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PDG_Saatchi & Saatchi:Toyota:2019 Mechanicals:09_SEPTEMBER:CGO CGO P93250:Documents:CGO CGO CGO P93250:Documents:CGO CGO Mechanicals:09_SEPTEMBER:CGO Saatchi:Toyota:2019 & PDG_Saatchi Name/ File

Scale: 1” : 1” : 1” QC.2 QC.1 Account Executive Account DO

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Type Director Type Supervisor Account NOT

Created: 9-13-2019 9:32 AM 9:32 9-13-2019

Traffic Director Art PRINT

Effective DPI: Effective 300 DPI 300

Trail Map Trail

Client Director Creative

Color: DPI: Layout Pubs: Pubs: 4CP DPI 300 Meadows Meadows Hood Mount

Proofreader

Copy Writer Copy

Safety: Writer: Copy Issue: 3.5” x 3.75” x 3.5” NA 2019

Legal Trim: Director: Art Job#: Print Production Print 4” x 4.25” x 4” N/A B1194-019391-00

Bleed: Production: 4.5” x 4.75” x 4.5” Wysokowski J. Client: Spot Colors: Colors: Spot TOYOTA

Saatchi & Saatchi & Saatchi - This advertisement prepared by by prepared advertisement This Do not use as insertion order. insertion as use not Do

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seatbelts at all times and do not allow passengers in cargo area. cargo in passengers allow not do and times all at seatbelts

Abusive use may result in bodily harm or vehicle damage. Wear Wear damage. vehicle or harm bodily in result may use Abusive MEADOWS PARKS RENTALS LESSONS dangerous. inherently is Off-roading options. with shown Prototypes FOOD AND BEVERAGE IT. HIT

Meadows Parks offers many terrain parks. With features varying from

Executive Chef Matthew Grimsley is passionate about giving you large to extra small we have something to fit everyone’s riding style!

an extraordinary dining experience. His focus is to use regional, Follow us on Instagram at @mthoodmeadowsparks LET’S fresh and natural ingredients whenever possible to create on-trend and healthier menu items. Chef Matt is now smoking in-house all our own pastrami, brisket and pork. SOUTH LODGE Alpenstube Restaurant & Bar* Our beautiful slopeside, full service restaurant offers an inviting menu featuring a wide variety of appetizers,

T:4.25” S:3.75” salads, gourmet burgers, sandwiches, Chef Matt’s B:4.75”

specialties and more! With our fully stocked Rossignol Rental Center, we have all the gear to Whether you are an advanced all-mountain rider or it’s your first time Schuss Grill fit your and snowboarding needs! trying a snow sport, our highly certified instructors are excited to ski/ TRAIL,

SkiHood.com/Rentals ride with you! We offer both group and private lessons 7 days a week

Your choice for premium quick service food and home SNOWSHOEING to ages 4 and older with a Daycare lesson option for 3 year olds. to the best burgers on Mt. Hood! All of our burgers are made from 100% Northwest, all natural Certified Angus DEAR Beef that is hormone and antibiotic free. Snowshoeing is a great way to experience winter at a slower pace. OPENING IN THE 2020/21 SEASON We also offer several multi-week programs with the benefit of having Hike through woods and meadows and even down to a waterfall! We the same instructor who knows your progress and will determine Higher Grounds offer rentals, guided snowshoe hikes and sunset dinner snowshoe weekly goals for you. Warm up with a premium cup of coffee or espresso! tours throughout the season. SkiHood.com/Lessons Higher Grounds also offers smoothies and other healthy For the most up to date info and pricing, visit: SkiHood.com/Snowshoe beverages. Now featuring hot and cold deli sandwiches. Comfort Zone Café Quick in-and-out featuring macaroni & cheese, curly fries, chili, hot dogs and nachos with your choice of

toppings along with entrée specials.

S:3.5”

Paradise Sundeck & Grill* T:4” On sunny days, enjoy grilled favorites on the barbecue! B:4.5” Relax and revive on our sundeck and snow beach! Trail Map NORTH LODGE DAY CARE CENTER NORDIC CENTER Fresh Tracks Deli State certified childcare full-day and half-day options for children 6 weeks to 6 years old and lessons for ages 3-6. A quick stop for great rice bowls, panini sandwiches, Located off the HRM parking lot, the Meadows Nordic Center offers For more info and reservations forms visit: SkiHood.com/Daycare wraps, deli sandwiches or salads. We also feature lots of 15km of groomed trails that are power tilled to create both molded great healthy beverages and healthy grab-and-go items. tracks and skating lanes. We offer lessons and rentals for both classic Sahale – our new home for Meadows Learning Center, Equipment Rental Vertical* track and skate skiing. Center and a 10,000 square foot restaurant, meeting and activity center. Scheduled Thursday-Monday and Holidays 9 AM-4 PM. Take in the view and enjoy a great menu featuring For the most up to date Race and Event schedules, visit: To learn more and for updates visit: SkiHood.com/Sahale gourmet pizzas and sandwiches. Vertical also offers a SkiHood.com/Nordic wide selection of the Northwest’s finest microbrews and wines. LIFT TICKETS ON SLOPE The Mazot* Our on-mountain café features specialty sandwiches, Mazot Dawgs, beers on tap and espresso beverages. Sit back and enjoy the view at 6,000 feet! JOBS The Renaissance Café* Work where you play and join the Mt. Hood Meadows team! The Renaissance Café is the perfect place to grab Enjoy these benefits when working for Meadows: Free skiing and a snack or espresso. Now featuring hot or cold deli sandwiches along with draft and bottled beer and wine. COOPER SPUR SKI AREA snowboarding, free transportation to work, discounted rentals and free group lessons, retail discounts and mountain exchange with *Alcoholic beverages available other ski areas. Visit SkiHood.com/Jobs for more info! CONTACT INFO ON-MOUNTAIN SHOPS Mt. Hood Meadows 14040 Hwy 35 / P.O. Box 470 Mt. Hood, OR 97041

For the best prices on daily lift tickets and season passes, visit us PHONE NUMBERS online at: SkiHood.com/LiftTickets Mt. Hood Meadows...... 503.337.2222 Visit our small, family friendly ski area. We offer 50 acres of beginner Cooper Spur Mountain Resort...... 541.352.6692 and intermediate terrain with 350 feet of vertical. We also have We also offer Night Tickets, Beginner Tickets and more! Snow Phone...... 503.227.SNOW lessons, rentals, snow tubing, Nordic skiing, snowshoeing and a charming alpine lodge! LODGING AT COOPER SPUR www.SkiHood.com

MtHoodMeadows MtHoodMeadows

Top Brands at Competitive Prices. Custom Boot Fitting and Foot Beds. Passholders Earn Loyalty Points! HoodMeadows MtHoodMeadows Stay at Cooper Spur – located just a few miles north of Mt. Hood Meadows on Hwy 35. We have hotel rooms, condos, cabins and a log home so there are accommodations to suit everyone’s needs. Culinary purchases at the Crooked Tree Tavern earn loyalty points. GETTING TO MEADOWS CooperSpur.com 10755 Cooper Spur Road, Mt. Hood, 97041 SNO-PARK PERMITS SUMMER OPERATIONS SUMMER KIDS CAMPS Required November 1st - April 30th to park in Oregon Department WEDDINGS of Transportation maintained parking areas (including the Mt. Hood Come back and visit us in the summer! Enjoy scenic chair rides, guided Looking for summer camps? Enjoy our Meadows Mountain Camps Meadows parking lots). Permits are available at our Concierge and Plan your dream wedding at Mt. Hood Meadows or Cooper Spur! Get hikes, live music, geocaching, deck games and food and drinks. We offered in July and August. Our Mountain Explorer, Mountain Adventure at the HRM Lodge or at any DMV office and many sporting goods away from the bustle of the city, to the majestic beauty of Mt. Hood also have fun, family-friendly events throughout the summer. and Mountain Bike Camps provide kids with the opportunity to learn stores. Parking in an Oregon Sno-Park without a permit may result in a National Forest. We offer weddings year round. and have fun! fine of $30 or more. For more info about our summer operations, visit: For more information or to book your wedding, contact: SkiHood.com/Summer Learn more about our summer camps at: RV PARKING [email protected] or visit Skihood.com/Weddings SkiHood.com/SummerCamps Meadows maintains up to 14 overnight RV parking spaces available on a first-come first-serve basis. RVs must be self-contained as no services or utilities are available. Vehicles require a Sno-Park permit and an overnight parking permit available at concierge. The Overnight RV Parking space is located in a designated area in the resort’s main The Gateway to “Your Mountain Home” lot. Limited to 3 days in a 5 day period maximum. Mt. Hood Meadows official retail and pass fulfillment store in the heart of NW Portland. PARK & RIDE Find a ride to Meadows & leave your car at home! Purchase season passes, lift tickets, logo wear, gift cards, and Ride a midweek, $25 “Ride personal planning for the ultimate mountain experience. weekend or holiday bus for just round-trip from Portland, or Match” DriveLessConnect.com with to hook up with others coming to Located at 1639 NW Northrup Street, Portland, OR 97209 Meadows. It’s the sustainable, socially fun and responsible way to go! Facebook: @MeadowsPDX SkiHood.com/MeadowsPDX POLICIES DON’T CROSS A CLOSED BOUNDARY! Mt. Hood Meadows has both interior and exterior boundaries IN CASE OF ACCIDENTS

■ ◆ designating closed areas. Entering a closed area, crossing a O ◆ ◆◆HEATHER ◆◆ CLARK U A-Z • Place skis upright and crossed in the snow above the scene of the T ON CANYON CANYON closed boundary or entering an open area by crossing over or E E

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under boundary rope rather than through gates will result in loss M ◆◆SIL SUNRISE BOWL

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T R S B of lift privileges and the potential for fines and criminal trespass O • Report the accident to ski patrol or to any lift station. ◆◆ W STAY OUT OF CLOSED AREAS! L proceedings. GOLD BOWL ◆◆ ◆◆ HAMMER BOWL • For quickest assistance, please remain calm and give an accurate DIAMOND BOWL CASCADE EXPRESS location and nature of the injury. ◆◆ M HIGHLANDS E ◆◆ ◆◆ ◆◆ • In the event of a collision with another skier or rider, Mt. Hood MO HINTERLANDS Y ■ R CONAN BOWL R Y ◆ IA Meadows requires those involved, including witnesses, to stop

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O ◆ Visit SkiHood.com/Drones for more information. ◆ABSOLUTE MAG NIT ■ A UD I E ■ G B UPHILL TRAVEL RESTRICTIONS E M V M U O I L Y N O A I C Mt. Hood Meadows generally prohibits uphill travel in the ski area. STADIUM EXPRESS G ◆ ◆◆JACK’S WOODS ER ◆◆ A-ZONE TO H.C. 7305 ft IUM • Specific exemptions exist for access to Super Bowl, adjacent STAD ◆ ■ TIT ◆◆ AN backcountry areas, and Easy Rider events. CLARK CANYON ◆◆ ■ E ◆◆PRIVATE RESERVE • All uphill travelers must remain visible; be aware of hazards and use ◆ N O I HEATHER U HEATHER CANYON L IL ELEVATOR T A ■ E E appropriate footwear. R R P ◆◆ T A L I R I P S S M A B E I ENDOR X N SUNBURST T ■ E M A S • Backcountry travelers shall only re-enter the ski area into open T O ■ K ■ C A IC T N A I R terrain. C K E ■ I G ◆◆ ◆◆ N G ELK

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Y F R WA Y ◆ ’S R E E I A I OREGON SKIER STATUTE ORS IDG SK L 1 1 R DG ■ LOW R E IR /2 C U SHOOTING STAR EXPRESSE YODA BOWL TA Y AD B ● E N IS A SC W O V NATE’S ■ CA S W W OTHER WAY ■ ◆◆ ● Y L PICNIC ’S K R K CASCADE EXPRESS E 30.970 TO 30.990 E N N ROCK T U D O A H D T N ◆ ◆ C A N S A H U L S ■ P O ● R O

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■ G S R P M I 5 ● E K S ◆ E ■ F obvious, expected or necessary). I B B IUM I T A W O E LL A H M E RI HEATHER B W C T ◆TITAN A R E Y W ● E L E Y I A T A ■ ■ • Skiers who ski in any area not designated for skiing within the permit area assume the D R Y ■ V G E C VISTA EXPRESS R L E A ■ D TA D A 5928 ft I B D R BANKED SLALOMA L F EA T inherent risks thereof.

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F IR L E STADIUM EXPRESS E EW H E E ● ED ●SP I E L • Skiers shall abide by the directions and instructions of the ski area operator. E L THE ZOOM BALLROOMD CARPETW R IT ELL IPPE CH ADY SL EL ■ L ■ L ■ • Skiers shall familiarize themselves with posted information on location and degree of C R K EEK O I N U difficulty of trails and slopes to the extent reasonably possible before skiing any slope BUTTERCUP N T I R K I ◆◆ 5366 ft I G N G or trail. I E C R PROVIDENCE K ELK MOUNTAIN • Skiers shall not cross the uphill track of any except at points clearly

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SUNRISE PARKING RUNOUT PARKING SUNRISE SUNRISE PARKING RUNOUT PARKING SUNRISE M A A S shall grant the right of way to the overtaken skier. R T A CK • Skiers shall yield to other skiers when entering a trail or starting downhill. • Skiers must wear retention straps of other devices to prevent runaway skis. ● LOWER OUTRIGGER HEATHER CANYON, CLARK CANYON H ■ O ■ • Skiers shall not board rope tows, wire rope tows, j-bars, t-bars, ski lifts of other similar N K EY NO S T H devices unless they have sufficient ability to use the devices, and skiers shall follow any U OL & PRIVATE RESERVE C E K L written or verbal instructions that are given regarding the devices. SUNRISE E PICNIC ROCK PARKING LOT ● • Skiers, when involved in a skiing accident, shall not depart from the ski area without S ◆◆ KIW AY Gate Access Only leaving their names and addresses if reasonably possible. • A skier who is injured should, if reasonably possible, give notice of the injury to the ski area HOOD RIVER EXPRESS Access to Heather Canyon, Clark Canyon and Private

◆◆ operator before leaving the ski area. ◆ ◆ Reserve is through access gates only. These areas are not W FRIGHT TREES S I K • Skiers shall not embark or disembark from a except at designated areas or by the L L I O L patrolled on a regular basis and avalanche danger exists L W I

T authority of the ski area operator. at all times. You may be entering tightly wooded and cliffed terrain. Beware of waterfalls, creek holes and other unmarked obstacles. Names shown are for reference only and are not designated trails or runs. KNOW THE CODE 4528 ft

Skiing/Riding with a partner and carrying a beacon, 1. Always stay in control, and be able to stop or avoid other probe and shovel are highly recommended. people or objects. HRM NORDIC CENTER PARKING LOT Closure violators will lose lift privileges and may be 2. People ahead of you have the right of way. It is your criminally trespassed. responsibility to avoid them. FROM OOD RIVER GOVER OM H NME FR 3. You must not stop where you obstruct a trail, or are not visible NT C A M Avalanche Mitigation Advisory from above. P Mt. Hood Meadows uses several methods for avalanche 4. Whenever starting downhill or merging into a trail, look uphill reduction including remote delivery systems. Mitigation work and yield to others. may be in progress at any time. Stay out of closed areas! 5. Always use devices to help prevent runaway equipment. 6. Observe all posted signs and warnings. Keep off closed trails Meadows Parks and out of closed areas. 7. Prior to using any lift, you must have the knowledge and ability The Zoo...... Shipyard...... to load, ride and unload safely. Fireweed...... Banked Slalom...... Superpipe...... Forest Park...... REUSE OR RECYCLE THIS MAP

We hope you found this map helpful! If you don’t want to keep it, TRAIL MAP LEGEND MOUNTAIN STATISTICS LIFT STATISTICS you can help us be more sustainable by recycling it for someone else to use. Please drop your map off at any ticketing point of sale Top Cascade Express ...... 7,305 Ft. LIFT ELEVATION VERTICAL RISE so we can reuse it. Bottom Hood River Express...... 4,528 Ft. Blue 5,378-6,555 1,177 Ft. Vertical Rise...... 2,777 Ft. Buttercup 5,356-5,514 158 Ft. You can also return your pass for reuse, or recycling. Drop it off at Base Lodge Elevation...... 5,366 Ft. Cascade Express 5,914-7,305 1,391 Ft. one of our convenient RFID take back receptacles, or at any point of sale. Superbowl Skiing...... 1,700 Vert. Ft. Daisy 5,368-6,040 672 Ft. Longest Run ...... 3 Miles Easy Rider 5,434-5,866 432 Ft. Skiable Acres ...... 2,150 Heather 5,253-5,958 705 Ft. Night Acres ...... 140 Hood River Express 4,528-5,928 1,400 Ft Annual Snowfall ...... 430” Mt. Hood Express 5,368-6,546 1,178 Ft. Shooting Star Express 5,626-6,566 940 Ft. Stadium Express 5,368-5,949 581 Ft. Seymour says Vista Express 5,450-6,571 1,121 Ft. Join the Quad Squad! Score more with four - quad WE USE RFID GATES! up to get in more runs! Forms groups of four in the express lines.