Mr Moto Digital Screen Event Advertising Network

273 Wellington St, Collingwood VIC 3066 +61 3 9417 7008 www.mrmoto.com.au

EST.1985 Mr Moto have been promoting arts, events, attractions and more for over 30 years.

We proudly own and operate the only digital out-of-home network designed exclusively to showcase the events that Victoria has to offer...

... for clients such as Utilising Mr Moto’s current number of 66 screens, you can achieve the following reach and frequency figures:

Reach of 535,900* Frequency of 212,276** impressions

*Over a four-week campaign. Figures are based on foot traffic / customer data supplied by screen locations ** Over a four-week campaign. Based on recorded plays over each location as reported by statistics software

CONNECT WITH RAPID REFORMATTING PREMIUM EXPOSURE HIGHER IMPACT DIGITAL SCREENS AND CAMPAIGN TRACKING AND MAXIMUM ENGAGEMENT

Mr Moto Digital Screens are ideally placed to We help you navigate an array of creative, digital Position your brand alongside other premium display all of the amazing events Melbourne has possibilities with in-house production; finding arts and events in a high-frequency loop… to offer to a range of specific, unique audiences. out about your event’s unique proposition and unlike corporate advertising, Mr Moto teases Reach your audience in a relaxed, captive state to delivering bespoke solutions in short turnaround audiences with a taste of the next big event create maximum engagement. Locations include times. Content can be uploaded on the same they’re about to experience. People enjoy the Melbourne Visitor Booth, Subway® Restaurants, day it is received, and be playing across the watching our screens! 15 and 30 second The Groove Train restaurants, UniLodge residential network in as little as 15 minutes. Content can creative executions are presented in a apartments and other inner city & outer suburban be tracked through our online feed, and post- high-frequency loop to create maximum locations. campaign reports are supplied. engagement with your audience.

The scale and effectiveness of this network is all OUR CLIENTS INCLUDE: due to the unique quality of Mr Moto’s product: a vast and versatile network of screens at your disposal. Share content promoting your event in a matter of minutes across the entire network, or targeted specifically to your intended audience.

EST.1985 URS U 30 Digital Screen Network SS F WEEK Ages: 30% 20-29, 15% 30-39, RE Audience Insights 11.8% 40-49 & 11% 50-59

42% Interstaters, 24% Locals 34% Internationals MEURE SR The Melbourne Visitor Booth at Bourke St 50.4% visit Swanston, Mall enjoys over 12,000 walk-up enquiries 31% Bourke St Mall, 29% Southgate each week. Our screens engage them in a semi-captive state as they queue for Lucrative audience: $12 billion information. tourism expenditure in Melb. Weekly Traffic: 12,000+

SUW RESURS RFESS 48 Expose your event to Subway FESE U SS F patrons within the highest trading WEEK stores in Australia (CBD) and key Ages: 25-40, 62% female, 38% male. RE outer metro locations to engage with professionals & students alike. Over 30% first recreation preference Weekly Traffic: 20,000+ is cafes - reach them in a relaxed state

This hub reaches the key family UE audience Reach local & international ES students right where they live with Reach event-goers in the right frame our screens located in various of mind in key entertainment venues Reach tourists, professionals and highly affluent individuals in our metropolitan UniLodge hotel locations who are actively accommodations. Weekly Traffic: 11,000+ seeking things to do in Melbourne. SUE U 22 Weekly Traffic: 10,000+ SS F E RE R WEEK Ages: 18-25, socially active student MEURE SS Position your brand within the RE hugely popular Groove Train audience Take advantage of our high-profile restaurants & reach key CBD locations such as Hairy Little More than 90,000 local and audiences such as students, Sista, where our screens can 40,000 international students RS EUES young couples and families. reach tourists, professionals and Reach event-goers in the right mindset and in Melbourne Weekly Traffic: 37,000+ students alike! align your brand with high-profile venues Weekly Traffic: 8,000+ including the Athenaeum Theatre, and thousands of students at Chapel off Chapel and Drum Theatre. UniLodge Weekly Traffic: 12,000+ This audience is reached through a number of 24-hour locations

EST.1985 Tourist Hub Venues All Nations Hotel 2 Spencer St, Melbourne Athenaeum Theatre 188 Collins St, Melbourne | Venue features 2 Digital Screens Base St Kilda 17 Carlisle St, St Kilda Bird’s Basement Singers Lane, Melbourne Bluetrain Southgate Shopping Centre - Level 2, Southgate Hairy Little Sista 240 Little Collins Street, Melbourne | Venue features 2 Digital Screens Hotel Discovery 167 Franklin Street, Melbourne Ibis Styles Kingsgate Hotel 131 King St, Melbourne Melbourne Central Visitor Services Kiosk Melbourne Central - Ground Floor, Swanston Street, Melbourne Melbourne Visitor Booth Bourke St Mall, Melbourne | Venue features 3 Digital Screens Nomads Hotel Melbourne 198 A’Beckett Street, Melbourne Sebel Grand Mercure Hotel Aquitania Way, Docklands Subway Melbourne Central Melbourne Central, 339 Swanston Street, Melbourne Subway Swanston Walk 37 Swanston Street, Melbourne | Venue features 2 Digital Screens Subway 218 Swanston 218 Swanston Street, Melbourne | Venue features 2 Digital Screens Subway 1 Elizabeth 1 Elizabeth Street, Melbourne Subway 40 Exhibition 40 Exhibition Street, Melbourne Subway 177 King 177 King Street, Melbourne Subway 416 Collins 416 Collins Street, Melbourne

EST.1985 Professional Lifestyle Venues Athenaeum Theatre 188 Collins St, Melbourne | Venue features 2 Digital Screens Bird’s Basement Singers Lane, Melbourne Bluetrain Southgate Shopping Centre - Level 2, Southgate Café Notturno 179 Lygon Street, Carlton Chapel off Chapel 12 Little Chapel St, Prahran | Venue features 4 Digital Screens Drum Theatre Lonsdale St & Walker St, Dandenong | Venue features 3 Digital Screens Errol’s 69 - 71 Errol St, North Melbourne Melbourne Central Shopping Centre Melbourne Central - Ground Floor, Swanston Street, Melbourne Northcote Town Hall 189 High Street, Northcote Pizza e Vino 232 High St, Northcote Rock Salt & Vinegar 258 Smith St, Collingwood Saltwater Grill 93 Dundas Pl, Albert Park Subway Melbourne Central Melbourne Central, 339 Swanston Street, Melbourne Subway 218 Swanston 218 Swanston St, Melbourne | Venue features 2 Digital Screens Subway Swanston Walk 37 Swanston Street, Melbourne | Venue features 2 Digital Screens Subway Essendon 1096 Mount Alexander Road, Essendon Subway Richmond 222 Bridge Road, Richmond Subway 1 Elizabeth 1 Elizabeth Street, Melbourne Subway 177 King 177 King Street, Melbourne Subway 416 Collins 416 Collins Street, Melbourne Subway 40 Exhibition 40 Exhibition St, Melbourne Subway Hawthorn 678 Glenferrie Rd, Hawthorn Subway Werribee Service Centre, Princes Fwy, Werribee | Venue features 2 Digital Screens Subway Homemaker Centre Homemaker Centre, Settlement Road, Thomastown Subway Burwood Burwood One, 172 – 210 Burwood Highway, Burwood Subway Vermont 473 Burwood Road, Vermont South

EST.1985 Professional Lifestyle Venues continued Subway Balwyn 437 Whitehorse Road, Balwyn Subway Ormond 519 North Rd, Ormond Subway Frankston 21 Wells St, Frankston Subway Skye 550 Hall Rd, Skye Subway Mornington Bentons Square Shopping Centre, Mornington Subway Dandenong Plaza Dandenong Plaza, 26-36 Princes HWY, Dandenong The Groove Train Doncaster - Level 2, 619 Doncaster Road, Doncaster The Groove Train Victoria Harbour 833 Collins Street, Docklands The Groove Train Frankston , 27 Wells Street, Frankston The Groove Train Westfield Geelong, 1/21 Yarra Street, Geelong The Groove Train Burwood Burwood One, 172 – 210 Burwood Highway, Burwood The Groove Train Southland - 1239 Nepean Hwy, Cheltenham The Groove Train Plenty Valley , 400 McDonalds Rd, Mill Park The Groove Train Knox , 425 Burwood Hwy, Wantirna South Sebel Grand Mercure Hotel Aquitania Way, Docklands Zambrero CBD 388 Lonsdale Street, Melbourne

EST.1985 Student Hub Venues Melbourne Central Shopping Centre Melbourne Central - Ground Floor, Swanston Street, Melbourne Subway Melbourne Central Melbourne Central, 339 Swanston Street, Melbourne Subway 218 Swanston 218 Swanston St, Melbourne | Venue features 2 Digital Screens Subway Swanston Walk 37 Swanston Street, Melbourne | Venue features 2 Digital Screens Subway 177 King 177 King Street, Melbourne Subway Richmond 222 Bridge Road, Richmond Subway Hawthorn 678 Glenferrie Rd, Hawthorn UniLodge @ 740 Opposite University of Melbourne, 740 Swanston Street, Melbourne UniLodge D1 139 Bouverie Street, Carlton UniLodge on Cobden 2 Cobden St, North Melbourne UniLodge on Villiers 55 Villiers St, North Melbourne UniLodge Vivida 367 Burwood Rd, Hawthorn UniLodge on A’Beckett 106-116 A’Beckett St, Melbourne Zambrero CBD 388 Lonsdale Street, Melbourne

Some of our Digital Screen locations are listed in multiple Hubs, as there are more than one type of audience frequenting certain venues.

Total Network Screens: 66 Pending Installations: 4

EST.1985 Mr Moto Digital Screen Event Advertising Network

Content can be changed on a weekly basis, allowing updates such as extended season, last tickets, selling fast messages, or promoting multiple events.

1 - 4 WEEK CAMPAIGN In-house production is 1- 4 30 Second Creative - All Locations - $1400.00 + GST per week available, starting at WEEKS 15 Second Creative - All Locations - $900.00 + GST per week $250 + GST per execution. Contact us for information 5 - 8 WEEK CAMPAIGN 5-8 on an integrated campaign, 30 Second Creative - All Locations - $1100.00 + GST per week combining digital with Mr 15 Second Creative - All Locations - $700.00 + GST per week WEEKS Moto’s other media channels.

9 - 12 WEEK CAMPAIGN 9-12 30 Second Creative - All Locations - $1000.00 + GST per week WEEKS 15 Second Creative - All Locations - $600.00 + GST per week

EST.1985