The Native Hawaiian Hospitality Association invites you to a day of conversations and presentations at the intersection of tradition and innovation – where community, culture, tourism, and sustainability all converge, and at times, collide. March 12, 2020 Hawai‘i Convention Center, O‘ahu

Visit NaHHA.com or call (808) 628-6374 to join our email list and get event updates.

MARCH 12, 2020 HAWAIʻI CONVENTION CENTER HTA/Vincent Lim EIA HAWAIʻI, KA HUINA O KE AO. Here is Hawaiʻi at the crossroads of the world.

In the middle of the vast Moananuiākea, Hawaiʻi lies at the crossroads of a rapidly changing world – the intersection of heaven and earth, of east and west, of tradition and innovation. Literally translated, KA HUINA refers to an intersection or nexus. This term serves as the central theme to this one-day conference that will explore the nexus in Hawaiʻi, of tourism, culture, community and sustainability. KA HUINA 2020 will showcase project-leaders that converge at the intersection of Hawaiian tradition and innovation.

Our collective success in preserving the Hawaiʻi we love for future generations is dependent upon our ability to navigate this intersection.

We are excited to welcome tourism and business professionals, as well as members of the general public, in the hopes they will be surprised and inspired by the impact that Hawaiian cultural values and traditional practices are having on tourism-related experiences for residents and visitors alike.

From the sports of surfing, golf and football; to the fields of physics, astronomy and the sustained revitalization of Hawaiian language; to the power of storytelling through music; to modern-day ʻāina management practices, new horizons for canoe voyaging, sustainability initiatives and the expanded relationship between Hawaiʻi and the United Nations – each of these initiatives will serve to reaffirm that an array of leaders are working at the intersection of tradition of innovation.

Adjacent to our conference, we encourage you to peruse HANA LIMA AVENUE, a collection of boutique designers and creators of Native Hawaiian product lines, a testament to the creative and entrepreneurial spirit of our community.

It is our sincere hope that you will depart KA HUINA with a reinvigorated sense of kuleana (responsibility) and commitment to the Hawaiʻi we share, the Hawaiʻi we will leave for our children and generations to come.

Mālama pono,

John De Fries Executive Director Native Hawaiian Hospitality Association

KA HUINA 2020 IS PRESENTED THROUGH THE GENEROUS SUPPORT OF

Enterprise Holdings Foundation The Native Hawaiian Hospitality Association invites you to a day of conversations and presentations at the intersection of tradition and innovation – where community, culture, tourism, and sustainability all converge, and at times, collide. March 12, 2020 Hawai‘i Convention Center, O‘ahu

Visit NaHHA.com or call (808) 628-6374 to join our email list and get event updates.

CONFERENCE SCHEDULE

KAKAHIAKA CULTURAL VALUES IN SPORTS MARKETING Mufi Hannemann, Corbett Kalama, Kevin Kaplan

SURF’S UP IN HAWAI‘I AND THE WORLD Piʻilani Aikau, Mālia Kaʻaihue, Tom Pōhaku Stone, Dr. Isaiah Helekunihi Walker

SHAPE OUR FUTURE: CENSUS 2020

HOME IN THE ISLANDS Henry Kapono

AWAKEA LUNCH & SHOPPING ON HANA LIMA AVENUE

‘AUINALĀ THE PHYSICS OF PŌ, THE PŌ OF PHYSICS Kaʻiu Kimura, Dr. Larry Kimura, Dr. Doug Simons

ONE FAMILY, ONE CANOE, ONE ISLAND EARTH Kalā Babayan Tanaka, Kālepa Baybayan

GLOBAL GOALS, LOCAL ACTION Celeste Connors, Kamanaʻopono Crabbe, Keānuenue DeSoto, Kalani Kaʻanāʻanā

CELEBRATING THE ARTS & CULTURE OF THE PACIFIC

AHIAHI PAU HANA NETWORKING RECEPTION FEATURED ARTISANS & EXHIBITORS

HOʻOHULU HAWAIʻI

KAIKULU ORIGINALS

KAHOʻOKELE ART

ʻOPIHI O NĀ LANI WELA DESIGNS CULTURAL VALUES IN SPORTS MARKETING

Whether it’s engaging cultural practitioners in protocol, expressing gratitude to the host communities through youth engagement and philanthropy, or honoring the cultures of that have shaped many top elite athletes, the cultural influence of has been central to many sporting events held in Hawaiʻi. In this panel, we will explore two events in particular with the leaders who helped shape them: golf’s Sony Open, and football’s Polynesian Bowl.

Mufi Hannemann Executive Director, Hawaiʻi Lodging & Tourism Association Before his current role leading as chief advocate for Hawaiʻi’s largest industry, Mufi was an executive with one of Hawaiʻi’s oldest companies, worked in the White House, served Star-Advertiser on the Honolulu City Council, and was the mayor of one of the largest municipalities in America – the City & County of Honolulu.

Corbett Kalama Board President, Friends of Hawaiʻi Charities A respected leader in Hawaiʻi’s business and Hawaiian cultural communities, Corbett retired in 2014 from First Hawaiian Bank as Executive Vice President In 2019, he completed his final term on the Board of Trustees of the Kamehameha Schools.

Kevin Kaplan President & CEO, Coaching Charities For over 18 years, Kevin has helped raise millions of dollars for hundreds of charitable causes, attracting the support of the nation’s most prominent philanthropists and celebrities. Kevin has a deep aloha for Polynesia through his work with the Polynesian Football Hall of Fame and Polynesian Bowl, which he helped to establish. Golfworld SURF’S UP IN HAWAIʻI AND THE WORLD

From Duke Kahanamoku to the upcoming Olympic Games in Tokyo, surfing’s presence on the global stage is expanding in ways that present both opportunities and challenges for Hawaiʻi.

Piʻilani Aikau Director, Eddie Aikau Foundation The Eddie Aikau Foundation was created to share Eddie Aikau’s life, contributions and accomplishments while promoting education and the advancement of Hawaiian culture through celebrating the memory of Eddie’s remarkable spirit and character.

Mālia Ka‘aihue President, DTL Mālia is a highly recognized entrepreneur and an award-winning author who is deeply involved in the Native Hawaiian Community. She is the President of DTL, a Hawaiian strategy studio she co-founded in 2014, and the matriarch of a large surfing ʻohana.

Tom Pōhaku Stone Waterman & Artisan Pōhaku is a waterman, a pro surfer, a scholar, and master artisan of Hawaiian hōlua (sleds) and papa heʻe nalu (surfboards). For the past several years, he has been sharing his knowledge and his aloha as a teacher and craftsman. Through this balance of riding, teaching, and craftsmanship, Pōhaku has found peace and pride.

Isaiah Helekunihi Walker, Ph.D. Professor & History Chair, Brigham Young University – Hawaiʻi Born and raised in Keaukaha, Isaiah studies Hawaiian history and colonialism from a unique perspective: the vantage of Hawaiian surfers. His dissertation analyzes the history of surfing, resistance, and masculinity in Hawaiʻi. SHAPE OUR FUTURE: CENSUS 2020

Understanding Hawaiʻi’s communities requires a solid understanding of the numbers – whether that’s visitor statistics, demographics, economic data, or other statistics. Countless leadership decisions by government, business, and communities are made based on population data collected by the Census every ten years. We will hear what’s new with the Census this year, and learn why all of our participation in this count is critical as we shape our future.

Henry Kapono

HOME IN THE ISLANDS

A talk-story session with Henry Kapono, one of Hawaiʻi’s iconic performing artists, who in a career that has spanned nearly five decades, has earned a fan base that is loyal and still growing; one that is both, local and global. Through his original songs with a rock vibe, he celebrates his love for his family, expresses his pride in his Hawaiian culture, and shares his joy in his home in the Islands!

Henry Kapono Henry is a performer who has it all – vocalist, guitarist, songwriter, composer, thrilling performer, audience favorite—and multiple honors and awards, including a Grammy nomination. He has the rare distinction of an ancestry that is 100% Native Hawaiian, while his worldview is expansive and growing.

Henry Kapono TheThe censuscensus is forfor ourour family.family. StretchingStretching acrossacross thethe UnitedUnited States, wewe areare oneone family—yourfamily—your voice matters, youryour communitycommunity matters.matters.

TheThe 2020 2020 CensusCensus informsinforms decisionsdecisions about critical funding forfor the the publicpublic servicesservices toto helphelp ourour familiesfamilies flourish, and thethe infrastructure infrastructure thatthat helpshelps ourour communitiescommunities thrive. YourYour responses responses areare confidentialconfidential andand cannot be used by anyany other other governmentgovernment agency.agency. CompleteComplete thethe censuscensus online,online, byby phone,phone, oror by by mail. mail. ShapeShape ourour future.future. StartStart here at 2020CENSUS.GOV2020CENSUS.GOV

PaidPaid for for by by U.S. U.S. Census Census Bureau Bureau

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The census is for our family. Stretching across the United States, we are one family—your voice matters, your community matters.

The 2020 Census informs decisions about critical funding for the public services to help our families flourish, and the infrastructure that helps our communities thrive. Your responses are confidential and cannot be used by any other government agency. Complete the census online, by phone, or by mail. Shape our future. Start here at 2020CENSUS.GOV

Paid for by U.S. Census Bureau

NHPI_HI_Kealii_KaHuina_8.5x11_M_FINAL.indd 1 3/10/20 4:17 PM THE PHYSICS OF PŌ & THE PŌ OF PHYSICS

See how science tourism is being enriched at the ʻImiloa Astronomy Center by the collaborative efforts of Hawaiʻi astronomers and physicists, working with Hawaiian language experts and cultural practitioners. This presentation will highlight the nexus of astronomy and Hawaiian culture by examining the Kumulipo, a Hawaiian creation chant and its correlation to the scientific timeline of the universe and its creation.

Kaʻiu Kimura Executive Director ʻImiloa Astronomy Center Kaʻiu’s cultural heritage, life experiences and educational background are the perfect tools to help guide ‘Imiloa Astronomy Center’s programs forward by providing a holistic view of traditional Hawaiian star navigation and today’s astronomy findings.

Dr. Larry Kimura Associate Professor, Hawaiian Language & Studies, University of Hawaiʻi at Hilo Larry is often referred to as the godfather of Hawaiian language revitalization – host of the Ka Leo Hawaiʻi radio program that captured native speakers for posterity, a founder of ʻAha Pūnana Leo and the language immersion school movement, and a professor to generations of language speakers.

Dr. Doug Simons Executive Director, Canada France Hawaiʻi Telescope Doug is an astronomy veteran in Hawai‘i, having spent almost his entire career either observing with or working for various Maunakea observatories. He attended the University of Hawai‘i’s Institute for Astronomy from 1986-1990, specializing in infrared instrumentation and research on brown dwarfs and the HTA/Anna Pacheco Galactic center. NPR

ONE FAMILY, ONE CANOE, ONE ISLAND EARTH

In 2018, Kalā Baybayan Tanaka was featured in one of HVCB’s “Hawaiʻi Rooted”episodes. Kalā is a voyager, navigator and an educator at Hui O Waʻa Kaulua, Maui’s Voyaging Society. Kalā’s father, Kālepa Baybayan, is a master navigator, and was one of the original crew members of the legendary Hōkūleʻa voyaging canoe. In 1976, Hōkūleʻa voyaged from Hawaiʻi to , without the use of modern instruments. That historic journey revived the art of voyaging, which was close to being forgotten in Hawaiʻi. Together, they will provide their respective generational views on the importance and relevance of ocean voyaging and non-instrument navigation.

Kālepa Baybayan Kalā Baybayan Tanaka Born and raised on Maui, Kālepa has served as captain Kalā grew up playing around voyaging canoes with her on Hōkūleʻa as well as voyaging canoes Hawai‘iloa siblings and watched as her father Kālepa left for and and Hōkūalaka‘i. He also taught ʻōlelo Hawaiʻi to the arrived from voyages. She learned sailing and naviga- crew of Hōkūalaka‘i. He currently serves as Navigator tion from her dad and other mentors in PVS. On her in Residence at ʻImiloa Astronomy Center. In 2007, home island of Maui, she is an educator and apprentice Kālepa was initiated into the order of , the two- navigators with Hui o Wa’a Kaulua, Maui’s Voyaging So- thousand-year-old society of deep-sea navigators in ciety. She teaches kids the star compass and the history , along with four other Hōkūleʻa navigators of voyaging and dreams of being able to train them on by their teacher on the island of Satawal in the voyaging canoe Mo’okiha o Pi’ilani. Micronesia. GLOBAL GOALS, LOCAL ACTION

In 2014, Hawaiʻi’s leaders committed to the Aloha+ Challenge, a set of ambitious sustainability goals to combat the threat of climate change’s effects on Hawaiʻi. Shortly thereafter, the United Nations committed to the Sustainable Development Goals. Now, Hawaiʻi Tourism Authority’s new strategic plan aligns Hawaiʻi’s largest industry with these goals, supported by Hawaiʻi Green Growth – an organization designated by the United Nations to align local action to achieve global sustainability goals.

Celeste Connors Executive Director, Hawaiʻi Green Growth A kamaʻāina of Oʻahu, Celeste brings experience on the White House’s National Security Council, at the Department of State, and as a UN diplomat to Hawaiʻi’s intersection of economic, environment, energy, and development policy.

Kamanaʻopono Crabbe CEO, Kohala Institute Kamanaʻopono is a cultural practitioner and psychologist who has served at the Waiʻanae Coast Comprehensive Health Center, lead the Office of Hawaiian Affairs, and now leads the Kohala Institute’s efforts to grow sustainable practices in Hawaiʻi and beyond.

Keānuenue DeSoto Surfer, Designer, Environmental Activist 16-year-old Keānuenue is a competetive surfer, part of a legendary Mākaha ʻohana of surfers, who launched her swimwear company Anu Hawaiʻi at the age of 12. Her latest effort: lobbying the International Union for the Conservation of Nature.

Kalani Kaʻanāʻanā Director of Hawaiian Cultural Affairs & Natural Resources. Hawaiʻi Tourism Authority Kalani brings his lifetime of experience into his role at HTA, to ensure the visitor industry operates in a manner respectful to our natural resources and Hawaiian culture, that strengthens tourism’s contributions to Hawaiʻi’s communities and economy. Kīhei de Silva

CELEBRATING THE ARTS & CULTURE OF THE PACIFIC

After decades of traveling to share Hawaiʻi’s traditional cultural practices by sharing and culture with our Pacific cousins, it is our turn exchanging culture at each festival. The first to host the Pacific’s premiere gathering. The festival was held in in 1972, and a Hawaiʻi Festival of Pacific Arts & Culture is a traveling delegation has participated in every festival festival hosted every four years by a different since 1976. Delegates from more than twenty country. It was started by the Pacific oceanic nations are expected to participate in Community as a means to stem erosion of this upcoming event, June 18-27, 2021.

MAHALO!

Mahalo to Enterprise Holdings Foundation, the philanthropic arm of Enterprise Rent-A-Car, for supporting this year’s scholarships to Ka Huina. HE HOʻOMANAʻOHe Ho‘omana‘o ALOHA REMEMBERING NAHHA’S FOUNDERS

George Hu‘eu Kenneth Francis SanfordGeorge Kanahele Huʻeu KennethKamu‘ookalani Francis Brown Sanford Kanahele Kamuʻookalani Brown (1930(1930–2000) – 2000) (1919–2014)(1919 - 2014) ‘Oihana Ho‘okipa, KahuʻOihana Mo‘omeheu Hoʻokipa, Moʻomeheu,Mo‘omeheu, Kahu Kahu ‘Oihana Ho‘okipa Kahu Moʻomeheu ʻOihana Hoʻokipa Tourism,Tourism, Keeper Keeper of ofCulture Culture Culture,Culture, Keeper Keeper of of Tourism Tourism

Together, these iconic Hawaiian leaders understood the to a greater awareness of the rich heritage of various implications, opportunities and impacts that Hawai‘i’s civilizations, thereby contributing to the strengthening Ma ke alulargest like ‘ana industry o kēia was havingmau alaka‘i on the people Hawai‘i of Hawai‘i, of peaceTogether, in the world.” these two iconic Hawaiian leaders Hawaiian culture, local ways and our state’s natural hanohano, ua ‘ike ‘ia nā hopena minamina a me Twentyunderstood years before the that implications, designation, George opportunities Hu‘eu and and cultural resources. Therefore, the tourism industry Sanford Kanahele, Ph.D. and Senator Kenneth Francis nā hopenain maika‘iHawai‘i needed o ka ‘oihanato elevate nui its consciousness loa o Hawai‘i and impacts that Hawai‘i’s largest industry was having Kamu‘ookalani Brown had reached similar conclusions operating priorities by identifying and committing nei i nā kānaka, ka mo‘omeheu ‘ōiwi, ka nohona as thoseon the expressed people by of the Hawai‘i, United Nations. Hawaiian Inspired culture, to a bold range of stewardship responsibilities and by a shared vision of Hawai‘i, George and Kenny co- kama‘āina,begin a me to re-envisionnā kumuwaiwai the entire kūlohelohe industry as keepers o ka of local ways and our state’s natural and cultural founded the Native Hawaiian Hospitality Association in the Hawaiian culture. By nurturing Hawaiian culture ‘āina nei. Ma muli o ko lāua ‘ike i ia mau hopena 1997resources. to shape the Therefore, future of Hawai‘i the tourism tourism by utilizing industry in and the aloha spirit, Hawai‘i tourism would in turn be Hawaiian cultural values as the foundation for business i ulu a‘e kanurtured pahuhopu here at ko‘iko‘i home, and o Hawaiʻi’ska ho‘ona‘auao identity would i be Hawai‘i needed to elevate its consciousness development and leadership. ka ‘oihanaempowered ho‘okipa and malihini celebrated ma around Hawai‘i, the world. a me and operating priorities by identifying and Intuitively, they knew that Hawai‘i’s rare gift to the world ka hāpai pūIn designating i ke kuleana 2017 o as ka the ‘oihana International ho‘okipa Year of is thecommitting aloha spirit and to by a sharingbold range this gift, of the stewardship world malihini heSustainable kahu ia Tourism, o ka mo‘omeheu the United Nations Hawai‘i. noted “the wouldresponsibilities become a better andplace begin and the to spiritual re-envision essence the importance of international tourism in fostering better of Hawai‘i’s people would be recognized and respected Ma o kēiaunderstanding kahukahu ‘anaamong i ka peoples mo‘omeheu everywhere, a me in leading globally.entire industry as keepers of the Hawaiian ke aloha o ka ‘āina, e mālama ‘ia ana ka ‘oihana culture. By nurturing Hawaiian culture and the ho‘okipa malihini ma Hawai‘i nei e nā kama‘āina, Aloha Spirit, Hawai‘i tourism would in turn be a e ho‘oikaika a mahalo ‘ia kēlā pilina kūikawāThe Native a Hawaiian Hospitalitynurtured Association here at home, was founded and its in identity 1997 to would be puni ka honua. shape the future of Hawai‘iempowered tourism by and utilizing celebrated Hawaiian around cultural the values world. as the foundation for business development and leadership through consultation and education, and to provide opportunities for the Native Ma ke kūkala ‘ana o ka ‘Aha Aupuni HuiHawaiian Pū ‘Ia community. In designating 2017 as the International Year of i ka makahiki 2017 ‘o ia ka Makahiki ‘OihanaBoard of Directors SustainableLeadership Tourism for Development, the United Ho‘okipa Malihini No Ka Ho‘oulu Ō JohnMau, KS Aeto NationsJohn General De Fries AssemblyIII Executive Director noted “the importance President Mālia Sanders Office Manager & Assistant ua hō‘ike nā310 aupuni Paoakalani lālā Ave. o #201Aia hui i “ke ko‘iko‘i o of international tourism in fostering better Honolulu, Hawaiʻi 96815 Phil Sammer Hiʻilani Shibata Lead Cultural Trainer ka ‘oihana ho‘okipa malihini ma ka ho‘ouluVice President i & Treasurerunderstanding among peoples everywhere, in [email protected] | (808) 628-6374 Joe Recca Lead Cultural Resource Jace McQuivey ka na‘auao o ka po‘e| a pau o ka honua, i laha ka leading to a greater awareness of the rich heritage NaHHA.com NaHHA808 Secretary na‘auao a mo‘omeheu o nā lāhui like ‘ole, i mea e of various civilizations, thereby contributing to ho‘oikaika ‘ia ka maluhia o ke ao.” the strengthening of peace in the world”.

He iwakālua makahiki aku nei, ua ho‘oholo ke Twenty years ago, George Hu‘eu Sanford Kauka George Hu‘eu Sanford Kanahele lāua me Kanahele, Ph.D. and Senator Kenneth Francis ke Kenekoa Kenneth Francis Kamu‘ookalani Kamu‘ookalani Brown had reached similar Brown i ia mana‘o ho‘okahi nō i hō‘ike ‘ia e ka conclusions as those being expressed today by ‘Aha Aupuni Hui Pū ‘Ia i kēia makahiki. Me ke the United Nations. Inspired by a shared vision kīpaipai o ko lāua mana‘o no ka Hawai‘i e hiki of Hawai‘i, George and Kenny co-founded the mai ana, na George lāua ‘o Kenny i ho‘okumu i ka Native Hawaiian Hospitality Association to ‘Ahahui Ho‘okipa ‘Ōiwi Hawai‘i no ka ho‘okele shape the future of Hawai‘i tourism by utilizing i ka ‘oihana ho‘okipa malihini a no ka ho‘oulu Hawaiian cultural values as the foundation for i nā alaka‘i o ia ‘oihana ma luna o ke kahua ‘ike business development and leadership. Intuitively, Hawai‘i. Ua ‘ike na‘au lāua i ka waiwai o ke aloha, they knew that Hawai‘i’s rare gift to the world ‘o ia ko Hawai‘i makana i nā lāhui a pau o ka is the Aloha Spirit and by sharing this gift, the honua nei. Ua ‘ike na‘au lāua, ma o ke ka‘ana aku world would become a better place and the i ia aloha, e ho‘oikaika ‘ia ana ka honua a puni, a e spiritual essence of Hawai‘i’s people would be mahalo ‘ia ke ‘ano Hawai‘i a puni ka honua. recognized and respected globally. HA‘AHEOHAWAIIROOTED.COM MĀKOU I KE KĀKO‘O AKU I NĀ NANI O KO KĀKOU ‘ĀINA.

WE ARE PROUD TO SUPPORT KA HUINA AND THE WORK OF THE NATIVE HAWAIIAN HOSPITALITY ASSOCIATION Nurtured by the aloha spirit, it’s events and work like this that strengthen our communities, and make our Hawaiian Islands so special. Royal Hawaiian Hotel