles Sparks Charles Sparks + Co., Aaron Spiess Big Red Rooster/JLL
Special Advisor Paco Underhill Envirosell
MEDIA KIT/2019 2019 EDITORIAL CALENDAR ISSUE AND SALES ADVANTAGE ISSUE HIGHLIGHTS BONUS DISTRIBUTION LEAD GENERATION DEADLINES PROGRAM The Visual Issue Jan/Feb Ad close: 1/4/19 Mats due: 1/9/19 Winter Highlights March Ad close: 2/5 Mats due: 2/12
April Special Report: Ad close: 3/6 Tech Trends on the Rise Mats due: 3/14 Spring Preview
May 5th Annual 23rd Annual Show Spring Ad close: 4/3 2019 Preview Mats due: 4/12
June Ad close: 4/30 Show Issue Mats due: 5/9 GlobalShop @ RetailX Show Directory included in June issue
Show Dailies Ad close: 6/3 Materials due: 6/10 July The Products Issue Highlights from: Ad close: 5/29 IX R Mats due: 6/7 R LISTING Spring August Ad close: 7/2 Mats due: 7/12 Highlights
Sept/Oct The People Issue
Ad close: 8/6 Retail Design Luminaries and Influencers Mats due: 8/13
November Ad close: 10/2 Design Challenge Winter Mats due: 10/10 Winter Preview
December B YES’ Special Report: Ad close: 10/30 Brands to Watch Mats due: 11/7 G ID201E9 Bringing the industry together. design:retail is truly a community of industry professionals who live and breathe retail design. Several times a year, design:retail has the privilege of meeting face-to-face with our readers by hosting intimate networking and educational events with the support of our vendor community.
Each September, a select group of retail design executives and emerging leaders gathers at the design:retail Forum. This group forms the highest level brain-trust and thought leadership in our industry, making the design:retail Forum the most unique, anticipated, intimate and valuable networking opportunity the retail design industry has to offer.
Interested in reaching a new market or reconnecting with your local retail design community? Sponsor a CitySCENE, a cocktail reception and networking event that travels across North America and abroad.
23rd Annual 5th Annual 2019 A multifaceted event honoring design:retail’s 40 Under 40, a listing of the next generation of talented stars driving the future of retail design, as well as the Markopoulos Award, the industry’s most esteemed individual honor.
One night, four brands–providing trend information across commercial design disciplines.
MEDIA KIT/2019 June 25-27, 2019 | McCormick Place, Chicago globalshop.org | #globalshop @GlobalShopShow
As the official presenter of GlobalShop @ RetailX, design:retail offers exhibitors THE most effective marketing tools to help drive more traffic to their booths through the Show Directory, Daily and design:retail’s show issues.
RetailX is a new show that combines GlobalShop, the world’s largest annual event for shopper-facing retail Exhibitors that advertise in Exhibitors that advertise in Exhibitors that advertise in the GlobalShop Directory the GlobalShop Daily average design:retail’s GlobalShop design, technology and in-store marketing, with the average about 40% more about 57% more leads than issue average about 67% Internet Retailer Conference & Exhibition (IRCE), the leads than non-advertisers. non-advertisers. more leads than non- world’s largest e-commerce event, and RFID Journal advertisers. LIVE! Retail, the world’s only RFID event dedicated Sources: IMS Data Systems GlobalShop Exhibitor Experient Lead Retrieval Data specifically to retail application. RetailX will premier June 25-27, 2019, at McCormick Place in Chicago, and will bring together the three distinct shows to GlobalShop exhibitors have an exciting create an intersection of e-commerce, store design opportunity to get their products or and innovation. announcements into RetailX Closeup– a new “mini” magazine that will be included in each issue of design:retail and will be digitally distributed to the entire IRCE and RFID communities reaching 120,000+. PRINT ive matter should be from trim Allow safety in gutter for spreads 1 2 1 2 1 1 RATES - - - - - - - - - - - & SPECS T