WorldSkills Annual Report 2016 Contents

President’s Report...... 3 Member Map and Milestones...... 10 CEO’s Report...... 3 Building the Movement through Competition Technical Preparations Simon Bartley David Hoey Board of Directors...... 4 for ...... 11 President of WorldSkills CEO of WorldSkills International 2016 Key Dates...... 4 Global Partners...... 12 Vision 2025...... 5 Projects...... 14 President’s Report CEO’s Report WorldSkills Conference...... 6 Marketing and Communications In our increasingly global yet fractious world, our role in A non-competition year like 2016 gives WorldSkills time General Assembly...... 7 Highlights...... 15 raising the profile of skills and sharing expertise between to reflect, to grow, and to introduce changes that allow Champions Trust...... 8 Financial...... 17 countries and regions is more important than ever. us to deliver on our mission of improving the world with the power of skills. WorldSkills ambitious goals, set out in Vision 2025 and Champions Forum...... 9 Member Delegates...... 18 adopted in 2016, reflect our vision to improve the world This year, our General Assembly at Niagara Falls, , with the power of skills, helping us to make a significant has allowed us to do just that. We thank SkillsUSA contribution towards the United Nations Sustainable and Skills/Compétences Canada for hosting us for this Development Goals. wonderful event. Vision 2025 was adopted during our General Assembly During the General Assembly we adopted Vision 2025, at Niagara Falls, which was undoubtedly WorldSkills a programme of activities and strategies in our six focus standout event for 2016. This was the first time that two areas (Career Building, Promoting Skills, Education and Members (SkillsUSA and Skills/Compétences Canada) had Training, Skills Competitions, Research, and International jointly hosted an event. Their warm hospitality and co- Cooperation and Development) that will raise the operation during this hugely successful General Assembly ambition of young people, enhance the quality of paves the way for further collaboration between vocational training globally, and ensure that WorldSkills is Members to host WorldSkills events in the future. the leading organization driving up the skills of the world. Vision: During the General Assembly, delegates worked on In addition to this, the Leaders Forum at Niagara Falls changes to the structure of our Competitions, to ensure focused our attention on the skills of the future, and Improving our world that they remain as rigorous and fair as possible, while how we can prepare young people to take their part in at the same time they continue to be accessible to all the employment market through skills-based training. with the power of skills. Members. The Champions Forum presented a proposal Post Niagara, our attention turns to preparing for that will see Champions and Experts improving the lives WorldSkills Abu Dhabi 2017, joining forces with the of refugees in Rwanda by promoting skills training in representatives of the Conference Coalition to make Mission: partnership with Autodesk, and we approved the action the WorldSkills Conference an integral element of the plan for putting on the 2019 event in , . biennial WorldSkills event. To raise the profile and The main work of the next year will be preparing for the The General Assembly also saw our Champions Trust recognition of skilled people, event in Abu Dhabi, in October 2017, the first time a firmly establishing their role as ambassadors, creating WorldSkills Competition will take place in the Middle East. a connection to past and future Champions. We look forward to further developing that connection. and show how important skills The success of WorldSkills in 2016 depended on a huge are in achieving economic number of people. I’d like to thank all the volunteers, We are so grateful to all our Member organizations stakeholders, sponsors and partners, Experts, Delegates, (Delegates, Experts, Team Leaders, Competitors, and growth and personal success. Members, the Secretariat, and Board members for their supporters), sponsors, partners, staff, and volunteers for tireless efforts. Your work towards building WorldSkills as their dedication, hard work, and commitment. With all the global hub for skills excellence is vital to our mission. of your support, we are looking forward to making 2017 Position: and the Competition in Abu Dhabi a memorable and special one in our journey. The global hub for skills excellence and development.

WorldSkills Annual Report 2016 3 Board of Directors 2016 Key Dates Vision 2025

At Niagara Falls in WorldSkills and some individual WorldSkills Members WORLDSKILLS 2016, WorldSkills will seek to undertake activities in all of six of these focus 18–20 WorldSkills Europe General Assembly VISION 2025 adopted the goals areas; other Members will be active in only some of them. April STRATEGIC PLAN Gothenburg, of Vision 2025, One major issue we will deal with — as part of delivering a strategic plan Vision 2025 — is the structure of our Skills Competitions, that has evolved beginning with an immediate sustainability survey. from discussions The significant growth in membership over the last ten with Members and years has highlighted differences in standards in different 26–28 WorldSkills GCC Competition partners in , national VET systems. This is leading to major variations April , and in Competitor performance between Members, Dammam, Washington, D.C. so we will address this in order to provide the best throughout the year. possible competition experience for all Members while Left to right: maintaining the highest standards of excellence in the final results. Michael Fung (, ) We are also committed to working with new and Vice Chair of the Competitions Committee 15 World Youth Skills Day July Vision 2025 is built around candidate Members to help improve the quality and Worldwide effectiveness of national VET systems. Stefan Praschl () three broad strategic goals: Vice President for Competitions and Vision 2025 has a strong focus on youth engagement, Chair of the Competitions Committee and we will be developing a range of apps and resources To raise ambition and opportunity in to draw in young people and leverage our alumni Jos de Goey () and training network of Champions as role models and ambassadors 23–28 WorldSkills ASEAN Competition for their own VET systems. Vice President for Strategic Affairs and September (VET) for young people, employers, Chair of the Strategy Committee Kuala Lumpur, and societies. Another key part of Vision 2025 is international co- operation, with a particular focus on Africa. WorldSkills Ali Al Marzouqi () To enhance the quality of VET provision has a core responsibility, to Members and non-members Ex officio WorldSkills Abu Dhabi 2017 through stronger connections to labour alike, to help countries improve their VET systems and raise their national benchmarks for skills excellence. Simon Bartley () 2–6 markets, employers, and economies. WorldSkills General Assembly WorldSkills now has the reputation, tools, industry President and Chair of the Board October Niagara Falls, Canada To help build the organizational partners, and capable membership to work with international development organizations such as the Laurence Gates () capability of WorldSkills and the World Bank, UNESCO, the EU, global educational Vice Chair of the Strategy Committee global competitiveness of its Members charities, and international industry sponsors, to enhance VET and skills development programmes in countries Terry Cooke (Canada) through skills. seeking to improve economic opportunities. This will Treasurer 2–6 WorldSkills Champions Forum October enable WorldSkills to make a significant contribution to Niagara Falls, Canada the United Nations Sustainable Development Goals. San-Quei Lin (Chinese ) The aims within Vision 2025 support the United Nations Vice President for Special Affairs Our delivery of this vision will allow us to become the Sustainable Development Goals within our six focus leading organization improving skills around the world areas (Career Building, Promoting Skills, Education and — using the WorldSkills Competitions to help showcase Training, Skills Competitions, Research, and International excellence, demonstrate the power of the WorldSkills Cooperation and Development). 1–3 EuroSkills Competition standards, and continually raise global benchmarks to December By working within these six focus areas, we will deliver help WorldSkills Members improve their standards and Gothenburg, Sweden on our Vision to improve the world with the power to improve skills levels and opportunities for young of skills, and on our mission to raise the profile and people and their countries and regions globally. recognition of skilled people. We will show how important skills are in achieving economic growth and personal success, and cement our position as the global hub for skills, excellence and development.

4 WorldSkills Annual Report 2016 WorldSkills Annual Report 2016 5 WorldSkills Conference General Assembly

A day-long event focused on Future Skills was Now partners are preparing for WorldSkills Conference WorldSkills General Assembly 2016 was held 2 to the highlight of the WorldSkills Conference 2017 in Abu Dhabi, which will look ahead to identify the 6 October in Niagara Falls, Canada, and hosted skills of the future. Programme in 2016. by Skills/Compétences Canada and SkillsUSA. “We were so honored to help plan the “Together with our partners we have created a platform WorldSkills Leaders Forum as part of The event, hosted by Skills/Compétences Canada and to ask challenging questions on how VET structures More than 300 delegates from around the globe SkillsUSA was held during WorldSkills General Assembly will respond to current and future industrial changes” gathered for the assembly, which included the meetings the 2016 General Assembly. This event, 2016 at Niagara Falls, Canada, and included three said Alexander Amiri, Director of Sponsorship and of several committees and the development of an focused on the world’s future highly- keynote speeches examining how a workforce can be Partnership, WorldSkills International. ambitious plan for the future of WorldSkills: Vision 2025. trained to have the skills needed for the future. skilled technical workforce, provided It was the first time that two Members had hosted an The WorldSkills Conference is developed under the the opportunity for dialogue and open Speakers Pavel Luksha, a Professor of Practice at the strategic development of the WorldSkills Conference Assembly at the same time. Both SkillsUSA and Skills/ Moscow School of Management, Lori Foster of North Coalition: United Nations Educational, Scientific Compétences Canada have hosted the WorldSkills discussion of best practices among the Carolina State University, and Kayleen McCabe, the and Cultural Organization, European Commission, Competition in the past. This year they provided warm more than 50 participating nations.” founder of the McCabe Foundation and DIY Network International Labour Organization, Organization for hospitality against the epic backdrop of the falls. television host looked at the changing nature of jobs and Economic Co-operation and Development, British Council, Twenty-eight Champions — alumni of the biennial Timothy Lawrence, encouraged men and women alike to look at jobs in the German Federal Ministry of Education and Research, Abu WorldSkills Competitions — were at the General skilled trades. Executive Director of SkillsUSA. Dhabi Centre for Technical and Vocational Education and Assembly for the WorldSkills Champions Forum: The event also included panel discussions, and question Training, and the Russian Agency for Strategic Initiatives. Champions Challenge. and answer periods with contributors from Autodesk, The WorldSkills Leaders Forum was also held during the and representatives of the WorldSkills Champions Trust. week, bringing together skills and vocational education “The WorldSkills Leaders Forum thought leaders to share perspectives on the future of provided a great opportunity to discuss education and training. The theme of the Forum was Future Skills. and hear many perspectives on future Members of WorldSkills have voted for the Netherlands skills required and the methods and to host WorldSkills General Assembly 2018. The event philosophies for acquiring those skills. will be held in the city of . The forum is an important event that brings together members of the WorldSkills network and allows them to continue to build on the growing global skills movement.” Shaun Thorson, Chief Executive Officer, Skills/Compétences Canada.

6 WorldSkills Annual Report 2016 WorldSkills Annual Report 2016 7 Champions Trust Champions Forum

Launched in 2015, The WorldSkills Champions The current membership represents a diverse range Twenty-eight young professionals participated Trust (WSCT) is a group of nine Champions of skills and regions: in the Champions Forum held at General working together to help maintain the links Anna Prokopenya — Russia Assembly 2016 in Niagara Falls, Canada. between Champions and WorldSkills beyond WorldSkills São Paulo 2015, Patisserie and Confectionery In partnership with Autodesk, they brainstormed and the Competition. WSCT representative for Europe presented four projects aimed at solving real-world Barthélémy Deutsch — The current WorldSkills Champions Trust took part in an problems as well as raising the profile of WorldSkills. WorldSkills 2013, Restaurant Service intense training camp in Washington, D.C. in February WSCT representative for Europe Four teams came up with projects to tackle 2016, participating in a variety of team building, homelessness, exposing youth to skills training, personal development, and speech coaching exercises Chirag Goel — sustainability, and the refugee crisis. hosted in partnership with SkillsUSA. This was the first WorldSkills São Paulo 2015, Web Design camp for the Champions Trust and we thank SkillsUSA WSCT representative for Asia The Champions used their expertise and diverse for its warm hospitality. perspectives to create four outcome focused projects and Gary Condon — Ireland meaningful opportunities to solve real-world problems. The Champions created a two-year plan to bridge the WorldSkills 2011, Plastering and Drywall Systems gap between Champions and WorldSkills beyond the WSCT representative for Asia The Champions presented their proposals to the delegates Competition, including a programme for WorldSkills of the WorldSkills General Assembly on Friday, 7 October Jenica Branscombe — Canada Champions Forum 2016, at Niagara Falls, Canada. The 2016. In partnership with Autodesk, the Champions WorldSkills London 2011, Beauty Therapy current representatives on the WSCT will serve from 2015 Trust, along with the Champions Forum participants are WSCT representative for Americas to 2017. An opportunity for Champions to apply for the exploring the next steps in bringing the projects to fruition. WSCT will be released after WorldSkills Abu Dhabi 2017. Rachel Chua — Singapore These include creating transferable toolkits so that WorldSkills London 2011, Caring The training camp provided an excellent foundation Members and partners can create their own youth skills WSCT representative for ASEAN and Oceania for the Champions Trust to begin fulfilling their camps, hosting a worldwide Digital Design Challenge duties, Highlights of the Champions Trust activities Ricardo Calvi Vivian — to create accommodation for the homeless, and taking throughout the year included engagements at events WorldSkills Leipzig 2013, Graphic Design Technology forward conversations about sustainability for all hosted by UNESCO-UNEVOC, WorldSkills , WSCT representative for Americas WorldSkills events. WorldSkills , World Skills Russia, SkillsUSA, Skills/ (Returning Member of WSCT) Compétences Canada, WorldSkills France, EuroSkills, Tayla Schou — and EmiratesSkills during the year. They also started the WorldSkills São Paulo 2015, Cooking Champions Trust podcast, which provides a behind-the- WSCT representative for Africa scenes look at the WorldSkills movement’s many projects and events from around the globe. Victor Simon — France WorldSkills Leipzig 2013, Manufacturing Team Challenge WSCT representative for Europe (Returning Member of WSCT)

8 WorldSkills Annual Report 2016 WorldSkills Annual Report 2016 9 Member Map and Milestones Building the Movement Through Competition Technical Preparations for Abu Dhabi

We welcomed The significant growth in our membership Some of the most important changes included a mandatory Access Programme for all Technical Delegates Congratulations to over the past ten years has highlighted major differences in standards in national VET systems, and Experts registered for WorldSkills Competition 2017 and has led to major variations in Competitor and the creation of an interpreter pool, in which all Ireland as a new Member to Interpreters registered by Members are added to a pool performance between Members. celebrating WorldSkills International in of Interpreters for that Member. 2016 bringing the total to Since our role is to raise skills standards for both new and WorldSkills will use customized software to allocate 60 years candidate countries and regions, our Competitions must interpreters randomly to each skills competition four of membership with 76 balance the needs of all Members and must be designed months before the event. to improve the quality in national VET systems through Member countries The Committee also agreed to move towards new WorldSkills International the competition framework, while providing the best integrated assessment procedures, moving this, and the and regions. possible experience for all Members. creation of an interpreter pool into the Competition Rules. The Competitions Working Group met in Bolzano, The integrated assessment procedures are designed to in May to focus on preparations for the Competitions enhance the design and development of Test Projects Committee meeting at Niagara Falls, Canada. The and Marking Schemes to create greater opportunities to objectives for this meeting included finalizing the skill assess and endorse international best practice. management structure for WorldSkills Competition 2017 including the role of Technical Delegates, WorldSkills Competition 2017 will trial new ways of discussing and defining proposed Pilot Projects for introducing joint assessment between WorldSkills Experts WorldSkills Competition 2017, defining the professional and independent assessors from industry in the hope development needs of Experts and Technical Delegates that this will ensure greater objectivity and independence over the next 18 months, and beginning preparation for within the assessment process. Competition Preparation Week 2017 This is designed to ensure that genuine benchmarking for best practice in business and industry is fully understood and integrated into the quality of assessment, highlighting the integrity of WorldSkills WorldSkills Abu Dhabi 2017 has assessment and results. featured a focus on future sustainability, The Competitions Committee Working Group also continued to implement the introduction of Skill after a 16% increase in Competitor Competition Managers, as agreed at General Assembly registrations at Provisional Registration. 2015. The role was further developed at meetings of the working group in December 2015 and May 2016, and at The process of procuring the 8,500 a Strategy Committee meeting in February 2016. items required for the Competition Participants at these “opt-in” meetings were invited to is a significant undertaking for the ask questions and make comments followed by a request Competition Organizer. of Members for their further support of the changes. Support was unanimous at all meetings and 26 Skill Competition Managers were appointed in June 2016. The Competitions Committee recommended to the At the Competitions Committee meetings in Niagara General Assembly the WorldSkills Competition 2015 Falls, Canada, in October 2016, Delegates decided on Report of the Assessment Advisor and Senior Software a number of changes to the way in which the skills Developer, and the WorldSkills Competition 2015 Quality competitions are run. Auditors Report should both be adopted.

10 WorldSkills Annual Report 2016 WorldSkills Annual Report 2016 11 Global Partners

3M American Welding Autodesk DHL Lincoln Electric Mastercam Mitutoyo Saint-Gobain 3M and WorldSkills values and ethics Society Autodesk is proud to help young For us, this partnership and the overall Lincoln Electric values our WorldSkills As the global leader in CAD/CAM Mitutoyo has for many years proudly Much has been achieved in recent are very closely aligned. Emphasis on Our partnership with WorldSkills people around the world to image, values of WorldSkills perfectly match relationship because they are effective Software, Mastercam believes that supported WorldSkills and now, as years in term of skills development “improving lives” is paramount for has been extremely rewarding for design, and create a better world. our Group’s purpose to connect people in fostering career pathways in trade inspiring and educating the next a Global Industry Partner, we are for Saint-Gobain — particularly in both companies. Our focus on the two the American Welding Society. Over We are honored to provide the same and improve lives. We leverage our skills and continue to offer educational generation of manufacturers is pleased to further our efforts in fast growth markets. However, we main social sustainability areas “Health the past few years, we’ve witnessed 3D design software used by skilled core competencies and the know-how growth opportunities for our critical to the future prosperity of nurturing the aspirations of a new still need to promote plaster and and Safety” and “Education and your extensive efforts to prepare professionals globally to all WorldSkills of our people to contribute to social organization. world economies. generation of engineers. plasterboard related skills and develop Development” are similarly aligned. the workforce of the future through Competitors for free. It is exciting progress, and to provide sustainable WorldSkills events provide excellent Mastercam is proud to be the Exclusive In providing skilled support, education and training programmes. We are thankful to WorldSkills for continued skill building and the pursuit to collaborate with the WorldSkills solutions — not only in this respect opportunities to meet and collaborate CAM partner at WorldSkills Abu Dhabi equipment, education, and training on Working with the WorldSkills Members granting us exclusivity for all the of excellence. Each Competition is a Champions Trust, allowing us to we are proud, being part of this great with prominent international education 2017, and will be the official supplier a global scale we aim to uphold our in partnership is mutually rewarding required Personal Protective Equipment fun, new opportunity to further inspire demonstrate how the power of design organization. We are very much leaders on critical skills development to the four machining competitions founder’s philosophy in contributing and we are looking forward to used at the global competitions. the next generation and foster their skills can have a positive impact on the looking forward to WorldSkills Abu and we look forward to future in Abu Dhabi: CNC Turning, CNC to the well-being of society through WorldSkills Abu Dhabi 2017 The diversity of 3M technology and passion for skilled trades. world around us. Dhabi 2017 and are beyond exited to WorldSkills events where we hope to Milling, Plastic Die Engineering, and the advancement of precision Sylvain Bredin the breadth of our product portfolio Matthew Bell see the new skill “Freight Forwarding” continue to leverage our WorldSkills Manufacturing Team Challenge measurement skills and technologies. International Marketing Director We are excited to be a part of being competed for the first time. complement the WorldSkills focus on the upcoming 44th World Skills Global Strategic Partnerships Manager relationship as part of our education Meghan West Martin Weeks vocational skills development. Competition in Abu Dhabi and look Autodesk Education Experiences (AEX) Vincenzo Scrudato growth strategy. President Executive Director Rich Miles forward to supporting your efforts to Managing Director DHL Trade Fairs Chris Mapes European Business Manager bring youth, educators, government, & Events GmbH CEO Sustainability and industry together to help further the cause. Matt Miller Chief Operating Officer

DMG MORI Academy Festo Didactic SE Fluke IAPMO Samsung Siemens AG Stanley Black In the course of digitization, the Theoretical and practical skills in the As a Global Industry Partner of From experienced Experts, to We are very proud of being a good Siemens raise awareness about the & Decker requirements for future specialists use of new technologies and processes WorldSkills International — Fluke enthusiastic young Champions partner of WorldSkills and participating importance of youth developing At Stanley Black & Decker, we’re for in the industry are changing. This ensure that companies can continue Corporation benefits from the starting out on their professional in WorldSkills movement consistently skills through our support of the the makers, the doers, and the creators development presents new challenges to work innovatively and sustainably. opportunity to participate in a career paths: every member of the over a decade. It is also our honour biannual global competitions and the of the world. We work hard to bring for vocational education and training. Festo is strongly committed to the workforce initiative that is much International Association of Plumbing and privilege to support the hopes and #SkillsForAll campaign of WorldSkills. you the innovative tools needed to The WorldSkills Competition is development of teaching and learning bigger and more impactful than what and Mechanical Officials plays an dreams of young professionals around I strongly second the motion of build and maintain our world. That’s a very good instrument for us to environments and the global transfer an individual brand can achieve. We integral part in protecting the health of the world through the sponsorship WorldSkills as well as the United why we’re excited and honored to improve the training of young of knowledge. value the consistency that occurs as people globally. Our partnership with with WorldSkills Abu Dhabi 2017. Nations that everyone should have partner with WorldSkills again this year. specialists and prepare them for The partnership with WorldSkills is WorldSkills standards are adopted WorldSkills is a conduit to connecting We hope our WorldSkills Champions the opportunity to discover and The competitors at WorldSkills are true upcoming tasks. We are happy to most important for us in our aim to by an increasingly large number of leading talents and new ideas — from from this Competition will be good develop their talents. professionals and deserve to use the support WorldSkills International as a support and assist young people in countries and regions, as well as the international vocational education and role models to young students in their Ralf-Michael Franke best tools as they compete. Best of Global Industry Partner. schools and industries and enable them chance as a WorldSkills International training sectors — with critical water countries and regions. CEO of the Siemens Factory luck to all of you!” partner to directly assist those countries and sanitation-related issues, across Jan Möllenhoff to contribute to the economic progress Dr DS Jang Automation Business Unit, Digital and regions, and their institutes. the world. Tim Perra Managing Director of their country. Secretary General of Samsung Factory Division Vice President, Communications Dr Theodor Niehaus Wes Pringle Russ Chaney Skills and Vice President for Member of the Board President CEO Samsung Electronics

12 WorldSkills Annual Report 2016 WorldSkills Annual Report 2016 13 Projects Marketing and Communications Highlights

Skills Development Connecting Young People Brand Evolution World Youth Skills Day in Africa with Skilled Careers WorldSkills has evolved to more than a biennial The second annual World Youth Skills Day on July Competition, and each Member has had the 15 saw WorldSkills join the United Nations and Africa is an important region for WorldSkills, A new project idea that will allow WorldSkills opportunity to expand WorldSkills as a global other organizations to encourage young people and a particular focus of Vision 2025. Members to guide young people into vocational brand, significantly improving our presence as to celebrate the value of being skilled. training that matches their personality and career WorldSkills is working with Members, Global Partners a united movement. interests was discussed at General Assembly 2016. Our #SkillsRuleTheWorld campaign was used across and other international development organizations to Since the ratification of the current brand in 2014, our activities, including a global photo campaign, increase access and improve the skills development of Members have invested their resources into incorporating and was also taken up by others, including UNESCO, youth in the continent. Young people face a seemingly endless list of options when deciding on a career path. WorldSkills is the key messages, logo, visual elements and, often, the to promote the importance of building, making, and The first Skills Development in Africa meeting was held working with Lori Foster — the Professor of Industrial- WorldSkills name into their own brands. creating in achieving personal success and fulfilment. during the General Assembly 2016 at Niagara Falls, Organizational Psychology at North Carolina State The result is a more unified, global brand that better Nearly 500 photos were submitted to the with representatives from ten Members and six Global University (USA) and the University of Cape Town (South reflects our collective goals. In 2016,43 Members use #SkillsRuleTheWorld social media photo contest, and Partners. They discussed ways to create synergies and Africa), and her research team at FWD Institute to WorldSkills in their organization name and an additional WorldSkills Champions Barthélémy Deutsch of Belgium, identify next steps, as well as sharing the particular explore the potential of using personality of Competitors 16 Members use Skills. 22 Members are using the Anna Prokopenia of Russia, and Karin Fischnaller of Italy, challenges of working in the continent. These include and VET students to recommend interesting jobs and skill updated WorldSkills brand including logos and visual and WorldSkills Board of Directors member, Jos de Goey the low social image of vocational education and training competitions that are most attractive to them. elements. went to Bonn, , for the UNESCO-UNEVOC (VET), as well as lack of high quality standard of skill World Youth Skills Day 2016 event. trainings. The fully updated brand includes use of the monochrome logo, the graphic design cube and strong, vibrant, More than 30 members including India, Namibia, Following the meeting, projects are already underway solid colours. The brand now uses the Frutiger font for , Palestine, Singapore, the United Kingdom, in the region. These include the first regional skills consistent typography across all languages, publications, and Zambia participated in promotion, social media competition to be held in East Africa, which was led by collateral, and events. Our branding also incorporates campaigns and local events and programmes that WorldSkills Global Partner, Festo, and took place at the energetic, youthful photos demonstrating successful recognized the value and significance of skills in all Dar es Salaam Institute of Technology 5–7 December. young people from around the globe. economies and communities. At this competition, entrants from , Tanzania, As part of the day’s celebrations we launched the and Zambia showcased their skills in Mechatronics, WorldSkills Abu Dhabi 2017 website at Bricklaying, and Hairdressing. www.worldskillsabudhabi2017.com. Mr San-Quei Lin, WorldSkills Vice President for Special Campaign statistics Affairs, joined this event along with government officials from participating countries. Facebook 620,000 impressions and 45,000 unique engagements The Skills On The Move project, supported by Autodesk, was presented at the General Assembly 2016 by Twitter Champions Forum representatives. This initiative will 112,000 impressions and 1,727 unique use a “train the trainer” model to train local people in engagements, 212 individuals or organizations used Rwanda who will, in turn, pass on their skills knowledge #SkillsRuleTheWorld to refugees. Instagram 1,200 unique engagements

Website 11,000 page views on www.worldskills.org/WYSD from visitors representing 119 countries

14 WorldSkills Annual Report 2016 WorldSkills Annual Report 2016 15 Marketing and Communications Highlights Marketing and Communications Highlights

Web Statistics Social Media Page Likes total page likes Throughout the year a total of 328,561 unique visitors Visitors (Number of Countries and Regions) Facebook continues to be the central platform for WorldSkills 60,000 from 224 countries and regions, speaking 87 different social media, although engagement on Twitter and Instagram 58,000 250 languages made 445,849 visits and viewed 1,210,912 continues to grow. The number of Facebook page likes 225 56,000 pages on www.worldskills.orgOther 8% . The number of pages steadily increased from 45,536 to 55,395 with significant Dutch 2% 54,000 viewedKorean was 2% 298,448 higher than the previous non- 200 growth during the World Youth Skills Day campaign. English 43% competitionJapanese 4% year of 2014. 175 Reach is defined as the number of people who have seen any 52,000 FrenchThe 5% top 10 most visited pages included the Member area content associated with a Facebook page. Over the entire year 150 50,000 as the second most popular page, showing that the site 307 posts were made resulting in a reach of 2,034,000 — a 50% Spanishis heavily5% used by Delegates, Experts, Competitors, etc. 125 increase from 2014, the most recent non-competition year. 48,000

as part of their competition preparation and access to 100 46,000 Chinese 6% 271 Twitter posts, created 717,800 impressions. The three competition documentation. Traffic increases in 2016, 75 most popular tweets recognized World Youth Skills Day, the 44,000 compared to the the 2014 figures, included the Member Russian 7% Memorandum of Understanding (MoU) in advance of organizations page (156%), skill competitions (502%), 50 42,000 WorldSkills Abu Dhabi 2017, and recognition of SkillsUSA and results (98%German), and 9% news (49%). 25 Portuguese 9% Skills/Compétences Canada at General Assembly 2016. 40,000 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

0 Page Views 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 non-competition year competition year 2,400,000 Visits by Language 2,200,000

2,000,000 JAPANESE KOREAN KOREAN 1% 1% 1,800,000 2% DUTCH FRENCH JAPANESE 2% 1,600,000DUTCH 1% 3% 1% OTHER OTHER 6% 6% FRENCH 3% 1,400,000 GERMAN SPANISH 3% 3% SPANISH 3% 1,200,000

GERMAN 3% 1,000,000 PORTUGUESE PORTUGUESE 4% 800,000 WEBSITE 4% VISITS BY Financial Report 600,000 CHINESE LANGUAGE All figures are in Euro. CHINESE 5% 5% 400,000 CONFERENCE OFFICE AND GENERAL COSTS PROGRAMME INTEREST AND 200,000 RUSSIAN 89,860 57,024 HOSTING FEES FOREIGN ECHANGE RUSSIAN 8% CONFERENCE OFFICE AND GENERAL COSTS NET SURPLUS ENGLISH 64% PROGRAMME 8% ENGLISH PROFESSIONAL FEES 410,000 0 89,860 INTEREST AND CHAMPIONS PROJECT INCOME 4,415 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 PROJECT COSTS 57,024 64% FOREIGN ECHANGE 156,467 ENGAGEMENT 43,615 PROFESSIONAL FEES CONFERENCE OFFICE AND GENERAL COSTS 76,562 6,500 CHAMPIONS 56,037 PROGRAMME 4,415 ENGAGEMENT 43,615 HOSTING FEES89,860 Yearly Statistics SPONSORSHIP 57,024 410,000 AND PARTNERSHIP 56,037 PROFESSIONAL FEES CHAMPIONS 31,157 SPONSORSHIP 43,615 INTEREST AND AND PARTNERSHIP ENGAGEMENT 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 ORGANISATIONHOSTING FEES FOREIGN ECHANGE OPERATING 31,157 56,037 410,000 OPERATING REVENUE Pages viewed 88,061 237,529 527,584 369,203 816,691 514,843 1,465,065 589,241 1,498,503 816,929 1,688,943 912,464 2,233,364 1,210,912 246,813 4,415 ORGANISATION SPONSORSHIP OPERATING EPENSES JAPANESE COMMUNICATIONS PROJECTS 2,152,778 KOREAN AND PARTNERSHIP REVENUE Average pages 246,813 OPERATING AND MARKETING SPONSORSHIP 241 349 1,1445 1,0122% 2,238 1,410 4,014 1,619 4,117 2,238 4,627 2,498 6,119 3,318 1,996,310 viewed per day 1% EPENSES 31,157 2,152,778 551,250 FRENCH DUTCHCOMMUNICATIONS 85,713 AND MARKETING SPONSORSHIP MEMBERSHIP Documents 3% OTHER 1,996,310 15,082 91,239 93,155 161,826 222,4641% 358,548 212,716 395,502 335,918 697,934 420,697 421,236 207,928 ORGANISATION 551,250 OPERATING COMPETITION downloaded 85,713 EPENSES 1,110,213 SPANISH 6% 246,813 MEMBERSHIP 152,436 OPERATING COMPETITION ADMISSION FEES Total visits 3% 124,903 296,898 139,065 363,456 225,065 476,162 254,745 636,957 445,849 1,996,310 1,110,213 PROJECTSREVENUE STAFF 152,436 COMMUNICATIONS 70,400 PROJECTS AND MARKETING 76,562 1,157,095 GERMAN ADMISSION FEES 2,152,778 6,500 Unique visits 74,860 152,950 86,952PROJECTS181,205 138,528 245,620 166,301STAFF364,630 328,561 3% 85,713 70,400 PROJECTS SPONSORSHIP 76,562 1,157,095 PROJECT INCOME PORTUGUESE COMPETITION 6,500 551,250 4% WEBSITE 152,436 STAFF PROJECT COSTS 6,500 VISITS BY 1,157,095 Notes: Figures provided here are taken from the WorldSkills 76,562 International 2016 audited financial statements. CHINESE LANGUAGE The 2016 AuditedADMISSION Financial FEES Statements were compiledMEMBERSHIP and audited by Baker Tilly Berk N.V. 5% The complete 70,400financial report is available1,111,213 on request from the WorldSkills Secretariat. PROJECTS

16 RUSSIAN WorldSkills Annual Report 2016 WorldSkills Annual Report 2016 17

8% ENGLISH 64% Member Delegates Member Delegates

COUNTRY/REGION OFFICIAL DELEGATE TECHNICAL DELEGATE COUNTRY/REGION OFFICIAL DELEGATE TECHNICAL DELEGATE Carlos Eyharchet Laura Beatriz Casartelli Dita Traidas Inta Ane Tatevik Gasparyan Lilit Petrosyan Principality of Stefan Sohler Stefan Sohler Kevin Harris AU (interim) Brigitte Collins Jean-Claude Binsfeld Antonio De Carolis Austria Johannes Fraiss Stefan Praschl Macao, China Chi Hong Wong Vai Keong Kong Kingdom of Mohamed Alseddiqi Mohammed Murtadha Al Farabi Malaysia Adenan Ab Rahman Ghalip Spahat Wendy McClean Dario Walcott Salomón Ceballos Daniel Nieto Pascalis Eduard Kalitski Olga Dekhtiarenko Khaliunaa Avirmed Tungalag Chimid Belgium Francis Hourant Alina Fleaca Chihab Sentissi Soumia Reda Brazil Rafael Lucchesi José Luis Leitão Namibia Amon Haufiku Sens Shoolongo Darussalam Wei Keh Chin Kiam Boon Lim Netherlands Jos de Goey Erik van der Zwan Canada John Oates Shaun Thorson Malcolm Harris Malcolm Whinham Arsenio Fernandez Claudia Contreras Gálvez Benedikte Sterner Elisabeth Lange China Yulin LV Fang Yuan Amal Al Mujaini Hilal Al Amri Juan Pablo Castro Morales Yesid Rusinque Palestine Samer Anton Salameh Michael Buechele Minor Rodriguez Rodriguez Maylen Brenes Jimenez Jesper Juul Sørensen Pia Hegner Rafael Antonio Ovalles Rodriguez Maura Corporán Paulo Feliciano Armando Carvalho Santiago Y. Mendieta Xavier A. Mendieta Romania Aurel Brudan Mihail Cazacu Mahmoud El Sherbiny Mohamed Abdel Shafouk Russia Natalia Zolotareva Alina Doskanova Helen Põllo Tanel Oppi Saudi Arabia Rashed Alzahrani Saleh Alsenedi Seija Rasku Hannu Immonen Singapore Bruce Poh Guan Teck Heng France Michel Guisembert Thibault Dubus South Africa Raymond Patel André Vermeulen Marina Zhvania Archil Barbakadze Ángel de Miguel Soledad Iglesias Germany Hubert Romer Jens Bielicke Dhammika Hewapathirana T. A. Piyasiri Hong Kong, China Carry Yau Maggie Hui Sweden Peter Jeppssons Patrik Svensson Balázs Fekete Zsófia Csiszár Christine Davatz-Höchner Rico Cioccarelli Kreeta Sopchoak Vacharapong Mukcherd India Rajesh Agrawal Kanissery Venugopalan Chiu-Kuei Huang Ming Shan Chen Teguh Widodo Dyah Kartiningdyah Steve Arman Pauline Whiteman Mohammad Hossein Hajiloo Zhaleh Omrani Houcine Debbech Salah Messaoudi Ireland Ray English John Twohig Guven Caliskan Kerem Koker Rivka Lakritz Yehuda Calo Livne United Arab Emirates Mubarak Al Shamisi Ali Al Marzouqi South Tyrol, Italy Gert Lanz Thomas Pardeller United Kingdom Peter Lauener Ben Blackledge Jamaica Marcia Rowe Amonde Nadine Leachman of America Tim Lawrence Scott Norman Hiroshi Akimoto Akira Kakimoto Nurgaly Arshabekov Ulan Zharmukhamedov Korea In Kon Kim Byung Ha Kang Cao Van Sam Le Van Phong Hajraf F. Al-Hajraf Khalid A. Al-Mazrouei Zambia Bernard Chiwala Francis Mwape

18 WorldSkills Annual Report 2016 WorldSkills Annual Report 2016 19 A PMIM PATNS F WSKIS INTNATINA

A INST PATNS F WSKIS INTNATINA

Keizersgracht 62-64 1015 CS Amsterdam The Netherlands

Phone: +31 23 531 1071 Fax: +31 23 531 0816 www.worldskills.org

facebook.com/WorldSkills twitter.com/WorldSkills instagram.com/WorldSkills