Mumbai Bazaar TM 18

VOL - 15, ISSUE - 42 19 January - 25 January 2020 10 5 Limited time OFFER

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ To get ‘Planet ’ regularly contact your newspaper vendor or SMS at 9819613974 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Fire Stn 2920 0940 / 41

Your Friendly Community Newspaper 19 January to 25 January 2020 Classifieds Mehboob Bhai Anti-Terror Cell PROPERTY Shangrila Associates WANTED / AVAILABLE LEASE 97022 90786 / 96645 90786 Busts Three Illegal Immigrants outright flats, fully furnished / unfurnished, Corporate Offices at 2 BHK Flat for sale in Hiranandani Tulip, Staff Correspondent Hiranandani, Powai Vihar Raheja Vihar, Jalvayu Vihar for QUICK Carpet of 750 sq ft & Built up of 925 Sq ft, media application by the name of 'In my DEALS Contact : 9820182214 opinion.'The investigation team leveraged Furnished at with Modular kitchen & the application to covertly chat with the HIRANANDANI, Lake Homes, families of the accused (unbeknownst to Raheja Vihar / Nest, Nahar, Wadhwa, 1 car park, Outgoing Around 5K. Brook Heavens, Kalpataru, Oberoi’s them) asking them to send the birth Raj Legacy 2,3,4,5 BHK Flats / Offices certificates of the accused. Shaikh and Rent / Sale Corporate & MNC’s. Price - 2.5 Cr Muslim were working in Mumbai as Malhotra 9820229331 / 9920050386 welders while Halim worked as a fruit seller in Saki Naka. WANTED / AVAILABLE 2 /3/4/5 BHK Flats in Hiranandani / Lake Homes / Deputy Commissioner of Police (DCP) Raheja Vihar / Nahar / Emerald Isle, Zone X Ankit Goyal supervised the Saki Powai. For quick deals : Aakash Naka police divisions ATC and the team P r o p e r t i e s : 9 8 2 0 6 2 8 2 8 9 , he Anti-Terror Cell (ATC) of the Saki which arrested the trio. Speaking about 9920216678 Naka police arrested three illegal the arrests Senior Inspector Kishore Timmigrants from Bangladesh who Sawant said, “The trio was arrested during MUSIC TEACHER had infiltrated into the a drive to track down anti- social elements or anyone country through the porous FLAT FOR SALE A REGISTERED MUSIC TEACHER West Bengal border eight suspicious. ATC officer of Gandharva University available for years ago and have since Hanumant Dhavan led the Teaching Music with Instrument Play GLEN HEIGHTS team that nabbed the trio And Tabla Sangat. Certificate will be been residing in Mumbai. awarded after Examination. Call: T h e a c c u s e d , M u n i r Hiranandani Gardens f r o m S a k i N a k a . T h e y 98926 84821, 97022 94886 Shaikh aged 44, Saiful 3 BHK Specious claimed that they were Indians but were unable to Muslim aged 27 and Abdul Flat HOBBY CLASSES H a l i m a g e d 3 2 h a v e give satisfactory answers or GENIUS KID: BEST TRAINING CENTER OF Full Lake View produce IDs.” A detailed ABACUS | SOROBAN | MENTAL MATH | maintained that they are Indian Music Academy singing, Indian citizens, however a Higher Floor investigation on how they Dance & Instrumental Classes, MENTAL SPORTS | MEMORY | RUBIKS CUBE managed to slip into the Classical, Semi-classical & Filmy | BRAIN DEVELOPMENT COURSES detailed police investigation with into the matter revealed that c o u n t r y a r e c u r r e n t ly Dance, Folk Dance & Filmy. 2 Parkings underway added the police Instrument Tabla, Guitar, Key Board. Kids will learn they were making internet Mental Calculations / Speed Calculations / Memory calls back to their families in officer. Home Tutor also available. Contact: Cont: 9820470244 9867326297, 9820760683 Enhancement Courses / Logic Bangladesh, using a social Training for International competitions / Olympics Rajesh Narayan Contact: 7045954452 VASTU CONSULTANT www.geniuskid.org HOME TUITION OFFICE AVAILABLE FOR LEASE Mob: +91 90046 46111 www.facebook.com/GeniusKidPowai/ +91 90046 46600 Address: GSBB Preschool Hiranandani, Behind Subject 403 SENTINEL - 1100 SQ FT Email: [email protected] Hiranandani Hospital, Powai, Mumbai - 76 & If you are looking for a genuine VASTU Maths Only for concerns like EDUCATION For Advt in 101 GATEWAY PLAZA - 450 SQ FT PROSPERITY FINANCE Std - 7th, 8th, 9th,10th WEALTH HEALTH LEARN MATHS from an IIT Alumnus Planet Powai FULLY FURNISHED OFFICES AT feel free to call us Experienced in Teaching IB, IG, ISC, (ICSE, CBSE, IB, IGCSE) We also provide consultancy on CBSE, ICSE, HSC - IXth to XIIth. Call: 40130474, HIRANANDANI GARDENS, POWAI, VASTU OF YOUR Quant for CAT, XAT, SNAP. Call Contact Umesh Sir HOME SHOP OFFICE FACTORY LAND 9594949467, Bhaskar Sengupta : 79775 54220, 98922 22238 MUMBAI - 400 076 Sai Ashirwad VASTU CONSULTANT 98204 33472 9322837963

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Editor: Seema Srivastava. Published and Printed by Prasoon Kumar on behalf of Alabama Multitech Pvt. Ltd., 601, Glen Heights, Hiranandani Gardens, Powai, Mumbai - 400 076, Tel. : 98200 01918 Printed at : Mid-Day Infomedia Ltd, R/847/3. TTC Industrial Area, MIDC, Rabale, - 400 703 RNI No MAHENG / 2005 / 14469

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VOL - 15, ISSUE - 42 19 January - 25 January 2020 10 5 Limited time OFFER Congestion near Hiranandani Hosp Solved; Jams at SM Shetty

School Persist Pramod Chavan Flats for Sale Though the traffic problem at Chandrabhan Sharma Circle, Hiranandani FLAT FOR Hospital has been resolved, buses of SM Shetty School are still occupying the Odyssey I - 4 BHK road from Silver Oak to Jalvayu Vihar SALE IN Florentine 3 BHK RICHMOND

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Narender Bedi UNIWAY REALTORS +91 9320137376 Email: [email protected] Flat for Sale 4 BHK for sale in Odyssey 2 at Richmond 5bhk 4975 sqft VERY ATTRACTIVE PRICE higher floor (2790 Sq. Ft BUP) Evita 5bhk 4575 sqft 4 BHK Flat for sale in Raj Grandeur middle floor (3300 Sq. Ft BUP) Odyssey-II 4bhk 2790sqft 4 BHK Flat for sale in Ambrosia Octavius 3bhk 1550sqft at higher floor(2465 Sq. Ft BUP) Email: [email protected] oordination with the Podar School suffered from acute traffic congestion in Website: www.uniwayrealtors.com and the Hiranandani administration recent years. Chas eliminated the longstanding Due to the increased traffic congestion problem of traffic congestion near the on the JVLR route, heavy loads are Hiranandani hospital, however traffic transferred onto the internal roads which congestion near SM Shetty school originate from Hiranandani. Traffic has continues to prevail. The issue of traffic been diverted through IIT-GL Compound- congestion in Powai has become a daily Hiranandani Hospital-Akshardham headache for Powaiites. Temple-MTNL to facilitate the travel of The problem of traffic congestion at locals in view of the increasing traffic the Chandrabhan Sharma Circle near the congestion. However, since the start of the Hiranandani Hospital has finally come to academic season, the area was teeming an end in a coordinated effort by the Podar with traffic as private school buses, vans School administration and Hiranandani and parents' vehicles of Podar and school administration. Now Powaiites are Hiranandani’s pre-primary sections are just waiting for the traffic congestion near parked on roads, occupying them the SM Shetty school to be finally completely. addressed. In this regard, 'Planet Powai' had The construction of the Metro-6 occasionally communicated and followed- underway on the - link up with the school authorities and road is a major source for traffic Hiranandani management. congestions in Powai and Continued on pg 4... C h a n d i v a l i a r e a s . T h e vehicles coming to the school park their buses in front of Buy / Sell / Rent in Hiranandani Hospital and near the Silver Oak to Jalvayu Vihar, is fuelling more chaos Hiranandani Estate on the roads. The Chandivali Farm Road-Panch Srishti complex- Rodas Enclave SM Shetty stretch is the only shortcut that connects Chandivali and Hiranandani One Hiranandani Park together. People going to IIT or Vikhroli also use this route to avoid the traffic on the Saikrishna Property Solutions JVLR. Due to the sheer volume of vehicles using this 9833016695/ 9892650798 segment , this area has

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 2 Your Friendly Community Newspaper 19 January to 25 January 2020 Mumbai Telugu Samiti Cele- ‘CM Should Intervene for Under- ground Metro 6’: Powaiites brates Sankranti Staff Correspondent Pramod Chavan & Aritra Banerjee The alternative route, as suggested by the group demanding the underground metro, is a 3 km extension to the Metro‐3 underground corridor (‐ Seepz)starting at Marolnaka and reaching Vikhroli on the Eastern Express Highway via Sakhi Vihar road.

owai residents have demanded the demanding his intervention in making the intervention of Chief Minister route underground. We have also PUddhav Thackeray in making the c o r r e s p o n d e d w i t h t h e M u m b a i Metro-6 route (Swami Metropolitan Region S a m a r t h N a g a r t o A signature campaign will be Development Authority Vikhroli) an underground started beginning Sunday (January (MMRDA). Since the Chief Minister has adopted an system corridor. On 29), in various areas of Powai to M o n d a y, r e s i d e n t s inclusive approach on the s u b m i t t e d a l e t t e r gain support in favour of the Aarey car shed case, we d e m a n d i n g a n underground metro. The venue for hope that he will also look appointment with the the signature campaign will be into the demands of our Chief Minister. Metro-6 is D'Mart in Hiranandani Gardens. underground metro.” a 14.5 km corridor, which Citizens who endorse this cause The alternative route, runs from Swami Samarth can visit the spot from 5 pm to 6.30 as suggested by the group Nagar in Lokhandwala to pm to register their support. d e m a n d i n g t h e Eastern Express Highway, underground metro, is a 3 umbai Telugu Samiti, (MTS), a audience went into a frenzy with some Vikhroli. km extension to the P o w a i - b a s e d r e g i s t e r e d traditional dance movements by some of Locals say that the proposed elevated Metro-3 underground corridor (Colaba- Mcharitable organisation hosted a the audience. route, work for which is already underway, Seepz). The suggested route starts at grand cultural programme, 'Sankranti The memorable occasion was graced will add more traffic chaos to the Marolnaka and reaches Vikhroli on the Sambaralu 2020’, to usher in the festivities by the chief guest, K Satya Prasad Babu, Jogeshwari-Vikhroli Link E a s t e r n E x p r e s s of 'Makar Sankranti' on Saturday, January Chief Manager, Mumbai Zonal office, Road (JVLR). In a letter to Highway via Sakhi Vihar 11, 2019 Saturday, at Nahar International Andhra bank Babu felicitated B Srinivas the Chief Minister, the road. “We will follow up school auditorium, Chandivali. Many and team of artistes. The President of MTS, residents said that their with the MMRDA again Telugu families along with their children Dr Kalluri S Murthy, while giving the efforts to meet former soon,” the citizens added. and elders took part in the celebrations. we l c o m e a d d re s s , ex p l a i n e d t h e CM Devendra Fadnavis “ F r o m S u n d a y On this auspicious and festive occasion importance of Bhogi, Sankranthi and had failed. Even the (January 29), we will be 'Cine Geeta Madhuri', a melody mix of old Kanuma and correlated the festive previous government starting a signature and new popular Telugu and Hindi songs traditions with scientific background for and their team knew campaign in various programme conducted by Swara Madhuri the benefit of the young and the old in the about better options areas of Powai to gain Sangeeta Sanstha was organised by MTS. audience. available, despite which support in favour of the The uniqueness about this programme The Secretary of MTS, Srinivasa Rao they went ahead with underground metro. We was that the team of talented singers were Adurthi said all the people were served their plans. a r e l a u n c h i n g t h i s led by B Srinivas, Hyderabad who is also with delicious snacks popular in the twin S p e a k i n g o n t h e campaign near D'Mart in popularly known as 'Apara Ghantasala' Telugu states. He proposed the vote of issue, Powaiite Sonali Hiranandani Gardens on named after the legendary South Indian thanks at the end of the meeting. Mishra, who runs a Sunday. Citizens who Singer Late Ghantasala. The enthralled campaign demanding endorse this cause can metro-6 to be made visit the spot from 5 pm underground, said, “On to 6.30 pm to register Monday, we submitted a their support,” added Dr Pallavi Sule Wins the ‘Perfect letter with the Chief Mishra. Smile’ Title at the Mediqueen Minister's office for

Mrs 2020 Dillip Sule S-Ward Self Help Group Distributes owai-based dermatologist and Sanitary Pads at BMC School Aesthetic Physician Dr Pallavi Staff Correspondent Sule bags the title of the 'Perfect P n a rather forward-thinking initiative, Smile' at the first of its kind beauty pageant for medical practitioners in Sanitary Pads were distributed to Ischoolgirls studying at the BMC's Mumbai. Mrs Maharashtra being 'Tirandaz' school situated near the Kapare India's and Maharashtra's first of its ground, IIT Main Gate. The brainchild of this kind medical pageant, it aimed at “noble initiative” was Dr Sukanya Iyer who celebrating the outstanding work all works as a digital media consultant for the the female doctors and thereby state government. S-Ward Corporator recognizing the social work that the Vaishali Patil graced the occasion with her doctors are doing selflessly. presence and helped distribute the pads. Speaking to 'Planet Powai' about the With over 150 participants from sanitary pad distribution, Dr Iyer said, “We across the country and grilling distributed pads for the government high auditions in December 2019, Dr school, to girls between the age groups 12 Pallavi Sule was among the top 65 and 14. Following the pad distribution we contenders for the crown at the first gave them a short lecture on the use of beauty pageant for medicos in India. sanitary pads.” Sule won the title from among 65 When asked about the difference between the cotton pads distributed compared to the other finalists from across the commercially manufactured pads, Dr Iyer country. Bagging this title, she did said, “These pads are designed and make these pads at reasonable rates. The true justice to her field and made manufactured by the Mahalakhsmi Mahila school's faculty unanimously welcomed the Mumbai and most importantly Powai Bavhat Gadh, which is an S-Ward based self move and said that it is indeed a step in the proud. help group consisting of a core team of eight right direction. women who devote four hours of their day to

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ BE A REPORTER - Living in Powai and you find something that pricks your conscience that concerns all. Bring the matter to us. Call 98200 01918 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 3 Your Friendly Community Newspaper 19 January to 25 January 2020

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TM Your Family Superspeciality Hospital Dr. Indu Shahani Addresses

HFSI Students Yogita Agni

knowledge. Dr S h a h a n i e l u c i d a t e d h o w 2 1 s t century skills of communica- tion, creativity, collaboration a n d c r i t i c a l t h i n k i n g deserve more t i m e a n d attention than perfunctorily f i l l i n g i n MONIKA bubbles on a test. The Q & A PORCELAIN session that followed was PAINTING r I n d u S h a h a n i , the need to work for the about students who keep Founding Dean of marginalized and less their ears to the ground as DISMI and former privileged sections of they asked pertinent sheriff of Mumbai, society. She lauded the questions on the relevance Porcelain Painting Artist Monika Agarwal has developed visited the HFSI campus on efforts of the principal for of online learning, the her own Technique on China and Porcelain, A very unique 11thJanuary 2020 for an h e r e x e m p l a r y future of design etc. The and very different way of doing. intuitive and perceptive contribution in building a vote of thanks, proposed by Get an opportunity to learn with her. Ellite member of all interface with a dynamic community and culture the students, reiterated the g r o u p o f l e a r n e r s . that is conducive to holistic dictum that 'the whole renowned world porcelain painting artist Group. Felicitated by the principal, learning and development. purpose of education is to https://wwww.facebook.com/Paint-Your-Dreams-632795083764289/ Ka l y a n i P a t n a i k , t h e The speaker opined t u r n m i r r o r s i n t o website : http://www.monikaporcelainpainting.com/ s p e a k e r ' s a d d r e s s that acquiring skills was windows'. c o m m e n c e d w i t h a more important than philanthropic reflection on s e e k i n g d o m a i n CONTACT : 98209 83932

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 4 Your Friendly Community Newspaper 19 January to 25 January 2020 Jan 15 Records Year’s Chilliest IIT-B’s Annual ‘E-Summit’

Night Staff Correspondent on Feb 1 & 2 Staff Correspondent Speaking about the sudden drop in h e I n d i a n I n s t i t u t e o f t e m p e r a t u r e a Technology (IIT) Bombay's morning jogger has Tannual mega entrepreneurial told this paper, “I and business networking event, the went for morning E Summit will be held between walk at around seven February 1 and 2 this year, with a in the morning and s te l l a r l i n e u p o f s p e a ke r s t h e m o m e n t I comprising of industry bigwigs, stepped out of my corporate honchos, world leaders buildings lobby to go and representatives from the f o r a j o g , I w a s government of the day. s t u n n e d b y t h e Held by the E-Cell of the premier ruthlessly cold wind, technology institute, the event has blowing all over my seen personalities like ex-CEO of body, I was shivering Uber Travis Kalanick; author of 'You anuary 15, 2020 saw a significant dip in for a good minute! I went back home Can Win' Shiv Khera; former SBI the city's temperature, with a sudden immediately” chairman Arundhati Bhattacharya; Jsurge of cold winds taking the city by Another interesting development is Pepsico CEO Indra Nooyi; Niti Aayog surprise. The Indian Meteorological the cities overall air quality index (AQI), CEO Amitabh Kant; Founder of Department (IMD) has recorded an while the city has experienced a drop in Media.net Divyank Turakhia; astonishing drop in Mumbai's overall temperature, it has also experienced a Chairman of India TV Rajat Sharma temperature, in a short span of 24 hours. surge of clean air. According to the data and the CEOs of all major unicorns Several Powai residents have said that recorded by the real time monitoring by and startups like Flipkart, Hike, Snapdeal, “The power to think differently and it has been the chilliest night the suburbs the System of Air Quality and Weather Ola, Shopclues, Mu Sigma, Myntra-Jabong ahead of the times for the betterment of have seen in a while, with forecasts placing forecasting and research, Mumbai's as prominent speakers. mankind is what sets entrepreneurs apart. the temperature range between 13-14 overall AQI has been recorded at around India’s young generation today has that The Entrepreneurship Cell, IIT power. History has witnessed that degrees Celsius and 12-13 degrees Celsius. 82, falling in the category of satisfactory. Bombay was founded in 1998 with the The bone chilling winds have made the The cold winds have been identified as a countries which have encouraged motto of promoting entrepreneurship entrepreneurs have grown at a faster pace. temperature feel even colder than it factor contributing the overall clean air inside as well as beyond the walls of the actually is. quality. Entrepreneurs create opportunities, jobs, IIT-B campus. Currently, it is operated by a value and wonders out of nothing. team of 20 managers who are third-year Encouraging entrepreneurship led ...continued from front pg students, 2 Overall Coordinators who are f o u r t h - y e a r s t u d e n t s a n d m a n y grow this central to the vision of the Congestion near Hiranandani Hosp Solved; enthusiastic sophomores and freshmen, institute, which aims to be `the fountain studying in IIT-B. The club aims to create head of new ideas and innovators in Jams at SM Shetty School Persist an ecosystem for budding entrepreneurs s c i e n c e a n d t e c h n o l o g y . T h e in IIT Bombay. Various events like speaker Entrepreneurship Cell (E-Cell) of IIT The persistent efforts sessions, workshops, competitions and Bombay through its efforts in spreading have now borne fruit personal interaction sessions with the every spirit of entrepreneurship has since authorities have professionals are some of the major ushered in new horizons in our pursuit of found a solution to the activities of the club. excellence,” said IIT-B director Subhasis traffic issue near the Choudhary in a statement. Chandrabhan Sharma chowk. Sudipta Lahiri of the Hiranandani group Cook held for Shooting Video administration said, “External vehicles like trucks, tankers and buses of Colleague Changing Clothes were being erected all day Staff Correspondent on the 90 feet road here. We plan to make good use l i t t l e g i r l i n t h e i r of this space. Now we employer's house, while have arranged for private commandos and security personnel to the accused Pradeep buses and parents' cars that come to traffic control and child safety during this works as a cook there. school, to park here. As a result, the traffic period,” Lahiri added. B o t h s e r v a n t s h a v e congestion on the road going towards Though the traffic problem at different accommoda- school and hospital has reduced, Chandrabhan Sharma Circle, Hiranandani t i o n s i n t h e h o u s e , providing space for other vehicles to ply.” Hospital has been resolved, the buses of however there is only one Shinde of Podar School Management SM Shetty School are still occupying road bathroom for both to use. said, “Our school buses are parked in the from Silver Oak to Jalvayu Vihar. When “While the young woman school premises only. Initially the question contacted by the school administration was changing clothes in was about the students coming by private about this, they promised to find a the bathroom, she noticed vehicle. Considering them, we are going to solution. “However, no caution was taken something shining in the open a small gate on the other side of the from them. Still today the big buses of window nearby. As she school that opens to the 90 feet road. We school stand in this area. Due to this, the looked closer, it was are in discussion with the Hiranandani problem of major traffic congestion in the shocking incident of video- mobile. She had noticed administration for this. Currently, we have area is being increased on a regular basis,” graphing a colleague using a mobile that the recording is on when she picked instructed all parents to park their said Powai residents. Aphone while she was changing her up mobile,” an official said. vehicles on the 90 feet road and bring their “This issue has also been taken up with clothes has come to light in Powai. As soon Powai police have arrested the children with them walking to the nearest senior police inspector Jaywant Sakpal of as the woman noticed this, she lodged a accused, Pradeep Roy, after the girl lodged gate and enter the school premises. We the Sakinaka Traffic Division, but he too complaint with Powai police. Police have a complaint at Powai police station with have also appointed some wardens to had a neglected issue,” they added. arrested the accused, Pradeep Roy, who the help of employer. control the traffic.” was filming, on the basis of a complaint by It is likely that accused had been The problem of traffic congestion at the girl. “The major problem of traffic Hiranandani Hospital was resolved, but shooting videos for several days. “We are congestion occurs especially during the question about when will the traffic The 23-year-old victim and the investigating the contents on the accused's school hours and departure times. congestion near SM Shetty School be accused both were working in the same cell phone. We are also investigating Therefore, along with the changes we have addressed - a burning question for house in Powai and know each other well. whether he has shot the video in the past b e e n g ive n d u t y to H i ra n a n d a n i Powaiites. The victim works as a caretaker for the or anywhere else,” Powai police added.

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ BE A REPORTER - Living in Powai and you find something that pricks your conscience that concerns all. Bring the matter to us. Call 98200 01918 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 5 Your Friendly Community Newspaper 19 January to 25 January 2020 RESTAURANT REVIEW ‘Joy of Giving’ - Chandrabhan New Fine-Dine Eatery Sharma’s Media Dept Brings Enhances Your Chinese Smiles on Children’s Faces Mahek Shaikh enthusiasm. There were huge Culinary Experience smiles on the faces of the Staff Correspondent children and students were equally happy to engage with dishes on the menu them. On this occasion, include Spicy Crabmeat student volunteers handed Soup, Aromatic Crispy over the gifts which included Duck Pancakes, Turnip s t a t i o n a r y , c l o t h e s , cake with burnt garlic chocolates, cakes and toys to and scallions, seafood the deprived children and in dumpling with vanilla return taking back the and truffle butter, Spicy memories of the smiles that Mapo Tofu, Lobster on a this little initiative bought on bed of Soft Noodles, their face. With this initiative, HOM Steamed Chicken The Media World Club aims to w i t h L i l y F l o w e r, give out the message “No one Tenderloin in Black has ever become poor by Pepper, Barbeque Spare giving.” Ribs, HOM Glazed Lamb tudents of Chandrabhan Sharma A child born into poverty in Chef's Special Sauce, m e a n s m o r e l i k e l y e x p o s u r e t o Singapore Chilli Crab College, Powai, under the aegis of 'The Media World Club' organised a malnutrition, diseases, inferior living and Belgian Chocolate S conditions, inadequate sanitation and social welfare event in which they and Mandarin Dome many other hardships. Although the child with Cointreau. While visited underprivileged children living in the college's vicinity, distributing goodies himself is not responsible for their living he House of Mandarin, an authentic they have a variety of conditions, the hardships regardless are mouth-watering dishes, the dim sums at and gifts in order to promote the 'Joy of fine-dine Chinese restaurant that Giving' from the 11th to the 15th of bound to befall him/her. There are many has long since become a landmark in House of Mandarin definitely steal the non-government organizations who are T spotlight. With an extensive collection, you January 2020. With the guiding principles is much-loved by the of the colleges Principal, Dr Pratima Singh, working towards poverty eradication, but community for its bona fide flavours, ever- can choose to have either steamed, pan the success rate is abysmally low. The fried or even baked dim sums. the student volunteers from The Media intriguing ambience and wholesome World Club and alumni of the Mass Media reason is simple, lack of people's dining experience. Department were accompanied by the participation. One can't eradicate poverty With the success of their first outpost, Dim Sum Coordinator Prof Manali Naik and faculty without active participation. they have ventured out and present their The restaurant offers an impressive members Prof Pooja Singh and Prof Riddhi We only have what we give and there is soulful hospitality to the upscale range of wines along with classic cocktails Sadhale. Together they initiated a small nothing more beautiful than someone who neighbourhood of Powai. It is located in and premium spirits. Although, House of step to make the day for underprivileged goes out of their way to make life beautiful Binge Central of Delphi Building opposite Mandarin's speciality are their signature children a special one. for others. So, with that said when are you Odyssey in Hiranandani Gardens. The children were pleasantly excited planning on giving a helping hand to the Amidst the numerous Asian fusion to receive the members. The student one in need? restaurants that have popped open across volunteers greeted them with great the country, House of Mandarin stays true to its nature and pays homage to the c r e a t e s a n i n t e r e s t i n g f a ç a d e taste of the Mandarin Experience.” glorious ancestry of Chinese food in India. complemented by flooring that is Perfect for the lovers of authentic It offers a premium casual authentic cemented with an inlay of brass strips. experiences, House of Mandarin takes you Chinese dining experience unlike any Large art installations with plates of blue on a culinary journey across China in the other. and white china running against a gold serene locale of Powai. It surely will backdrop form are a key highlight. delight and give a fresh whiff over other Spicy Mapo Tofu Chinese eateries in this genre around for With the use of oriental ingredients Aromatic Crispy Duck l o n g . J U S T G O A N D E N J OY T H E and traditional cooking methods, House of The central focus of the space is a EXPERIENCE! Mandarin seeks to create delicious dishes distinct design element; patina finished with taste at the heart of its culinary bells suspended from the central area experience. Some of the noteworthy inspired by bells from the Chinese Qing dynasty. The bar has been created to resemble a large black lacquered cabinet with brass knobs against a plum coloured wall dotted with artefacts. Perfect for group dining and small celebrations, the private dining area has a wallpaper pattern in chartreuse to liven up the walls and cocktails made using ingredients that complement the lacquered plum dining enhance the flavours of their Chinese table. The seating is a variety of curved cuisine. The Mandarin, The Shaolin Monk, sofa booths, couches and chairs. Firecracker Mary, Yin & Yang and Smokey Tengfei are few must-try cocktails. Giving a glimpse into the concept behind 'House of Mandarin', Rachel Interiors at the new House of Goenka, Founder & CEO of The Mandarin in Powai designed by Minnie Chocolate Spoon Company says, Bhatt are rooted in the cultural influence “House of Mandarin aims to stand out and cuisine of the Chinese lineage in the amidst the numerous fusion Asian country. It has a warm, contemporary vibe diners and is a throwback to Chinese that is inviting but also intriguing with the restaurants with the main focus being use of unconventional Chinese aesthetic authentic Chinese cuisine. We are truly elements. A copper metal lattice with ecstatic and looking-forward to giving wooden panels on the columns in between the plush neighbourhood of Powai a

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 6 Your Friendly Community Newspaper 19 January to 25 January 2020 Mumbai Cong Distributes Over 300 Speaking Blankets to the Homeless Gaurav Sharma & from January 5, the last. Those who live on the streets 2020 to January or those who work long hours Writing 14, 2020. This has outdoors, such as watchmen and By Mrs. Asha Kapoor been the fourth sweepers do so at the mercy of the Veteran Educationist consecutive year cold weather and have no defence the political group against it. For them a blanket makes has undertaken all the difference in the world. TIPS ON ENGLISH SPEAKING this initiative. V a r m a w e n t o n t o s a y , Party officials “Distributing blankets helps us do out Series - 842 covered a wide part for these individuals and allows base, distributing us to connect with the daily struggles TIP 1 blankets all across these individuals face.” Over 50 Don't cross the bridge until you come to it (Proverb) Powai, including blankets were distributed on the Meaning – Don't worry about the difficulties until they actually occur. Chandivali, Saki occasion of Makra Sankranti, which Naka and . coincided with the day when TIP 2 Speaking to Planet Mumbai's temperature plummeted Sometimes (occasionally) Powai about this to an all time low. The simple e.g. - I sometimes hear from my cousin. initiative, Mumbai distribution of blankets made a Sometime - (some period of time) embers of the Mumbai Congress Block significant difference to the homeless e.g. - He was there for sometime. C o n g r e s s b l o c k 1 2 2 , president Pradeep Varma said, “We as and security guards on night duty on d i s t r i b u t e d o v e r 3 0 0 a political organisation have been one of the city's coldest nights, thus TIP 3 M undertaking this noble initiative for far. The group aims to go ups to Correct / Incorrect: blankets to the homeless and sweepers working for the BMC, over four years now. We aim to make distribute over 1,000 blankets next Incorrect : Some changes have been maid on the website. security guards and senior citizens. sure that every year we end up winter. Correct : Some changes have been made on the website. The annual distribution drive began distributing even more blankets than Incorrect : This is more preferable than that.

Mrs. Asha Kapoor is a Senior Citizen, in the teaching field for last 41 years and the Ex- Principal of Holy Family High School, Andheri. She has authored many books for School syllabi. She is the director of Samsika Academy of Brand Management. She has What is Love? A Psych-spective received the 'State Award' for Best Teacher in 1995 and 'Mayor's Award' for Best Teacher in 1991. She can be contacted at email [email protected] and Sushreeta Sule [email protected] or Call 9821163110'. o v e i s a n them how you feel. So, Choli ke piche kya hai; Badan pe sitare Let's list them down, shall we? emotion that an d e f i n i t e l y n o t lapete hue; Haye rama ye kya hua, kyu aise • Cuddling with pets. Lindividual can cowardice, just needs hume satane lage; Aa re pritam pyaare; • Helping someone. more preparation? Move your lakk baby; Dilbar; O Saki, saki; experience at any • Reading a genre that you enjoy. point of time in their Also, what a lot of Jaadu hai nasha hai; Bheege honth tere; l i v e s . W e o f t e n people may call 'love' is Jiya Jale; Ang laga de re; Raat ka nasha; • Listening to music that is your kind. associate the heart actually a mislabelling D r e a m u m , w a k e u p u m , c r i t i c a l • Meeting friends. with this emotion, of the emotion. Let's conditionum. • Meeting that someone special. but it is actually the take a little Bollywood • Family time. brain that makes the to explain what I mean. “She Said yes!” • Watching a movie. 'heart flutter'. It is ' D i l D h a k D h a k Dopamine, serotonin, and oxytocin are • Going out shopping. a b s o l u t e l y Karne Laga, Mora Jiyara wh a t we c a n s i m p ly c a l l ' H a p py fascinating, isn't it? Jalne Laga'. This song • Etcetera, Etcetera. Hormones.' They are secreted by, you So, is this love? The sweaty palms, basically talks about the guessed it right, the brain! The brain is the the palpitations, the physiological changes ultimate muscle. It controls and regulates n e r v o u s n e s s , in the body, caused a lot of internal functions in the body, Sushreeta Sule is a Consultant b e c a u s e ' b a s a b majorly due to sex including helping you feel this feeling Clinical Psychologist. She can be karna hi hai izhaar-e- h o r m o n e s s u c h a s contacted on: 918879354954 and called love. These hormones are important Email: [email protected]. mohabbat'. testosterone and estrogen. So, here we're but in optimal levels, because we all know This is the activation of the 'fight or talking about sexual gratification or, You can also visit her Instagram that too much of a good thing can be bad account on @m_se_mentalhealth and flight' response wherein you confront – putting it across very simply, lust.More for you. Also, these hormones are released websitewww.jenniferdhuri.com confess your feelings, or your throat is just examples? Sure! I am a song person, so I'll with different kinds of love. too parched and move away from telling just list down some songs. Stand Up Comedian Aditi Mittal to Perform at the Square in Powai Next

Week Staff Correspondent umbaikars looking for where a bunch of comics will an evening to stretch play a 'serious game' and Mtheir legs and laugh out perform stand up as well. loud, are about to witness a But if you've been living laughing riot, this week with somewhere in the early comedy sensation Aditi Mittal 2000s and have no idea performing live in Hira Panna's about this quipster, let this considered to be taboo, such as sex, the'Square,' a hall known to be paper do the honours of introducing her! the nerve centre of stand-up gender.As a female comic she has Mittal is a star comedian with a vivid style spearheaded the English stand up scene in comedy in Powai. The celebrity and flow. Her comedy incorporates a lot of comic will be performing on India, and her performance at the 'Square' references from daily life and her act will most certainly be a gig worth J a n u a r y 1 9 , 2 0 2 0 i n a n usually talks about things which are still experimental comedy show, attending!

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ BE A REPORTER - Living in Powai and you find something that pricks your conscience that concerns all. Bring the matter to us. Call 98200 01918 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 7 Your Friendly Community Newspaper 19 January to 25 January 2020 India’s Best Retail Start-Ups Osaid Butt just opens new doors; it the awards? t h r o u g h e ve r y s i n g l e s t a r t - u p' s manifests them. It helps That the valuation bubble is no more. presentation because you will be learning build a brand and industry Not everybody is here to grow a business more than you will be imparting, believe connects. Hundreds of on sheer valuation. Start-ups today, me. You get the opportunity to rub start-ups apply each year, particularly retail ones, are not chasing shoulders with the best retail start-ups in out of which only a select just valuations but profitability. They're the country, so make sure that you spend few get a chance to pitch in becoming more and more bottom-line time and network. front of the decorated jury. conscious. As a retail business, burning The Retail Start-Up Awards by RAI will This award is more than an cash is not the way towards real growth. If have its final round in Renaissance Hotel, award for most, it is an you're not making money, then you will Powai on the 26th of February during opportunity. It helps bring not sustain. We met other start-ups that Retail Leadership Summit (RLS), which is long-awaited recognition resonated with us. And it was nice to see India's biggest retail knowledge-sharing and success to the real our thoughts being validated by people platform. Be the next big thing in retail. ndia has become a haven for business heroes of retail, the ones from our industry. Entries are open, so register your start-up innovation – it is the third largest start- who have been toiling to make a difference today! up ecosystem in the world. And it is no and innovate. I What is your advice for those who want safe business to innovate and solve Pune based start-up, Moonshine problems, like Neil Blumenthal, cofounder to apply for Retail Start­Up Awards A Powaiite, Osaid Butt is a marketeer with a key focus Meadery were the 2nd runner-ups at the 2020? on strategic content integration. He writes for STOrai, and co-CEO of War by Parker rightly said, 2019 Retail Start-Up Awards. They're a bi-monthly retail magazine. He can be reached on “A start-up is a company working to solve a India's first meadery and their products More than winning the award, focus on Email: [email protected]. The views expressed problem where the solution is not obvious are available in over 250 bars and retail learning. If you qualify for the final here are the author's personal. and success is not guaranteed.” With their outlets across two states. This is what their presentation then make sure that you sit out-of-the box solutions, start-ups are Co-Founder Nitin Vishwas's had to say changing not just the fabric of business about the awards. globally, but also our lifestyles. Retail start- ups are no different. They are changing the way India consumes. What was your experience like at the Retail Start­Up Awards? To acknowledge and appreciate the daring feats of retail start-ups, the Retail It was fantastic. Meeting fellow retail Start-up Awards, supported by the start-ups was a heart-warming experience Retailers Association of India (RAI), the a n d o n e o f g r e a t l e a r n i n g t o o . unified voice of retailers in India, were Fundamentally, the things that overarched instituted to celebrate the spirit of everything else were learning, growing entrepreneurship in retail. The awards and most importantly networking. We BUY / SELL / RENT recognize and felicitate the indomitable have taken back some relationships from spirit that drives entrepreneurs to convert the awards that we nurture to this day. Looking for Residential & Commercial their dreams into realities and ideas into viable business. They salute the What has changed since you won? spaces for entrepreneurial spirit that resides within Since the awards we have expanded to the retail fraternity of India, from the local two states, earlier it was just one state that SALE & LEASE in Powai. kirana stores to multi-storeyed shopping we were available in. We have also raised centres. Today, the awards are considered another round of capital. We have been a beacon that inspires new entrepreneurs expanding regularly with a significantly Please call me for your requirements. to dream, dare and innovate. increased volume of sales. We also plan on Winning the Retail Start-Up Award has expanding to some more states very soon. Special discount on Brokerage Amount the power to change courses for businesses as it puts start-ups in front of What was your biggest take away from CALL / WHATSAPP +91 - 95949 49467 the stalwarts of the retail fraternity. It not Officials Inspect Land Reserved for Hosp at

Sangharsh Nagar Staff Correspondent e n i o r o f f i c i a l s f r o m t h e Nagar. Thousands of families have been B r i h a n m u m b a i M u n i c i p a l rehabilitated from the forest areas of SCorporation's health department Gurgaon, , to Sangharsh Nagar. With a l o n g w i t h o f f i c i a l s f r o m o t h e r such a large population surge, there has departments inspected the site of a been a huge strain on the health care recently proposed municipal hospital, facilities of the municipalities already in which is to be constructed at Chandivali's Chandivali. In view of this, MLA Lande had Sangharsh Nagar. Deputy Commissioner written a letter to the municipality asking (Health) Sunil Dhamane along with senior for the construction of a magnificent o f f i c i a l s f r o m t h e B M C ' s h e a l t h hospital consisting of 200 to 250 beds on department and construction department one lakh feet of hospital reserved land. inspected the site. Lande had held an urgent joint meeting Local legislators Dilip Lande, former at the office of Municipal Public Health corporator Ishwar Tayde, Shakha Pramukh Deputy Commissioner Sunil Dhamane on Anant Utekar, Balakrishna Gatte, Tuesday, December 24, discussing the Prabhavati Palav of women's wing, issue in detail. Dhamne gave green signal Dhanashree Pawar, and Bhosale from the for the work of the hospital, responding Republican Party of India (RPI) were also positively. “Municipal authorities on present. Tuesday for the approval of the sanction Chandivali's population has grown and the further process visited the land exponentially in the last few years due to reserved for hospital and inspected the the development of areas like Sangharsh site,” said Lande.

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 8 Your Friendly Community Newspaper 19 January to 25 January 2020 POWAI FEST 20: A Landmark Event, Enhancing

Living & Experience in our Community Girija Deshpande venue is Kanakia Future City, Behind LH English High School was mind Hiranandani Hospital, next to Gurudwara blowing. Urmi Dance Group, and Aiyappa Vishnu Temple - an ethereal Razzmatazz Rhapsodies, Last surreal place in a buzzling Powai. Taare Minute Band, Jashn and Melody Zameen Par is a fitting finale to Live awed the audiences. Powaifest20. Powaifest started with a Pradnya Koli Academy's professionally conducted superb quiz splendid folk dances Gondhal, called Knowledge Quest on August 31, Ghoomar, Laavni, Assamese, involving schools in Powai. Bangda and Rajasthani dance by The FunStreet19 on January 29, 2019 Queens and Queens were class wa s o u r e n e r g i s e r t h a t p u m p e d apart. Kathak by Hastak group, excitement about the forthcoming B h a r a t n a t y a m b y N a t y a Powaifest20. The whole of Mumbai came Vimarsha Centre for Dance, together for a fun and joyous occasion Mohini Attam by Upaasana, along the lit up streets of Central Avenue, contemporary dance by Sree Hiranandani Gardens. The streets were Dance Academy and Fusion painted with beautiful graffitis and D a n c e b y U r b a n C l i c k s o stars alight on earth? Yes, they do. drawings as children danced, played and transported the audience to a They come in all shapes, sizes, cycled along with some mouth-watering serene calm world. Dcolours, ages. They may be pony- food. Exciting zumba, interactive dance International School of tailed girls with podgy fingers. performances and mellifluous music by D e s i g n , M u l u n d , M u m b a i They may be cherubic boys with naughty professional artists were the high lights. presented Fashion Fiesta on the theme Sustainable Fashion. In this event all Rotarians got a chance to walk the ramp and they did it with professional elan. The casual and glamour range made with pure Indian fabric that the students of the school proved why the school has won several prestigious Musical Medley by Avddhut Rege, awards in the recent times. Chiranjeevi, and Madhura Deshpande from Voice of Powaifest20 brought in Shamang Events and Entertainment musical talent via online contest. We presented had everyone on their toes! managed to unearth twelve gems: Monil Thank you DGE Sunnil Mehra, First Lady Nadkar, Mohini Sharma, Malavika, Parul Romi Talwar, DG Harjit Singh Talwar, AKS Mehta, Sayona Srivastav, Deepa Desai, Rajendra Chhapwale and IPDG Shashi Ishani Dasgupta, Vranda Bansal, Khushboo Sharma for gracing the occasion! Dave, Swapnil Desai, Gauri Trivedi and We are thankful to our title sponsors Shapaq Jafri - when I heard you sing with Kanakia Future City for their support, to great difficulty I resisted my temptation to the Hiranandani Group for being our recite on stage my favourite lines of patron from the time of our inception, Club Thomas Grey: Mahindra, LIC of India, Kotak Bank, Vega eyes. They may be lanky kids from The main event Powai Fest20 on the Full many a gem of purest ray serene for Sponsorships. We, members of RCBP, underprivileged societies. They may be 11th and the 12th of January, was from Dark unfathomed caves of ocean bear, are thankful to PODS for their beautiful octogenarians whose unsteady hands are 11am to 11 pm at Kanakia Future City, Full many a flower is born to blush unseen designs, prints, ads, hoardings and eager to hold a brush. Hiranandani. India's rich diversity and And waste its sweetness in the desert air beautiful stage designs; Powai Live for They may be mothers whose hands are culture was presented by artists who came taking us to every household in Powai- from different states. Every state, every Friends, wish you all the very best! God either on a tussle with sticky tawas or busy bless you with name, fame, health and Raheja-Chandivali; Utsav for all the dusting artefacts at home but dying to try region has its own story to tell through its important work behind the curtains; Earth vibrant art, and its intricate handicrafts. wealth! Poetry on Atulya Bharat by Swati, the easel. There may be a techie whose Rajesh Manthan, Pramila Sharma and Angels Foundation for collaboration in artistic instincts were squashed due to Leesa Mohanty of Nirguna coordinated FunStreet19; Telex Advertising for Cycle with the artists. Rotary Club of Bombay Rasbihari Pandey not only regaled the career demands. Anyone and everyone audience but set them on a mood of Branding, Auto Branding; 'Planet Powai' who loves drawing and painting and Powai sponsored their travel and newspaper for our carrying articles and boarding. introspection. Twitter posts on these are creativity comes to Taare Zameen Par, this trending! advertisements; All India Radio for ten year old event that Rotary Club of Paresh Dabholkar, Swapnil and brilliant hourly updates and footage of Bombay Powai (RCBP) holds every year. S a n d e e p L o k h a n d e d i d exc e l l e n t Rishi Nanda's speech on The Deeper DGE Sunnil Mehra, First Lady Romi Talwar, anchoring. It was truly Akhand Bharat in Meaning of Mythology took the program to DG Harjit Singh Talwar, AKS Rajendra This year Taare Zameen Par is on a different level. Many members in the January 26 from 2 pm to 6 pm and the Kanakia City. Zumba by Gagan Singh Chhapwale. Chauhan tapped our audience waited for his contact number. fountain of energy, a n d m e a n i n g f u l t h e a t r e b y O p e n Minds Production o u r s e n s e o f responsibility as p a r e n t s a n d individuals. L o c a l t a l e n t presented during Inter-school Dance C o m p e t i t i o n b y Hiranandani School, Gopal Sharma High School, Ravi Kiran High School, Milind Vidyalaya, Powai

To Place Advt. Call Sales 9594949467 / 9819613974 / 40130474 To Send News, To Contribute Articles, Editorial 9820001918, EMAIL : [email protected], http://voiceofpowai.blogspot.in/ EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 EMERGENCY: Powai Police Stn 2570 2690 | Sakinaka Police Stn 2847 6160 | Dr LH Hiranandani Hospital 2576 3333 | Marol Fire Stn 2920 0940 / 41 9 Your Friendly Community Newspaper 19 January to 25 January 2020

Reviving the Real Estate Industry Alok Gupta In order to revive the constantly receding real estate industry of India, we need to understand the industry, the fine components it consists of and above all remove some myths and misnomers from our mindsets before framing any policy for the industry.

irst and foremost, we must remove the fact is that even today, almost none of prevailing in a locality. The method of properties, the stamp duty should be the following myths plaguing the the parties is able to conclude a deal allowing discounts and depreciations and charged only on the incremental sale Freal estate industry in India. without a broker. The broker is the catalyst also adding of premia on these rates needs value. That means, the buyers should be in a deal. It is him who actually gets the to be revised and be made more practical. asked to pay the stamp duty after giving Myth: All builders are cheats deal concluded smoothly. Despite this, General assumption that commercial rebate of the duty which has already been none of the policies are framed for him and properties are more expensive than the paid on the previous sale agreement. This Fact: This has by far been the most the real estate broking industry at large. As residential or industrial properties in a will encourage the investors to come in the 'accepted' misnomer and is widely and per my analysis, on a conservative locality is no longer valid and requires a industry which in turn will bring in more generously used whenever the real estate estimate, the real estate broking alone is a further analytical and comparative funds in the industry. These investors will industry in India is discussed. We all need `18,000 crores industry in India and there study.How to revive the industry and what also make available more properties in the to understand that gone are the days when are over 5,00,000 real estate brokers is expected from the law makers? rental segment of the industry. a typical builder used to sell flats as per his across India but, sadly there is not even whims and fancies and could also demand one law safeguarding this profession. the price as per his wish. Off late, real Removal of dual taxation Rationalisation of GST estate business in India has taken the At present, if a property is sold for a GST at the rate of 18% on commercial shape of a proper industry and those Myth: Technology or the Real Estate price less than the circle rate, the buyer as rentals is too high. The same should be builders who could be termed as the portals are a substitute to brokers well as the seller, both are liable to pay the brought down to 12%. Also, the start-ups cheats are practically out of market now. Fact: This is not only a strong but also is income tax on the difference between the should be exempt from such GST. All those Quite a lot of times, the builders do not highly accepted myth. With the advent of actual sale price and the circle rate. It is start-ups who are renting any commercial get permissions and clearances in time technology, it is good to have these portals understandable for the state governments property for their ventures should be despite having incepted their project and and websites which sell real estate online to charge stamp duty on the circle rates exempt from paying the GST on their outgo quite a lot of times they are not disbursed but, these technological platforms are in but, taxing the seller and even also the of such rentals. their loans in time despite having no way a substitute to brokers. These buyer based on the circle rates is a purchased the land and invested their portals, since are not bound by any specific regressive tax policy, more so in today's REITs (Real Estate Investment Trusts) law, are never as authentic as the real time when the circle rates in some areas share of money in the project. But, in all the The concept has not yet picked up in cases, it is only them who are blamed. brokers operating in a locality. are actually over rated. More specifically, the Section 56(2)(x) of the Income Tax Act India. More measures are required to needs to be relooked upon. develop and popularise this concept. Myth: Investors are not required Myth: Ready Reckoner Rates or the Circle Sellers should be allowed to invest their Fact: Most of the government policies, tax rates are the actual rates of the property Long Term Capital Gains (LTCG) in REITs structures, duties and levies in this Fact: This, in fact, is the myth which almost Rationalisation of Stamp Duty to save their tax liability on the same. industry are designed keeping only for the everyone accepts. Why then we have such Stamp duty on the sale of properties is Hitherto, this liability is allowed to be set end users in mind. Like any other industry, circle rates? Earlier, it was believed that one of the major revenue earners for the off only against the purchase of a new real estate industry too needs investors to the circle rates are generally the rates states in India but, charging the same residential property or investment up to plough in money to help the industry grow. lower than the actual rates prevailing in a irrationally in a situation where the Rs 50 lakhs in some specified bonds. More These investors if they make some money locality. So much so, these rates used to be industry is fighting for its lost sheen is specifically, the Section 54 of Income Tax after remaining invested for some time is almost three fourth of the actual rates and being harsh. Such duties should be revised Act needs to revised and reframed. good for the economy.Investors here mean everyone used to deal accordingly. The to be brought down to 2% of the property all those buyers who are buying the real problem is now these circle rates are also value. Alok Gupta is a Mumbai-based real estate not for self-use. higher than the actual rates prevailing in a estate consultant in practice for locality. These rates not only affect mind- Rebate in Stamp Duty on Resale of over two decades. He is the sets of the parties dealing and are not only Properties president of the prestigious The Myth: It is wise to eliminate brokers from becoming hurdles in the deals but also are Estate Agents Association of India, the industry affecting outgo of buyers and sellers All those buyers who are not buying Central Zone One. Having travelled Fact: This has been the most hidden, least towards duties and taxes. properties for self-use are termed as to over 50 countries around the investors in the real estate industry and world, he tries to see a situation through a common expressed myth of the industry. Heart in Circle rates of area need to be fixed heart, every buyer or the seller wants to such investor-buyers are required to man's eyes. He can be reached at [email protected]. very meticulously after an in-depth study revive the real estate sector. In the resale of Views expressed are personal. save the money to be paid to a broker but, of the properties and property prices Did You Know that Every Search You Make Online Contributes to Climate Change? o you know that a single comes from power sources that tweet, blog, post on Instagram w i t h i n i t s e l f t h e search on the internet emit carbon dioxide, as they burn and so on…On the other hand, solution for greener Demits carbon? By the time fossil fuels. This implicates the Facebook's sustainability report future, till then what we you read this article on YKA, you entire digital citizen in harming shows a total of 339 thousand can do: will have contributed towards the environment. metric tons of greenhouse gas  Statistics show that climate change. Yes, you read it The world's most popular emissions. YouTube and other right. 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An estimate shows that, o f g l o b a l g re e n h o u s e ga s y o u r c a r b o n f o o t p r i n t data and energy. around the globe, which are one search on Google causes 0.2 g emissions. That's the same as all significantly. And most important of all – connected with miles of undersea of carbon dioxide emission. At an global aviation. By 2025, Cisco  Set a limit on the amount of cables, switches and routers. spread the word! The more average of 47,000 requests every predicts that the internet will t i m e y o u s p e n d o n l i n e . awareness we can generate about To run that large mechanism second, that's 500 kgs of account for 3.5% of global carbon Unsubscribe to unnecessary the internet's carbon footprint, for providing freedom of access e m i s s i o n s a s e c o n d . N o w emissions. The ecological newsletters, channels, website the more positive change we can to information with efficiency, it calculate that amount with every imprint of data centres is notifications, etc. create. requires a lot of energy which click taken to send an email, damaging enough but it holds  While surfing the internet, use Source: Youth Ki Awaaz

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BE A REPORTER - Living in Powai and you find something that pricks your conscience that concerns all. Bring the matter to us. Call 98200 01918 To get ‘Planet Powai’ regularly contact your newspaper vendor or SMS at 9819613974 10 Your Friendly Community Newspaper 19 January to 25 January 2020 Who are Opposing CAA and NRC? Rajan Khanna here is a lot to be read between the lines convert the non-Muslim population of the barbarism. when it comes to the issue of staged world into the Muslim one by the sheer power Among other sections to Tnationwide protests against the CAA of the sword. Democratic political set-ups, the whom the Muslim mass has (Citizens Amendment Act) and the NRC world over, had started replacing the rendered its shoulder to fire (National Register of Citizens). These are not Monarchies. And it was pretty well known to f r o m , i s m i s g u i d e d a n d simple protests against one law which has the Muslim hegemonizes that in the misinformed band of urban been passed by both the houses of the democracies, demographics matter the most. Naxals. This group has singular parliament and another proposed law which It is a fact that in India, rate of growth of agenda of joining hands with will determine who is the legal citizen of this Hindu population is much less than that of anybody who is endeavouring country and who is an intruder? Muslims. Bangladesh, which is a proclaimed to destabilise this country. They Another misgiving being propagated by Islamic republic will remain so even after few support Maoists and the the media is that Muslims do not understand millions of its residents are illegally pushed Kashmiri separatists in one the complexities of both the laws hence the into India, but the latter will certainly lose its breath. And it wouldn't be an of Pakistan some Sikh traders were protests. Actually, the Muslim mass, it's Hindu character when Rohingya and exaggeration to say that incase of India going demanded to pay jiziya by the Talibani leaders and the instigators, all, understand Bangladeshi intruders combine with the at war with say Pakistan, this gang will be in terrorists of that country. The brave that there is nothing to fear from both the burgeoning local Muslim population. Similar the forefront of the ISI accomplices. They get community refused to pay and paid the price legislation and the citizenship of those who phenomenon by the Islamists is being support from left-leaning media and some when some of them were kidnaped and killed. are bonafide residents of this country cannot implemented in Europe too. Erstwhile Libyan celebrities including from film industry: The incident provoked streams of Sikhs to be and will not be questioned. dictator Gaddafi is on record to say that the interestingly, most of them don't know what migrate from there. Now if they don't come to Then why this hullabaloo? It is important Muslims don't need any Jihad to win over land they are protesting against. It is fashionable Mother India, where will they go? Captain to understand the respective agendas of all of Europe; the fifty million strong Muslim for them to join the bandwagon of rabble- Amarinder Singh and people of his party owe those who are involved in protests and population already settled there is sufficient rousers and to remain in news, they support an answer to the brave sons of Bharat Mata, running a tirade against the said legislation. to take over control of the continent. anything which could even have anti-national the Sikhs. Similarly, as per the records of Muslim mass is the shoulder on which “Tukde Similarly, in India too, the Islamist ramifications. Human Rights Commission of Pakistan, every Tukde” gang and the urban Naxals are resting dreams of Gazhwa-e-Hind, Nizam-e-Mustafa The political parties which stoke the fire, year thousands of Hindu girls are abducted, their guns and firing. Opposition parties, and Dar-ul-Islam can only be realised through remain unmindful of the consequences of forcibly converted to Islam and married to without giving it a thought that what demographic explosion. Therefore, illegal such protestations. For petty political gains, Muslim men. Under the circumstances, if consequences their stance will result into, are migrations from the neighbouring countries these parties organise and render support to Hindus keep on migrating from Sindh adding fuel to the fire. are being abetted to couple it with burgeoning such activities which result into disturbances province of Pakistan, where will they go if not First of all, it is important to understand local Muslim population. Hindus and Sikhs and incidents of arson. Ideological India? Muslim mindset and their agenda. The comprised 23 percent of the population of bankruptcy of such parties must be The temple of democracy, the parliament Deobandi Muslim doctrine is no different than Pakistan in the year 1947. Today, it stands conclusively debated publicly, and the of India has passed the CAA and the PM and the global Wahabi and Salafi ideologies. It less than 1.6 percent. Where the entire electorate should show maturity to ensure the Home Minister have taken pains in propagates that it is the duty of every Muslim populace has evaporated? Whether it is a permanent exit of such parties from the explaining to the Muslim populace that no who is staying in Dar-ul-harab (A country facade of democratic dispensation or a naked political landscape. Indian, belonging to any religion has anything which hasnon-Muslim rule) to convert it into dictatorship in that country, persecution of For example, Bala Saheb Thackeray to worry. In simplified terms, it provides Dar-ul-Islam (A country ruled by the minorities continues unabated hence a drastic founder of the Shiv Sena, vehemently citizenship to persecuted minorities, Muslims). It is not that only the radical drop in population. Most of the Hindu and Sikh advocate dexpulsion of illegal Bangladeshi comprising of Hindus, Sikhs, Buddhists, Jains Muslims follow this doctrine; one cannot mass of that country either has migrated immigrants from this country. The irony is his and Parsees of Pakistan, Afghanistan and differentiate between the Madrasas which under duress or has been converted to Islam. political descendants who solicit votes in the Bangladesh and prevents illegal intrusion teach this ideology and those who don't. Then Are those Hindus suffering from so called name of his legacy, in order to remain in from other countries. how this Dar-ul-harab India, which could not secular amnesia listening? Even a moderate power, have back tracked on the question of Now if the troublemakers are still hellbent be converted into Dar-ul-Islam even by increase in Muslim domination in political set CAA. Second example is of Chief Minister of on creating disturbances, who should be Aurangzeb, can be made so by today's up of this country, will pave the way for an Punjab, Captain Amarinder Singh. He blamed? It is evident that anti-national Islamists? Islamic government. The world powers which declared that CAA will not be implemented in powers have unleashed their agenda and the A long-term strategy was conceptualised are interested in the concept of the global the state of Punjab. In this context, he should only way to defeat their nefarious designs is by the proponents of the Muslim Khilafat. peace and harmony too have a huge stake in be questioned that if the Sikhs, who are a the clarion call for the nationalist forces to Creation of Pakistan was one step in that India maintaining its Hindu character. minuscule minority in Pakistan and are still unite. The manifestation of the united voice direction. When in the year 1924, Ottoman Thousands of years of history, of India of not persecuted, migrate to Punjab, will he deny must be done through the nationalist empire's Khilafat (Caliphate) was abolished attacking any country, speaks for itself when them citizenship? organisations. by the British, the Muslim umma and the juxtaposed with more than one thousand In the year 2010, in the Orkazai tribal clergy had deduced that it no longer can years of the Islamic history full of violence and agency of the Khyber Pakhtunkhwa province How Toxic are Your Walls? Learn to Make Non-Toxic Wall Paints in this Mumbai Workshop

hink about a freshly painted urban companies to follow the rules set by the dermatitis), glycol (a skin irritant), xylene home and you can almost smell that BIS. A study conducted in 2015, made a (causes headaches, dizziness) and Ttypical petrochemicals-laced air, the shocking observation that nearly 31 per benzene (a potential carcinogen) among fumes causing our eyes to water and cent of paints available in the market (32 other toxic elements. Make your home a making our heads ache. Fun times! On the out of 101 tested) had lead concentration safe space to live in. Attend this Mumbai other hand, a house in an Indian village is of 10,000 parts per million! workshop and learn how to make clay plastered with fresh cow dung. Indeed, Minor lead poisoning can lead to and limestone-based paints. Mumbai firm also conducts workshops to this seems like fun too, but not something abdominal pain, constipation and Anushree was inspired by the concept empower people with the ability to build we can do in the cities. So is there any headaches, while severe cases may cause of sustainable homes when she was earth-friendly homes. This weekend, they middle ground? anaemia or damage to kidneys and the studying to become an architect. Taking are focusing on eco-friendly paints. Yes! says Dhirty Hands, an architecture brain. Anushree Tendolkar, the founder of this motivation forward, she worked with In the 5-hour workshop, you will learn firm based in Mumbai. And over the Dhirty Hands, tells The Better India (TBI), Thannal, a Tamil Nadu organisation that to make limestone and clay-based paints. weekend, they will help you make this “The paints we get in the market are makes mud houses a practical reality in “You will realise that these paints cause no paint right at home! Get ready Mumbai, as petroleum-based and toxic when inhaled. cities (you can read about them here). headaches even while you make them. within five hours, you can learn how to These toxins cause your head to hurt when After two years of helping build eco- Same is the case when you apply the coat. make breathable, earth-friendly paints you stand in a recently-painted room. The friendly homes and undertaking Add plant-based pigmentations like indigo that will keep you from inhaling toxins. strong smell fades within 7-10 days but the workshops in the same field with Thannal, for blue, Palash leaves for yellow shades The Bureau of Indian Standards (BIS) toxins don’t. In fact, they keep breaking Anushree wanted to spread their work in and turmeric for red colour and you have has capped the amount of lead in paints to down over a period of time and unknown her home, Mumbai. “Here, I established bright paints that are non-toxic and last 90 parts per million. Lead, used as a to you, are present in the air you breathe Dhirty Hands for those who want to live in almost as much as their chemical-based pigment and also to increase the durability indoors.” an eco-friendly space,” says the 28-year- counterparts,” the Mumbai architect of the paints, is a poison when inhaled or Apart from lead, paints also contain old. She adds that apart from taking up shares with TBI. ingested. This makes it crucial for M e t h y l e n e c h l o r i d e ( m a y c a u s e full-fledged architectural projects, the Source: The Better India

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Book Returned to Pennsylvania More than 4,000 Pounds of Khichdi Library Nearly 40 Years Overdue Cooked up for Guinness Record n Indian state's tourism b a c k h o m e t o department broke a Bethlehem. AGuinness World Record Berk said the book's by cooking up 4,398 pounds of listed due date was Dec. multi-grain dish khichdi. 18, 1980. "It's so old, we The Himachal Pradesh have no records on it, we Department of Tourism and don't know who had it Civil Aviation gathered a team out. There's no barcode of 25 chefs to work for five on it, we don't have it on hours preparing the giant bowl our catalog," Berk told of khichdi, which required the WPVI-TV. use of a crane to lift and pour so He said the library it could be served to tourists doesn't plan to seek any celebrating Makar Sankranti, a overdue fees for the Hindu festival. b o o k , b u t t h e y Officials said their 4,398-pound The dish contained 893 pounds of rice, calculated what the fine serving of khichdi beat the previous world 419 pounds of beans, nearly 200 pounds of w o u l d b e f o r f u n . record for largest serving of rice and beans ghee, 121 pounds of spices and 290 "Twenty cents a day, by more than 2,000 pounds. gallons of water. which is a lot for 40 Source: upi.com Pennsylvania library said a years. We did the math, it was like $2,400 children's book was returned to the or something like that," he said. Afacility nearly 40 years after its Berk said the book has already Cat lovers Less Likely to Go to Church, listed due date. drummed up a lot of interest among Josh Berk, executive director of the library patrons. "You know, we are Research Suggests Bethlehem Area Public Library, said an Bethlehem so, this book about Jesus came anonymous person returned Happy home to Bethlehem after 40 years in the found that those who never set Birthday Baby Jesus to the library in wilderness. It feels made up," he said. foot in a place of worship own two Nazareth, which sent the overdue tome Source: upi.com pets on average, while faithful worshippers have 1.4. It also noted a "strong, negative association between Snowel Gallagher and Gritter Thunberg worship attendance and cat o w n e r s h i p " , a d d i n g t h a t "frequent worship attendees and Among Names Chosen for New Fleet of t h e m o s t c o n s e r v a t i v e evangelicals report owning fewer Salt Spreaders pets."Professor Samuel Perry, from the University of Oklahoma, ( 4 3 5 m i l e s ) o f said cats could be seen as a "god Manchester's roads are substitute." treated in icy conditions. wning a pet is said to replicate some "They want to interact with you but it's Winter services are active of the benefits of joining a faith always on their terms and it's always about from at least October until Ocommunity, and while cats are them," he said."We want to always win April each year. "pretty low-maintenance, we end their affections and it bothers us when we up serving them a lot", an American Residents will also be think they might be somehow displeased academic has pointed out.A study of more with us. able to find out if the witty than 2,000 people in the United States named gritters have been Source: mirror.co.uk used in their area after new "track my gritter" software was developed, Lime Green Puppy Born in North Carolina which the council says w i l l s o o n b e o n i t s N o r t h he city council asked for suggestions website. They will also be able to "Ask C a r o l i n a on Twitter and received more than Alexa" if the vehicles have been driven Afa m i ly s a i d T2,000.The catchiest 24 were then around where they live. Councillor they were stunned put to the public to have the final say Angeliki Stogia, executive member for the when their white in a series of polls - with nods for both environment, planning and transport, German shepherd Swedish teenage activist Greta Thunberg said: "So many suggestions were received gave birth to a lime and Oasis star Noel Gallagher, who is from that it was hard to whittle them down, but green puppy. the city. the public decided on some cracking Shana Stamey The other winning names include Basil names for our new gritters - including a said her family's dog, Salty, Grit Astley, Spreaddie Flintoff, Mancunian connection in Snowel Gypsy, had a litter of Spreaddie Mercury, Snowbi­Gone Kenobi Gallagher. eight puppies Friday, and Slushay Away. The names are a play on She continued: "I'm also proud that we a n d t h e f o u r t h TV comedy character Basil Fawlty, singer are one of the first councils to introduce arrival, a boy, came Rick Astley, former England cricket captain innovative ways in which residents can out with a distinct Andrew "Freddie" Flintoff, Queen find out in real time about our winter color. frontman Freddie Mercury, Star Wars servic e, t hrou gh t he u se of n ew " H e wa s l i m e character Obi­Wan Kenobi and RuPaul's technology."And people might see the green," Stamey told mammal in the womb. Drag Race star's catchphrase "Sashay, name they voted for on the roads, meaning W L O S -T V. S u z a n n e C i a n c i u l l i , a away" - respectively. that the vehicles will be spreading a little veterinarian technician at Junaluska Veterinarians said the green color will The names will all be emblazoned on cheer, as well as grit, throughout the Animal Hospital, said puppies are eventually fade, and the puppy, named the new vehicles, which the council says winter months." sometimes born green when their fur is Hulk, will likely end up with a white coat. have been provided through a £960,000 Source: Mirror.co.uk stained by meconium, stool from an infant Source: upi.com investment to ensure more than 700km

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“Jetman” Yves Rossy’s Vertical 1 2 Flight is a Thing of Beauty But if Rossy's latest video, released on December 19, 2019, is any indication, that dependency may soon be a thing of the past. The footage shows the stuntman testing his new vertical take-off and landing (VTOL) system to launch into the air from a boat in the middle of a lake. He hovers over the water for a few seconds and then, using the finger controls built inside his gloves, gracefully flies to a wiss military-trained pilot and nearby jetty to take a picture-perfect aviation enthusiast Yves Rossy is landing. famous for pulling off seemingly According to the adventurer, the Colouring Competition By Simpossible stunts. Over the years, the design of the four Jetcat P550 turbine 3 adventurer has used his jet-propelled engines' special nozzles, which allow him carbon wings to soar across the Grand to fly vertically at 112 miles per hour, drew Learn Art Academy Canyon, circle over Japan's Mt. Fuji, and inspiration from Elon Musk's reusable 1. Download worksheets: even fly alongside the world's largest SpaceX rockets.Though there is more commercial airplane, the Airbus A380. work to be done before the wings are learnartacademy.com/pages/competition However, the one thing that has eluded the powerful enough to fly to higher altitudes "Jetman" is the ability to take off from the for extended periods of time, the day when 2. Print Selected worksheets in A3 size ground. All his "flights" begin after being "Jetman" will be autonomously soaring 3. Choose any medium; Age no bar transported to a certain altitude aboard a through the clouds is not far. helicopter or plane. Source: Dogo News 4. You can send as many entries as you like 5. After colouring, submit your worksheet These Exoplanets are as Fluffy at the address below as Cotton Candy! Last Date for Submission : 9th Feb 2020 Address of Submission :- Shop # 63 & 1027. Heera Panna Shopping Centre, otton candy is clues around how Hiranandani, Powai, Mumbai - 76 probably the last these lightweight Cthing that comes worlds may have Contact - 99201 39156 to mind when one formed, a team led by thinks of exoplanets. the University of similar-sized Jupiter But the three giant C o l o r a d o ( C U ) , boasts a density of 1.33 worlds orbiting the graduate student, g/cm³. “We knew they Kepler 51-star system, J e s s i c a L i b b y - were low density,” said 1 2 3 4 5 6 7 about 2,600 light- Roberts, decided to Libby-Roberts. “But when y e a r s a w a y f r o m investigate. you picture a Jupiter-sized 8 Earth, are so "light and The scientists began ball of cotton candy-that's 9 10 f l u f f y " t h a t t h e y by using the Hubble really low density.” warrant a comparison to the beloved Space Telescope to zoom in on the 500- Source: Dogo News

spun-sugar confection. The exoplanets million-year-old Kepler 51-star system, 11 12 named Kepler 51 - b, c, and d, detected which hosts the planets. The data enabled the by NASA's Kepler Space Telescope team to develop accurate estimates for the 13 between 2012 and 2014, belong to a three planets' masses and densities. The rare class of low-density "super-puffs" - researchers' calculations revealed the three 14 15 16 17 only 15 of which are known to exist. "super-puffs" had a density of less than 0.1 Curious about the composition of the g/cm³ of volume - almost identical to that of exoplanets' atmospheres and to find the sweet pink carnival treat. In contrast, the 18 19

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21 22 Spot the difference (5 Nos.) A ? C E 23 24 Across Y 1. Pack of cards (4) 3. Happening or recurring at regular intervals (8) 9. G Criticising harshly on a web site (7) 10. Hindu social class (5) 11. Noisily and O stubbornly defiant (12) 14. Of a thing (3) 16. Dwelling (5) 17. Timid (3) 18. R Place which generates electricity (5,7) 21. Surplus to requirements (5) 22. Continuing forever or indefinitely (7) 23. Dish served traditionally on shrove Tuesday (8) 24. In addition (4)

See answer on pg 2 Down 1. Flower associated with spring (8) 2. Form, category (5) 4. Product of a hen (3) 5. Confined, as in a jail (12) 6. Talk about (7) 7. Professional cook (4) 8. Mountain range in eastern California (6,8) 12. Devoutly religious (5) 13. Mental state induced by suggestion (8) 15. Truncate (7) 19. Perfect type (5) 20. Plant fibre used to make rope (4) 22. Large monkey (3) See answer on pg 2 Find answers on pg 2

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refrigerator brands. marketeers adapted to the consumers. In India, one has to ADAPT brand marketing Size is another instrument of adaptation, strategies to align with the Indian consumers which unfortunately, in the garment industry has purchase behaviour, consumption behaviour, not been used to ADAPT, thereby leaving the repurchase behaviour, travel behaviour, service consumer away from adopting these garments. By Jagdeep Kapoor expectations and negotiation behaviour. While Consumers come in all shapes and sizes. Indians consume a lot of brands, they also like to Garment brands should also come in all shapes Brand Guru and CMD of ADAPT and ADOPT! consume a lot of time, while shopping. and sizes. It is unfortunate that many garment Samsika Marketing Consultants If marketeers adapt, consumers will adopt. All these elements of consumer behaviour brands, both for men and women, do not have need to be respected and brand offerings must the range of sizes, which the Indian consumers nternational car makers, over the years, offerings and make them grow. ADAPT all their marketing strategies, so that may want. This leads to a loss of sales. Had they have learnt to ADAPT and offered small cars In order to ADAPT, brand marketeers need their brands can be adopted. adapted. the consumers would have rather than big ones, making it easy for to do four things:- I Whether, it be kids or housewives, or male adopted. Indian consumers to buy and ADOPT their Firstly, they need to address relevant needs. adults or senior citizens or working women, Many brand marketers cry about market brands. Secondly, they must understand the Indian Indian consumers like it, when they are served conditions. They want market conditions to Quick Service Restaurants (QSRs) like culture and customise their brand offerings well, and their expectations are met, in the change. This in my opinion, is the wrong thinking McDonalds, Burger King, Subway and many accordingly. entire brand experience. They expect a pleasant in marketing. others adapted their offerings in India, by having Thirdly, they must constantly study the brand experience before purchase, during Instead, the brand marketeers, must change a vegetarian menu also, and the Indian Indian consumer behaviour and ADAPT to suit purchase, after purchase, before use, during use and ADAPT, so that the consumers like these consumers adopted their brands. this behaviour. and after use. Brands which ADAPT, get brands and ADOPT them. Many large and International brands Fourthly, Indians have some specific adopted. So, brand marketeers go ahead and ADAPT, adapted their communication in the relevant consumption practices. The brand marketeers Packaging, in FMCG products, is a good and the Indian consumers will ADOPT your language of the region and the Indian consumers need to align their strategies with these instrument, which helps brand marketeers to brand. quickly understood and adopted these brands. consumption practices, in order to succeed. ADAPT to consumers changing needs. In my article of Business India, Issue dated Why do consumers ADOPT brands, which Right from the launch of Frooti in Nov 19-Dec 2, 2018, I had written a piece, 'Home have made the effort to ADAPT to the Indian tetrapack, away from paying deposits delivery is my Birthright”. Number of companies market? - Astrologer - and lugging glass bottles, to dispensers across brands, adapted the concept of home There are five reasons for this:- being used for soap and handwash delivery and the Indian consumers adopted Firstly, Indian consumers likeit, when the KNOW YOUR FUTURE products, away from the soap bars- these brands. Many of these brands, do not have marketeers understand them. Pa c k a g i n g h a s h e l p e d b r a n d a home delivery system in the rest of the world, Secondly, Indian consumers value marketeers to ADAPT, to changing but they adapted, and the Indian consumers relevance. needs of the consumers. adopted. Thirdly, consumers do not want to change, Another instrument is the form of In today's world, two marketing weapons, but they expect the brand to change and ADAPT. the products, which has helped brand which can be used extremely well, are:- Fourthly, Indian consumers want brand marketeers to ADAPT, so that A) Marketeers ADAPT marketeers to catch new trends early, so that consumers like the brand and ADOPT B) Consumers ADOPT they can be serviced better. it. Kayam Churan, has moved from its If marketeers are stubborn, obstinate, rigid Fifthly, the Indian culture is deep rooted, and form of just churan, to other forms like and egoistic, and they do not ADAPT, Indian the brand marketeers should ADAPT to that Kayam Syrup, and Kayam tablets. You consumers do not ADOPT these brands, and culture, without uprooting it, and get adopted by can consume and love the kayam brand these brands get left behind. the consumers. and ADOPT it, because brand Many American, Japanese, Korean, When some international brands launched

European and Indian companies have done very their refrigerators in India, they launched in The author is Brand Guru Jagdeep Kapoor, Chairman & Managing Director of the successful Samsika Marketing Consultancy Pvt. Ltd. For any queries contact well in India, by adapting their brand strategies larger sizes. This was not accepted. Later on, Tel: (022) 28477700/7701, Fax: (022) 2847 7699. E-mail: [email protected] and their brand offerings. This has helped the when smaller sizes were launched, the Copyright © 2020 All rights reserved with Jagdeep Kapoor - Chairman & Managing Director, Samsika Marketing Consultants Pvt. Ltd.,No part of this document may be modified, reproduced, stored, deleted or introduced in any retrieval system or transmitted in any form or by any means (Electronic, Mechanical, Photocopying, Indian consumer to ADOPT these brand consumers adopted and accepted the Recording or Otherwise), without the prior written permission of the copyright owner of the document.

ignored by you in some sudden emotional outburst of a good friend of will give you a sense of commitment. What the yours can affect your ties with him/her. Your “AATMIC AURA” making Stars Foretell you deeply understand the values of your character identification, will give you a sense of judgment. VIRGO - Aug 24 to Sept 23. Will demand association with an ex-love interest of yours from your own By Rajiv Sharma conscious makeup, after noticing the adverse impact the breakup with Astrologer TAURUS - Apr 21 to May 20. him/her has had on his/her life. Some inevitable negative result of an Will open up your heart and mind to a new love interest of yours otherwise well planned and enacted work enterprise of yours should be prematurely, making you vulnerable to some extent; so let information accepted and plans to move on implemented. Your “AATMIC AURA” about your past come in the open naturally. Some long lasting positive making you deeply understand the values of your soul commitments, will impact of a remedial procedure, for some health issues of a close family give you a sense of gratification. member, will give you much needed relief. Your “AATMIC AURA” making CAPRICORN - Dec 23 to Jan 20. you deeply understand the values of your family commitments, will give Will send early summons to the young folk of your family circles to you a sense of responsibility. LIBRA - Sept 24 to Oct 22. resolve native issues of your family, making you get eclipsed though in Will take a cue from the book of your elder while addressing property the whole exercise which is alright. The forging of last minute ties by your matters which involve the well being of others around, making you boss in your employment with an ex employer of yours, for a one off GEMINI - May 21 to June 21. sustain credibility alongside gain. Your foresightedness in taking the assignment, can leave a question mark about your role in it. Your Will have full faith in some intentions of a relative of yours in securing services of a knowledgeable family friend for academic or professional “AATMIC AURA” making you deeply understand the values of your your investments, giving you a positive outcome, but do not make this a chores of your child will be the talk of your family circles. Your “AATMIC native relations, will give you a sense of completeness. persistent habit. The charm of applying a creative element in some new AURA” making you deeply understand the values of your work work option of yours with a good friend could be missed, so keep your marksmanship, will give you a sense of achievement. work operations unconventional to some extent. Your “AATMIC AURA” AQUARIUS - Jan 21 to Feb 19. making you deeply understand the values of your innermost desires, will Will be spot on in utilizing the best resources available in your religious give you a sense of pleasure. SCORPIO - Oct 23 to Nov 22. community for a work related task of yours. Some murmuring of Will back the impatient tendencies of a brother or sister of yours in controversial proportions happening in your social media platform about making ends meet in family finances, out of some recent emotional relationship issues of a close family friend can make you take on some CANCER - June 22 to July 23. support of his/her for you, affecting your image naturally. The chic launch loud mouths. Your “AATMIC AURA” making you deeply understand the Will be unusually true to your ex-working partner while he/she takes of a new product or services in your business, due to the involvement of values of your social ethics, will give you a sense of righteousness. some important tips from you for his/her new work goals, which will be a near celebrity level individual, will take you ahead of others. Your appreciated by market gurus but in the long run. The fiefdom of a work “AATMIC AURA” making you deeply understand the values of your PISCES - Feb 20 to Mar 20. mentor of yours could be open to conquest very soon making you social responsibilities, will give you a sense of fulfillment. Will allow a rift in your neighborhood take the unruly path in an effort to fulfill consciously jump in the fray to protect his/her immediate interests. Your some personal agenda of yours, making folks around feel you are the master “AATMIC AURA” making you deeply understand the values of your work SAGITTARIUS - Nov 23 to Dec 22. mind of it all. Some persistent actions of a trusted employee of yours to go loyalties, will give you a sense of pride. Will be in a casual mindframe in some hectic parleys in your community overboard to please a family member of yours can make you go overboard even when your role could be pathbreaking, taking you on the verge of and give extra facilities to him/her. Your “AATMIC AURA” making you deeply LEO - July 24 to Aug 23. missing out of a leadership opportunity. The needs of dealing with understand the values of your privacy needs, will give you a sense of modern mindsets via the social media could be understood soon by the security. Will try harder in taking an agenda of your life partner in the forefront in your family –durbar-, making your elders feel let down to some extent. senior citizens of this sign, making them be self aware. Your “AATMIC Some added incentives offered to you by a new employer of yours could AURA” making you deeply understand the values of your family ARIES - Mar 21 to Apr 20. be his/her move to project you as his/her business face in the days to traditions, will give you a sense of satisfaction. Will see clearly the dark side of human behavior in your close family come, adding on to your bursting confidence. Your “AATMIC AURA” circles for the first time, making you cease passing judgments about making you deeply understand the values of your relationship priorities, (Rajiv Sharma is a practicing astrologer. He can be contacted on his mobile no. individuals on the basis of face value. The past heartbreak angle being 9167137766).

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